Wiser Perspectives: The Complete Adam Posner Interview on the 14th Edition of For Love or Money™
Wiser Perspectives: The Complete Adam Posner Interview on the 14th Edition of For Love or Money™
Certified Loyalty Marketing Professional™, CLMP™ Relaunch Series, Coalition Loyalty Marketing, Consumer Expectations, Customer Loyalty, Experiential Loyalty, Featured, For Love or Money, Loyalty Academy, Loyalty Academy 10th Anniversary, Loyalty Archetypes, Loyalty Economics, Loyalty Ecosystems, Loyalty Education, Loyalty Program Models, Loyalty Strategy, Member Value Exchange, Points Liability, Points Program Economics, Proprietary Loyalty Programs, Relationship Marketing, Training
You Can Pay for My Experience But You Cannot Buy the Relationship
Certified Loyalty Marketing Professional™, CLMP™ Relaunch Series, Coalition Loyalty Marketing, Consumer Expectations, Customer Loyalty, Experiential Loyalty, Featured, For Love or Money, Loyalty Academy, Loyalty Academy 10th Anniversary, Loyalty Archetypes, Loyalty Economics, Loyalty Ecosystems, Loyalty Education, Loyalty Program Models, Loyalty Strategy, Member Value Exchange, Points Liability, Points Program Economics, Proprietary Loyalty Programs, Relationship Marketing, Training
You Can Pay for My Experience But You Cannot Buy the Relationship
Between Trips: Why Travel Loyalty Partnerships Need Curation, Not Scale
Between Trips: Why Travel Loyalty Partnerships Need Curation, Not Scale
Loyalty Marketing Needs One Voice. It’s Time to Build It.
Loyalty Marketing Needs One Voice. It’s Time to Build It.
Loyalty NewsWire
The Loyalty Newswire
October 19, 2026
This edition covers: AliExpress, AMC Entertainment, Apple Wallet, Astrotel, Badge, BonusQR, Card-Linked Offers, Chase, CLMP™, Coca-Cola, Coinbase, Festival Foods, Gen Z Loyalty, Hyperlayer, Loyalty Academy Brasil, Loyalty Juggernaut, Marriott Bonvoy, QBF Consulting, Retail MediaX, ShopBack, Southwest Airlines, Stable Kernel, Thunes, United Airlines, Velocity Frequent Flyer, Wildfire Systems
The Loyalty Newswire
October 13, 2026
This edition covers: Adobe, BMW, Capillary, CarParts.com, CITGO, CLMP™, Kroger, Kura Sushi, Leal Hub, Lidl, LIME Fresh Mexican Grill, Locafy, Northern Tool + Equipment, PLDT, Poppi, Pump & Pantry, QBF Consulting, Sends, Snipp, U.S. Bank, UnionPay, Walmart+
The Loyalty Newswire
October 2, 2026
This edition covers: Aeroméxico, Amazon Prime, Asda, CAVA, Charley’s Cheesesteaks, Chase, Circle K, CLMP™, Fleetguard, HeyMax, IHG, Leal Hub, Lula Commerce, McDonald’s, QBF Consulting, Revolut, Travala
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Editor's Picks
You Can Pay for My Experience But You Cannot Buy the Relationship
When engagement plateaus, many programs turn towards adding experiential rewards as the saving solution. But we know that a stronger lever is the soft-benefit layer:
Between Trips: Why Travel Loyalty Partnerships Need Curation, Not Scale
Loyalty Marketing Needs One Voice. It’s Time to Build It.
Loyalty Academy™ | CLMP™ Curriculum Relaunch Series
Between Trips: Why Travel Loyalty Partnerships Need Curation, Not Scale
Loyalty Marketing Needs One Voice. It’s Time to Build It.
Loyalty Academy™ | CLMP™ Curriculum Relaunch Series
News Releases
Insightly Launches CRM MCP Server to Bring Customer Data Into AI Assistants
Global Hotel Alliance Signs on Far East Hospitality, Singapore-Based Regional Hotel Management Operator, Expanding Its Presence Across Asia Pacific
Augeo Unites as One Company to Give Enterprise Clients a Single Partner for Loyalty and Engagement
Wunderkind and Cordial Research Finds Consumers Want Value, Convenience While Marketers Invest in Personalization, AI
Travel Loyalty
Between Trips: Why Travel Loyalty Partnerships Need Curation, Not Scale
Global Hotel Alliance adds City Unscripted partnership enhancing GHA Discovery benefits in time for summer travel
Between Trips: Why Travel Loyalty Partnerships Need Curation, Not Scale
Global Hotel Alliance adds City Unscripted partnership enhancing GHA Discovery benefits in time for summer travel
Hyatt’s Investor Day Reveals a Loyalty Program Built for Investors — Not Just Members
Applebee’s and Wyndham Rewards Team Up to Bring Free Delivery to Members Nationwide
Global Hotel Alliance adds City Unscripted partnership enhancing GHA Discovery benefits in time for summer travel
Hyatt’s Investor Day Reveals a Loyalty Program Built for Investors — Not Just Members
Loyalty Technology
Insightly Launches CRM MCP Server to Bring Customer Data Into AI Assistants
New Insightly CRM MCP Server connects CRM data with AI assistants including Claude and ChatGPT The MCP helps growing businesses keep deals and projects moving,
Loyalty Marketing Needs One Voice. It’s Time to Build It.
The State of Travel Loyalty 2026
The Wise Marketer Strategy Brief Series: The New Loyalty Playbook - Chapter Three
Loyalty Marketing Needs One Voice. It’s Time to Build It.
The State of Travel Loyalty 2026
The Wise Marketer Strategy Brief Series: The New Loyalty Playbook - Chapter Three
Research Articles
Loyalty Marketing Needs One Voice. It’s Time to Build It.
We’ve covered the headlines, the media narrative, and the legislative map. Here is a proposed path from creating awareness to taking a seat at the
Wunderkind and Cordial Research Finds Consumers Want Value, Convenience While Marketers Invest in Personalization, AI
Customer expectations and marketing priorities diverge across price, communication channels, personalization and AI SAN DIEGO, CALIFORNIA — OCTOBER 13, 2026 — Wunderkind and Cordial release
Loyalty Academy™ | CLMP™ Curriculum Relaunch Series
What We Learned in 10 Years — And Changed Because of It Purpose of Article Series In October, we relaunched our CLMP™ Program both online