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The Wise Marketer - the web site for news, research, and information about customer loyalty, customer retention, and customer relationship marketing. From daily marketing news and briefings to articles, book reviews, we offer unbiased news and information for marketing executives and researchers who want to know about customer loyalty, CRM, customer lifetime value, win-back, customer retention, and customer acquisition.
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Find out how The Loyalty Guide 4 will help you increase profits and market share through customer loyalty marketing

Weekly reports - looking back...

Information for the week ending September 2nd, 2010...

Customer Loyalty marketing article no. 27010 is 'MARKETERS USE SOCIAL MEDIA TO DEEPEN LOYALTY'  Marketers use social media to deepen loyalty
Customer Loyalty marketing article no. 4983 is 'JEWEL-OSCO ADDS CONTINUITY SCHEME TO LOYALTY CARD'  Jewel-Osco adds continuity scheme to loyalty card
Customer Loyalty marketing article no. 44504 is 'BRANDS FAILING TO WORK WITH SOCIAL MEDIA ADVOCATES'  Brands failing to work with social media advocates
Customer Loyalty marketing article no. 25941 is 'BAD CUSTOMER EXPERIENCES LEAVE A TRAIL ONLINE'  Bad customer experiences leave a trail online
Customer Loyalty marketing article no. 95431 is 'YOUTH IS MORE RECEPTIVE TO DIRECT MAIL'  Youth is more receptive to direct mail
Customer Loyalty marketing article no. 22135 is 'OFFICEMAX SUPPORTS LOYALTY WITH IPHONE APP'  OfficeMax supports loyalty with iPhone app
Customer Loyalty marketing article no. 42025 is 'COALITION LOYALTY PROGRAMMES: THE WHO, WHY, AND HOW BIG?, BY BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Coalition Loyalty Programmes: the who, why, and how big?, by By Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 8913 is 'THE 15 BUSINESS BENEFITS OF A LOYALTY INITIATIVE, BY PETER CLARK (EDITOR, THE WISE MARKETER & THE LOYALTY GUIDE)'  The 15 business benefits of a loyalty initiative, by Peter Clark (Editor, The Wise Marketer & The Loyalty Guide)
Customer Loyalty marketing article no. 8249 is 'HOW DATA WILL UNDERPIN 'NEXT GEN MARKETING''  How data will underpin 'next gen marketing'
Customer Loyalty marketing article no. 83681 is 'AEROPLAN OFFERS MILES FOR FAIRMONT REDEMPTIONS'  Aeroplan offers miles for Fairmont redemptions
Customer Loyalty marketing article no. 57383 is 'RETAIL MARKETERS NOT MAKING ENOUGH OF MOBILE'  Retail marketers not making enough of mobile
Customer Loyalty marketing article no. 9722 is 'STARWOOD PARTNERS UP WITH RAPID REWARDS'  Starwood partners up with Rapid Rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 26th, 2010...

Customer Loyalty marketing article no. 76868 is 'INVESTOR LOYALTY DEPENDS ON MARKETING RELEVANCE'  Investor loyalty depends on marketing relevance
Customer Loyalty marketing article no. 4381 is 'HILTON BECOMES OFFICIAL PARTNER FOR LITTLE LEAGUE'  Hilton becomes official partner for Little League
Customer Loyalty marketing article no. 56264 is 'AFFILIATE MARKETING SALES TO HIT £4.6BN IN 2010'  Affiliate marketing sales to hit £4.6bn in 2010
Customer Loyalty marketing article no. 89781 is 'NECTAR ITALIA GROWS TO REACH 5M MEMBERS'  Nectar Italia grows to reach 5m members
Customer Loyalty marketing article no. 62673 is 'SOCIAL LOYALTY SCHEME REWARDS BRAND AMBASSADORS'  Social loyalty scheme rewards brand ambassadors
Customer Loyalty marketing article no. 70554 is 'AIR NEW ZEALAND PARTNERS UP WITH FLY BUYS'  Air New Zealand partners up with Fly Buys
Customer Loyalty marketing article no. 20353 is 'ONLY 20% OF SHOPPERS FOUND TO BE BRAND LOYAL'  Only 20% of shoppers found to be brand loyal
Customer Loyalty marketing article no. 97517 is 'CHURN RATES OF US'S MAIN WIRELESS CARRIERS'  Churn rates of US's main wireless carriers
Customer Loyalty marketing article no. 92580 is 'STARBUCKS BOOSTS BRAND WITH WI-FI CONTENT'  Starbucks boosts brand with wi-fi content
Customer Loyalty marketing article no. 80831 is 'REPORT SUMMARISES RETAIL LOYALTY CARD LANDSCAPE'  Report summarises retail loyalty card landscape
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 19th, 2010...

Customer Loyalty marketing article no. 10335 is 'VIRGIN AIRLINE BRANDS COMBINE LOYALTY REWARDS'  Virgin airline brands combine loyalty rewards
Customer Loyalty marketing article no. 54128 is 'SHOPPERS OPTIMUM CELEBRATES 10TH ANNIVERSARY'  Shoppers Optimum celebrates 10th anniversary
Customer Loyalty marketing article no. 96189 is 'PREPAID CARDS TO REWARD BETTER TEACHERS'  Prepaid cards to reward better teachers
Customer Loyalty marketing article no. 30984 is 'SPG ADDS ELEMENT & ALOFT REWARDS'  SPG adds Element & Aloft rewards
Customer Loyalty marketing article no. 42328 is 'VOC INITIATIVES NEED BETTER CUSTOMER DATA'  VOC initiatives need better customer data
Customer Loyalty marketing article no. 34852 is 'BRITISH GAS RELAUNCHES GREEN SCHOOL REWARDS'  British Gas relaunches Green school rewards
Customer Loyalty marketing article no. 57282 is 'BUILDING CONSUMER ENGAGEMENT THE SOCIAL WAY'  Building consumer engagement the social way
Customer Loyalty marketing article no. 63432 is 'MALL NETWORKS REBRANDS AFTER RECORD YEAR'  Mall Networks rebrands after record year
Customer Loyalty marketing article no. 91867 is 'POINTS.COM REVAMPS WEB SITE AND OFFERINGS'  Points.com revamps web site and offerings
Customer Loyalty marketing article no. 33120 is 'UK FAIR TRADE SNACK FIRM STARTS COUPONING'  UK fair trade snack firm starts couponing
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 12th, 2010...

Customer Loyalty marketing article no. 54078 is 'AIR NZ STARFISH CARD OFFERS LOCAL REWARDS'  Air NZ Starfish Card offers local rewards
Customer Loyalty marketing article no. 73045 is 'RETAILERS 3.0 ARE LEADING MARKETING TRANSFORMATION'  Retailers 3.0 are leading marketing transformation
Customer Loyalty marketing article no. 63027 is 'WHY CUSTOMER SATISFACTION SURVEYS ARE ESSENTIAL'  Why customer satisfaction surveys are essential
Customer Loyalty marketing article no. 7175 is 'MCCAIN'S TURNS CRM INITIATIVE MULTI-CHANNEL'  McCain's turns CRM initiative multi-channel
Customer Loyalty marketing article no. 37342 is 'MAXIMILES BUYS ONLINE CONSUMER PANELIST'  Maximiles buys online consumer panelist
Customer Loyalty marketing article no. 73399 is 'HILTON HHONORS REWARDS ITS ELITE WITH FAST INTERNET'  Hilton HHonors rewards its Elite with fast internet
Customer Loyalty marketing article no. 12112 is 'PAYBACK PROMOTION CELEBRATES 10TH BIRTHDAY'  Payback promotion celebrates 10th birthday
Customer Loyalty marketing article no. 49091 is 'QUICKTRIP REWARDS ADDS AFFINITY DEBIT CARD'  QuickTrip Rewards adds affinity debit card
Customer Loyalty marketing article no. 38151 is 'CA PIZZA KITCHEN OFFERS LOYALTY REWARDS'  CA Pizza Kitchen offers loyalty rewards
Customer Loyalty marketing article no. 17857 is 'HILTON SATISFIES MID-SCALE & LONG-TERM GUESTS'  Hilton satisfies mid-scale & long-term guests
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 5th, 2010...

Customer Loyalty marketing article no. 96089 is 'CANADIAN LOYALTY FALLS PREY TO PRICING'  Canadian loyalty falls prey to pricing
Customer Loyalty marketing article no. 97157 is 'KROGER EXPANDS FUEL-REWARDS OPPORTUNITIES'  Kroger expands fuel-rewards opportunities
Customer Loyalty marketing article no. 93953 is 'RETAILERS FACE A NIGHTMARE BEFORE CHRISTMAS'  Retailers face a nightmare before Christmas
Customer Loyalty marketing article no. 91981 is 'TRUEBLUE REWARDS DISCOUNT HOLIDAY BUYERS'  TrueBlue rewards discount holiday buyers
Customer Loyalty marketing article no. 63142 is 'IHG EXTENDS PRIORITY CLUB FEATURES & REWARDS'  IHG extends Priority Club features & rewards
Customer Loyalty marketing article no. 49661 is 'EBUCKS MEMBERS SPEND 51M POINTS ON FUEL'  eBucks members spend 51m points on fuel
Customer Loyalty marketing article no. 63546 is 'VIRGIN AMERICA ADDS NEW IN-FLIGHT LUXURIES'  Virgin America adds new in-flight luxuries
Customer Loyalty marketing article no. 21890 is 'TALBOTS ASKS CUSTOMERS TO SHARE THEIR WISDOM'  Talbots asks customers to share their wisdom
Customer Loyalty marketing article no. 46861 is 'EMAIL BATTLES SOCIAL NETWORKS FOR CONSUMERS' ATTENTION'  Email battles social networks for consumers' attention
Customer Loyalty marketing article no. 45388 is 'GREENSAVER BECOMES AIR MILES CANADA PARTNER'  GreenSaver becomes Air Miles Canada partner
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 29th, 2010...

Customer Loyalty marketing article no. 83436 is 'SOCIAL NETWORK PROFILES HELP EXPLAIN BRAND CHOICES'  Social network profiles help explain brand choices
Customer Loyalty marketing article no. 88777 is 'HSBC MIDDLE EAST ENHANCES AIR MILES REWARDS'  HSBC Middle East enhances Air Miles rewards
Customer Loyalty marketing article no. 72755 is 'TRAVELEX LAUNCHES PREPAID CARD WITH AIR MILES'  Travelex launches prepaid card with Air Miles
Customer Loyalty marketing article no. 20822 is 'JETBLUE OPENS ONLINE EARN MALL FOR TRUEBLUE MEMBERS'  JetBlue opens online earn mall for TrueBlue members
Customer Loyalty marketing article no. 37602 is 'SEARS & KMART COMBINE CHANCE, CHARITY & REWARDS'  Sears & Kmart combine chance, charity & rewards
Customer Loyalty marketing article no. 23312 is 'WYNDHAM OFFERS 80+ REWARDS TO TRAVELLERS IN CHINA'  Wyndham offers 80+ rewards to travellers in China
Customer Loyalty marketing article no. 92740 is 'E-SHOPPING BOOMS AS CONSUMER SHOP SMARTER'  E-shopping booms as consumer shop smarter
Customer Loyalty marketing article no. 57896 is 'LOYALTYMATCH LAUNCHES SOCIAL LOYALTY REWARDS PLATFORM'  LoyaltyMatch launches social loyalty rewards platform
Customer Loyalty marketing article no. 62428 is 'INCENTIVE INDUSTRY INCREASINGLY OPTIMISTIC IN 2010'  Incentive industry increasingly optimistic in 2010
Customer Loyalty marketing article no. 1950 is 'MLB MASTERCARD OFFERS FANS PRICELESS PERKS'  MLB MasterCard offers fans Priceless Perks
Customer Loyalty marketing article no. 56828 is 'NECTAR AWARDS POINTS FOR YAHOO SHOPPING SEARCHES'  Nectar awards points for Yahoo shopping searches
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 22nd, 2010...

Customer Loyalty marketing article no. 92335 is 'RECESSION-SMART SHOPPERS REDEFINE THEIR LOYALTY'  Recession-smart shoppers redefine their loyalty
Customer Loyalty marketing article no. 12226 is 'CARDMOBILI M-LOYALTY APP LAUNCHED IN NORTH AMERICA'  Cardmobili m-loyalty app launched in North America
Customer Loyalty marketing article no. 52556 is 'VESDIA SIGNS NEW REWARD NETWORK PARTNERS'  Vesdia signs new reward network partners
Customer Loyalty marketing article no. 65987 is 'WINN-DIXIE ADDS MAG-STRIPE TO LOYALTY CARD'  Winn-Dixie adds mag-stripe to loyalty card
Customer Loyalty marketing article no. 41420 is 'SHOPPERS RETURN WITH A MORE UPBEAT ECONOMY'  Shoppers return with a more upbeat economy
Customer Loyalty marketing article no. 15121 is 'DELTA AND GOL TO SHARE LOYALTY BENEFITS'  Delta and GOL to share loyalty benefits
Customer Loyalty marketing article no. 67459 is 'COMPANIES NOT DOING ENOUGH FOR LOYALTY, STUDY FINDS'  Companies not doing enough for loyalty, study finds
Customer Loyalty marketing article no. 10444 is 'BEST WESTERN JOINS THE PAYBACK PROGRAMME'  Best Western joins the Payback programme
Customer Loyalty marketing article no. 8049 is 'RECYCLEBANK'S REWARDS HEAD FOR MISSISSIPPI'  RecycleBank's rewards head for Mississippi
Customer Loyalty marketing article no. 62119 is 'CONSUMERS TAP INTO FACEBOOK RECOMMENDER APP'  Consumers tap into Facebook recommender app
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 15th, 2010...

Customer Loyalty marketing article no. 59982 is 'LOYALTY MARKETING WITH FICKLE TEENS & 'TWEENS'  Loyalty marketing with fickle teens & 'tweens
Customer Loyalty marketing article no. 32875 is 'HHONORS DOUBLES ITS REWARDS FOR THE SUMMER'  HHonors doubles its rewards for the summer
Customer Loyalty marketing article no. 40756 is 'BRITISH RETAILERS FORCED TO FIGHT BASED ON PRICE'  British retailers forced to fight based on price
Customer Loyalty marketing article no. 78090 is 'AIR CHINA ADDS MILEAGE TO TICKET PURCHASES'  Air China adds mileage to ticket purchases
Customer Loyalty marketing article no. 28697 is 'BRANDS MUST PROVIDE CUSTOMERS WITH A ONLINE VOICE'  Brands must provide customers with a online voice
Customer Loyalty marketing article no. 50319 is 'JETBLUE LAUNCHES 'REWARDS AWARENESS' PROGRAMME'  JetBlue launches 'rewards awareness' programme
Customer Loyalty marketing article no. 38570 is 'HOTELS.COM LAUNCHES WELCOME REWARDS SCHEME IN UK'  Hotels.com launches Welcome Rewards scheme in UK
Customer Loyalty marketing article no. 73818 is 'MEDICAL CHARITY LAUNCHES AFFINITY DEBIT CARD'  Medical charity launches affinity debit card
Customer Loyalty marketing article no. 68073 is 'E-BRIEFING ILLUMINATES STRONGER E-MAIL MARKETING'  E-briefing illuminates stronger e-mail marketing
Customer Loyalty marketing article no. 11867 is 'CONSUMER EMAIL DIPS AS NEW E-CHANNELS RISE'  Consumer email dips as new e-channels rise
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 8th, 2010...

Customer Loyalty marketing article no. 1185 is 'BRIDGING THE REAL-WORLD/SOCIAL MEDIA LOYALTY GAP'  Bridging the real-world/social media loyalty gap
Customer Loyalty marketing article no. 85972 is 'CANADIANS REWARDED FOR CARING FOR THEIR HEALTH'  Canadians rewarded for caring for their health
Customer Loyalty marketing article no. 78495 is 'AIR MILES UK JOINS THE POINTS.COM EXCHANGE'  Air Miles UK joins the Points.com exchange
Customer Loyalty marketing article no. 926 is 'AEGEAN AIRLINES EXPANDS LOYALTY FOOTPRINT'  Aegean Airlines expands loyalty footprint
Customer Loyalty marketing article no. 20877 is 'YOUTH CARDS ARE A GROWING MARKETING OPPORTUNITY'  Youth cards are a growing marketing opportunity
Customer Loyalty marketing article no. 49312 is 'FLYBUYS LAUNCHES IPHONE LOYALTY APP'  FlyBuys launches iPhone loyalty app
Customer Loyalty marketing article no. 90564 is 'IPHONE APP COULD REPLACE PLASTIC LOYALTY CARDS'  iPhone app could replace plastic loyalty cards
Customer Loyalty marketing article no. 66807 is 'ATHLETES FOR AFRICA JOINS AEROPLAN BEYOND MILES'  Athletes for Africa joins Aeroplan Beyond Miles
Customer Loyalty marketing article no. 84965 is 'MOTHERS SPURN SOCIAL & MOBILE COUPONS'  Mothers spurn social & mobile coupons
Customer Loyalty marketing article no. 30490 is 'GIFTCARDS.COM LAUNCHES CORPORATE REWARDS ARM'  GiftCards.com launches corporate rewards arm
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 1st, 2010...

Customer Loyalty marketing article no. 77083 is 'BRAND LOYALTY EVAPORATES WITH 'OUT OF STOCKS''  Brand loyalty evaporates with 'out of stocks'
Customer Loyalty marketing article no. 80692 is 'MORE AIR MILES FOR POWER-CONSCIOUS ONTARIANS'  More Air Miles for power-conscious Ontarians
Customer Loyalty marketing article no. 43308 is 'GREEN ISSUES TO RETURN WITH ECONOMIC RECOVERY'  Green issues to return with economic recovery
Customer Loyalty marketing article no. 82019 is 'CARLSON MARKETING LAUNCHES MOBILE INSTANT REWARDS'  Carlson Marketing launches mobile Instant Rewards
Customer Loyalty marketing article no. 79978 is 'E-MARKETING'S VALUE GOES WAY BEYOND THE INBOX'  E-marketing's value goes way beyond the inbox
Customer Loyalty marketing article no. 95596 is 'MALL NETWORKS AND COLLOQUY TEAM UP'  Mall Networks and Colloquy team up
Customer Loyalty marketing article no. 75301 is 'WHAT DRIVES DIFFERENT LEVELS OF CUSTOMER LOYALTY?'  What drives different levels of customer loyalty?
Customer Loyalty marketing article no. 36185 is 'PIT-STOP WORKSHOPS TO OFFER PAYBACK POINTS'  Pit-Stop workshops to offer Payback points
Customer Loyalty marketing article no. 53534 is 'STUDY IDENTIFIES LATEST MOBILE CUSTOMER SEGMENTS'  Study identifies latest mobile customer segments
Customer Loyalty marketing article no. 54602 is 'CMOS NEED TO UNDERSTAND CUSTOMER ENGAGEMENT'  CMOs need to understand customer engagement
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 24th, 2010...

Customer Loyalty marketing article no. 61011 is 'E-MARKETING LINKS CUSTOMER DESIRES AND BEHAVIOURS'  E-marketing links customer desires and behaviours
Customer Loyalty marketing article no. 5614 is 'NECTAR RISES TO UK 'EMERGENCY BUDGET' CHALLENGE'  Nectar rises to UK 'emergency budget' challenge
Customer Loyalty marketing article no. 18691 is 'SHOPPERS WANT TO 'CHANNEL HOP' AS THEY SHOP'  Shoppers want to 'channel hop' as they shop
Customer Loyalty marketing article no. 32576 is 'SABRE UNVEILS 'LOYALTY DRIVER' FOR TRAVEL AGENTS'  Sabre unveils 'loyalty driver' for travel agents
Customer Loyalty marketing article no. 78455 is 'JAPAN GREEN STAMP PROGRAMME GOES DIGITAL'  Japan Green Stamp programme goes digital
Customer Loyalty marketing article no. 3428 is 'HMV CANADA LAUNCHES NEW LOYALTY PROGRAMME'  HMV Canada launches new loyalty programme
Customer Loyalty marketing article no. 1955 is 'TOP TEN WAYS TO IMPROVE A LOYALTY SCHEME'  Top ten ways to improve a loyalty scheme
Customer Loyalty marketing article no. 32931 is 'FRENCH RETAILERS MOVE LOYALTY SCHEMES TO NFC'  French retailers move loyalty schemes to NFC
Customer Loyalty marketing article no. 40003 is 'FSI CUSTOMER RELATIONSHIPS SUFFER FROM IRRELEVANCE'  FSI customer relationships suffer from irrelevance
Customer Loyalty marketing article no. 45344 is 'STUDY CITES EMPLOYEE REWARDS BEST PRACTICES'  Study cites employee rewards best practices
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 17th, 2010...

Customer Loyalty marketing article no. 77387 is 'CPGS SHOULD GO DIRECT-TO-CONSUMER, CARLSON SAYS'  CPGs should go direct-to-consumer, Carlson says
Customer Loyalty marketing article no. 6632 is 'PTC EXTENDS B2B LOYALTY WITH HP PARTNERSHIP'  PTC extends B2B loyalty with HP partnership
Customer Loyalty marketing article no. 92341 is 'CONSUMERS EXPLAIN HOW MARKETING SHOULD WORK'  Consumers explain how marketing should work
Customer Loyalty marketing article no. 61770 is 'NFL ANNOUNCES NEW REWARDS CREDIT CARDS'  NFL announces new rewards credit cards
Customer Loyalty marketing article no. 14463 is 'EXPO FOCUSES ON THE HUMAN ASPECT OF LOYALTY'  Expo focuses on the human aspect of loyalty
Customer Loyalty marketing article no. 18995 is 'WYNDHAM REWARDS OFFERS SUMMER DISCOUNTS'  Wyndham Rewards offers summer discounts
Customer Loyalty marketing article no. 58515 is 'PAYBACK TAKES CONTROLLING STAKE IN I-MINT'  Payback takes controlling stake in i-Mint
Customer Loyalty marketing article no. 13395 is 'AMTRAK EXTENDS POINTS.COM LOYALTY PARTNERSHIP'  Amtrak extends Points.com loyalty partnership
Customer Loyalty marketing article no. 22199 is '50% OF BROADBAND CUSTOMERS HAVE CHURNED'  50% of broadband customers have churned
Customer Loyalty marketing article no. 48902 is 'MOBILE TELCO LOYALTY PLATFORM EXPANDS AGAIN'  Mobile telco loyalty platform expands again
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 10th, 2010...

Customer Loyalty marketing article no. 9123 is 'POOR CUSTOMER EXPERIENCE CAUSING CHURN EPIDEMIC'  Poor customer experience causing churn epidemic
Customer Loyalty marketing article no. 35017 is 'SKYMILES ELIMINATES REDEMPTION FEES'  SkyMiles eliminates redemption fees
Customer Loyalty marketing article no. 83891 is 'MARKETERS BOOST PAID SEARCH & SEO BUDGETS'  Marketers boost paid search & SEO budgets
Customer Loyalty marketing article no. 84150 is 'CAPITAL ONE BANK TO MAKE 26 'MILE MILLIONAIRES''  Capital One Bank to make 26 'mile millionaires'
Customer Loyalty marketing article no. 36489 is 'CPG SITES SHOW MORE PROMISE THAN SOCIAL MEDIA'  CPG sites show more promise than social media
Customer Loyalty marketing article no. 40159 is 'WHO TOOK THE TOP 2010 ENGAGEMENT AWARDS?'  Who took the top 2010 Engagement Awards?
Customer Loyalty marketing article no. 64322 is 'THE CHANGING FACE(BOOK) OF CUSTOMER SERVICE'  The changing face(book) of customer service
Customer Loyalty marketing article no. 18392 is 'MALL NETWORKS ENHANCES SHOPPER ANALYTICS'  Mall Networks enhances shopper analytics
Customer Loyalty marketing article no. 56181 is 'TARGETED EMAILS LEAD TO 13% MORE ENGAGEMENT'  Targeted emails lead to 13% more engagement
Customer Loyalty marketing article no. 16256 is 'AFFINION BUYS CONNEXIONS FOR BETTER TRAVEL REWARDS'  Affinion buys Connexions for better travel rewards
 
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Information for the week ending June 3rd, 2010...

Customer Loyalty marketing article no. 97029 is 'WELL-OFF CONSUMERS TEND TO USE MORE COUPONS'  Well-off consumers tend to use more coupons
Customer Loyalty marketing article no. 46827 is 'WHIRLPOOL PARTNERS WITH AIR MILES CANADA'  Whirlpool partners with Air Miles Canada
Customer Loyalty marketing article no. 97433 is 'SEAWINGS OFFERS NEW TOURIST TRAVEL REWARDS'  Seawings offers new tourist travel rewards
Customer Loyalty marketing article no. 19056 is 'SAINSBURY'S TO OFFER TRIPLE NECTAR POINTS'  Sainsbury's to offer triple Nectar points
Customer Loyalty marketing article no. 7307 is 'NEW ONLINE GAMING REWARD CURRENCY STARTS WELL'  New online gaming reward currency starts well
Customer Loyalty marketing article no. 30091 is 'GIANT EAGLE OFFERS FOOD PERKS FOR FILLING UP'  Giant Eagle offers food perks for filling up
Customer Loyalty marketing article no. 97788 is 'RETAILERS CAN STILL IMPROVE THEIR E-MARKETING ROI'  Retailers can still improve their e-marketing ROI
Customer Loyalty marketing article no. 41582 is 'RTK TRAVEL AGENCIES OFFER SOME PAYBACK'  RTK travel agencies offer some Payback
Customer Loyalty marketing article no. 10202 is 'CHASE BUSINESS CARDS TO OFFER EASY SAVINGS'  Chase business cards to offer Easy Savings
Customer Loyalty marketing article no. 30900 is 'BRANDS 'HAPPIER TO TALK TO CONSUMERS', STUDY FINDS'  Brands 'happier to talk to consumers', study finds
 
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Information for the week ending May 27th, 2010...

Customer Loyalty marketing article no. 34768 is 'IT'S LOYALTY, BUT NOT FROM THE CUSTOMER'S VIEWPOINT'  It's loyalty, but not from the customer's viewpoint
Customer Loyalty marketing article no. 57199 is 'REWARDS TURN GREEN WITH NEW ETHICAL PROGRAMME'  Rewards turn green with new ethical programme
Customer Loyalty marketing article no. 89906 is 'NEW LOYALTY SCHEME FOR 'ONE OF A KIND' HOTELS'  New loyalty scheme for 'one of a kind' hotels
Customer Loyalty marketing article no. 18342 is 'FITNESS FIRST LAUNCHES TRAINER LOYALTY SCHEME'  Fitness First launches trainer loyalty scheme
Customer Loyalty marketing article no. 33037 is 'AIRBALTIC LAUNCHES FLEXIBLE ONLINE REWARDS SHOP'  AirBaltic launches flexible online rewards shop
Customer Loyalty marketing article no. 23373 is 'PRIORITY CLUB REWARDS TO OFFER HOTELS ANYWHERE'  Priority Club Rewards to offer Hotels Anywhere
Customer Loyalty marketing article no. 41531 is 'SOCIAL MEDIA RESHAPES CUSTOMER ENGAGEMENT'  Social media reshapes customer engagement
Customer Loyalty marketing article no. 87056 is 'FRONTIER ENDS FFP PARTNERSHIP WITH AIRTRAN'  Frontier ends FFP partnership with AirTran
Customer Loyalty marketing article no. 77039 is 'TRAVEL FIRMS LOSING CUSTOMERS THROUGH BAD EMAIL'  Travel firms losing customers through bad email
Customer Loyalty marketing article no. 33650 is 'LOYALTY LEADERS PROGRAMME STARTS OFF WELL'  Loyalty leaders programme starts off well
 
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Information for the week ending May 20th, 2010...

Customer Loyalty marketing article no. 99874 is 'LOYALTY DATA SAVED RETAILERS FROM RECESSION'  Loyalty data saved retailers from recession
Customer Loyalty marketing article no. 12028 is 'WOMEN BUSINESS OWNERS IGNORING LOYALTY'  Women business owners ignoring loyalty
Customer Loyalty marketing article no. 49008 is 'UK RETAILERS MISSING NEW E-MARKETING TRICKS'  UK retailers missing new e-marketing tricks
Customer Loyalty marketing article no. 64626 is 'CVS CAREMARK GETS ANALYTICAL WITH LMG I&C'  CVS Caremark gets analytical with LMG I&C
Customer Loyalty marketing article no. 44331 is 'LOYALTY CREDIT CARDS HEADING FOR FEES'  Loyalty credit cards heading for fees
Customer Loyalty marketing article no. 5215 is 'WEBLOYALTY SIGNS WIZZ AIR PARTNERSHIP'  Webloyalty signs Wizz Air partnership
Customer Loyalty marketing article no. 83542 is '20 YEARS OF LOYALTY INNOVATIONS EXAMINED'  20 years of loyalty innovations examined
Customer Loyalty marketing article no. 84610 is 'FLY BUYS OFFERS FREE MUSIC AT BUS SHELTERS'  Fly Buys offers free music at bus shelters
Customer Loyalty marketing article no. 81406 is 'TRAVEL INCENTIVES BOOST STAFF PERFORMANCE'  Travel incentives boost staff performance
Customer Loyalty marketing article no. 91019 is '77% JOIN BELLE TIRE'S MOBILE LOYALTY SCHEME'  77% join Belle Tire's mobile loyalty scheme
 
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Information for the week ending May 13th, 2010...

Customer Loyalty marketing article no. 75256 is 'CONSUMER BRAND LOYALTY STILL FALLING'  Consumer brand loyalty still falling
Customer Loyalty marketing article no. 89142 is 'TOYOTA STILL LEADS IN US CAR LOYALTY'  Toyota still leads in US car loyalty
Customer Loyalty marketing article no. 20928 is 'LOW-COST AIRLINES CAN BENEFIT FROM LOYALTY'  Low-cost airlines can benefit from loyalty
Customer Loyalty marketing article no. 72457 is 'NGC TO OFFER PREPAID AMEX REWARD CARDS'  NGC to offer prepaid Amex reward cards
Customer Loyalty marketing article no. 70984 is 'BIG BRANDS FAILING THEIR MULTI-CHANNEL CUSTOMERS'  Big brands failing their multi-channel customers
Customer Loyalty marketing article no. 1961 is 'DEPOT EXTENDS PAYBACK PARTNERSHIP UNTIL 2015'  Depot extends Payback partnership until 2015
Customer Loyalty marketing article no. 69718 is 'TEN MAJOR ONLINE MARKETING TRENDS FOR 2010'  Ten major online marketing trends for 2010
Customer Loyalty marketing article no. 75059 is 'BIG Y TARGETS PROMOTIONS USING LOYALTY DATA'  Big Y targets promotions using loyalty data
Customer Loyalty marketing article no. 59037 is 'CONSUMERS SAY CUSTOMER SERVICE HAS DECLINED'  Consumers say customer service has declined
Customer Loyalty marketing article no. 7103 is 'IHG'S MOBILE APP GENERATES US$1M A MONTH'  IHG's mobile app generates US$1m a month
 
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Information for the week ending May 6th, 2010...

Customer Loyalty marketing article no. 22057 is 'NEW FOCUS ON MARKETING PERFORMANCE MANAGEMENT'  New focus on marketing performance management
Customer Loyalty marketing article no. 18044 is 'FREE SHIPPING FOR LOYAL B&N CUSTOMERS'  Free shipping for loyal B&N customers
Customer Loyalty marketing article no. 83199 is 'CONSUMERS ARE BECOMING LESS LOYAL, MORE RATIONAL'  Consumers are becoming less loyal, more rational
Customer Loyalty marketing article no. 61173 is 'HILTON JOINS JETBLUE'S TRUEBLUE PROGRAMME'  Hilton joins JetBlue's TrueBlue programme
Customer Loyalty marketing article no. 695 is 'PAYBACK LAUNCHES MOBILE LOYALTY APP'  PayBack launches mobile loyalty app
Customer Loyalty marketing article no. 82131 is 'FLY BUYS NZ RETAILERS TO BENEFIT FROM NEW ANALYTICS'  Fly Buys NZ retailers to benefit from new analytics
Customer Loyalty marketing article no. 51914 is 'STARWOOD LAUNCHES LOYALTY-BASED AMEX CARD'  Starwood launches loyalty-based Amex card
Customer Loyalty marketing article no. 78617 is 'PAYBACK & FORD OFFER BIG BONUSES ON NEW CARS'  PayBack & Ford offer big bonuses on new cars
Customer Loyalty marketing article no. 98507 is 'LOYALTY EXPO TO HIGHLIGHT HOLISTIC LOYALTY CONCEPTS'  Loyalty Expo to highlight holistic loyalty concepts
Customer Loyalty marketing article no. 65395 is 'VIVOTECH AND TAGGO TO SIMPLIFY LOYALTY ENROLMENT'  Vivotech and Taggo to simplify loyalty enrolment
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 29th, 2010...

Customer Loyalty marketing article no. 40165 is 'RETAIL LOYALTY DOESN'T ALWAYS DEPEND ON A CARD'  Retail loyalty doesn't always depend on a card
Customer Loyalty marketing article no. 40424 is 'UK HOTEL INTRODUCES CONTACTLESS LOYALTY CARD'  UK hotel introduces contactless loyalty card
Customer Loyalty marketing article no. 92762 is 'VALUE-ADDS INCREASINGLY HELP BUILD LOYALTY'  Value-adds increasingly help build loyalty
Customer Loyalty marketing article no. 9189 is 'OFFICE DEPOT OFFERS 100% IN GREEN REWARDS'  Office Depot offers 100% in Green rewards
Customer Loyalty marketing article no. 33352 is 'RITE AID LAUNCHES LOYALTY PROGRAMME'  Rite Aid launches loyalty programme
Customer Loyalty marketing article no. 87421 is 'CARLSON UNVEILS RECYCLED PLASTIC LOYALTY CARD'  Carlson unveils recycled plastic loyalty card
Customer Loyalty marketing article no. 12748 is 'RETAIL BANKS' LOYALTY DECLINES FURTHER'  Retail banks' loyalty declines further
Customer Loyalty marketing article no. 72822 is 'AEROPLAN'S 40% MATCH FOR MEMBERS' CARBON OFFSETS'  Aeroplan's 40% match for members' carbon offsets
Customer Loyalty marketing article no. 19157 is 'ATTITUDINAL TARGETING IS NOW 'MORE EFFECTIVE''  Attitudinal targeting is now 'more effective'
Customer Loyalty marketing article no. 53596 is 'AADVANTAGE OFFERS TRANSCONTINENTAL BONUS'  AAdvantage offers transcontinental bonus
 
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Information for the week ending April 22nd, 2010...

Customer Loyalty marketing article no. 54000 is 'LOYALTY MIRRORS HUMAN RELATIONSHIPS - OR DOES IT?'  Loyalty mirrors human relationships - or does it?
Customer Loyalty marketing article no. 49064 is 'BEST WESTERN OFFERS SUMMER TRAVEL REWARD'  Best Western offers summer travel reward
Customer Loyalty marketing article no. 37315 is 'GREEN MARKETING: PUT THE PRIMARY BENEFITS FIRST'  Green marketing: put the primary benefits first
Customer Loyalty marketing article no. 72563 is 'PROGRAMME REWARDS INTERNET RADIO LISTENERS'  Programme rewards internet radio listeners
Customer Loyalty marketing article no. 66818 is 'DIGITAL PRODUCTION AIDS CUSTOMER ENGAGEMENT'  Digital production aids customer engagement
Customer Loyalty marketing article no. 10612 is 'EUROSTAR LAUNCHES NEW LOYALTY PROGRAMME'  Eurostar launches new loyalty programme
Customer Loyalty marketing article no. 79231 is 'THREE STEPS FOR A SUCCESSFUL CRM STRATEGY'  Three steps for a successful CRM strategy
Customer Loyalty marketing article no. 87466 is 'AEROPLAN ADDS 'MONEY CAN'T BUY' REWARDS'  Aeroplan adds 'Money Can't Buy' rewards
Customer Loyalty marketing article no. 98811 is 'WHY EMPLOYEES SHOULD BE SEGMENTED, TOO'  Why employees should be segmented, too
Customer Loyalty marketing article no. 91334 is 'TAM AND CONTINENTAL FFPS PARTNER UP'  TAM and Continental FFPs partner up
 
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Information for the week ending April 15th, 2010...

Customer Loyalty marketing article no. 46473 is 'LOYALTY PROGRAMMES: WHAT WORKS AND WHAT DOESN'T'  Loyalty programmes: what works and what doesn't
Customer Loyalty marketing article no. 48350 is 'QANTAS LAUNCHES REWARDS CREDIT CARD'  Qantas launches rewards credit card
Customer Loyalty marketing article no. 89602 is 'CUSTOMER DATA IS VITAL TO CROSS-CHANNEL LOYALTY'  Customer data is vital to cross-channel loyalty
Customer Loyalty marketing article no. 92402 is 'OK TIRES JOINS THE AEROPLAN PROGRAMME'  OK Tires joins the Aeroplan programme
Customer Loyalty marketing article no. 10561 is 'TOP PERFORMERS SEEING 91% CUSTOMER RETENTION'  Top performers seeing 91% customer retention
Customer Loyalty marketing article no. 56086 is 'HHONORS OFFERS 'FASTER WAYS TO FREE STAYS''  HHonors offers 'Faster ways to free stays'
Customer Loyalty marketing article no. 19511 is 'E-MAIL STRATEGIES TO BOOST CUSTOMER ENGAGEMENT'  E-mail strategies to boost customer engagement
Customer Loyalty marketing article no. 98130 is 'CREDIT CARD REWARD CAPS ARE VERY UNPOPULAR'  Credit card reward caps are very unpopular
Customer Loyalty marketing article no. 28298 is 'WHY AUSTRALIANS STILL CAN'T SWITCH BANKS'  Why Australians still can't switch banks
Customer Loyalty marketing article no. 90913 is 'DIGITAL MARKETING DEPENDS ON DOMAIN RIGHTS'  Digital marketing depends on domain rights
 
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Information for the week ending April 8th, 2010...

Customer Loyalty marketing article no. 40047 is 'GROCERIES STILL KEY TO LOYALTY SCHEME SUCCESS'  Groceries still key to loyalty scheme success
Customer Loyalty marketing article no. 55665 is 'NEW REWARDS PROGRAMME FROM SEGA GAMES'  New rewards programme from Sega Games
Customer Loyalty marketing article no. 35370 is 'TOP TEN 'VOICE OF THE CUSTOMER' BEST PRACTICES'  Top ten 'voice of the customer' best practices
Customer Loyalty marketing article no. 96253 is 'MACY'S LAUNCHES CO-BRANDED AMEX CARD'  Macy's launches co-branded Amex card
Customer Loyalty marketing article no. 87045 is 'PRICE BECOMES LOYALTY DRIVER FOR US RETAILERS'  Price becomes loyalty driver for US retailers
Customer Loyalty marketing article no. 88113 is 'HOUSE OF FRASER LAUNCHES PAYPAL PAYMENTS'  House of Fraser launches PayPal payments
Customer Loyalty marketing article no. 84908 is 'REAL-TIME LOCATION MARKETING: A NEW LOYALTY TECHNIQUE?'  Real-time location marketing: a new loyalty technique?
Customer Loyalty marketing article no. 82058 is 'DELTA SKYMILES SIGNS SIX NEW PARTNERS'  Delta SkyMiles signs six new partners
Customer Loyalty marketing article no. 53219 is 'CUSTOMER SERVICE TRUMPS CALL CENTRE EFFICIENCY'  Customer service trumps call centre efficiency
Customer Loyalty marketing article no. 39738 is 'VISIONS ELECTRONICS RENEWS WITH AIR MILES CANADA'  Visions Electronics renews with Air Miles Canada
 
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Information for the week ending April 1st, 2010...

Customer Loyalty marketing article no. 11967 is 'SOCIAL MEDIA TO SUPPORT CUSTOMER LOYALTY STRATEGY'  Social media to support customer loyalty strategy
Customer Loyalty marketing article no. 63496 is 'CARDSTAR PUTS 6 LOYALTY MEMBERSHIPS ON A CARD'  CardStar puts 6 loyalty memberships on a card
Customer Loyalty marketing article no. 35465 is 'FNB BRINGS PAYPAL TO SOUTH AFRICAN CONSUMERS'  FNB brings PayPal to South African consumers
Customer Loyalty marketing article no. 66441 is 'CHANNEL ENGAGEMENT LINKED TO HIGHER SALES'  Channel engagement linked to higher sales
Customer Loyalty marketing article no. 73513 is 'TRIGGER MARKETING KEEPS CUSTOMERS ENGAGED'  Trigger marketing keeps customers engaged
Customer Loyalty marketing article no. 78854 is 'ENHANCED AMEX AIR MILES CARD LAUNCHED'  Enhanced Amex Air Miles card launched
Customer Loyalty marketing article no. 62832 is 'CONSUMERS DEMAND GREATER VALUE AND SERVICE'  Consumers demand greater value and service
Customer Loyalty marketing article no. 98434 is 'BMR LE GROUPE LAUNCHES LOYALTY SCHEME'  BMR Le Groupe launches loyalty scheme
Customer Loyalty marketing article no. 54237 is 'WHO TOOK THE TOP TRAVEL MARKETING AWARDS?'  Who took the top Travel Marketing Awards?
Customer Loyalty marketing article no. 13389 is 'NATIONAL GIFT CARD ADDS FOUR INCENTIVE PARTNERS'  National Gift Card adds four incentive partners
 
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Information for the week ending March 25th, 2010...

Customer Loyalty marketing article no. 74531 is 'NEW MULTI-INDUSTRY NPS BENCHMARKS PUBLISHED'  New multi-industry NPS benchmarks published
Customer Loyalty marketing article no. 52505 is 'CLUB YOGI REWARDS CELEBRATES FIRST ANNIVERSARY'  Club Yogi Rewards celebrates first anniversary
Customer Loyalty marketing article no. 92026 is 'SALES FROM SOCIAL NETWORKS STILL A CHALLENGE?'  Sales from social networks still a challenge?
Customer Loyalty marketing article no. 73463 is 'HILTON HHONORS SIGNS UP 25-MILLIONTH MEMBER'  Hilton HHonors signs up 25-millionth member
Customer Loyalty marketing article no. 55709 is 'NEW CONTACTLESS SMARTCARD LOYALTY SCHEMES'  New contactless smartcard loyalty schemes
Customer Loyalty marketing article no. 82412 is 'AUTO SERVICE FRANCHISE JOINS FLY BUYS NZ'  Auto service franchise joins Fly Buys NZ
Customer Loyalty marketing article no. 2303 is 'FACTORS DRIVING DIGITAL MARKETING SUCCESS'  Factors driving digital marketing success
Customer Loyalty marketing article no. 69190 is 'VESDIA AND AMC THEATRES TEAM UP'  Vesdia and AMC Theatres team up
Customer Loyalty marketing article no. 56064 is 'CUSTOMERS WHO WEB-CHAT TEND TO BUY MORE'  Customers who web-chat tend to buy more
Customer Loyalty marketing article no. 31497 is 'WEBLOYALTY EXPANDS OPERATIONS INTO GERMANY'  Webloyalty expands operations into Germany
 
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Information for the week ending March 18th, 2010...

Customer Loyalty marketing article no. 57536 is 'COMMUNITY/REWARDS HYBRID LOYALTY SCHEME LAUNCHED'  Community/rewards hybrid loyalty scheme launched
Customer Loyalty marketing article no. 521 is 'CAMPUS DOUGH CARDS TO HELP UNIVERSITY STUDENTS'  Campus Dough cards to help university students
Customer Loyalty marketing article no. 24683 is 'HOW AND WHY BARCLAYCARD CAME BACK TO LOYALTY'  How and why Barclaycard came back to loyalty
Customer Loyalty marketing article no. 52196 is 'LOYALTY BONUSES AT CARLSON COUNTRY INNS & SUITES'  Loyalty bonuses at Carlson Country Inns & Suites
Customer Loyalty marketing article no. 16543 is 'HOW EMAIL MARKETING AIDS SOCIAL MEDIA STRATEGIES'  How email marketing aids social media strategies
Customer Loyalty marketing article no. 50059 is 'CHRISTOPHER & BANKS LAUNCHES LOYALTY SCHEME'  Christopher & Banks launches loyalty scheme
Customer Loyalty marketing article no. 22952 is 'ONLY RETAIL IMPROVES MULTICHANNEL EXPERIENCES'  Only retail improves multichannel experiences
Customer Loyalty marketing article no. 30833 is 'AIR MILES DIVISION ENCOURAGES SOCIAL RESPONSIBILITY'  Air Miles division encourages social responsibility
Customer Loyalty marketing article no. 67874 is 'SMARTPHONE USERS MORE LOYAL TO THEIR NETWORK'  Smartphone users more loyal to their network
Customer Loyalty marketing article no. 45039 is 'INTEGRA TIRE & AUTO JOINS AEROPLAN & FUTURA REWARDS'  Integra Tire & Auto joins Aeroplan & Futura Rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 11th, 2010...

Customer Loyalty marketing article no. 28354 is 'NECTAR UK SIMPLIFIES THE REDEMPTION PROCESS'  Nectar UK simplifies the redemption process
Customer Loyalty marketing article no. 63602 is 'UK ELECTRICAL SUPPLIER LAUNCHES LOYALTY SCHEME'  UK electrical supplier launches loyalty scheme
Customer Loyalty marketing article no. 57857 is 'VIRGIN ADDS MORE FLEXIBILITY TO ITS ELEVATE FFP'  Virgin adds more flexibility to its Elevate FFP
Customer Loyalty marketing article no. 1651 is 'SPRINT ENHANCES ITS LOYALTY SCHEME'  Sprint enhances its loyalty scheme
Customer Loyalty marketing article no. 43712 is 'TELECOMS CUSTOMERS WANT LOVE, NOT DISCOUNTS'  Telecoms customers want love, not discounts
Customer Loyalty marketing article no. 90968 is 'EBUCKS OFFERS POINTS FOR READING MOBILE ADS'  eBucks offers points for reading mobile ads
Customer Loyalty marketing article no. 2314 is 'MARKETING ROI STILL LAGGING WITHOUT DATA ANALYSIS'  Marketing ROI still lagging without data analysis
Customer Loyalty marketing article no. 94836 is 'EX-COLLOQUY THOUGHT LEADER MOVES TO AEROPLAN'  Ex-Colloquy thought leader moves to Aeroplan
Customer Loyalty marketing article no. 4805 is 'CUSTOMERS MAY BE ENGAGED, BUT WHAT ABOUT YOU?'  Customers may be engaged, but what about you?
Customer Loyalty marketing article no. 10954 is 'MEETING REWARDS EXPANDS TO LATIN AMERICA'  Meeting Rewards expands to Latin America
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 4th, 2010...

Customer Loyalty marketing article no. 80641 is 'TRAVEL LOYALTY SCHEMES COUNTER LOWER REVENUES'  Travel loyalty schemes counter lower revenues
Customer Loyalty marketing article no. 83441 is 'FLYBUYS REPORTS SURGE IN MEMBERSHIPS'  FlyBuys reports surge in memberships
Customer Loyalty marketing article no. 1600 is 'RIGHTNOW URGES MORE SOCIAL CUSTOMER EXPERIENCES'  RightNow urges more social customer experiences
Customer Loyalty marketing article no. 20567 is 'AIR MILES DRIVES CAN$352,000 DONATION TO HAITI'  Air Miles drives Can$352,000 donation to Haiti
Customer Loyalty marketing article no. 10550 is 'CARREFOUR CUSTOMERS CHOOSE THEIR OWN OFFERS'  Carrefour customers choose their own offers
Customer Loyalty marketing article no. 67160 is 'NPOWER OFFERS BARCLAYCARD FREEDOM INCENTIVES'  NPower offers Barclaycard Freedom incentives
Customer Loyalty marketing article no. 97327 is 'DO SOCIAL NETWORKS HOLD THE KEY TO CUSTOMER INSIGHT?'  Do social networks hold the key to customer insight?
Customer Loyalty marketing article no. 33385 is 'NESTLE SIGNS UP AS AEROPLAN POINTS-ISSUER'  Nestle signs up as Aeroplan points-issuer
Customer Loyalty marketing article no. 59633 is 'CUSTOMER SERVICE IS KEY WORD-OF-MOUTH DRIVER'  Customer service is key word-of-mouth driver
Customer Loyalty marketing article no. 96613 is 'DIGITAL COUPONS FAR OUTPACING NEWSPAPER COUPONS'  Digital coupons far outpacing newspaper coupons
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 25th, 2010...

Customer Loyalty marketing article no. 65378 is 'FACEBOOK 'FAN PAGES' INCREASE PSYCHOLOGICAL LOYALTY'  Facebook 'fan pages' increase psychological loyalty
Customer Loyalty marketing article no. 26262 is 'BEST WESTERN TO INSTANTLY MATCH OTHER ELITE STATUSES'  Best Western to instantly match other elite statuses
Customer Loyalty marketing article no. 43611 is 'EMOTIONAL CUSTOMER CONNECTIONS CREATE MORE VALUE'  Emotional customer connections create more value
Customer Loyalty marketing article no. 44679 is 'TESCO CLUBCARD DOUBLES POINTS FOR 15TH BIRTHDAY'  Tesco Clubcard doubles points for 15th birthday
Customer Loyalty marketing article no. 41475 is 'INCENTIVES INDUSTRY 'CAUTIOUSLY OPTIMISTIC' FOR 2010'  Incentives industry 'cautiously optimistic' for 2010
Customer Loyalty marketing article no. 51088 is 'AMTRAK REWARDS SIGNS WIREFLY AS NEW PARTNER'  Amtrak Rewards signs Wirefly as new partner
Customer Loyalty marketing article no. 22249 is 'WOMMA SUGGESTS NEW SOCIAL MEDIA GUIDELINES'  WOMMA suggests new social media guidelines
Customer Loyalty marketing article no. 8768 is 'BUDGET RENEWS CONTRACT WITH AIR MILES CANADA'  Budget renews contract with Air Miles Canada
Customer Loyalty marketing article no. 22653 is 'UPBEAT ECONOMY FOCUSES MARKETERS ON ACQUISITION'  Upbeat economy focuses marketers on acquisition
Customer Loyalty marketing article no. 68532 is 'BARCLAYCARD ANNOUNCES FIRST FREEDOM PARTNERS'  Barclaycard announces first Freedom partners
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 18th, 2010...

Customer Loyalty marketing article no. 92031 is 'ENGAGEMENT SEEN AS KEY TO BRAND SURVIVAL'  Engagement seen as key to brand survival
Customer Loyalty marketing article no. 23008 is 'TRIPLE REWARDS FOR BEST WESTERN FREQUENT GUESTS'  Triple rewards for Best Western frequent guests
Customer Loyalty marketing article no. 30080 is 'WHY DOES THE BRITISH CONSUMER REFUSE TO DEFECT?'  Why does the British consumer refuse to defect?
Customer Loyalty marketing article no. 35420 is 'THE 16 BUSINESS BENEFITS OF MONITORING CLV'  The 16 business benefits of monitoring CLV
Customer Loyalty marketing article no. 19399 is 'EBAY & RECYCLEBANK REWARD GREEN CUSTOMERS'  eBay & RecycleBank reward Green customers
Customer Loyalty marketing article no. 67464 is 'DIGITAL MARKETING BUDGETS UP 17% IN 2010'  Digital marketing budgets up 17% in 2010
Customer Loyalty marketing article no. 96708 is 'FLY BUYS NZ PARTNERS WITH UNIVERSAL MUSIC'  Fly Buys NZ partners with Universal Music
Customer Loyalty marketing article no. 82418 is 'THE 16 BUSINESS BENEFITS OF CUSTOMER LIFETIME VALUE, BY PETER CLARK'  The 16 business benefits of Customer Lifetime Value, by Peter Clark
Customer Loyalty marketing article no. 51847 is 'THE HIDDEN SIDE OF AUSTRALIA'S LOYALTY CARDS'  The hidden side of Australia's loyalty cards
Customer Loyalty marketing article no. 4247 is 'MANY UK RETAILERS STILL IGNORING SOCIAL MEDIA'  Many UK retailers still ignoring social media
Customer Loyalty marketing article no. 8779 is 'EBUCKS REDEMPTIONS BUCK THE RETAIL DECLINE'  eBucks redemptions buck the retail decline
Customer Loyalty marketing article no. 48299 is 'ONE BAD CALL CENTRE EXPERIENCE MAKES 68% DEFECT'  One bad call centre experience makes 68% defect
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 11th, 2010...

Customer Loyalty marketing article no. 11983 is 'FULL LAUNCH DETAILS OF NECTAR ITALIA'  Full launch details of Nectar Italia
Customer Loyalty marketing article no. 38686 is 'RIYAD BANK LAUNCHES NEW LOYALTY SCHEME'  Riyad Bank launches new loyalty scheme
Customer Loyalty marketing article no. 58576 is 'NECTAR... DETAILS OF THE UK COALITION LOYALTY PROGRAMME, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Nectar... details of the UK coalition loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 98905 is 'TOP TEN ONLINE RETAIL STRATEGIES FOR 2010'  Top ten online retail strategies for 2010
Customer Loyalty marketing article no. 24801 is 'PAYBACK OFFERS MORE POINTS FOR WINTER GOLDS'  Payback offers more points for Winter golds
Customer Loyalty marketing article no. 234 is 'CONTEXT IS NOW THE KEY TO MOBILE MARKETING'  Context is now the key to mobile marketing
Customer Loyalty marketing article no. 73934 is 'AMERICAN AIRLINES EXPANDS CARGO LOYALTY SCHEME'  American Airlines expands cargo loyalty scheme
Customer Loyalty marketing article no. 13810 is 'FIVE VALUE-DRIVING LOYALTY TRENDS FOR 2010'  Five value-driving loyalty trends for 2010
Customer Loyalty marketing article no. 56794 is 'REWARD PATHS & BAESMAN FORM LOYALTY ALLIANCE'  Reward Paths & Baesman form loyalty alliance
Customer Loyalty marketing article no. 54399 is 'INDIAN LOYALTY SCHEME ENROLS 67M IN ONE YEAR'  Indian loyalty scheme enrols 67m in one year
Customer Loyalty marketing article no. 8469 is 'US COUPON USAGE RISING FOR FIRST TIME SINCE 1992'  US coupon usage rising for first time since 1992
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 4th, 2010...

Customer Loyalty marketing article no. 6333 is 'LOYALTY SCHEMES SEEN AS 'RECESSION BUSTERS''  Loyalty schemes seen as 'recession busters'
Customer Loyalty marketing article no. 79224 is 'BANKS SLOWING CHURN WITH GIFTS, NOT CASH'  Banks slowing churn with gifts, not cash
Customer Loyalty marketing article no. 87106 is 'CHIP-BASED BARCLAYCARD FREEDOM TO LAUNCH IN MARCH'  Chip-based Barclaycard Freedom to launch in March
Customer Loyalty marketing article no. 36904 is 'RETAIL 3.0 DEVELOPER SIGNS ANOTHER NEW PARTNER'  Retail 3.0 developer signs another new partner
Customer Loyalty marketing article no. 87510 is 'NECTAR... DETAILS OF THE UK COALITION LOYALTY PROGRAMME, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Nectar... details of the UK coalition loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 9133 is 'CREATING AND GROWING A LOYALTY SCHEME - WHAT TO FIND OUT, AND HOW, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Creating and growing a loyalty scheme - what to find out, and how, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 97383 is 'MARKETING BUDGETS AREN'T VERY STRETCHY - OR ARE THEY?, BY PETER CLARK (CO-EDITOR, THE WISE MARKETER)'  Marketing budgets aren't very stretchy - or are they?, by Peter Clark (Co-Editor, The Wise Marketer)
Customer Loyalty marketing article no. 20168 is 'THE 30 MAJOR FACTORS BEHIND A SUCCESSFUL CUSTOMER LOYALTY PROGRAMME, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  The 30 major factors behind a successful customer loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 14423 is 'COALITION LOYALTY PROGRAMMES: THE WHO, WHY, AND HOW BIG?, BY BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Coalition Loyalty Programmes: the who, why, and how big?, by By Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 58216 is 'RETAIL PRICING STRATEGIES: THEIR IMPACT ON CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Retail Pricing Strategies: their impact on customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 279 is 'BEST CUSTOMER MARKETING: BUILDING LONG-LASTING CUSTOMER PROFITABILITY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Best Customer Marketing: building long-lasting customer profitability, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 47535 is 'LINKING CUSTOMER LIFETIME VALUE, LOYALTY, AND PROFITABILITY, BY BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Linking customer lifetime value, loyalty, and profitability, by By Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 32322 is 'THE 22 MAJOR FACTORS THAT WILL SHAPE THE FUTURE OF CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  The 22 major factors that will shape the future of customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 24845 is 'THE IMPACT OF MULTIPLE CHANNELS ON CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  The impact of multiple channels on customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 47276 is 'AN OVERVIEW OF SUPERMARKET & GROCERY LOYALTY PROGRAMMES AROUND THE WORLD, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE - WWW.THELOYALTYGUIDE.COM)'  An overview of supermarket & grocery loyalty programmes around the world, by Peter Clark (co-author, The Loyalty Guide - www.theloyaltyguide.com)
Customer Loyalty marketing article no. 79983 is 'THE 6 KEY FACTORS THAT INFLUENCE CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE REPORTS)'  The 6 key factors that influence customer loyalty, by Peter Clark (Co-author, The Loyalty Guide reports)
Customer Loyalty marketing article no. 8419 is 'TOP 20 ATTITUDES OF TODAY'S BEST LOYALTY MARKETERS, BY PETER CLARK (EDITOR, THE WISE MARKETER & THE LOYALTY GUIDE)'  Top 20 attitudes of today's best loyalty marketers, by Peter Clark (Editor, The Wise Marketer & The Loyalty Guide)
Customer Loyalty marketing article no. 49671 is 'THE LOYALTY GUIDE 4: NEW FOR 2010 AND BEYOND - THE COMPLETE REPORT ON CUSTOMER LOYALTY & ENGAGEMENT THEORY, PRINCIPLES, METHODS, STRATEGIES, GLOBAL BEST PRACTICE AND CASE STUDIES..., BY PETER CLARK, ROBIN CLARK'  The Loyalty Guide 4: New for 2010 and beyond - the complete report on customer loyalty & engagement theory, principles, methods, strategies, global best practice and case studies..., by Peter Clark, Robin Clark
Customer Loyalty marketing article no. 13450 is 'LOYALTY REWARDS STILL NOT ENGAGING ENOUGH?'  Loyalty rewards still not engaging enough?
Customer Loyalty marketing article no. 31608 is 'POINTS.COM EXPANDS ITS PARTNERSHIPS'  Points.com expands its partnerships
Customer Loyalty marketing article no. 77133 is 'SMALL RETAILERS TURN TO COALITIONS FOR SALVATION'  Small retailers turn to coalitions for salvation
Customer Loyalty marketing article no. 67115 is 'LOYLOGIC DEVELOPS CUSTOMISED LOYALTY E-MALL'  Loylogic develops customised loyalty e-mall
Customer Loyalty marketing article no. 23727 is 'AMEX TO HELP MERCHANTS WITH LOYALTY SCHEMES'  Amex to help merchants with loyalty schemes
Customer Loyalty marketing article no. 27336 is 'CREDIT CARD USERS IGNORING MERCHANT DISCOUNTS'  Credit card users ignoring merchant discounts
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 28th, 2010...

Customer Loyalty marketing article no. 15907 is 'HOW RETAILERS CAN BENEFIT FROM SOCIAL MEDIA'  How retailers can benefit from social media
Customer Loyalty marketing article no. 26329 is 'TESCO CLUBCARD'S CHRISTMAS REDEMPTIONS UP 34M'  Tesco Clubcard's Christmas redemptions up 34m
Customer Loyalty marketing article no. 41946 is 'SPC BRINGS YOUTH LOYALTY TO US RETAIL CHAINS'  SPC brings youth loyalty to US retail chains
Customer Loyalty marketing article no. 21652 is 'CAN YOU REALLY TAME THE SEARCH-AND-SWITCH CUSTOMER?'  Can you really tame the search-and-switch customer?
Customer Loyalty marketing article no. 82535 is 'RETAILERS NEED ONLINE+OFFLINE MARKETING STRATEGY'  Retailers need online+offline marketing strategy
Customer Loyalty marketing article no. 99884 is 'AEROPLAN DONATES 2M MILES FOR CARBON OFFETS'  Aeroplan donates 2m miles for carbon offets
Customer Loyalty marketing article no. 953 is '2010'S RENEWED FOCUS ON SOCIAL MEDIA MARKETING'  2010's renewed focus on social media marketing
Customer Loyalty marketing article no. 97748 is 'TXU ENERGY GIVES US$27M IN CASH-BACK REWARDS'  TXU Energy gives US$27m in cash-back rewards
Customer Loyalty marketing article no. 7362 is 'KOBIE UNVEILS DISCOUNTED ONLINE GIFT CARD MALL'  Kobie unveils discounted online gift card mall
Customer Loyalty marketing article no. 51964 is 'FLEXPERKS VISA NAMED 'BEST TRAVEL PERKS CARD''  FlexPerks Visa named 'best travel perks card'
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 21st, 2010...

Customer Loyalty marketing article no. 78926 is 'THE FOUR HUMOURS OF B2B MARKETING (2.0, THAT IS)'  The four humours of B2B marketing (2.0, that is)
Customer Loyalty marketing article no. 24806 is 'AEROPLAN ENCOURAGES HAITI RELIEF DONATIONS'  Aeroplan encourages Haiti relief donations
Customer Loyalty marketing article no. 49777 is 'CONSUMERS MORE ENGAGED BY MACHINES THAN AGENTS'  Consumers more engaged by machines than agents
Customer Loyalty marketing article no. 48305 is 'HILTON HHONORS OFFERS ONE FREE NIGHT FOR FOUR'  Hilton HHonors offers one free night for four
Customer Loyalty marketing article no. 79280 is 'MOBILE POPULARITY BEHIND NEW M-LOYALTY PLATFORM'  Mobile popularity behind new m-loyalty platform
Customer Loyalty marketing article no. 86353 is 'ITEM LAYAWAY FEATURE ADDED TO BILL PAYMENT KIOSKS'  Item layaway feature added to bill payment kiosks
Customer Loyalty marketing article no. 91693 is 'NFC NEARING COMMERCIAL DEPLOYMENT, EXPERTS SAY'  NFC nearing commercial deployment, experts say
Customer Loyalty marketing article no. 75671 is 'POINTS.COM TELLS HOW TO BECOME A "MILLION-MILER"'  Points.com tells how to become a "million-miler"
Customer Loyalty marketing article no. 23738 is 'STARWOOD MULTIPLIES POINTS FOR LONGER-TERM GUESTS'  Starwood multiplies points for longer-term guests
Customer Loyalty marketing article no. 52982 is 'EMPLOYEE ENGAGEMENT RISES DURING RECESSION'  Employee engagement rises during recession
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 14th, 2010...

Customer Loyalty marketing article no. 8121 is 'LARGE RETAILERS BREAK HOLIDAY SATISFACTION RECORDS'  Large retailers break holiday satisfaction records
Customer Loyalty marketing article no. 60813 is 'MARRIOTT REWARDS OFFERS TRIPLE FFP MILEAGE'  Marriott Rewards offers triple FFP mileage
Customer Loyalty marketing article no. 65344 is 'LISTEN, LEARN, AND AVOID CONSUMER BOYCOTTS'  Listen, learn, and avoid consumer boycotts
Customer Loyalty marketing article no. 4866 is 'PUERTO RICO: OFFICE DEPOT UNVEILS LOYALTY SCHEME'  Puerto Rico: Office Depot unveils loyalty scheme
Customer Loyalty marketing article no. 59745 is 'BEST PRACTICES FOR CUSTOMER/EMPLOYEE INTERACTIONS'  Best practices for customer/employee interactions
Customer Loyalty marketing article no. 68549 is 'DISCOVER CARD OFFERS YEAR-LONG SWEEPSTAKE'  Discover card offers year-long sweepstake
Customer Loyalty marketing article no. 95252 is 'CUSTOMER ENGAGEMENT TAKES 2-WAY TALK'  Customer engagement takes 2-way talk
Customer Loyalty marketing article no. 88584 is 'TAP REDUCES MILEAGE LIABILITY WITH CHEAP TICKETS'  TAP reduces mileage liability with cheap tickets
Customer Loyalty marketing article no. 55472 is 'SOCIAL MEDIA: THE NEW ENGAGEMENT FRONTIER'  Social media: the new engagement frontier
Customer Loyalty marketing article no. 81366 is 'REDUCING RETAIL RETURNS & INCREASING SATISFACTION'  Reducing retail returns & increasing satisfaction
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 7th, 2010...

Customer Loyalty marketing article no. 30501 is 'KEY MARKETING TRENDS FORECAST FOR 2010'  Key marketing trends forecast for 2010
Customer Loyalty marketing article no. 70376 is 'MOBILE APP LINKS GIFT CARDS & LOYALTY POINTS'  Mobile app links gift cards & loyalty points
Customer Loyalty marketing article no. 86802 is 'CRITICAL INSIGHTS LOST THROUGH 'NO-REPLY' EMAILS'  Critical insights lost through 'no-reply' emails
Customer Loyalty marketing article no. 10965 is 'SENTIMENT ANALYSIS OFFERS SOCIAL MEDIA INSIGHT'  Sentiment Analysis offers social media insight
Customer Loyalty marketing article no. 65035 is 'E-TAIL TO TAKE OVER FROM RETAIL IN 2020?'  E-tail to take over from retail in 2020?
Customer Loyalty marketing article no. 2825 is 'AMERICAN AIRLINES & GOL ENHANCE FFP RELATIONSHIP'  American Airlines & GOL enhance FFP relationship
Customer Loyalty marketing article no. 62899 is 'TOP 12 LOYALTY MARKETING TRENDS FOR 2010'  Top 12 loyalty marketing trends for 2010
Customer Loyalty marketing article no. 9233 is 'PAYBACK & BETTERPLACE PARTNER FOR CHARITY DONATIONS'  Payback & BetterPlace partner for charity donations
Customer Loyalty marketing article no. 43673 is 'HOW SUPPLIER RELATIONSHIPS AFFECT CUSTOMER LOYALTY'  How supplier relationships affect customer loyalty
Customer Loyalty marketing article no. 93470 is 'NEW PLATFORM OFFERS RELATIONSHIP-BUILDING REBATES'  New platform offers relationship-building rebates
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 31st, 2009...

Customer Loyalty marketing article no. 65699 is 'AEROPLAN REPORTS INCREASING CHARITY DONATIONS'  Aeroplan reports increasing charity donations
Customer Loyalty marketing article no. 42365 is 'SEA MILES EXPANDS MILEAGE REDEMPTION OPTIONS'  Sea Miles expands mileage redemption options
Customer Loyalty marketing article no. 77613 is 'DEDICATED ACCOUNT MANAGERS BOOST B2B SATISFACTION'  Dedicated account managers boost B2B satisfaction
Customer Loyalty marketing article no. 45310 is 'CHASE PARTNERS WITH FACEBOOK FOR CHARITY VOTES'  Chase partners with Facebook for charity votes
Customer Loyalty marketing article no. 89103 is 'AWARDS HIGHLIGHT SMARTEST PREDICTIVE ANALYTICS'  Awards highlight smartest predictive analytics
Customer Loyalty marketing article no. 57723 is 'ONLINE VOUCHER CODES HELPING TO BOOST SALES'  Online voucher codes helping to boost sales
Customer Loyalty marketing article no. 78422 is 'HOLIDAY BONUSES DON'T BUILD STAFF LOYALTY'  Holiday bonuses don't build staff loyalty
Customer Loyalty marketing article no. 89767 is ''CASH FOR CLUNKERS' DAMAGED US CAR OWNERS' LOYALTY'  'Cash for Clunkers' damaged US car owners' loyalty
Customer Loyalty marketing article no. 82290 is 'STUDY REVEALS WHAT DRIVES CAR OWNER LOYALTY'  Study reveals what drives car owner loyalty
Customer Loyalty marketing article no. 4721 is 'BRUSSELS AIRLINES JOINS AEROPLAN'  Brussels Airlines joins Aeroplan
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 24th, 2009...

Customer Loyalty marketing article no. 65864 is 'POINTS.COM ROLLS OUT B2B LOYALTY TECHNOLOGY'  Points.com rolls out B2B loyalty technology
Customer Loyalty marketing article no. 68095 is 'TRIPLE POINTS FOR CHOICE PRIVILEGES MEMBERS'  Triple points for Choice Privileges members
Customer Loyalty marketing article no. 70895 is 'AMEX TO SELL INSIGHTS FROM CARDHOLDER DATA'  Amex to sell insights from cardholder data
Customer Loyalty marketing article no. 89053 is 'EA OFFERS REWARDS-BASED PREPAID DEBIT CARD'  EA offers rewards-based prepaid debit card
Customer Loyalty marketing article no. 34579 is 'SHOPPING BEHAVIOUR FORECAST 'LOWER THAN 2008''  Shopping behaviour forecast 'lower than 2008'
Customer Loyalty marketing article no. 24561 is 'AMEX & DUNKIN' DONUTS LAUNCH INCENTIVE SCHEME'  Amex & Dunkin' Donuts launch incentive scheme
Customer Loyalty marketing article no. 81171 is 'IS AIRLINE & HOTEL LOYALTY MISSING THE MARK?'  Is airline & hotel loyalty missing the mark?
Customer Loyalty marketing article no. 84780 is 'MSC TO OFFER AEROPLAN MILES FOR CRUISES'  MSC to offer Aeroplan miles for cruises
Customer Loyalty marketing article no. 47396 is 'SHOPPERS DISAPPOINTED WITH CYBER MONDAY'  Shoppers disappointed with Cyber Monday
Customer Loyalty marketing article no. 59550 is 'ENTERPRISE ENGAGEMENT INFO PORTAL LAUNCHED'  Enterprise engagement info portal launched
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 17th, 2009...

Customer Loyalty marketing article no. 12148 is 'LOYALTY HOLDS THE ANSWER TO 'SUPERMARKET SLIPPAGE''  Loyalty holds the answer to 'supermarket slippage'
Customer Loyalty marketing article no. 79389 is 'AEROPLAN ESTORE LAUNCHES GIFT CARD BOUTIQUE'  Aeroplan eStore launches gift card boutique
Customer Loyalty marketing article no. 40273 is 'BRITONS STILL KEEN ON CREDIT CARD REWARDS'  Britons still keen on credit card rewards
Customer Loyalty marketing article no. 31065 is 'FLY BUYS E-STORES SIGNS 12 RETAIL PARTNERS'  Fly Buys e-stores signs 12 retail partners
Customer Loyalty marketing article no. 32133 is 'INSIGHTS FROM CARDS & PAYMENTS 2009'  Insights from Cards & Payments 2009
Customer Loyalty marketing article no. 28929 is 'SOUTH AFRICA: EBUCKS TO OFFER FUEL REWARD'  South Africa: eBucks to offer fuel reward
Customer Loyalty marketing article no. 38542 is 'TOP 10% OF CUSTOMERS ACCOUNT FOR 40% OF SALES'  Top 10% of customers account for 40% of sales
Customer Loyalty marketing article no. 9702 is 'PITA PIT LAUNCHES GIFT CARD LOYALTY SCHEME'  Pita Pit launches gift card loyalty scheme
Customer Loyalty marketing article no. 22779 is 'A NEW LEVEL OF MARKETING SUBTLETY: NORTH OR SOUTH?'  A new level of marketing subtlety: north or south?
Customer Loyalty marketing article no. 36665 is 'RECESSION INSPIRES NEW GENERATION OF SAVERS'  Recession inspires new generation of savers
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 10th, 2009...

Customer Loyalty marketing article no. 19979 is 'HOW TO MEASURE SOCIAL MEDIA MARKETING ROI'  How to measure social media marketing ROI
Customer Loyalty marketing article no. 18506 is 'APOLLO OPTIK RENEWS PAYBACK PARTNERSHIP'  Apollo Optik renews Payback partnership
Customer Loyalty marketing article no. 37019 is 'MAXIMILES & MASTERCARD LAUNCH DUTCH CASHBACK SCHEME'  Maximiles & MasterCard launch Dutch cashback scheme
Customer Loyalty marketing article no. 17533 is 'RFID WRISTBAND ENABLES COUPONS AND REWARDS'  RFID wristband enables coupons and rewards
Customer Loyalty marketing article no. 22874 is 'E-RETAILERS COULD GAIN MORE LOYALTY FROM THEIR DATA'  E-retailers could gain more loyalty from their data
Customer Loyalty marketing article no. 6852 is 'JEANSWEST TAKES LOYALTY INTO THE CLOUD'  Jeanswest takes loyalty into the cloud
Customer Loyalty marketing article no. 54918 is 'BENEFITS OF A CUSTOMER ENGAGEMENT STRATEGY'  Benefits of a customer engagement strategy
Customer Loyalty marketing article no. 10720 is 'GERMANS OFFERED PAYBACK POINTS FOR EBAY PURCHASES'  Germans offered Payback points for eBay purchases
Customer Loyalty marketing article no. 69871 is 'ONLINE LEAD GENERATION COULD REVIVE RETAIL SALES'  Online lead generation could revive retail sales
Customer Loyalty marketing article no. 65858 is 'SOCIAL MEDIA OVERLOOKED FOR CONSUMER EVANGELISM'  Social media overlooked for consumer evangelism
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 3rd, 2009...

Customer Loyalty marketing article no. 8988 is 'SOCIAL MEDIA MARKETING TO GROW IN 2010'  Social media marketing to grow in 2010
Customer Loyalty marketing article no. 48509 is 'ULTIMATE REWARDS MALL OFFERS HOLIDAY BONUS'  Ultimate Rewards Mall offers holiday bonus
Customer Loyalty marketing article no. 17190 is 'THE 'UBER 11' RULES OF EFFECTIVE CUSTOMER RETENTION'  The 'Uber 11' rules of effective customer retention
Customer Loyalty marketing article no. 99436 is 'UK TO MAKE EMAIL OPT-INS A LEGAL REQUIREMENT?'  UK to make email opt-ins a legal requirement?
Customer Loyalty marketing article no. 26140 is 'TOMORROW'S LOYALTY STRATEGY IS ALREADY HERE'  Tomorrow's loyalty strategy is already here
Customer Loyalty marketing article no. 46030 is 'BRITISH CONSUMERS HEAD DOWNMARKET FOR GROCERIES'  British consumers head downmarket for groceries
Customer Loyalty marketing article no. 12918 is 'LOYLOGIC UNVEILS IPHONE APP FOR LOYALTY REDEMPTIONS'  Loylogic unveils iPhone app for loyalty redemptions
Customer Loyalty marketing article no. 12254 is 'BAA AIRPORT SHOPS TO OFFER MILES & MORE'  BAA airport shops to offer Miles & More
Customer Loyalty marketing article no. 87686 is 'KNOWING THE CUSTOMER IS CRITICAL IN A RECESSION'  Knowing the customer is critical in a recession
Customer Loyalty marketing article no. 87945 is 'WELLS FARGO LAUNCHES LOYALTY E-SHOPPING MALL'  Wells Fargo launches loyalty e-shopping mall
Customer Loyalty marketing article no. 40284 is 'AFFLUENT 'MORE HOPEFUL' BUT RECESSION ISN'T OVER'  Affluent 'more hopeful' but recession isn't over
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 26th, 2009...

Customer Loyalty marketing article no. 80873 is 'ONLINE COUPON MARKETING TRENDS ARE POSITIVE'  Online coupon marketing trends are positive
Customer Loyalty marketing article no. 22481 is 'WIN-WIN ADDS THREE DELUXE DINING REWARDS'  Win-Win adds three Deluxe Dining rewards
Customer Loyalty marketing article no. 60269 is 'SEARS AND KMART LAUNCH NEW REWARDS CARD'  Sears and Kmart launch new rewards card
Customer Loyalty marketing article no. 20344 is 'FOUR RECESSION-DRIVEN CONSUMER SEGMENTS FOUND'  Four recession-driven consumer segments found
Customer Loyalty marketing article no. 66678 is 'REAL-TIME POS LOYALTY REDEMPTIONS FOR AUSTRALIA'  Real-time PoS loyalty redemptions for Australia
Customer Loyalty marketing article no. 1118 is 'FLY BUYS NZ REPORTS 5 MILLIONTH REDEMPTION'  Fly Buys NZ reports 5 millionth redemption
Customer Loyalty marketing article no. 24358 is 'HOW CUSTOMER ENGAGEMENT GOES FAR BEYOND CRM'  How customer engagement goes far beyond CRM
Customer Loyalty marketing article no. 1523 is 'LOWES SENDS LOYALTY DISCOUNTS BY SMS'  Lowes sends loyalty discounts by SMS
Customer Loyalty marketing article no. 96585 is 'RFID STICKER TURNS CELLPHONES INTO LOYALTY CARDS'  RFID sticker turns cellphones into loyalty cards
Customer Loyalty marketing article no. 84836 is 'COALITIONS 'THE NEXT BIG THING' IN US MARKETING?'  Coalitions 'the next big thing' in US marketing?
Customer Loyalty marketing article no. 20085 is 'DUNNHUMBY HEADS FOR CANADA WITH METRO'  Dunnhumby heads for Canada with Metro
Customer Loyalty marketing article no. 14340 is 'SELECT GUEST OFFERS NEW MEMBERS DOUBLE POINTS'  Select Guest offers new members double points
Customer Loyalty marketing article no. 58133 is 'BRITISH SHOPPERS ARE LEAST LOYAL, MOST PRICE-AWARE'  British shoppers are least loyal, most price-aware
Customer Loyalty marketing article no. 14290 is 'ONE-IN-THREE WANT MOBILE LOYALTY SCHEMES'  One-in-three want mobile loyalty schemes
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 19th, 2009...

Customer Loyalty marketing article no. 46333 is 'TOP TEN INTERNET RETAIL TRENDS FOR 2010'  Top ten internet retail trends for 2010
Customer Loyalty marketing article no. 38857 is 'AIR MILES CANADA ADDS BEST WESTERN AS SPONSOR'  Air Miles Canada adds Best Western as sponsor
Customer Loyalty marketing article no. 61287 is 'TRUEBLUE FREQUENT FLYER PROGRAMME REVAMPED'  TrueBlue frequent flyer programme revamped
Customer Loyalty marketing article no. 93994 is 'MONEYGRAM REWARDS EXPANDS INTO CANADA'  MoneyGram Rewards expands into Canada
Customer Loyalty marketing article no. 95872 is 'TOP TEN MARKETING MEDIA TRENDS FOR 2010'  Top ten marketing media trends for 2010
Customer Loyalty marketing article no. 37125 is 'CHOICE PRIVILEGES REPORTS ON GROWTH IN 2009'  Choice Privileges reports on growth in 2009
Customer Loyalty marketing article no. 39925 is 'ONLINE LOYALTY 'BEST WITH A PERSONAL DISCOUNT''  Online loyalty 'best with a personal discount'
Customer Loyalty marketing article no. 58083 is 'KIA CANADA LAUNCHES OWNER LOYALTY SCHEME'  Kia Canada launches owner loyalty scheme
Customer Loyalty marketing article no. 3609 is 'GIFT CARD USAGE INCREASING AGAIN, AT LAST'  Gift card usage increasing again, at last
Customer Loyalty marketing article no. 54569 is 'BRAND KEYS LAUNCHES SPANISH BRAND LOYALTY INDEX'  Brand Keys launches Spanish brand loyalty index
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 12th, 2009...

Customer Loyalty marketing article no. 41347 is 'MOST CONSUMERS WILL SWAP BRANDS FOR A GOOD CAUSE'  Most consumers will swap brands for a good cause
Customer Loyalty marketing article no. 3963 is 'BP JOINS FUELPERKS REWARDS PROGRAMME'  BP joins Fuelperks rewards programme
Customer Loyalty marketing article no. 16117 is 'DIGITAL CONSUMER TRENDS FOR MARKETERS IN 2010'  Digital consumer trends for marketers in 2010
Customer Loyalty marketing article no. 53096 is 'EBUCKS REACHES R1 BILLION IN REDEMPTIONS'  eBucks reaches R1 billion in redemptions
Customer Loyalty marketing article no. 68714 is 'STUDY FINDS HIGH LOYALTY TO EUROPEAN MOBILE OPERATORS'  Study finds high loyalty to European mobile operators
Customer Loyalty marketing article no. 48419 is 'RADIO STATION OFFERS ADVERTISERS AEROPLAN MILES'  Radio station offers advertisers Aeroplan miles
Customer Loyalty marketing article no. 9303 is 'BA MILES EXTENDS ITS US FOOTPRINT WITH CHASE'  BA Miles extends its US footprint with Chase
Customer Loyalty marketing article no. 95 is 'CARLSON MARKETING OFFERS PAYPAL REWARD OPTIONS'  Carlson Marketing offers PayPal reward options
Customer Loyalty marketing article no. 1163 is 'SOCIAL MEDIA: NEW RULES OF ENGAGEMENT?'  Social media: New rules of engagement?
Customer Loyalty marketing article no. 85201 is 'ATLANTA PILOTS LOYALTY PROGRAMME FOR RECYCLERS'  Atlanta pilots loyalty programme for recyclers
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 5th, 2009...

Customer Loyalty marketing article no. 65975 is 'INTEGRATED MARKETING TRENDS FOR 2010'  Integrated marketing trends for 2010
Customer Loyalty marketing article no. 52494 is 'BANK OF VALETTA LAUNCHES LOYALTY PROGRAMME'  Bank of Valetta launches loyalty programme
Customer Loyalty marketing article no. 66380 is 'MARKETERS TO GAIN BY CLONING LOYAL CUSTOMERS'  Marketers to gain by cloning loyal customers
Customer Loyalty marketing article no. 24723 is 'GROUPE AEROPLAN TO BUY UP CARLSON MARKETING'  Groupe Aeroplan to buy up Carlson Marketing
Customer Loyalty marketing article no. 76252 is 'CONTINENTAL ARLINES JOINS STAR ALLIANCE'  Continental Arlines joins Star Alliance
Customer Loyalty marketing article no. 48222 is 'REWARDS TO HELP THE POOR HELP THEMSELVES'  Rewards to help the poor help themselves
Customer Loyalty marketing article no. 79197 is 'NEW STARBUCKS LOYALTY SCHEME CONSOLIDATES OTHERS'  New Starbucks loyalty scheme consolidates others
Customer Loyalty marketing article no. 86269 is 'HOW THE BEST-IN-CLASS ACHIEVE 91% CUSTOMER RETENTION'  How the best-in-class achieve 91% customer retention
Customer Loyalty marketing article no. 91610 is 'FFP BREAKAGE 'MORE THAN GDP OF MOST COUNTRIES'?'  FFP breakage 'more than GDP of most countries'?
Customer Loyalty marketing article no. 63125 is 'WHO'S NOT LOYAL TO THEIR MOBILE SERVICE, AND WHY?'  Who's not loyal to their mobile service, and why?
Customer Loyalty marketing article no. 11191 is 'CHAT & SELF SERVICE STRENGTHEN E-TAIL EXPERIENCE'  Chat & self service strengthen e-tail experience
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 29th, 2009...

Customer Loyalty marketing article no. 26145 is 'FFPS NOT MEETING MEMBERS' NEEDS & DESIRES'  FFPs not meeting members' needs & desires
Customer Loyalty marketing article no. 95573 is 'RAPID REWARDS ADDS TWO LAS VEGAS RESORTS'  Rapid Rewards adds two Las Vegas resorts
Customer Loyalty marketing article no. 87287 is 'REWARDS AGGREGATOR TO BENEFIT LOYAL AUSTRALIANS'  Rewards aggregator to benefit loyal Australians
Customer Loyalty marketing article no. 65261 is 'SOCIAL MEDIA MARKETING COUNCIL OPENS DOORS'  Social Media Marketing Council opens doors
Customer Loyalty marketing article no. 4783 is 'THE TOP 20 ATTITUDES OF SUCCESSFUL LOYALTY MARKETERS'  The top 20 attitudes of successful loyalty marketers
Customer Loyalty marketing article no. 86219 is 'BEST WESTERN JOINS CANADA'S AIR MILES'  Best Western joins Canada's Air Miles
Customer Loyalty marketing article no. 68466 is 'CANADIAN AIR MILES OPERATOR BUYS INTO DOTZ'  Canadian Air Miles operator buys into Dotz
Customer Loyalty marketing article no. 95169 is 'DEBENHAMS BEAUTY LOYALTY CARD WINS AWARD'  Debenhams Beauty loyalty card wins award
Customer Loyalty marketing article no. 15059 is 'TOP 20 ATTITUDES OF TODAY'S BEST LOYALTY MARKETERS, BY PETER CLARK (EDITOR, THE WISE MARKETER & THE LOYALTY GUIDE)'  Top 20 attitudes of today's best loyalty marketers, by Peter Clark (Editor, The Wise Marketer & The Loyalty Guide)
Customer Loyalty marketing article no. 69483 is 'CASE STUDY: ICELAND'S BONUS CARD IMPROVES INSIGHT'  Case study: Iceland's Bonus Card improves insight
Customer Loyalty marketing article no. 68820 is 'SPG COMES TO IPHONE, TWITTER & FACEBOOK'  SPG comes to iPhone, Twitter & Facebook
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 22nd, 2009...

Customer Loyalty marketing article no. 17954 is 'RETAIL 3.0 REDEFINES RETAIL CUSTOMER INTELLIGENCE'  Retail 3.0 redefines retail customer intelligence
Customer Loyalty marketing article no. 70292 is 'AIR NZ ADDS AIRPOINTS DOLLARS BANKING PARTNERS'  Air NZ adds Airpoints Dollars banking partners
Customer Loyalty marketing article no. 13277 is 'AIRLINES' MAIN CHALLENGE LIES WITH LOYALTY EFFORTS'  Airlines' main challenge lies with loyalty efforts
Customer Loyalty marketing article no. 37440 is 'AMERICAN EAGLE A-LIST SIGNS MILLIONTH MEMBER'  American Eagle A-List signs millionth member
Customer Loyalty marketing article no. 64952 is 'E-RETAIL PROBLEMS SHARED WITH PEERS, NOT BRANDS'  E-retail problems shared with peers, not brands
Customer Loyalty marketing article no. 29299 is 'ESSO RENEWS AEROPLAN LOYALTY PARTNERSHIP'  Esso renews Aeroplan loyalty partnership
Customer Loyalty marketing article no. 62816 is 'ONE IN FOUR CONSUMERS LESS BRAND LOYAL IN 2009'  One in four consumers less brand loyal in 2009
Customer Loyalty marketing article no. 35708 is 'HHONORS ADDS NEW BONUS FOR REPEAT GUESTS'  HHonors adds new bonus for repeat guests
Customer Loyalty marketing article no. 31126 is 'COMPETITIVE ADVANTAGE TO DEPEND ON PATTERN-SPOTTING?'  Competitive advantage to depend on pattern-spotting?
Customer Loyalty marketing article no. 80923 is 'CAN HONEST ONLINE REVIEWS INCREASE BUYER LOYALTY?'  Can honest online reviews increase buyer loyalty?
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 15th, 2009...

Customer Loyalty marketing article no. 53152 is 'SOCIAL MEDIA'S ROLE IN CUSTOMER ENGAGEMENT IDENTIFIED'  Social media's role in customer engagement identified
Customer Loyalty marketing article no. 41403 is 'PAYBACK LAUNCHES REWARDING MAESTRO CARD'  Payback launches rewarding Maestro card
Customer Loyalty marketing article no. 76651 is 'COUPON WEB SITES MORE POPULAR WITH THE WEALTHY'  Coupon web sites more popular with the wealthy
Customer Loyalty marketing article no. 70906 is 'MARKETERS FORCED TO RETHINK CUSTOMER ENGAGEMENT'  Marketers forced to rethink customer engagement
Customer Loyalty marketing article no. 14700 is 'AIR MILES UK REPORTS ON 21 YEARS OF PROGRESS'  Air Miles UK reports on 21 years of progress
Customer Loyalty marketing article no. 56761 is 'MOBILE & GPS LEAD TO CANADIAN AIR MILES BENEFITS'  Mobile & GPS lead to Canadian Air Miles benefits
Customer Loyalty marketing article no. 4019 is 'CONSUMERS SEEKING MORE IMMEDIATE REWARDS'  Consumers seeking more immediate rewards
Customer Loyalty marketing article no. 15363 is 'TESCO CLUBCARD CELEBRATES 16-MILLIONTH UK MEMBER'  Tesco Clubcard celebrates 16-millionth UK member
Customer Loyalty marketing article no. 95129 is 'SOCIAL MEDIA IS BOOSTING CUSTOMER ENGAGEMENT'  Social media is boosting customer engagement
Customer Loyalty marketing article no. 17561 is 'THANK YOU NETWORK OFFERS SONY MUSIC DOWNLOADS'  Thank You Network offers Sony music downloads
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 8th, 2009...

Customer Loyalty marketing article no. 52145 is 'TRUST & TRANSPARENCY ARE KEYS TO LOYALTY, SAYS ASDA'  Trust & transparency are keys to loyalty, says Asda
Customer Loyalty marketing article no. 93398 is 'MILEAGE PLUS ADDS NEW TRAVEL REDEMPTION OPTIONS'  Mileage Plus adds new travel redemption options
Customer Loyalty marketing article no. 96197 is 'AEROPLAN UNVEILS 'MILES MAXIMIZER' FOR WINTER'  Aeroplan unveils 'miles maximizer' for winter
Customer Loyalty marketing article no. 14356 is 'DISCOUNTS WEAVED INTO NATURAL SEARCH RESULTS'  Discounts weaved into natural search results
Customer Loyalty marketing article no. 33324 is 'HOW TO DRIVE ENGAGEMENT WITH SMARTER LOYALTY REWARDS'  How to drive engagement with smarter loyalty rewards
Customer Loyalty marketing article no. 23306 is 'AEROPLAN SIGNS UP REXALL DRUG STORES'  Aeroplan signs up Rexall drug stores
Customer Loyalty marketing article no. 79916 is 'TEN BRAND & MARKETING TRENDS FOR 2010'  Ten brand & marketing trends for 2010
Customer Loyalty marketing article no. 10084 is 'NEW NFC SYSTEM PROVIDES IMMEDIATE REWARDS'  New NFC system provides immediate rewards
Customer Loyalty marketing article no. 33678 is 'MOBILE OPERATORS ARE LOSING 25% OF RETAIL SALES'  Mobile operators are losing 25% of retail sales
Customer Loyalty marketing article no. 72389 is 'IS INTELLIGENT SELF SERVICE A FUTURE DRIVER OF LOYALTY?'  Is intelligent self service a future driver of loyalty?
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 1st, 2009...

Customer Loyalty marketing article no. 98429 is '7 WAYS TO GAIN VALUE FROM CUSTOMER DATA'  7 ways to gain value from customer data
Customer Loyalty marketing article no. 78134 is 'PAYBACK DOUBLES POINTS FOR CHILDREN IN NEED'  Payback doubles points for children in need
Customer Loyalty marketing article no. 39018 is 'RECESSION MARKETING STRATEGIES REVIEWED'  Recession marketing strategies reviewed
Customer Loyalty marketing article no. 56367 is 'DIVERSITY SET TO DRIVE LOYALTY AT THE FUEL PUMP'  Diversity set to drive loyalty at the fuel pump
Customer Loyalty marketing article no. 57436 is 'SMBS STILL FAIL AT E-MARKETING DESPITE RECESSION'  SMBs still fail at e-marketing despite recession
Customer Loyalty marketing article no. 54231 is 'CANADIANS REWARDED WITH AIR MILES FOR 'BUYING GREEN''  Canadians rewarded with Air Miles for 'buying green'
Customer Loyalty marketing article no. 63844 is 'CHANNEL CHOICE STARTS 'CUSTOMER LOYALTY CHAIN''  Channel choice starts 'customer loyalty chain'
Customer Loyalty marketing article no. 35005 is 'CARLSON HOTELS DOUBLES POINTS FOR DECEMBER'  Carlson Hotels doubles points for December
Customer Loyalty marketing article no. 9061 is 'BANKS SHOW NEW GAINS IN CUSTOMER ENGAGEMENT'  Banks show new gains in customer engagement
Customer Loyalty marketing article no. 22946 is 'CANADIAN COUPLE WINS A MILLION AIR MILES'  Canadian couple wins a million Air Miles
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 24th, 2009...

Customer Loyalty marketing article no. 6261 is 'LOYALTY PLATFORM INTEGRATES MEMBERSHIPS WITH FACEBOOK'  Loyalty platform integrates memberships with Facebook
Customer Loyalty marketing article no. 4788 is 'HOLLAND AMERICA STARTS CRUISE LOYALTY SCHEME'  Holland America starts cruise loyalty scheme
Customer Loyalty marketing article no. 35764 is 'BATTLE GROWS FOR ONLINE BRAND REPUTATION'  Battle grows for online brand reputation
Customer Loyalty marketing article no. 42836 is 'PRIORITY CLUB REWARDS UNVEILS 'FLIGHTS ANYWHERE''  Priority Club Rewards unveils 'Flights Anywhere'
Customer Loyalty marketing article no. 48177 is 'E-RETAILERS INVESTING MORE IN WEB INTERACTIONS'  E-retailers investing more in web interactions
Customer Loyalty marketing article no. 32155 is 'MOBILE MARKETING ASSOCIATION OPENS IN GERMANY'  Mobile Marketing Association opens in Germany
Customer Loyalty marketing article no. 67757 is 'PAYBACK CONFIRMS DETAILS OF ENTRY INTO POLAND'  Payback confirms details of entry into Poland
Customer Loyalty marketing article no. 97001 is 'CONSUMERS DEFECTING FOR DISCOUNTS & BOGOFS'  Consumers defecting for discounts & BOGOFs
Customer Loyalty marketing article no. 82711 is 'SOCIAL WEB'S CUSTOMER LOYALTY IMPACT TURNS VIRAL'  Social web's customer loyalty impact turns viral
Customer Loyalty marketing article no. 52140 is 'GRASS ROOTS AMERICA EXPANDS REWARD PORTFOLIO'  Grass Roots America expands reward portfolio
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 17th, 2009...

Customer Loyalty marketing article no. 21828 is 'TRAVEL LOYALTY MUST 'GO THE EXTRA MILE''  Travel loyalty must 'go the extra mile'
Customer Loyalty marketing article no. 61348 is 'SQUID CARD OFFERS REWARDS AT PIZZA HUT'  sQuid card offers rewards at Pizza Hut
Customer Loyalty marketing article no. 16228 is 'BRAND LOYALTY TRENDS CHALLENGE CURRENT THINKING'  Brand loyalty trends challenge current thinking
Customer Loyalty marketing article no. 25032 is 'WALMART & IPIRANGA JOIN MULTIPLUS FIDELIDADE'  Walmart & Ipiranga join Multiplus Fidelidade
Customer Loyalty marketing article no. 51735 is 'FRAUDSTERS POSE AS CUSTOMERS TO 'STEAL' BENEFITS'  Fraudsters pose as customers to 'steal' benefits
Customer Loyalty marketing article no. 71625 is 'CONSUMERS TURNING TO COUPONS IN DOWNTURN'  Consumers turning to coupons in downturn
Customer Loyalty marketing article no. 98027 is 'HOTEL LOYALTY HEADS FOR GREATER INNOVATION'  Hotel loyalty heads for greater innovation
Customer Loyalty marketing article no. 23922 is 'NECTAR BUSINESS TELLS SMES 'YOU CAAN DO IT''  Nectar Business tells SMEs 'you Caan do it'
Customer Loyalty marketing article no. 99354 is 'FOOD DISCOUNTERS FAIL TO EARN LOYALTY OF CONVERTS'  Food discounters fail to earn loyalty of converts
Customer Loyalty marketing article no. 73055 is 'BUDGET PRESSURES AFFECT HOTEL GUEST SATISFACTION'  Budget pressures affect hotel guest satisfaction
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 10th, 2009...

Customer Loyalty marketing article no. 68378 is 'LIFESTYLE DATA 'A KEY WEAKNESS' IN MANY LOYALTY PLATFORMS'  Lifestyle data 'a key weakness' in many loyalty platforms
Customer Loyalty marketing article no. 65983 is 'TWO NEW PROMOTIONS FOR AADVANTAGE MEMBERS'  Two new promotions for AAdvantage members
Customer Loyalty marketing article no. 20054 is 'MORE CONSUMERS DEFECTING TO PRIVATE LABELS'  More consumers defecting to private labels
Customer Loyalty marketing article no. 84400 is 'EBUCKS SIGNS NEW ELECTRONICS RETAIL PARTNER'  eBucks signs new electronics retail partner
Customer Loyalty marketing article no. 17917 is 'THE VIRTUAL CURRENCY EFFECT: A WHOLE NEW ECONOMY'  The virtual currency effect: a whole new economy
Customer Loyalty marketing article no. 90809 is 'MAGNA REWARDS ADDS SIX NEW MEMBERS'  Magna Rewards adds six new members
Customer Loyalty marketing article no. 86227 is 'PRICE 'A KEY DRIVER' FOR RECESSION SHOPPERS'  Price 'a key driver' for recession shoppers
Customer Loyalty marketing article no. 36025 is 'DUNNHUMBY EXPANDS MACY'S PARTNERSHIP'  Dunnhumby expands Macy's partnership
Customer Loyalty marketing article no. 86631 is 'CUSTOMERS THREATEN DEFECTION OVER COMMUNICATIONS'  Customers threaten defection over communications
Customer Loyalty marketing article no. 8254 is 'EMERALD CLUB MEMBERS OFFERED FREE RENTALS'  Emerald Club members offered free rentals
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 3rd, 2009...

Customer Loyalty marketing article no. 31753 is 'MARKETING BUDGETS ARE UP, THANKS TO EMAIL'S ROI'  Marketing budgets are up, thanks to email's ROI
Customer Loyalty marketing article no. 26008 is 'GOLD POINTS OFFERS 3 SUMMER PROMOTIONS'  Gold Points offers 3 summer promotions
Customer Loyalty marketing article no. 69801 is 'SAM'S CLUB GOES MOBILE WITH EVALUE OFFERS'  Sam's Club goes mobile with eValue offers
Customer Loyalty marketing article no. 11863 is 'THANKYOU NETWORK ADDS FANDANGO REWARDS'  ThankYou Network adds Fandango rewards
Customer Loyalty marketing article no. 59119 is 'POOR AUTOMATED SERVICE A MAJOR SOURCE OF CHURN'  Poor automated service a major source of churn
Customer Loyalty marketing article no. 43907 is 'CONSUMERS UNIMPRESSED BY IRRELEVANT OFFERS'  Consumers unimpressed by irrelevant offers
Customer Loyalty marketing article no. 23966 is 'SAINSBURY'S SEES CREDIT CARD REWARDS DECLINING'  Sainsbury's sees credit card rewards declining
Customer Loyalty marketing article no. 46397 is 'LOYALTY WORLD 2009 HIGHLIGHTS EFFECTIVE STRATEGIES'  Loyalty World 2009 highlights effective strategies
Customer Loyalty marketing article no. 79104 is 'DM SHOULD MEASURE COST PER SALE, NOT PER LEAD'  DM should measure cost per sale, not per lead
Customer Loyalty marketing article no. 7540 is 'FLYBUYS LAUNCHES A REWARDING BOX OFFICE'  FlyBuys launches a rewarding box office
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 27th, 2009...

Customer Loyalty marketing article no. 25035 is 'ALMOST ALL CANADIANS USE LOYALTY PROGRAMMES'  Almost all Canadians use loyalty programmes
Customer Loyalty marketing article no. 43193 is 'SUNOCO LAUNCHES NEW FUEL REWARDS SCHEME'  Sunoco launches new fuel rewards scheme
Customer Loyalty marketing article no. 88717 is 'XCELERATOR TO ADD NEW DIMENSION TO LOYALTY?'  Xcelerator to add new dimension to loyalty?
Customer Loyalty marketing article no. 78700 is 'CHASE INCREASES REWARDS & OFFERS CASHBACK'  Chase increases rewards & offers cashback
Customer Loyalty marketing article no. 35311 is '6 WAYS TO RETAIN CREDIT-CRUNCHED CUSTOMER LOYALTY'  6 ways to retain credit-crunched customer loyalty
Customer Loyalty marketing article no. 38920 is 'WYNDHAM GOES GOLFING & SIGNS NEW PARTNER'  Wyndham goes golfing & signs new partner
Customer Loyalty marketing article no. 1536 is 'TESCO DOUBLES UP CLUBCARD'S LOYALTY POINTS'  Tesco doubles up Clubcard's loyalty points
Customer Loyalty marketing article no. 27784 is 'LOYALTY MEMBERSHIPS SOAR DESPITE IRRELEVANCE'  Loyalty memberships soar despite irrelevance
Customer Loyalty marketing article no. 38206 is 'E-RETAILERS FAILING AT E-MARKETING, STUDY FINDS'  E-retailers failing at e-marketing, study finds
Customer Loyalty marketing article no. 53824 is 'MOST CONSUMERS WILL DEFECT OVER BANKING DATA LOSS'  Most consumers will defect over banking data loss
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 20th, 2009...

Customer Loyalty marketing article no. 94412 is 'LOYALTY SCHEME MESSAGES 'NOT ENGAGING ENOUGH''  Loyalty scheme messages 'not engaging enough'
Customer Loyalty marketing article no. 11762 is 'MY GOLF REWARDS HEADS FOR NORTH AMERICA'  My Golf Rewards heads for North America
Customer Loyalty marketing article no. 12830 is 'REXALL & REXALL PLUS SIGN UP WITH AEROPLAN'  Rexall & Rexall Plus sign up with Aeroplan
Customer Loyalty marketing article no. 9626 is 'VALUE NOW DRIVING 64% OF SHOPPING DECISIONS'  Value now driving 64% of shopping decisions
Customer Loyalty marketing article no. 19239 is 'BA & AMEX UPDATE THEIR REWARDING PARTNERSHIP'  BA & Amex update their rewarding partnership
Customer Loyalty marketing article no. 63841 is 'BEST WESTERN UK TO DRIVE MORE LOYALTY ONLINE'  Best Western UK to drive more loyalty online
Customer Loyalty marketing article no. 76918 is 'LOWES ADDS DIGITAL OFFERS TO ITS LOYALTY CARD'  Lowes adds digital offers to its loyalty card
Customer Loyalty marketing article no. 78047 is 'STARWOOD ADDS BONUS POINTS AT 500 PROPERTIES'  Starwood adds bonus points at 500 properties
Customer Loyalty marketing article no. 36390 is 'GREEN MARKETING COMES INTO ITS OWN AT LAST'  Green marketing comes into its own at last
Customer Loyalty marketing article no. 61362 is 'UK CONSUMERS OFFERED AIR MILES FOR OLD PHONES'  UK consumers offered Air Miles for old phones
Customer Loyalty marketing article no. 59889 is 'E-TAIL SPENDING IMPACTED BY 'WEB STRESS''  E-tail spending impacted by 'web stress'
Customer Loyalty marketing article no. 90865 is 'VODAFONE UNVEILS PAY-AS-YOU-GO LOYALTY SCHEME'  Vodafone unveils pay-as-you-go loyalty scheme
Customer Loyalty marketing article no. 97937 is 'CANADA'S HIGHWAY 407 OFFERS NEW REWARDS'  Canada's Highway 407 offers new rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 13th, 2009...

Customer Loyalty marketing article no. 87256 is 'BUILDING LOYALTY IN UNCONVENTIONAL MARKETS'  Building loyalty in unconventional markets
Customer Loyalty marketing article no. 35322 is 'PRIORITY CLUB BANKS ON MEMBERS' BEST IDEAS'  Priority Club banks on members' best ideas
Customer Loyalty marketing article no. 64566 is 'JETBLUE REVAMPS TRUEBLUE LOYALTY SCHEME'  JetBlue revamps TrueBlue loyalty scheme
Customer Loyalty marketing article no. 50276 is 'FOUR CPG STRATEGIES TO MAINTAIN BRAND LOYALTY'  Four CPG strategies to maintain brand loyalty
Customer Loyalty marketing article no. 7242 is 'AUTO-REPAIRER JOINS AEROPLAN & FUTURA REWARDS'  Auto-repairer joins Aeroplan & Futura Rewards
Customer Loyalty marketing article no. 72397 is 'SEARS & CRAFTSMAN INTRODUCE LOYALTY SCHEME'  Sears & Craftsman introduce loyalty scheme
Customer Loyalty marketing article no. 76929 is 'SIX ALTERNATIVES TO 'ECO-LABEL' MARKETING'  Six alternatives to 'eco-label' marketing
Customer Loyalty marketing article no. 16450 is 'IN-STORE SAMPLING HAS PROLONGED EFFECT, STUDY FINDS'  In-store sampling has prolonged effect, study finds
Customer Loyalty marketing article no. 71329 is 'UNITED DROPS LAST MINUTE FEES FOR LOYAL FLYERS'  United drops last minute fees for loyal flyers
Customer Loyalty marketing article no. 80133 is 'FOUR KEY FACTORS FOR CHANNEL PARTNER LOYALTY'  Four key factors for channel partner loyalty
Customer Loyalty marketing article no. 6837 is 'FLY BUYS UNVEILS REAL-TIME, PAPERLESS REWARDS'  Fly Buys unveils real-time, paperless rewards
Customer Loyalty marketing article no. 169 is 'INTEGRA BANK OFFERS MERCHANT-FUNDED REWARDS'  Integra Bank offers merchant-funded rewards
Customer Loyalty marketing article no. 67057 is 'WEALTHY CONSUMERS HUNTING FOR LOWER PRICES'  Wealthy consumers hunting for lower prices
Customer Loyalty marketing article no. 92951 is 'BRAND NAMES IMPORTANT TO CONSUMERS IN DOWNTURN'  Brand names important to consumers in downturn
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 6th, 2009...

Customer Loyalty marketing article no. 42085 is 'PARTICIPATION IN TRAVEL LOYALTY SCHEMES DROPS 31%'  Participation in travel loyalty schemes drops 31%
Customer Loyalty marketing article no. 81960 is 'JUST ENERGY EXTENDS TRUCASH REWARDS TO ONTARIO'  Just Energy extends TruCash rewards to Ontario
Customer Loyalty marketing article no. 98386 is 'HOW RETAIL PROMOTIONS CAN BUILD MORE LOYALTY'  How retail promotions can build more loyalty
Customer Loyalty marketing article no. 22550 is 'PET RETAILER JOINS AEROPLAN AND FUTURA REWARDS'  Pet retailer joins Aeroplan and Futura Rewards
Customer Loyalty marketing article no. 76619 is 'HOW TO STRENGTHEN CUSTOMER RELATIONSHIPS IN A CRISIS'  How to strengthen customer relationships in a crisis
Customer Loyalty marketing article no. 14409 is 'MONEYGRAM LAUNCHES REWARDS SCHEME IN CANADA'  MoneyGram launches rewards scheme in Canada
Customer Loyalty marketing article no. 74483 is 'WOM MARKETING WORTH US$3BN BY 2013'  WoM marketing worth US$3bn by 2013
Customer Loyalty marketing article no. 20818 is 'FLY BUYS OPERATOR EXTENDS CUSTOMER INSIGHT'  Fly Buys operator extends customer insight
Customer Loyalty marketing article no. 55257 is 'BANK CUSTOMER LOYALTY STILL TIED TO SERVICE'  Bank customer loyalty still tied to service
Customer Loyalty marketing article no. 5055 is 'NECTAR EXTENDS IT CONTRACT WITH SAVVIS'  Nectar extends IT contract with Savvis
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 30th, 2009...

Customer Loyalty marketing article no. 77283 is 'CAN AIRLINE LOYALTY SCHEMES REALLY GENERATE INCOME?'  Can airline loyalty schemes really generate income?
Customer Loyalty marketing article no. 53070 is 'RESORT GUESTS TO EARN FREE FLIGHTS FOR NEXT STAY'  Resort guests to earn free flights for next stay
Customer Loyalty marketing article no. 88318 is 'TRAVEL LOYALTY TO DEPEND ON LIFESTYLE BUNDLES?'  Travel loyalty to depend on lifestyle bundles?
Customer Loyalty marketing article no. 56016 is 'BMO DOUBLES AIR MILES ON NEW MASTERCARD'  BMO doubles Air Miles on new MasterCard
Customer Loyalty marketing article no. 99809 is 'COMBINED CHANNELS PROVIDE BEST MARKETING RESULTS'  Combined channels provide best marketing results
Customer Loyalty marketing article no. 68429 is 'DOC POPCORN LAUNCHES MOBILE LOYALTY SCHEME'  Doc Popcorn launches mobile loyalty scheme
Customer Loyalty marketing article no. 89127 is 'STRENGTHS OF MERCHANT-FUNDED REWARDS EXPLAINED'  Strengths of merchant-funded rewards explained
Customer Loyalty marketing article no. 473 is 'SELF-SERVICE EXPO TO OFFER HANDS-ON TESTING'  Self-service expo to offer hands-on testing
Customer Loyalty marketing article no. 92995 is 'MMA EMBRACES THE MOBILE AFFILIATE MARKETER'  MMA embraces the mobile affiliate marketer
Customer Loyalty marketing article no. 15427 is 'SPRINT EXPANDS REFERRAL REWARDS PROGRAMME'  Sprint expands Referral Rewards programme
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 23rd, 2009...

Customer Loyalty marketing article no. 76569 is 'HOTELS.COM COUNTERS LOYALTY SCHEME SHORTCOMINGS'  Hotels.com counters loyalty scheme shortcomings
Customer Loyalty marketing article no. 78507 is 'BARCLAYS INDIA LAUNCHES MULTI-CHANNEL LOYALTY SCHEME'  Barclays India launches multi-channel loyalty scheme
Customer Loyalty marketing article no. 81307 is 'SOCIAL CRM: A NEW GENERATION OF RELATIONSHIPS?'  Social CRM: a new generation of relationships?
Customer Loyalty marketing article no. 99465 is 'DIGITAL COUPONS GO NATIONWIDE AT SAFEWAY USA'  Digital coupons go nationwide at Safeway USA
Customer Loyalty marketing article no. 44991 is 'SHOPPERS HUNGRY FOR GREATER CPG INNOVATION'  Shoppers hungry for greater CPG innovation
Customer Loyalty marketing article no. 34973 is 'AEROPLAN RUNS U2-THEMED LOYALTY PROMOTION'  Aeroplan runs U2-themed loyalty promotion
Customer Loyalty marketing article no. 91584 is '7 KEY PRINCIPLES LEAD TO HIGHLY LOYAL CUSTOMERS'  7 key principles lead to highly loyal customers
Customer Loyalty marketing article no. 95193 is 'HILTON OFFERS PROGRESSIVE BONUS POINTS'  Hilton offers progressive bonus points
Customer Loyalty marketing article no. 57809 is 'DOWNTURN NOT AFFECTING NEW MOTHERS, BRAND STUDY FINDS'  Downturn not affecting new mothers, brand study finds
Customer Loyalty marketing article no. 69962 is 'OLDER WORKERS KEY TO OLDER CUSTOMER LOYALTY'  Older workers key to older customer loyalty
Customer Loyalty marketing article no. 6943 is 'MULTIPLUS FIDELIDADE ADOPTS ORACLE PLATFORM'  Multiplus Fidelidade adopts Oracle platform
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 16th, 2009...

Customer Loyalty marketing article no. 2266 is 'RETAIL LOYALTY DRIVEN BY 'WOW FACTOR', STUDY FINDS'  Retail loyalty driven by 'wow factor', study finds
Customer Loyalty marketing article no. 50686 is 'FLYING BLUE OFFERS ONLINE MILEAGE PURCHASES'  Flying Blue offers online mileage purchases
Customer Loyalty marketing article no. 41477 is 'WESTERN UNION'S LOYALTY GOES PREPAID'  Western Union's loyalty goes prepaid
Customer Loyalty marketing article no. 42545 is 'SEVEN PROFILES DESCRIBE CONSUMERS IN RECESSION'  Seven profiles describe consumers in recession
Customer Loyalty marketing article no. 39341 is 'WYNDHAM REWARDS PARTNERS WITH PAYBACK'  Wyndham Rewards partners with PayBack
Customer Loyalty marketing article no. 48954 is 'CHOICE PRIVILEGES ADDS CHARITABLE REDEMPTIONS'  Choice Privileges adds charitable redemptions
Customer Loyalty marketing article no. 20115 is 'CELEBRITY CRUISES RELAUNCHES THE CAPTAIN'S CLUB'  Celebrity Cruises relaunches the Captain's Club
Customer Loyalty marketing article no. 33191 is 'AMERICAN AIRLINES & GOL TO START RECIPROCATING'  American Airlines & GOL to start reciprocating
Customer Loyalty marketing article no. 47077 is 'STARWOOD PREFERRED GUESTS GET SUMMER BONUS'  Starwood Preferred Guests get summer bonus
Customer Loyalty marketing article no. 78862 is 'NEW BRAND SWITCHING TRENDS FOR THE RECESSION'  New brand switching trends for the recession
Customer Loyalty marketing article no. 30392 is 'DELTA & VIRGIN BLUE PLAN TO JOIN FORCES'  Delta & Virgin Blue plan to join forces
Customer Loyalty marketing article no. 28919 is 'FORD RENEWS NECTAR PARTNERSHIP'  Ford renews Nectar partnership
Customer Loyalty marketing article no. 47431 is 'TV AUDIENCE ENGAGEMENT TO BE MEASURED ONLINE'  TV audience engagement to be measured online
Customer Loyalty marketing article no. 27946 is 'FLYBUYS LOYALTY POINTS LARGELY SPENT ON BILLS'  FlyBuys loyalty points largely spent on bills
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 9th, 2009...

Customer Loyalty marketing article no. 17265 is 'LOYALTY SCHEME PARTICIPATION JUMPS NEARLY 20%'  Loyalty scheme participation jumps nearly 20%
Customer Loyalty marketing article no. 65330 is 'SKYMILES OFFERS DOUBLE FLOWN MILES FOR 2009'  SkyMiles offers double flown miles for 2009
Customer Loyalty marketing article no. 21133 is 'ADVERTISING'S LONG-TERM VALUE REDISCOVERED'  Advertising's long-term value rediscovered
Customer Loyalty marketing article no. 80284 is 'CONSUMERS BANK ON LOYALTY POINTS FOR HOLIDAYS'  Consumers bank on loyalty points for holidays
Customer Loyalty marketing article no. 76271 is 'FFPS TO SPREAD FROM AIRLINES TO AIRPORTS?'  FFPs to spread from airlines to airports?
Customer Loyalty marketing article no. 41427 is 'AIR MILES REPORTING UPLIFT THANKS TO RECESSION'  Air Miles reporting uplift thanks to recession
Customer Loyalty marketing article no. 19401 is 'AEROPLAN TO LAUNCH ITALIAN LOYALTY COALITION'  Aeroplan to launch Italian loyalty coalition
Customer Loyalty marketing article no. 58922 is 'CONTINENTAL AIRLINES JOINS THE POINTS EXCHANGE'  Continental Airlines joins the Points Exchange
Customer Loyalty marketing article no. 27896 is 'PANIC PRICE OFFERS LACK CONSUMER RELEVANCE'  Panic price offers lack consumer relevance
Customer Loyalty marketing article no. 10142 is 'HILTON HHONORS OFFERS LIVE CONCERT TICKETS'  Hilton HHonors offers live concert tickets
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 2nd, 2009...

Customer Loyalty marketing article no. 56735 is 'CASE STUDY: CUSTOMER-CENTRIC LOYALTY MARKETING'  Case study: Customer-centric loyalty marketing
Customer Loyalty marketing article no. 23623 is 'BEST WESTERN REWARDS OFFERS FREE HOTEL STAYS'  Best Western Rewards offers free hotel stays
Customer Loyalty marketing article no. 22960 is 'AIR MILES CANADA SETS UP ONLINE COMMUNITY'  Air Miles Canada sets up online community
Customer Loyalty marketing article no. 98392 is 'COMPASS LAUNCHES CORPORATE CAFE LOYALTY SCHEME'  Compass launches corporate cafe loyalty scheme
Customer Loyalty marketing article no. 98651 is 'RELATIONSHIPS RULE THE WIRELESS ROOST, STUDY FINDS'  Relationships rule the wireless roost, study finds
Customer Loyalty marketing article no. 50990 is 'PROFILE CLONING HELPS MULTIPLY BEST CUSTOMERS'  Profile cloning helps multiply best customers
Customer Loyalty marketing article no. 67416 is 'RETAILERS AT RISK FROM THE 'ANONYMOUS CUSTOMER''  Retailers at risk from the 'anonymous customer'
Customer Loyalty marketing article no. 91579 is 'TAM CREATES A NETWORK OF LOYALTY SCHEMES'  TAM creates a network of loyalty schemes
Customer Loyalty marketing article no. 45649 is 'E-PRINTABLE COUPONS HELP REDUCE SALES FATIGUE'  E-printable coupons help reduce sales fatigue
Customer Loyalty marketing article no. 70682 is 'PLAY.COM LAUNCHES REWARDS-BASED CREDIT CARD'  Play.com launches rewards-based credit card
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 25th, 2009...

Customer Loyalty marketing article no. 77091 is 'WHO CONSUMERS TRUST MOST WHEN 'GOING GREEN''  Who consumers trust most when 'going green'
Customer Loyalty marketing article no. 11531 is 'IKEA ROLLS OUT INSTORE SELF SERVICE KIOSKS FOR LOYALTY PROGRAMME'  Ikea rolls out instore self service kiosks for loyalty programme
Customer Loyalty marketing article no. 34770 is 'MOST UK FIRMS STILL IGNORING CUSTOMER INSIGHTS'  Most UK firms still ignoring customer insights
Customer Loyalty marketing article no. 11935 is 'BARCLAYCARD PLANS UK RETAILER REWARD SCHEME'  Barclaycard plans UK retailer reward scheme
Customer Loyalty marketing article no. 6999 is 'EXPEDIA OFFERS NECTAR POINT REDEMPTIONS'  Expedia offers Nectar point redemptions
Customer Loyalty marketing article no. 95249 is 'MONEYGRAM REWARDS GO TO EUROPE & CANADA'  MoneyGram Rewards go to Europe & Canada
Customer Loyalty marketing article no. 30498 is 'SHOPPERS BALANCING GREEN WITH CONVENIENCE'  Shoppers balancing Green with convenience
Customer Loyalty marketing article no. 24753 is 'SAS OPENS EUROBONUS SHOP WITH LOYLOGIC'  SAS opens EuroBonus Shop with Loylogic
Customer Loyalty marketing article no. 68546 is 'BA MILES IMPROVES COMPANION VOUCHER OFFERING'  BA Miles improves companion voucher offering
Customer Loyalty marketing article no. 24702 is 'ASIAN COMPANIES INCREASE CUSTOMER FOCUS IN DOWNTURN'  Asian companies increase customer focus in downturn
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 18th, 2009...

Customer Loyalty marketing article no. 56746 is 'LOYALTY SCHEMES CRITICAL TO RECESSION SURVIVAL'  Loyalty schemes critical to recession survival
Customer Loyalty marketing article no. 49269 is 'FLY BUYS SIGNS TWO NEW POINTS PARTNERS'  Fly Buys signs two new points partners
Customer Loyalty marketing article no. 71700 is 'US RETAILERS TOP LOYALTY SCHEME MEMBER COUNT'  US retailers top loyalty scheme member count
Customer Loyalty marketing article no. 4408 is 'BI-BASED MARKETING ROLLS OUT AT GREEN HILLS'  BI-based marketing rolls out at Green Hills
Customer Loyalty marketing article no. 6285 is 'NEW CHANNELS AID LOYAL CUSTOMER DIALOGUE'  New channels aid loyal customer dialogue
Customer Loyalty marketing article no. 47537 is 'ACCOR LAUNCHES GLOBAL REWARDS IN US'  Accor launches Global Rewards in US
Customer Loyalty marketing article no. 50337 is 'PAPER CITES NINE WAYS TO RETAIN CUSTOMERS'  Paper cites nine ways to retain customers
Customer Loyalty marketing article no. 68495 is 'AEROPLAN SIGNS SAMBA DAYS AS LATEST PARTNER'  Aeroplan signs Samba Days as latest partner
Customer Loyalty marketing article no. 14021 is 'B2B: 40% OF HAPPY CLIENTS NOW MAKING REFERRALS'  B2B: 40% of happy clients now making referrals
Customer Loyalty marketing article no. 64982 is 'ICF WORLD HOMES TO OFFER TRUCASH REWARDS'  ICF World Homes to offer TruCash Rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 11th, 2009...

Customer Loyalty marketing article no. 51760 is 'BRANDS MISSING LOYAL CONNECTION WITH E-MAIL'  Brands missing loyal connection with e-mail
Customer Loyalty marketing article no. 14375 is 'MOBILE NETWORKS' REWARDS DRIVE SATISFACTION'  Mobile networks' rewards drive satisfaction
Customer Loyalty marketing article no. 26529 is 'DMA LAUNCHES FREE ECO-TOOL FOR MARKETERS'  DMA launches free eco-tool for marketers
Customer Loyalty marketing article no. 63509 is 'FOOD LION REWARDS LOYALTY WITH COUPONS'  Food Lion rewards loyalty with coupons
Customer Loyalty marketing article no. 79126 is 'STUDY IDENTIFIES 'RECESSION BOUNCE-BACK' CONSUMERS'  Study identifies 'recession bounce-back' consumers
Customer Loyalty marketing article no. 58832 is 'CHASE LAUNCHES ULTIMATE REWARDS SCHEME'  Chase launches Ultimate Rewards scheme
Customer Loyalty marketing article no. 19716 is 'STICK-ON RFID DRIVES MOBILE REWARDS PLATFORM'  Stick-on RFID drives mobile rewards platform
Customer Loyalty marketing article no. 10507 is 'FLAGSTAR BANK LAUNCHES NEW LOYALTY SCHEME'  Flagstar Bank launches new loyalty scheme
Customer Loyalty marketing article no. 11575 is 'ADVANCED RETAIL COMES ALIVE AT GREEN HILLS'  Advanced retail comes alive at Green Hills
Customer Loyalty marketing article no. 95907 is 'AIR PACIFIC & ALASKA AIRLINES FFPS RECIPROCATE'  Air Pacific & Alaska Airlines FFPs reciprocate
 
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Information for the week ending June 4th, 2009...

Customer Loyalty marketing article no. 76681 is 'SOUTH AFRICANS ALSO SEEKING GREATER RETAIL VALUE'  South Africans also seeking greater retail value
Customer Loyalty marketing article no. 63199 is 'CARLSON HOTELS OFFERS '1,000 POINTS, 1,000 HOTELS''  Carlson Hotels offers '1,000 points, 1,000 hotels'
Customer Loyalty marketing article no. 77085 is 'AMERICANS HAPPIER WITH IMPORTED VEHICLE BRANDS'  Americans happier with imported vehicle brands
Customer Loyalty marketing article no. 35428 is 'SEAMILES REPORTS 24% INCREASE IN REVENUE'  SeaMiles reports 24% increase in revenue
Customer Loyalty marketing article no. 86957 is 'CANADA'S MOST TRUSTED BRANDS FOR 2009'  Canada's most trusted brands for 2009
Customer Loyalty marketing article no. 58927 is 'GOLFINGCARD MEMBERS GET REWARDS VIA CELLPHONES'  GolfingCard members get rewards via cellphones
Customer Loyalty marketing article no. 89903 is 'E-RETAIL DISSATISFACTION HAMPERS ECONOMIC RECOVERY'  E-retail dissatisfaction hampers economic recovery
Customer Loyalty marketing article no. 96975 is 'WEBTRENDS SUGGESTS DIGITAL MARKETING METRICS'  Webtrends suggests digital marketing metrics
Customer Loyalty marketing article no. 2317 is 'DM TIMING MORE IMPORTANT THAN PERSONALISATION'  DM timing more important than personalisation
Customer Loyalty marketing article no. 86294 is 'US TRAVEL AGENTS OFFERED TRUCASH REWARD PLATFORM'  US travel agents offered TruCash reward platform
Customer Loyalty marketing article no. 22776 is 'HILTON HHONORS ANNOUNCES SUMMER REWARDS'  Hilton HHonors announces summer rewards
 
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Information for the week ending May 28th, 2009...

Customer Loyalty marketing article no. 37730 is 'LOYALTY MOVING FROM MARKETING TO ENGAGEMENT'  Loyalty moving from marketing to engagement
Customer Loyalty marketing article no. 7158 is 'AIR CANADA AND SPANAIR TO RECIPROCATE'  Air Canada and Spanair to reciprocate
Customer Loyalty marketing article no. 98872 is 'WESTJET VACATIONS LAUNCHES E-CONCIERGE SERVICE'  WestJet Vacations launches e-concierge service
Customer Loyalty marketing article no. 76846 is 'I-MINT GROWS AS COALITION LOYALTY GAINS POPULARITY'  i-Mint grows as coalition loyalty gains popularity
Customer Loyalty marketing article no. 16367 is 'GIVEX UNVEILS NEW TOUCH-SCREEN LOYALTY KIOSK'  Givex unveils new touch-screen loyalty kiosk
Customer Loyalty marketing article no. 97803 is 'GUESTBRIDGE UNVEILS NEW GUEST LOYALTY PLATFORM'  GuestBridge unveils new guest loyalty platform
Customer Loyalty marketing article no. 80050 is 'SEVEN IDEAS TO STOP MARKETING WASTAGE'  Seven ideas to stop marketing wastage
Customer Loyalty marketing article no. 6754 is 'HOMEBASE GOES LIVE WITH DOUBLE NECTAR POINTS'  Homebase goes live with double Nectar points
Customer Loyalty marketing article no. 26644 is 'AIRTRAN PARTNERS WITH THE POINTS EXCHANGE'  AirTran partners with the Points Exchange
Customer Loyalty marketing article no. 81068 is 'CONSUMERS SEEK MORE VALUE, NOT PRICE WARS'  Consumers seek more value, not price wars
Customer Loyalty marketing article no. 80404 is 'CURVES TO OFFER FLYBUYS POINTS FOR MEMBERSHIPS'  Curves to offer FlyBuys points for memberships
Customer Loyalty marketing article no. 55837 is 'PAYBACK PLUS RELAUNCHING WITH NEW BENEFITS'  PayBack Plus relaunching with new benefits
Customer Loyalty marketing article no. 29539 is 'NEW NPS BENCHMARKS FOR CROSS-CULTURAL B2B'  New NPS benchmarks for cross-cultural B2B
Customer Loyalty marketing article no. 81877 is 'USPS & DUNKIN' DONUTS JOIN EASY SAVINGS'  USPS & Dunkin' Donuts join Easy Savings
 
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Information for the week ending May 21st, 2009...

Customer Loyalty marketing article no. 49024 is 'PRECIMA PUBLISHES TOP TEN CUSTOMER-CENTRICITY IDEAS'  Precima publishes top ten customer-centricity ideas
Customer Loyalty marketing article no. 76536 is 'QMILES CARD CUTS REDEMPTION PRICES IN HALF'  Qmiles card cuts redemption prices in half
Customer Loyalty marketing article no. 40884 is 'ITALY GETS NEW PAYMENT CARD-BASED LOYALTY PLATFORM'  Italy gets new payment card-based loyalty platform
Customer Loyalty marketing article no. 74400 is 'VIRGIN FLYING CLUB OFFERS BUSINESS CENTRE ACCESS'  Virgin Flying Club offers business centre access
Customer Loyalty marketing article no. 47292 is 'COUPON RESPONSE FOUND IN 'DEEP SUBCONSCIOUS''  Coupon response found in 'deep subconscious'
Customer Loyalty marketing article no. 42710 is 'PUREHMV LOYALTY SCHEME LAUNCES IN UK'  PureHMV loyalty scheme launces in UK
Customer Loyalty marketing article no. 92508 is 'MORE FAKES HARMING BRANDS DURING RECESSION'  More fakes harming brands during recession
Customer Loyalty marketing article no. 69673 is 'DOUBLE MILES AWARDED FOR ALASKA AIRLINES FLIGHTS'  Double miles awarded for Alaska Airlines flights
Customer Loyalty marketing article no. 64737 is '90% OF BEST-IN-CLASS RETAILERS HAVE LOYALTY SCHEMES'  90% of best-in-class retailers have loyalty schemes
Customer Loyalty marketing article no. 52987 is 'PERSONALISED ONLINE EXPERIENCES DRIVE LOYALTY'  Personalised online experiences drive loyalty
 
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Information for the week ending May 14th, 2009...

Customer Loyalty marketing article no. 82490 is 'BRAND PROTECTION FINDS FAVOUR DURING RECESSION'  Brand protection finds favour during recession
Customer Loyalty marketing article no. 26284 is 'STOP & SHOP AND GIANT STEP UP COUPONING'  Stop & Shop and Giant step up couponing
Customer Loyalty marketing article no. 68345 is 'PRICE AND TIME DRIVE CONSUMERS TO SELF-SERVICE'  Price and time drive consumers to self-service
Customer Loyalty marketing article no. 15603 is 'AIR MILES UK MOVES WITH THE TIMES'  Air Miles UK moves with The Times
Customer Loyalty marketing article no. 26948 is 'BRAND LOYALTY NOW MORE IMPORTANT FOR TEENS'  Brand loyalty now more important for teens
Customer Loyalty marketing article no. 19471 is 'SOBEYS ADDS FOODLAND TO AIR MILES IN CANADA'  Sobeys adds Foodland to Air Miles in Canada
Customer Loyalty marketing article no. 29438 is 'TESCO ANNOUNCES DETAILS OF £150M CLUBCARD RELAUNCH'  Tesco announces details of £150m Clubcard relaunch
Customer Loyalty marketing article no. 35588 is 'SOFT DRINK BOTTLE CAPS BECOME LOYALTY TOKENS'  Soft drink bottle caps become loyalty tokens
Customer Loyalty marketing article no. 64023 is 'MARKETERS TAKE CUSTOMER COMMUNITY OPPORTUNITY'  Marketers take customer community opportunity
Customer Loyalty marketing article no. 5276 is 'WEALTHY CONSUMERS NAME BEST LUXURY HOTELS'  Wealthy consumers name best luxury hotels
 
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Information for the week ending May 7th, 2009...

Customer Loyalty marketing article no. 26234 is 'NEW FOCUS ON ACQUISITION INSTEAD OF RETENTION?'  New focus on acquisition instead of retention?
Customer Loyalty marketing article no. 45201 is 'RECESSION CHANGING CONSUMERS' BRAND HABITS'  Recession changing consumers' brand habits
Customer Loyalty marketing article no. 35183 is 'INDIA PROMISES A FAST-DEVELOPING LOYALTY MARKET'  India promises a fast-developing loyalty market
Customer Loyalty marketing article no. 91794 is 'INTERCONTINENTAL PARTNERS WITH E-REWARDS'  InterContinental partners with e-Rewards
Customer Loyalty marketing article no. 21961 is 'RETAIL 3.0: WHAT IT IS, AND WHAT IT MEANS TO LOYALTY'  Retail 3.0: what it is, and what it means to loyalty
Customer Loyalty marketing article no. 58018 is 'UK SUPERMARKETS ADOPT 'SWITCH AND SAVE' TACTICS'  UK supermarkets adopt 'switch and save' tactics
Customer Loyalty marketing article no. 83974 is 'STARBUCKS MEXICO LAUNCHES M-COUPON LOYALTY SCHEME'  Starbucks Mexico launches m-coupon loyalty scheme
Customer Loyalty marketing article no. 20954 is 'MILEAGE PLAN TAKES TOP SPOT IN 2009 FREDDIE AWARDS'  Mileage Plan takes top spot in 2009 Freddie Awards
Customer Loyalty marketing article no. 10014 is 'HOW SMALL BUSINESSES CAN GAIN FROM LOYALTY SCHEMES'  How small businesses can gain from loyalty schemes
Customer Loyalty marketing article no. 89719 is 'SEARCH MARKETING STILL A POPULAR OPTION'  Search marketing still a popular option
Customer Loyalty marketing article no. 50603 is 'PB LAUNCHES 'WEB TO MAIL' SME MARKETING SERVICE'  PB launches 'web to mail' SME marketing service
 
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Information for the week ending April 30th, 2009...

Customer Loyalty marketing article no. 69020 is 'MARKETERS STILL LACK ADEQUATE PERFORMANCE METRICS'  Marketers still lack adequate performance metrics
Customer Loyalty marketing article no. 65816 is 'NEW BRANDS JOIN VESDIA'S REWARD NETWORK'  New brands join Vesdia's reward network
Customer Loyalty marketing article no. 75429 is 'AEROPLAN ADDS MORE SEATS FOR FLIGHT REDEMPTIONS'  Aeroplan adds more seats for flight redemptions
Customer Loyalty marketing article no. 46589 is 'WHAT'S THE CURRENT STATE OF CARD-BASED LOYALTY?'  What's the current state of card-based loyalty?
Customer Loyalty marketing article no. 33108 is 'LOYALTYMATCH LAUNCHES SAAS REWARDS PLATFORM'  LoyaltyMatch launches SaaS rewards platform
Customer Loyalty marketing article no. 34531 is 'AUCTION-BASED LOYALTY SCHEME FOR MOVIE-GOERS'  Auction-based loyalty scheme for movie-goers
Customer Loyalty marketing article no. 92873 is 'VIRGIN BLUE LAUNCHES AFFILIATE REWARD PLATFORM'  Virgin Blue launches affiliate reward platform
Customer Loyalty marketing article no. 17845 is 'US BANK UPGRADES WORLDPERKS CARD REWARDS'  US Bank upgrades WorldPerks card rewards
Customer Loyalty marketing article no. 16373 is 'CANADIANS REVEAL FAVOURITE AIR MILES REWARDS'  Canadians reveal favourite Air Miles rewards
Customer Loyalty marketing article no. 47348 is 'SIZING THE US LOYALTY MARKET: THE 2009 CENSUS'  Sizing the US loyalty market: the 2009 census
Customer Loyalty marketing article no. 54420 is 'TESCO TO RELAUNCH ITS CLUBCARD LOYALTY SCHEME'  Tesco to relaunch its Clubcard loyalty scheme
Customer Loyalty marketing article no. 59761 is 'EARTH DAY CANADA JOINS AEROPLAN BEYOND MILES'  Earth Day Canada joins Aeroplan Beyond Miles
Customer Loyalty marketing article no. 43739 is 'IS US CONSUMER CONFIDENCE REBOUNDING AT LAST?'  Is US consumer confidence rebounding at last?
Customer Loyalty marketing article no. 91805 is 'BSP REWARDS TO POWER DUBLI'S ONLINE MALL'  BSP Rewards to power DubLi's online mall
 
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Information for the week ending April 23rd, 2009...

Customer Loyalty marketing article no. 6759 is 'LOYALTY SCHEMES LIKELY TO BREED 'WOM CHAMPIONS''  Loyalty schemes likely to breed 'WOM champions'
Customer Loyalty marketing article no. 76187 is 'US AIRWAYS EXTENDS JUMPSTART LOYALTY PROMOTION'  US Airways extends Jumpstart loyalty promotion
Customer Loyalty marketing article no. 28881 is 'AIR MILES & BA LAUNCH LOYALTY MANAGEMENT UNIT'  Air Miles & BA launch loyalty management unit
Customer Loyalty marketing article no. 33412 is 'HILTON HHONORS AND REWARDS NETWORK TEAM UP'  Hilton HHonors and Rewards Network team up
Customer Loyalty marketing article no. 72933 is 'GIFT CARDS OFFER A WAY AHEAD FOR RETAILERS'  Gift cards offer a way ahead for retailers
Customer Loyalty marketing article no. 27813 is 'STARWOOD PREFERRED GUEST ADDS WEEKEND REWARDS'  Starwood Preferred Guest adds weekend rewards
Customer Loyalty marketing article no. 36617 is 'AIR MILES CANADA LAUNCHES GREENER REWARDS'  Air Miles Canada launches greener rewards
Customer Loyalty marketing article no. 63320 is 'HILTON OFFERS EXTRA REWARDS FOR SPRING'  Hilton offers extra rewards for Spring
Customer Loyalty marketing article no. 83209 is 'VISA ROLLS OUT RETAIL M-PAYMENTS IN MALAYSIA'  Visa rolls out retail m-payments in Malaysia
Customer Loyalty marketing article no. 23540 is 'SOCIAL MEDIA & PERSONALISATION BECOMING CRITICAL'  Social media & personalisation becoming critical
 
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Information for the week ending April 16th, 2009...

Customer Loyalty marketing article no. 24867 is 'E-RETAILERS NEED TO 'FIGHT SMARTER' FOR CUSTOMER LOYALTY'  E-retailers need to 'fight smarter' for customer loyalty
Customer Loyalty marketing article no. 98568 is 'CONSUMER CONTACT BECOMES NET PROMOTER PARTNER'  Consumer Contact becomes Net Promoter partner
Customer Loyalty marketing article no. 38443 is 'NPS REVEALS NEW FOCUS ON CUSTOMER RETENTION'  NPS reveals new focus on customer retention
Customer Loyalty marketing article no. 81427 is 'CEOS TURNING TO CUSTOMER & EMPLOYEE RETENTION'  CEOs turning to customer & employee retention
Customer Loyalty marketing article no. 79032 is 'SOCIAL SITES NOT REALLY HELPING B2B MARKETING'  Social sites not really helping B2B marketing
Customer Loyalty marketing article no. 33103 is 'GOLFINGCARD REWARDS SCHEME FOR 2009 UNVEILED'  GolfingCard rewards scheme for 2009 unveiled
Customer Loyalty marketing article no. 97449 is 'TOP RETAIL CUSTOMER LOYALTY PRESSURES REVEALED'  Top retail customer loyalty pressures revealed
Customer Loyalty marketing article no. 30967 is 'ENGINE TROUBLE DAMAGES LOYALTY TO CAR BRANDS'  Engine trouble damages loyalty to car brands
Customer Loyalty marketing article no. 3859 is 'FIVE E-MAIL MARKETING BEST PRACTICES FOR RETAILERS'  Five e-mail marketing best practices for retailers
Customer Loyalty marketing article no. 11740 is 'VIVOTECH & EAGLE EYE LAUNCH NFC VOUCHERS'  Vivotech & Eagle Eye launch NFC vouchers
 
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Information for the week ending April 9th, 2009...

Customer Loyalty marketing article no. 12145 is 'CUSTOMER DATA IS MORE THAN JUST A MARKETING TOOL'  Customer data is more than just a marketing tool
Customer Loyalty marketing article no. 33766 is 'MYRECS OFFERS EVEN MORE PERSONAL E-SHOPPING'  MyRecs offers even more personal e-shopping
Customer Loyalty marketing article no. 9261 is 'ONLINE BILL PAYMENT BOOSTS LOYALTY & PROFITABILITY'  Online bill payment boosts loyalty & profitability
Customer Loyalty marketing article no. 44509 is 'TESCO CUSTOMERS TO BENEFIT FROM ONLINE SELF-HELP'  Tesco customers to benefit from online self-help
Customer Loyalty marketing article no. 38764 is 'CONSUMERS NOW MORE LIKELY TO USE ONLINE COUPONS'  Consumers now more likely to use online coupons
Customer Loyalty marketing article no. 82557 is 'CONDE NAST REVAMPS E-SHOPPING REWARDS'  Conde Nast revamps e-shopping rewards
Customer Loyalty marketing article no. 24619 is 'THREE KEY MARKETING STRATEGIES FOR THE RECESSION'  Three key marketing strategies for the recession
Customer Loyalty marketing article no. 71876 is 'RAPID REWARDS OFFERS A-LIST STATUS FOR 5 FLIGHTS'  Rapid Rewards offers A-List status for 5 flights
Customer Loyalty marketing article no. 56663 is 'NEOLANE & IBM HELP BOOST MARKETING EFFECTIVENESS'  Neolane & IBM help boost marketing effectiveness
Customer Loyalty marketing article no. 49186 is 'AMEX GOES AFTER CANADIAN SMALL BUSINESSES'  Amex goes after Canadian small businesses
 
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Information for the week ending April 2nd, 2009...

Customer Loyalty marketing article no. 4325 is 'FLY BUYS TO REWARD FARMERS FOR BUSINESS LOYALTY'  Fly Buys to reward farmers for business loyalty
Customer Loyalty marketing article no. 32760 is 'AEROPLAN LAUNCHES SPRING BONUS OFFERS'  Aeroplan launches Spring bonus offers
Customer Loyalty marketing article no. 61549 is 'CASHBACK MORE POPULAR THAN MILES OR REBATES'  Cashback more popular than miles or rebates
Customer Loyalty marketing article no. 37791 is 'FREQUENT TRAVELLERS VALUE POINTS MORE DURING DOWNTURN'  Frequent travellers value points more during downturn
Customer Loyalty marketing article no. 55949 is 'BRANDS ESCAPE FROM MULTIPLES WITH WIDER INTELLIGENCE'  Brands escape from multiples with wider intelligence
Customer Loyalty marketing article no. 1475 is 'MARRIOTT REWARDS OFFERS THREE NIGHTS FOR TWO'  Marriott Rewards offers three nights for two
Customer Loyalty marketing article no. 91456 is 'THE TIME HAS COME TO RETHINK LOYALTY STRATEGIES'  The time has come to rethink loyalty strategies
Customer Loyalty marketing article no. 48067 is 'DELTA OFFERS TRIPLE MILES TOWARD ELITE STATUS'  Delta offers triple miles toward elite status
Customer Loyalty marketing article no. 51676 is 'BRANDS EXPECTED TO HELP CUSTOMERS 'FIND THE VALUE''  Brands expected to help customers 'find the value'
Customer Loyalty marketing article no. 14292 is 'COCA-COLA STILL HAS THE MOST BRAND POWER'  Coca-Cola still has the most brand power
 
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Information for the week ending March 26th, 2009...

Customer Loyalty marketing article no. 63426 is 'FDS TO SUPPORT MARKETERS DURING THE RECESSION'  FDs to support marketers during the recession
Customer Loyalty marketing article no. 79043 is 'GOOGLE & WPP AWARD 11 GRANTS FOR MARKETING'  Google & WPP award 11 grants for marketing
Customer Loyalty marketing article no. 58749 is 'A BUSY TIME FOR NECTAR: CHANGES ALL ROUND'  A busy time for Nectar: changes all round
Customer Loyalty marketing article no. 7169 is 'MARITZ AND ACCOR SERVICES TEAM UP IN EUROPE'  Maritz and Accor Services team up in Europe
Customer Loyalty marketing article no. 24519 is 'STUDY FINDS WORD-OF-MOUTH'S IMPACT ON LOYALTY'  Study finds word-of-mouth's impact on loyalty
Customer Loyalty marketing article no. 25587 is 'SHOPPERS DRUG MART LAUNCHES REWARDS CREDIT CARD'  Shoppers Drug Mart launches rewards credit card
Customer Loyalty marketing article no. 22382 is 'EMAIL MARKETING 'CRUCIAL IN THE RECESSION''  Email marketing 'crucial in the recession'
Customer Loyalty marketing article no. 31995 is 'FLY BUYS LAUNCHES MUSICAL LOYALTY REDEMPTIONS'  Fly Buys launches musical loyalty redemptions
Customer Loyalty marketing article no. 76597 is 'PERMISSION-BASED EMAIL AIDS LOYALTY TO CPGS'  Permission-based email aids loyalty to CPGs
Customer Loyalty marketing article no. 89674 is 'DISCONTINUED MODELS DAMAGE CAR-BUYER LOYALTY'  Discontinued models damage car-buyer loyalty
 
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Information for the week ending March 19th, 2009...

Customer Loyalty marketing article no. 61903 is 'HIGH-TECH FIRMS STILL DON'T KNOW THEIR CUSTOMERS'  High-tech firms still don't know their customers
Customer Loyalty marketing article no. 86874 is 'IPOINTS SIGNS IAMMOVING.COM AS LATEST PARTNER'  iPoints signs iammoving.com as latest partner
Customer Loyalty marketing article no. 85401 is 'CREDIT CRUNCH IS CHANGING EMAIL MARKETING'  Credit crunch is changing email marketing
Customer Loyalty marketing article no. 3915 is 'HEALTH PROVIDER LAUNCHES NEW REWARDS SCHEME'  Health provider launches new rewards scheme
Customer Loyalty marketing article no. 10987 is 'MARITZ UNVEILS NEW POS REWARDS PLATFORM'  Maritz unveils new POS rewards platform
Customer Loyalty marketing article no. 16328 is 'PAYBACK IDENTIFIES MOST AT-RISK CONSUMER SEGMENTS'  PayBack identifies most at-risk consumer segments
Customer Loyalty marketing article no. 306 is 'DMA PUBLISHES FIRST BLUETOOTH MARKETING GUIDELINES'  DMA publishes first Bluetooth marketing guidelines
Customer Loyalty marketing article no. 48371 is 'NECTAR TEAMS UP WITH POP STAR FOR FREE MUSIC'  Nectar teams up with pop star for free music
Customer Loyalty marketing article no. 77615 is 'CONSUMER VALUES ARE KEY TO BRAND LOYALTY'  Consumer values are key to brand loyalty
Customer Loyalty marketing article no. 63325 is 'INMAR HELPS SETTLE EZ-PIC PAPERLESS COUPONS'  Inmar helps settle EZ-PIC paperless coupons
 
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Information for the week ending March 12th, 2009...

Customer Loyalty marketing article no. 97910 is 'BEING 'TOUCHY FEELY' INCREASES CUSTOMER LOYALTY'  Being 'touchy feely' increases customer loyalty
Customer Loyalty marketing article no. 2442 is 'NORTEL ADDS CHANNEL PARTNER LOYALTY INCENTIVES'  Nortel adds channel partner loyalty incentives
Customer Loyalty marketing article no. 41963 is 'CHANNEL MARKETING NEEDS MORE INTELLIGENCE'  Channel marketing needs more intelligence
Customer Loyalty marketing article no. 84085 is 'RED MANGO LAUNCHES CLUB MANGO LOYALTY SCHEME'  Red Mango launches Club Mango loyalty scheme
Customer Loyalty marketing article no. 92889 is 'PERMISSION-BASED E-MAIL BOOSTS RETAIL LOYALTY'  Permission-based e-mail boosts retail loyalty
Customer Loyalty marketing article no. 19593 is 'US COUPON REDEMPTION RISES 10% IN A QUARTER'  US coupon redemption rises 10% in a quarter
Customer Loyalty marketing article no. 12926 is 'FOUR WAYS TO LOWER THE COSTS OF A LOYALTY SCHEME'  Four ways to lower the costs of a loyalty scheme
Customer Loyalty marketing article no. 79813 is 'SAINSBURY'S OFFERS BONUS NECTAR POINTS ONLINE'  Sainsbury's offers bonus Nectar points online
Customer Loyalty marketing article no. 5708 is 'FINANCIAL SERVICES E-MAIL CAN IMPROVE BRAND LOYALTY'  Financial services e-mail can improve brand loyalty
Customer Loyalty marketing article no. 54582 is 'WAITROSE AIMS TO ENGAGE MORE CUSTOMERS'  Waitrose aims to engage more customers
 
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Information for the week ending March 5th, 2009...

Customer Loyalty marketing article no. 7180 is 'HOW TO RECESSION-PROOF A LOYALTY PROGRAMME'  How to recession-proof a loyalty programme
Customer Loyalty marketing article no. 23607 is 'CONSUMERS BUY LESS AS FOOD PRICES RISE'  Consumers buy less as food prices rise
Customer Loyalty marketing article no. 47769 is 'TOUGH TIMES MEAN THE CUSTOMER IS KING ONCE AGAIN'  Tough times mean the customer is king once again
Customer Loyalty marketing article no. 1840 is 'BMI ADOPTS IFLY FOR FREQUENT FLYER PROGRAMME'  bmi adopts iFly for frequent flyer programme
Customer Loyalty marketing article no. 27165 is 'ONLINE RESPONSE IS CRITICAL TO DIRECT MARKETING'  Online response is critical to direct marketing
Customer Loyalty marketing article no. 87239 is 'AUTO DEALER LOYALTY MEMBERSHIPS REACH 5M'  Auto dealer loyalty memberships reach 5m
Customer Loyalty marketing article no. 33574 is 'DDM: THE NEW KEY TO E-MARKETING RELEVANCE?'  DDM: the new key to e-marketing relevance?
Customer Loyalty marketing article no. 68013 is 'MOST FDS SEE LOYALTY AS ESSENTIAL IN A RECESSION'  Most FDs see loyalty as essential in a recession
Customer Loyalty marketing article no. 17811 is 'ECO-CONSUMERISM NOT AFFECTED BY POOR ECONOMY'  Eco-consumerism not affected by poor economy
Customer Loyalty marketing article no. 68418 is 'CLUBCARD TO GIVE TESCO THE FINANCIAL SERVICES EDGE?'  Clubcard to give Tesco the financial services edge?
 
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Information for the week ending February 26th, 2009...

Customer Loyalty marketing article no. 78290 is 'E-RETAIL LOYALTY MAY DEPEND ON SMARTER TESTING'  E-retail loyalty may depend on smarter testing
Customer Loyalty marketing article no. 13539 is 'BRANDS TEST IN-STORE DIGITAL MARKETING TOOLS'  Brands test in-store digital marketing tools
Customer Loyalty marketing article no. 81235 is 'MEMBERSHIP REWARDS KEEPS PRACTICALITY IN MIND'  Membership Rewards keeps practicality in mind
Customer Loyalty marketing article no. 25029 is 'NEW LOYALTY PLATFORM AIMS TO ENGAGE CUSTOMERS'  New loyalty platform aims to engage customers
Customer Loyalty marketing article no. 81185 is 'LIFESTYLE MARKETING MAY BE KEY TO LUXURY RETAIL'  Lifestyle marketing may be key to luxury retail
Customer Loyalty marketing article no. 1885 is 'TALBOTS EXPANDS CLASSIC AWARDS SCHEME'  Talbots expands Classic Awards scheme
Customer Loyalty marketing article no. 13229 is 'COUPONS FOUND TO HAVE IN-STORE STIGMA ATTACHED'  Coupons found to have in-store stigma attached
Customer Loyalty marketing article no. 5753 is 'HALF OF M-COUPONS REDEEMED BY NEW CUSTOMERS'  Half of m-coupons redeemed by new customers
Customer Loyalty marketing article no. 28183 is 'ANSWERING THE ULTIMATE QUESTION: HOW NET PROMOTER CAN TRANSFORM YOUR BUSINESS, BY RICHARD OWEN, LAURA L. BROOKS PHD'  Answering the Ultimate Question: How Net Promoter Can Transform Your Business, by Richard Owen, Laura L. Brooks PhD
Customer Loyalty marketing article no. 60890 is 'MORE AFFLUENCE DOESN'T MEAN MORE FOR LUXURY RETAILERS'  More affluence doesn't mean more for luxury retailers
Customer Loyalty marketing article no. 89325 is 'SKYMILES OFFERS 25,000 MILES FOR FIVE FLIGHTS'  SkyMiles offers 25,000 miles for five flights
 
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Information for the week ending February 19th, 2009...

Customer Loyalty marketing article no. 6821 is 'HOW STRONG ARE GREEN CUSTOMER RELATIONSHIPS, REALLY?'  How strong are Green customer relationships, really?
Customer Loyalty marketing article no. 24979 is 'BILLING MAKES 10% OF TELECOM CUSTOMERS DEFECT'  Billing makes 10% of telecom customers defect
Customer Loyalty marketing article no. 70504 is 'RETAILERS STILL NEED BETTER BRAND COMMUNICATION'  Retailers still need better brand communication
Customer Loyalty marketing article no. 48023 is 'MORE MARKETERS READY FOR DATA INTEGRATION'  More marketers ready for data integration
Customer Loyalty marketing article no. 4634 is 'MOTHERS DEFECT FROM PUSHY AND UNHELPFUL BRANDS'  Mothers defect from pushy and unhelpful brands
Customer Loyalty marketing article no. 8243 is 'HHONORS & AMEX OFFER PREMIUM REWARDS CARD'  HHonors & Amex offer premium rewards card
Customer Loyalty marketing article no. 70858 is 'THE FUTURE OF CUSTOMER LOYALTY: POS INTEGRATION'  The future of customer loyalty: POS integration
Customer Loyalty marketing article no. 83012 is 'GOLD POINTS PLUS MEMBERS OFFERED SPRING BONUS'  Gold Points Plus members offered Spring bonus
Customer Loyalty marketing article no. 19992 is 'FOUR WAYS TO KEEP GOOD EMPLOYEES ENGAGED'  Four ways to keep good employees engaged
Customer Loyalty marketing article no. 35610 is 'TEAMCARD LOYALTY SCHEME BUCKS ECONOMIC TREND'  TeamCard loyalty scheme bucks economic trend
 
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Information for the week ending February 12th, 2009...

Customer Loyalty marketing article no. 76198 is 'HOW BRANDS CAN EMPOWER LOYAL CUSTOMERS'  How brands can empower loyal customers
Customer Loyalty marketing article no. 66990 is 'STARWOOD PREFERRED GUEST'S 10TH BIRTHDAY PROMOTION'  Starwood Preferred Guest's 10th birthday promotion
Customer Loyalty marketing article no. 68058 is 'NEW INSIGHTS INTO THE GROCERY SHOPPER'S MIND'  New insights into the grocery shopper's mind
Customer Loyalty marketing article no. 55613 is 'REAL RENEWS PAYBACK PARTNERSHIP UP TO 2015'  Real renews PayBack partnership up to 2015
Customer Loyalty marketing article no. 65226 is 'THE NEW DEMOGRAPHIC: RECESSION SHOPPERS'  The new demographic: Recession Shoppers
Customer Loyalty marketing article no. 36387 is 'DO RETAIL REWARDS HAVE A FUTURE IN THE RECESSION?'  Do retail rewards have a future in the recession?
Customer Loyalty marketing article no. 49463 is 'REWARD SCHEME MEMBERS MAKE BETTER ADVOCATES'  Reward scheme members make better advocates
Customer Loyalty marketing article no. 63349 is 'FUELLINKS JOINS THE POINTS.COM EXCHANGE'  FuelLinks joins the Points.com exchange
Customer Loyalty marketing article no. 95133 is 'OUTSOURCED GIFT CARDS 'A RETAIL OPPORTUNITY''  Outsourced gift cards 'a retail opportunity'
Customer Loyalty marketing article no. 46663 is 'VALENTINE'S DAY BONUS FOR 500 MYPOINTS MEMBERS'  Valentine's Day bonus for 500 MyPoints members
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 5th, 2009...

Customer Loyalty marketing article no. 76166 is 'HOW TO INCREASE CUSTOMER RETENTION IN A RECESSION'  How to increase customer retention in a recession
Customer Loyalty marketing article no. 56681 is 'LOYALTY INDEX TOOL TO MEASURE LOYALTY AND COMMITMENT'  Loyalty Index tool to measure loyalty and commitment
Customer Loyalty marketing article no. 62022 is 'DIFFERENTIATING USING SMARTER RETAIL TECHNOLOGY'  Differentiating using smarter retail technology
Customer Loyalty marketing article no. 46000 is 'POINTS GIVEAWAY FOR AEROPLAN'S 25TH BIRTHDAY'  Points giveaway for Aeroplan's 25th birthday
Customer Loyalty marketing article no. 81602 is 'POINTS4LIFE SEEKS LOYALTY SOLUTION PROVIDER'  Points4Life seeks loyalty solution provider
Customer Loyalty marketing article no. 37405 is 'CANADIANS GET AIR MILES FOR YAHOO! SEARCHES'  Canadians get Air Miles for Yahoo! searches
Customer Loyalty marketing article no. 96556 is 'LOYALTY ASSOCIATION LAUNCHES WEB-BASED RESOURCE'  Loyalty association launches web-based resource
Customer Loyalty marketing article no. 92542 is 'THANKS AGAIN OFFERS FUEL REWARDS WITH FUELLINKS'  Thanks Again offers fuel rewards with FuelLinks
Customer Loyalty marketing article no. 57699 is 'YOUTH BRANDS SUCCEEDING DESPITE THE RECESSION'  Youth brands succeeding despite the recession
Customer Loyalty marketing article no. 35673 is 'RETAILERS STILL NOT CHECKING DEBT HISTORIES'  Retailers still not checking debt histories
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 29th, 2009...

Customer Loyalty marketing article no. 56631 is 'LOYALTY 2.0: LINKING LOYALTY TO CUSTOMERS'  Loyalty 2.0: linking loyalty to customers
Customer Loyalty marketing article no. 38877 is 'BBA TO MARKET RED CARPET ALLIANCE REWARDS SYSTEM'  BBA to market Red Carpet Alliance rewards system
Customer Loyalty marketing article no. 65580 is 'TIPS FOR ENGAGING E-CONSUMERS THE WEB 2.0 WAY'  Tips for engaging e-consumers the Web 2.0 way
Customer Loyalty marketing article no. 85470 is 'ONLINE SOCIAL NETWORK FOR MARKETERS LAUNCHED'  Online social network for marketers launched
Customer Loyalty marketing article no. 39895 is 'WASTELESS MARKETING THANKS TO CUSTOMER DATA ANALYSIS'  Wasteless marketing thanks to customer data analysis
Customer Loyalty marketing article no. 39231 is 'FUND COMPANIES SHOW POOR NET PROMOTER SCORES'  Fund companies show poor Net Promoter scores
Customer Loyalty marketing article no. 14665 is 'RECESSION COULD MAKE 'ECO' THE NEW 'GREEN''  Recession could make 'Eco' the new 'Green'
Customer Loyalty marketing article no. 14924 is 'PLATFORM-INDEPENDENT RETAIL LOYALTY SYSTEM LAUNCHED'  Platform-independent retail loyalty system launched
Customer Loyalty marketing article no. 67262 is 'BRAND PERCEPTION 'MOST IMPORTANT' IN A RECESSION'  Brand perception 'most important' in a recession
Customer Loyalty marketing article no. 83688 is 'KIOSKS ENHANCE FRESH GROCER'S LOYALTY SCHEME'  Kiosks enhance Fresh Grocer's loyalty scheme
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 22nd, 2009...

Customer Loyalty marketing article no. 61921 is 'RETAIL STRATEGIES TO COUNTER THE RECESSION'  Retail strategies to counter the recession
Customer Loyalty marketing article no. 99710 is 'MERCEDES CLUB'S US LOYALTY SCHEME TO CONTINUE'  Mercedes Club's US loyalty scheme to continue
Customer Loyalty marketing article no. 59785 is 'US CONSUMERS REVEAL THEIR RETAIL SPENDING PLANS'  US consumers reveal their retail spending plans
Customer Loyalty marketing article no. 6120 is 'BEST WESTERN OFFERS AAA MEMBERSHIP AS REWARD'  Best Western offers AAA membership as reward
Customer Loyalty marketing article no. 28095 is 'UK GROCERY SHOPPERS POSTPONE THE RECESSION'  UK grocery shoppers postpone the recession
Customer Loyalty marketing article no. 51335 is 'BRANDS CAN BENEFIT FROM THE 'CERTAINTY PRINCIPLE''  Brands can benefit from the 'certainty principle'
Customer Loyalty marketing article no. 28500 is 'CONSUMERS SEEK SELF-SERVICE AS THEY CUT BACK'  Consumers seek self-service as they cut back
Customer Loyalty marketing article no. 23564 is 'UK LOYALTY SCHEME ANGLES FOR FREE FISH'  UK loyalty scheme angles for free fish
Customer Loyalty marketing article no. 11814 is 'SOCIAL SITE HELPS COMPANIES ADDRESS DISSATISFACTION'  Social site helps companies address dissatisfaction
Customer Loyalty marketing article no. 47062 is '50 MORE STOP & SHOPS GO 'SCAN-AND-BAG''  50 more Stop & Shops go 'scan-and-bag'
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 15th, 2009...

Customer Loyalty marketing article no. 85110 is 'EMPLOYEES REVEAL TRUTHS ABOUT THEIR BRANDS'  Employees reveal truths about their brands
Customer Loyalty marketing article no. 53730 is 'CHECK-UP SERVICE FOR RETAILERS' CO-BRANDED CARDS'  Check-up service for retailers' co-branded cards
Customer Loyalty marketing article no. 74429 is 'MARITZ UNVEILS NEW CHANNEL ENGAGEMENT STRATEGY'  Maritz unveils new channel engagement strategy
Customer Loyalty marketing article no. 85774 is 'RETAILERS INCREASINGLY TURNING TO FACEBOOK'  Retailers increasingly turning to Facebook
Customer Loyalty marketing article no. 65541 is 'FIVE WAYS TO PROTECT BRANDS DURING A DOWNTURN'  Five ways to protect brands during a downturn
Customer Loyalty marketing article no. 87971 is 'HHONORS OFFERS DOUBLE BASE POINTS WORLDWIDE'  HHonors offers double Base Points worldwide
Customer Loyalty marketing article no. 20680 is 'RETAILERS TO BENEFIT FROM SHIFTING SHOPPER BEHAVIOUR'  Retailers to benefit from shifting shopper behaviour
Customer Loyalty marketing article no. 22557 is 'STARWOOD PREFERRED GUEST OFFERS BIRTHDAY BONUS'  Starwood Preferred Guest offers birthday bonus
Customer Loyalty marketing article no. 63809 is 'HOW VOUCHERS COULD HELP COUNTER THE RETAIL SLUMP'  How vouchers could help counter the retail slump
Customer Loyalty marketing article no. 66609 is 'HAWK CUSTOMERS TO DONATE 10% TO THE USO'  Hawk customers to donate 10% to the USO
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 8th, 2009...

Customer Loyalty marketing article no. 30293 is 'E-RETAIL SATISFACTION SHOWS TOMORROW'S WINNERS & LOSERS'  E-retail satisfaction shows tomorrow's winners & losers
Customer Loyalty marketing article no. 93717 is 'STARWOOD HELPS LOYAL GUESTS WITH AIRPORT SECURITY'  Starwood helps loyal guests with airport security
Customer Loyalty marketing article no. 50328 is 'AUTO INSURERS LACKING 'AT RISK' CUSTOMER DETECTION'  Auto insurers lacking 'at risk' customer detection
Customer Loyalty marketing article no. 80495 is 'HUDSON'S BAY COMPANY CONTINUES WITH AIR MILES'  Hudson's Bay Company continues with Air Miles
Customer Loyalty marketing article no. 43110 is 'HOW EMPLOYEE ENGAGEMENT AFFECTS THE BOTTOM LINE'  How employee engagement affects the bottom line
Customer Loyalty marketing article no. 42801 is 'CORPORATE REWARDS OFFERS MUSICAL REDEMPTIONS'  Corporate Rewards offers musical redemptions
Customer Loyalty marketing article no. 79781 is 'HOW LG BUILT A NEW BRAND IN THE MOBILE MARKET'  How LG built a new brand in the mobile market
Customer Loyalty marketing article no. 95398 is 'JETBLUE ADDS EXTRA REWARDS FOR PETS THAT FLY'  JetBlue adds extra rewards for pets that fly
Customer Loyalty marketing article no. 75104 is 'FIVE STAGES IN THE BREAKDOWN OF AMERICAN CONSUMERISM'  Five stages in the breakdown of American consumerism
Customer Loyalty marketing article no. 35988 is 'UK LOYALTY OPERATORS STARTING TO GO TRANSPROMO'  UK loyalty operators starting to go transpromo
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 1st, 2009...

Customer Loyalty marketing article no. 27847 is 'DELIGHTED CUSTOMERS AREN'T ALWAYS THE MOST LOYAL'  Delighted customers aren't always the most loyal
Customer Loyalty marketing article no. 24643 is 'FLY BUYS REDEMPTIONS UP 35% YEAR-ON-YEAR'  Fly Buys redemptions up 35% year-on-year
Customer Loyalty marketing article no. 34256 is 'LOYALTY TO CATCH CONSUMERS' ATTENTION IN 2009'  Loyalty to catch consumers' attention in 2009
Customer Loyalty marketing article no. 5417 is 'SAS APPOINTS LOYLOGIC TO RUN REWARDS SHOP'  SAS appoints Loylogic to run rewards shop
Customer Loyalty marketing article no. 79471 is 'TEN TRENDS FOR FREQUENT FLYER PROGRAMMES IN 2009'  Ten trends for frequent flyer programmes in 2009
Customer Loyalty marketing article no. 93357 is 'CITIBANK'S CUSTOMER SERVICE STILL LEADS THE WAY'  Citibank's customer service still leads the way
Customer Loyalty marketing article no. 51700 is 'UK OFFERS RETAIL LOYALTY POINTS AS HEALTH INCENTIVE'  UK offers retail loyalty points as health incentive
Customer Loyalty marketing article no. 3230 is 'FEWER RETAILERS INCREASING LOYALTY BUDGETS'  Fewer retailers increasing loyalty budgets
Customer Loyalty marketing article no. 75199 is 'TOUR FIRM BENEFITS FROM CROSS-CHANNEL MARKETING'  Tour firm benefits from cross-channel marketing
Customer Loyalty marketing article no. 6175 is 'GRASSROOTS MOVEMENT AIMS TO STEER M-ADVERTISING'  Grassroots movement aims to steer m-advertising
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 25th, 2008...

Customer Loyalty marketing article no. 18588 is 'GIFT CARDS LESS POPULAR THAN GIFTS IN 2008'  Gift cards less popular than gifts in 2008
Customer Loyalty marketing article no. 2566 is 'AEROPLAN TRADES 34M MILES FOR GREEN REWARDS'  Aeroplan trades 34m miles for green rewards
Customer Loyalty marketing article no. 50632 is 'MARITZ LAUNCHES REAL-TIME POS LOYALTY PLATFORM'  Maritz launches real-time POS loyalty platform
Customer Loyalty marketing article no. 6434 is 'QANTAS AND WOOLWORTHS FORM LOYALTY ALLIANCE'  Qantas and Woolworths form loyalty alliance
Customer Loyalty marketing article no. 53122 is 'RETAILERS' E-CHANNEL STILL FAILING ON SERVICE'  Retailers' e-channel still failing on service
Customer Loyalty marketing article no. 22551 is 'SEARS CLUB POINTS REDEEMABLE FOR GIFT CARDS'  Sears Club Points redeemable for gift cards
Customer Loyalty marketing article no. 14266 is 'FACTORS BEHIND PURCHASING AND LOYALTY IN MALLS'  Factors behind purchasing and loyalty in malls
Customer Loyalty marketing article no. 92238 is 'JET AIRWAYS & EMIRATES FFPS TO RECIPROCATE'  Jet Airways & Emirates FFPs to reciprocate
Customer Loyalty marketing article no. 31760 is 'UNSUITABLE CRM SYSTEMS INHIBIT MOBILE RELATIONSHIPS'  Unsuitable CRM systems inhibit mobile relationships
Customer Loyalty marketing article no. 13197 is 'AEROPLAN SIGNS WAR CHILD FOR BEYOND MILES'  Aeroplan signs War Child for Beyond Miles
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 18th, 2008...

Customer Loyalty marketing article no. 22147 is 'RECESSION STRAINS EMPLOYEE LOYALTY AND ETHICS'  Recession strains employee loyalty and ethics
Customer Loyalty marketing article no. 42037 is 'MALINA TAKES RUSSIAN LOYALTY AWARD'  Malina takes Russian loyalty award
Customer Loyalty marketing article no. 8925 is 'NEW REWARDS PLATFORM FOR FINANCIAL INSTITUTIONS'  New rewards platform for financial institutions
Customer Loyalty marketing article no. 8261 is 'FREE GIFT CARDS FOR RITE AID SHOPPERS'  Free gift cards for Rite Aid shoppers
Customer Loyalty marketing article no. 83693 is 'STUDY IDENTIFIES CREDIT/DEBIT REWARD PREFERENCES'  Study identifies credit/debit reward preferences
Customer Loyalty marketing article no. 44639 is 'AEROPLAN TO ACCELERATE AIR CANADA REWARD PAYMENTS'  Aeroplan to accelerate Air Canada reward payments
Customer Loyalty marketing article no. 96977 is 'FACTORS THAT DRIVE ONLINE CONSUMER REVIEWS'  Factors that drive online consumer reviews
Customer Loyalty marketing article no. 39962 is 'BOSTON PIZZA CONTINUES WITH AIR MILES CANADA'  Boston Pizza continues with Air Miles Canada
Customer Loyalty marketing article no. 64124 is 'CYBER MONDAY PRODUCES MIXED CONSUMER FEELINGS'  Cyber Monday produces mixed consumer feelings
Customer Loyalty marketing article no. 91636 is 'DIVIDEND MILES OFFERS ID THEFT PROTECTION'  Dividend Miles offers ID theft protection
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 11th, 2008...

Customer Loyalty marketing article no. 89500 is 'CONSUMERS TO SPEND LOYALTY POINTS ON GIFTS'  Consumers to spend loyalty points on gifts
Customer Loyalty marketing article no. 62392 is 'NEW LOYALTY PLATFORM FOR RESTAURANTS & RETAILERS'  New loyalty platform for restaurants & retailers
Customer Loyalty marketing article no. 70274 is 'GENERAL MILLS TO LAUNCH SNACK LOYALTY SCHEME'  General Mills to launch snack loyalty scheme
Customer Loyalty marketing article no. 20072 is 'HHONORS AND SKYMILES LAUNCH WINTER PROMOTION'  HHonors and SkyMiles launch winter promotion
Customer Loyalty marketing article no. 97236 is 'CHRISTMAS SHOPPING 'A BIG E-RETAIL OPPORTUNITY''  Christmas shopping 'a big e-retail opportunity'
Customer Loyalty marketing article no. 79836 is 'NPS BOOK EXPLAINS THE PROCESS PRACTICALLY'  NPS book explains the process practically
Customer Loyalty marketing article no. 68087 is 'POOR ECONOMY TO DRIVE BETTER CUSTOMER EXPERIENCES'  Poor economy to drive better customer experiences
Customer Loyalty marketing article no. 3336 is 'AMAZON TO REDEEM CITI'S THANKYOU POINTS'  Amazon to redeem Citi's ThankYou Points
Customer Loyalty marketing article no. 97590 is 'RETAIL KIOSK PAYMENT PREFERENCES START TO SHIFT'  Retail kiosk payment preferences start to shift
Customer Loyalty marketing article no. 41384 is 'TOMMY BAHAMA LAUNCHES GUEST LOYALTY SCHEME'  Tommy Bahama launches guest loyalty scheme
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 4th, 2008...

Customer Loyalty marketing article no. 30703 is 'NINE KEY LOYALTY & ENGAGEMENT TRENDS FOR 2009'  Nine key loyalty & engagement trends for 2009
Customer Loyalty marketing article no. 42048 is 'SHOPPERS EXPECT TO CUT SPENDING THIS HOLIDAY'  Shoppers expect to cut spending this holiday
Customer Loyalty marketing article no. 34571 is 'LMG TO OFFER RETAIL INSIGHTS IN NORTH AMERICA'  LMG to offer retail insights in North America
Customer Loyalty marketing article no. 57001 is 'KAUFHOF AND PAYBACK EXTEND PARTNERSHIP'  Kaufhof and PayBack extend partnership
Customer Loyalty marketing article no. 63151 is 'FOCUS ON INBOUND CUSTOMER CONTACT POINTS'  Focus on inbound customer contact points
Customer Loyalty marketing article no. 79123 is 'FREE DESSERT FOR TGI FRIDAY'S FREQUENT DINERS'  Free dessert for TGI Friday's frequent diners
Customer Loyalty marketing article no. 20376 is 'CUSTOMER ENGAGEMENT SEEN AS KEY TO SURVIVAL'  Customer engagement seen as key to survival
Customer Loyalty marketing article no. 23176 is 'CONSUMERS SAY THEY'LL BUY GIFT CARDS IN DOWNTURN'  Consumers say they'll buy gift cards in downturn
Customer Loyalty marketing article no. 41334 is 'STRATEGIES FOR CHANNEL LOYALTY & REWARD SCHEMES'  Strategies for channel loyalty & reward schemes
Customer Loyalty marketing article no. 60301 is 'FEW COMPANIES ACTING ON CUSTOMER FEEDBACK'  Few companies acting on customer feedback
Customer Loyalty marketing article no. 50283 is 'JET AIRWAYS PARTNERS WITH UNITED AIRLINES'  Jet Airways partners with United Airlines
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 27th, 2008...

Customer Loyalty marketing article no. 37061 is 'RETAILERS TO REACT TO CONSUMERS' VALUE DEMANDS'  Retailers to react to consumers' value demands
Customer Loyalty marketing article no. 73118 is 'MARRIOTT REWARDS SIGNS UP 30 MILLIONTH MEMBER'  Marriott Rewards signs up 30 millionth member
Customer Loyalty marketing article no. 11831 is 'ACCOR LAUNCHES WORLDWIDE LOYALTY PROGRAMME'  Accor launches worldwide loyalty programme
Customer Loyalty marketing article no. 48811 is 'HOW NECTAR GOVERNS MEMBER DATA QUALITY'  How Nectar governs member data quality
Customer Loyalty marketing article no. 25407 is 'EXTRA REWARDS SET TO DRIVE 2008 HOLIDAY SALES'  Extra rewards set to drive 2008 holiday sales
Customer Loyalty marketing article no. 5113 is 'IPOINTS LAUNCHES ITS OWN POINTS-BASED MASTERCARD'  iPoints launches its own points-based MasterCard
Customer Loyalty marketing article no. 65996 is 'WHICH REWARDS WILL BE POPULAR THIS HOLIDAY SEASON?'  Which rewards will be popular this holiday season?
Customer Loyalty marketing article no. 83345 is 'FOCUS ON EXPERIENCE MEANS COMPETITIVE ADVANTAGE'  Focus on experience means competitive advantage
Customer Loyalty marketing article no. 84413 is 'SERVICE CAUSES MORE CUSTOMER CHURN THAN PRICE'  Service causes more customer churn than price
Customer Loyalty marketing article no. 81209 is 'E-SHOPPING LOYALTY SCHEME TO SUPPORT UNICEF'  E-shopping loyalty scheme to support UNICEF
Customer Loyalty marketing article no. 90822 is 'ASIAN HOTEL GROWTH PRESENTS LOYALTY OPPORTUNITIES'  Asian hotel growth presents loyalty opportunities
Customer Loyalty marketing article no. 61982 is 'JET AIRWAYS OFFERS INDIA-LONDON MILEAGE BONUS'  Jet Airways offers India-London mileage bonus
Customer Loyalty marketing article no. 48501 is 'MARKETERS ENCOURAGED TO THINK PSYCHOLOGICALLY'  Marketers encouraged to think psychologically
Customer Loyalty marketing article no. 62387 is 'WOMEN'S HOLIDAY PURCHASE DRIVERS FOR 2008'  Women's holiday purchase drivers for 2008
Customer Loyalty marketing article no. 20730 is 'CORPORATES OFFERED FLYING INCENTIVE SCHEME'  Corporates offered flying incentive scheme
Customer Loyalty marketing article no. 45701 is 'BOOK EXAMINES CUSTOMER ENGAGEMENT TACTICS'  Book examines customer engagement tactics
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 20th, 2008...

Customer Loyalty marketing article no. 62448 is 'IS BEHAVIOURAL SCIENCE A KEY TO LUXURY LOYALTY?'  Is behavioural science a key to luxury loyalty?
Customer Loyalty marketing article no. 69520 is 'WOM AND SOCIAL MEDIA ETHICS GUIDELINES REVIEWED'  WOM and social media ethics guidelines reviewed
Customer Loyalty marketing article no. 74861 is 'HOW HOLIDAY CARDS CAN HELP BUILD CLIENT LOYALTY'  How holiday cards can help build client loyalty
Customer Loyalty marketing article no. 58839 is 'UK'S DISCOUNT SUPERMARKETS BENEFIT FROM DOWNTURN'  UK's discount supermarkets benefit from downturn
Customer Loyalty marketing article no. 6906 is 'SMALL NON-PROFITS TURNING TO AFFINITY CREDIT CARDS'  Small non-profits turning to affinity credit cards
Customer Loyalty marketing article no. 36150 is 'CONSUMERS EVEN LESS SATISFIED WITH CAR RENTALS'  Consumers even less satisfied with car rentals
Customer Loyalty marketing article no. 21859 is 'HOW 'DIGITAL DISEASES' ARE DAMAGING E-RETAILERS'  How 'digital diseases' are damaging e-retailers
Customer Loyalty marketing article no. 91287 is 'CREDITZ TO REWARD MOST FRIENDLY CONSUMERS'  Creditz to reward most friendly consumers
Customer Loyalty marketing article no. 56444 is 'VIRGIN MEDIA SEEKS MORE LOYALTY THROUGH NPS'  Virgin Media seeks more loyalty through NPS
Customer Loyalty marketing article no. 60975 is 'KEY CONSUMER TRENDS FOR AN UNCERTAIN 2009'  Key consumer trends for an uncertain 2009
Customer Loyalty marketing article no. 88033 is 'PRIORITY CLUB REWARDS JOINS THE POINTS EXCHANGE'  Priority Club Rewards joins the Points exchange
Customer Loyalty marketing article no. 42912 is 'AEROPLAN ENCOURAGES GREENER REDEMPTIONS'  Aeroplan encourages greener redemptions
Customer Loyalty marketing article no. 51717 is 'LIST ABUSE ON THE INCREASE AGAIN'  List abuse on the increase again
Customer Loyalty marketing article no. 78420 is 'CUSTOMER-DRIVEN MARKETING COULD AID WINE CLUBS'  Customer-driven marketing could aid wine clubs
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 13th, 2008...

Customer Loyalty marketing article no. 38640 is 'GOLDPOINTS PLUS MEMBERS DONATE CARBON OFFSETS'  Goldpoints Plus members donate carbon offsets
Customer Loyalty marketing article no. 64534 is 'VESDIA SIGNS SEVERAL NEW MERCHANT PARTNERS'  Vesdia signs several new merchant partners
Customer Loyalty marketing article no. 39967 is 'HOTEL LOYALTY SCHEMES 'USUALLY IMPROVE INCOME''  Hotel loyalty schemes 'usually improve income'
Customer Loyalty marketing article no. 13669 is 'SODEXO LAUNCHES RETAIL GIFT CARD REWARDS PLATFORM'  Sodexo launches retail gift card rewards platform
Customer Loyalty marketing article no. 66007 is 'LOYALTY CONCEPTS DESIGNED TO SUCCEED IN 2009'  Loyalty concepts designed to succeed in 2009
Customer Loyalty marketing article no. 8992 is 'HHONORS TO OFFER CRUISESONLY REDEMPTIONS'  HHonors to offer CruisesOnly redemptions
Customer Loyalty marketing article no. 6596 is 'FIVE BRAND-BUILDING STRATEGIES FOR 2009'  Five brand-building strategies for 2009
Customer Loyalty marketing article no. 48203 is 'SAAS LOYALTY SCHEME FOR SMALL BUSINESSES LAUNCHES'  SaaS loyalty scheme for small businesses launches
Customer Loyalty marketing article no. 12550 is 'EXACTTARGET SUGGESTS E-MAIL MARKETING GUIDELINES'  ExactTarget suggests e-mail marketing guidelines
Customer Loyalty marketing article no. 46067 is 'TRAVELLERS ADVISED TO 'FORGET LOYALTY, SHOP AROUND''  Travellers advised to 'forget loyalty, shop around'
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 6th, 2008...

Customer Loyalty marketing article no. 26840 is 'AN AMERICAN SEGMENT OF RETAIL OPPORTUNITY'  An American segment of retail opportunity
Customer Loyalty marketing article no. 76638 is 'UK DAILY PAPERS OFFER CASHBACK SHOPPING SCHEME'  UK daily papers offer cashback shopping scheme
Customer Loyalty marketing article no. 27245 is 'LUXURY CONSUMER TRENDS FOR 2009 AND BEYOND'  Luxury consumer trends for 2009 and beyond
Customer Loyalty marketing article no. 48866 is 'KROGER TO EXPAND FUEL DISCOUNTS FOR THE HOLIDAYS'  Kroger to expand fuel discounts for the Holidays
Customer Loyalty marketing article no. 37117 is 'HOW LOYALTY KIOSKS CAN HELP RETAIL RELATIONSHIPS'  How loyalty kiosks can help retail relationships
Customer Loyalty marketing article no. 72365 is 'TRAVELOCITY OFFERS BLACKOUT-FREE FLIGHT REDEMPTIONS'  Travelocity offers blackout-free flight redemptions
Customer Loyalty marketing article no. 66620 is 'TGI FRIDAY'S REPORTS LOYALTY SCHEME'S SUCCESS'  TGI Friday's reports loyalty scheme's success
Customer Loyalty marketing article no. 97950 is 'NORDSTROM OFFERS DOUBLE REWARDS POINTS'  Nordstrom offers double Rewards Points
Customer Loyalty marketing article no. 40012 is 'SURVEY IDENTIFIES BARRIERS TO BANKING LOYALTY'  Survey identifies barriers to banking loyalty
Customer Loyalty marketing article no. 87268 is 'HIGH SMS ADVERT RECALL RATES OBSERVED'  High SMS advert recall rates observed
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 30th, 2008...

Customer Loyalty marketing article no. 64579 is 'WHERE WILL CONSUMERS SPEND MOST IN THE DOWNTURN?'  Where will consumers spend most in the downturn?
Customer Loyalty marketing article no. 87009 is 'ETIHAD SPONSORS MULTI-SPORTS VENUE IN AUSTRALIA'  Etihad sponsors multi-sports venue in Australia
Customer Loyalty marketing article no. 19718 is 'E-CONSUMERS PREFER MOBILES TO PCS, STUDY FINDS'  E-consumers prefer mobiles to PCs, study finds
Customer Loyalty marketing article no. 48152 is 'REFUNDS IF TARGETED MESSAGING DOESN'T DELIVER'  Refunds if targeted messaging doesn't deliver
Customer Loyalty marketing article no. 89405 is 'CUSTOMER SERVICE OVERSHADOWS PRICE IN CANADA'  Customer service overshadows price in Canada
Customer Loyalty marketing article no. 65647 is 'DIY STORES TRACK CUSTOMERS FOR BEHAVIOUR ANALYSIS'  DIY stores track customers for behaviour analysis
Customer Loyalty marketing article no. 83805 is 'CONSUMERS TALK MORE ABOUT BAD EXPERIENCES THAN GOOD'  Consumers talk more about bad experiences than good
Customer Loyalty marketing article no. 17746 is 'NO BLACKOUT DATES FOR MARRIOTT REWARDS MEMBERS'  No blackout dates for Marriott Rewards members
Customer Loyalty marketing article no. 7729 is 'ELECTRONIC COUPONING GUIDELINES ANNOUNCED'  Electronic couponing guidelines announced
Customer Loyalty marketing article no. 64339 is 'REWARD PROGRAMME DIVERTS MATERIAL FROM LANDFILL'  Reward programme diverts material from landfill
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 23rd, 2008...

Customer Loyalty marketing article no. 30564 is 'PREPAID INCENTIVE CARDS FOR BUSINESSES FROM AEIS'  Prepaid incentive cards for businesses from AEIS
Customer Loyalty marketing article no. 69275 is 'CITGO FUEL CENTRES TO ACCEPT FUELLINKS REWARDS'  Citgo fuel centres to accept FuelLinks rewards
Customer Loyalty marketing article no. 79698 is 'TOYS'R'US LAUNCHES NEW LOYALTY PROGRAMME'  Toys'R'Us launches new loyalty programme
Customer Loyalty marketing article no. 95315 is 'TOUR COMPANY LAUNCHES LOYALTY AND REFERRAL PROGRAMME'  Tour company launches loyalty and referral programme
Customer Loyalty marketing article no. 75021 is 'HOW POSITIVE EXPERIENCE BEATS CLEVER MARKETING'  How positive experience beats clever marketing
Customer Loyalty marketing article no. 35905 is 'SPRINGBOK'S PERSONAL MESSAGES FOR PREPAID CARDS'  Springbok's personal messages for prepaid cards
Customer Loyalty marketing article no. 53254 is 'BANKS MUST MONITOR ENGAGEMENT TO KEEP CUSTOMERS'  Banks must monitor engagement to keep customers
Customer Loyalty marketing article no. 41858 is 'TRAVELOCITY INTRODUCES SCHOOL REWARDS'  Travelocity introduces School Rewards
Customer Loyalty marketing article no. 38654 is 'REPORT IDENTIFIES LATEST BARRIERS TO ONLINE BUYING'  Report identifies latest barriers to online buying
Customer Loyalty marketing article no. 48267 is 'PAYBACK REPORTS SUCCESSFUL OLYMPIC CAMPAIGN'  PayBack reports successful Olympic campaign
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 16th, 2008...

Customer Loyalty marketing article no. 5947 is 'MULTIPLE LOYALTY CARDS ON A SINGLE MOBILE PHONE'  Multiple loyalty cards on a single mobile phone
Customer Loyalty marketing article no. 19832 is 'UK CASH-BACK NETWORK GROWS 300% IN ONE YEAR'  UK cash-back network grows 300% in one year
Customer Loyalty marketing article no. 78175 is 'CASE STUDY: GROWING INDIRECT CUSTOMER RELATIONSHIPS'  Case study: Growing indirect customer relationships
Customer Loyalty marketing article no. 3147 is 'EBUCKS TO FOCUS ON FNB CUSTOMER ACQUISITION'  eBucks to focus on FNB customer acquisition
Customer Loyalty marketing article no. 1674 is 'FLY BUYS TARGETS SMES IN NEW ZEALAND'  Fly Buys targets SMEs in New Zealand
Customer Loyalty marketing article no. 32650 is 'NECTAR OPTIMISES ITS CONVERSION OF WEB BROWSERS'  Nectar optimises its conversion of web browsers
Customer Loyalty marketing article no. 39722 is 'THE IMPACT OF HIGH OIL PRICES ON FFPS'  The impact of high oil prices on FFPs
Customer Loyalty marketing article no. 45063 is 'FLY BUYS CARDS TO SUPPORT CANCER CHARITY'  Fly Buys cards to support cancer charity
Customer Loyalty marketing article no. 16578 is '2008 HOLIDAY SHOPPING TRENDS BEGIN TO EMERGE'  2008 holiday shopping trends begin to emerge
Customer Loyalty marketing article no. 64643 is 'CREDITZ DIGITAL CURRENCY ARRIVES ON MOBILE PLATFORM'  Creditz digital currency arrives on mobile platform
 
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Information for the week ending October 9th, 2008...

Customer Loyalty marketing article no. 79597 is 'FIVE TIPS FOR TARGETED WEB-BASED MARKETING'  Five tips for targeted web-based marketing
Customer Loyalty marketing article no. 49026 is 'CITIBANK SAYS THANKS A MILLION TO LOYAL CUSTOMERS'  Citibank says thanks a million to loyal customers
Customer Loyalty marketing article no. 14182 is 'REPORT ASSESSES CRM'S ABILITY TO INCREASE SALES'  Report assesses CRM's ability to increase sales
Customer Loyalty marketing article no. 18714 is 'NECTAR RUNS REWARDING CONTEST FOR DIDO FANS'  Nectar runs rewarding contest for Dido fans
Customer Loyalty marketing article no. 58234 is 'SCOTIABANK LAUNCHES HOCKEY REWARDS CREDIT CARD'  Scotiabank launches hockey rewards credit card
Customer Loyalty marketing article no. 13114 is 'WHO WON THE 2008 EMARKETING EXCELLENCE AWARDS?'  Who won the 2008 eMarketing Excellence Awards?
Customer Loyalty marketing article no. 21918 is 'HOW CAUSE-RELATED MARKETING INCREASES SALES'  How cause-related marketing increases sales
Customer Loyalty marketing article no. 48621 is 'BEST BUY CANADA'S NEW LOYALTY CREDIT CARD'  Best Buy Canada's new loyalty credit card
Customer Loyalty marketing article no. 29490 is 'EIGHT RULES FOR BRAND MARKETING IN CHINA'  Eight rules for brand marketing in China
Customer Loyalty marketing article no. 96378 is 'INDIAN HOTEL GROUP JOINS POINTS.COM EXCHANGE'  Indian hotel group joins Points.com exchange
 
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Information for the week ending October 2nd, 2008...

Customer Loyalty marketing article no. 71147 is 'DIGITAL INSERTS SET TO PROVIDE VALUE BOTH WAYS'  Digital inserts set to provide value both ways
Customer Loyalty marketing article no. 71406 is 'AADVANTAGE BOOSTS TOP CUSTOMERS' ADVANTAGE'  AAdvantage boosts top customers' advantage
Customer Loyalty marketing article no. 23745 is 'NECTAR UNVEILS PERSONALISED E-COUPON OFFERING'  Nectar unveils personalised e-coupon offering
Customer Loyalty marketing article no. 40172 is 'HOW FEEDBACK CAN LEAD TO GREATER ENGAGEMENT'  How feedback can lead to greater engagement
Customer Loyalty marketing article no. 64334 is 'CONSUMER INVOLVEMENT: A RETAIL OPPORTUNITY'  Consumer involvement: A retail opportunity
Customer Loyalty marketing article no. 18405 is 'DATA THREATENS SUPERMARKET TRANSPROMO RESULTS'  Data threatens supermarket transpromo results
Customer Loyalty marketing article no. 56193 is 'DIFFERENTIATING LOYALTY SCHEMES BY CUSTOMER NEEDS'  Differentiating loyalty schemes by customer needs
Customer Loyalty marketing article no. 16268 is 'CONSUMERS UNFORGIVING OF E-SHOPPING ERRORS'  Consumers unforgiving of e-shopping errors
Customer Loyalty marketing article no. 49846 is 'IBM PASSES MICROSOFT IN BRAND RANKINGS'  IBM passes Microsoft in brand rankings
Customer Loyalty marketing article no. 84285 is 'AIR MILES CALL CENTRE GAINS RECOGNITION'  Air Miles call centre gains recognition
 
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Information for the week ending September 25th, 2008...

Customer Loyalty marketing article no. 84689 is 'BRAND ADVERTISING MODEL STILL 'UPSIDE DOWN''  Brand advertising model still 'upside down'
Customer Loyalty marketing article no. 6312 is 'SEARS UNVEILS INTERNET-BASED 3D FITTING ROOMS'  Sears unveils internet-based 3D fitting rooms
Customer Loyalty marketing article no. 94562 is 'ACCOR LAUNCHES WORLDWIDE LOYALTY PROGRAMME'  Accor launches worldwide loyalty programme
Customer Loyalty marketing article no. 29811 is 'CAR CUSTOMERS MORE SATISFIED WITH DEALER SERVICE'  Car customers more satisfied with dealer service
Customer Loyalty marketing article no. 97507 is 'WEB 2.0 HELPS TO BOOST BRANDING & ENGAGEMENT'  Web 2.0 helps to boost branding & engagement
Customer Loyalty marketing article no. 41301 is 'ACCESS REWARDS FOR PREPAID CARD ISSUERS'  Access Rewards for prepaid card issuers
Customer Loyalty marketing article no. 9921 is 'WHAT MAKES WOMEN SHOPPERS DEFECT OR STAY LOYAL?'  What makes women shoppers defect or stay loyal?
Customer Loyalty marketing article no. 30620 is 'SOBEYS LAUNCHES NEW LOYALTY SCHEME'  Sobeys launches new loyalty scheme
Customer Loyalty marketing article no. 41965 is 'BANKS COULD GAIN FROM WEB 2.0, IF IT'S DONE WELL'  Banks could gain from Web 2.0, if it's done well
Customer Loyalty marketing article no. 22024 is 'SKYMILES MALL ADDS 350 ONLINE MERCHANTS'  SkyMiles mall adds 350 online merchants
 
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Information for the week ending September 18th, 2008...

Customer Loyalty marketing article no. 77162 is 'CHOICE STEPS UP GUEST LOYALTY ACTIVITIES'  Choice steps up guest loyalty activities
Customer Loyalty marketing article no. 5598 is 'HARRAH'S TOTAL REWARDS JOINS POINTS.COM'  Harrah's Total Rewards joins Points.com
Customer Loyalty marketing article no. 20293 is 'HOW CUSTOMER EXPERIENCES RELATE TO RETENTION'  How customer experiences relate to retention
Customer Loyalty marketing article no. 23093 is 'AIRTRAN UPGRADES THE A+ REWARDS PROGRAMME'  AirTran upgrades the A+ Rewards programme
Customer Loyalty marketing article no. 41251 is 'UPROMISE OFFERS LOYALTY CARD-LINKED ECOUPONS'  Upromise offers loyalty card-linked eCoupons
Customer Loyalty marketing article no. 86775 is 'COMARCH LOYALTY CONFERENCE EXAMINES IT SOLUTIONS'  Comarch loyalty conference examines IT solutions
Customer Loyalty marketing article no. 76758 is 'MOBILE MARKETING SUCCESS DEPENDS ON REWARDS'  Mobile marketing success depends on rewards
Customer Loyalty marketing article no. 33369 is 'LOYALTY & ENGAGEMENT SUMMIT TO EXAMINE THE COST'  Loyalty & Engagement summit to examine the cost
Customer Loyalty marketing article no. 36978 is 'EXCELLENCE IS EVERYWHERE, BY BRIAN WOOLF'  Excellence is everywhere, by Brian Woolf
Customer Loyalty marketing article no. 87130 is 'WHAT'S THE IMPACT OF SOCIETAL TRENDS ON CRM?'  What's the impact of societal trends on CRM?
Customer Loyalty marketing article no. 99283 is 'HAROLD'S STORES EXPANDS ITS LOYALTY SCHEME'  Harold's Stores expands its loyalty scheme
 
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Information for the week ending September 11th, 2008...

Customer Loyalty marketing article no. 51882 is 'CUSTOMER RETENTION 'A PRIORITY' DURING DOWNTURN'  Customer retention 'a priority' during downturn
Customer Loyalty marketing article no. 31587 is 'PRIMUS CELLULAR OFFERS 1,000 BONUS AIR MILES'  Primus Cellular offers 1,000 bonus Air Miles
Customer Loyalty marketing article no. 92470 is 'REDEMPTIONS BOOST CREDIT CARD SATISFACTION'  Redemptions boost credit card satisfaction
Customer Loyalty marketing article no. 83262 is 'CRAFTY RETAILER LAUNCHES NEW LOYALTY SCHEME'  Crafty retailer launches new loyalty scheme
Customer Loyalty marketing article no. 84330 is 'BRAND ENGAGEMENT COMING FROM TIGHTENED BELTS?'  Brand engagement coming from tightened belts?
Customer Loyalty marketing article no. 81125 is 'DOLLAR & THRIFTY REWARD EMIRATES' FREQUENT FLYERS'  Dollar & Thrifty reward Emirates' frequent flyers
Customer Loyalty marketing article no. 90738 is 'STARWOOD OFFERS NEW 'SPG FLIGHTS' AWARDS'  Starwood offers new 'SPG Flights' awards
Customer Loyalty marketing article no. 61899 is 'AIRTRAN DOUBLES A+ REWARDS POINTS'  AirTran doubles A+ Rewards points
Customer Loyalty marketing article no. 62512 is 'HILTON & NATIONAL OFFER 5M POINT SWEEPSTAKE'  Hilton & National offer 5m point sweepstake
Customer Loyalty marketing article no. 76398 is 'IDL LAUNCHES 'LOYALTY GIFT CARD ANYWHERE' SYSTEM'  IDL launches 'loyalty gift card anywhere' system
 
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Information for the week ending September 4th, 2008...

Customer Loyalty marketing article no. 59713 is 'CUSTOMER EXPERIENCES: MAKE OR BREAK?'  Customer experiences: Make or break?
Customer Loyalty marketing article no. 58240 is 'AUTO-DIALLER OFFERS TARGETED PROMOTIONS'  Auto-dialler offers targeted promotions
Customer Loyalty marketing article no. 89216 is 'JORDAN VINEYARD LAUNCHES LOYALTY SCHEME'  Jordan Vineyard launches loyalty scheme
Customer Loyalty marketing article no. 69730 is 'AD INFUSE'S MOBILE AD NETWORK GROWS BY 60%'  Ad Infuse's mobile ad network grows by 60%
Customer Loyalty marketing article no. 75071 is 'HEALTH & BEAUTY CONSUMERS DRIVEN BY INDULGENCE'  Health & beauty consumers driven by indulgence
Customer Loyalty marketing article no. 59049 is 'CONFERENCE LOOKS AT MARKETING TO TODAY'S YOUTH'  Conference looks at marketing to today's youth
Customer Loyalty marketing article no. 7115 is 'NECTAR LAUNCHES MP3-BASED DIGITAL MUSIC STORE'  Nectar launches MP3-based digital music store
Customer Loyalty marketing article no. 62917 is 'US LOYALTY EXPO TO EXAMINE BEST PRACTICES'  US loyalty expo to examine best practices
Customer Loyalty marketing article no. 9313 is 'PLANT A TREE: IT'S A LOYALTY STRATEGY, NOT A TIRED CLICHE, BY BRIAN WOOLF'  Plant A Tree: It's a loyalty strategy, not a tired cliche, by Brian Woolf
Customer Loyalty marketing article no. 5300 is 'OMAN TELECOMS COMPANY LAUNCHES ELITE CLUB'  Oman telecoms company launches Elite Club
Customer Loyalty marketing article no. 70455 is 'SOBEYS TO OFFER AIR MILES'  Sobeys to offer Air Miles
 
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Information for the week ending August 28th, 2008...

Customer Loyalty marketing article no. 87950 is 'VISA & CHASE TRY SENDING OFFERS TO CELLPHONES'  Visa & Chase try sending offers to cellphones
Customer Loyalty marketing article no. 69387 is 'DOWNTURN LEADS 1 IN 3 SHOPPERS TO SWITCH BRANDS'  Downturn leads 1 in 3 shoppers to switch brands
Customer Loyalty marketing article no. 51633 is 'WHITE PAPER DISCUSSES THE NEW COMPETITIVE ADVANTAGE'  White paper discusses the new competitive advantage
Customer Loyalty marketing article no. 78336 is 'E-MAIL PROVIDERS PROSPER AS BRANDS SEEK RETENTION'  E-mail providers prosper as brands seek retention
Customer Loyalty marketing article no. 98226 is 'JCPENNEY LAUNCHES REWARDS PROGRAMME'  JCPenney launches rewards programme
Customer Loyalty marketing article no. 65114 is 'NEW CHEVRON AND TEXACO VISA CARD LAUNCHED'  New Chevron and Texaco Visa card launched
Customer Loyalty marketing article no. 64451 is 'DEBIT CARD REWARD SCHEMES OFFERED BY MORE BANKS'  Debit card reward schemes offered by more banks
Customer Loyalty marketing article no. 39884 is '2D BARCODES ON VISA CARDS ENABLE MOBILE LOYALTY'  2D barcodes on Visa cards enable mobile loyalty
Customer Loyalty marketing article no. 27680 is 'FINANCIAL LOYALTY DRIVEN BY TRUST, STUDY FINDS'  Financial loyalty driven by trust, study finds
Customer Loyalty marketing article no. 80018 is 'ARBY'S TRIES MOBILE COUPONING IN AUGUST'  Arby's tries mobile couponing in August
 
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Information for the week ending August 21st, 2008...

Customer Loyalty marketing article no. 20608 is 'AUTOMOTIVE LOYALTY STILL DROPPING AFTER 10 YEARS'  Automotive loyalty still dropping after 10 years
Customer Loyalty marketing article no. 74677 is 'EXPERIAN AUTOMOTIVE LAUNCHES NEW LOYALTY UNIT'  Experian Automotive launches new loyalty unit
Customer Loyalty marketing article no. 12467 is 'AA, BA & IBERIA TO EXPAND GLOBAL COOPERATION'  AA, BA & Iberia to expand global cooperation
Customer Loyalty marketing article no. 72541 is 'NECTAR SIGNS EXPEDIA FOR GREATER TRAVEL REWARDS'  Nectar signs Expedia for greater travel rewards
Customer Loyalty marketing article no. 18876 is 'WORKPLACE WELLNESS SCHEMES BUILD STAFF LOYALTY'  Workplace wellness schemes build staff loyalty
Customer Loyalty marketing article no. 53315 is 'CONTINENTAL AWARDS 21M MILES IN POKER CONTEST'  Continental awards 21m miles in poker contest
Customer Loyalty marketing article no. 76554 is 'PAYBACK SPINS OFF LOYALTY SOLUTIONS BUSINESS'  PayBack spins off loyalty solutions business
Customer Loyalty marketing article no. 53719 is '2008 HOLIDAY RETAIL SURVEY: WHAT'S YOUR VIEW?'  2008 Holiday Retail survey: What's your view?
Customer Loyalty marketing article no. 36320 is 'COUPON USERS MIGRATING TO INTERNET PRINTING'  Coupon users migrating to internet printing
Customer Loyalty marketing article no. 24571 is 'MORE REWARDS FOR LAST-MINUTE TRAVEL BOOKERS'  More rewards for last-minute travel bookers
 
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Information for the week ending August 14th, 2008...

Customer Loyalty marketing article no. 54074 is 'FOCUS ON CHINA: A NEW CONSUMER REVOLUTION?'  Focus on China: A new consumer revolution?
Customer Loyalty marketing article no. 97867 is 'MARITZ LAUNCHES REWARDS FULFILMENT SERVICE'  Maritz launches rewards fulfilment service
Customer Loyalty marketing article no. 66487 is 'AIR MILES CANADA SIGNS NEW BUSINESS PARTNER'  Air Miles Canada signs new business partner
Customer Loyalty marketing article no. 87185 is 'REWARDS PROGRAMME INCREASES RECYCLING BY 90%'  Rewards programme increases recycling by 90%
Customer Loyalty marketing article no. 98530 is 'STRATEGIES TO REINFORCE THE VALUE OF FFP MILES'  Strategies to reinforce the value of FFP miles
Customer Loyalty marketing article no. 91053 is 'HHONORS & AIR MILES SIGN MARKETING PARTNERSHIP'  HHonors & Air Miles sign marketing partnership
Customer Loyalty marketing article no. 13485 is 'SOCIAL NETWORK AWARDS GIFT CARDS FOR ENGAGEMENT'  Social network awards gift cards for engagement
Customer Loyalty marketing article no. 46192 is 'CUSTOMER SEGMENTATION CONFERENCE GOES TO MONACO'  Customer segmentation conference goes to Monaco
Customer Loyalty marketing article no. 35606 is 'EUROPEANS STILL WANT OPT-IN E-MAIL MARKETING'  Europeans still want opt-in e-mail marketing
Customer Loyalty marketing article no. 76858 is 'REWARDSTREAM UPDATES MARKETING PLATFORM'  RewardStream updates marketing platform
 
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Information for the week ending August 7th, 2008...

Customer Loyalty marketing article no. 97816 is 'BRAND GROWTH IS POSSIBLE DESPITE THE ECONOMY'  Brand growth is possible despite the economy
Customer Loyalty marketing article no. 43342 is 'PHARMACY'S REWARD CARD OFFERS AN EXTRA DISCOUNT'  Pharmacy's reward card offers an extra discount
Customer Loyalty marketing article no. 6767 is 'TEN WAYS TO WIN LOYALTY THROUGH CUSTOMER SERVICE'  Ten ways to win loyalty through customer service
Customer Loyalty marketing article no. 63377 is 'ONLINE AFFILIATE NETWORK EXPANDS UK OPERATIONS'  Online affiliate network expands UK operations
Customer Loyalty marketing article no. 93544 is 'STUDY EXAMINES RETAIL CUSTOMER LOYALTY IDEAS'  Study examines retail customer loyalty ideas
Customer Loyalty marketing article no. 56159 is 'TAM AND TAP BROADEN THEIR RECIPROCATION'  TAM and TAP broaden their reciprocation
Customer Loyalty marketing article no. 68313 is 'INFOSYS TO HELP RETAILERS WATCH IN-STORE ACTIVITY'  Infosys to help retailers watch in-store activity
Customer Loyalty marketing article no. 5294 is 'VIRGIN'S FREQUENT FLYERS COMPETE FOR SPACE RACE'  Virgin's frequent flyers compete for space race
Customer Loyalty marketing article no. 20911 is 'DIRECT MARKETING STILL POPULAR IN THE DOWNTURN'  Direct marketing still popular in the downturn
Customer Loyalty marketing article no. 87860 is 'MONEY-WORRIED CONSUMERS SEEK MORE PROMOTIONS'  Money-worried consumers seek more promotions
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 31st, 2008...

Customer Loyalty marketing article no. 39535 is 'HOW LOYALTY DATA TRANSLATES INTO BETTER MARKETING'  How loyalty data translates into better marketing
Customer Loyalty marketing article no. 40603 is 'DIY LOYALTY FALLS TO FIVE YEAR LOW IN THE UK'  DIY loyalty falls to five year low in the UK
Customer Loyalty marketing article no. 37399 is 'HOW BANKS COULD EARN YOUNGER CUSTOMER LOYALTY'  How banks could earn younger customer loyalty
Customer Loyalty marketing article no. 47012 is 'FLOWERS DIRECT JOINS IPOINTS ONLINE COALITION'  Flowers Direct joins iPoints online coalition
Customer Loyalty marketing article no. 18173 is 'SALES & MARKETING SILO SYNDROME: A REAL PROBLEM'  Sales & marketing silo syndrome: a real problem
Customer Loyalty marketing article no. 4692 is 'FUTURA TO MANAGE STUDENTSAVER LOYALTY SCHEME'  Futura to manage StudentSaver loyalty scheme
Customer Loyalty marketing article no. 18577 is 'NEW CODE OF CONDUCT FOR MOBILE MARKETING'  New code of conduct for mobile marketing
Customer Loyalty marketing article no. 76920 is 'FLYBE AND AVIS OFFER £1 CAR RENTALS DURING JULY'  Flybe and Avis offer £1 car rentals during July
Customer Loyalty marketing article no. 28450 is 'SOCIAL MEDIA COULD BOOST CUSTOMER RETENTION'  Social media could boost customer retention
Customer Loyalty marketing article no. 87955 is 'VERIZON LAUNCHES ONLINE MALL TO REWARD BUSINESSES'  Verizon launches online mall to reward businesses
Customer Loyalty marketing article no. 18932 is 'AUTO CLUB LAUNCHES FUEL REWARDS VISA CARD'  Auto club launches fuel rewards Visa card
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 24th, 2008...

Customer Loyalty marketing article no. 31345 is 'THE WEALTHY TURN TO THE WEB BEFORE BUYING'  The wealthy turn to the web before buying
Customer Loyalty marketing article no. 15323 is 'HOW EASY IS A SHIFT INTO OTHER MARKETS & CULTURES?'  How easy is a shift into other markets & cultures?
Customer Loyalty marketing article no. 63388 is 'CHARTER LAUNCHES SUBSCRIBER REWARDS PROGRAMME'  Charter launches subscriber rewards programme
Customer Loyalty marketing article no. 19191 is 'SOCIAL SEARCH ENGINE LAUNCHES USER REWARDS SCHEME'  Social search engine launches user rewards scheme
Customer Loyalty marketing article no. 78342 is 'HOW BRANDS CAN ALIGN TO SURVIVE THE CRUNCH'  How brands can align to survive the crunch
Customer Loyalty marketing article no. 47771 is 'CVS ISSUES US$1.5BN REWARDS IN A YEAR'  CVS issues US$1.5bn rewards in a year
Customer Loyalty marketing article no. 39485 is 'BUSINESS VALUE OF E-COMMUNITIES YET TO BE REALISED'  Business value of e-communities yet to be realised
Customer Loyalty marketing article no. 17459 is 'EGYPTAIR TO ISSUE AND REDEEM AEROPLAN MILES'  EgyptAir to issue and redeem Aeroplan miles
Customer Loyalty marketing article no. 44516 is 'THRIFTY JOINS THE RAPID REWARDS PROGRAMME'  Thrifty joins the Rapid Rewards programme
Customer Loyalty marketing article no. 25954 is 'T.G.I. FRIDAY'S LAUNCHES GUEST REWARDS SCHEME'  T.G.I. Friday's launches guest rewards scheme
Customer Loyalty marketing article no. 8200 is 'CUSTOMER FEEDBACK CONFERENCE SET FOR SEPTEMBER'  Customer feedback conference set for September
Customer Loyalty marketing article no. 34903 is 'CORPORATE SECURITY FIRM JOINS AIR MILES CANADA'  Corporate security firm joins Air Miles Canada
Customer Loyalty marketing article no. 54793 is 'MOBILE ADVERTISING BUDGETS SET TO INCREASE'  Mobile advertising budgets set to increase
Customer Loyalty marketing article no. 21681 is 'CLASH-MEDIA OFFERS E-MAIL LEAD GENERATION'  Clash-Media offers e-mail lead generation
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 17th, 2008...

Customer Loyalty marketing article no. 96450 is 'BRANDS INVESTING IN LOYALTY INSTEAD OF OFFERS'  Brands investing in loyalty instead of offers
Customer Loyalty marketing article no. 70151 is 'SUPERMARKETS UNDERSTAND CONSUMER NEEDS BEST'  Supermarkets understand consumer needs best
Customer Loyalty marketing article no. 22490 is 'CHASE REWARD POINTS TO BE SPENT AS CASH'  Chase reward points to be spent as cash
Customer Loyalty marketing article no. 65474 is 'NORTHWEST AIRLINES ALSO ADDS AWARD TICKET FEE'  Northwest Airlines also adds award ticket fee
Customer Loyalty marketing article no. 77173 is 'SAINSBURY'S GAINS FROM LMG'S DATA ANALYTICS'  Sainsbury's gains from LMG's data analytics
Customer Loyalty marketing article no. 4686 is 'LOYALTY WORLD TO FOCUS ON LATEST LOYALTY IDEAS'  Loyalty World to focus on latest loyalty ideas
Customer Loyalty marketing article no. 69033 is 'NECTAR OFFERS A SUMMER HOLIDAY PRIZE'  Nectar offers a summer holiday prize
Customer Loyalty marketing article no. 2550 is 'AIR MILES CANADA'S OPERATOR REBRANDS ITSELF'  Air Miles Canada's operator rebrands itself
Customer Loyalty marketing article no. 75441 is 'HOW CONTACT CENTRES CAN DRIVE GREATER SATISFACTION'  How contact centres can drive greater satisfaction
Customer Loyalty marketing article no. 83323 is 'PREPAID CARD OFFERS YOUNG ADULTS EXTRA INCENTIVES'  Prepaid card offers young adults extra incentives
Customer Loyalty marketing article no. 33121 is 'THE EFFECT OF LONG CHECKOUT QUEUES ON LOYALTY'  The effect of long checkout queues on loyalty
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 10th, 2008...

Customer Loyalty marketing article no. 5350 is 'HAVE LOYALTY PLATFORMS CAUSED COMMODITISATION?'  Have loyalty platforms caused commoditisation?
Customer Loyalty marketing article no. 93600 is 'LL BEAN ADDS VISA CARD TO LOYALTY SCHEME'  LL Bean adds Visa card to loyalty scheme
Customer Loyalty marketing article no. 28849 is 'DIVIDEND MILES OFFERS SUMMER MILEAGE BONUS'  Dividend Miles offers summer mileage bonus
Customer Loyalty marketing article no. 9175 is 'PAYBACK BOOSTS REWARDS WITH OLYMPIC MEDALS'  PayBack boosts rewards with Olympic medals
Customer Loyalty marketing article no. 52968 is 'DELTA ADDS FUEL SURCHARGE TO SKYMILES AWARDS'  Delta adds fuel surcharge to SkyMiles awards
Customer Loyalty marketing article no. 95030 is 'NAVAL ACADEMY EXPANDS YARD CARD'S REACH'  Naval Academy expands Yard Card's reach
Customer Loyalty marketing article no. 42287 is 'LOYALTY WITHOUT COMMITMENT - A DANGEROUS TRAP'  Loyalty without commitment - a dangerous trap
Customer Loyalty marketing article no. 53632 is 'RETAILERS OPEN TO GIFT CARD IDEAS, EXPERTS FIND'  Retailers open to gift card ideas, experts find
Customer Loyalty marketing article no. 46155 is 'GOLDPOINTS PLUS OFFERS EXTRA POINTS FOR SUMMER'  Goldpoints Plus offers extra points for summer
Customer Loyalty marketing article no. 68586 is 'IS LOYALTY ON THE CUSP OF A MAJOR REVOLUTION?'  Is loyalty on the cusp of a major revolution?
Customer Loyalty marketing article no. 74735 is 'QANTAS OVERHAULS LOYALTY SCHEME AND BENEFITS'  Qantas overhauls loyalty scheme and benefits
Customer Loyalty marketing article no. 3171 is 'NASHUA MOBILE JOINS THE EBUCKS COALITION'  Nashua Mobile joins the eBucks coalition
Customer Loyalty marketing article no. 44423 is 'THEDRINKSHOP JOINS THE IPOINTS LOYALTY PARTY'  TheDrinkShop joins the iPoints loyalty party
Customer Loyalty marketing article no. 47223 is 'RBS LYNK TO HELP RESTAURANTS BUILD LOYALTY'  RBS Lynk to help restaurants build loyalty
Customer Loyalty marketing article no. 65381 is 'SURVEY REPORT EXAMINES CRM BEST PRACTICES'  Survey report examines CRM best practices
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 3rd, 2008...

Customer Loyalty marketing article no. 61868 is 'PERMISSION E-MARKETING SHOWS SIGNS OF STRAIN'  Permission e-marketing shows signs of strain
Customer Loyalty marketing article no. 18479 is 'BEST WESTERN GIVES AWAY 1M LOYALTY POINTS'  Best Western gives away 1m loyalty points
Customer Loyalty marketing article no. 48646 is 'POINTS ENHANCES CONSUMER WEB SITES'  Points enhances consumer web sites
Customer Loyalty marketing article no. 84703 is 'TOP UK GROCERS' MARKET SHARES START SLIDING'  Top UK grocers' market shares start sliding
Customer Loyalty marketing article no. 23415 is 'CANADIAN TIRE EXPANDS FUEL REWARDS'  Canadian Tire expands fuel rewards
Customer Loyalty marketing article no. 60395 is 'NEW EXTRAS FOR MARRIOTT REWARDS MEMBERS'  New extras for Marriott Rewards members
Customer Loyalty marketing article no. 49455 is 'UKROP'S REWARDS LOYAL CUSTOMERS WITH CHEAPER FUEL'  Ukrop's rewards loyal customers with cheaper fuel
Customer Loyalty marketing article no. 29160 is 'AEROPLAN'S REORGANISATION PLANS APPROVED'  Aeroplan's reorganisation plans approved
Customer Loyalty marketing article no. 90043 is 'SPRINT OFFERS SMES A NEW LOYALTY SCHEME'  Sprint offers SMEs a new loyalty scheme
Customer Loyalty marketing article no. 7393 is 'IMPROVING THE REUSE OF MARKETING ASSETS, BY CHETAN SAIYA (CEO, ASSETLINK)'  Improving the reuse of marketing assets, by Chetan Saiya (CEO, Assetlink)
Customer Loyalty marketing article no. 95997 is 'GOOD SERVICE COUNTS MOST IN THE CREDIT CRUNCH'  Good service counts most in the credit crunch
Customer Loyalty marketing article no. 92793 is 'ONLINE GROCER USES PEAPOD TO TARGET OFFERS'  Online grocer uses Peapod to target offers
Customer Loyalty marketing article no. 2407 is 'SHEETZ HELPS DRIVERS WITH 'PUMP FIRST' ID CARDS'  Sheetz helps drivers with 'Pump First' ID cards
Customer Loyalty marketing article no. 73567 is 'UK GIFT CARD OFFERINGS SET TO DOUBLE TO 2009'  UK gift card offerings set to double to 2009
Customer Loyalty marketing article no. 60086 is 'US AIRLINE SATISFACTION DECLINING SIGNIFICANTLY'  US airline satisfaction declining significantly
Customer Loyalty marketing article no. 73971 is 'HONG KONG: PROMOTIONAL E-MAIL BOOSTS BRAND LOYALTY'  Hong Kong: promotional e-mail boosts brand loyalty
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 26th, 2008...

Customer Loyalty marketing article no. 57286 is 'NETHERLANDS SUPERMARKET TRIALS FINGER-TIP PAYMENTS'  Netherlands supermarket trials finger-tip payments
Customer Loyalty marketing article no. 55813 is 'BMO INCREASES AIR MILES MEMBERSHIPS & POINTS'  BMO increases Air Miles memberships & points
Customer Loyalty marketing article no. 86789 is 'GRASS ROOTS CONTRIBUTES TO ASDA'S SUCCESS'  Grass Roots contributes to Asda's success
Customer Loyalty marketing article no. 93861 is 'SATISFACTION INDEX SHOWS SHIFT TO E-CONSUMERISM'  Satisfaction index shows shift to e-consumerism
Customer Loyalty marketing article no. 99202 is 'DIVIDEND MILES BOOSTS BEACH HOLIDAY REWARDS'  Dividend Miles boosts beach holiday rewards
Customer Loyalty marketing article no. 70717 is 'HILTON HHONORS ADDS CONCERT TICKET REWARDS'  Hilton HHonors adds concert ticket rewards
Customer Loyalty marketing article no. 18783 is 'GOOD SERVICE BEATS A LOYALTY SCHEME, CANADIANS SAY'  Good service beats a loyalty scheme, Canadians say
Customer Loyalty marketing article no. 48027 is 'AEROPLAN LAUNCHES A REWARDING ONLINE MALL'  Aeroplan launches a rewarding online mall
Customer Loyalty marketing article no. 33737 is 'SELF-SERVICE A GROWING PHENOMENON IN THE US'  Self-service a growing phenomenon in the US
Customer Loyalty marketing article no. 3166 is 'PIGSBACK ENTERS THE UK HIGH STREET WITH REWARD'  Pigsback enters the UK High Street with Reward
Customer Loyalty marketing article no. 68321 is 'UPROMISE & MALL NETWORKS OFFER COMPARISON SHOPPING'  Upromise & Mall Networks offer comparison shopping
Customer Loyalty marketing article no. 72853 is 'EBUCKS COALITION ACHIEVES CARBON NEUTRALITY'  eBucks coalition achieves carbon neutrality
Customer Loyalty marketing article no. 12374 is 'CASE STUDY: TARGETING THE MOBILE HISPANIC'  Case study: Targeting the mobile Hispanic
Customer Loyalty marketing article no. 67253 is 'PACKAGING GIMMICK BEHIND BOTTLE SALES UPLIFT'  Packaging gimmick behind bottle sales uplift
Customer Loyalty marketing article no. 76057 is 'HOW CUSTOMER EXPERIENCES RELATE TO EQUITY'  How customer experiences relate to equity
 
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Information for the week ending June 19th, 2008...

Customer Loyalty marketing article no. 9895 is 'CHASE UNVEILS NEW BANKING LOYALTY PROGRAMME'  Chase unveils new banking loyalty programme
Customer Loyalty marketing article no. 50224 is 'NEW HSBC CARD APPEALS TO GREEN CONSCIENCE'  New HSBC card appeals to green conscience
Customer Loyalty marketing article no. 76118 is 'TAM & AIR CANADA FFPS SET TO RECIPROCATE'  TAM & Air Canada FFPs set to reciprocate
Customer Loyalty marketing article no. 51552 is 'WHY PROMOTIONAL RESPONSIVENESS IS RISING SHARPLY'  Why promotional responsiveness is rising sharply
Customer Loyalty marketing article no. 25253 is 'KIOSKCOM SHOW TO HIGHLIGHT RETAIL DIGITAL SIGNAGE'  KioskCom show to highlight retail digital signage
Customer Loyalty marketing article no. 77591 is 'IPOINTS COALITION ADDS HEALTHY NEW PARTNERS'  iPoints coalition adds healthy new partners
Customer Loyalty marketing article no. 20576 is 'CANADIAN REGIONAL AIRLINE LAUNCHES LOYALTY SCHEME'  Canadian regional airline launches loyalty scheme
Customer Loyalty marketing article no. 18181 is 'CAA & PETRO-POINTS TO REWARD ONTARIO DRIVERS'  CAA & Petro-Points to reward Ontario drivers
Customer Loyalty marketing article no. 72250 is 'AIR MILES CANADA'S LOYALTY MALL SIGNS WEIGHTWATCHERS'  Air Miles Canada's loyalty mall signs WeightWatchers
Customer Loyalty marketing article no. 36598 is 'COLLOQUY LAUNCHES A US RETAIL LOYALTY INDEX'  Colloquy launches a US retail loyalty index
Customer Loyalty marketing article no. 70114 is 'US AIRWAYS CHARGES FREQUENT FLYERS FOR REWARDS'  US Airways charges frequent flyers for rewards
Customer Loyalty marketing article no. 30543 is 'IS MOST MARKETING SPEND REALLY GOING ONLINE?'  Is most marketing spend really going online?
Customer Loyalty marketing article no. 38425 is 'ALLIANCE DATA OPENS CUSTOMER ANALYTICS UNIT'  Alliance Data opens customer analytics unit
Customer Loyalty marketing article no. 88222 is 'SATMETRIX TO BUILD NEW WESCORP LOYALTY SCHEME'  Satmetrix to build new WesCorp loyalty scheme
 
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Information for the week ending June 12th, 2008...

Customer Loyalty marketing article no. 60451 is 'FOUR IDEAS FOR BETTER BRAND EXPERIENCES'  Four ideas for better brand experiences
Customer Loyalty marketing article no. 48701 is 'MOBILE SERVICE PROVIDERS RISKING THEIR LOYALTY'  Mobile service providers risking their loyalty
Customer Loyalty marketing article no. 83949 is 'EXPERTS IDENTIFY CARD MARKETING TRENDS & THREATS'  Experts identify card marketing trends & threats
Customer Loyalty marketing article no. 78204 is 'AT&T LAUNCHES SMALL BUSINESS REWARDS CARD'  AT&T launches small business rewards card
Customer Loyalty marketing article no. 21998 is 'WHY FINANCIAL SERVICE CUSTOMERS INTEND TO CHURN'  Why financial service customers intend to churn
Customer Loyalty marketing article no. 64060 is 'PARENTING GROUP'S NEW SUBSCRIBER LOYALTY SCHEME'  Parenting Group's new subscriber loyalty scheme
Customer Loyalty marketing article no. 11317 is 'SOUTH AFRICAN AIRLINE LAUNCHES LOYALTY CLUB'  South African airline launches loyalty club
Customer Loyalty marketing article no. 96103 is 'WI-FI REWARDS FOR LOYAL STARBUCKS CUSTOMERS'  Wi-Fi rewards for loyal Starbucks customers
Customer Loyalty marketing article no. 76163 is 'SOCIAL MEDIA TO STEAL BUDGET FROM ONLINE ADS?'  Social media to steal budget from online ads?
Customer Loyalty marketing article no. 98594 is 'PARKING INDUSTRY GAINS NEW LOYALTY PLATFORM'  Parking industry gains new loyalty platform
Customer Loyalty marketing article no. 31302 is 'NEW US CAR DEALER LOYALTY PLATFORM LAUNCHES'  New US car dealer loyalty platform launches
 
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Information for the week ending June 5th, 2008...

Customer Loyalty marketing article no. 990 is 'UK DOWNTURN STARTS TO BITE NON-GROCERY SALES'  UK downturn starts to bite non-grocery sales
Customer Loyalty marketing article no. 77231 is 'POINTS.COM ENHANCES AMEX MEMBERSHIP REWARDS'  Points.com enhances Amex Membership Rewards
Customer Loyalty marketing article no. 95389 is 'RETIREMENT PLANNERS OFFERED NEW LOYALTY SCHEME'  Retirement planners offered new loyalty scheme
Customer Loyalty marketing article no. 40915 is 'IT GUIDELINES FOR MORE AGILE MARKETING'  IT guidelines for more agile marketing
Customer Loyalty marketing article no. 30898 is 'IHG REWARDS LOYAL GUESTS WITH CAR RENTALS'  IHG rewards loyal guests with car rentals
Customer Loyalty marketing article no. 87508 is 'ADVANTAGE RENT-A-CAR TO OFFER SKYMILES'  Advantage Rent-a-Car to offer SkyMiles
Customer Loyalty marketing article no. 91117 is 'STUDY REVEALS ASPIRING CONSUMERS' MAIN MOTIVATORS'  Study reveals aspiring consumers' main motivators
Customer Loyalty marketing article no. 41269 is 'WHAT'S E-COMMERCE'S ROLE IN THE CUSTOMER EXPERIENCE?'  What's e-commerce's role in the customer experience?
Customer Loyalty marketing article no. 79981 is 'AEROPLAN TO BECOME GROUPE AEROPLAN INC.'  Aeroplan to become Groupe Aeroplan Inc.
Customer Loyalty marketing article no. 90403 is 'ALOFT HOTELS OFFER QUADRUPLE STARPOINTS'  Aloft hotels offer quadruple Starpoints
Customer Loyalty marketing article no. 6021 is 'KEY LESSONS LEARNED FROM RETAIL RFID TRIALS'  Key lessons learned from retail RFID trials
Customer Loyalty marketing article no. 85726 is 'STRATEGIES FOR 'SINGLE PURCHASE' CUSTOMER LOYALTY'  Strategies for 'single purchase' customer loyalty
Customer Loyalty marketing article no. 46610 is 'UK'S GREEN REWARDS SCHEME SET TO GO PUBLIC'  UK's Green Rewards scheme set to go public
Customer Loyalty marketing article no. 63959 is 'CUSTOMER RETENTION IS VITAL TO E-RETAIL SURVIVAL'  Customer retention is vital to e-retail survival
Customer Loyalty marketing article no. 65027 is 'CAN MARKETERS DIFFERENTIATE THROUGH FEEDBACK?'  Can marketers differentiate through feedback?
Customer Loyalty marketing article no. 61823 is 'BUDGET PASSES US$3M IN BUSINESS REBATES'  Budget passes US$3m in business rebates
 
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Information for the week ending May 29th, 2008...

Customer Loyalty marketing article no. 16039 is 'ARE PERSONAL RELATIONSHIPS THE BEST MODEL FOR LOYALTY?'  Are personal relationships the best model for loyalty?
Customer Loyalty marketing article no. 16359 is 'BORDERS' CONCEPT STORE TO PAMPER CUSTOMERS'  Borders' concept store to pamper customers
Customer Loyalty marketing article no. 30245 is 'GSN REPORTS SUCCESS OF LOYALTY-BASED ADS'  GSN reports success of loyalty-based ads
Customer Loyalty marketing article no. 88587 is 'GIFT CARDS GAIN GREATER CONSUMER POPULARITY'  Gift cards gain greater consumer popularity
Customer Loyalty marketing article no. 13559 is 'BANK OF MONTREAL REVEALS ITS TOP 10 REWARDS'  Bank of Montreal reveals its top 10 rewards
Customer Loyalty marketing article no. 12087 is 'UNITED & JET AIRWAYS SIGN FFP PARTNERSHIP'  United & Jet Airways sign FFP partnership
Customer Loyalty marketing article no. 43062 is 'COULD BRAND CLUBS BE THE FUTURE OF CUSTOMER LOYALTY?'  Could brand clubs be the future of customer loyalty?
Customer Loyalty marketing article no. 50135 is 'LOYALTY LAB PARTNERS WITH EQUIFAX FOR BETTER CRM'  Loyalty Lab partners with Equifax for better CRM
Customer Loyalty marketing article no. 55475 is 'CITY PAYMENT CARD OFFERS INSTANT REWARDS'  City payment card offers instant rewards
Customer Loyalty marketing article no. 39453 is 'LOYALTY DATA DRIVES THE MOST RELEVANT OFFERS'  Loyalty data drives the most relevant offers
Customer Loyalty marketing article no. 87519 is 'SURVEY TO UNCOVER RETAIL CUSTOMER LOYALTY NEEDS'  Survey to uncover retail customer loyalty needs
Customer Loyalty marketing article no. 16764 is 'GIVEX LAUNCHES SKU-BASED LOYALTY PLATFORM'  Givex launches SKU-based loyalty platform
Customer Loyalty marketing article no. 2474 is 'LOYALTYMATCH LAUNCHES NON-PROFIT ONLINE FUNDRAISER'  LoyaltyMatch launches non-profit online fundraiser
Customer Loyalty marketing article no. 59438 is 'CHOICE PRIVILEGES OFFERS SUMMER BONUS POINTS'  Choice Privileges offers summer bonus points
Customer Loyalty marketing article no. 24595 is 'PAYBACK'S TRAVEL WEB SITE WINS PRAISE FOR VALUE'  PayBack's travel web site wins praise for value
 
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Information for the week ending May 22nd, 2008...

Customer Loyalty marketing article no. 68647 is 'FACTORS INFLUENCING WEALTHY WOMEN'S RETAIL HABITS'  Factors influencing wealthy women's retail habits
Customer Loyalty marketing article no. 23527 is 'MARKETER OFFERS HIS CLIENTS POINTS TOWARD YACHT CRUISES'  Marketer offers his clients points toward yacht cruises
Customer Loyalty marketing article no. 32331 is 'KEEP THE CHANGE SAVES ITS BILLIONTH DOLLAR'  Keep The Change saves its billionth dollar
Customer Loyalty marketing article no. 59034 is 'RETAILER'S LOYALTY DATA PROVIDES CLUSTERED INSIGHTS'  Retailer's loyalty data provides clustered insights
Customer Loyalty marketing article no. 52366 is 'PENTAGON PETS JOINS OCTOPUS REWARDS'  Pentagon Pets joins Octopus Rewards
Customer Loyalty marketing article no. 19254 is 'WYNDHAM REWARDS AWARDS WEEKLY SUMMER PRIZES'  Wyndham Rewards awards weekly summer prizes
Customer Loyalty marketing article no. 45148 is 'THE BENEFITS OF AN FFP IN TIMES OF RECESSION'  The benefits of an FFP in times of recession
Customer Loyalty marketing article no. 94023 is 'SMARTER SERVICE FOR BOOTS ADVANTAGE CARD MEMBERS'  Smarter service for Boots Advantage Card members
Customer Loyalty marketing article no. 81819 is 'HILTON HHONORS RUNS SUMMER OFFER WITH BUDGET'  Hilton HHonors runs summer offer with Budget
Customer Loyalty marketing article no. 34158 is 'ANGUS & ROBERTSON LAUNCHES BOOK LOYALTY SCHEME'  Angus & Robertson launches book loyalty scheme
Customer Loyalty marketing article no. 50584 is 'EBUCKS OFFERS 25% REBATE ON KULULA FLIGHTS'  eBucks offers 25% rebate on Kulula flights
Customer Loyalty marketing article no. 74746 is 'INDIAN RETAILERS NEED MORE DATA-BASED INSIGHTS'  Indian retailers need more data-based insights
Customer Loyalty marketing article no. 28817 is 'CISCO ROLLS OUT NEW DISTRIBUTOR REWARDS SCHEME'  Cisco rolls out new distributor rewards scheme
Customer Loyalty marketing article no. 66606 is 'EASY SAVINGS HELPS BUSINESSES WITH FUEL COSTS'  Easy Savings helps businesses with fuel costs
 
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Information for the week ending May 15th, 2008...

Customer Loyalty marketing article no. 73015 is 'CUSTOMER EXPERIENCES STILL BEING MISMANAGED'  Customer experiences still being mismanaged
Customer Loyalty marketing article no. 7455 is 'BONUS PROMOTION FOR PRIORITY CLUB MEMBERS'  Bonus promotion for Priority Club members
Customer Loyalty marketing article no. 57252 is 'HUGE POTENTIAL REMAINS FOR DEBIT CARD LOYALTY'  Huge potential remains for debit card loyalty
Customer Loyalty marketing article no. 7859 is 'EBUCKS REFUNDS POINTS FOR FAILED AIRLINE TICKETS'  eBucks refunds points for failed airline tickets
Customer Loyalty marketing article no. 17017 is 'AEROPLAN AIMS TO CONVERT INTO A CORPORATION'  Aeroplan aims to convert into a corporation
Customer Loyalty marketing article no. 5268 is 'CHOICE PRIVILEGES REWARDS EXPANDS INTO EUROPE'  Choice Privileges Rewards expands into Europe
Customer Loyalty marketing article no. 40516 is '1TO1 MARKETING TO CHANGE RADICALLY BY 2020'  1to1 marketing to change radically by 2020
Customer Loyalty marketing article no. 8213 is 'AUSTRALIAN BOOKSELLER UNVEILS LOYALTY SCHEME'  Australian bookseller unveils loyalty scheme
Customer Loyalty marketing article no. 52006 is 'STUDY CONFIRMS A LACK OF WIN-BACK STRATEGIES'  Study confirms a lack of win-back strategies
Customer Loyalty marketing article no. 20626 is 'JET AIRWAYS JOINS ASIA MILES'  Jet Airways joins Asia Miles
 
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Information for the week ending May 8th, 2008...

Customer Loyalty marketing article no. 52670 is 'TECHNOLOGY TO HELP FULFIL SHOPPERS' REAL NEEDS'  Technology to help fulfil shoppers' real needs
Customer Loyalty marketing article no. 45193 is 'MYSUPERMARKET EXTENDS IPOINTS PARTNERSHIP'  MySupermarket extends iPoints partnership
Customer Loyalty marketing article no. 67624 is 'US SUPERMARKETS' LOYALTY PARTICIPATION RATES'  US supermarkets' loyalty participation rates
Customer Loyalty marketing article no. 332 is 'REPORT EXAMINES LEADING LOYALTY SCHEME FEATURES'  Report examines leading loyalty scheme features
Customer Loyalty marketing article no. 28767 is 'FOOTBALL CLUB ADDS LOYALTY TO MEMBERSHIP CARDS'  Football club adds loyalty to membership cards
Customer Loyalty marketing article no. 30705 is 'LOYALTY SCHEME FATIGUE REACHES A NEW LEVEL'  Loyalty scheme fatigue reaches a new level
Customer Loyalty marketing article no. 33505 is 'GREEN MARKETING TO DRIVE MORE CAMPAIGNS ONLINE'  Green marketing to drive more campaigns online
Customer Loyalty marketing article no. 51663 is 'NECTAR ADDS NEW RACECOURSE REWARDS'  Nectar adds new racecourse rewards
Customer Loyalty marketing article no. 97188 is 'UK SEARCH MARKETING ACTIVITY SET TO BOOM'  UK search marketing activity set to boom
Customer Loyalty marketing article no. 87170 is 'AIR CHINA & AIRPLUS OFFER NEW PAYMENT OPTION'  Air China & AirPlus offer new payment option
Customer Loyalty marketing article no. 43782 is 'VIRGIN HEALTHMILES OPENS E-SHOPPING REWARDS MALL'  Virgin HealthMiles opens e-shopping rewards mall
 
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Information for the week ending May 1st, 2008...

Customer Loyalty marketing article no. 10006 is 'STUDY LINKS BRAND LOYALTY TO CUSTOMER CARE'  Study links brand loyalty to customer care
Customer Loyalty marketing article no. 22160 is 'UNLIMITED MESSAGING AIDS MOBILE NETWORK LOYALTY'  Unlimited messaging aids mobile network loyalty
Customer Loyalty marketing article no. 59140 is 'MARRIOTT REWARDS TAKES TEN FREDDIE AWARDS'  Marriott Rewards takes ten Freddie Awards
Customer Loyalty marketing article no. 74757 is 'NEW INSIGHTS INTO PAYMENT CARD LOYALTY'  New insights into payment card loyalty
Customer Loyalty marketing article no. 42000 is 'MARKETERS OVERLOOKING A VITAL CONSUMER SEGMENT'  Marketers overlooking a vital consumer segment
Customer Loyalty marketing article no. 2884 is 'SUPERSHUTTLE & NORTHWEST PARTNER FOR REWARDS'  SuperShuttle & Northwest partner for rewards
Customer Loyalty marketing article no. 93674 is 'ONLINE LEAD GENERATION DRIVES CATALOGUE SALES'  Online lead generation drives catalogue sales
Customer Loyalty marketing article no. 94742 is 'AUTOMATED MARKETING TO BE 'BIGGER THAN CRM'?'  Automated marketing to be 'bigger than CRM'?
Customer Loyalty marketing article no. 91538 is 'DELTA LAUNCHES ONLINE SKYMILES REWARDS MALL'  Delta launches online SkyMiles rewards mall
Customer Loyalty marketing article no. 1152 is 'UK CLAMPS DOWN ON WOM... US TO FOLLOW?'  UK clamps down on WOM... US to follow?
Customer Loyalty marketing article no. 72312 is 'RONA RENEWS AIR MILES CANADA PARTNERSHIP'  Rona renews Air Miles Canada partnership
Customer Loyalty marketing article no. 85388 is 'MOST CUSTOMER REVIEWS FOUND TO BE POSITIVE'  Most customer reviews found to be positive
Customer Loyalty marketing article no. 99274 is 'CONSUMERS OVERLY-CYNICAL THANKS TO GREENWASHING'  Consumers overly-cynical thanks to greenwashing
Customer Loyalty marketing article no. 31059 is 'Q INTERACTIVE STARTS ONLINE LEAD GENERATION IN UK'  Q Interactive starts online lead generation in UK
Customer Loyalty marketing article no. 82588 is 'CONSUMER FEEDBACK TO EXPOSE ROGUE RETAILERS'  Consumer feedback to expose rogue retailers
 
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Information for the week ending April 24th, 2008...

Customer Loyalty marketing article no. 99628 is 'MARKETERS STILL 'FLYING BLIND' WITH CUSTOMER DATA'  Marketers still 'flying blind' with customer data
Customer Loyalty marketing article no. 80143 is 'CANADIAN TIRE MONEY GOES CONTACTLESS'  Canadian Tire Money goes contactless
Customer Loyalty marketing article no. 85483 is 'HOW RESTAURANT MANAGERS CAN IMPACT GUEST LOYALTY'  How restaurant managers can impact guest loyalty
Customer Loyalty marketing article no. 69461 is 'STUDY UNCOVERS THE MAIN DRIVERS OF B2B LOYALTY'  Study uncovers the main drivers of B2B loyalty
Customer Loyalty marketing article no. 17528 is 'KROGER OFFERS FREE GROCERIES WITH GIFT CARDS'  Kroger offers free groceries with gift cards
Customer Loyalty marketing article no. 73329 is 'EBUCKS DONATES 2,500 TREES TO HOUSING PROJECT'  eBucks donates 2,500 trees to housing project
Customer Loyalty marketing article no. 32482 is 'CREDIT CARD LOYALTY MUST ADAPT, EXPERTS WARN'  Credit card loyalty must adapt, experts warn
Customer Loyalty marketing article no. 28468 is 'UK LOYALTY SCHEMES GREW 250% OVER TEN YEARS'  UK loyalty schemes grew 250% over ten years
Customer Loyalty marketing article no. 93624 is 'BROADWAY OFFICIALLY ADOPTS AUDIENCE REWARDS'  Broadway officially adopts Audience Rewards
Customer Loyalty marketing article no. 71598 is 'MAKING OR BREAKING THE EMOTIONAL LOYALTY BOND'  Making or breaking the emotional loyalty bond
Customer Loyalty marketing article no. 11119 is 'ECOPERKS LOYALTY SCHEME AIDS GREEN LIVING'  EcoPerks loyalty scheme aids green living
Customer Loyalty marketing article no. 80092 is 'REWARD PATHS TARGETS US LOYALTY MARKET'  Reward Paths targets US loyalty market
Customer Loyalty marketing article no. 62339 is 'COMPANIES FAILING TO UNLOCK THE VALUE OF THEIR DATA'  Companies failing to unlock the value of their data
Customer Loyalty marketing article no. 89042 is 'AMEX LAUNCHES TRAVEL REWARDS CREDIT CARD'  Amex launches travel rewards credit card
Customer Loyalty marketing article no. 8933 is 'CLASH REPORTS ON CAR SALES LEAD GENERATION'  Clash reports on car sales lead generation
 
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Information for the week ending April 17th, 2008...

Customer Loyalty marketing article no. 75156 is 'NPS BENCHMARKS LOYALTY IN FOUR MARKETS'  NPS benchmarks loyalty in four markets
Customer Loyalty marketing article no. 50589 is 'SHOPPERS TO BAG MORE GREEN REWARDS POINTS'  Shoppers to bag more green rewards points
Customer Loyalty marketing article no. 50849 is 'SCOTIABANK REWARDS SMALL BUSINESS TRAVELLERS'  Scotiabank rewards small business travellers
Customer Loyalty marketing article no. 3188 is 'VESDIA ADDS NEW BRANDS TO MERCHANT NETWORK'  Vesdia adds new brands to merchant network
Customer Loyalty marketing article no. 19614 is 'WHAT ARE THE TOP COMPUTER INDUSTRY BRANDS?'  What are the top computer industry brands?
Customer Loyalty marketing article no. 43776 is 'BEST WESTERN COURTS HARLEY-DAVIDSON RIDERS'  Best Western courts Harley-Davidson riders
Customer Loyalty marketing article no. 86262 is 'UK FOOTBALL FANS TO SHOW LOYALTY WITH TEAMCARDS'  UK football fans to show loyalty with TeamCards
Customer Loyalty marketing article no. 24051 is 'DREAM REWARDS AND DISNEY OFFER KIDS REWARDS'  Dream Rewards and Disney offer kids rewards
Customer Loyalty marketing article no. 84125 is 'AIR MILES CANADA LAUNCHES MAGAZINE & GIFT CARDS'  Air Miles Canada launches magazine & gift cards
Customer Loyalty marketing article no. 30460 is 'RETAIL RFID TECHNOLOGY: ALL HYPE OR REAL BENEFITS?'  Retail RFID technology: All hype or real benefits?
Customer Loyalty marketing article no. 64899 is 'LEGOLAND JOINS THE PAYBACK PROGRAMME'  Legoland joins the Payback programme
Customer Loyalty marketing article no. 88139 is 'HSBC & LOYALTY LAB TEAM UP ON MERCHANT TOOLS'  HSBC & Loyalty Lab team up on merchant tools
Customer Loyalty marketing article no. 65304 is 'E-RETAILER SUMMIT STUDY IDENTIFIES NEW TRENDS'  E-retailer summit study identifies new trends
Customer Loyalty marketing article no. 60368 is 'SHELL GASOLINE CARD ENTICES NEW USERS'  Shell Gasoline Card entices new users
Customer Loyalty marketing article no. 48618 is 'NEW PAYMENT CARD ID-BASED LOYALTY PLATFORM'  New payment card ID-based loyalty platform
 
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Information for the week ending April 10th, 2008...

Customer Loyalty marketing article no. 78121 is 'CONSUMERS PLAN TO INCREASE COUPON USAGE'  Consumers plan to increase coupon usage
Customer Loyalty marketing article no. 9452 is 'WALLSTREET DIRECT TO REWARD REFERRALS'  WallStreet Direct to reward referrals
Customer Loyalty marketing article no. 78071 is 'ONLINE AUCTION FOR WORLDPERKS MEMBERS'  Online auction for WorldPerks members
Customer Loyalty marketing article no. 98770 is 'EBUCKS TOPS FINANCIAL SERVICES LOYALTY SURVEY'  eBucks tops financial services loyalty survey
Customer Loyalty marketing article no. 10116 is 'WESTJET CONTINUES AIR MILES CANADA PARTNERSHIP'  WestJet continues Air Miles Canada partnership
Customer Loyalty marketing article no. 2639 is 'TURKISH AIRLINES BECOMES AEROPLAN PARTNER'  Turkish Airlines becomes Aeroplan partner
Customer Loyalty marketing article no. 25069 is 'IT'S NOT JUST THE LOYALTY DATA - IT'S HOW YOU USE IT'  It's not just the loyalty data - it's how you use it
Customer Loyalty marketing article no. 57777 is 'BUDWEISER LAUNCHES LOYALTY CREDIT CARD'  Budweiser launches loyalty credit card
Customer Loyalty marketing article no. 59654 is 'MARRIOTT REWARDS SAYS 'REDEEM FOR ANYTHING''  Marriott Rewards says 'redeem for anything'
Customer Loyalty marketing article no. 907 is 'TWO KEY FACTORS FOR E-RETAIL LOYALTY & SATISFACTION'  Two key factors for e-retail loyalty & satisfaction
Customer Loyalty marketing article no. 3707 is 'UK-BASED GREEN LOYALTY SCHEME LAUNCHES IN USA'  UK-based green loyalty scheme launches in USA
Customer Loyalty marketing article no. 21865 is 'UK SUPERMARKETS REPORT 7% SALES GROWTH'  UK supermarkets report 7% sales growth
Customer Loyalty marketing article no. 67390 is 'COUPON REDEMPTION DECLINE STOPPED IN 2007'  Coupon redemption decline stopped in 2007
Customer Loyalty marketing article no. 18351 is 'MARRIOTT REWARDS ADDS CLEAR CARD FOR THE ELITE'  Marriott Rewards adds Clear Card for the Elite
Customer Loyalty marketing article no. 74962 is 'KEININGHAM & AKSOY TO EXPLAIN THEIR 'LOYALTY CURE''  Keiningham & Aksoy to explain their 'loyalty cure'
 
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Information for the week ending April 3rd, 2008...

Customer Loyalty marketing article no. 67744 is 'TIME FOR MARKETERS TO FIX THE 'REPORT SPAM' BUTTON?'  Time for marketers to fix the 'report spam' button?
Customer Loyalty marketing article no. 79898 is 'COMMUNICATION BEATS PAY FOR KEEPING STAFF LOYAL'  Communication beats pay for keeping staff loyal
Customer Loyalty marketing article no. 16878 is 'CUSTOMER FOCUS INITIATIVES ARE NOT OFTEN SUCCESSFUL'  Customer focus initiatives are not often successful
Customer Loyalty marketing article no. 32496 is 'NET PROMOTER SHOWS WORD-OF-MOUTH'S VALUE'  Net Promoter shows word-of-mouth's value
Customer Loyalty marketing article no. 12201 is 'ALOHA AIRLINES' LOYALTY PROGRAMMES TO CONTINUE'  Aloha Airlines' loyalty programmes to continue
Customer Loyalty marketing article no. 73084 is 'MARITZ MOTIVATION PARTNERS WITH OURENERGY'  Maritz Motivation partners with OurEnergy
Customer Loyalty marketing article no. 63876 is 'HOW 'TRANSPROMO' CAN IMPROVE ON RELATIONSHIPS'  How 'transpromo' can improve on relationships
Customer Loyalty marketing article no. 64944 is 'MARRIOTT REWARDS OFFERS UNPLANNED WALK-IN REDEMPTIONS'  Marriott Rewards offers unplanned walk-in redemptions
Customer Loyalty marketing article no. 49276 is 'FNB LOSES COURT BATTLE OVER REWARDING ACCOUNTS'  FNB loses court battle over rewarding accounts
Customer Loyalty marketing article no. 58889 is 'CUSTOMERS SEEK MORE 'BRAND CUSTOMISATION''  Customers seek more 'brand customisation'
Customer Loyalty marketing article no. 30050 is 'CONSUMERS VALUE SECURITY MORE THAN REWARDS ONLINE'  Consumers value security more than rewards online
Customer Loyalty marketing article no. 16569 is 'LINDA EXTENDS PAYBACK PARTNERSHIP 'INDEFINITELY''  LINDA extends PayBack partnership 'indefinitely'
Customer Loyalty marketing article no. 30455 is 'E-MAIL CUSTOMER SERVICE RUINING GOOD RELATIONSHIPS'  E-mail customer service ruining good relationships
Customer Loyalty marketing article no. 88797 is 'GREEN REWARDS CONTINUES UK LAUNCH PREPARATION'  Green Rewards continues UK launch preparation
Customer Loyalty marketing article no. 40327 is 'UK FOOTBALL CLUB LAUNCHES PAYPASS SEASON CARD'  UK football club launches PayPass season card
 
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Information for the week ending March 27th, 2008...

Customer Loyalty marketing article no. 43272 is 'SOUTH AFRICA: EBUCKS GOES EVEN GREENER'  South Africa: eBucks goes even greener
Customer Loyalty marketing article no. 50344 is 'MARKETING STILL TO PROVE ITS REAL VALUE'  Marketing still to prove its real value
Customer Loyalty marketing article no. 55685 is 'COLORADO RAPIDS' CONTACTLESS MINI REWARD CARD'  Colorado Rapids' contactless mini reward card
Customer Loyalty marketing article no. 26907 is 'REALLY SIMPLE UNVEILS WHITE LABEL HOSTED CRM'  Really Simple unveils white label hosted CRM
Customer Loyalty marketing article no. 74973 is 'WHEN TO USE PRICING TO RETAIN OR ACQUIRE CUSTOMERS'  When to use pricing to retain or acquire customers
Customer Loyalty marketing article no. 30775 is 'EUROPE MISSING OUT ON STATEMENT MARKETING'  Europe missing out on statement marketing
Customer Loyalty marketing article no. 89926 is 'E-RETAIL SATISFACTION REMAINS HIGH, STUDY FINDS'  E-retail satisfaction remains high, study finds
Customer Loyalty marketing article no. 59355 is 'KEY FACTORS FOR BUILDING STRONG FFP RELATIONSHIPS'  Key factors for building strong FFP relationships
Customer Loyalty marketing article no. 51069 is 'AIR MILES CANADA AIDS THE 'KIDS HELP PHONE''  Air Miles Canada aids the 'Kids Help Phone'
Customer Loyalty marketing article no. 29043 is 'ETISALAT LAUNCHES CELLPHONE REWARDS SCHEME'  Etisalat launches cellphone rewards scheme
Customer Loyalty marketing article no. 68564 is 'HOW CAN LUXURY BRANDS SURVIVE THE DOWNTURN?'  How can luxury brands survive the downturn?
Customer Loyalty marketing article no. 50001 is 'TOP US BRANDS FOR 2008 REVEAL WINNERS AND LOSERS'  Top US brands for 2008 reveal winners and losers
Customer Loyalty marketing article no. 32248 is 'PAY BY TOUCH TO CEASE BIOMETRIC TRANSACTIONS'  Pay By Touch to cease biometric transactions
Customer Loyalty marketing article no. 58951 is 'STARBUCKS' NEW LOYALTY SCHEME & E-COMMUNITY'  Starbucks' new loyalty scheme & e-community
Customer Loyalty marketing article no. 78841 is 'THE NEED TO ADDRESS BAD SURVEY TECHNIQUE'  The need to address bad survey technique
Customer Loyalty marketing article no. 33265 is 'QVC EXTENDS CUSTOMER VOICE ACROSS CHANNELS'  QVC extends customer voice across channels
Customer Loyalty marketing article no. 32602 is 'KROGER ADOPTS AOL'S ONLINE COUPON SERVICE'  Kroger adopts AOL's online coupon service
 
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Information for the week ending March 20th, 2008...

Customer Loyalty marketing article no. 81736 is 'ARE MOBILE COUPONS GAINING POPULARITY AT LAST?'  Are mobile coupons gaining popularity at last?
Customer Loyalty marketing article no. 34075 is 'AEROPLAN TAKES 'ACQUISITION INNOVATION' AWARD'  Aeroplan takes 'acquisition innovation' award
Customer Loyalty marketing article no. 77059 is 'OAK CREEK HOMES REWARDS CUSTOMERS WITH CASH'  Oak Creek Homes rewards customers with cash
Customer Loyalty marketing article no. 1222 is 'CONSUMERS HUNGRY FOR INTERNET-PRINTABLE COUPONS'  Consumers hungry for internet-printable coupons
Customer Loyalty marketing article no. 28734 is 'YOUNG CONSUMERS SPURN NEWSPAPERS FOR THE WEB'  Young consumers spurn newspapers for the web
Customer Loyalty marketing article no. 93080 is 'NEWEGG HANDS OUT CUSTOMER APPRECIATION PRIZES'  Newegg hands out customer appreciation prizes
Customer Loyalty marketing article no. 26598 is 'CONSUMERS ENTHUSIASTIC ABOUT NEW TECHNOLOGIES'  Consumers enthusiastic about new technologies
Customer Loyalty marketing article no. 99489 is 'UNITED OFFERS MAJOR PRIZE FOR EARNING MORE MILES'  United offers major prize for earning more miles
Customer Loyalty marketing article no. 94907 is 'INOWTV TO PAY VIEWERS FOR WATCHING ADVERTS'  iNowTV to pay viewers for watching adverts
Customer Loyalty marketing article no. 44705 is 'E-MAIL DELIVERABILITY STILL A MARKETER'S HEADACHE'  E-mail deliverability still a marketer's headache
Customer Loyalty marketing article no. 21870 is 'SPIRIT AIRLINES' FFP LAUNCHES ONLINE MALL'  Spirit Airlines' FFP launches online mall
Customer Loyalty marketing article no. 16934 is 'CONTINENTAL ADDS LATIN AMERICAN CHECK-IN KIOSKS'  Continental adds Latin American check-in kiosks
Customer Loyalty marketing article no. 5185 is 'DIGITAL CUSTOMER ENGAGEMENT WINS IN A DOWNTURN'  Digital customer engagement wins in a downturn
Customer Loyalty marketing article no. 40433 is 'CARLSON WINS ACCLAIM AT THE PAYBEFORE AWARDS'  Carlson wins acclaim at the Paybefore Awards
Customer Loyalty marketing article no. 34688 is 'ASSETLINK BUYS CITAT'S MOM SOFTWARE BUSINESS'  Assetlink buys Citat's MOM software business
 
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Information for the week ending March 13th, 2008...

Customer Loyalty marketing article no. 20543 is 'COMMODITISED FFPS TO FIND THEIR VALUE IN DATA'  Commoditised FFPs to find their value in data
Customer Loyalty marketing article no. 67800 is 'DMA STUDY FINDS EMAIL DELIVERY RATES IMPROVING'  DMA study finds email delivery rates improving
Customer Loyalty marketing article no. 79144 is 'LATEST UK SUPERMARKET MARKET SHARE UPDATE'  Latest UK supermarket market share update
Customer Loyalty marketing article no. 71668 is 'RETAILERS FOCUS ON INTEGRATING POS & LOYALTY'  Retailers focus on integrating POS & loyalty
Customer Loyalty marketing article no. 81635 is 'QATAR ADDS MORE FFP SIGN-UP KIOSKS AT DOHA'  Qatar adds more FFP sign-up kiosks at Doha
Customer Loyalty marketing article no. 87785 is 'UTANGO LAUNCHES CO-BRANDED REWARDS CREDIT CARD'  UTango launches co-branded rewards credit card
Customer Loyalty marketing article no. 16220 is 'FACTORS THAT CREATE LOYALTY TO ONLINE RETAILERS'  Factors that create loyalty to online retailers
Customer Loyalty marketing article no. 57473 is 'SCTN LOYALTY PLATFORM GAINS SMARTER FEATURES'  SCTN loyalty platform gains smarter features
Customer Loyalty marketing article no. 60272 is 'KAMPGROUNDS OF AMERICA LAUNCHES REWARDS CARD'  Kampgrounds of America launches rewards card
Customer Loyalty marketing article no. 78431 is 'FREQUENT FLYERS NOW SEEK MILES+CASH REDEMPTIONS'  Frequent flyers now seek miles+cash redemptions
Customer Loyalty marketing article no. 97398 is 'MILLER LAUNCHES HIGH LIFE EXTRAS REWARD SCHEME'  Miller launches High Life Extras reward scheme
Customer Loyalty marketing article no. 87380 is 'UK'S IPOINTS COALITION SIGNS UP GADGET SELLER'  UK's iPoints coalition signs up gadget seller
Customer Loyalty marketing article no. 43992 is 'ONLINE REWARDS SCHEME OFFERS WEEKLY JACKPOTS'  Online rewards scheme offers weekly jackpots
Customer Loyalty marketing article no. 74158 is 'CASHBACK REWARDS FOR MEXICAN FOOD FANS'  Cashback rewards for Mexican food fans
Customer Loyalty marketing article no. 10216 is 'VOIP-PAL OFFERS ITS CUSTOMERS AIRINCENTIVES'  VoIP-PAL offers its customers AirIncentives
 
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Information for the week ending March 6th, 2008...

Customer Loyalty marketing article no. 73151 is 'REWARDS SCHEMES FAILING TO ENGAGE CUSTOMERS?'  Rewards schemes failing to engage customers?
Customer Loyalty marketing article no. 62211 is 'DEALERMILES PARTNERS WITH THANKS AGAIN'  DealerMiles partners with Thanks Again
Customer Loyalty marketing article no. 41917 is 'DELTA ADDS NEW WAYS TO REDEEM SKYMILES'  Delta adds new ways to redeem SkyMiles
Customer Loyalty marketing article no. 2801 is 'LMG'S INSIGHTS UNIT UPGRADES DATABASE'  LMG's insights unit upgrades database
Customer Loyalty marketing article no. 20150 is 'TIVO REWARDS PROGRAMME SET TO CLOSE'  Tivo Rewards programme set to close
Customer Loyalty marketing article no. 21218 is 'FUTURA REWARDS SIGNS MORTGAGE INTELLIGENCE'  Futura Rewards signs Mortgage Intelligence
Customer Loyalty marketing article no. 18013 is 'SOCIAL MEDIA NOW VITAL TO CUSTOMER DIALOGUE'  Social media now vital to customer dialogue
Customer Loyalty marketing article no. 27626 is 'AEROMEXICO DEPLOYS 32 SELF CHECK-IN KIOSKS'  AeroMexico deploys 32 self check-in kiosks
Customer Loyalty marketing article no. 98786 is 'INTERCONTINENTAL HOTELS TO STAY WITH AIR MILES'  InterContinental Hotels to stay with Air Miles
Customer Loyalty marketing article no. 85305 is 'CHARITABLE LOYALTY COALITION AIDS LOCAL BUSINESSES'  Charitable loyalty coalition aids local businesses
Customer Loyalty marketing article no. 86727 is 'DUMOULIN ELECTRONIQUE JOINS AEROPLAN'  Dumoulin Electronique joins Aeroplan
Customer Loyalty marketing article no. 45071 is 'PETRO-POINTS ADDS EARN & REDEEM TRAVEL PARTNER'  Petro-Points adds earn & redeem travel partner
Customer Loyalty marketing article no. 70042 is 'SIX STEPS TO KEEP THE BRAND ALIVE WHEN THE ECONOMY SLIDES, BY GAVIN JOHNSTON (VP OF RESEARCH AND STRATEGY, TWO WEST INC.)'  Six steps to keep the brand alive when the economy slides, by Gavin Johnston (VP of research and strategy, Two West Inc.)
Customer Loyalty marketing article no. 68569 is 'HOW TO ADDRESS THE CONSUMER ATTENTION DEFICIT'  How to address the consumer attention deficit
Customer Loyalty marketing article no. 99545 is 'US CUSTOMER SATISFACTION DROPS AGAIN'  US customer satisfaction drops again
Customer Loyalty marketing article no. 6618 is 'MYSTERY SHOPPERS SPOT FAULTS IN TOP US BANKS'  Mystery shoppers spot faults in top US banks
 
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Information for the week ending February 28th, 2008...

Customer Loyalty marketing article no. 95936 is 'HOW 'GENERATION V' IS CHANGING THE SELLING PROCESS'  How 'Generation V' is changing the selling process
Customer Loyalty marketing article no. 44002 is 'VIRTUAL WORLD IDENTITIES PROVIDE REAL-WORLD INSIGHTS'  Virtual world identities provide real-world insights
Customer Loyalty marketing article no. 73246 is 'NPS QUANTIFIES FINANCIAL ADVISORS' LOYALTY TO FSIS'  NPS quantifies financial advisors' loyalty to FSIs
Customer Loyalty marketing article no. 58956 is 'POOR RETAILING DRIVES CONSUMERS ONLINE INSTEAD'  Poor retailing drives consumers online instead
Customer Loyalty marketing article no. 28385 is 'HOTEL PROPERTY MANAGEMENT LINKED TO FFPS'  Hotel property management linked to FFPs
Customer Loyalty marketing article no. 81077 is 'PETSMART LAUNCHES REWARDS CREDIT CARD'  PetSmart launches rewards credit card
Customer Loyalty marketing article no. 85609 is 'RETAILERS EMBRACE AFFILIATE MARKETING STRATEGY'  Retailers embrace affiliate marketing strategy
Customer Loyalty marketing article no. 25130 is 'HARRIS INTERACTIVE UNVEILS NEW 'COMMITMENT MODEL''  Harris Interactive unveils new 'Commitment Model'
Customer Loyalty marketing article no. 80009 is 'AIRTRAN LAUNCHES ONLINE MALL FOR ITS FREQUENT FLYERS'  AirTran launches online mall for its frequent flyers
Customer Loyalty marketing article no. 88813 is 'THE TOP US BRANDS AND THE LOYALTY CHALLENGE'  The top US brands and the loyalty challenge
Customer Loyalty marketing article no. 15517 is 'LOYLOGIC'S NETWORK GROWS TO OVER 100 PARTNERS'  Loylogic's network grows to over 100 partners
Customer Loyalty marketing article no. 35407 is 'SKYMILES JOINS POINTS.COM'S GLOBAL EXCHANGE'  SkyMiles joins Points.com's global exchange
Customer Loyalty marketing article no. 75737 is 'SIX WARNING SIGNS OF BAD CUSTOMER SERVICE'  Six warning signs of bad customer service
Customer Loyalty marketing article no. 1632 is 'A NEW CRM-DRIVEN E-MAIL MARKETING PLATFORM'  A new CRM-driven e-mail marketing platform
Customer Loyalty marketing article no. 77064 is 'REWARDSTREAM UNVEILS SAAS LOYALTY PLATFORM'  RewardStream unveils SaaS loyalty platform
 
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Information for the week ending February 21st, 2008...

Customer Loyalty marketing article no. 90640 is 'US CREDIT CARDS INCREASE CUSTOMER RETENTION FOCUS'  US credit cards increase customer retention focus
Customer Loyalty marketing article no. 33625 is 'THE E-RETAIL IMPACT OF CUSTOMER REVIEWS'  The e-retail impact of customer reviews
Customer Loyalty marketing article no. 31230 is 'FIDO WIRELESS REWARDS SIGNS 1 MILLIONTH MEMBER'  Fido Wireless Rewards signs 1 millionth member
Customer Loyalty marketing article no. 85300 is 'ONLINE CLUB TO SUPPORT CHIEF MARKETING OFFICERS'  Online club to support chief marketing officers
Customer Loyalty marketing article no. 49647 is 'THE CARPHONE WAREHOUSE JOINS NECTAR BUSINESS'  The Carphone Warehouse joins Nectar Business
Customer Loyalty marketing article no. 83163 is 'TAM AND LUFTHANSA FFPS TO RECIPROCATE'  TAM and Lufthansa FFPs to reciprocate
Customer Loyalty marketing article no. 56056 is 'ROYAL MAIL DEFENDS THE PRINTED STATEMENT'  Royal Mail defends the printed statement
Customer Loyalty marketing article no. 63937 is 'KEY DRIVERS OF RETAIL BUSINESS INTELLIGENCE'  Key drivers of retail business intelligence
Customer Loyalty marketing article no. 13735 is 'WHAT ARE SOUTH AFRICA'S MOST VALUABLE CREDIT CARDS?'  What are South Africa's most valuable credit cards?
Customer Loyalty marketing article no. 64342 is 'AUTO DEALER E-NEWSLETTER SERVICE GOES MOBILE'  Auto dealer e-newsletter service goes mobile
Customer Loyalty marketing article no. 85963 is 'LOYALTY LAB TARGETS SOCIAL MEDIA ENGAGEMENT'  Loyalty Lab targets social media engagement
Customer Loyalty marketing article no. 61458 is 'NECTAR ESTORES REWARDS E-SHOPPING AROUND'  Nectar eStores rewards e-shopping around
Customer Loyalty marketing article no. 96706 is 'BMO RUNS 'YEAR OF THE RAT' AIR MILES SWEEPSTAKE'  BMO runs 'Year of the Rat' Air Miles sweepstake
Customer Loyalty marketing article no. 90961 is 'SCOTIABANK OFFERS 5 TIMES THE REWARD WITH MAZDA'  Scotiabank offers 5 times the reward with Mazda
Customer Loyalty marketing article no. 34755 is 'FIRMS MISSING THE LINK BETWEEN SATISFACTION AND PROFIT'  Firms missing the link between satisfaction and profit
Customer Loyalty marketing article no. 76816 is 'CENTURY 21 RENEWS CONTRACT WITH AIR MILES CANADA'  Century 21 renews contract with Air Miles Canada
Customer Loyalty marketing article no. 24073 is 'CANADIAN TOLL ROAD AWARDS $10M IN LOYALTY BENEFITS'  Canadian toll road awards $10m in loyalty benefits
 
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Information for the week ending February 14th, 2008...

Customer Loyalty marketing article no. 1384 is 'HOW HEALTH RECIPE KIOSKS CAN IMPROVE GROCERY SALES'  How health recipe kiosks can improve grocery sales
Customer Loyalty marketing article no. 23814 is 'E-MARKETERS TO INVEST IN ENGAGEMENT THIS YEAR'  E-marketers to invest in engagement this year
Customer Loyalty marketing article no. 56522 is 'KENYAN LAGER GETS ITS OWN LOYALTY PROGRAMME'  Kenyan lager gets its own loyalty programme
Customer Loyalty marketing article no. 84956 is 'MARRIOTT REWARDS BRINGS BACK THE MEGABONUS'  Marriott Rewards brings back the MegaBonus