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The Wise Marketer - the web site for news, research, and information about customer loyalty, customer retention, and customer relationship marketing. From daily marketing news and briefings to articles, book reviews, we offer unbiased news and information for marketing executives and researchers who want to know about customer loyalty, CRM, customer lifetime value, win-back, customer retention, and customer acquisition.
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Weekly reports - looking back...

Information for the week ending February 3rd, 2012...

Customer Loyalty marketing article no. 46306 is 'MARKETERS PLAN MORE DIGITAL & PRINT INTEGRATION'  Marketers plan more digital & print integration
Customer Loyalty marketing article no. 75703 is 'NEW POINTS.COM PLATFORM MAKES THINGS EASIER'  New Points.com platform makes things easier
Customer Loyalty marketing article no. 53677 is 'EXPECTATION MATCHING KEY TO CUSTOMER LOYALTY'  Expectation matching key to customer loyalty
Customer Loyalty marketing article no. 93197 is 'COUPONS SAVED US SHOPPERS US$4.6BN IN 2011'  Coupons saved US shoppers US$4.6bn in 2011
Customer Loyalty marketing article no. 74635 is 'TELCOS: THE NEXT FRONTIER IN CUSTOMER LOYALTY?'  Telcos: the next frontier in customer loyalty?
Customer Loyalty marketing article no. 56881 is 'ACCOR LAUNCHES A-CLUB FACEBOOK APP'  Accor launches A-Club Facebook app
Customer Loyalty marketing article no. 83584 is 'SUPERMARKET ENGAGEMENT HIGH, BUT CAN IMPROVE'  Supermarket engagement high, but can improve
Customer Loyalty marketing article no. 3475 is 'LOYAL USERS GENERATE 25% MORE IN IN-APP PURCHASES'  Loyal users generate 25% more in in-app purchases
Customer Loyalty marketing article no. 70362 is 'LOYALTY M-WALLET OFFERS INSTANT POS REDEMPTIONS'  Loyalty m-wallet offers instant PoS redemptions
Customer Loyalty marketing article no. 69699 is 'ICLP WARNS RETAILERS TO EMBRACE CUSTOMER LOYALTY'  ICLP warns retailers to embrace customer loyalty
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 27th, 2012...

Customer Loyalty marketing article no. 18833 is 'HOLIDAY SHOPPERS HAPPY BUT RETAILERS COULD DO BETTER'  Holiday shoppers happy but retailers could do better
Customer Loyalty marketing article no. 58708 is 'EBUCKS' CHRISTMAS ACTIVITY GREW 60% YEAR-ON-YEAR'  eBucks' Christmas activity grew 60% year-on-year
Customer Loyalty marketing article no. 1693 is 'FRENCH RESTAURANT LAUNCHES LOYALTY SCHEME'  French restaurant launches loyalty scheme
Customer Loyalty marketing article no. 25855 is 'CVS LOYALTY REWARDS CREDITED TO EXTRACARE CARDS'  CVS loyalty rewards credited to ExtraCare cards
Customer Loyalty marketing article no. 53367 is 'CUSTOMERS MORE LOYAL TO BRANDS THAT ASK THEIR OPINION'  Customers more loyal to brands that ask their opinion
Customer Loyalty marketing article no. 17715 is 'EMIRATES & ALASKA AIRLINES FFPS PARTNER UP'  Emirates & Alaska Airlines FFPs partner up
Customer Loyalty marketing article no. 51231 is 'TEN WAYS TO IMPROVE THE CUSTOMER EXPERIENCE'  Ten ways to improve the customer experience
Customer Loyalty marketing article no. 24124 is 'HERTZ RENEWS NECTAR LOYALTY PARTNERSHIP'  Hertz renews Nectar loyalty partnership
Customer Loyalty marketing article no. 32005 is 'MARKETERS SUFFER FROM WASTED CUSTOMER DATA'  Marketers suffer from wasted customer data
Customer Loyalty marketing article no. 81802 is 'RBC & SHOPPERS DRUG MART ACCELERATE REWARDS'  RBC & Shoppers Drug Mart accelerate rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 20th, 2012...

Customer Loyalty marketing article no. 54031 is 'SOCIAL COMMERCE: BAD REVIEWS 'GOOD FOR BUSINESS''  Social commerce: bad reviews 'good for business'
Customer Loyalty marketing article no. 42282 is 'INTELLISTORE ADDS AUTOMATED COUPON REDEMPTION'  IntelliStore adds automated coupon redemption
Customer Loyalty marketing article no. 14921 is 'NORDSTROM REVAMPS FASHION REWARDS SCHEME'  Nordstrom revamps Fashion Rewards scheme
Customer Loyalty marketing article no. 9175 is 'UK CONSUMERS LACK AWARENESS OF NFC TECHNOLOGY'  UK consumers lack awareness of NFC technology
Customer Loyalty marketing article no. 52968 is 'MOBILE LOYALTY MUST COME FROM BETTER VALUE'  Mobile loyalty must come from better value
Customer Loyalty marketing article no. 95030 is 'MTN SOUTH AFRICA TO REWARD PREPAID TOP-UPS'  MTN South Africa to reward prepaid top-ups
Customer Loyalty marketing article no. 42287 is 'WHAT’S NEXT IN SOCIAL MEDIA MARKETING?'  What’s next in social media marketing?
Customer Loyalty marketing article no. 53632 is 'PAPER EXPLORES HOW BRANDS USE CUSTOMER DATA'  Paper explores how brands use customer data
Customer Loyalty marketing article no. 46155 is 'GLOBAL E-COMMERCE TREND FORECAST FOR 2012'  Global e-commerce trend forecast for 2012
Customer Loyalty marketing article no. 68586 is 'MALAYSIA AIRLINES REWARDS FACEBOOK BOOKINGS'  Malaysia Airlines rewards Facebook bookings
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 13th, 2012...

Customer Loyalty marketing article no. 3171 is 'THREE KEY TRAVEL LOYALTY TRENDS FOR 2012'  Three key travel loyalty trends for 2012
Customer Loyalty marketing article no. 44423 is 'GOOD SAM CLUB MEMBERS TO SAVE ON FUEL'  Good Sam Club members to save on fuel
Customer Loyalty marketing article no. 34760 is 'STAFF ENGAGEMENT LINKED TO CUSTOMER EXPERIENCES'  Staff engagement linked to customer experiences
Customer Loyalty marketing article no. 52918 is 'MILEAGE PLUS LAUNCHES AUCTION PROGRAMME'  Mileage Plus launches auction programme
Customer Loyalty marketing article no. 71885 is 'MANAGING TOMORROW'S CUSTOMER EXPERIENCES TODAY'  Managing tomorrow's customer experiences today
Customer Loyalty marketing article no. 61868 is 'BAHRAIN AIR LAUNCHES INTERNATIONAL LOYALTY'  Bahrain Air launches international loyalty
Customer Loyalty marketing article no. 18479 is 'SOCIAL CUSTOMER SERVICE: THE DIGITAL DIVIDE'  Social customer service: the digital divide
Customer Loyalty marketing article no. 48646 is 'CHASE & SOUTHWEST ENHANCE ULTIMATE REWARDS'  Chase & Southwest enhance Ultimate Rewards
Customer Loyalty marketing article no. 84703 is 'FACEBOOK & TWITTER TO DOMINATE CUSTOMER SERVICE?'  Facebook & Twitter to dominate customer service?
Customer Loyalty marketing article no. 23415 is 'SIXT JOINS PAYBACK IN GERMANY'  Sixt joins Payback in Germany
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 6th, 2012...

Customer Loyalty marketing article no. 49455 is 'MILEAGEPLUS ADDS NEW EARN & BURN OPTIONS'  MileagePlus adds new earn & burn options
Customer Loyalty marketing article no. 29160 is 'TCC CATCHES ANGRY BIRDS FOR RETAIL PROMOTIONS'  TCC catches Angry Birds for retail promotions
Customer Loyalty marketing article no. 27141 is 'IS THE SOCIAL CHANNEL A 'MUST HAVE' OR A NICETY?'  Is the social channel a 'must have' or a nicety?
Customer Loyalty marketing article no. 44490 is 'NORTH SHORE BANK ADOPTS RELATIONSHIP REWARDS'  North Shore Bank adopts Relationship Rewards
Customer Loyalty marketing article no. 45558 is 'MOBILE PAYMENTS 'FEEL SAFER' THAN CARDS'  Mobile payments 'feel safer' than cards
Customer Loyalty marketing article no. 42354 is 'CUSTOMERS WON'T GO OUT WITHOUT A LOYALTY CARD'  Customers won't go out without a loyalty card
Customer Loyalty marketing article no. 51967 is 'SHORT-TERMIST MOBILE MARKETING SPELLS TROUBLE'  Short-termist mobile marketing spells trouble
Customer Loyalty marketing article no. 23128 is 'INDIAPLAZA.COM REWARDS MEMBERS FOR REFERRALS'  IndiaPlaza.com rewards members for referrals
Customer Loyalty marketing article no. 9647 is 'CUSTOMER TRUST BRINGS ITS OWN HEALTHY REWARDS'  Customer trust brings its own healthy rewards
Customer Loyalty marketing article no. 23532 is 'GULF BANK KUWAIT OFFERS LOYALTY CREDIT CARD'  Gulf Bank Kuwait offers loyalty credit card
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 30th, 2011...

Customer Loyalty marketing article no. 6847 is 'EMERGING MARKETS AHEAD IN SOCIAL MEDIA USAGE'  Emerging markets ahead in social media usage
Customer Loyalty marketing article no. 5374 is '92% WOULD SWAP SUPERMARKETS FOR BETTER DISCOUNTS'  92% would swap supermarkets for better discounts
Customer Loyalty marketing article no. 36350 is 'CUSTOMER COMMUNICATION TRENDS FOR 2012'  Customer communication trends for 2012
Customer Loyalty marketing article no. 30959 is 'WINN-DIXIE FUELPERKS! SAVES CUSTOMERS US$35M'  Winn-Dixie Fuelperks! saves customers US$35m
Customer Loyalty marketing article no. 36299 is 'WEB CART ABANDONMENT MUST BE ADDRESSED'  Web cart abandonment must be addressed
Customer Loyalty marketing article no. 20278 is 'CLOUD-BASED LOYALTY PLATFORM FOR LOCAL MERCHANTS'  Cloud-based loyalty platform for local merchants
Customer Loyalty marketing article no. 68343 is 'SALES & MARKETING FUSION TO FUEL SALES GROWTH'  Sales & marketing fusion to fuel sales growth
Customer Loyalty marketing article no. 97587 is 'NEW M-PAYMENT & LOYALTY PLATFORM FOR PHARMACIES'  New m-payment & loyalty platform for pharmacies
Customer Loyalty marketing article no. 83297 is 'TRANSACTIONAL CUSTOMER LOYALTY TREND EMERGES'  Transactional customer loyalty trend emerges
Customer Loyalty marketing article no. 52726 is 'LOYAL SHOPPERS MISS OUT ON A THIRD OF REWARDS'  Loyal shoppers miss out on a third of rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 23rd, 2011...

Customer Loyalty marketing article no. 22414 is 'IN-STORE MOBILE APPS A COMING TREND IN 2012'  In-store mobile apps a coming trend in 2012
Customer Loyalty marketing article no. 61934 is 'RITE AID ANNOUNCES EXTRA REWARDS & COUPON TOOL'  Rite Aid announces extra rewards & coupon tool
Customer Loyalty marketing article no. 16814 is 'SOUTH AFRICANS REAP REWARDS FOR CHRISTMAS'  South Africans reap rewards for Christmas
Customer Loyalty marketing article no. 63008 is 'HOLLAND &BARRETT ROLLS OUT REWARDS FOR LIFE'  Holland &Barrett rolls out Rewards for Life
Customer Loyalty marketing article no. 89711 is 'LOYALTY BECOMES TOP PRIORITY FOR MOBILE NETWORKS'  Loyalty becomes top priority for mobile networks
Customer Loyalty marketing article no. 9602 is 'BARISTAS COFFEE COMPANY UNVEILS PREPAID LOYALTY CARD'  Baristas Coffee Company unveils prepaid loyalty card
Customer Loyalty marketing article no. 49931 is 'SOCIAL & MOBILE CONSUMER BEHAVIOUR TRENDS FOR 2012'  Social & mobile consumer behaviour trends for 2012
Customer Loyalty marketing article no. 75825 is 'ROLE OF EXPERIENTIAL REWARDS TO INCREASE IN 2012'  Role of experiential rewards to increase in 2012
Customer Loyalty marketing article no. 51259 is '6 CUSTOMER ENGAGEMENT & BEHAVIOURAL TRENDS FOR 2012'  6 customer engagement & behavioural trends for 2012
Customer Loyalty marketing article no. 24960 is 'REVAMPED LATITUDES PROGRAMME BOOSTS CRUISE REWARDS'  Revamped Latitudes programme boosts cruise rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 16th, 2011...

Customer Loyalty marketing article no. 20283 is 'SOCIAL BRAND RELATIONSHIPS: GOOD, BAD, OR JUST UGLY?'  Social brand relationships: good, bad, or just ugly?
Customer Loyalty marketing article no. 17888 is 'MARRIOTT REWARDS GOOD FOR AIR TRAVEL & CAR RENTALS'  Marriott Rewards good for air travel & car rentals
Customer Loyalty marketing article no. 71957 is 'KEY LOYALTY MARKETING TRENDS FOR 2012'  Key loyalty marketing trends for 2012
Customer Loyalty marketing article no. 23842 is 'SATMETRIX LAUNCHES NPS GO! AND NPS GO+'  Satmetrix launches NPS Go! and NPS Go+
Customer Loyalty marketing article no. 57358 is '12 KEY BRAND MARKETING TRENDS FOR 2012'  12 key brand marketing trends for 2012
Customer Loyalty marketing article no. 30250 is 'STARWOOD PREFERRED GUESTS IN CHINA GET SOCIAL'  Starwood Preferred Guests in China get social
Customer Loyalty marketing article no. 38132 is 'CHRISTMAS LOYALTY REDEMPTIONS OFFER MORE CHEER'  Christmas loyalty redemptions offer more cheer
Customer Loyalty marketing article no. 87929 is 'TELCOS AGREE CUSTOMER LOYALTY IS CRITICAL TO GROWTH'  Telcos agree customer loyalty is critical to growth
Customer Loyalty marketing article no. 38536 is 'EMAIL & SOCIAL MARKETING 'MAIN PRIORITIES' FOR 2012'  Email & social marketing 'main priorities' for 2012
Customer Loyalty marketing article no. 60158 is 'KMART OFFERS EXTRA CHRISTMAS REWARDS'  Kmart offers extra Christmas rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 9th, 2011...

Customer Loyalty marketing article no. 83656 is 'SMS STILL ESSENTIAL TO MOBILE MARKETING STRATEGY'  SMS still essential to mobile marketing strategy
Customer Loyalty marketing article no. 77911 is 'NAVY FEDERAL LAUNCHES REWARDING MEMBER MALL'  Navy Federal launches rewarding Member Mall
Customer Loyalty marketing article no. 21705 is 'CONSUMER DATA IS THE 'NEW OIL' OF CUSTOMER LOYALTY'  Consumer data is the 'new oil' of customer loyalty
Customer Loyalty marketing article no. 1450 is 'COUPONCABIN LAUNCHES LOYALTY SCHEME'  CouponCabin launches loyalty scheme
Customer Loyalty marketing article no. 48707 is 'TOP TEN MOBILE MARKETING TRENDS FOR 2012'  Top ten mobile marketing trends for 2012
Customer Loyalty marketing article no. 33494 is 'SMARTPHONE LOYALTY INCREASES WITH CONTENT USAGE'  Smartphone loyalty increases with content usage
Customer Loyalty marketing article no. 26017 is 'HAS ONLINE RETAIL REACHED SATURATION POINT?'  Has online retail reached saturation point?
Customer Loyalty marketing article no. 48448 is 'UK SHOPPERS NOT MORE LOYAL TO 'FAIR TRADE' BRANDS'  UK shoppers not more loyal to 'fair trade' brands
Customer Loyalty marketing article no. 81155 is 'TRENDS FOR THE FUTURE OF LOYALTY IN THE UK'  Trends for the future of loyalty in the UK
Customer Loyalty marketing article no. 9591 is 'BOLTON LAUNCHES MARKET LOYALTY SMARTCARD'  Bolton launches market loyalty smartcard
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 2nd, 2011...

Customer Loyalty marketing article no. 27085 is 'TRAVEL INDUSTRY NEEDS TO RE-IGNITE CUSTOMER LOYALTY'  Travel industry needs to re-ignite customer loyalty
Customer Loyalty marketing article no. 45243 is 'AIR MILES CANADA LAUNCHES HEALTH REWARDS'  Air Miles Canada launches health rewards
Customer Loyalty marketing article no. 90768 is 'CMOS 'NOT READY' TO BUILD BRAND LOYALTY'  CMOs 'not ready' to build brand loyalty
Customer Loyalty marketing article no. 80751 is 'ONLINE RETAILERS FACE EMAIL DISENGAGEMENT DANGER'  Online retailers face email disengagement danger
Customer Loyalty marketing article no. 24899 is 'MARKETERS MOVING BEYOND 'SOCIAL EXPERIMENTATION''  Marketers moving beyond 'social experimentation'
Customer Loyalty marketing article no. 28508 is 'PRIORITY CLUB REWARDS OFFERS SHOPPING BONUSES'  Priority Club Rewards offers shopping bonuses
Customer Loyalty marketing article no. 91122 is 'CHRISTMAS SHOPPERS FEAR E-RETAILERS CAN'T DELIVER'  Christmas shoppers fear e-retailers can't deliver
Customer Loyalty marketing article no. 29835 is 'NOVA SCOTIA LIQUOR JOINS AIR MILES CANADA'  Nova Scotia Liquor joins Air Miles Canada
Customer Loyalty marketing article no. 40257 is 'FIVE KEY ENHANCERS OF THE CUSTOMER EXPERIENCE'  Five key enhancers of the customer experience
Customer Loyalty marketing article no. 55874 is 'AEROPLAN OFFERS LOYALTY POINT CONVERSION BONUSES'  Aeroplan offers loyalty point conversion bonuses
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 25th, 2011...

Customer Loyalty marketing article no. 96463 is 'HOW RETAILERS CAN STOP CHRISTMAS BECOMING A TURKEY'  How retailers can stop Christmas becoming a turkey
Customer Loyalty marketing article no. 13813 is 'LOYAL TOYS'R'US SHOPPERS TO GET 10% DISCOUNT'  Loyal Toys'R'Us shoppers to get 10% discount
Customer Loyalty marketing article no. 14881 is 'RETAIL DIFFERENTIATION: 5 TIPS FOR A PROSPEROUS CHRISTMAS'  Retail differentiation: 5 tips for a prosperous Christmas
Customer Loyalty marketing article no. 11677 is 'VODAFONE UK TO EXPAND MOBILE LOYALTY SCHEME'  Vodafone UK to expand mobile loyalty scheme
Customer Loyalty marketing article no. 58680 is 'CATEGORIES SHAPE CONSUMERS' CHANNEL CHOICES'  Categories shape consumers' channel choices
Customer Loyalty marketing article no. 3283 is 'RAPID REWARDS LAUNCHES ONLINE LOYALTY MALL'  Rapid Rewards launches online loyalty mall
Customer Loyalty marketing article no. 16359 is 'S-COMMERCE IS MORE ABOUT 'ENGAGE' THAN 'LIKE''  S-Commerce is more about 'Engage' than 'Like'
Customer Loyalty marketing article no. 30245 is 'AEROPLAN SIGNS UP EYE CARE PARTNER'  Aeroplan signs up eye care partner
Customer Loyalty marketing article no. 88587 is 'GEN Y HAPPY TO SHARE DATA... IF REWARDED'  Gen Y happy to share data... if rewarded
Customer Loyalty marketing article no. 13559 is 'ICLP CALLS FOR MORE LOYALTY INNOVATION'  ICLP calls for more loyalty innovation
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 18th, 2011...

Customer Loyalty marketing article no. 43062 is 'AFFILIATE MARKETERS WORRIED ABOUT COOKIES'  Affiliate marketers worried about cookies
Customer Loyalty marketing article no. 50135 is 'HILTON HHONORS LAUNCHES GLOBAL SHOPPING MALL'  Hilton HHonors launches global shopping mall
Customer Loyalty marketing article no. 55475 is 'WINNERS AND LOSERS OF THE UK CONSUMER'S LOYALTY'  Winners and losers of the UK consumer's loyalty
Customer Loyalty marketing article no. 39453 is 'NATIONWIDE LAUNCHES LOYALTY SCHEME IN UK'  Nationwide launches loyalty scheme in UK
Customer Loyalty marketing article no. 75056 is 'SEVEN BEST PRACTICES OF SOCIAL MEDIA MARKETING'  Seven best practices of social media marketing
Customer Loyalty marketing article no. 4301 is 'BULGARIAN BANK UNVEILS CONTACTLESS LOYALTY CARD'  Bulgarian bank unveils contactless loyalty card
Customer Loyalty marketing article no. 90009 is 'MARKETERS MISSING OUT ON LOYAL ADVOCATES'  Marketers missing out on loyal advocates
Customer Loyalty marketing article no. 59438 is 'CLUBCARD ARCHITECT JOINS NECTAR'S PARENT COMPANY'  Clubcard architect joins Nectar's parent company
Customer Loyalty marketing article no. 24595 is 'EMAIL MARKETERS FACE MORE 'NO EMAIL DAYS''  Email marketers face more 'no email days'
Customer Loyalty marketing article no. 29126 is 'EBUCKS SIGNS UP WETHERLYS FOR EARNING & BURNING'  eBucks signs up Wetherlys for earning & burning
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 11th, 2011...

Customer Loyalty marketing article no. 23527 is 'RENEWED FOCUS FOR DIGITAL MARKETING CHANNELS'  Renewed focus for digital marketing channels
Customer Loyalty marketing article no. 32331 is 'REWARDCANADA ISSUES PRIZES FOR ITS 10TH BIRTHDAY'  RewardCanada issues prizes for its 10th birthday
Customer Loyalty marketing article no. 59034 is 'THERE'S NOTHING LIKE MOTHER'S LOYALTY - OR IS THERE?'  There's nothing like Mother's loyalty - or is there?
Customer Loyalty marketing article no. 52366 is 'MILEAGEPLUS OFFERS MILES FOR PERSONAL INSIGHT'  MileagePlus offers miles for personal insight
Customer Loyalty marketing article no. 19254 is 'DIRECT MAIL DRIVES DIGITAL MARKETING SUCCESS'  Direct mail drives digital marketing success
Customer Loyalty marketing article no. 83417 is 'SEARS AND KMART OFFER FIVE-FOLD LOYALTY POINTS'  Sears and Kmart offer five-fold loyalty points
Customer Loyalty marketing article no. 32292 is 'MARKETERS FAILING TO 'WALK THE MULTICHANNEL WALK''  Marketers failing to 'walk the multichannel walk'
Customer Loyalty marketing article no. 32552 is 'AA & KINGFISHER AIRLINES SIGN FFP AGREEMENT'  AA & Kingfisher Airlines sign FFP agreement
Customer Loyalty marketing article no. 84890 is 'NEW CONSUMER MINDSET EVOLVES AROUND THE WORLD'  New consumer mindset evolves around the world
Customer Loyalty marketing article no. 1317 is 'THE MAIN EFFECTS OF THE RECESSION ON BRAND LOYALTY'  The main effects of the recession on brand loyalty
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 4th, 2011...

Customer Loyalty marketing article no. 79549 is 'OFFLINE WOM MOST INFLUENTIAL AMONG PARENTS'  Offline WoM most influential among parents
Customer Loyalty marketing article no. 17339 is 'AMEX BLUE FOR BUSINESS REWARDS SME OWNERS'  Amex Blue for Business rewards SME owners
Customer Loyalty marketing article no. 77413 is 'BEST PRACTICES FOR EFFECTIVE MOBILE MARKETING'  Best practices for effective mobile marketing
Customer Loyalty marketing article no. 23747 is 'REZIDOR HOTELS UNVEILS CLUB CARLSON FOR BUSINESS'  Rezidor Hotels unveils Club Carlson for Business
Customer Loyalty marketing article no. 58187 is 'VODAFONE UK TARGETS PREPAID LOYALTY'  Vodafone UK targets prepaid loyalty
Customer Loyalty marketing article no. 95521 is 'STUDY REVEALS CHANGING DRIVERS OF HOTEL LOYALTY'  Study reveals changing drivers of hotel loyalty
Customer Loyalty marketing article no. 46128 is 'MERSEYTRAVEL UNVEILS TRAVEL REWARDS SMARTCARD'  Merseytravel unveils travel rewards smartcard
Customer Loyalty marketing article no. 67749 is 'SAINSBURY'S LIFE INSURANCE DOUBLES NECTAR POINTS'  Sainsbury's Life Insurance doubles Nectar points
Customer Loyalty marketing article no. 56000 is 'TOYS'R'US INCREASES CHRISTMAS LOYALTY REWARDS'  Toys'R'Us increases Christmas loyalty rewards
Customer Loyalty marketing article no. 91248 is 'REWARDALL LAUNCHES IN THE MIDDLE EAST'  RewardAll launches in the Middle East
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 28th, 2011...

Customer Loyalty marketing article no. 2739 is 'FASTER FLIGHT UPDATES WOULD BOOST AIRLINE LOYALTY'  Faster flight updates would boost airline loyalty
Customer Loyalty marketing article no. 71358 is 'HILTON REWARDS HARDEST WORKERS IN CHINA'  Hilton rewards hardest workers in China
Customer Loyalty marketing article no. 92057 is 'CAR DEALERS OFFERED CARD-FREE LOYALTY SCHEME'  Car dealers offered card-free loyalty scheme
Customer Loyalty marketing article no. 3403 is 'AMERICAN AIRLINES & ETIHAD EXPAND FFP PARTNERSHIP'  American Airlines & Etihad expand FFP partnership
Customer Loyalty marketing article no. 95925 is 'STUDY REVEALS SHOPPERS' SMARTPHONE HABITS'  Study reveals shoppers' smartphone habits
Customer Loyalty marketing article no. 55746 is 'NEOLANE ANNOUNCES PERSONALISED FACEBOOK OFFERS'  Neolane announces personalised Facebook offers
Customer Loyalty marketing article no. 88454 is 'BEST PRACTICES FOR HIGHER-TECH EXHIBITION MARKETING'  Best practices for higher-tech exhibition marketing
Customer Loyalty marketing article no. 16889 is 'GIANT EAGLE OFFERS BRAND-SPECIFIC MOBILE REWARDS'  Giant Eagle offers brand-specific mobile rewards
Customer Loyalty marketing article no. 31584 is 'MOBILE BRAND INTERACTIONS GETTING MORE PERSONAL'  Mobile brand interactions getting more personal
Customer Loyalty marketing article no. 34384 is 'SATMETRIX LAUNCHES CLOUD-BASED FRANCHISE LOYALTY PLATFORM'  Satmetrix launches cloud-based franchise loyalty platform
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 21st, 2011...

Customer Loyalty marketing article no. 98067 is 'PROMOTIONAL MERCHANDISE ADDS LASTING BRAND VALUE'  Promotional merchandise adds lasting brand value
Customer Loyalty marketing article no. 88049 is 'CREDIT CARD REWARD REDEMPTION RATE RISES'  Credit card reward redemption rate rises
Customer Loyalty marketing article no. 44661 is 'LOYALTY REWARDS TO INCLUDE SHARES IN THE COMPANY?'  Loyalty rewards to include shares in the company?
Customer Loyalty marketing article no. 48269 is 'DISCOVER & AMAZON PARTNER UP FOR LOYALTY'  Discover & Amazon partner up for loyalty
Customer Loyalty marketing article no. 10885 is 'DIRECT MAIL LOOKS PROMISING DESPITE ECONOMIC WOES'  Direct Mail looks promising despite economic woes
Customer Loyalty marketing article no. 23039 is 'PAYPAL TO ACCEPT POINTS & MILES AS DIGITAL CURRENCY'  PayPal to accept points & miles as digital currency
Customer Loyalty marketing article no. 47556 is 'TWEETED COMPLAINTS NOT TAKEN SERIOUSLY, STUDY FINDS'  Tweeted complaints not taken seriously, study finds
Customer Loyalty marketing article no. 63173 is 'ESTONIAN AIR'S SOCIAL LOYALTY SCHEME REWARDS ADVOCACY'  Estonian Air's social loyalty scheme rewards advocacy
Customer Loyalty marketing article no. 42879 is 'CONSUMERS 'NOT FEELING BENEFIT' OF SHARING THEIR DATA'  Consumers 'not feeling benefit' of sharing their data
Customer Loyalty marketing article no. 3763 is 'EU BANS PRE-TICKED BOXES ON CONSUMER WEBSITES'  EU bans pre-ticked boxes on consumer websites
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 14th, 2011...

Customer Loyalty marketing article no. 95621 is 'RE/MAX LAUNCHES AFFILIATE-DRIVEN LOYALTY SCHEME'  Re/Max launches affiliate-driven loyalty scheme
Customer Loyalty marketing article no. 92417 is 'VIRGIN AMERICA JOINS AMEX MEMBERSHIP REWARDS'  Virgin America joins Amex Membership Rewards
Customer Loyalty marketing article no. 2031 is 'HOW GENERATION Y WILL RESHAPE CUSTOMER LOYALTY'  How Generation Y will reshape customer loyalty
Customer Loyalty marketing article no. 73191 is 'RBC REWARDS & TRAVELOCITY MAKE BOOKINGS EASIER'  RBC Rewards & Travelocity make bookings easier
Customer Loyalty marketing article no. 86267 is 'SOCIAL MEDIA'S BRAND MARKETING VALUE REVEALED'  Social media's brand marketing value revealed
Customer Loyalty marketing article no. 154 is 'RETAILERS MUST WORK HARDER ON MOBILE CHANNEL'  Retailers must work harder on mobile channel
Customer Loyalty marketing article no. 69621 is 'FRESH & EASY LAUNCHES LOYALTY CARD NATIONWIDE'  Fresh & Easy launches loyalty card nationwide
Customer Loyalty marketing article no. 21151 is 'DELTA HOTELS, AIR CANADA & AEROPLAN PARTNER UP'  Delta Hotels, Air Canada & Aeroplan partner up
Customer Loyalty marketing article no. 19678 is 'AEROPLAN REBRAND INCLUDES LMG & CARLSON MARKETING'  Aeroplan rebrand includes LMG & Carlson Marketing
Customer Loyalty marketing article no. 50654 is 'SUPERSHUTTLE & EXECUCAR JOIN RAPID REWARDS'  SuperShuttle & ExecuCar join Rapid Rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 7th, 2011...

Customer Loyalty marketing article no. 36509 is 'CONSUMERS SEEK BETTER PRODUCT DETAIL ONLINE'  Consumers seek better product detail online
Customer Loyalty marketing article no. 20487 is 'VISA EUROPE UNVEILS NEW M-PAYMENT OPTIONS'  Visa Europe unveils new m-payment options
Customer Loyalty marketing article no. 68553 is 'VALUE DRIVES TRAVEL LOYALTY & ENGAGEMENT'  Value drives travel loyalty & engagement
Customer Loyalty marketing article no. 24355 is 'GROUPON PILOTS PAYMENT CARD LOYALTY SCHEME'  Groupon pilots payment card loyalty scheme
Customer Loyalty marketing article no. 83507 is 'STUDY SEPARATES MODERN MULTICHANNEL CONSUMERS'  Study separates modern multichannel consumers
Customer Loyalty marketing article no. 79493 is 'POSTERREVOLUTION.COM LAUNCHES LOYALTY SCHEME'  PosterRevolution.com launches loyalty scheme
Customer Loyalty marketing article no. 32186 is 'TARNISHED SOCIAL MEDIA STILL STRONG FOR MARKETING'  Tarnished social media still strong for marketing
Customer Loyalty marketing article no. 10160 is 'POINTS.COM LAUNCHES E-MERCHANT LOYALTY APP'  Points.com launches e-merchant loyalty app
Customer Loyalty marketing article no. 49681 is 'MARKETERS PRIORITISING MOBILE & SOCIAL STRATEGIES'  Marketers prioritising mobile & social strategies
Customer Loyalty marketing article no. 31118 is 'BANCO DO BRASIL ROLLS OUT DOTZ LOYALTY SCHEME'  Banco do Brasil rolls out Dotz loyalty scheme
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 30th, 2011...

Customer Loyalty marketing article no. 40068 is 'PAYBACK LAUNCHES COUPON PLATFORM IN GERMANY'  PayBack launches coupon platform in Germany
Customer Loyalty marketing article no. 59958 is 'TRANSIT TREASURE REWARDS PUBLIC TRANSPORT USERS'  Transit Treasure rewards public transport users
Customer Loyalty marketing article no. 26846 is 'NINE BEST PRACTICES OF SOCIAL MEDIA MARKETING'  Nine best practices of social media marketing
Customer Loyalty marketing article no. 26182 is 'AADVANTAGE OFFERS TRANS-ATLANTIC BONUS MILES'  AAdvantage offers trans-Atlantic bonus miles
Customer Loyalty marketing article no. 1615 is 'PAYBACK LAUNCHES MULTI-CHANNEL MARKETING PLATFORM'  Payback launches multi-channel marketing platform
Customer Loyalty marketing article no. 1874 is 'UNITED CONTINENTAL UNVEILS MILEAGE PLUS 2012'  United Continental unveils Mileage Plus 2012
Customer Loyalty marketing article no. 54212 is 'TRANSFORMING BLIND DATA INTO LIFETIME RELATIONSHIPS'  Transforming blind data into lifetime relationships
Customer Loyalty marketing article no. 8030 is 'NFC SMART POSTERS TO OFFER LOYALTY REWARDS'  NFC smart posters to offer loyalty rewards
Customer Loyalty marketing article no. 32192 is 'LOYALTY AWARDS HONOUR FEDEX, SEARS & COCA-COLA'  Loyalty awards honour FedEx, Sears & Coca-Cola
Customer Loyalty marketing article no. 86262 is 'TOP THREE SECRETS OF TODAY'S LOYALTY LEADERS'  Top three secrets of today's loyalty leaders
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 23rd, 2011...

Customer Loyalty marketing article no. 84125 is 'SETTING UP A FACEBOOK MARKETING STRATEGY'  Setting up a Facebook marketing strategy
Customer Loyalty marketing article no. 30460 is 'GRID MILES SCHEME REWARDS SAFER DRIVERS'  Grid Miles scheme rewards safer drivers
Customer Loyalty marketing article no. 64899 is 'ADVOCACY 2.0: IT'S TIME TO LISTEN TO THE VOICES'  Advocacy 2.0: it's time to listen to the voices
Customer Loyalty marketing article no. 88139 is 'QUINTLOYALTY LAUNCHES ONLINE REWARDS PLATFORM'  QuintLoyalty launches online rewards platform
Customer Loyalty marketing article no. 65304 is 'REPORT EXAMINES MILLENNIAL LIFE STAGE MARKETING'  Report examines Millennial life stage marketing
Customer Loyalty marketing article no. 60368 is 'AEROMEXICO MAKES REDEMPTIONS EASIER'  Aeromexico makes redemptions easier
Customer Loyalty marketing article no. 48618 is 'KULA CAUSES TURNS POINTS INTO DONATIONS'  Kula Causes turns points into donations
Customer Loyalty marketing article no. 71403 is 'MOBILE APP USES SOUND AS LOYALTY IDENTIFIER'  Mobile app uses sound as loyalty identifier
Customer Loyalty marketing article no. 65658 is 'CONSUMERS SEEK EMOTIONAL TIES WITH BRANDS'  Consumers seek emotional ties with brands
Customer Loyalty marketing article no. 9452 is 'LOYALTY WORLD UK EXPLORES LOYALTY STRATEGY'  Loyalty World UK explores loyalty strategy
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 16th, 2011...

Customer Loyalty marketing article no. 98770 is 'WHAT DRIVES CPG BRAND LOYALTY EROSION?'  What drives CPG brand loyalty erosion?
Customer Loyalty marketing article no. 10116 is 'PRICELESS LOYALTY SCHEME ISSUES 60,000TH CARD'  Priceless loyalty scheme issues 60,000th card
Customer Loyalty marketing article no. 2639 is 'HOW GEOLOCATION MARKETING TIES INTO LOYALTY'  How geolocation marketing ties into loyalty
Customer Loyalty marketing article no. 25069 is 'SOBEYS & ESSO ALLOW REWARD POINTS CONVERSION'  Sobeys & Esso allow reward points conversion
Customer Loyalty marketing article no. 57777 is 'AUGMENTED REALITY RAISES PRICE POINTS'  Augmented Reality raises price points
Customer Loyalty marketing article no. 59654 is 'SHOPTEXT & AOL SHORTCUTS DO LOYALTY M-COUPONS'  ShopText & AOL Shortcuts do loyalty m-coupons
Customer Loyalty marketing article no. 907 is 'TOMORROW'S DIGITAL MARKETING BEST PRACTICES EXPLAINED'  Tomorrow's digital marketing best practices explained
Customer Loyalty marketing article no. 40804 is 'CANADIAN SMES WON'T DROP PERKS IN DOWNTURN'  Canadian SMEs won't drop perks in downturn
Customer Loyalty marketing article no. 58962 is 'STUDY REVEALS BRAND LOYALTY DRIVERS & STRATEGIES'  Study reveals brand loyalty drivers & strategies
Customer Loyalty marketing article no. 4487 is 'SWISSOTEL CIRCLE LOYALTY SCHEME LAUNCHED'  Swissotel Circle loyalty scheme launched
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 9th, 2011...

Customer Loyalty marketing article no. 24523 is 'NEW TOOL IDENTIFIES GREEN & ETHICAL CUSTOMERS'  New tool identifies green & ethical customers
Customer Loyalty marketing article no. 54689 is 'DELTA OPENS NEW SKY CLUB IN SEATTLE'  Delta opens new Sky Club in Seattle
Customer Loyalty marketing article no. 17305 is 'CUSTOMERS HEADING FOR THE 'LESS CASH SOCIETY''  Customers heading for the 'less cash society'
Customer Loyalty marketing article no. 29459 is 'CITIBANK OFFERS FLYDUBAI VOUCHER REDEMPTIONS'  Citibank offers FlyDubai voucher redemptions
Customer Loyalty marketing article no. 66439 is 'BA MILES TO BE REBRANDED 'AVIOS''  BA Miles to be rebranded 'Avios'
Customer Loyalty marketing article no. 82056 is 'COUPONS.COM LAUNCHES SAVINGS CLUB'  Coupons.com launches Savings Club
Customer Loyalty marketing article no. 61762 is 'DUBLI ENTERS SPAIN AND REWARDS REFERRALS'  DubLi enters Spain and rewards referrals
Customer Loyalty marketing article no. 22646 is 'BANK OF AMERICA LAUNCHES CASH REWARDS CARDS'  Bank of America launches Cash Rewards cards
Customer Loyalty marketing article no. 974 is 'HOW E-MAIL MARKETING CAN BECOME TRULY SOCIAL'  How e-mail marketing can become truly social
Customer Loyalty marketing article no. 2042 is 'SOCIAL MEDIA CONFERENCE TO EXPLAIN THE FUTURE'  Social Media conference to explain the future
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 2nd, 2011...

Customer Loyalty marketing article no. 8451 is 'UK BINGO PLAYERS REWARDED FOR ONLINE LOYALTY'  UK bingo players rewarded for online loyalty
Customer Loyalty marketing article no. 79610 is 'SANTANDER REWARDS CARD USERS WITH CASHBACK'  Santander rewards card users with cashback
Customer Loyalty marketing article no. 66129 is 'EMV HERALDING SMART LOYALTY IN US, AT LAST?'  EMV heralding smart loyalty in US, at last?
Customer Loyalty marketing article no. 80015 is 'PRIORITY CLUB RUNS POINTS MULTIPLIER PROMOTION'  Priority Club runs Points Multiplier promotion
Customer Loyalty marketing article no. 38358 is 'CANADA POST SOLICITS FEEDBACK VIA QR CODES'  Canada Post solicits feedback via QR Codes
Customer Loyalty marketing article no. 89887 is 'MULTIPLUS FIDELIDADE JOINS VOILA HOTEL REWARDS'  Multiplus Fidelidade joins Voila Hotel Rewards
Customer Loyalty marketing article no. 61857 is 'SAINSBURY'S TRIALS PRICE-MATCHING TECHNOLOGY'  Sainsbury's trials price-matching technology
Customer Loyalty marketing article no. 92832 is 'MARRIOTT REWARDS OFFERS UP TO 30,000 BONUS MILES'  Marriott Rewards offers up to 30,000 bonus miles
Customer Loyalty marketing article no. 37295 is 'NECTAR POINTS OFFERED FOR GREENER & HEALTHIER LIFE'  Nectar points offered for greener & healthier life
Customer Loyalty marketing article no. 42636 is 'SMARTPHONES GET NEW LOYALTY COUPON APP'  Smartphones get new loyalty coupon app
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 26th, 2011...

Customer Loyalty marketing article no. 74680 is 'MOBILE APP TO REWARD LOCALLY LOYAL SHOPPERS'  Mobile app to reward locally loyal shoppers
Customer Loyalty marketing article no. 30482 is 'EMERALD CLUB RUNS 'RENT RENT REWARD' PROMOTION'  Emerald Club runs 'Rent Rent Reward' promotion
Customer Loyalty marketing article no. 89633 is 'IS SOCIAL MEDIA'S ROI TOO DIFFICULT TO MEASURE?'  Is social media's ROI too difficult to measure?
Customer Loyalty marketing article no. 59062 is 'VIRGIN AMERICA & HERTZ PARTNER ON LOYALTY DEALS'  Virgin America & Hertz partner on loyalty deals
Customer Loyalty marketing article no. 50776 is 'HOW CAN SOCIAL MEDIA DRIVE CUSTOMER LOYALTY?'  How can social media drive customer loyalty?
Customer Loyalty marketing article no. 28750 is 'BARCLAYCARD REWARDS US CARDHOLDERS WITH CARTERA'  Barclaycard rewards US cardholders with Cartera
Customer Loyalty marketing article no. 68271 is 'CONSUMERS WIDEN MOBILE SHOPPING BEHAVIOUR'  Consumers widen mobile shopping behaviour
Customer Loyalty marketing article no. 49708 is 'COUPON USAGE UP AS CONSUMERS TRY TO SAVE CASH'  Coupon usage up as consumers try to save cash
Customer Loyalty marketing article no. 19491 is 'CONSUMER 'SOCIAL MEDIA FATIGUE' SETTING IN ALREADY'  Consumer 'social media fatigue' setting in already
Customer Loyalty marketing article no. 46195 is 'BAHRAIN AIR LAUNCHES LOYALTY PROGRAMME'  Bahrain Air launches loyalty programme
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 19th, 2011...

Customer Loyalty marketing article no. 32973 is 'FNB'S EBUCKS REPORTS 26% GROWTH IN REWARDS'  FNB's eBucks reports 26% growth in rewards
Customer Loyalty marketing article no. 32309 is 'FACTORS THAT INFLUENCE RESTAURANTS' FUTURE PATRONAGE'  Factors that influence restaurants' future patronage
Customer Loyalty marketing article no. 7742 is 'HOW RETAILERS CAN IMPROVE SOCIAL MEDIA MARKETING'  How retailers can improve social media marketing
Customer Loyalty marketing article no. 81443 is 'US CONSUMERS VALUE SELF-CHECKOUT ABOVE ALL ELSE'  US consumers value self-checkout above all else
Customer Loyalty marketing article no. 33782 is 'HOW TO MANAGE TODAY'S MULTI-CHANNEL SURFER'  How to manage today's multi-channel surfer
Customer Loyalty marketing article no. 76766 is 'AADVANTAGE BRINGS BACK ELITE REWARDS'  AAdvantage brings back Elite Rewards
Customer Loyalty marketing article no. 929 is 'IHG LAUNCHES PRIORITY CLUB SHOPPING REWARDS MALL'  IHG launches Priority Club Shopping rewards mall
Customer Loyalty marketing article no. 28441 is 'PRICELOCK LAUNCHES EMPLOYEE FUEL INCENTIVES'  Pricelock launches employee fuel incentives
Customer Loyalty marketing article no. 92787 is 'HERTZ SWAPS #1 AWARDS FOR GOLD PLUS REWARDS'  Hertz swaps #1 Awards for Gold Plus Rewards
Customer Loyalty marketing article no. 63987 is 'LOYALTY WORLD USA EXPLORES CUSTOMER MANAGEMENT'  Loyalty World USA explores customer management
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 12th, 2011...

Customer Loyalty marketing article no. 44761 is 'AIRLINES CAN STILL LEARN FROM THEIR LOYALTY DATA'  Airlines can still learn from their loyalty data
Customer Loyalty marketing article no. 94558 is 'DELTA & LIVINGSOCIAL OFFER REGION-SPECIFIC DEALS'  Delta & LivingSocial offer region-specific deals
Customer Loyalty marketing article no. 71723 is 'CONSUMERS SPEND MORE FOR 'VALUABLE REWARDS''  Consumers spend more for 'valuable rewards'
Customer Loyalty marketing article no. 66787 is 'SHOPSAVVY & GROCERY SAVER TARGET MOBILE DEALS'  ShopSavvy & Grocery Saver target mobile deals
Customer Loyalty marketing article no. 55038 is 'BLUEWATER MALL LAUNCHES SHOPPER LOYALTY CLUB'  Bluewater mall launches shopper loyalty club
Customer Loyalty marketing article no. 90286 is 'ROI METRICS LINKED TO BETTER CORPORATE GROWTH'  ROI metrics linked to better corporate growth
Customer Loyalty marketing article no. 84541 is 'GAMIFICATION INSINUATES BRANDS INTO CONSUMERS' LIVES'  Gamification insinuates brands into consumers' lives
Customer Loyalty marketing article no. 28335 is 'MARKET STREET ROLLS OUT LOYALTY SCHEME'  Market Street rolls out loyalty scheme
Customer Loyalty marketing article no. 70396 is 'FFPS TO PLAY VITAL ROLE IN AIRLINES' FUTURE GROWTH'  FFPs to play vital role in airlines' future growth
Customer Loyalty marketing article no. 5190 is 'SHOPPER INSIGHTS TO CHANGE THE RETAIL LANDSCAPE'  Shopper Insights to change the retail landscape
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 5th, 2011...

Customer Loyalty marketing article no. 9058 is 'DEBIT CARD LOYALTY POINTS GO LARGELY UNREDEEMED'  Debit card loyalty points go largely unredeemed
Customer Loyalty marketing article no. 31489 is 'BORDERS AND BORDERS REWARDS CLOSING'  Borders and Borders Rewards closing
Customer Loyalty marketing article no. 37639 is 'WHAT'S NEW IN LOYALTY 2.0, AND WHAT COMES NEXT?'  What's new in Loyalty 2.0, and what comes next?
Customer Loyalty marketing article no. 66073 is 'US USES US$2BN IN COUPONS IN 2011 SO FAR'  US uses US$2bn in coupons in 2011 so far
Customer Loyalty marketing article no. 7327 is 'CANADIANS FOLLOW THE SOCIAL CROWD IN BRAND CHOICES'  Canadians follow the social crowd in brand choices
Customer Loyalty marketing article no. 10126 is 'MERCHANT REWARDS MOBILE WALLET LAUNCHES IN CHICAGO'  Merchant rewards mobile wallet launches in Chicago
Customer Loyalty marketing article no. 28285 is 'WHAT CUSTOMERS WANT FROM GROCERY RETAILERS'  What customers want from grocery retailers
Customer Loyalty marketing article no. 47252 is 'ZAZZLE LOYALTY CARD OFFERS UNLIMITED FREE SHIPPING'  Zazzle loyalty card offers unlimited free shipping
Customer Loyalty marketing article no. 37234 is 'WHY BRITISH SHOPPERS STILL PREFER THE HIGH STREET'  Why British shoppers still prefer the high street
Customer Loyalty marketing article no. 31235 is 'STUDY CITES TOP REASONS FOR USING MOBILE SHOPPING'  Study cites top reasons for using mobile shopping
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 29th, 2011...

Customer Loyalty marketing article no. 97459 is 'WHAT WOMEN WANT... FROM THEIR BUYING DECISIONS'  What women want... from their buying decisions
Customer Loyalty marketing article no. 36171 is 'AMERICAN AIRLINES LAUNCHES ELITE TRAVELLER CARD'  American Airlines launches Elite Traveller card
Customer Loyalty marketing article no. 73151 is 'MARKETERS FACE TOUGHER METRICS & ACCOUNTABILITY'  Marketers face tougher metrics & accountability
Customer Loyalty marketing article no. 62211 is 'EMOTIONAL METRICS SHOW 'HOW CUSTOMERS FEEL''  Emotional metrics show 'how customers feel'
Customer Loyalty marketing article no. 41917 is 'THREE KEY TRENDS FOR RETAIL AND LOYALTY MARKETING'  Three key trends for retail and loyalty marketing
Customer Loyalty marketing article no. 2801 is 'STUDY SHOWS HOW CREDIT UNIONS CAN BOOST LOYALTY'  Study shows how credit unions can boost loyalty
Customer Loyalty marketing article no. 20150 is 'PAYBACK TO DOUBLE ITS PRESENCE IN INDIA'  Payback to double its presence in India
Customer Loyalty marketing article no. 21218 is 'AEROPOSTALE LAUNCHES MULTI-CHANNEL LOYALTY SCHEME'  Aeropostale launches multi-channel loyalty scheme
Customer Loyalty marketing article no. 18013 is 'LOYALTYONE BUYS INTO INDIAN LOYALTY AGENCY'  LoyaltyOne buys into Indian loyalty agency
Customer Loyalty marketing article no. 27626 is 'US PAYMENT NETWORKS SUPPORT ISIS M-COMMERCE PLATFORM'  US payment networks support Isis m-commerce platform
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 22nd, 2011...

Customer Loyalty marketing article no. 72842 is 'WHAT MAKES CUSTOMERS SWITCH PAYMENT METHODS?'  What makes customers switch payment methods?
Customer Loyalty marketing article no. 86727 is 'HILTON HHONORS OFFERS POINT STRETCHER REWARDS'  Hilton HHonors offers Point Stretcher Rewards
Customer Loyalty marketing article no. 45071 is 'DRIVING RETAIL LOYALTY WITH REAL-TIME INTERACTIONS'  Driving retail loyalty with real-time interactions
Customer Loyalty marketing article no. 70042 is 'FLYING CLUB MEMBERS TO SHARE WITH FRIENDS & FAMILY'  Flying Club members to share with friends & family
Customer Loyalty marketing article no. 68569 is 'WHY COMPANIES THAT LISTEN GET BETTER RESULTS'  Why companies that listen get better results
Customer Loyalty marketing article no. 99545 is 'WOLFE LINKS REWARD CARDS WITH SOCIAL MEDIA'  Wolfe links reward cards with social media
Customer Loyalty marketing article no. 6618 is 'SERVICE IS NOW THE KEY FACTOR IN AFFLUENT LOYALTY'  Service is now the key factor in affluent loyalty
Customer Loyalty marketing article no. 11959 is 'OPEN LOOP REWARD CARDS MORE EFFECTIVE THAN CLOSED'  Open loop reward cards more effective than closed
Customer Loyalty marketing article no. 95936 is 'FFPS: A PANACEA FOR AIRPORT LOYALTY?'  FFPs: A Panacea for airport loyalty?
Customer Loyalty marketing article no. 44002 is 'CLEAR OPPORTUNITY FOR MOBILE REWARDS IN AFRICA'  Clear opportunity for mobile rewards in Africa
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 15th, 2011...

Customer Loyalty marketing article no. 99569 is 'EXECUTIVES SAY A SOCIAL STRATEGY IS NOW CRITICAL'  Executives say a social strategy is now critical
Customer Loyalty marketing article no. 68998 is 'RITZ CARLTON REWARDS OFFERS 30K BONUS POINTS'  Ritz Carlton Rewards offers 30K bonus points
Customer Loyalty marketing article no. 34154 is 'TURNING ANCILLARY REVENUES INTO LOYAL CUSTOMERS'  Turning ancillary revenues into loyal customers
Customer Loyalty marketing article no. 38686 is 'MILEAGE PLUS MEMBER FLIES 10 MILLIONTH MILE'  Mileage Plus member flies 10 millionth mile
Customer Loyalty marketing article no. 78206 is 'HOW TO STRATEGISE FOR SOCIAL MEDIA MARKETING'  How to strategise for social media marketing
Customer Loyalty marketing article no. 33086 is 'FLYBUYS DOUBLES COLES SOURCE CARD REWARDS'  FlyBuys doubles Coles Source card rewards
Customer Loyalty marketing article no. 41890 is 'MOBILE LOYALTY SCHEMES TO TAKE OFF, CONSUMERS SAY'  Mobile loyalty schemes to take off, consumers say
Customer Loyalty marketing article no. 68593 is 'PRIORITY CLUB REWARDS RUNS SUMMER 'TWEETSTAKES''  Priority Club Rewards runs summer 'Tweetstakes'
Customer Loyalty marketing article no. 88483 is 'CONSUMERS RESPONDING TO MOBILE INTERACTIONS'  Consumers responding to mobile interactions
Customer Loyalty marketing article no. 28813 is 'MARKETERS STILL NEED BETTER BOARDROOM BUY-IN'  Marketers still need better boardroom buy-in
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 8th, 2011...

Customer Loyalty marketing article no. 17677 is 'FLASH SALES STILL UNKNOWN TO AFFLUENT CONSUMERS'  Flash sales still unknown to affluent consumers
Customer Loyalty marketing article no. 91378 is 'ASIA MILES OFFERS TRANSFERS TO PAYPAL ACCOUNTS'  Asia Miles offers transfers to PayPal accounts
Customer Loyalty marketing article no. 43717 is 'COALITION LOYALTY: FUTURE-PROOF, OR REACHING ITS LIMIT?'  Coalition loyalty: future-proof, or reaching its limit?
Customer Loyalty marketing article no. 86701 is 'MILEAGE PLUS FOR BOTH UNITED AIRLINES & CONTINENTAL'  Mileage Plus for both United Airlines & Continental
Customer Loyalty marketing article no. 84305 is 'PRESTIGE BRAND DISCOUNTS HAVE PAID OFF'  Prestige brand discounts have paid off
Customer Loyalty marketing article no. 38376 is 'STUDY QUESTIONS PROFITABILITY OF LOYALTY SCHEMES'  Study questions profitability of loyalty schemes
Customer Loyalty marketing article no. 2724 is 'MARKETERS FALLING BEHIND AT CUSTOMER RETENTION'  Marketers falling behind at customer retention
Customer Loyalty marketing article no. 36240 is 'ONE IN FIVE CUSTOMERS LET DOWN BY POOR SERVICE'  One in five customers let down by poor service
Customer Loyalty marketing article no. 9132 is 'MOST MARKETING EMAIL LACKS 'PERSONAL TOUCH''  Most marketing email lacks 'personal touch'
Customer Loyalty marketing article no. 17014 is 'ASIAN SOCIAL MEDIA CONFERENCE FORESEES THE FUTURE'  Asian Social Media conference foresees the future
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 1st, 2011...

Customer Loyalty marketing article no. 54808 is 'STUDY LINKS TV AD RESPONSES TO CPG PURCHASES'  Study links TV ad responses to CPG purchases
Customer Loyalty marketing article no. 76430 is 'COMBINING SMS, MOBILE ADS & TRADITIONAL MARKETING'  Combining SMS, mobile ads & traditional marketing
Customer Loyalty marketing article no. 64680 is 'UNTARGETED E-MARKETING LOSES MOST CUSTOMERS'  Untargeted e-marketing loses most customers
Customer Loyalty marketing article no. 99928 is 'GREEK BANK REPORTS LOYALTY SCHEME'S SUCCESS'  Greek bank reports loyalty scheme's success
Customer Loyalty marketing article no. 94183 is 'PURCHASE DECISIONS 'INCREASINGLY COMPLEX', STUDY FINDS'  Purchase decisions 'increasingly complex', study finds
Customer Loyalty marketing article no. 37977 is 'NBAD STAR POINTS PARTNERS WITH FLYDUBAI'  NBAD Star Points partners with FlyDubai
Customer Loyalty marketing article no. 80038 is 'STUDY REVEALS WEAK MARKETING METRICS'  Study reveals weak marketing metrics
Customer Loyalty marketing article no. 27296 is 'SMART PHONES: PUSHING, PULLING & PRIVACY'  Smart phones: pushing, pulling & privacy
Customer Loyalty marketing article no. 12083 is 'ASDA REVEALS DIGITAL MARKETING INSIGHTS'  Asda reveals digital marketing insights
Customer Loyalty marketing article no. 4606 is 'REGENCY TRAVEL & TOURS JOINS AIR MILES MIDDLE EAST'  Regency Travel & Tours joins Air Miles Middle East
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 24th, 2011...

Customer Loyalty marketing article no. 47281 is 'MOBILE WALLETS MEET WITH CONSUMER CAUTION'  Mobile wallets meet with consumer caution
Customer Loyalty marketing article no. 75716 is 'STARWOOD OFFERS US$40 FUEL CARD FOR 2-NIGHT STAY'  Starwood offers US$40 fuel card for 2-night stay
Customer Loyalty marketing article no. 16969 is 'BIG TRAIN LAUNCHES B2B LOYALTY SCHEME'  Big Train launches B2B loyalty scheme
Customer Loyalty marketing article no. 93210 is 'E-MILES ISSUES 1 BILLIONTH AD-BASED REWARD'  e-Miles issues 1 billionth ad-based reward
Customer Loyalty marketing article no. 11369 is 'STUDY EXAMINES TRUST IN CONSUMER RELATIONSHIPS'  Study examines trust in consumer relationships
Customer Loyalty marketing article no. 56894 is 'PADDY POWER BINGO LAUNCHES LOYALTY CARD'  Paddy Power Bingo launches loyalty card
Customer Loyalty marketing article no. 46876 is 'BIG Y ADDS SOCIAL SHOPPING TO LOYALTY CARD'  Big Y adds social shopping to loyalty card
Customer Loyalty marketing article no. 3488 is 'UK CONSUMERS MISS OUT ON BANK REWARDS'  UK consumers miss out on bank rewards
Customer Loyalty marketing article no. 7097 is 'LOYALTY SCHEMES KEY TO YOUNG WEALTHY CONSUMERS'  Loyalty schemes key to young wealthy consumers
Customer Loyalty marketing article no. 69711 is 'CHINESE BANK LAUNCHES SOCIAL REWARDS CREDIT CARD'  Chinese bank launches social rewards credit card
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 17th, 2011...

Customer Loyalty marketing article no. 56529 is 'CANADIANS CHOOSE TRAVEL FOR LOYALTY REWARDS'  Canadians choose travel for loyalty rewards
Customer Loyalty marketing article no. 72146 is 'SUPERCLUBS TRAVEL AGENT LOYALTY SCHEME RELAUNCHED'  SuperClubs travel agent loyalty scheme relaunched
Customer Loyalty marketing article no. 51852 is 'US IMPACT REPORT ON LOYALTY LIABILITY ACCOUNTING'  US impact report on loyalty liability accounting
Customer Loyalty marketing article no. 12736 is 'AVIANCATACA REVAMPS LIFEMILES WITH CREDIT CARDS'  AviancaTaca revamps LifeMiles with credit cards
Customer Loyalty marketing article no. 30085 is 'SOUTH AFRICAN INSURER REWARDS GOOD DRIVERS'  South African insurer rewards good drivers
Customer Loyalty marketing article no. 31153 is 'TRUST DRIVES UP TO 44% OF BRAND LOYALTY'  Trust drives up to 44% of brand loyalty
Customer Loyalty marketing article no. 27949 is 'GETTING THE RIGHT TIMING FOR E-MAIL MARKETING'  Getting the right timing for e-mail marketing
Customer Loyalty marketing article no. 37562 is 'MARRIOTT DRIVES ENGAGEMENT WITH FACEBOOK GAME'  Marriott drives engagement with Facebook game
Customer Loyalty marketing article no. 82164 is 'BEST PRACTICES FOR SOCIAL MEDIA MARKETING'  Best practices for social media marketing
Customer Loyalty marketing article no. 95240 is 'DIS-CHEM SIGNS UP AS FULL EBUCKS PARTNER'  Dis-Chem signs up as full eBucks partner
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 10th, 2011...

Customer Loyalty marketing article no. 55006 is 'HOW VIDEO CAN SEND ORDINARY MARKETING 'VIRAL''  How video can send ordinary marketing 'viral'
Customer Loyalty marketing article no. 79977 is 'ETIHAD & AMERICAN AIRLINES SIGN FFP AGREEMENT'  Etihad & American Airlines sign FFP agreement
Customer Loyalty marketing article no. 78505 is 'BRAND BUILDING IN THE LOW-CARBON ECONOMY'  Brand building in the low-carbon economy
Customer Loyalty marketing article no. 9481 is 'CAESARS REWARDS GUESTS FOR SOCIAL EXPOSURE'  Caesars rewards guests for social exposure
Customer Loyalty marketing article no. 16553 is 'EURO RETAILERS EMBRACE MORE DIGITAL CHANNELS'  Euro retailers embrace more digital channels
Customer Loyalty marketing article no. 21894 is 'SPG KIDS PASS REWARDS JUNIOR HOTEL GUESTS'  SPG Kids Pass rewards junior hotel guests
Customer Loyalty marketing article no. 5872 is 'HEAVY WEB USERS SHOW VOLATILE BRAND LOYALTY'  Heavy web users show volatile brand loyalty
Customer Loyalty marketing article no. 53938 is 'WHAT PASSENGERS DON'T LIKE ABOUT AIRLINES'  What passengers don't like about airlines
Customer Loyalty marketing article no. 83182 is 'TESCO BOOSTS LOYALTY REWARDS WITH 'FLASH SALES''  Tesco boosts loyalty rewards with 'flash sales'
Customer Loyalty marketing article no. 68891 is 'SUPERDRUG BEAUTYCARD SIGNS 1M+ USERS IN 2 WEEKS'  Superdrug Beautycard signs 1m+ users in 2 weeks
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 3rd, 2011...

Customer Loyalty marketing article no. 40867 is '2D CODES GAIN GROUND AS MOBILE MARKETING TOOL'  2D codes gain ground as mobile marketing tool
Customer Loyalty marketing article no. 45398 is 'HAPPIER CALL CENTRE STAFF SAVE RETAILER US$0.5M'  Happier call centre staff save retailer US$0.5m
Customer Loyalty marketing article no. 84919 is 'MARKETERS NOT HELD ACCOUNTABLE FOR REVENUE GROWTH'  Marketers not held accountable for revenue growth
Customer Loyalty marketing article no. 39799 is 'WHITE PAPER EXPLORES CUSTOMER INTELLIGENCE STRATEGY'  White paper explores customer intelligence strategy
Customer Loyalty marketing article no. 48603 is 'HOW THE NEW EU 'COOKIE LAW' AFFECTS MARKETERS'  How the new EU 'cookie law' affects marketers
Customer Loyalty marketing article no. 75306 is 'SMART BUTTON LOYALTY PLATFORM GAINS SOCIAL FEATURES'  Smart Button loyalty platform gains social features
Customer Loyalty marketing article no. 68638 is 'MARKETERS TURN TO MOBILE & LOCAL WEB SEARCHES'  Marketers turn to mobile & local web searches
Customer Loyalty marketing article no. 35526 is 'RESTAURANTS 'LEAK' 30% OF CUSTOMERS'  Restaurants 'leak' 30% of customers
Customer Loyalty marketing article no. 61420 is 'EUROPCAR UK LAUNCHES PRIVILEGE LOYALTY SCHEME'  Europcar UK launches Privilege loyalty scheme
Customer Loyalty marketing article no. 10296 is 'GOOGLE LAUNCHES NFC-BASED MOBILE WALLET'  Google launches NFC-based mobile wallet
 
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Information for the week ending May 27th, 2011...

Customer Loyalty marketing article no. 50429 is 'RANKING THE TOP 100 CUSTOMER EXPERIENCES'  Ranking the top 100 customer experiences
Customer Loyalty marketing article no. 66856 is 'BEST WESTERN REWARDS MEMBERS FOR SOCIAL CHECK-INS'  Best Western rewards members for social check-ins
Customer Loyalty marketing article no. 91018 is 'COLES & NAB OFFER SHOPPERS EXTRA FLYBUYS POINTS'  Coles & NAB offer shoppers extra FlyBuys points
Customer Loyalty marketing article no. 45089 is 'FANBOX ADDS 2 NEW MODULES TO LOYALTY PLATFORM'  Fanbox adds 2 new modules to loyalty platform
Customer Loyalty marketing article no. 82878 is 'NPS REVEALS UK'S MOST RECOMMENDED BRANDS'  NPS reveals UK's most recommended brands
Customer Loyalty marketing article no. 42953 is 'UK CUSTOMER SATISFACTION BENCHMARKS PUBLISHED'  UK customer satisfaction benchmarks published
Customer Loyalty marketing article no. 89286 is 'NECTAR MAKES ONLINE FASHION MORE REWARDING'  Nectar makes online fashion more rewarding
Customer Loyalty marketing article no. 23726 is '50% OF RETAILERS DRIVE RESPONSE WITH REBATES'  50% of retailers drive response with rebates
Customer Loyalty marketing article no. 73524 is 'EBAY TO LAUNCH EBAY BUCKS IN CANADA'  Ebay to launch eBay Bucks in Canada
Customer Loyalty marketing article no. 24131 is 'ADG LAUNCHES 'EARN IQ' CASH BACK REWARDS'  ADG launches 'Earn IQ' cash back rewards
 
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Information for the week ending May 20th, 2011...

Customer Loyalty marketing article no. 71100 is 'HIGH STREET RETAILERS FACE 'ONLINE HYBRID' FUTURE'  High street retailers face 'online hybrid' future
Customer Loyalty marketing article no. 6349 is 'VISA UNVEILS NEXT GENERATION E-PAYMENT OPTIONS'  Visa unveils next generation e-payment options
Customer Loyalty marketing article no. 74045 is 'WORD OF MOUTH IS DOWN 20% SINCE 2008'  Word of Mouth is down 20% since 2008
Customer Loyalty marketing article no. 17839 is 'MYTHS & FACTS ABOUT COUPON MARKETING STRATEGIES'  Myths & facts about coupon marketing strategies
Customer Loyalty marketing article no. 86458 is 'FLY BUYS SIGNS UP MOBILE NETWORK PARTNER'  Fly Buys signs up mobile network partner
Customer Loyalty marketing article no. 7158 is 'SURVEY EXAMINES MARKETING PERFORMANCE METRICS'  Survey examines marketing performance metrics
Customer Loyalty marketing article no. 18503 is 'BRAND POWER IMPROVES, AND COKE IS STILL KING'  Brand power improves, and Coke is still king
Customer Loyalty marketing article no. 11026 is 'MARRIOTT HOTELS REWARD TRUEBLUE MEMBERS'  Marriott hotels reward TrueBlue members
Customer Loyalty marketing article no. 33457 is 'ALLEGIANCE CITES 9 WAYS INCREASE CUSTOMER LOYALTY'  Allegiance cites 9 ways increase customer loyalty
Customer Loyalty marketing article no. 66164 is 'CONFERENCE EXPLORES TELECOMS LOYALTY & CHURN'  Conference explores telecoms loyalty & churn
 
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Information for the week ending May 13th, 2011...

Customer Loyalty marketing article no. 96830 is 'MARITZ CHALLENGES STAKEHOLDER ENGAGEMENT IDEAS'  Maritz challenges stakeholder engagement ideas
Customer Loyalty marketing article no. 99630 is 'MOBILES SCAN LOYALTY CARDS FOR POINTS BALANCE'  Mobiles scan loyalty cards for points balance
Customer Loyalty marketing article no. 17789 is 'THE RICH LIKE TO 'SPREAD THE WORD' ABOUT BRANDS'  The rich like to 'spread the word' about brands
Customer Loyalty marketing article no. 63314 is 'BANCO DO BRASIL JOINS DOTZ COALITION SCHEME'  Banco do Brasil joins Dotz coalition scheme
Customer Loyalty marketing article no. 53296 is 'CARD MARKETERS FOCUS ON MOBILE & ENAGEMENT'  Card marketers focus on mobile & enagement
Customer Loyalty marketing article no. 9908 is 'UPROMISE REWARDS EXPAND INTO MOBILE CHANNEL'  Upromise rewards expand into mobile channel
Customer Loyalty marketing article no. 13516 is 'EVENT MARKETING'S FUTURE MAY BE A HYBRID MODEL'  Event marketing's future may be a hybrid model
Customer Loyalty marketing article no. 76131 is 'RED ROBIN ROLLS OUT DINER LOYALTY SCHEME'  Red Robin rolls out diner loyalty scheme
Customer Loyalty marketing article no. 88285 is 'APP, OR MOBILE SITE: THAT IS THE QUESTION'  App, or mobile site: that is the question
Customer Loyalty marketing article no. 25266 is 'E.ON TAKES TESCO CLUBCARD VOUCHER PAYMENTS'  E.ON takes Tesco Clubcard voucher payments
 
Read the marketing and loyalty reports for this week
 

Information for the week ending May 6th, 2011...

Customer Loyalty marketing article no. 57979 is 'FEWER WOMEN GUIDED BY RETAIL & BRAND LOYALTY'  Fewer women guided by retail & brand loyalty
Customer Loyalty marketing article no. 18863 is 'STOP & SHOP REWARDS SHELL FUEL BUYERS'  Stop & Shop rewards Shell fuel buyers
Customer Loyalty marketing article no. 9654 is 'THE AGE OF SOCIAL SHOPPING HAS ARRIVED - AT LAST'  The age of Social Shopping has arrived - at last
Customer Loyalty marketing article no. 10722 is 'LAS VEGAS RESORTS & TOPGUEST REWARD SOCIAL USERS'  Las Vegas resorts & Topguest reward social users
Customer Loyalty marketing article no. 7518 is 'FLOWD LAUNCHES MUSIC FREQUENT FAN SCHEME'  Flowd launches music Frequent Fan scheme
Customer Loyalty marketing article no. 17131 is 'BEST WESTERN & VIRGIN ATLANTIC TEAM UP'  Best Western & Virgin Atlantic team up
Customer Loyalty marketing article no. 88290 is 'AADVANTAGE CELEBRATES 30 YEARS WITH 30 DEALS'  AAdvantage celebrates 30 years with 30 deals
Customer Loyalty marketing article no. 1368 is 'E-COUPON SITES 'TOP CONSUMER CHOICE' FOR DEALS'  E-coupon sites 'top consumer choice' for deals
Customer Loyalty marketing article no. 15254 is 'FEW COMPANIES EARNED TRUE LOYALTY IN 2010'  Few companies earned true loyalty in 2010
Customer Loyalty marketing article no. 47038 is 'AMEX TO HELP SMES WITH SOCIAL ENGAGEMENT'  Amex to help SMEs with social engagement
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 29th, 2011...

Customer Loyalty marketing article no. 84631 is 'RESTAURANT DRIVES ADVOCACY WITH 'WOW' INCENTIVES'  Restaurant drives advocacy with 'WOW' incentives
Customer Loyalty marketing article no. 15608 is 'CREDIT CARD REWARDS USAGE BAROMETER BEGINS'  Credit card rewards usage barometer begins
Customer Loyalty marketing article no. 96122 is 'US LOYALTY MEMBERSHIPS EXCEEDED 2 BILLION IN 2010'  US loyalty memberships exceeded 2 billion in 2010
Customer Loyalty marketing article no. 1463 is 'FISERV RELATIONSHIP REWARDS ADDS LOYALTY POINTS'  Fiserv Relationship Rewards adds loyalty points
Customer Loyalty marketing article no. 85440 is 'WHAT NECTAR HAS GAINED FROM ITS MOBILE APP'  What Nectar has gained from its mobile app
Customer Loyalty marketing article no. 33507 is 'SATISFACTION STILL DRIVES LOYALTY, SURVEY CONFIRMS'  Satisfaction still drives loyalty, survey confirms
Customer Loyalty marketing article no. 89308 is 'US REWARDS WORTH US$48BN, BUT 33% UNREDEEMED'  US rewards worth US$48bn, but 33% unredeemed
Customer Loyalty marketing article no. 48461 is 'CUSTOMER BEHAVIOUR DRIVES CHANGE IN RUSSIAN BANKS'  Customer behaviour drives change in Russian banks
Customer Loyalty marketing article no. 44447 is 'COFFEE DRINKERS NOT AS LOYAL AS YOU'D THINK'  Coffee drinkers not as loyal as you'd think
Customer Loyalty marketing article no. 9604 is 'HYATT GOLD PASSPORT PARTNERS WITH POINTS.COM'  Hyatt Gold Passport partners with Points.com
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 22nd, 2011...

Customer Loyalty marketing article no. 27098 is 'STUDY CITES KEYS TO CONSUMERS' RETAIL CHOICES'  Study cites keys to consumers' retail choices
Customer Loyalty marketing article no. 46218 is 'AEROPLAN ENHANCES AWARD FLIGHT BOOKING TOOL'  Aeroplan enhances award flight booking tool
Customer Loyalty marketing article no. 28465 is 'INDIGO BOOKS & MUSIC LAUNCHES LOYALTY SCHEME'  Indigo Books & Music launches loyalty scheme
Customer Loyalty marketing article no. 55168 is 'HOLLAND & BARRETT LAUNCHES LOYALTY SCHEME'  Holland & Barrett launches loyalty scheme
Customer Loyalty marketing article no. 75058 is 'STUDY REVEALS NEW TRAVEL LOYALTY TRENDS'  Study reveals new travel loyalty trends
Customer Loyalty marketing article no. 41946 is 'AIR MILES UK LAUNCHES 'DAILY DEAL' FACEBOOK APP'  Air Miles UK launches 'daily deal' Facebook app
Customer Loyalty marketing article no. 41282 is 'HYATT GOLD PASSPORT AIMS FOR MORE REDEMPTIONS'  Hyatt Gold Passport aims for more redemptions
Customer Loyalty marketing article no. 16715 is 'EBUCKS MEMBERS REDEEM R13M WORTH OF FUEL'  eBucks members redeem R13m worth of fuel
Customer Loyalty marketing article no. 16974 is 'CANADIANS' CHOICES SWAYED BY LOYALTY SCHEMES'  Canadians' choices swayed by loyalty schemes
Customer Loyalty marketing article no. 69312 is 'CARDS & PAYMENTS CONFERENCE LOOKS TO THE FUTURE'  Cards & Payments conference looks to the future
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 15th, 2011...

Customer Loyalty marketing article no. 9902 is 'BARCLAYCARD FREEDOM REPORTS FIRST YEAR SUCCESS'  Barclaycard Freedom reports first year success
Customer Loyalty marketing article no. 51509 is 'POINTS.COM OFFERS HAWAIIANMILES POINTS TRADING'  Points.com offers HawaiianMiles points trading
Customer Loyalty marketing article no. 89297 is 'DIGITAL REWARDS INCREASE ENGAGEMENT & LOYALTY'  Digital rewards increase engagement & loyalty
Customer Loyalty marketing article no. 49372 is 'QATAR OFFER FFP BONUS POINTS & DISCOUNTS'  Qatar offer FFP bonus points & discounts
Customer Loyalty marketing article no. 95706 is 'DUNKIN' DONUTS LAUNCHES LOYALTY SCHEME'  Dunkin' Donuts launches loyalty scheme
Customer Loyalty marketing article no. 30146 is 'DIGITAL CHANNEL MAY BE THE FUTURE OF RETAIL'  Digital channel may be the future of retail
Customer Loyalty marketing article no. 53386 is '3-DAY MBA OFFERS FAST PATH TO LOYALTY EXPERTISE'  3-day MBA offers fast path to loyalty expertise
Customer Loyalty marketing article no. 30551 is 'CONFERENCE TO FOCUS ON BANKING LOYALTY & PAYMENTS'  Conference to focus on banking loyalty & payments
Customer Loyalty marketing article no. 25615 is 'AMC THEATRES LAUNCHES LOYALTY REWARDS SCHEME'  AMC Theatres launches loyalty rewards scheme
Customer Loyalty marketing article no. 13865 is 'CONSUMER SMARTPHONE PAYMENTS SET TO SOAR'  Consumer smartphone payments set to soar
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 8th, 2011...

Customer Loyalty marketing article no. 43368 is 'SOCIAL MARKETING TURNS A GOOD PROFIT IN THE UK'  Social marketing turns a good profit in the UK
Customer Loyalty marketing article no. 24552 is 'NEW AAA VISA CARD OFFERS TRIPLE REWARD POINTS'  New AAA Visa card offers triple reward points
Customer Loyalty marketing article no. 93171 is 'USING LOYALTY DATA TO BUILD LASTING RELATIONSHIPS'  Using loyalty data to build lasting relationships
Customer Loyalty marketing article no. 13871 is 'AUSTRALIAN RETAILER ADOPTS LMG'S INSIGHTS & DATA'  Australian retailer adopts LMG's insights & data
Customer Loyalty marketing article no. 25215 is 'CONSUMERS UNHAPPY WITH VAGUE 'ECO-MARKETING''  Consumers unhappy with vague 'eco-marketing'
Customer Loyalty marketing article no. 17739 is '20% OF CUSTOMERS CHURN AFTER BAD EXPERIENCE'  20% of customers churn after bad experience
Customer Loyalty marketing article no. 40169 is 'PLANNING THE 'GRAND DESIGN' OF CUSTOMER LOYALTY'  Planning the 'grand design' of customer loyalty
Customer Loyalty marketing article no. 72876 is 'VIRGIN AMERICA LAUNCHES SME LOYALTY SCHEME'  Virgin America launches SME loyalty scheme
Customer Loyalty marketing article no. 74754 is 'EXPEDIA REWARDS LOYALTY SCHEME ROLLS OUT'  Expedia Rewards loyalty scheme rolls out
Customer Loyalty marketing article no. 16007 is 'INTERACT TO EXPLORE THE REAL POWER OF ADVERTISING'  Interact to explore the real power of advertising
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 1st, 2011...

Customer Loyalty marketing article no. 36965 is 'MOST MARKETERS EAGER TO TRY AUGMENTED REALITY'  Most marketers eager to try Augmented Reality
Customer Loyalty marketing article no. 70026 is 'UK FIRMS TO INCREASE MOBILE MARKETING SPEND'  UK firms to increase mobile marketing spend
Customer Loyalty marketing article no. 33451 is 'MOBILE SET TO DRIVE CROSS-CHANNEL ENGAGEMENT'  Mobile set to drive cross-channel engagement
Customer Loyalty marketing article no. 90062 is 'NCR ADDS LOYALTY PREFERENCES TO SELF-CHECKOUTS'  NCR adds loyalty preferences to self-checkouts
Customer Loyalty marketing article no. 20229 is 'APPS TRUMP CONTENT IN BATTLE FOR DIGITAL ENGAGEMENT'  Apps trump content in battle for digital engagement
Customer Loyalty marketing article no. 82844 is 'RAPID REWARDS RELAUNCHED WITH 10M POINTS'  Rapid Rewards relaunched with 10m points
Customer Loyalty marketing article no. 94998 is 'WHAT 'COMMERCE ANYWHERE' WILL MEAN FOR RETAILERS'  What 'Commerce Anywhere' will mean for retailers
Customer Loyalty marketing article no. 31978 is 'NEW BRAND IDENTITY FOR HILTON HHONORS'  New brand identity for Hilton HHonors
Customer Loyalty marketing article no. 47596 is 'MEN STICK TO ONE LOYALTY CARD; WOMEN SHOP AROUND'  Men stick to one loyalty card; women shop around
Customer Loyalty marketing article no. 27301 is 'WILL THE NFC MODEL REPLACE THE LOYALTY CARD?'  Will the NFC model replace the loyalty card?
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 25th, 2011...

Customer Loyalty marketing article no. 78976 is 'E-RETAILERS' CUSTOMER ENGAGEMENT STILL AT RISK'  E-retailers' customer engagement still at risk
Customer Loyalty marketing article no. 80044 is 'RETAILERS ENCOURAGED TO MAKE SMARTPHONE LEAP'  Retailers encouraged to make smartphone leap
Customer Loyalty marketing article no. 15109 is 'STUDY REPORTS ON THE STATE OF RETAIL LOYALTY'  Study reports on the state of retail loyalty
Customer Loyalty marketing article no. 24722 is 'TORONTO CAR DEALER ASSOCIATION JOINS AEROPLAN'  Toronto car dealer association joins Aeroplan
Customer Loyalty marketing article no. 95882 is 'EMAIL MARKETERS FAILING TO FOLLOW BEST PRACTICES'  Email marketers failing to follow best practices
Customer Loyalty marketing article no. 82401 is 'KEY TRENDS IN EUROPEAN DIGITAL MEDIA'  Key trends in European digital media
Customer Loyalty marketing article no. 96287 is 'BEANSTALK ADDS SOCIAL CHECK-INS TO RETAIL POS'  Beanstalk adds social check-ins to retail POS
Customer Loyalty marketing article no. 54630 is 'NECTAR AND EASYJET SIGN PARTNERSHIP DEAL'  Nectar and easyJet sign partnership deal
Customer Loyalty marketing article no. 6160 is 'PICK N PAY LAUNCHES SMART SHOPPER SCHEME'  Pick n Pay launches Smart Shopper scheme
Customer Loyalty marketing article no. 78128 is 'CLUB MED PARTNERS WITH CARLSON LOYALTY SCHEME'  Club Med partners with Carlson loyalty scheme
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 18th, 2011...

Customer Loyalty marketing article no. 16177 is 'CONSUMER EVENT MARKETING: A MOBILE CHALLENGE'  Consumer event marketing: a mobile challenge
Customer Loyalty marketing article no. 21518 is 'DELTA, AIR FRANCE, KLM & ALITALIA OFFER SME BONUS'  Delta, Air France, KLM & Alitalia offer SME bonus
Customer Loyalty marketing article no. 93032 is 'HOW TO ENGAGE LOYALTY SCHEME MEMBERS FOR LIFE'  How to engage loyalty scheme members for life
Customer Loyalty marketing article no. 41098 is 'MIDDLE EAST AIRLINES JOINS SKY TEAM ALLIANCE'  Middle East Airlines joins Sky Team Alliance
Customer Loyalty marketing article no. 96900 is 'MOST EMAIL MARKETING 'BADLY TARGETED', CONSUMERS SAY'  Most email marketing 'badly targeted', consumers say
Customer Loyalty marketing article no. 56052 is 'AIR MILES CANADA SUPPORTS JAPAN WITH RED CROSS'  Air Miles Canada supports Japan with Red Cross
Customer Loyalty marketing article no. 25481 is 'US LUXURY HOTEL ALLIANCE LAUNCHES LOYALTY SCHEME'  US luxury hotel alliance launches loyalty scheme
Customer Loyalty marketing article no. 17195 is 'SOCIAL BRAND RECOMMENDATION PLATFORM LAUNCHED'  Social brand recommendation platform launched
Customer Loyalty marketing article no. 95168 is 'STUDY CONFIRMS BAD EXPERIENCES TRAVEL FASTEST'  Study confirms bad experiences travel fastest
Customer Loyalty marketing article no. 34690 is 'CAPITAL ONE MATCHES EXISTING CARDS' FFP MILES'  Capital One matches existing cards' FFP miles
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 11th, 2011...

Customer Loyalty marketing article no. 98372 is 'AUSTRALIAN BANKS LACK CONFIDENCE IN LOYALTY INSIGHT'  Australian banks lack confidence in loyalty insight
Customer Loyalty marketing article no. 25077 is 'VISA REPORTS ON UK CONTACTLESS INITIATIVES'  Visa reports on UK contactless initiatives
Customer Loyalty marketing article no. 82356 is 'FIVE KEY LOYALTY TRENDS TO WATCH FOR 2011'  Five key loyalty trends to watch for 2011
Customer Loyalty marketing article no. 49244 is 'WHAT'S FACEBOOK'S LOYALTY GENERATING POTENTIAL?'  What's Facebook's loyalty generating potential?
Customer Loyalty marketing article no. 48581 is 'SENIOR EXECS NOT CLEAR ON SOCIAL MEDIA'S IMPACT'  Senior execs not clear on social media's impact
Customer Loyalty marketing article no. 24014 is 'AEROPLAN INCREASES MEXICAN COALITION INVESTMENT'  Aeroplan increases Mexican coalition investment
Customer Loyalty marketing article no. 97714 is 'SOCIAL COMMERCE KEY TO THE E-RETAIL FUTURE'  Social commerce key to the e-retail future
Customer Loyalty marketing article no. 50053 is 'AMERICAN EXPRESS COMPLETES ACQUISITION OF LOYALTY PARTNER'  American Express completes acquisition of Loyalty Partner
Customer Loyalty marketing article no. 93037 is 'DIGITAL TO FUEL THE COMEBACK OF OFFLINE MARKETING?'  Digital to fuel the comeback of offline marketing?
Customer Loyalty marketing article no. 17201 is 'CARD FORUM EXPLORES NEW CHANGES IN THE MARKET'  Card Forum explores new changes in the market
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 4th, 2011...

Customer Loyalty marketing article no. 9060 is 'REAL FEEDBACK 'MORE USEFUL THAN SECRET SHOPPERS''  Real feedback 'more useful than secret shoppers'
Customer Loyalty marketing article no. 42576 is 'CONSUMERS SURPRISINGLY LOYAL TO SERVICE PROVIDERS'  Consumers surprisingly loyal to service providers
Customer Loyalty marketing article no. 3006 is 'NPS BENCHMARK REVEALS BRAND LOYALTY LEADERS'  NPS benchmark reveals brand loyalty leaders
Customer Loyalty marketing article no. 10887 is 'LOYALTY SCHEME MEMBERS RESPOND MORE TO EMAIL'  Loyalty scheme members respond more to email
Customer Loyalty marketing article no. 60684 is 'HAWAIIANMILES PROGRAMME ADDS NEW BENEFITS'  HawaiianMiles programme adds new benefits
Customer Loyalty marketing article no. 37849 is 'ORANGE UNVEILS CONTACTLESS PREPAID LOYALTY CARD'  Orange unveils contactless prepaid loyalty card
Customer Loyalty marketing article no. 32913 is 'BRAND POSITIONING'S ROLE IN CUSTOMER LOYALTY'  Brand positioning's role in customer loyalty
Customer Loyalty marketing article no. 21164 is 'PAYBACK EXTENDS LOCAL COUPONING ABILITIES'  Payback extends local couponing abilities
Customer Loyalty marketing article no. 56412 is 'GLADVERTISING TO ENABLE DEEPER CONSUMER ENGAGEMENT'  Gladvertising to enable deeper consumer engagement
Customer Loyalty marketing article no. 50667 is 'CAPITAL ONE REWARDS STUDENTS WITH CREDIT CARD'  Capital One rewards students with credit card
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 25th, 2011...

Customer Loyalty marketing article no. 36522 is 'HOW MOBILE BANKING EARNED A 300% ROI'  How mobile banking earned a 300% ROI
Customer Loyalty marketing article no. 83778 is 'LOYALTY CLUB UNITES MOBILE OPERATORS & RETAILERS'  Loyalty club unites mobile operators & retailers
Customer Loyalty marketing article no. 32807 is 'FUTURE MARKETING: ENGAGING THE INDIVIDUAL CUSTOMER'  Future marketing: engaging the individual customer
Customer Loyalty marketing article no. 25330 is 'DELTA REMOVES SKYMILES EXPIRY DATES'  Delta removes SkyMiles expiry dates
Customer Loyalty marketing article no. 47761 is 'E-COUPON GROWTH OUTPACES NEWSPAPER COUPONS'  E-coupon growth outpaces newspaper coupons
Customer Loyalty marketing article no. 53910 is 'TECHNOLOGY TURNS THERAPY FOR STRESSED CHIDLREN'  Technology turns therapy for stressed chidlren
Customer Loyalty marketing article no. 82345 is 'LOYALTY REWARDS ARE POPULAR, BUT STILL TOO DISTANT'  Loyalty rewards are popular, but still too distant
Customer Loyalty marketing article no. 23598 is 'TOP 50 BRANDS, ACCORDING TO SOCIAL MEDIA'  Top 50 brands, according to social media
Customer Loyalty marketing article no. 26398 is 'NEW 'CLUB CARLSON' FREQUENT GUEST SCHEME UNVEILED'  New 'Club Carlson' frequent guest scheme unveiled
Customer Loyalty marketing article no. 44556 is 'EBUCKS REWARDS MEMBERS WHO FIT TRACKERS'  eBucks rewards members who fit Trackers
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 18th, 2011...

Customer Loyalty marketing article no. 53506 is 'CONSUMERS TO SHOP TOGETHER ONLINE, IN REAL TIME'  Consumers to shop together online, in real time
Customer Loyalty marketing article no. 10117 is 'HAWAIIAN EXPANDS FREQUENT FLYER PROGRAMME'  Hawaiian expands frequent flyer programme
Customer Loyalty marketing article no. 40284 is 'CUSTOMER LOYALTY INDEX IDENTIFIES TOP US BRANDS'  Customer Loyalty Index identifies top US brands
Customer Loyalty marketing article no. 63878 is 'LOYALTY PARTNER KEEPS BAHNCARD LOYALTY CONTRACT'  Loyalty Partner keeps BahnCard loyalty contract
Customer Loyalty marketing article no. 2590 is 'BRAND 'BREAK UPS' SURFACE IN SOCIAL MEDIA'  Brand 'break ups' surface in social media
Customer Loyalty marketing article no. 39570 is 'LA QUINTA SIGNS LOYALTY DEAL WITH AVIS & BUDGET'  La Quinta signs loyalty deal with Avis & Budget
Customer Loyalty marketing article no. 28630 is 'TOP REASONS FOR LOYALTY SCHEME RECOMMENDERS'  Top reasons for loyalty scheme recommenders
Customer Loyalty marketing article no. 8335 is 'POINTS.COM OFFERS POINTS TRANSFERS TO PAYPAL'  Points.com offers points transfers to PayPal
Customer Loyalty marketing article no. 69218 is 'SOCIAL TRIBES 'MORE POTENT THAN SOCIAL NETWORKS''  Social tribes 'more potent than social networks'
Customer Loyalty marketing article no. 86567 is 'MOBILE RESEARCH CONFERENCE COMES TO LONDON'  Mobile Research Conference comes to London
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 11th, 2011...

Customer Loyalty marketing article no. 84431 is 'FACEBOOK DEALS LAUNCHES ACROSS EUROPE'  Facebook Deals launches across Europe
Customer Loyalty marketing article no. 94044 is 'PRIORITY CLUB REWARDS LAUNCHES ONLINE GAMING'  Priority Club Rewards launches online gaming
Customer Loyalty marketing article no. 65205 is 'TOP DIGITAL MARKETING CHALLENGES FOR 2011'  Top digital marketing challenges for 2011
Customer Loyalty marketing article no. 89114 is 'DIVIDEND MILES OFFERS STAR ALLIANCE UPGRADES'  Dividend Miles offers Star Alliance upgrades
Customer Loyalty marketing article no. 3000 is 'ONLINE CONSUMERS RELUCTANT TO SHARE DATA'  Online consumers reluctant to share data
Customer Loyalty marketing article no. 61342 is 'PREFERRED GUEST TEAMS WITH AUDIENCE REWARDS'  Preferred Guest teams with Audience Rewards
Customer Loyalty marketing article no. 86314 is 'CUSTOMERS RECOMMEND THE HIGHER-TECH RETAILERS'  Customers recommend the higher-tech retailers
Customer Loyalty marketing article no. 84841 is 'TRUEBLUE MEMBERS REWARDED THROUGH FACEBOOK'  TrueBlue members rewarded through Facebook
Customer Loyalty marketing article no. 15818 is 'HOW TO FORM THE BEST CUSTOMER LOYALTY STRATEGY'  How to form the best customer loyalty strategy
Customer Loyalty marketing article no. 22890 is 'AIR MILES CANADA ISSUES PHISHING WARNING'  Air Miles Canada issues phishing warning
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 4th, 2011...

Customer Loyalty marketing article no. 12209 is 'BESTLIFEREWARDED AIMS TO AID CANADIAN HEALTH'  BestLifeRewarded aims to aid Canadian health
Customer Loyalty marketing article no. 60274 is 'TONNEX RELAUNCHES RESELLER REWARDS SCHEME'  Tonnex relaunches Reseller Rewards scheme
Customer Loyalty marketing article no. 89518 is 'SIX EMAIL MARKETING TRENDS FOR 2011'  Six email marketing trends for 2011
Customer Loyalty marketing article no. 62765 is 'ROYAL CARIBBEAN UPGRADES LOYALTY SCHEME'  Royal Caribbean upgrades loyalty scheme
Customer Loyalty marketing article no. 32194 is 'MOBILE NFC TO IMPACT TOMORROW'S LOYALTY STRATEGY'  Mobile NFC to impact tomorrow's loyalty strategy
Customer Loyalty marketing article no. 97349 is 'LOYALTY EXPO DETAILS CUSTOMER-DRIVEN BEST PRACTICES'  Loyalty Expo details customer-driven best practices
Customer Loyalty marketing article no. 1882 is 'WHY MOBILE SHOPPING TRENDS CAN'T BE IGNORED'  Why mobile shopping trends can't be ignored
Customer Loyalty marketing article no. 41402 is 'VIRGIN AMERICA EXPANDS POINTS.COM PARTNERSHIP'  Virgin America expands Points.com partnership
Customer Loyalty marketing article no. 96281 is 'NEW CHANGES IN CUSTOMER BEHAVIOUR PREDICTED'  New changes in customer behaviour predicted
Customer Loyalty marketing article no. 5086 is 'MOBILE PAYMENTS GO NATIONAL AT STARBUCKS'  Mobile payments go national at Starbucks
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 28th, 2011...

Customer Loyalty marketing article no. 51679 is 'SHOPPERS DRIVEN BY PRICE, QUALITY & SERVICE'  Shoppers driven by price, quality & service
Customer Loyalty marketing article no. 92009 is 'DOUBLE POINTS FOR STARWOOD PREFERRED GUESTS'  Double points for Starwood Preferred Guests
Customer Loyalty marketing article no. 17904 is 'LOYALTY GAMIFICATION: LET THE REWARDING FUN BEGIN!'  Loyalty Gamification: let the rewarding fun begin!
Customer Loyalty marketing article no. 93336 is 'CONVERSION RATES SEEM HIGHER ON FACEBOOK'  Conversion rates seem higher on Facebook
Customer Loyalty marketing article no. 4135 is 'MARKETERS DON'T YET UNDERSTAND THE SOCIAL BUZZ'  Marketers don't yet understand the social buzz
Customer Loyalty marketing article no. 56473 is 'CUSTOMER INSIGHT HAS A QUANTITATIVE VALUE'  Customer insight has a quantitative value
Customer Loyalty marketing article no. 99457 is 'SOCIAL MEDIA MARKETING ROI EXAMINED'  Social media marketing ROI examined
Customer Loyalty marketing article no. 97062 is 'FARM SHOPS TO BATTLE MULTIPLES WITH ICE'  Farm shops to battle multiples with Ice
Customer Loyalty marketing article no. 51132 is 'LOYALTY 2011 LOOKS AHEAD 30 MORE YEARS'  Loyalty 2011 looks ahead 30 more years
Customer Loyalty marketing article no. 15480 is 'B2B MARKETERS UNDERESTIMATE VALUE OF LOYALTY'  B2B marketers underestimate value of loyalty
Customer Loyalty marketing article no. 48996 is 'SOCIAL MEDIA CONFERENCE TO EXPLAIN THE FUTURE'  Social Media conference to explain the future
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 21st, 2011...

Customer Loyalty marketing article no. 29770 is 'SOCIAL MEDIA ADOPTED IN CORPORATE STRATEGIES'  Social media adopted in corporate strategies
Customer Loyalty marketing article no. 79567 is 'UK COMMUTERS REWARDED FOR REGULAR TRAVEL'  UK commuters rewarded for regular travel
Customer Loyalty marketing article no. 30174 is 'TEN DIGITAL MARKETING LESSONS LEARNED IN 2010'  Ten digital marketing lessons learned in 2010
Customer Loyalty marketing article no. 39333 is 'ETISALAT EXPANDS REWARD REDEMPTION OPTIONS'  Etisalat expands reward redemption options
Customer Loyalty marketing article no. 27583 is '51 MAJOR LOYALTY PLATFORMS: FLAWS & BENEFITS'  51 major loyalty platforms: flaws & benefits
Customer Loyalty marketing article no. 62831 is 'SAFEWAY RENEWS AIR MILES CANADA CONTRACT'  Safeway renews Air Miles Canada contract
Customer Loyalty marketing article no. 57086 is 'WHAT ARE THE NEW RULES FOR GREEN MARKETING?'  What are the new rules for Green marketing?
Customer Loyalty marketing article no. 880 is 'CARTERA COMMERCE & VESDIA SET TO MERGE'  Cartera Commerce & Vesdia set to merge
Customer Loyalty marketing article no. 42942 is 'VALUE FOR MONEY NOW MORE IMPORTANT THAN PRICE'  Value for money now more important than price
Customer Loyalty marketing article no. 90198 is 'LOYALTY PARTNER INVESTS US$6M IN NEXT-GEN LOYALTY'  Loyalty Partner invests US$6m in next-gen loyalty
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 14th, 2011...

Customer Loyalty marketing article no. 67508 is 'LUXURY BRANDS EMBRACE 'AUGMENTED REALITY''  Luxury brands embrace 'augmented reality'
Customer Loyalty marketing article no. 89939 is 'REMOTE VIDEO ATTENDANTS ENGAGE CUSTOMERS'  Remote video attendants engage customers
Customer Loyalty marketing article no. 22647 is 'SOCIAL SHOPPING TREND SET TO SPREAD'  Social shopping trend set to spread
Customer Loyalty marketing article no. 88472 is 'PILOT FLYING J LAUNCHES FREQUENT FUELER SCHEME'  Pilot Flying J launches Frequent Fueler scheme
Customer Loyalty marketing article no. 29725 is 'MOBILE MEDIA TRENDS FORECAST FOR 2011'  Mobile media trends forecast for 2011
Customer Loyalty marketing article no. 5967 is 'MULTIPLES CHANNELS BOOST CUSTOMER SATISFACTION'  Multiples channels boost customer satisfaction
Customer Loyalty marketing article no. 24125 is 'MMA PUBLISHES MOBILE COUPON BEST PRACTICES'  MMA publishes mobile coupon best practices
Customer Loyalty marketing article no. 69650 is 'CVS BUILDS ON LOYALTY WITH NEW BEAUTY CLUB'  CVS builds on loyalty with new Beauty Club
Customer Loyalty marketing article no. 59633 is 'E-RETAIL SATISFACTION DECREASED IN DECEMBER'  E-retail satisfaction decreased in December
Customer Loyalty marketing article no. 16244 is 'CARL'S JR. & HARDEE'S LAUNCH MOBILE REWARDS'  Carl's Jr. & Hardee's launch mobile rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 7th, 2011...

Customer Loyalty marketing article no. 82468 is 'M-LOYALTY COULD BE 'GAME CHANGER' FOR RETAILERS'  M-loyalty could be 'game changer' for retailers
Customer Loyalty marketing article no. 21180 is 'WALKABOUT LOYALTY SCHEME GOES SOCIAL'  Walkabout loyalty scheme goes social
Customer Loyalty marketing article no. 31602 is 'MAJOR MARKETING TRENDS FORECAST FOR 2011'  Major marketing trends forecast for 2011
Customer Loyalty marketing article no. 47220 is 'RFID MOBILE TOOL REWARDS EXPERIENCE SHARERS'  RFID mobile tool rewards experience sharers
Customer Loyalty marketing article no. 14462 is 'TRUSTWORTHINESS IS A CRITICAL MARKETING QUALITY'  Trustworthiness is a critical marketing quality
Customer Loyalty marketing article no. 75345 is 'HILTON HHONORS UNVEILS POINT STRETCHER REWARDS'  Hilton HHonors unveils Point Stretcher Rewards
Customer Loyalty marketing article no. 92694 is 'KEY MARKETING BUDGET TRENDS FOR 2011'  Key marketing budget trends for 2011
Customer Loyalty marketing article no. 93762 is 'LOYAL CUSTOMERS STILL 'WANT SOMETHING BACK''  Loyal customers still 'want something back'
Customer Loyalty marketing article no. 90558 is 'INCENTIVES CAN DRIVE RETAIL CUSTOMER ENGAGEMENT'  Incentives can drive retail customer engagement
Customer Loyalty marketing article no. 172 is 'VESDIA CITES MERCHANT FUNDED REWARD BENEFITS'  Vesdia cites merchant funded reward benefits
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 31st, 2010...

Customer Loyalty marketing article no. 57851 is 'RETAILERS LAGGING BEHIND CONSUMER TECHNOLOGIES'  Retailers lagging behind consumer technologies
Customer Loyalty marketing article no. 71736 is 'AIR MILES FOR SOCIAL CHANGE SIGNS NEW PARTNER'  Air Miles for Social Change signs new partner
Customer Loyalty marketing article no. 30079 is 'MOST CANADIANS RESEARCHED CHRISTMAS GIFTS ONLINE'  Most Canadians researched Christmas gifts online
Customer Loyalty marketing article no. 55051 is 'REWARDS PERSUADE 16% TO MAKE PURCHASES ONLINE'  Rewards persuade 16% to make purchases online
Customer Loyalty marketing article no. 91261 is 'E-SHOPPERS WOULD SWAP BRANDS FOR E-GIFT CARDS'  E-shoppers would swap brands for e-gift cards
Customer Loyalty marketing article no. 22237 is 'SKYMILES OFFERS GOL FLIGHT REDEMPTIONS'  SkyMiles offers GOL flight redemptions
Customer Loyalty marketing article no. 29310 is 'TERMINAL ENABLES PERSONALISED NFC MOBILE LOYALTY'  Terminal enables personalised NFC mobile loyalty
Customer Loyalty marketing article no. 34650 is 'FUN DRIVING EXPERIENCE VITAL TO VEHICLE LOYALTY'  Fun driving experience vital to vehicle loyalty
Customer Loyalty marketing article no. 18628 is '72% OF GIFT CARD USERS BECOME REGULAR CUSTOMERS'  72% of gift card users become regular customers
Customer Loyalty marketing article no. 66694 is 'VISA LAUNCHES MOBILE PAYMENT SERVICES'  Visa launches mobile payment services
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 24th, 2010...

Customer Loyalty marketing article no. 81648 is 'HHONORS LAUNCHES ANY WEEKEND ANYWHERE OFFER'  HHonors launches Any Weekend Anywhere offer
Customer Loyalty marketing article no. 51077 is 'WHY SIR RICHARD'S DENTIST DIDN'T GET AN UPGRADE'  Why Sir Richard's dentist didn't get an upgrade
Customer Loyalty marketing article no. 16233 is 'LUXURY BRANDS & AFFLUENT CUSTOMERS NEED MORE VALUE'  Luxury brands & affluent customers need more value
Customer Loyalty marketing article no. 20765 is 'MOST AEROPLAN MEMBERS DONATE TO CHARITY'  Most Aeroplan members donate to charity
Customer Loyalty marketing article no. 47822 is 'CORPORATE STUDY URGES BETTER MARKETING METRICS'  Corporate study urges better marketing metrics
Customer Loyalty marketing article no. 2702 is 'CHOICE PRIVILEGE REWARDS TWEETERS AND SHARERS'  Choice Privilege rewards tweeters and sharers
Customer Loyalty marketing article no. 11506 is 'EUROPEAN CHRISTMAS SHOPPING GOES MOBILE'  European Christmas shopping goes mobile
Customer Loyalty marketing article no. 38209 is 'PREMIUM GROCERY LABELS ARE BACK THIS CHRISTMAS'  Premium grocery labels are back this Christmas
Customer Loyalty marketing article no. 31541 is 'BRANDS HAVE MORE TO GAIN FROM E-MARKETING'  Brands have more to gain from e-marketing
Customer Loyalty marketing article no. 98428 is 'VIRGIN ELEVATE JOINS THE POINTS EXCHANGE'  Virgin Elevate joins the Points exchange
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 17th, 2010...

Customer Loyalty marketing article no. 73198 is 'AMEX TO ACQUIRE PAYBACK & LOYALTY PARTNER'  Amex to acquire Payback & Loyalty Partner
Customer Loyalty marketing article no. 73457 is 'MOST UK CONSUMERS PREFER MULTI-CHANNEL RETAILERS'  Most UK consumers prefer multi-channel retailers
Customer Loyalty marketing article no. 25796 is 'PHOTOBOX BOOSTS EUROPEAN LOYALTY WITH NEOLANE'  PhotoBox boosts European loyalty with Neolane
Customer Loyalty marketing article no. 42222 is 'VOICE OF THE CUSTOMER STRATEGY TRENDS FOR 2011'  Voice of the Customer strategy trends for 2011
Customer Loyalty marketing article no. 3775 is 'TRAVEL CUSTOMERS SHOW LITTLE OR NO BRAND LOYALTY'  Travel customers show little or no brand loyalty
Customer Loyalty marketing article no. 57845 is 'EXPLORING NEAR-TERM LOYALTY MARKETING STRATEGY'  Exploring near-term loyalty marketing strategy
Customer Loyalty marketing article no. 95634 is 'MOBILE APP MAKES LOYALTY CARDS LOCATION-AWARE'  Mobile app makes loyalty cards location-aware
Customer Loyalty marketing article no. 55709 is 'SHOPPERS STILL SPENDING, BUT SERVICE REALLY COUNTS'  Shoppers still spending, but service really counts
Customer Loyalty marketing article no. 2044 is 'CELLIT ENABLES ANDROID M-COUPON REDEMPTIONS'  Cellit enables Android m-coupon redemptions
Customer Loyalty marketing article no. 36483 is '10 KEYS TO SUSTAINABLE SOCIAL MEDIA MARKETING'  10 keys to sustainable social media marketing
Customer Loyalty marketing article no. 86280 is 'UK BANKS' PROFIT-DRIVEN IMAGE STALLS LOYALTY'  UK banks' profit-driven image stalls loyalty
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 10th, 2010...

Customer Loyalty marketing article no. 58509 is 'FIVE TIPS FOR EMAIL MARKETING AND ENGAGEMENT'  Five tips for email marketing and engagement
Customer Loyalty marketing article no. 46759 is 'METRO LAUNCHES 'METRO&MOI' LOYALTY SCHEME'  Metro launches 'Metro&Moi' loyalty scheme
Customer Loyalty marketing article no. 82007 is 'LOYALTY SCHEMES TRUMP SOCIAL MEDIA AT CHRISTMAS'  Loyalty schemes trump social media at Christmas
Customer Loyalty marketing article no. 49705 is 'PAYMENT METHODS CHOSEN FOR BEST REWARDS'  Payment methods chosen for best rewards
Customer Loyalty marketing article no. 81034 is 'IRISH TOWN LAUNCHES LOCAL LOYALTY SCHEME'  Irish town launches local loyalty scheme
Customer Loyalty marketing article no. 49654 is 'HERTZ #1 AWARDS LAUNCHED IN FIVE EU COUNTRIES'  Hertz #1 Awards launched in five EU countries
Customer Loyalty marketing article no. 70353 is 'SHOPPERS TO STRETCH HOLIDAY BUDGETS WITH POINTS'  Shoppers to stretch holiday budgets with points
Customer Loyalty marketing article no. 81698 is 'NECTAR BUSINESS WINS B2B MARKETING AWARD'  Nectar Business wins B2B marketing award
Customer Loyalty marketing article no. 74221 is 'CUSTOMER WIN-BACK COMES FROM A 'SINGLE VIEW''  Customer win-back comes from a 'single view'
Customer Loyalty marketing article no. 96652 is 'AIR MILES UK ADDS MILEAGE EARNING OPTIONS'  Air Miles UK adds mileage earning options
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 3rd, 2010...

Customer Loyalty marketing article no. 57795 is 'POST-RECESSION SHOPPING BEHAVIOUR SHIFTS'  Post-recession shopping behaviour shifts
Customer Loyalty marketing article no. 72489 is 'POINTS.COM PARTNERS WITH AUDIENCE REWARDS'  Points.com partners with Audience Rewards
Customer Loyalty marketing article no. 75289 is 'CAUSES ARE CRITICAL TO LOYALTY - IF THEY FIT RIGHT'  Causes are critical to loyalty - if they fit right
Customer Loyalty marketing article no. 93447 is 'INDEPENDENT HOTEL LOYALTY SCHEME EXPANDS'  Independent hotel loyalty scheme expands
Customer Loyalty marketing article no. 74898 is 'INSTANT REDEMPTION 'BEST LOYALTY INCENTIVE''  Instant redemption 'best loyalty incentive'
Customer Loyalty marketing article no. 64880 is 'BUY.COM LAUNCHES E-SHOPPING LOYALTY SCHEME'  Buy.com launches e-shopping loyalty scheme
Customer Loyalty marketing article no. 21492 is 'A CUSTOMER IS FOR LIFE, NOT JUST FOR CHRISTMAS'  A customer is for life, not just for Christmas
Customer Loyalty marketing article no. 25101 is 'PRODUCT RECALLS CAN INCREASE CUSTOMER LOYALTY'  Product recalls can increase customer loyalty
Customer Loyalty marketing article no. 87716 is 'ELEVEN KEY LOYALTY TRENDS FORECAST FOR 2011'  Eleven key loyalty trends forecast for 2011
Customer Loyalty marketing article no. 99869 is 'FLYBUYS OFFERS POINTS FOR MAGAZINE SUBS'  FlyBuys offers points for magazine subs
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 26th, 2010...

Customer Loyalty marketing article no. 52467 is 'WHY THE BOARD ISN'T IMPRESSED WITH MARKETING'  Why the board isn't impressed with marketing
Customer Loyalty marketing article no. 32173 is 'MOBILE USERS PREFER RECOMMENDATIONS OVER BRANDS'  Mobile users prefer recommendations over brands
Customer Loyalty marketing article no. 93056 is 'US GROCERY SHOPPERS LOYAL, BUT STILL SEEK DEALS'  US grocery shoppers loyal, but still seek deals
Customer Loyalty marketing article no. 83848 is 'PAYBACK MEMBER DONATIONS TOP EURO 1M'  Payback member donations top Euro 1m
Customer Loyalty marketing article no. 72452 is 'MARKETERS STRUGGLE TOWARD 'SINGLE CUSTOMER VIEW''  Marketers struggle toward 'single customer view'
Customer Loyalty marketing article no. 69248 is 'AIR MILES CANADA TO ALLOW MILEAGE TRANSFERS'  Air Miles Canada to allow mileage transfers
Customer Loyalty marketing article no. 78861 is 'FIVE WAYS TO COMPETE WITH A DOMINANT BRAND'  Five ways to compete with a dominant brand
Customer Loyalty marketing article no. 50022 is 'AADVANTAGE ADDS NEW NON-AIR REDEMPTIONS'  AAdvantage adds new non-air redemptions
Customer Loyalty marketing article no. 63098 is 'TOP WEB FEATURES THAT DRIVE E-RETAIL LOYALTY'  Top web features that drive e-retail loyalty
Customer Loyalty marketing article no. 76984 is 'BA VISA CARD ELIMINATES INTERNATIONAL FEES'  BA Visa card eliminates international fees
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 19th, 2010...

Customer Loyalty marketing article no. 60299 is 'STUDY REVEALS E-MARKETERS' REGULATORY IGNORANCE'  Study reveals e-marketers' regulatory ignorance
Customer Loyalty marketing article no. 58826 is 'CANADIAN RETIREES TO GET FUTURA REWARDS'  Canadian retirees to get Futura Rewards
Customer Loyalty marketing article no. 89801 is 'TOP 11 BRAND MARKETING TRENDS FOR 2011'  Top 11 brand marketing trends for 2011
Customer Loyalty marketing article no. 70316 is 'AMERICAN AIRLINES PAYS STAFF FOR CUSTOMER LOYALTY'  American Airlines pays staff for customer loyalty
Customer Loyalty marketing article no. 75657 is 'MYSTERY SHOPPERS ARE OUTDATED, EXPERT REPORTS'  Mystery shoppers are outdated, expert reports
Customer Loyalty marketing article no. 97025 is 'UK CONSUMERS TO HOLD BACK CHRISTMAS SPENDING'  UK consumers to hold back Christmas spending
Customer Loyalty marketing article no. 45091 is 'REGAL CROWN CLUB ADDS ELITE LOYALTY TIER'  Regal Crown Club adds Elite loyalty tier
Customer Loyalty marketing article no. 894 is 'PREMIER INN OFFERS BUDGET HOTEL STAY REWARDS'  Premier Inn offers budget hotel stay rewards
Customer Loyalty marketing article no. 60045 is 'NECTAR BUSINESS ROLLS OUT A FREE IPHONE APP'  Nectar Business rolls out a free iPhone app
Customer Loyalty marketing article no. 56032 is 'FLY BUYS E-STORES SIGNS 5 NEW BRAND PARTNERS'  Fly Buys e-stores signs 5 new brand partners
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 12th, 2010...

Customer Loyalty marketing article no. 99161 is 'WHAT'S THE FUTURE OF LOCATION-BASED MARKETING?'  What's the future of location-based marketing?
Customer Loyalty marketing article no. 38682 is 'AVIS BUDGET GROUP SIGNS NEW FFP PARTNERS'  Avis Budget Group signs new FFP partners
Customer Loyalty marketing article no. 20120 is 'FACTORS BEHIND POST-RECESSION BRAND LOYALTY'  Factors behind post-recession brand loyalty
Customer Loyalty marketing article no. 2366 is 'TOYS'R'US LAUNCHES CHRISTMAS REWARD OFFER'  Toys'R'Us launches Christmas Reward Offer
Customer Loyalty marketing article no. 29069 is 'WHY PRICE-LED ADS HAVE BECOME 'BRAND KILLERS''  Why price-led ads have become 'brand killers'
Customer Loyalty marketing article no. 36496 is 'KROGER LAUNCHES REWARDING PAYMENT CARDS'  Kroger launches rewarding payment cards
Customer Loyalty marketing article no. 3384 is 'BRAND POWER & STRENGTH FORECASTS FOR 2011'  Brand power & strength forecasts for 2011
Customer Loyalty marketing article no. 2721 is 'MARKETING CHIEFS EXPLAIN THE NEED FOR 'CULTURAL DNA''  Marketing chiefs explain the need for 'Cultural DNA'
Customer Loyalty marketing article no. 78153 is 'THE SEVEN HABITS OF EFFECTIVE MARKETERS'  The seven habits of effective marketers
Customer Loyalty marketing article no. 78412 is 'EXPERT TECHNOMARKT TO OFFER PAYBACK POINTS'  Expert TechnoMarkt to offer Payback points
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 5th, 2010...

Customer Loyalty marketing article no. 47177 is 'CUSTOMER LOYALTY'S FUTURE LIES IN 'TRUSTABILITY''  Customer loyalty's future lies in 'trustability'
Customer Loyalty marketing article no. 71339 is 'CONFERENCE TO EXPLAIN BRAND REPUTATION STRATEGY'  Conference to explain brand reputation strategy
Customer Loyalty marketing article no. 25410 is 'KEY FACTORS FOR SUCCESSFUL EMAIL MARKETING'  Key factors for successful email marketing
Customer Loyalty marketing article no. 63199 is 'CMO COUNCIL SUMMIT TO SHARE NEW INSIGHTS'  CMO Council Summit to share new insights
Customer Loyalty marketing article no. 23274 is 'HOW TO CAPTURE, ENGAGE & CONVINCE ONLINE CUSTOMERS'  How to capture, engage & convince online customers
Customer Loyalty marketing article no. 7291 is 'WELLS FARGO'S REWARDING ONLINE SHOPPING MALL'  Wells Fargo's rewarding online shopping mall
Customer Loyalty marketing article no. 41730 is 'HOW SUPERDRUG BOOSTED WORD OF MOUTH BY 12%'  How Superdrug boosted word of mouth by 12%
Customer Loyalty marketing article no. 64970 is 'AEROPLAN ADDS 'FAN GEAR' TO SPORTING REWARDS'  Aeroplan adds 'Fan Gear' to sporting rewards
Customer Loyalty marketing article no. 42135 is 'UK EMAIL MARKETING INDUSTRY GROWS 15% IN 2010'  UK email marketing industry grows 15% in 2010
Customer Loyalty marketing article no. 37199 is 'FITNESS FIRST SIGNS UP AS PAYBACK PARTNER'  Fitness First signs up as Payback partner
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 29th, 2010...

Customer Loyalty marketing article no. 60698 is 'GOOD CUSTOMER EXPERIENCES ARE MORE PROFITABLE'  Good customer experiences are more profitable
Customer Loyalty marketing article no. 54952 is 'COMPANIES WILL PAY FOR BETTER FINANCIAL SELF-SERVICE'  Companies will pay for better financial self-service
Customer Loyalty marketing article no. 98745 is 'IS CUSTOMER INTIMACY THE NEXT LOYALTY FRONTIER?'  Is customer intimacy the next loyalty frontier?
Customer Loyalty marketing article no. 67365 is 'GAMESTOP LAUNCHES POWERUP REWARDS SCHEME'  GameStop launches PowerUp Rewards scheme
Customer Loyalty marketing article no. 88064 is 'HOW CONSUMERS INTERPRET LOYALTY REWARDS'  How consumers interpret loyalty rewards
Customer Loyalty marketing article no. 86946 is 'EUROPEAN HOTEL SATISFACTION 'DUE TO LOWER PRICES''  European hotel satisfaction 'due to lower prices'
Customer Loyalty marketing article no. 79469 is 'BUILDING BRAND ENGAGEMENT WITH FACEBOOK'  Building brand engagement with Facebook
Customer Loyalty marketing article no. 1901 is 'MOBILE WEB GROWS 2,000% IN TWO YEARS'  Mobile web grows 2,000% in two years
Customer Loyalty marketing article no. 34608 is 'CANADIAN CONSUMERS EMBRACE CAUSE MARKETING'  Canadian consumers embrace cause marketing
Customer Loyalty marketing article no. 36485 is 'SME SATISFACTION WITH BANKS DECLINES AGAIN'  SME satisfaction with banks declines again
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 22nd, 2010...

Customer Loyalty marketing article no. 80537 is 'EMPLOYEE LOYALTY NOT JUST DOWN TO PAY'  Employee loyalty not just down to pay
Customer Loyalty marketing article no. 98695 is 'DIGITAL COUPONS 'SAVED' TO CREDIT CARDS'  Digital coupons 'saved' to credit cards
Customer Loyalty marketing article no. 44221 is 'LOYALTY COMPARED IN LATIN AMERICA, US & CANADA'  Loyalty compared in Latin America, US & Canada
Customer Loyalty marketing article no. 7646 is 'LATVIAN BEER LAUNCHES MOBILE LOYALTY SCHEME'  Latvian beer launches mobile loyalty scheme
Customer Loyalty marketing article no. 64256 is 'SOCIAL MEDIA DRIVES ENGAGEMENT, STUDY FINDS'  Social media drives engagement, study finds
Customer Loyalty marketing article no. 94423 is 'CLUB YOGI COMPLETES FIRST REWARDS AUCTION'  Club Yogi completes first rewards auction
Customer Loyalty marketing article no. 94428 is 'HOW MACY'S BUILDS LASTING EMPLOYEE ENGAGEMENT'  How Macy's builds lasting employee engagement
Customer Loyalty marketing article no. 6583 is 'HILTON HHONORS LAUNCHES 2X AND 4X POINTS OFFERS'  Hilton HHonors launches 2x and 4x points offers
Customer Loyalty marketing article no. 43563 is '50% OF UK SHOPPERS STOP BUYING AFTER BAD SERVICE'  50% of UK shoppers stop buying after bad service
Customer Loyalty marketing article no. 59180 is 'PAYBACK VISA CREDIT CARD GAINS NEW FEATURES'  Payback Visa credit card gains new features
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 15th, 2010...

Customer Loyalty marketing article no. 99769 is 'RETAIL LOYALTY SUBJECT TO CROSS-CHANNEL STRATEGY'  Retail loyalty subject to cross-channel strategy
Customer Loyalty marketing article no. 90560 is 'FFPS FOCUS ON PROFITABLE REWARD OFFERINGS'  FFPs focus on profitable reward offerings
Customer Loyalty marketing article no. 91628 is 'RETAILERS GET THE HIGHEST LOYALTY RATINGS'  Retailers get the highest loyalty ratings
Customer Loyalty marketing article no. 88424 is 'UK DRIVING SCHOOL LAUNCHES LOYALTY SCHEME'  UK driving school launches loyalty scheme
Customer Loyalty marketing article no. 98037 is 'E-MARKETERS GO FOR CONTENT & PERSONALISATION'  E-marketers go for content & personalisation
Customer Loyalty marketing article no. 69198 is 'POSTNET CANADA TEAMS UP WITH AIR MILES'  PostNet Canada teams up with Air Miles
Customer Loyalty marketing article no. 43253 is 'MARKETERS SHOULD EMBRACE TWITTER, NOT FEAR IT'  Marketers should embrace Twitter, not fear it
Customer Loyalty marketing article no. 57139 is 'PAYBACK ISSUES 6.5 MILLIONTH CARD IN POLAND'  Payback issues 6.5 millionth card in Poland
Customer Loyalty marketing article no. 15482 is 'NECTAR BUSINESS SIGNS NEW INSURANCE PARTNER'  Nectar Business signs new insurance partner
Customer Loyalty marketing article no. 67011 is 'UK AIR MILES OFFERED AS PROMOTIONAL VOUCHERS'  UK Air Miles offered as promotional vouchers
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 8th, 2010...

Customer Loyalty marketing article no. 69956 is 'FISHERS LAUNCHES AIRTRAN-RELATED LOYALTY SCHEME'  Fishers launches AirTran-related loyalty scheme
Customer Loyalty marketing article no. 77029 is 'BORDERS DOUBLES REWARD FOR WIRELESS E-READER'  Borders doubles reward for wireless e-reader
Customer Loyalty marketing article no. 82369 is 'ICE SCHEME TO REWARD SUSTAINABLE LIVING'  ICE scheme to reward sustainable living
Customer Loyalty marketing article no. 66348 is 'US CELLULAR ROLLS OUT NEW LOYALTY INITIATIVES'  US Cellular rolls out new loyalty initiatives
Customer Loyalty marketing article no. 14414 is 'CANADA'S ESSO EXTRA LOYALTY SCHEME REVAMPED'  Canada's Esso Extra loyalty scheme revamped
Customer Loyalty marketing article no. 70216 is 'QATAR AIRWAYS TEAMS UP WITH POINTS.COM'  Qatar Airways teams up with Points.com
Customer Loyalty marketing article no. 66465 is 'BRITISH GAS JOINS THE NECTAR PROGRAMME'  British Gas joins the Nectar programme
Customer Loyalty marketing article no. 35894 is 'CSN LAUNCHES LOYALTY SCHEME PERFORMANCE TOOL'  CSN launches loyalty scheme performance tool
Customer Loyalty marketing article no. 27608 is 'FIVE TYPES OF SHOPPER IDENTIFIED, WORLDWIDE'  Five types of shopper identified, worldwide
Customer Loyalty marketing article no. 5582 is 'SMARTPHONE LOYALTY CAN'T BE FORCED'  Smartphone loyalty can't be forced
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 1st, 2010...

Customer Loyalty marketing article no. 26540 is 'SUNDROP UNVEILS CARDLESS MOBILE LOYALTY SCHEME'  Sundrop unveils cardless mobile loyalty scheme
Customer Loyalty marketing article no. 8786 is 'ARAL RENEWS PAYBACK LOYALTY PARTNERSHIP'  Aral renews Payback loyalty partnership
Customer Loyalty marketing article no. 35489 is 'COMPETITORS PROVIDE A KEY CUSTOMER LOYALTY METRIC'  Competitors provide a key customer loyalty metric
Customer Loyalty marketing article no. 55379 is '25M BRITONS LOYAL TO SAME SHOPS FOR 20 YEARS'  25m Britons loyal to same shops for 20 years
Customer Loyalty marketing article no. 22267 is 'VESDIA CELEBRATES 10 YEARS OF LOYALTY'  Vesdia celebrates 10 years of loyalty
Customer Loyalty marketing article no. 21603 is 'ECAMPUS LAUNCHES TIERED TEXTBOOK REWARDS'  eCampus launches tiered textbook rewards
Customer Loyalty marketing article no. 97036 is 'E-RETAIL SALES CLIMB AS UK CONSUMERS STAY HOME'  E-retail sales climb as UK consumers stay home
Customer Loyalty marketing article no. 58274 is 'FREE INTERNET FOR ELITE MARRIOTT REWARDS MEMBERS'  Free internet for elite Marriott Rewards members
Customer Loyalty marketing article no. 10613 is '83% OF AMERICANS WILL CHURN FOR A GOOD CAUSE'  83% of Americans will churn for a good cause
Customer Loyalty marketing article no. 53597 is '40% OF SMARTPHONE USERS TO CHURN IN 1 YEAR'  40% of smartphone users to churn in 1 year
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 24th, 2010...

Customer Loyalty marketing article no. 5272 is 'LACK OF DETAIL DRIVES ONLINE SHOPPERS AWAY'  Lack of detail drives online shoppers away
Customer Loyalty marketing article no. 69619 is 'AEROPLAN AIMS TO BEAT 2009'S DONATIONS'  Aeroplan aims to beat 2009's donations
Customer Loyalty marketing article no. 3136 is 'BOOSTING HISPANIC LOYALTY SCHEME PARTICIPATION'  Boosting Hispanic loyalty scheme participation
Customer Loyalty marketing article no. 76027 is 'SELF-PROGRAMMABLE MAG-STRIPE CARD LAUNCHED'  Self-programmable mag-stripe card launched
Customer Loyalty marketing article no. 83909 is 'SMARTER WAYS TO IMPROVE SOCIAL MEDIA TARGETING'  Smarter ways to improve social media targeting
Customer Loyalty marketing article no. 33707 is 'TRIPLE REWARDS FOR BEST WESTERN MEMBERS'  Triple rewards for Best Western members
Customer Loyalty marketing article no. 10872 is 'RITZ-CARLTON LAUNCHES LUXURY LOYALTY SCHEME'  Ritz-Carlton launches luxury loyalty scheme
Customer Loyalty marketing article no. 43326 is 'CHANNELREWARDS LOYALTY SYSTEM LAUNCHED'  ChannelRewards loyalty system launched
Customer Loyalty marketing article no. 31576 is 'COLLOQUY ANNOUNCES 2010 LOYALTY AWARD WINNERS'  Colloquy announces 2010 Loyalty Award winners
Customer Loyalty marketing article no. 66824 is 'SOCIAL MEDIA COULD BE THE 'NEW CRM''  Social media could be the 'New CRM'
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 17th, 2010...

Customer Loyalty marketing article no. 4873 is 'FLY BUYS ANNOUNCES MARKETING AWARDS 2010'  Fly Buys announces Marketing Awards 2010
Customer Loyalty marketing article no. 46934 is 'TRAVELEX OFFERS BONUS BA MILES FOR FOREX'  Travelex offers bonus BA Miles for ForEx
Customer Loyalty marketing article no. 94191 is 'WHY THE SOCIAL CHANNEL IS NOT STAND-ALONE'  Why the social channel is not stand-alone
Customer Loyalty marketing article no. 5537 is 'STARWOOD OFFERS DOUBLE AND TRIPLE REWARDS'  Starwood offers double and triple rewards
Customer Loyalty marketing article no. 98059 is 'BEST PRACTICES FOR DIGITAL CUSTOMER ENGAGEMENT'  Best practices for digital customer engagement
Customer Loyalty marketing article no. 20491 is '80% OF CREDIT CARD USERS MAY CHURN IN 2010'  80% of credit card users may churn in 2010
Customer Loyalty marketing article no. 26640 is 'TIME TO MAKE CUSTOMER EXPERIENCES MORE REWARDING'  Time to make customer experiences more rewarding
Customer Loyalty marketing article no. 42612 is 'US ONLINE CAR SHOPPERS MOST LOYAL TO CHEVROLET'  US online car shoppers most loyal to Chevrolet
Customer Loyalty marketing article no. 83864 is 'MARKETERS TO DOUBLE DIGITAL DATA BUDGETS BY 2012'  Marketers to double digital data budgets by 2012
Customer Loyalty marketing article no. 86664 is 'LOYALTY WORLD CONFERENCE TO REVEAL THE FUTURE'  Loyalty World conference to reveal the future
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 10th, 2010...

Customer Loyalty marketing article no. 23790 is 'COUPONS MORE POPULAR IN US THAN CANADA'  Coupons more popular in US than Canada
Customer Loyalty marketing article no. 13772 is 'ETISALAT OFFERS ONLINE BILL PAYERS DOUBLE REWARDS'  Etisalat offers online bill payers double rewards
Customer Loyalty marketing article no. 70383 is 'WARMTH & COMPETENCE HOLD KEY TO BRAND LOYALTY'  Warmth & competence hold key to brand loyalty
Customer Loyalty marketing article no. 550 is 'DELTA LAUNCHES REWARDING SKYMILES MASTERCARD'  Delta launches rewarding SkyMiles MasterCard
Customer Loyalty marketing article no. 36607 is 'VIRTUAL EVENTS: A NEW ENGAGEMENT CHANNEL'  Virtual events: a new engagement channel
Customer Loyalty marketing article no. 75319 is 'IGO-POST LAUNCHES LONG-TERM LOYALTY SCHEME'  Igo-Post launches long-term loyalty scheme
Customer Loyalty marketing article no. 12300 is 'BORDERS LAUNCHES PAID-FOR LOYALTY SCHEME'  Borders launches paid-for loyalty scheme
Customer Loyalty marketing article no. 39042 is 'TEACHER REWARDS AMOUNT TO US$4.5M'  Teacher Rewards amount to US$4.5m
Customer Loyalty marketing article no. 18748 is 'FIFTEEN EXTRA BUSINESS BENEFITS OF A LOYALTY INITIATIVE'  Fifteen extra business benefits of a loyalty initiative
Customer Loyalty marketing article no. 79631 is 'STARWOOD PREFERRED GUEST LAUNCHES BLACKBERRY APP'  Starwood Preferred Guest launches BlackBerry app
Customer Loyalty marketing article no. 96980 is 'THE 15 BUSINESS BENEFITS OF A LOYALTY INITIATIVE, BY PETER CLARK (EDITOR, THE WISE MARKETER & THE LOYALTY GUIDE)'  The 15 business benefits of a loyalty initiative, by Peter Clark (Editor, The Wise Marketer & The Loyalty Guide)
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 3rd, 2010...

Customer Loyalty marketing article no. 94844 is '40% SHOW THEIR BRAND PREFERENCES ON FACEBOOK'  40% show their brand preferences on Facebook
Customer Loyalty marketing article no. 4458 is 'SPC SAYS MEMBERSHIP IS UP 30% THIS YEAR'  SPC says membership is up 30% this year
Customer Loyalty marketing article no. 75617 is 'MARKETERS USE SOCIAL MEDIA TO DEEPEN LOYALTY'  Marketers use social media to deepen loyalty
Customer Loyalty marketing article no. 62136 is 'JEWEL-OSCO ADDS CONTINUITY SCHEME TO LOYALTY CARD'  Jewel-Osco adds continuity scheme to loyalty card
Customer Loyalty marketing article no. 76022 is 'BRANDS FAILING TO WORK WITH SOCIAL MEDIA ADVOCATES'  Brands failing to work with social media advocates
Customer Loyalty marketing article no. 34365 is 'BAD CUSTOMER EXPERIENCES LEAVE A TRAIL ONLINE'  Bad customer experiences leave a trail online
Customer Loyalty marketing article no. 59336 is 'YOUTH IS MORE RECEPTIVE TO DIRECT MAIL'  Youth is more receptive to direct mail
Customer Loyalty marketing article no. 45401 is 'OFFICEMAX SUPPORTS LOYALTY WITH IPHONE APP'  OfficeMax supports loyalty with iPhone app
Customer Loyalty marketing article no. 76376 is 'COALITION LOYALTY PROGRAMMES: THE WHO, WHY, AND HOW BIG?, BY BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Coalition Loyalty Programmes: the who, why, and how big?, by By Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 83448 is 'THE 15 BUSINESS BENEFITS OF A LOYALTY INITIATIVE, BY PETER CLARK (EDITOR, THE WISE MARKETER & THE LOYALTY GUIDE)'  The 15 business benefits of a loyalty initiative, by Peter Clark (Editor, The Wise Marketer & The Loyalty Guide)
Customer Loyalty marketing article no. 88789 is 'HOW DATA WILL UNDERPIN 'NEXT GEN MARKETING''  How data will underpin 'next gen marketing'
Customer Loyalty marketing article no. 72767 is 'AEROPLAN OFFERS MILES FOR FAIRMONT REDEMPTIONS'  Aeroplan offers miles for Fairmont redemptions
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 27th, 2010...

Customer Loyalty marketing article no. 50078 is 'RETAIL MARKETERS NOT MAKING ENOUGH OF MOBILE'  Retail marketers not making enough of mobile
Customer Loyalty marketing article no. 35787 is 'STARWOOD PARTNERS UP WITH RAPID REWARDS'  Starwood partners up with Rapid Rewards
Customer Loyalty marketing article no. 5216 is 'INVESTOR LOYALTY DEPENDS ON MARKETING RELEVANCE'  Investor loyalty depends on marketing relevance
Customer Loyalty marketing article no. 70372 is 'HILTON BECOMES OFFICIAL PARTNER FOR LITTLE LEAGUE'  Hilton becomes official partner for Little League
Customer Loyalty marketing article no. 74904 is 'AFFILIATE MARKETING SALES TO HIT £4.6BN IN 2010'  Affiliate marketing sales to hit £4.6bn in 2010
Customer Loyalty marketing article no. 51815 is 'NECTAR ITALIA GROWS TO REACH 5M MEMBERS'  Nectar Italia grows to reach 5m members
Customer Loyalty marketing article no. 6695 is 'SOCIAL LOYALTY SCHEME REWARDS BRAND AMBASSADORS'  Social loyalty scheme rewards brand ambassadors
Customer Loyalty marketing article no. 15499 is 'AIR NEW ZEALAND PARTNERS UP WITH FLY BUYS'  Air New Zealand partners up with Fly Buys
Customer Loyalty marketing article no. 42202 is 'ONLY 20% OF SHOPPERS FOUND TO BE BRAND LOYAL'  Only 20% of shoppers found to be brand loyal
Customer Loyalty marketing article no. 62092 is 'CHURN RATES OF US'S MAIN WIRELESS CARRIERS'  Churn rates of US's main wireless carriers
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 20th, 2010...

Customer Loyalty marketing article no. 28316 is 'STARBUCKS BOOSTS BRAND WITH WI-FI CONTENT'  Starbucks boosts brand with wi-fi content
Customer Loyalty marketing article no. 3749 is 'REPORT SUMMARISES RETAIL LOYALTY CARD LANDSCAPE'  Report summarises retail loyalty card landscape
Customer Loyalty marketing article no. 77450 is 'VIRGIN AIRLINE BRANDS COMBINE LOYALTY REWARDS'  Virgin airline brands combine loyalty rewards
Customer Loyalty marketing article no. 29789 is 'SHOPPERS OPTIMUM CELEBRATES 10TH ANNIVERSARY'  Shoppers Optimum celebrates 10th anniversary
Customer Loyalty marketing article no. 72773 is 'PREPAID CARDS TO REWARD BETTER TEACHERS'  Prepaid cards to reward better teachers
Customer Loyalty marketing article no. 57914 is 'SPG ADDS ELEMENT & ALOFT REWARDS'  SPG adds Element & Aloft rewards
Customer Loyalty marketing article no. 11985 is 'VOC INITIATIVES NEED BETTER CUSTOMER DATA'  VOC initiatives need better customer data
Customer Loyalty marketing article no. 76331 is 'BRITISH GAS RELAUNCHES GREEN SCHOOL REWARDS'  British Gas relaunches Green school rewards
Customer Loyalty marketing article no. 9849 is 'BUILDING CONSUMER ENGAGEMENT THE SOCIAL WAY'  Building consumer engagement the social way
Customer Loyalty marketing article no. 82740 is 'MALL NETWORKS REBRANDS AFTER RECORD YEAR'  Mall Networks rebrands after record year
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 13th, 2010...

Customer Loyalty marketing article no. 40420 is 'POINTS.COM REVAMPS WEB SITE AND OFFERINGS'  Points.com revamps web site and offerings
Customer Loyalty marketing article no. 91026 is 'UK FAIR TRADE SNACK FIRM STARTS COUPONING'  UK fair trade snack firm starts couponing
Customer Loyalty marketing article no. 12648 is 'AIR NZ STARFISH CARD OFFERS LOCAL REWARDS'  Air NZ Starfish Card offers local rewards
Customer Loyalty marketing article no. 899 is 'RETAILERS 3.0 ARE LEADING MARKETING TRANSFORMATION'  Retailers 3.0 are leading marketing transformation
Customer Loyalty marketing article no. 36147 is 'WHY CUSTOMER SATISFACTION SURVEYS ARE ESSENTIAL'  Why customer satisfaction surveys are essential
Customer Loyalty marketing article no. 30402 is 'MCCAIN'S TURNS CRM INITIATIVE MULTI-CHANNEL'  McCain's turns CRM initiative multi-channel
Customer Loyalty marketing article no. 12465 is 'MAXIMILES BUYS ONLINE CONSUMER PANELIST'  Maximiles buys online consumer panelist
Customer Loyalty marketing article no. 54526 is 'HILTON HHONORS REWARDS ITS ELITE WITH FAST INTERNET'  Hilton HHonors rewards its Elite with fast internet
Customer Loyalty marketing article no. 1784 is 'PAYBACK PROMOTION CELEBRATES 10TH BIRTHDAY'  Payback promotion celebrates 10th birthday
Customer Loyalty marketing article no. 86570 is 'QUICKTRIP REWARDS ADDS AFFINITY DEBIT CARD'  QuickTrip Rewards adds affinity debit card
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 6th, 2010...

Customer Loyalty marketing article no. 1524 is 'CA PIZZA KITCHEN OFFERS LOYALTY REWARDS'  CA Pizza Kitchen offers loyalty rewards
Customer Loyalty marketing article no. 34232 is 'HILTON SATISFIES MID-SCALE & LONG-TERM GUESTS'  Hilton satisfies mid-scale & long-term guests
Customer Loyalty marketing article no. 62666 is 'CANADIAN LOYALTY FALLS PREY TO PRICING'  Canadian loyalty falls prey to pricing
Customer Loyalty marketing article no. 3920 is 'KROGER EXPANDS FUEL-REWARDS OPPORTUNITIES'  Kroger expands fuel-rewards opportunities
Customer Loyalty marketing article no. 80161 is 'RETAILERS FACE A NIGHTMARE BEFORE CHRISTMAS'  Retailers face a nightmare before Christmas
Customer Loyalty marketing article no. 98319 is 'TRUEBLUE REWARDS DISCOUNT HOLIDAY BUYERS'  TrueBlue rewards discount holiday buyers
Customer Loyalty marketing article no. 31382 is 'IHG EXTENDS PRIORITY CLUB FEATURES & REWARDS'  IHG extends Priority Club features & rewards
Customer Loyalty marketing article no. 21364 is 'EBUCKS MEMBERS SPEND 51M POINTS ON FUEL'  eBucks members spend 51m points on fuel
Customer Loyalty marketing article no. 77974 is 'VIRGIN AMERICA ADDS NEW IN-FLIGHT LUXURIES'  Virgin America adds new in-flight luxuries
Customer Loyalty marketing article no. 81583 is 'TALBOTS ASKS CUSTOMERS TO SHARE THEIR WISDOM'  Talbots asks customers to share their wisdom
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 30th, 2010...

Customer Loyalty marketing article no. 82911 is 'EMAIL BATTLES SOCIAL NETWORKS FOR CONSUMERS' ATTENTION'  Email battles social networks for consumers' attention
Customer Loyalty marketing article no. 93333 is 'GREENSAVER BECOMES AIR MILES CANADA PARTNER'  GreenSaver becomes Air Miles Canada partner
Customer Loyalty marketing article no. 8951 is 'SOCIAL NETWORK PROFILES HELP EXPLAIN BRAND CHOICES'  Social network profiles help explain brand choices
Customer Loyalty marketing article no. 88656 is 'HSBC MIDDLE EAST ENHANCES AIR MILES REWARDS'  HSBC Middle East enhances Air Miles rewards
Customer Loyalty marketing article no. 49540 is 'TRAVELEX LAUNCHES PREPAID CARD WITH AIR MILES'  Travelex launches prepaid card with Air Miles
Customer Loyalty marketing article no. 66889 is 'JETBLUE OPENS ONLINE EARN MALL FOR TRUEBLUE MEMBERS'  JetBlue opens online earn mall for TrueBlue members
Customer Loyalty marketing article no. 5348 is 'SEARS & KMART COMBINE CHANCE, CHARITY & REWARDS'  Sears & Kmart combine chance, charity & rewards
Customer Loyalty marketing article no. 2143 is 'WYNDHAM OFFERS 80+ REWARDS TO TRAVELLERS IN CHINA'  Wyndham offers 80+ rewards to travellers in China
Customer Loyalty marketing article no. 11756 is 'E-SHOPPING BOOMS AS CONSUMER SHOP SMARTER'  E-shopping booms as consumer shop smarter
Customer Loyalty marketing article no. 56358 is 'LOYALTYMATCH LAUNCHES SOCIAL LOYALTY REWARDS PLATFORM'  LoyaltyMatch launches social loyalty rewards platform
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 23rd, 2010...

Customer Loyalty marketing article no. 83321 is 'INCENTIVE INDUSTRY INCREASINGLY OPTIMISTIC IN 2010'  Incentive industry increasingly optimistic in 2010
Customer Loyalty marketing article no. 41664 is 'MLB MASTERCARD OFFERS FANS PRICELESS PERKS'  MLB MasterCard offers fans Priceless Perks
Customer Loyalty marketing article no. 66635 is 'NECTAR AWARDS POINTS FOR YAHOO SHOPPING SEARCHES'  Nectar awards points for Yahoo shopping searches
Customer Loyalty marketing article no. 65162 is 'RECESSION-SMART SHOPPERS REDEFINE THEIR LOYALTY'  Recession-smart shoppers redefine their loyalty
Customer Loyalty marketing article no. 96138 is 'CARDMOBILI M-LOYALTY APP LAUNCHED IN NORTH AMERICA'  Cardmobili m-loyalty app launched in North America
Customer Loyalty marketing article no. 3211 is 'VESDIA SIGNS NEW REWARD NETWORK PARTNERS'  Vesdia signs new reward network partners
Customer Loyalty marketing article no. 8552 is 'WINN-DIXIE ADDS MAG-STRIPE TO LOYALTY CARD'  Winn-Dixie adds mag-stripe to loyalty card
Customer Loyalty marketing article no. 80066 is 'SHOPPERS RETURN WITH A MORE UPBEAT ECONOMY'  Shoppers return with a more upbeat economy
Customer Loyalty marketing article no. 28132 is 'DELTA AND GOL TO SHARE LOYALTY BENEFITS'  Delta and GOL to share loyalty benefits
Customer Loyalty marketing article no. 57376 is 'COMPANIES NOT DOING ENOUGH FOR LOYALTY, STUDY FINDS'  Companies not doing enough for loyalty, study finds
Customer Loyalty marketing article no. 43086 is 'BEST WESTERN JOINS THE PAYBACK PROGRAMME'  Best Western joins the Payback programme
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 16th, 2010...

Customer Loyalty marketing article no. 77671 is 'RECYCLEBANK'S REWARDS HEAD FOR MISSISSIPPI'  RecycleBank's rewards head for Mississippi
Customer Loyalty marketing article no. 82202 is 'CONSUMERS TAP INTO FACEBOOK RECOMMENDER APP'  Consumers tap into Facebook recommender app
Customer Loyalty marketing article no. 21724 is 'LOYALTY MARKETING WITH FICKLE TEENS & 'TWEENS'  Loyalty marketing with fickle teens & 'tweens
Customer Loyalty marketing article no. 76602 is 'HHONORS DOUBLES ITS REWARDS FOR THE SUMMER'  HHonors doubles its rewards for the summer
Customer Loyalty marketing article no. 85406 is 'BRITISH RETAILERS FORCED TO FIGHT BASED ON PRICE'  British retailers forced to fight based on price
Customer Loyalty marketing article no. 12111 is 'AIR CHINA ADDS MILEAGE TO TICKET PURCHASES'  Air China adds mileage to ticket purchases
Customer Loyalty marketing article no. 43125 is 'BRANDS MUST PROVIDE CUSTOMERS WITH A ONLINE VOICE'  Brands must provide customers with a online voice
Customer Loyalty marketing article no. 10014 is 'JETBLUE LAUNCHES 'REWARDS AWARENESS' PROGRAMME'  JetBlue launches 'rewards awareness' programme
Customer Loyalty marketing article no. 35908 is 'HOTELS.COM LAUNCHES WELCOME REWARDS SCHEME IN UK'  Hotels.com launches Welcome Rewards scheme in UK
Customer Loyalty marketing article no. 84782 is 'MEDICAL CHARITY LAUNCHES AFFINITY DEBIT CARD'  Medical charity launches affinity debit card
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 9th, 2010...

Customer Loyalty marketing article no. 37380 is 'E-BRIEFING ILLUMINATES STRONGER E-MAIL MARKETING'  E-briefing illuminates stronger e-mail marketing
Customer Loyalty marketing article no. 53807 is 'CONSUMER EMAIL DIPS AS NEW E-CHANNELS RISE'  Consumer email dips as new e-channels rise
Customer Loyalty marketing article no. 77969 is 'BRIDGING THE REAL-WORLD/SOCIAL MEDIA LOYALTY GAP'  Bridging the real-world/social media loyalty gap
Customer Loyalty marketing article no. 32040 is 'CANADIANS REWARDED FOR CARING FOR THEIR HEALTH'  Canadians rewarded for caring for their health
Customer Loyalty marketing article no. 69828 is 'AIR MILES UK JOINS THE POINTS.COM EXCHANGE'  Air Miles UK joins the Points.com exchange
Customer Loyalty marketing article no. 29903 is 'AEGEAN AIRLINES EXPANDS LOYALTY FOOTPRINT'  Aegean Airlines expands loyalty footprint
Customer Loyalty marketing article no. 63774 is 'YOUTH CARDS ARE A GROWING MARKETING OPPORTUNITY'  Youth cards are a growing marketing opportunity
Customer Loyalty marketing article no. 98213 is 'FLYBUYS LAUNCHES IPHONE LOYALTY APP'  FlyBuys launches iPhone loyalty app
Customer Loyalty marketing article no. 48011 is 'IPHONE APP COULD REPLACE PLASTIC LOYALTY CARDS'  iPhone app could replace plastic loyalty cards
Customer Loyalty marketing article no. 98617 is 'ATHLETES FOR AFRICA JOINS AEROPLAN BEYOND MILES'  Athletes for Africa joins Aeroplan Beyond Miles
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 2nd, 2010...

Customer Loyalty marketing article no. 8491 is 'MOTHERS SPURN SOCIAL & MOBILE COUPONS'  Mothers spurn social & mobile coupons
Customer Loyalty marketing article no. 43739 is 'GIFTCARDS.COM LAUNCHES CORPORATE REWARDS ARM'  GiftCards.com launches corporate rewards arm
Customer Loyalty marketing article no. 11436 is 'BRAND LOYALTY EVAPORATES WITH 'OUT OF STOCKS''  Brand loyalty evaporates with 'out of stocks'
Customer Loyalty marketing article no. 55229 is 'MORE AIR MILES FOR POWER-CONSCIOUS ONTARIANS'  More Air Miles for power-conscious Ontarians
Customer Loyalty marketing article no. 23849 is 'GREEN ISSUES TO RETURN WITH ECONOMIC RECOVERY'  Green issues to return with economic recovery
Customer Loyalty marketing article no. 44548 is 'CARLSON MARKETING LAUNCHES MOBILE INSTANT REWARDS'  Carlson Marketing launches mobile Instant Rewards
Customer Loyalty marketing article no. 55893 is 'E-MARKETING'S VALUE GOES WAY BEYOND THE INBOX'  E-marketing's value goes way beyond the inbox
Customer Loyalty marketing article no. 85805 is 'MALL NETWORKS AND COLLOQUY TEAM UP'  Mall Networks and Colloquy team up
Customer Loyalty marketing article no. 8237 is 'WHAT DRIVES DIFFERENT LEVELS OF CUSTOMER LOYALTY?'  What drives different levels of customer loyalty?
Customer Loyalty marketing article no. 40944 is 'PIT-STOP WORKSHOPS TO OFFER PAYBACK POINTS'  Pit-Stop workshops to offer Payback points
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 25th, 2010...

Customer Loyalty marketing article no. 84074 is 'STUDY IDENTIFIES LATEST MOBILE CUSTOMER SEGMENTS'  Study identifies latest mobile customer segments
Customer Loyalty marketing article no. 86874 is 'CMOS NEED TO UNDERSTAND CUSTOMER ENGAGEMENT'  CMOs need to understand customer engagement
Customer Loyalty marketing article no. 5033 is 'E-MARKETING LINKS CUSTOMER DESIRES AND BEHAVIOURS'  E-marketing links customer desires and behaviours
Customer Loyalty marketing article no. 50557 is 'NECTAR RISES TO UK 'EMERGENCY BUDGET' CHALLENGE'  Nectar rises to UK 'emergency budget' challenge
Customer Loyalty marketing article no. 40540 is 'SHOPPERS WANT TO 'CHANNEL HOP' AS THEY SHOP'  Shoppers want to 'channel hop' as they shop
Customer Loyalty marketing article no. 97150 is 'SABRE UNVEILS 'LOYALTY DRIVER' FOR TRAVEL AGENTS'  Sabre unveils 'loyalty driver' for travel agents
Customer Loyalty marketing article no. 760 is 'JAPAN GREEN STAMP PROGRAMME GOES DIGITAL'  Japan Green Stamp programme goes digital
Customer Loyalty marketing article no. 50912 is 'HMV CANADA LAUNCHES NEW LOYALTY PROGRAMME'  HMV Canada launches new loyalty programme
Customer Loyalty marketing article no. 63066 is 'TOP TEN WAYS TO IMPROVE A LOYALTY SCHEME'  Top ten ways to improve a loyalty scheme
Customer Loyalty marketing article no. 46 is 'FRENCH RETAILERS MOVE LOYALTY SCHEMES TO NFC'  French retailers move loyalty schemes to NFC
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 18th, 2010...

Customer Loyalty marketing article no. 95368 is 'FSI CUSTOMER RELATIONSHIPS SUFFER FROM IRRELEVANCE'  FSI customer relationships suffer from irrelevance
Customer Loyalty marketing article no. 56252 is 'STUDY CITES EMPLOYEE REWARDS BEST PRACTICES'  Study cites employee rewards best practices
Customer Loyalty marketing article no. 47044 is 'CPGS SHOULD GO DIRECT-TO-CONSUMER, CARLSON SAYS'  CPGs should go direct-to-consumer, Carlson says
Customer Loyalty marketing article no. 48112 is 'PTC EXTENDS B2B LOYALTY WITH HP PARTNERSHIP'  PTC extends B2B loyalty with HP partnership
Customer Loyalty marketing article no. 44907 is 'CONSUMERS EXPLAIN HOW MARKETING SHOULD WORK'  Consumers explain how marketing should work
Customer Loyalty marketing article no. 54521 is 'NFL ANNOUNCES NEW REWARDS CREDIT CARDS'  NFL announces new rewards credit cards
Customer Loyalty marketing article no. 25681 is 'EXPO FOCUSES ON THE HUMAN ASPECT OF LOYALTY'  Expo focuses on the human aspect of loyalty
Customer Loyalty marketing article no. 75855 is 'WYNDHAM REWARDS OFFERS SUMMER DISCOUNTS'  Wyndham Rewards offers summer discounts
Customer Loyalty marketing article no. 89740 is 'PAYBACK TAKES CONTROLLING STAKE IN I-MINT'  Payback takes controlling stake in i-Mint
Customer Loyalty marketing article no. 21526 is 'AMTRAK EXTENDS POINTS.COM LOYALTY PARTNERSHIP'  Amtrak extends Points.com loyalty partnership
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 11th, 2010...

Customer Loyalty marketing article no. 71582 is '50% OF BROADBAND CUSTOMERS HAVE CHURNED'  50% of broadband customers have churned
Customer Loyalty marketing article no. 2559 is 'MOBILE TELCO LOYALTY PLATFORM EXPANDS AGAIN'  Mobile telco loyalty platform expands again
Customer Loyalty marketing article no. 83072 is 'POOR CUSTOMER EXPERIENCE CAUSING CHURN EPIDEMIC'  Poor customer experience causing churn epidemic
Customer Loyalty marketing article no. 88413 is 'SKYMILES ELIMINATES REDEMPTION FEES'  SkyMiles eliminates redemption fees
Customer Loyalty marketing article no. 72391 is 'MARKETERS BOOST PAID SEARCH & SEO BUDGETS'  Marketers boost paid search & SEO budgets
Customer Loyalty marketing article no. 20458 is 'CAPITAL ONE BANK TO MAKE 26 'MILE MILLIONAIRES''  Capital One Bank to make 26 'mile millionaires'
Customer Loyalty marketing article no. 76259 is 'CPG SITES SHOW MORE PROMISE THAN SOCIAL MEDIA'  CPG sites show more promise than social media
Customer Loyalty marketing article no. 35411 is 'WHO TOOK THE TOP 2010 ENGAGEMENT AWARDS?'  Who took the top 2010 Engagement Awards?
Customer Loyalty marketing article no. 18935 is 'THE CHANGING FACE(BOOK) OF CUSTOMER SERVICE'  The changing face(book) of customer service
Customer Loyalty marketing article no. 84090 is 'MALL NETWORKS ENHANCES SHOPPER ANALYTICS'  Mall Networks enhances shopper analytics
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 4th, 2010...

Customer Loyalty marketing article no. 1586 is 'TARGETED EMAILS LEAD TO 13% MORE ENGAGEMENT'  Targeted emails lead to 13% more engagement
Customer Loyalty marketing article no. 83022 is 'AFFINION BUYS CONNEXIONS FOR BETTER TRAVEL REWARDS'  Affinion buys Connexions for better travel rewards
Customer Loyalty marketing article no. 65268 is 'WELL-OFF CONSUMERS TEND TO USE MORE COUPONS'  Well-off consumers tend to use more coupons
Customer Loyalty marketing article no. 91972 is 'WHIRLPOOL PARTNERS WITH AIR MILES CANADA'  Whirlpool partners with Air Miles Canada
Customer Loyalty marketing article no. 11862 is 'SEAWINGS OFFERS NEW TOURIST TRAVEL REWARDS'  Seawings offers new tourist travel rewards
Customer Loyalty marketing article no. 78750 is 'SAINSBURY'S TO OFFER TRIPLE NECTAR POINTS'  Sainsbury's to offer triple Nectar points
Customer Loyalty marketing article no. 78086 is 'NEW ONLINE GAMING REWARD CURRENCY STARTS WELL'  New online gaming reward currency starts well
Customer Loyalty marketing article no. 53519 is 'GIANT EAGLE OFFERS FOOD PERKS FOR FILLING UP'  Giant Eagle offers food perks for filling up
Customer Loyalty marketing article no. 91168 is 'RETAILERS CAN STILL IMPROVE THEIR E-MARKETING ROI'  Retailers can still improve their e-marketing ROI
Customer Loyalty marketing article no. 43507 is 'RTK TRAVEL AGENCIES OFFER SOME PAYBACK'  RTK travel agencies offer some Payback
 
Read the marketing and loyalty reports for this week
 

Information for the week ending May 28th, 2010...

Customer Loyalty marketing article no. 84096 is 'CHASE BUSINESS CARDS TO OFFER EASY SAVINGS'  Chase business cards to offer Easy Savings
Customer Loyalty marketing article no. 38166 is 'BRANDS 'HAPPIER TO TALK TO CONSUMERS', STUDY FINDS'  Brands 'happier to talk to consumers', study finds
Customer Loyalty marketing article no. 75955 is 'IT'S LOYALTY, BUT NOT FROM THE CUSTOMER'S VIEWPOINT'  It's loyalty, but not from the customer's viewpoint
Customer Loyalty marketing article no. 36030 is 'REWARDS TURN GREEN WITH NEW ETHICAL PROGRAMME'  Rewards turn green with new ethical programme
Customer Loyalty marketing article no. 82364 is 'NEW LOYALTY SCHEME FOR 'ONE OF A KIND' HOTELS'  New loyalty scheme for 'one of a kind' hotels
Customer Loyalty marketing article no. 16804 is 'FITNESS FIRST LAUNCHES TRAINER LOYALTY SCHEME'  Fitness First launches trainer loyalty scheme
Customer Loyalty marketing article no. 40044 is 'AIRBALTIC LAUNCHES FLEXIBLE ONLINE REWARDS SHOP'  AirBaltic launches flexible online rewards shop
Customer Loyalty marketing article no. 17208 is 'PRIORITY CLUB REWARDS TO OFFER HOTELS ANYWHERE'  Priority Club Rewards to offer Hotels Anywhere
Customer Loyalty marketing article no. 99808 is 'SOCIAL MEDIA RESHAPES CUSTOMER ENGAGEMENT'  Social media reshapes customer engagement
Customer Loyalty marketing article no. 88059 is 'FRONTIER ENDS FFP PARTNERSHIP WITH AIRTRAN'  Frontier ends FFP partnership with AirTran
 
Read the marketing and loyalty reports for this week
 

Information for the week ending May 21st, 2010...

Customer Loyalty marketing article no. 17563 is 'TRAVEL FIRMS LOSING CUSTOMERS THROUGH BAD EMAIL'  Travel firms losing customers through bad email
Customer Loyalty marketing article no. 61356 is 'LOYALTY LEADERS PROGRAMME STARTS OFF WELL'  Loyalty leaders programme starts off well
Customer Loyalty marketing article no. 29976 is 'LOYALTY DATA SAVED RETAILERS FROM RECESSION'  Loyalty data saved retailers from recession
Customer Loyalty marketing article no. 50674 is 'WOMEN BUSINESS OWNERS IGNORING LOYALTY'  Women business owners ignoring loyalty
Customer Loyalty marketing article no. 62019 is 'UK RETAILERS MISSING NEW E-MARKETING TRICKS'  UK retailers missing new e-marketing tricks
Customer Loyalty marketing article no. 54542 is 'CVS CAREMARK GETS ANALYTICAL WITH LMG I&C'  CVS Caremark gets analytical with LMG I&C
Customer Loyalty marketing article no. 76973 is 'LOYALTY CREDIT CARDS HEADING FOR FEES'  Loyalty credit cards heading for fees
Customer Loyalty marketing article no. 9681 is 'WEBLOYALTY SIGNS  WIZZ AIR PARTNERSHIP'  Webloyalty signs Wizz Air partnership
Customer Loyalty marketing article no. 49241 is '20 YEARS OF LOYALTY INNOVATIONS EXAMINED'  20 years of loyalty innovations examined
Customer Loyalty marketing article no. 90493 is 'FLY BUYS OFFERS FREE MUSIC AT BUS SHELTERS'  Fly Buys offers free music at bus shelters
 
Read the marketing and loyalty reports for this week
 

Information for the week ending May 14th, 2010...

Customer Loyalty marketing article no. 11452 is 'TRAVEL INCENTIVES BOOST STAFF PERFORMANCE'  Travel incentives boost staff performance
Customer Loyalty marketing article no. 56977 is '77% JOIN BELLE TIRE'S MOBILE LOYALTY SCHEME'  77% join Belle Tire's mobile loyalty scheme
Customer Loyalty marketing article no. 20402 is 'CONSUMER BRAND LOYALTY STILL FALLING'  Consumer brand loyalty still falling
Customer Loyalty marketing article no. 77012 is 'TOYOTA STILL LEADS IN US CAR LOYALTY'  Toyota still leads in US car loyalty
Customer Loyalty marketing article no. 7180 is 'LOW-COST AIRLINES CAN BENEFIT FROM LOYALTY'  Low-cost airlines can benefit from loyalty
Customer Loyalty marketing article no. 69795 is 'NGC TO OFFER PREPAID AMEX REWARD CARDS'  NGC to offer prepaid Amex reward cards
Customer Loyalty marketing article no. 81948 is 'BIG BRANDS FAILING THEIR MULTI-CHANNEL CUSTOMERS'  Big brands failing their multi-channel customers
Customer Loyalty marketing article no. 18929 is 'DEPOT EXTENDS PAYBACK PARTNERSHIP UNTIL 2015'  Depot extends Payback partnership until 2015
Customer Loyalty marketing article no. 34547 is 'TEN MAJOR ONLINE MARKETING TRENDS FOR 2010'  Ten major online marketing trends for 2010
Customer Loyalty marketing article no. 1789 is 'BIG Y TARGETS PROMOTIONS USING LOYALTY DATA'  Big Y targets promotions using loyalty data
 
Read the marketing and loyalty reports for this week
 

Information for the week ending May 7th, 2010...

Customer Loyalty marketing article no. 53463 is 'CONSUMERS SAY CUSTOMER SERVICE HAS DECLINED'  Consumers say customer service has declined
Customer Loyalty marketing article no. 54532 is 'IHG'S MOBILE APP GENERATES US$1M A MONTH'  IHG's mobile app generates US$1m a month
Customer Loyalty marketing article no. 51327 is 'NEW FOCUS ON MARKETING PERFORMANCE MANAGEMENT'  New focus on marketing performance management
Customer Loyalty marketing article no. 60940 is 'FREE SHIPPING FOR LOYAL B&N CUSTOMERS'  Free shipping for loyal B&N customers
Customer Loyalty marketing article no. 32101 is 'CONSUMERS ARE BECOMING LESS LOYAL, MORE RATIONAL'  Consumers are becoming less loyal, more rational
Customer Loyalty marketing article no. 18620 is 'HILTON JOINS JETBLUE'S TRUEBLUE PROGRAMME'  Hilton joins JetBlue's TrueBlue programme
Customer Loyalty marketing article no. 32505 is 'PAYBACK LAUNCHES MOBILE LOYALTY APP'  PayBack launches mobile loyalty app
Customer Loyalty marketing article no. 90848 is 'FLY BUYS NZ RETAILERS TO BENEFIT FROM NEW ANALYTICS'  Fly Buys NZ retailers to benefit from new analytics
Customer Loyalty marketing article no. 42378 is 'STARWOOD LAUNCHES LOYALTY-BASED AMEX CARD'  Starwood launches loyalty-based Amex card
Customer Loyalty marketing article no. 51737 is 'PAYBACK & FORD OFFER BIG BONUSES ON NEW CARS'  PayBack & Ford offer big bonuses on new cars
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 30th, 2010...

Customer Loyalty marketing article no. 89785 is 'LOYALTY EXPO TO HIGHLIGHT HOLISTIC LOYALTY CONCEPTS'  Loyalty Expo to highlight holistic loyalty concepts
Customer Loyalty marketing article no. 95126 is 'VIVOTECH AND TAGGO TO SIMPLIFY LOYALTY ENROLMENT'  Vivotech and Taggo to simplify loyalty enrolment
Customer Loyalty marketing article no. 79104 is 'RETAIL LOYALTY DOESN'T ALWAYS DEPEND ON A CARD'  Retail loyalty doesn't always depend on a card
Customer Loyalty marketing article no. 27170 is 'UK HOTEL INTRODUCES CONTACTLESS LOYALTY CARD'  UK hotel introduces contactless loyalty card
Customer Loyalty marketing article no. 82972 is 'VALUE-ADDS INCREASINGLY HELP BUILD LOYALTY'  Value-adds increasingly help build loyalty
Customer Loyalty marketing article no. 42124 is 'OFFICE DEPOT OFFERS 100% IN GREEN REWARDS'  Office Depot offers 100% in Green rewards
Customer Loyalty marketing article no. 11553 is 'RITE AID LAUNCHES LOYALTY PROGRAMME'  Rite Aid launches loyalty programme
Customer Loyalty marketing article no. 3267 is 'CARLSON UNVEILS RECYCLED PLASTIC LOYALTY CARD'  Carlson unveils recycled plastic loyalty card
Customer Loyalty marketing article no. 81240 is 'RETAIL BANKS' LOYALTY DECLINES FURTHER'  Retail banks' loyalty declines further
Customer Loyalty marketing article no. 8298 is 'AEROPLAN'S 40% MATCH FOR MEMBERS' CARBON OFFSETS'  Aeroplan's 40% match for members' carbon offsets
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 23rd, 2010...

Customer Loyalty marketing article no. 71981 is 'ATTITUDINAL TARGETING IS NOW 'MORE EFFECTIVE''  Attitudinal targeting is now 'more effective'
Customer Loyalty marketing article no. 98684 is 'AADVANTAGE OFFERS TRANSCONTINENTAL BONUS'  AAdvantage offers transcontinental bonus
Customer Loyalty marketing article no. 18575 is 'LOYALTY MIRRORS HUMAN RELATIONSHIPS - OR DOES IT?'  Loyalty mirrors human relationships - or does it?
Customer Loyalty marketing article no. 85462 is 'BEST WESTERN OFFERS SUMMER TRAVEL REWARD'  Best Western offers summer travel reward
Customer Loyalty marketing article no. 84799 is 'GREEN MARKETING: PUT THE PRIMARY BENEFITS FIRST'  Green marketing: put the primary benefits first
Customer Loyalty marketing article no. 60232 is 'PROGRAMME REWARDS INTERNET RADIO LISTENERS'  Programme rewards internet radio listeners
Customer Loyalty marketing article no. 33933 is 'DIGITAL PRODUCTION AIDS CUSTOMER ENGAGEMENT'  Digital production aids customer engagement
Customer Loyalty marketing article no. 86271 is 'EUROSTAR LAUNCHES NEW LOYALTY PROGRAMME'  Eurostar launches new loyalty programme
Customer Loyalty marketing article no. 29256 is 'THREE STEPS FOR A SUCCESSFUL CRM STRATEGY'  Three steps for a successful CRM strategy
Customer Loyalty marketing article no. 53419 is 'AEROPLAN ADDS 'MONEY CAN'T BUY' REWARDS'  Aeroplan adds 'Money Can't Buy' rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 16th, 2010...

Customer Loyalty marketing article no. 85890 is 'WHY EMPLOYEES SHOULD BE SEGMENTED, TOO'  Why employees should be segmented, too
Customer Loyalty marketing article no. 19408 is 'TAM AND CONTINENTAL FFPS PARTNER UP'  TAM and Continental FFPs partner up
Customer Loyalty marketing article no. 92299 is 'LOYALTY PROGRAMMES: WHAT WORKS AND WHAT DOESN'T'  Loyalty programmes: what works and what doesn't
Customer Loyalty marketing article no. 182 is 'QANTAS LAUNCHES REWARDS CREDIT CARD'  Qantas launches rewards credit card
Customer Loyalty marketing article no. 49979 is 'CUSTOMER DATA IS VITAL TO CROSS-CHANNEL LOYALTY'  Customer data is vital to cross-channel loyalty
Customer Loyalty marketing article no. 27144 is 'OK TIRES JOINS THE AEROPLAN PROGRAMME'  OK Tires joins the Aeroplan programme
Customer Loyalty marketing article no. 22208 is 'TOP PERFORMERS SEEING 91% CUSTOMER RETENTION'  Top performers seeing 91% customer retention
Customer Loyalty marketing article no. 10458 is 'HHONORS OFFERS 'FASTER WAYS TO FREE STAYS''  HHonors offers 'Faster ways to free stays'
Customer Loyalty marketing article no. 45706 is 'E-MAIL STRATEGIES TO BOOST CUSTOMER ENGAGEMENT'  E-mail strategies to boost customer engagement
Customer Loyalty marketing article no. 39961 is 'CREDIT CARD REWARD CAPS ARE VERY UNPOPULAR'  Credit card reward caps are very unpopular
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 9th, 2010...

Customer Loyalty marketing article no. 13353 is 'WHY AUSTRALIANS STILL CAN'T SWITCH BANKS'  Why Australians still can't switch banks
Customer Loyalty marketing article no. 60610 is 'DIGITAL MARKETING DEPENDS ON DOMAIN RIGHTS'  Digital marketing depends on domain rights
Customer Loyalty marketing article no. 71955 is 'GROCERIES STILL KEY TO LOYALTY SCHEME SUCCESS'  Groceries still key to loyalty scheme success
Customer Loyalty marketing article no. 64478 is 'NEW REWARDS PROGRAMME FROM SEGA GAMES'  New rewards programme from Sega Games
Customer Loyalty marketing article no. 86908 is 'TOP TEN 'VOICE OF THE CUSTOMER' BEST PRACTICES'  Top ten 'voice of the customer' best practices
Customer Loyalty marketing article no. 93058 is 'MACY'S LAUNCHES CO-BRANDED AMEX CARD'  Macy's launches co-branded Amex card
Customer Loyalty marketing article no. 21494 is 'PRICE BECOMES LOYALTY DRIVER FOR US RETAILERS'  Price becomes loyalty driver for US retailers
Customer Loyalty marketing article no. 62746 is 'HOUSE OF FRASER LAUNCHES PAYPAL PAYMENTS'  House of Fraser launches PayPal payments
Customer Loyalty marketing article no. 65546 is 'REAL-TIME LOCATION MARKETING: A NEW LOYALTY TECHNIQUE?'  Real-time location marketing: a new loyalty technique?
Customer Loyalty marketing article no. 83704 is 'DELTA SKYMILES SIGNS SIX NEW PARTNERS'  Delta SkyMiles signs six new partners
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 2nd, 2010...

Customer Loyalty marketing article no. 30044 is 'CUSTOMER SERVICE TRUMPS CALL CENTRE EFFICIENCY'  Customer service trumps call centre efficiency
Customer Loyalty marketing article no. 86655 is 'VISIONS ELECTRONICS RENEWS WITH AIR MILES CANADA'  Visions Electronics renews with Air Miles Canada
Customer Loyalty marketing article no. 16822 is 'SOCIAL MEDIA TO SUPPORT CUSTOMER LOYALTY STRATEGY'  Social media to support customer loyalty strategy
Customer Loyalty marketing article no. 52879 is 'CARDSTAR PUTS 6 LOYALTY MEMBERSHIPS ON A CARD'  CardStar puts 6 loyalty memberships on a card
Customer Loyalty marketing article no. 91591 is 'FNB BRINGS PAYPAL TO SOUTH AFRICAN CONSUMERS'  FNB brings PayPal to South African consumers
Customer Loyalty marketing article no. 28572 is 'CHANNEL ENGAGEMENT LINKED TO HIGHER SALES'  Channel engagement linked to higher sales
Customer Loyalty marketing article no. 17631 is 'TRIGGER MARKETING KEEPS CUSTOMERS ENGAGED'  Trigger marketing keeps customers engaged
Customer Loyalty marketing article no. 97336 is 'ENHANCED AMEX AIR MILES CARD LAUNCHED'  Enhanced Amex Air Miles card launched
Customer Loyalty marketing article no. 58220 is 'CONSUMERS DEMAND GREATER VALUE AND SERVICE'  Consumers demand greater value and service
Customer Loyalty marketing article no. 75569 is 'BMR LE GROUPE LAUNCHES LOYALTY SCHEME'  BMR Le Groupe launches loyalty scheme
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 26th, 2010...

Customer Loyalty marketing article no. 60969 is 'WHO TOOK THE TOP TRAVEL MARKETING AWARDS?'  Who took the top Travel Marketing Awards?
Customer Loyalty marketing article no. 70583 is 'NATIONAL GIFT CARD ADDS FOUR INCENTIVE PARTNERS'  National Gift Card adds four incentive partners
Customer Loyalty marketing article no. 41743 is 'NEW MULTI-INDUSTRY NPS BENCHMARKS PUBLISHED'  New multi-industry NPS benchmarks published
Customer Loyalty marketing article no. 28262 is 'CLUB YOGI REWARDS CELEBRATES FIRST ANNIVERSARY'  Club Yogi Rewards celebrates first anniversary
Customer Loyalty marketing article no. 42148 is 'SALES FROM SOCIAL NETWORKS STILL A CHALLENGE?'  Sales from social networks still a challenge?
Customer Loyalty marketing article no. 491 is 'HILTON HHONORS SIGNS UP 25-MILLIONTH MEMBER'  Hilton HHonors signs up 25-millionth member
Customer Loyalty marketing article no. 25462 is 'NEW CONTACTLESS SMARTCARD LOYALTY SCHEMES'  New contactless smartcard loyalty schemes
Customer Loyalty marketing article no. 23990 is 'AUTO SERVICE FRANCHISE JOINS FLY BUYS NZ'  Auto service franchise joins Fly Buys NZ
Customer Loyalty marketing article no. 54965 is 'FACTORS DRIVING DIGITAL MARKETING SUCCESS'  Factors driving digital marketing success
Customer Loyalty marketing article no. 62038 is 'VESDIA AND AMC THEATRES TEAM UP'  Vesdia and AMC Theatres team up
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 19th, 2010...

Customer Loyalty marketing article no. 89039 is 'CUSTOMERS WHO WEB-CHAT TEND TO BUY MORE'  Customers who web-chat tend to buy more
Customer Loyalty marketing article no. 37106 is 'WEBLOYALTY EXPANDS OPERATIONS INTO GERMANY'  Webloyalty expands operations into Germany
Customer Loyalty marketing article no. 66349 is 'COMMUNITY/REWARDS HYBRID LOYALTY SCHEME LAUNCHED'  Community/rewards hybrid loyalty scheme launched
Customer Loyalty marketing article no. 52059 is 'CAMPUS DOUGH CARDS TO HELP UNIVERSITY STUDENTS'  Campus Dough cards to help university students
Customer Loyalty marketing article no. 21488 is 'HOW AND WHY BARCLAYCARD CAME BACK TO LOYALTY'  How and why Barclaycard came back to loyalty
Customer Loyalty marketing article no. 86644 is 'LOYALTY BONUSES AT CARLSON COUNTRY INNS & SUITES'  Loyalty bonuses at Carlson Country Inns & Suites
Customer Loyalty marketing article no. 91175 is 'HOW EMAIL MARKETING AIDS SOCIAL MEDIA STRATEGIES'  How email marketing aids social media strategies
Customer Loyalty marketing article no. 30697 is 'CHRISTOPHER & BANKS LAUNCHES LOYALTY SCHEME'  Christopher & Banks launches loyalty scheme
Customer Loyalty marketing article no. 85576 is 'ONLY RETAIL IMPROVES MULTICHANNEL EXPERIENCES'  Only retail improves multichannel experiences
Customer Loyalty marketing article no. 94380 is 'AIR MILES DIVISION ENCOURAGES SOCIAL RESPONSIBILITY'  Air Miles division encourages social responsibility
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 12th, 2010...

Customer Loyalty marketing article no. 28510 is 'SMARTPHONE USERS MORE LOYAL TO THEIR NETWORK'  Smartphone users more loyal to their network
Customer Loyalty marketing article no. 68840 is 'INTEGRA TIRE & AUTO JOINS AEROPLAN & FUTURA REWARDS'  Integra Tire & Auto joins Aeroplan & Futura Rewards
Customer Loyalty marketing article no. 94734 is 'NECTAR UK SIMPLIFIES THE REDEMPTION PROCESS'  Nectar UK simplifies the redemption process
Customer Loyalty marketing article no. 70167 is 'UK ELECTRICAL SUPPLIER LAUNCHES LOYALTY SCHEME'  UK electrical supplier launches loyalty scheme
Customer Loyalty marketing article no. 43869 is 'VIRGIN ADDS MORE FLEXIBILITY TO ITS ELEVATE FFP'  Virgin adds more flexibility to its Elevate FFP
Customer Loyalty marketing article no. 96207 is 'SPRINT ENHANCES ITS LOYALTY SCHEME'  Sprint enhances its loyalty scheme
Customer Loyalty marketing article no. 39192 is 'TELECOMS CUSTOMERS WANT LOVE, NOT DISCOUNTS'  Telecoms customers want love, not discounts
Customer Loyalty marketing article no. 36796 is 'EBUCKS OFFERS POINTS FOR READING MOBILE ADS'  eBucks offers points for reading mobile ads
Customer Loyalty marketing article no. 90866 is 'MARKETING ROI STILL LAGGING WITHOUT DATA ANALYSIS'  Marketing ROI still lagging without data analysis
Customer Loyalty marketing article no. 55213 is 'EX-COLLOQUY THOUGHT LEADER MOVES TO AEROPLAN'  Ex-Colloquy thought leader moves to Aeroplan
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 5th, 2010...

Customer Loyalty marketing article no. 99012 is 'CUSTOMERS MAY BE ENGAGED, BUT WHAT ABOUT YOU?'  Customers may be engaged, but what about you?
Customer Loyalty marketing article no. 6894 is 'MEETING REWARDS EXPANDS TO LATIN AMERICA'  Meeting Rewards expands to Latin America
Customer Loyalty marketing article no. 56691 is 'TRAVEL LOYALTY SCHEMES COUNTER LOWER REVENUES'  Travel loyalty schemes counter lower revenues
Customer Loyalty marketing article no. 7299 is 'FLYBUYS REPORTS SURGE IN MEMBERSHIPS'  FlyBuys reports surge in memberships
Customer Loyalty marketing article no. 28920 is 'RIGHTNOW URGES MORE SOCIAL CUSTOMER EXPERIENCES'  RightNow urges more social customer experiences
Customer Loyalty marketing article no. 17171 is 'AIR MILES DRIVES CAN$352,000 DONATION TO HAITI'  Air Miles drives Can$352,000 donation to Haiti
Customer Loyalty marketing article no. 52419 is 'CARREFOUR CUSTOMERS CHOOSE THEIR OWN OFFERS'  Carrefour customers choose their own offers
Customer Loyalty marketing article no. 46674 is 'NPOWER OFFERS BARCLAYCARD FREEDOM INCENTIVES'  NPower offers Barclaycard Freedom incentives
Customer Loyalty marketing article no. 90467 is 'DO SOCIAL NETWORKS HOLD THE KEY TO CUSTOMER INSIGHT?'  Do social networks hold the key to customer insight?
Customer Loyalty marketing article no. 32529 is 'NESTLE SIGNS UP AS AEROPLAN POINTS-ISSUER'  Nestle signs up as Aeroplan points-issuer
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 26th, 2010...

Customer Loyalty marketing article no. 64573 is 'CUSTOMER SERVICE IS KEY WORD-OF-MOUTH DRIVER'  Customer service is key word-of-mouth driver
Customer Loyalty marketing article no. 44633 is 'DIGITAL COUPONS FAR OUTPACING NEWSPAPER COUPONS'  Digital coupons far outpacing newspaper coupons
Customer Loyalty marketing article no. 67063 is 'FACEBOOK 'FAN PAGES' INCREASE PSYCHOLOGICAL LOYALTY'  Facebook 'fan pages' increase psychological loyalty
Customer Loyalty marketing article no. 99771 is 'BEST WESTERN TO INSTANTLY MATCH OTHER ELITE STATUSES'  Best Western to instantly match other elite statuses
Customer Loyalty marketing article no. 28206 is 'EMOTIONAL CUSTOMER CONNECTIONS CREATE MORE VALUE'  Emotional customer connections create more value
Customer Loyalty marketing article no. 69459 is 'TESCO CLUBCARD DOUBLES POINTS FOR 15TH BIRTHDAY'  Tesco Clubcard doubles points for 15th birthday
Customer Loyalty marketing article no. 45701 is 'INCENTIVES INDUSTRY 'CAUTIOUSLY OPTIMISTIC' FOR 2010'  Incentives industry 'cautiously optimistic' for 2010
Customer Loyalty marketing article no. 63859 is 'AMTRAK REWARDS SIGNS WIREFLY AS NEW PARTNER'  Amtrak Rewards signs Wirefly as new partner
Customer Loyalty marketing article no. 9385 is 'WOMMA SUGGESTS NEW SOCIAL MEDIA GUIDELINES'  WOMMA suggests new social media guidelines
Customer Loyalty marketing article no. 99366 is 'BUDGET RENEWS CONTRACT WITH AIR MILES CANADA'  Budget renews contract with Air Miles Canada
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 19th, 2010...

Customer Loyalty marketing article no. 59586 is 'UPBEAT ECONOMY FOCUSES MARKETERS ON ACQUISITION'  Upbeat economy focuses marketers on acquisition
Customer Loyalty marketing article no. 59299 is 'BARCLAYCARD ANNOUNCES FIRST FREEDOM PARTNERS'  Barclaycard announces first Freedom partners
Customer Loyalty marketing article no. 98010 is 'ENGAGEMENT SEEN AS KEY TO BRAND SURVIVAL'  Engagement seen as key to brand survival
Customer Loyalty marketing article no. 8434 is 'TRIPLE REWARDS FOR BEST WESTERN FREQUENT GUESTS'  Triple rewards for Best Western frequent guests
Customer Loyalty marketing article no. 24051 is 'WHY DOES THE BRITISH CONSUMER REFUSE TO DEFECT?'  Why does the British consumer refuse to defect?
Customer Loyalty marketing article no. 3757 is 'THE 16 BUSINESS BENEFITS OF MONITORING CLV'  The 16 business benefits of monitoring CLV
Customer Loyalty marketing article no. 64640 is 'EBAY & RECYCLEBANK REWARD GREEN CUSTOMERS'  eBay & RecycleBank reward Green customers
Customer Loyalty marketing article no. 81989 is 'DIGITAL MARKETING BUDGETS UP 17% IN 2010'  Digital marketing budgets up 17% in 2010
Customer Loyalty marketing article no. 83057 is 'FLY BUYS NZ PARTNERS WITH UNIVERSAL MUSIC'  Fly Buys NZ partners with Universal Music
Customer Loyalty marketing article no. 79852 is 'THE 16 BUSINESS BENEFITS OF CUSTOMER LIFETIME VALUE, BY PETER CLARK'  The 16 business benefits of Customer Lifetime Value, by Peter Clark
Customer Loyalty marketing article no. 89465 is 'THE HIDDEN SIDE OF AUSTRALIA'S LOYALTY CARDS'  The hidden side of Australia's loyalty cards
Customer Loyalty marketing article no. 34069 is 'MANY UK RETAILERS STILL IGNORING SOCIAL MEDIA'  Many UK retailers still ignoring social media
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 12th, 2010...

Customer Loyalty marketing article no. 48567 is 'EBUCKS REDEMPTIONS BUCK THE RETAIL DECLINE'  eBucks redemptions buck the retail decline
Customer Loyalty marketing article no. 6911 is 'ONE BAD CALL CENTRE EXPERIENCE MAKES 68% DEFECT'  One bad call centre experience makes 68% defect
Customer Loyalty marketing article no. 31882 is 'FULL LAUNCH DETAILS OF NECTAR ITALIA'  Full launch details of Nectar Italia
Customer Loyalty marketing article no. 30409 is 'RIYAD BANK LAUNCHES NEW LOYALTY SCHEME'  Riyad Bank launches new loyalty scheme
Customer Loyalty marketing article no. 61385 is 'NECTAR... DETAILS OF THE UK COALITION LOYALTY PROGRAMME, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Nectar... details of the UK coalition loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 68457 is 'TOP TEN ONLINE RETAIL STRATEGIES FOR 2010'  Top ten online retail strategies for 2010
Customer Loyalty marketing article no. 73798 is 'PAYBACK OFFERS MORE POINTS FOR WINTER GOLDS'  Payback offers more points for Winter golds
Customer Loyalty marketing article no. 95166 is 'CONTEXT IS NOW THE KEY TO MOBILE MARKETING'  Context is now the key to mobile marketing
Customer Loyalty marketing article no. 43232 is 'AMERICAN AIRLINES EXPANDS CARGO LOYALTY SCHEME'  American Airlines expands cargo loyalty scheme
Customer Loyalty marketing article no. 72476 is 'FIVE VALUE-DRIVING LOYALTY TRENDS FOR 2010'  Five value-driving loyalty trends for 2010
Customer Loyalty marketing article no. 58186 is 'REWARD PATHS & BAESMAN FORM LOYALTY ALLIANCE'  Reward Paths & Baesman form loyalty alliance
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 5th, 2010...

Customer Loyalty marketing article no. 92770 is 'INDIAN LOYALTY SCHEME ENROLS 67M IN ONE YEAR'  Indian loyalty scheme enrols 67m in one year
Customer Loyalty marketing article no. 97302 is 'US COUPON USAGE RISING FOR FIRST TIME SINCE 1992'  US coupon usage rising for first time since 1992
Customer Loyalty marketing article no. 36824 is 'LOYALTY SCHEMES SEEN AS 'RECESSION BUSTERS''  Loyalty schemes seen as 'recession busters'
Customer Loyalty marketing article no. 91702 is 'BANKS SLOWING CHURN WITH GIFTS, NOT CASH'  Banks slowing churn with gifts, not cash
Customer Loyalty marketing article no. 507 is 'CHIP-BASED BARCLAYCARD FREEDOM TO LAUNCH IN MARCH'  Chip-based Barclaycard Freedom to launch in March
Customer Loyalty marketing article no. 27210 is 'RETAIL 3.0 DEVELOPER SIGNS ANOTHER NEW PARTNER'  Retail 3.0 developer signs another new partner
Customer Loyalty marketing article no. 8079 is 'NECTAR... DETAILS OF THE UK COALITION LOYALTY PROGRAMME, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Nectar... details of the UK coalition loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 74967 is 'CREATING AND GROWING A LOYALTY SCHEME - WHAT TO FIND OUT, AND HOW, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Creating and growing a loyalty scheme - what to find out, and how, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 862 is 'MARKETING BUDGETS AREN'T VERY STRETCHY - OR ARE THEY?, BY PETER CLARK (CO-EDITOR, THE WISE MARKETER)'  Marketing budgets aren't very stretchy - or are they?, by Peter Clark (Co-Editor, The Wise Marketer)
Customer Loyalty marketing article no. 49736 is 'THE 30 MAJOR FACTORS BEHIND A SUCCESSFUL CUSTOMER LOYALTY PROGRAMME, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  The 30 major factors behind a successful customer loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 49995 is 'COALITION LOYALTY PROGRAMMES: THE WHO, WHY, AND HOW BIG?, BY BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Coalition Loyalty Programmes: the who, why, and how big?, by By Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 2334 is 'RETAIL PRICING STRATEGIES: THEIR IMPACT ON CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Retail Pricing Strategies: their impact on customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 18761 is 'BEST CUSTOMER MARKETING: BUILDING LONG-LASTING CUSTOMER PROFITABILITY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Best Customer Marketing: building long-lasting customer profitability, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 42923 is 'LINKING CUSTOMER LIFETIME VALUE, LOYALTY, AND PROFITABILITY, BY BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Linking customer lifetime value, loyalty, and profitability, by By Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 96993 is 'THE 22 MAJOR FACTORS THAT WILL SHAPE THE FUTURE OF CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  The 22 major factors that will shape the future of customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 34782 is 'THE IMPACT OF MULTIPLE CHANNELS ON CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  The impact of multiple channels on customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 94856 is 'AN OVERVIEW OF SUPERMARKET & GROCERY LOYALTY PROGRAMMES AROUND THE WORLD, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE - WWW.THELOYALTYGUIDE.COM)'  An overview of supermarket & grocery loyalty programmes around the world, by Peter Clark (co-author, The Loyalty Guide - www.theloyaltyguide.com)
Customer Loyalty marketing article no. 41191 is 'THE 6 KEY FACTORS THAT INFLUENCE CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE REPORTS)'  The 6 key factors that influence customer loyalty, by Peter Clark (Co-author, The Loyalty Guide reports)
Customer Loyalty marketing article no. 13314 is 'TOP 20 ATTITUDES OF TODAY'S BEST LOYALTY MARKETERS, BY PETER CLARK (EDITOR, THE WISE MARKETER & THE LOYALTY GUIDE)'  Top 20 attitudes of today's best loyalty marketers, by Peter Clark (Editor, The Wise Marketer & The Loyalty Guide)
Customer Loyalty marketing article no. 63111 is 'THE LOYALTY GUIDE 4: NEW FOR 2010 AND BEYOND - THE COMPLETE REPORT ON CUSTOMER LOYALTY & ENGAGEMENT THEORY, PRINCIPLES, METHODS, STRATEGIES, GLOBAL BEST PRACTICE AND CASE STUDIES..., BY PETER CLARK, ROBIN CLARK'  The Loyalty Guide 4: New for 2010 and beyond - the complete report on customer loyalty & engagement theory, principles, methods, strategies, global best practice and case studies..., by Peter Clark, Robin Clark
Customer Loyalty marketing article no. 13718 is 'LOYALTY REWARDS STILL NOT ENGAGING ENOUGH?'  Loyalty rewards still not engaging enough?
Customer Loyalty marketing article no. 35340 is 'POINTS.COM EXPANDS ITS PARTNERSHIPS'  Points.com expands its partnerships
Customer Loyalty marketing article no. 23591 is 'SMALL RETAILERS TURN TO COALITIONS FOR SALVATION'  Small retailers turn to coalitions for salvation
Customer Loyalty marketing article no. 58839 is 'LOYLOGIC DEVELOPS CUSTOMISED LOYALTY E-MALL'  Loylogic develops customised loyalty e-mall
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 29th, 2010...

Customer Loyalty marketing article no. 70329 is 'AMEX TO HELP MERCHANTS WITH LOYALTY SCHEMES'  Amex to help merchants with loyalty schemes
Customer Loyalty marketing article no. 38949 is 'CREDIT CARD USERS IGNORING MERCHANT DISCOUNTS'  Credit card users ignoring merchant discounts
Customer Loyalty marketing article no. 59648 is 'HOW RETAILERS CAN BENEFIT FROM SOCIAL MEDIA'  How retailers can benefit from social media
Customer Loyalty marketing article no. 70993 is 'TESCO CLUBCARD'S CHRISTMAS REDEMPTIONS UP 34M'  Tesco Clubcard's Christmas redemptions up 34m
Customer Loyalty marketing article no. 51052 is 'SPC BRINGS YOUTH LOYALTY TO US RETAIL CHAINS'  SPC brings youth loyalty to US retail chains
Customer Loyalty marketing article no. 73483 is 'CAN YOU REALLY TAME THE SEARCH-AND-SWITCH CUSTOMER?'  Can you really tame the search-and-switch customer?
Customer Loyalty marketing article no. 6191 is 'RETAILERS NEED ONLINE+OFFLINE MARKETING STRATEGY'  Retailers need online+offline marketing strategy
Customer Loyalty marketing article no. 34626 is 'AEROPLAN DONATES 2M MILES FOR CARBON OFFETS'  Aeroplan donates 2m miles for carbon offets
Customer Loyalty marketing article no. 49321 is '2010'S RENEWED FOCUS ON SOCIAL MEDIA MARKETING'  2010's renewed focus on social media marketing
Customer Loyalty marketing article no. 52121 is 'TXU ENERGY GIVES US$27M IN CASH-BACK REWARDS'  TXU Energy gives US$27m in cash-back rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 22nd, 2010...

Customer Loyalty marketing article no. 15804 is 'KOBIE UNVEILS DISCOUNTED ONLINE GIFT CARD MALL'  Kobie unveils discounted online gift card mall
Customer Loyalty marketing article no. 5787 is 'FLEXPERKS VISA NAMED 'BEST TRAVEL PERKS CARD''  FlexPerks Visa named 'best travel perks card'
Customer Loyalty marketing article no. 62397 is 'THE FOUR HUMOURS OF B2B MARKETING (2.0, THAT IS)'  The four humours of B2B marketing (2.0, that is)
Customer Loyalty marketing article no. 66006 is 'AEROPLAN ENCOURAGES HAITI RELIEF DONATIONS'  Aeroplan encourages Haiti relief donations
Customer Loyalty marketing article no. 66012 is 'CONSUMERS MORE ENGAGED BY MACHINES THAN AGENTS'  Consumers more engaged by machines than agents
Customer Loyalty marketing article no. 78165 is 'HILTON HHONORS OFFERS ONE FREE NIGHT FOR FOUR'  Hilton HHonors offers one free night for four
Customer Loyalty marketing article no. 15146 is 'MOBILE POPULARITY BEHIND NEW M-LOYALTY PLATFORM'  Mobile popularity behind new m-loyalty platform
Customer Loyalty marketing article no. 30764 is 'ITEM LAYAWAY FEATURE ADDED TO BILL PAYMENT KIOSKS'  Item layaway feature added to bill payment kiosks
Customer Loyalty marketing article no. 10469 is 'NFC NEARING COMMERCIAL DEPLOYMENT, EXPERTS SAY'  NFC nearing commercial deployment, experts say
Customer Loyalty marketing article no. 71352 is 'POINTS.COM TELLS HOW TO BECOME A "MILLION-MILER"'  Points.com tells how to become a "million-miler"
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 15th, 2010...

Customer Loyalty marketing article no. 63212 is 'STARWOOD MULTIPLIES POINTS FOR LONGER-TERM GUESTS'  Starwood multiplies points for longer-term guests
Customer Loyalty marketing article no. 60007 is 'EMPLOYEE ENGAGEMENT RISES DURING RECESSION'  Employee engagement rises during recession
Customer Loyalty marketing article no. 69620 is 'LARGE RETAILERS BREAK HOLIDAY SATISFACTION RECORDS'  Large retailers break holiday satisfaction records
Customer Loyalty marketing article no. 40781 is 'MARRIOTT REWARDS OFFERS TRIPLE FFP MILEAGE'  Marriott Rewards offers triple FFP mileage
Customer Loyalty marketing article no. 41395 is 'LISTEN, LEARN, AND AVOID CONSUMER BOYCOTTS'  Listen, learn, and avoid consumer boycotts
Customer Loyalty marketing article no. 55280 is 'PUERTO RICO: OFFICE DEPOT UNVEILS LOYALTY SCHEME'  Puerto Rico: Office Depot unveils loyalty scheme
Customer Loyalty marketing article no. 87065 is 'BEST PRACTICES FOR CUSTOMER/EMPLOYEE INTERACTIONS'  Best practices for customer/employee interactions
Customer Loyalty marketing article no. 38595 is 'DISCOVER CARD OFFERS YEAR-LONG SWEEPSTAKE'  Discover card offers year-long sweepstake
Customer Loyalty marketing article no. 37122 is 'CUSTOMER ENGAGEMENT TAKES 2-WAY TALK'  Customer engagement takes 2-way talk
Customer Loyalty marketing article no. 68098 is 'TAP REDUCES MILEAGE LIABILITY WITH CHEAP TICKETS'  TAP reduces mileage liability with cheap tickets
 
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Information for the week ending January 8th, 2010...

Customer Loyalty marketing article no. 53953 is 'SOCIAL MEDIA: THE NEW ENGAGEMENT FRONTIER'  Social media: the new engagement frontier
Customer Loyalty marketing article no. 37931 is 'REDUCING RETAIL RETURNS & INCREASING SATISFACTION'  Reducing retail returns & increasing satisfaction
Customer Loyalty marketing article no. 85997 is 'KEY MARKETING TRENDS FORECAST FOR 2010'  Key marketing trends forecast for 2010
Customer Loyalty marketing article no. 41799 is 'MOBILE APP LINKS GIFT CARDS & LOYALTY POINTS'  Mobile app links gift cards & loyalty points
Customer Loyalty marketing article no. 39220 is 'CRITICAL INSIGHTS LOST THROUGH 'NO-REPLY' EMAILS'  Critical insights lost through 'no-reply' emails
Customer Loyalty marketing article no. 35207 is 'SENTIMENT ANALYSIS OFFERS SOCIAL MEDIA INSIGHT'  Sentiment Analysis offers social media insight
Customer Loyalty marketing article no. 363 is 'E-TAIL TO TAKE OVER FROM RETAIL IN 2020?'  E-tail to take over from retail in 2020?
Customer Loyalty marketing article no. 78336 is 'AMERICAN AIRLINES & GOL ENHANCE FFP RELATIONSHIP'  American Airlines & GOL enhance FFP relationship
Customer Loyalty marketing article no. 17857 is 'TOP 12 LOYALTY MARKETING TRENDS FOR 2010'  Top 12 loyalty marketing trends for 2010
Customer Loyalty marketing article no. 99294 is 'PAYBACK & BETTERPLACE PARTNER FOR CHARITY DONATIONS'  Payback & BetterPlace partner for charity donations
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 1st, 2010...

Customer Loyalty marketing article no. 8244 is 'HOW SUPPLIER RELATIONSHIPS AFFECT CUSTOMER LOYALTY'  How supplier relationships affect customer loyalty
Customer Loyalty marketing article no. 28134 is 'NEW PLATFORM OFFERS RELATIONSHIP-BUILDING REBATES'  New platform offers relationship-building rebates
Customer Loyalty marketing article no. 95021 is 'AEROPLAN REPORTS INCREASING CHARITY DONATIONS'  Aeroplan reports increasing charity donations
Customer Loyalty marketing article no. 94358 is 'SEA MILES EXPANDS MILEAGE REDEMPTION OPTIONS'  Sea Miles expands mileage redemption options
Customer Loyalty marketing article no. 69791 is 'DEDICATED ACCOUNT MANAGERS BOOST B2B SATISFACTION'  Dedicated account managers boost B2B satisfaction
Customer Loyalty marketing article no. 57587 is 'CHASE PARTNERS WITH FACEBOOK FOR CHARITY VOTES'  Chase partners with Facebook for charity votes
Customer Loyalty marketing article no. 9926 is 'AWARDS HIGHLIGHT SMARTEST PREDICTIVE ANALYTICS'  Awards highlight smartest predictive analytics
Customer Loyalty marketing article no. 26352 is 'ONLINE VOUCHER CODES HELPING TO BOOST SALES'  Online voucher codes helping to boost sales
Customer Loyalty marketing article no. 50514 is 'HOLIDAY BONUSES DON'T BUILD STAFF LOYALTY'  Holiday bonuses don't build staff loyalty
Customer Loyalty marketing article no. 4585 is ''CASH FOR CLUNKERS' DAMAGED US CAR OWNERS' LOYALTY'  'Cash for Clunkers' damaged US car owners' loyalty
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 25th, 2009...

Customer Loyalty marketing article no. 2449 is 'STUDY REVEALS WHAT DRIVES CAR OWNER LOYALTY'  Study reveals what drives car owner loyalty
Customer Loyalty marketing article no. 48783 is 'BRUSSELS AIRLINES JOINS AEROPLAN'  Brussels Airlines joins Aeroplan
Customer Loyalty marketing article no. 83222 is 'POINTS.COM ROLLS OUT B2B LOYALTY TECHNOLOGY'  Points.com rolls out B2B loyalty technology
Customer Loyalty marketing article no. 6462 is 'TRIPLE POINTS FOR CHOICE PRIVILEGES MEMBERS'  Triple points for Choice Privileges members
Customer Loyalty marketing article no. 83626 is 'AMEX TO SELL INSIGHTS FROM CARDHOLDER DATA'  Amex to sell insights from cardholder data
Customer Loyalty marketing article no. 16081 is 'EA OFFERS REWARDS-BASED PREPAID DEBIT CARD'  EA offers rewards-based prepaid debit card
Customer Loyalty marketing article no. 4332 is 'SHOPPING BEHAVIOUR FORECAST 'LOWER THAN 2008''  Shopping behaviour forecast 'lower than 2008'
Customer Loyalty marketing article no. 39580 is 'AMEX & DUNKIN' DONUTS LAUNCH INCENTIVE SCHEME'  Amex & Dunkin' Donuts launch incentive scheme
Customer Loyalty marketing article no. 33834 is 'IS AIRLINE & HOTEL LOYALTY MISSING THE MARK?'  Is airline & hotel loyalty missing the mark?
Customer Loyalty marketing article no. 77628 is 'MSC TO OFFER AEROPLAN MILES FOR CRUISES'  MSC to offer Aeroplan miles for cruises
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 18th, 2009...

Customer Loyalty marketing article no. 66946 is 'SHOPPERS DISAPPOINTED WITH CYBER MONDAY'  Shoppers disappointed with Cyber Monday
Customer Loyalty marketing article no. 78291 is 'ENTERPRISE ENGAGEMENT INFO PORTAL LAUNCHED'  Enterprise engagement info portal launched
Customer Loyalty marketing article no. 70814 is 'LOYALTY HOLDS THE ANSWER TO 'SUPERMARKET SLIPPAGE''  Loyalty holds the answer to 'supermarket slippage'
Customer Loyalty marketing article no. 93245 is 'AEROPLAN ESTORE LAUNCHES GIFT CARD BOUTIQUE'  Aeroplan eStore launches gift card boutique
Customer Loyalty marketing article no. 25953 is 'BRITONS STILL KEEN ON CREDIT CARD REWARDS'  Britons still keen on credit card rewards
Customer Loyalty marketing article no. 15367 is 'FLY BUYS E-STORES SIGNS 12 RETAIL PARTNERS'  Fly Buys e-stores signs 12 retail partners
Customer Loyalty marketing article no. 56619 is 'INSIGHTS FROM CARDS & PAYMENTS 2009'  Insights from Cards & Payments 2009
Customer Loyalty marketing article no. 59419 is 'SOUTH AFRICA: EBUCKS TO OFFER FUEL REWARD'  South Africa: eBucks to offer fuel reward
Customer Loyalty marketing article no. 77577 is 'TOP 10% OF CUSTOMERS ACCOUNT FOR 40% OF SALES'  Top 10% of customers account for 40% of sales
Customer Loyalty marketing article no. 23103 is 'PITA PIT LAUNCHES GIFT CARD LOYALTY SCHEME'  Pita Pit launches gift card loyalty scheme
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 11th, 2009...

Customer Loyalty marketing article no. 43138 is 'A NEW LEVEL OF MARKETING SUBTLETY: NORTH OR SOUTH?'  A new level of marketing subtlety: north or south?
Customer Loyalty marketing article no. 73305 is 'RECESSION INSPIRES NEW GENERATION OF SAVERS'  Recession inspires new generation of savers
Customer Loyalty marketing article no. 35920 is 'HOW TO MEASURE SOCIAL MEDIA MARKETING ROI'  How to measure social media marketing ROI
Customer Loyalty marketing article no. 48074 is 'APOLLO OPTIK RENEWS PAYBACK PARTNERSHIP'  Apollo Optik renews Payback partnership
Customer Loyalty marketing article no. 85054 is 'MAXIMILES & MASTERCARD LAUNCH DUTCH CASHBACK SCHEME'  Maximiles & MasterCard launch Dutch cashback scheme
Customer Loyalty marketing article no. 672 is 'RFID WRISTBAND ENABLES COUPONS AND REWARDS'  RFID wristband enables coupons and rewards
Customer Loyalty marketing article no. 18061 is 'E-RETAILERS COULD GAIN MORE LOYALTY FROM THEIR DATA'  E-retailers could gain more loyalty from their data
Customer Loyalty marketing article no. 78944 is 'JEANSWEST TAKES LOYALTY INTO THE CLOUD'  Jeanswest takes loyalty into the cloud
Customer Loyalty marketing article no. 69735 is 'BENEFITS OF A CUSTOMER ENGAGEMENT STRATEGY'  Benefits of a customer engagement strategy
Customer Loyalty marketing article no. 70803 is 'GERMANS OFFERED PAYBACK POINTS FOR EBAY PURCHASES'  Germans offered Payback points for eBay purchases
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 4th, 2009...

Customer Loyalty marketing article no. 77212 is 'ONLINE LEAD GENERATION COULD REVIVE RETAIL SALES'  Online lead generation could revive retail sales
Customer Loyalty marketing article no. 48373 is 'SOCIAL MEDIA OVERLOOKED FOR CONSUMER EVANGELISM'  Social media overlooked for consumer evangelism
Customer Loyalty marketing article no. 34892 is 'SOCIAL MEDIA MARKETING TO GROW IN 2010'  Social media marketing to grow in 2010
Customer Loyalty marketing article no. 48777 is 'ULTIMATE REWARDS MALL OFFERS HOLIDAY BONUS'  Ultimate Rewards Mall offers holiday bonus
Customer Loyalty marketing article no. 7120 is 'THE 'UBER 11' RULES OF EFFECTIVE CUSTOMER RETENTION'  The 'Uber 11' rules of effective customer retention
Customer Loyalty marketing article no. 58649 is 'UK TO MAKE EMAIL OPT-INS A LEGAL REQUIREMENT?'  UK to make email opt-ins a legal requirement?
Customer Loyalty marketing article no. 18156 is 'TOMORROW'S LOYALTY STRATEGY IS ALREADY HERE'  Tomorrow's loyalty strategy is already here
Customer Loyalty marketing article no. 49131 is 'BRITISH CONSUMERS HEAD DOWNMARKET FOR GROCERIES'  British consumers head downmarket for groceries
Customer Loyalty marketing article no. 56204 is 'LOYLOGIC UNVEILS IPHONE APP FOR LOYALTY REDEMPTIONS'  Loylogic unveils iPhone app for loyalty redemptions
Customer Loyalty marketing article no. 61544 is 'BAA AIRPORT SHOPS TO OFFER MILES & MORE'  BAA airport shops to offer Miles & More
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 27th, 2009...

Customer Loyalty marketing article no. 93588 is 'KNOWING THE CUSTOMER IS CRITICAL IN A RECESSION'  Knowing the customer is critical in a recession
Customer Loyalty marketing article no. 49391 is 'WELLS FARGO LAUNCHES LOYALTY E-SHOPPING MALL'  Wells Fargo launches loyalty e-shopping mall
Customer Loyalty marketing article no. 8543 is 'AFFLUENT 'MORE HOPEFUL' BUT RECESSION ISN'T OVER'  Affluent 'more hopeful' but recession isn't over
Customer Loyalty marketing article no. 77971 is 'ONLINE COUPON MARKETING TRENDS ARE POSITIVE'  Online coupon marketing trends are positive
Customer Loyalty marketing article no. 69685 is 'WIN-WIN ADDS THREE DELUXE DINING REWARDS'  Win-Win adds three Deluxe Dining rewards
Customer Loyalty marketing article no. 47659 is 'SEARS AND KMART LAUNCH NEW REWARDS CARD'  Sears and Kmart launch new rewards card
Customer Loyalty marketing article no. 24570 is 'FOUR RECESSION-DRIVEN CONSUMER SEGMENTS FOUND'  Four recession-driven consumer segments found
Customer Loyalty marketing article no. 6008 is 'REAL-TIME POS LOYALTY REDEMPTIONS FOR AUSTRALIA'  Real-time PoS loyalty redemptions for Australia
Customer Loyalty marketing article no. 88253 is 'FLY BUYS NZ REPORTS 5 MILLIONTH REDEMPTION'  Fly Buys NZ reports 5 millionth redemption
Customer Loyalty marketing article no. 14957 is 'HOW CUSTOMER ENGAGEMENT GOES FAR BEYOND CRM'  How customer engagement goes far beyond CRM
Customer Loyalty marketing article no. 34847 is 'LOWES SENDS LOYALTY DISCOUNTS BY SMS'  Lowes sends loyalty discounts by SMS
Customer Loyalty marketing article no. 1735 is 'RFID STICKER TURNS CELLPHONES INTO LOYALTY CARDS'  RFID sticker turns cellphones into loyalty cards
Customer Loyalty marketing article no. 1071 is 'COALITIONS 'THE NEXT BIG THING' IN US MARKETING?'  Coalitions 'the next big thing' in US marketing?
Customer Loyalty marketing article no. 76504 is 'DUNNHUMBY HEADS FOR CANADA WITH METRO'  Dunnhumby heads for Canada with Metro
Customer Loyalty marketing article no. 50205 is 'SELECT GUEST OFFERS NEW MEMBERS DOUBLE POINTS'  Select Guest offers new members double points
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 20th, 2009...

Customer Loyalty marketing article no. 45528 is 'BRITISH SHOPPERS ARE LEAST LOYAL, MOST PRICE-AWARE'  British shoppers are least loyal, most price-aware
Customer Loyalty marketing article no. 69690 is 'ONE-IN-THREE WANT MOBILE LOYALTY SCHEMES'  One-in-three want mobile loyalty schemes
Customer Loyalty marketing article no. 84739 is 'TOP TEN INTERNET RETAIL TRENDS FOR 2010'  Top ten internet retail trends for 2010
Customer Loyalty marketing article no. 49087 is 'AIR MILES CANADA ADDS BEST WESTERN AS SPONSOR'  Air Miles Canada adds Best Western as sponsor
Customer Loyalty marketing article no. 82603 is 'TRUEBLUE FREQUENT FLYER PROGRAMME REVAMPED'  TrueBlue frequent flyer programme revamped
Customer Loyalty marketing article no. 55495 is 'MONEYGRAM REWARDS EXPANDS INTO CANADA'  MoneyGram Rewards expands into Canada
Customer Loyalty marketing article no. 63377 is 'TOP TEN MARKETING MEDIA TRENDS FOR 2010'  Top ten marketing media trends for 2010
Customer Loyalty marketing article no. 13175 is 'CHOICE PRIVILEGES REPORTS ON GROWTH IN 2009'  Choice Privileges reports on growth in 2009
Customer Loyalty marketing article no. 90339 is 'ONLINE LOYALTY 'BEST WITH A PERSONAL DISCOUNT''  Online loyalty 'best with a personal discount'
Customer Loyalty marketing article no. 85403 is 'KIA CANADA LAUNCHES OWNER LOYALTY SCHEME'  Kia Canada launches owner loyalty scheme
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 13th, 2009...

Customer Loyalty marketing article no. 8903 is 'GIFT CARD USAGE INCREASING AGAIN, AT LAST'  Gift card usage increasing again, at last
Customer Loyalty marketing article no. 3157 is 'BRAND KEYS LAUNCHES SPANISH BRAND LOYALTY INDEX'  Brand Keys launches Spanish brand loyalty index
Customer Loyalty marketing article no. 84047 is 'MOST CONSUMERS WILL SWAP BRANDS FOR A GOOD CAUSE'  Most consumers will swap brands for a good cause
Customer Loyalty marketing article no. 26109 is 'BP JOINS FUELPERKS REWARDS PROGRAMME'  BP joins Fuelperks rewards programme
Customer Loyalty marketing article no. 73366 is 'DIGITAL CONSUMER TRENDS FOR MARKETERS IN 2010'  Digital consumer trends for marketers in 2010
Customer Loyalty marketing article no. 84711 is 'EBUCKS REACHES R1 BILLION IN REDEMPTIONS'  eBucks reaches R1 billion in redemptions
Customer Loyalty marketing article no. 77234 is 'STUDY FINDS HIGH LOYALTY TO EUROPEAN MOBILE OPERATORS'  Study finds high loyalty to European mobile operators
Customer Loyalty marketing article no. 99665 is 'RADIO STATION OFFERS ADVERTISERS AEROPLAN MILES'  Radio station offers advertisers Aeroplan miles
Customer Loyalty marketing article no. 5815 is 'BA MILES EXTENDS ITS US FOOTPRINT WITH CHASE'  BA Miles extends its US footprint with Chase
Customer Loyalty marketing article no. 34250 is 'CARLSON MARKETING OFFERS PAYPAL REWARD OPTIONS'  Carlson Marketing offers PayPal reward options
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 6th, 2009...

Customer Loyalty marketing article no. 78302 is 'SOCIAL MEDIA: NEW RULES OF ENGAGEMENT?'  Social media: New rules of engagement?
Customer Loyalty marketing article no. 96460 is 'ATLANTA PILOTS LOYALTY PROGRAMME FOR RECYCLERS'  Atlanta pilots loyalty programme for recyclers
Customer Loyalty marketing article no. 2965 is 'INTEGRATED MARKETING TRENDS FOR 2010'  Integrated marketing trends for 2010
Customer Loyalty marketing article no. 92946 is 'BANK OF VALETTA LAUNCHES LOYALTY PROGRAMME'  Bank of Valetta launches loyalty programme
Customer Loyalty marketing article no. 49558 is 'MARKETERS TO GAIN BY CLONING LOYAL CUSTOMERS'  Marketers to gain by cloning loyal customers
Customer Loyalty marketing article no. 79724 is 'GROUPE AEROPLAN TO BUY UP CARLSON MARKETING'  Groupe Aeroplan to buy up Carlson Marketing
Customer Loyalty marketing article no. 15782 is 'CONTINENTAL ARLINES JOINS STAR ALLIANCE'  Continental Arlines joins Star Alliance
Customer Loyalty marketing article no. 54494 is 'REWARDS TO HELP THE POOR HELP THEMSELVES'  Rewards to help the poor help themselves
Customer Loyalty marketing article no. 91474 is 'NEW STARBUCKS LOYALTY SCHEME CONSOLIDATES OTHERS'  New Starbucks loyalty scheme consolidates others
Customer Loyalty marketing article no. 80533 is 'HOW THE BEST-IN-CLASS ACHIEVE 91% CUSTOMER RETENTION'  How the best-in-class achieve 91% customer retention
Customer Loyalty marketing article no. 60239 is 'FFP BREAKAGE 'MORE THAN GDP OF MOST COUNTRIES'?'  FFP breakage 'more than GDP of most countries'?
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 30th, 2009...

Customer Loyalty marketing article no. 38472 is 'WHO'S NOT LOYAL TO THEIR MOBILE SERVICE, AND WHY?'  Who's not loyal to their mobile service, and why?
Customer Loyalty marketing article no. 39540 is 'CHAT & SELF SERVICE STRENGTHEN E-TAIL EXPERIENCE'  Chat & self service strengthen e-tail experience
Customer Loyalty marketing article no. 73726 is 'FFPS NOT MEETING MEMBERS' NEEDS & DESIRES'  FFPs not meeting members' needs & desires
Customer Loyalty marketing article no. 83339 is 'RAPID REWARDS ADDS TWO LAS VEGAS RESORTS'  Rapid Rewards adds two Las Vegas resorts
Customer Loyalty marketing article no. 54499 is 'REWARDS AGGREGATOR TO BENEFIT LOYAL AUSTRALIANS'  Rewards aggregator to benefit loyal Australians
Customer Loyalty marketing article no. 41018 is 'SOCIAL MEDIA MARKETING COUNCIL OPENS DOORS'  Social Media Marketing Council opens doors
Customer Loyalty marketing article no. 54904 is 'THE TOP 20 ATTITUDES OF SUCCESSFUL LOYALTY MARKETERS'  The top 20 attitudes of successful loyalty marketers
Customer Loyalty marketing article no. 13247 is 'BEST WESTERN JOINS CANADA'S AIR MILES'  Best Western joins Canada's Air Miles
Customer Loyalty marketing article no. 38219 is 'CANADIAN AIR MILES OPERATOR BUYS INTO DOTZ'  Canadian Air Miles operator buys into Dotz
Customer Loyalty marketing article no. 36746 is 'DEBENHAMS BEAUTY LOYALTY CARD WINS AWARD'  Debenhams Beauty loyalty card wins award
Customer Loyalty marketing article no. 67721 is 'TOP 20 ATTITUDES OF TODAY'S BEST LOYALTY MARKETERS, BY PETER CLARK (EDITOR, THE WISE MARKETER & THE LOYALTY GUIDE)'  Top 20 attitudes of today's best loyalty marketers, by Peter Clark (Editor, The Wise Marketer & The Loyalty Guide)
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 23rd, 2009...

Customer Loyalty marketing article no. 80134 is 'CASE STUDY: ICELAND'S BONUS CARD IMPROVES INSIGHT'  Case study: Iceland's Bonus Card improves insight
Customer Loyalty marketing article no. 51649 is 'SPG COMES TO IPHONE, TWITTER & FACEBOOK'  SPG comes to iPhone, Twitter & Facebook
Customer Loyalty marketing article no. 99715 is 'RETAIL 3.0 REDEFINES RETAIL CUSTOMER INTELLIGENCE'  Retail 3.0 redefines retail customer intelligence
Customer Loyalty marketing article no. 28960 is 'AIR NZ ADDS AIRPOINTS DOLLARS BANKING PARTNERS'  Air NZ adds Airpoints Dollars banking partners
Customer Loyalty marketing article no. 14670 is 'AIRLINES' MAIN CHALLENGE LIES WITH LOYALTY EFFORTS'  Airlines' main challenge lies with loyalty efforts
Customer Loyalty marketing article no. 84097 is 'AMERICAN EAGLE A-LIST SIGNS MILLIONTH MEMBER'  American Eagle A-List signs millionth member
Customer Loyalty marketing article no. 49254 is 'E-RETAIL PROBLEMS SHARED WITH PEERS, NOT BRANDS'  E-retail problems shared with peers, not brands
Customer Loyalty marketing article no. 53786 is 'ESSO RENEWS AEROPLAN LOYALTY PARTNERSHIP'  Esso renews Aeroplan loyalty partnership
Customer Loyalty marketing article no. 93306 is 'ONE IN FOUR CONSUMERS LESS BRAND LOYAL IN 2009'  One in four consumers less brand loyal in 2009
Customer Loyalty marketing article no. 48186 is 'HHONORS ADDS NEW BONUS FOR REPEAT GUESTS'  HHonors adds new bonus for repeat guests
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 16th, 2009...

Customer Loyalty marketing article no. 83693 is 'COMPETITIVE ADVANTAGE TO DEPEND ON PATTERN-SPOTTING?'  Competitive advantage to depend on pattern-spotting?
Customer Loyalty marketing article no. 41267 is 'CAN HONEST ONLINE REVIEWS INCREASE BUYER LOYALTY?'  Can honest online reviews increase buyer loyalty?
Customer Loyalty marketing article no. 81596 is 'SOCIAL MEDIA'S ROLE IN CUSTOMER ENGAGEMENT IDENTIFIED'  Social media's role in customer engagement identified
Customer Loyalty marketing article no. 7491 is 'PAYBACK LAUNCHES REWARDING MAESTRO CARD'  Payback launches rewarding Maestro card
Customer Loyalty marketing article no. 82923 is 'COUPON WEB SITES MORE POPULAR WITH THE WEALTHY'  Coupon web sites more popular with the wealthy
Customer Loyalty marketing article no. 56625 is 'MARKETERS FORCED TO RETHINK CUSTOMER ENGAGEMENT'  Marketers forced to rethink customer engagement
Customer Loyalty marketing article no. 8964 is 'AIR MILES UK REPORTS ON 21 YEARS OF PROGRESS'  Air Miles UK reports on 21 years of progress
Customer Loyalty marketing article no. 51948 is 'MOBILE & GPS LEAD TO CANADIAN AIR MILES BENEFITS'  Mobile & GPS lead to Canadian Air Miles benefits
Customer Loyalty marketing article no. 49552 is 'CONSUMERS SEEKING MORE IMMEDIATE REWARDS'  Consumers seeking more immediate rewards
Customer Loyalty marketing article no. 3623 is 'TESCO CLUBCARD CELEBRATES 16-MILLIONTH UK MEMBER'  Tesco Clubcard celebrates 16-millionth UK member
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 9th, 2009...

Customer Loyalty marketing article no. 1487 is 'SOCIAL MEDIA IS BOOSTING CUSTOMER ENGAGEMENT'  Social media is boosting customer engagement
Customer Loyalty marketing article no. 61915 is 'THANK YOU NETWORK OFFERS SONY MUSIC DOWNLOADS'  Thank You Network offers Sony music downloads
Customer Loyalty marketing article no. 69796 is 'TRUST & TRANSPARENCY ARE KEYS TO LOYALTY, SAYS ASDA'  Trust & transparency are keys to loyalty, says Asda
Customer Loyalty marketing article no. 19595 is 'MILEAGE PLUS ADDS NEW TRAVEL REDEMPTION OPTIONS'  Mileage Plus adds new travel redemption options
Customer Loyalty marketing article no. 70201 is 'AEROPLAN UNVEILS 'MILES MAXIMIZER' FOR WINTER'  Aeroplan unveils 'miles maximizer' for winter
Customer Loyalty marketing article no. 91822 is 'DISCOUNTS WEAVED INTO NATURAL SEARCH RESULTS'  Discounts weaved into natural search results
Customer Loyalty marketing article no. 80073 is 'HOW TO DRIVE ENGAGEMENT WITH SMARTER LOYALTY REWARDS'  How to drive engagement with smarter loyalty rewards
Customer Loyalty marketing article no. 15322 is 'AEROPLAN SIGNS UP REXALL DRUG STORES'  Aeroplan signs up Rexall drug stores
Customer Loyalty marketing article no. 9577 is 'TEN BRAND & MARKETING TRENDS FOR 2010'  Ten brand & marketing trends for 2010
Customer Loyalty marketing article no. 53370 is 'NEW NFC SYSTEM PROVIDES IMMEDIATE REWARDS'  New NFC system provides immediate rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 2nd, 2009...

Customer Loyalty marketing article no. 42689 is 'MOBILE OPERATORS ARE LOSING 25% OF RETAIL SALES'  Mobile operators are losing 25% of retail sales
Customer Loyalty marketing article no. 27476 is 'IS INTELLIGENT SELF SERVICE A FUTURE DRIVER OF LOYALTY?'  Is intelligent self service a future driver of loyalty?
Customer Loyalty marketing article no. 57389 is '7 WAYS TO GAIN VALUE FROM CUSTOMER DATA'  7 ways to gain value from customer data
Customer Loyalty marketing article no. 79820 is 'PAYBACK DOUBLES POINTS FOR CHILDREN IN NEED'  Payback doubles points for children in need
Customer Loyalty marketing article no. 12528 is 'RECESSION MARKETING STRATEGIES REVIEWED'  Recession marketing strategies reviewed
Customer Loyalty marketing article no. 40963 is 'DIVERSITY SET TO DRIVE LOYALTY AT THE FUEL PUMP'  Diversity set to drive loyalty at the fuel pump
Customer Loyalty marketing article no. 82215 is 'SMBS STILL FAIL AT E-MARKETING DESPITE RECESSION'  SMBs still fail at e-marketing despite recession
Customer Loyalty marketing article no. 58457 is 'CANADIANS REWARDED WITH AIR MILES FOR 'BUYING GREEN''  Canadians rewarded with Air Miles for 'buying green'
Customer Loyalty marketing article no. 76615 is 'CHANNEL CHOICE STARTS 'CUSTOMER LOYALTY CHAIN''  Channel choice starts 'customer loyalty chain'
Customer Loyalty marketing article no. 22141 is 'CARLSON HOTELS DOUBLES POINTS FOR DECEMBER'  Carlson Hotels doubles points for December
 
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Information for the week ending September 25th, 2009...

Customer Loyalty marketing article no. 68734 is 'BANKS SHOW NEW GAINS IN CUSTOMER ENGAGEMENT'  Banks show new gains in customer engagement
Customer Loyalty marketing article no. 72343 is 'CANADIAN COUPLE WINS A MILLION AIR MILES'  Canadian couple wins a million Air Miles
Customer Loyalty marketing article no. 22495 is 'LOYALTY PLATFORM INTEGRATES MEMBERSHIPS WITH FACEBOOK'  Loyalty platform integrates memberships with Facebook
Customer Loyalty marketing article no. 61207 is 'HOLLAND AMERICA STARTS CRUISE LOYALTY SCHEME'  Holland America starts cruise loyalty scheme
Customer Loyalty marketing article no. 71629 is 'BATTLE GROWS FOR ONLINE BRAND REPUTATION'  Battle grows for online brand reputation
Customer Loyalty marketing article no. 87246 is 'PRIORITY CLUB REWARDS UNVEILS 'FLIGHTS ANYWHERE''  Priority Club Rewards unveils 'Flights Anywhere'
Customer Loyalty marketing article no. 66952 is 'E-RETAILERS INVESTING MORE IN WEB INTERACTIONS'  E-retailers investing more in web interactions
Customer Loyalty marketing article no. 27836 is 'MOBILE MARKETING ASSOCIATION OPENS IN GERMANY'  Mobile Marketing Association opens in Germany
Customer Loyalty marketing article no. 45185 is 'PAYBACK CONFIRMS DETAILS OF ENTRY INTO POLAND'  Payback confirms details of entry into Poland
Customer Loyalty marketing article no. 46253 is 'CONSUMERS DEFECTING FOR DISCOUNTS & BOGOFS'  Consumers defecting for discounts & BOGOFs
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 18th, 2009...

Customer Loyalty marketing article no. 52662 is 'SOCIAL WEB'S CUSTOMER LOYALTY IMPACT TURNS VIRAL'  Social web's customer loyalty impact turns viral
Customer Loyalty marketing article no. 97264 is 'GRASS ROOTS AMERICA EXPANDS REWARD PORTFOLIO'  Grass Roots America expands reward portfolio
Customer Loyalty marketing article no. 46266 is 'TRAVEL LOYALTY MUST 'GO THE EXTRA MILE''  Travel loyalty must 'go the extra mile'
Customer Loyalty marketing article no. 60152 is 'SQUID CARD OFFERS REWARDS AT PIZZA HUT'  sQuid card offers rewards at Pizza Hut
Customer Loyalty marketing article no. 18495 is 'BRAND LOYALTY TRENDS CHALLENGE CURRENT THINKING'  Brand loyalty trends challenge current thinking
Customer Loyalty marketing article no. 43466 is 'WALMART & IPIRANGA JOIN MULTIPLUS FIDELIDADE'  Walmart & Ipiranga join Multiplus Fidelidade
Customer Loyalty marketing article no. 41994 is 'FRAUDSTERS POSE AS CUSTOMERS TO 'STEAL' BENEFITS'  Fraudsters pose as customers to 'steal' benefits
Customer Loyalty marketing article no. 72969 is 'CONSUMERS TURNING TO COUPONS IN DOWNTURN'  Consumers turning to coupons in downturn
Customer Loyalty marketing article no. 80042 is 'HOTEL LOYALTY HEADS FOR GREATER INNOVATION'  Hotel loyalty heads for greater innovation
Customer Loyalty marketing article no. 85382 is 'NECTAR BUSINESS TELLS SMES 'YOU CAAN DO IT''  Nectar Business tells SMEs 'you Caan do it'
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 11th, 2009...

Customer Loyalty marketing article no. 17427 is 'FOOD DISCOUNTERS FAIL TO EARN LOYALTY OF CONVERTS'  Food discounters fail to earn loyalty of converts
Customer Loyalty marketing article no. 46671 is 'BUDGET PRESSURES AFFECT HOTEL GUEST SATISFACTION'  Budget pressures affect hotel guest satisfaction
Customer Loyalty marketing article no. 32381 is 'LIFESTYLE DATA 'A KEY WEAKNESS' IN MANY LOYALTY PLATFORMS'  Lifestyle data 'a key weakness' in many loyalty platforms
Customer Loyalty marketing article no. 89345 is 'TWO NEW PROMOTIONS FOR AADVANTAGE MEMBERS'  Two new promotions for AAdvantage members
Customer Loyalty marketing article no. 54502 is 'MORE CONSUMERS DEFECTING TO PRIVATE LABELS'  More consumers defecting to private labels
Customer Loyalty marketing article no. 59033 is 'EBUCKS SIGNS NEW ELECTRONICS RETAIL PARTNER'  eBucks signs new electronics retail partner
Customer Loyalty marketing article no. 98554 is 'THE VIRTUAL CURRENCY EFFECT: A WHOLE NEW ECONOMY'  The virtual currency effect: a whole new economy
Customer Loyalty marketing article no. 53434 is 'MAGNA REWARDS ADDS SIX NEW MEMBERS'  Magna Rewards adds six new members
Customer Loyalty marketing article no. 62238 is 'PRICE 'A KEY DRIVER' FOR RECESSION SHOPPERS'  Price 'a key driver' for recession shoppers
Customer Loyalty marketing article no. 88941 is 'DUNNHUMBY EXPANDS MACY'S PARTNERSHIP'  Dunnhumby expands Macy's partnership
 
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Information for the week ending September 4th, 2009...

Customer Loyalty marketing article no. 49161 is 'CUSTOMERS THREATEN DEFECTION OVER COMMUNICATIONS'  Customers threaten defection over communications
Customer Loyalty marketing article no. 75055 is 'EMERALD CLUB MEMBERS OFFERED FREE RENTALS'  Emerald Club members offered free rentals
Customer Loyalty marketing article no. 23931 is 'MARKETING BUDGETS ARE UP, THANKS TO EMAIL'S ROI'  Marketing budgets are up, thanks to email's ROI
Customer Loyalty marketing article no. 61580 is 'GOLD POINTS OFFERS 3 SUMMER PROMOTIONS'  Gold Points offers 3 summer promotions
Customer Loyalty marketing article no. 13919 is 'SAM'S CLUB GOES MOBILE WITH EVALUE OFFERS'  Sam's Club goes mobile with eValue offers
Customer Loyalty marketing article no. 30345 is 'THANKYOU NETWORK ADDS FANDANGO REWARDS'  ThankYou Network adds Fandango rewards
Customer Loyalty marketing article no. 54507 is 'POOR AUTOMATED SERVICE A MAJOR SOURCE OF CHURN'  Poor automated service a major source of churn
Customer Loyalty marketing article no. 8578 is 'CONSUMERS UNIMPRESSED BY IRRELEVANT OFFERS'  Consumers unimpressed by irrelevant offers
Customer Loyalty marketing article no. 46367 is 'SAINSBURY'S SEES CREDIT CARD REWARDS DECLINING'  Sainsbury's sees credit card rewards declining
Customer Loyalty marketing article no. 6442 is 'LOYALTY WORLD 2009 HIGHLIGHTS EFFECTIVE STRATEGIES'  Loyalty World 2009 highlights effective strategies
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 28th, 2009...

Customer Loyalty marketing article no. 87215 is 'DM SHOULD MEASURE COST PER SALE, NOT PER LEAD'  DM should measure cost per sale, not per lead
Customer Loyalty marketing article no. 37013 is 'FLYBUYS LAUNCHES A REWARDING BOX OFFICE'  FlyBuys launches a rewarding box office
Customer Loyalty marketing article no. 87619 is 'ALMOST ALL CANADIANS USE LOYALTY PROGRAMMES'  Almost all Canadians use loyalty programmes
Customer Loyalty marketing article no. 96777 is 'SUNOCO LAUNCHES NEW FUEL REWARDS SCHEME'  Sunoco launches new fuel rewards scheme
Customer Loyalty marketing article no. 85028 is 'XCELERATOR TO ADD NEW DIMENSION TO LOYALTY?'  Xcelerator to add new dimension to loyalty?
Customer Loyalty marketing article no. 20277 is 'CHASE INCREASES REWARDS & OFFERS CASHBACK'  Chase increases rewards & offers cashback
Customer Loyalty marketing article no. 87973 is '6 WAYS TO RETAIN CREDIT-CRUNCHED CUSTOMER LOYALTY'  6 ways to retain credit-crunched customer loyalty
Customer Loyalty marketing article no. 31767 is 'WYNDHAM GOES GOLFING & SIGNS NEW PARTNER'  Wyndham goes golfing & signs new partner
Customer Loyalty marketing article no. 387 is 'TESCO DOUBLES UP CLUBCARD'S LOYALTY POINTS'  Tesco doubles up Clubcard's loyalty points
Customer Loyalty marketing article no. 21086 is 'LOYALTY MEMBERSHIPS SOAR DESPITE IRRELEVANCE'  Loyalty memberships soar despite irrelevance
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 21st, 2009...

Customer Loyalty marketing article no. 24954 is 'E-RETAILERS FAILING AT E-MARKETING, STUDY FINDS'  E-retailers failing at e-marketing, study finds
Customer Loyalty marketing article no. 47385 is 'MOST CONSUMERS WILL DEFECT OVER BANKING DATA LOSS'  Most consumers will defect over banking data loss
Customer Loyalty marketing article no. 80092 is 'LOYALTY SCHEME MESSAGES 'NOT ENGAGING ENOUGH''  Loyalty scheme messages 'not engaging enough'
Customer Loyalty marketing article no. 46210 is 'MY GOLF REWARDS HEADS FOR NORTH AMERICA'  My Golf Rewards heads for North America
Customer Loyalty marketing article no. 60905 is 'REXALL & REXALL PLUS SIGN UP WITH AEROPLAN'  Rexall & Rexall Plus sign up with Aeroplan
Customer Loyalty marketing article no. 63705 is 'VALUE NOW DRIVING 64% OF SHOPPING DECISIONS'  Value now driving 64% of shopping decisions
Customer Loyalty marketing article no. 81863 is 'BA & AMEX UPDATE THEIR REWARDING PARTNERSHIP'  BA & Amex update their rewarding partnership
Customer Loyalty marketing article no. 27389 is 'BEST WESTERN UK TO DRIVE MORE LOYALTY ONLINE'  Best Western UK to drive more loyalty online
Customer Loyalty marketing article no. 17371 is 'LOWES ADDS DIGITAL OFFERS TO ITS LOYALTY CARD'  Lowes adds digital offers to its loyalty card
Customer Loyalty marketing article no. 73982 is 'STARWOOD ADDS BONUS POINTS AT 500 PROPERTIES'  Starwood adds bonus points at 500 properties
Customer Loyalty marketing article no. 77590 is 'GREEN MARKETING COMES INTO ITS OWN AT LAST'  Green marketing comes into its own at last
Customer Loyalty marketing article no. 40206 is 'UK CONSUMERS OFFERED AIR MILES FOR OLD PHONES'  UK consumers offered Air Miles for old phones
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 14th, 2009...

Customer Loyalty marketing article no. 89340 is 'E-TAIL SPENDING IMPACTED BY 'WEB STRESS''  E-tail spending impacted by 'web stress'
Customer Loyalty marketing article no. 4958 is 'VODAFONE UNVEILS PAY-AS-YOU-GO LOYALTY SCHEME'  Vodafone unveils pay-as-you-go loyalty scheme
Customer Loyalty marketing article no. 72200 is 'CANADA'S HIGHWAY 407 OFFERS NEW REWARDS'  Canada's Highway 407 offers new rewards
Customer Loyalty marketing article no. 33084 is 'BUILDING LOYALTY IN UNCONVENTIONAL MARKETS'  Building loyalty in unconventional markets
Customer Loyalty marketing article no. 23875 is 'PRIORITY CLUB BANKS ON MEMBERS' BEST IDEAS'  Priority Club banks on members' best ideas
Customer Loyalty marketing article no. 24943 is 'JETBLUE REVAMPS TRUEBLUE LOYALTY SCHEME'  JetBlue revamps TrueBlue loyalty scheme
Customer Loyalty marketing article no. 21739 is 'FOUR CPG STRATEGIES TO MAINTAIN BRAND LOYALTY'  Four CPG strategies to maintain brand loyalty
Customer Loyalty marketing article no. 31352 is 'AUTO-REPAIRER JOINS AEROPLAN & FUTURA REWARDS'  Auto-repairer joins Aeroplan & Futura Rewards
Customer Loyalty marketing article no. 2513 is 'SEARS & CRAFTSMAN INTRODUCE LOYALTY SCHEME'  Sears & Craftsman introduce loyalty scheme
Customer Loyalty marketing article no. 15589 is 'SIX ALTERNATIVES TO 'ECO-LABEL' MARKETING'  Six alternatives to 'eco-label' marketing
Customer Loyalty marketing article no. 29475 is 'IN-STORE SAMPLING HAS PROLONGED EFFECT, STUDY FINDS'  In-store sampling has prolonged effect, study finds
Customer Loyalty marketing article no. 61259 is 'UNITED DROPS LAST MINUTE FEES FOR LOYAL FLYERS'  United drops last minute fees for loyal flyers
Customer Loyalty marketing article no. 12789 is 'FOUR KEY FACTORS FOR CHANNEL PARTNER LOYALTY'  Four key factors for channel partner loyalty
Customer Loyalty marketing article no. 48706 is 'FLY BUYS UNVEILS REAL-TIME, PAPERLESS REWARDS'  Fly Buys unveils real-time, paperless rewards
Customer Loyalty marketing article no. 79682 is 'INTEGRA BANK OFFERS MERCHANT-FUNDED REWARDS'  Integra Bank offers merchant-funded rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 7th, 2009...

Customer Loyalty marketing article no. 65537 is 'WEALTHY CONSUMERS HUNTING FOR LOWER PRICES'  Wealthy consumers hunting for lower prices
Customer Loyalty marketing article no. 49515 is 'BRAND NAMES IMPORTANT TO CONSUMERS IN DOWNTURN'  Brand names important to consumers in downturn
Customer Loyalty marketing article no. 97581 is 'PARTICIPATION IN TRAVEL LOYALTY SCHEMES DROPS 31%'  Participation in travel loyalty schemes drops 31%
Customer Loyalty marketing article no. 53383 is 'JUST ENERGY EXTENDS TRUCASH REWARDS TO ONTARIO'  Just Energy extends TruCash rewards to Ontario
Customer Loyalty marketing article no. 12536 is 'HOW RETAIL PROMOTIONS CAN BUILD MORE LOYALTY'  How retail promotions can build more loyalty
Customer Loyalty marketing article no. 8522 is 'PET RETAILER JOINS AEROPLAN AND FUTURA REWARDS'  Pet retailer joins Aeroplan and Futura Rewards
Customer Loyalty marketing article no. 73678 is 'HOW TO STRENGTHEN CUSTOMER RELATIONSHIPS IN A CRISIS'  How to strengthen customer relationships in a crisis
Customer Loyalty marketing article no. 51652 is 'MONEYGRAM LAUNCHES REWARDS SCHEME IN CANADA'  MoneyGram launches rewards scheme in Canada
Customer Loyalty marketing article no. 91172 is 'WOM MARKETING WORTH US$3BN BY 2013'  WoM marketing worth US$3bn by 2013
Customer Loyalty marketing article no. 60146 is 'FLY BUYS OPERATOR EXTENDS CUSTOMER INSIGHT'  Fly Buys operator extends customer insight
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 31st, 2009...

Customer Loyalty marketing article no. 69096 is 'BANK CUSTOMER LOYALTY STILL TIED TO SERVICE'  Bank customer loyalty still tied to service
Customer Loyalty marketing article no. 88986 is 'NECTAR EXTENDS IT CONTRACT WITH SAVVIS'  Nectar extends IT contract with Savvis
Customer Loyalty marketing article no. 55874 is 'CAN AIRLINE LOYALTY SCHEMES REALLY GENERATE INCOME?'  Can airline loyalty schemes really generate income?
Customer Loyalty marketing article no. 55210 is 'RESORT GUESTS TO EARN FREE FLIGHTS FOR NEXT STAY'  Resort guests to earn free flights for next stay
Customer Loyalty marketing article no. 30643 is 'TRAVEL LOYALTY TO DEPEND ON LIFESTYLE BUNDLES?'  Travel loyalty to depend on lifestyle bundles?
Customer Loyalty marketing article no. 30903 is 'BMO DOUBLES AIR MILES ON NEW MASTERCARD'  BMO doubles Air Miles on new MasterCard
Customer Loyalty marketing article no. 83241 is 'COMBINED CHANNELS PROVIDE BEST MARKETING RESULTS'  Combined channels provide best marketing results
Customer Loyalty marketing article no. 99667 is 'DOC POPCORN LAUNCHES MOBILE LOYALTY SCHEME'  Doc Popcorn launches mobile loyalty scheme
Customer Loyalty marketing article no. 60927 is 'STRENGTHS OF MERCHANT-FUNDED REWARDS EXPLAINED'  Strengths of merchant-funded rewards explained
Customer Loyalty marketing article no. 14998 is 'SELF-SERVICE EXPO TO OFFER HANDS-ON TESTING'  Self-service expo to offer hands-on testing
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 24th, 2009...

Customer Loyalty marketing article no. 12861 is 'MMA EMBRACES THE MOBILE AFFILIATE MARKETER'  MMA embraces the mobile affiliate marketer
Customer Loyalty marketing article no. 59195 is 'SPRINT EXPANDS REFERRAL REWARDS PROGRAMME'  Sprint expands Referral Rewards programme
Customer Loyalty marketing article no. 93634 is 'HOTELS.COM COUNTERS LOYALTY SCHEME SHORTCOMINGS'  Hotels.com counters loyalty scheme shortcomings
Customer Loyalty marketing article no. 16875 is 'BARCLAYS INDIA LAUNCHES MULTI-CHANNEL LOYALTY SCHEME'  Barclays India launches multi-channel loyalty scheme
Customer Loyalty marketing article no. 94039 is 'SOCIAL CRM: A NEW GENERATION OF RELATIONSHIPS?'  Social CRM: a new generation of relationships?
Customer Loyalty marketing article no. 89103 is 'DIGITAL COUPONS GO NATIONWIDE AT SAFEWAY USA'  Digital coupons go nationwide at Safeway USA
Customer Loyalty marketing article no. 77353 is 'SHOPPERS HUNGRY FOR GREATER CPG INNOVATION'  Shoppers hungry for greater CPG innovation
Customer Loyalty marketing article no. 12602 is 'AEROPLAN RUNS U2-THEMED LOYALTY PROMOTION'  Aeroplan runs U2-themed loyalty promotion
Customer Loyalty marketing article no. 6857 is '7 KEY PRINCIPLES LEAD TO HIGHLY LOYAL CUSTOMERS'  7 key principles lead to highly loyal customers
Customer Loyalty marketing article no. 38187 is 'HILTON OFFERS PROGRESSIVE BONUS POINTS'  Hilton offers progressive bonus points
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 17th, 2009...

Customer Loyalty marketing article no. 27506 is 'DOWNTURN NOT AFFECTING NEW MOTHERS, BRAND STUDY FINDS'  Downturn not affecting new mothers, brand study finds
Customer Loyalty marketing article no. 38851 is 'OLDER WORKERS KEY TO OLDER CUSTOMER LOYALTY'  Older workers key to older customer loyalty
Customer Loyalty marketing article no. 31374 is 'MULTIPLUS FIDELIDADE ADOPTS ORACLE PLATFORM'  Multiplus Fidelidade adopts Oracle platform
Customer Loyalty marketing article no. 53804 is 'RETAIL LOYALTY DRIVEN BY 'WOW FACTOR', STUDY FINDS'  Retail loyalty driven by 'wow factor', study finds
Customer Loyalty marketing article no. 86512 is 'FLYING BLUE OFFERS ONLINE MILEAGE PURCHASES'  Flying Blue offers online mileage purchases
Customer Loyalty marketing article no. 88389 is 'WESTERN UNION'S LOYALTY GOES PREPAID'  Western Union's loyalty goes prepaid
Customer Loyalty marketing article no. 29642 is 'SEVEN PROFILES DESCRIBE CONSUMERS IN RECESSION'  Seven profiles describe consumers in recession
Customer Loyalty marketing article no. 32442 is 'WYNDHAM REWARDS PARTNERS WITH PAYBACK'  Wyndham Rewards partners with PayBack
Customer Loyalty marketing article no. 50600 is 'CHOICE PRIVILEGES ADDS CHARITABLE REDEMPTIONS'  Choice Privileges adds charitable redemptions
Customer Loyalty marketing article no. 33515 is 'CELEBRITY CRUISES RELAUNCHES THE CAPTAIN'S CLUB'  Celebrity Cruises relaunches the Captain's Club
Customer Loyalty marketing article no. 96939 is 'AMERICAN AIRLINES & GOL TO START RECIPROCATING'  American Airlines & GOL to start reciprocating
Customer Loyalty marketing article no. 53551 is 'STARWOOD PREFERRED GUESTS GET SUMMER BONUS'  Starwood Preferred Guests get summer bonus
Customer Loyalty marketing article no. 83717 is 'NEW BRAND SWITCHING TRENDS FOR THE RECESSION'  New brand switching trends for the recession
Customer Loyalty marketing article no. 46333 is 'DELTA & VIRGIN BLUE PLAN TO JOIN FORCES'  Delta & Virgin Blue plan to join forces
Customer Loyalty marketing article no. 58487 is 'FORD RENEWS NECTAR PARTNERSHIP'  Ford renews Nectar partnership
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 10th, 2009...

Customer Loyalty marketing article no. 11085 is 'TV AUDIENCE ENGAGEMENT TO BE MEASURED ONLINE'  TV audience engagement to be measured online
Customer Loyalty marketing article no. 90790 is 'FLYBUYS LOYALTY POINTS LARGELY SPENT ON BILLS'  FlyBuys loyalty points largely spent on bills
Customer Loyalty marketing article no. 51674 is 'LOYALTY SCHEME PARTICIPATION JUMPS NEARLY 20%'  Loyalty scheme participation jumps nearly 20%
Customer Loyalty marketing article no. 42465 is 'SKYMILES OFFERS DOUBLE FLOWN MILES FOR 2009'  SkyMiles offers double flown miles for 2009
Customer Loyalty marketing article no. 31070 is 'ADVERTISING'S LONG-TERM VALUE REDISCOVERED'  Advertising's long-term value rediscovered
Customer Loyalty marketing article no. 27865 is 'CONSUMERS BANK ON LOYALTY POINTS FOR HOLIDAYS'  Consumers bank on loyalty points for holidays
Customer Loyalty marketing article no. 37479 is 'FFPS TO SPREAD FROM AIRLINES TO AIRPORTS?'  FFPs to spread from airlines to airports?
Customer Loyalty marketing article no. 8639 is 'AIR MILES REPORTING UPLIFT THANKS TO RECESSION'  Air Miles reporting uplift thanks to recession
Customer Loyalty marketing article no. 95157 is 'AEROPLAN TO LAUNCH ITALIAN LOYALTY COALITION'  Aeroplan to launch Italian loyalty coalition
Customer Loyalty marketing article no. 9044 is 'CONTINENTAL AIRLINES JOINS THE POINTS EXCHANGE'  Continental Airlines joins the Points Exchange
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 3rd, 2009...

Customer Loyalty marketing article no. 18916 is 'PANIC PRICE OFFERS LACK CONSUMER RELEVANCE'  Panic price offers lack consumer relevance
Customer Loyalty marketing article no. 90885 is 'HILTON HHONORS OFFERS LIVE CONCERT TICKETS'  Hilton HHonors offers live concert tickets
Customer Loyalty marketing article no. 21861 is 'CASE STUDY: CUSTOMER-CENTRIC LOYALTY MARKETING'  Case study: Customer-centric loyalty marketing
Customer Loyalty marketing article no. 28934 is 'BEST WESTERN REWARDS OFFERS FREE HOTEL STAYS'  Best Western Rewards offers free hotel stays
Customer Loyalty marketing article no. 34274 is 'AIR MILES CANADA SETS UP ONLINE COMMUNITY'  Air Miles Canada sets up online community
Customer Loyalty marketing article no. 55935 is 'COMPASS LAUNCHES CORPORATE CAFE LOYALTY SCHEME'  Compass launches corporate cafe loyalty scheme
Customer Loyalty marketing article no. 4002 is 'RELATIONSHIPS RULE THE WIRELESS ROOST, STUDY FINDS'  Relationships rule the wireless roost, study finds
Customer Loyalty marketing article no. 59803 is 'PROFILE CLONING HELPS MULTIPLY BEST CUSTOMERS'  Profile cloning helps multiply best customers
Customer Loyalty marketing article no. 18955 is 'RETAILERS AT RISK FROM THE 'ANONYMOUS CUSTOMER''  Retailers at risk from the 'anonymous customer'
Customer Loyalty marketing article no. 88383 is 'TAM CREATES A NETWORK OF LOYALTY SCHEMES'  TAM creates a network of loyalty schemes
 
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Information for the week ending June 26th, 2009...

Customer Loyalty marketing article no. 58071 is 'E-PRINTABLE COUPONS HELP REDUCE SALES FATIGUE'  E-printable coupons help reduce sales fatigue
Customer Loyalty marketing article no. 97592 is 'PLAY.COM LAUNCHES REWARDS-BASED CREDIT CARD'  Play.com launches rewards-based credit card
Customer Loyalty marketing article no. 79029 is 'WHO CONSUMERS TRUST MOST WHEN 'GOING GREEN''  Who consumers trust most when 'going green'
Customer Loyalty marketing article no. 61276 is 'IKEA ROLLS OUT INSTORE SELF SERVICE KIOSKS FOR LOYALTY PROGRAMME'  Ikea rolls out instore self service kiosks for loyalty programme
Customer Loyalty marketing article no. 87979 is 'MOST UK FIRMS STILL IGNORING CUSTOMER INSIGHTS'  Most UK firms still ignoring customer insights
Customer Loyalty marketing article no. 95405 is 'BARCLAYCARD PLANS UK RETAILER REWARD SCHEME'  Barclaycard plans UK retailer reward scheme
Customer Loyalty marketing article no. 62294 is 'EXPEDIA OFFERS NECTAR POINT REDEMPTIONS'  Expedia offers Nectar point redemptions
Customer Loyalty marketing article no. 61630 is 'MONEYGRAM REWARDS GO TO EUROPE & CANADA'  MoneyGram Rewards go to Europe & Canada
Customer Loyalty marketing article no. 37063 is 'SHOPPERS BALANCING GREEN WITH CONVENIENCE'  Shoppers balancing Green with convenience
Customer Loyalty marketing article no. 10765 is 'SAS OPENS EUROBONUS SHOP WITH LOYLOGIC'  SAS opens EuroBonus Shop with Loylogic
 
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Information for the week ending June 19th, 2009...

Customer Loyalty marketing article no. 6088 is 'BA MILES IMPROVES COMPANION VOUCHER OFFERING'  BA Miles improves companion voucher offering
Customer Loyalty marketing article no. 30250 is 'ASIAN COMPANIES INCREASE CUSTOMER FOCUS IN DOWNTURN'  Asian companies increase customer focus in downturn
Customer Loyalty marketing article no. 57762 is 'LOYALTY SCHEMES CRITICAL TO RECESSION SURVIVAL'  Loyalty schemes critical to recession survival
Customer Loyalty marketing article no. 22109 is 'FLY BUYS SIGNS TWO NEW POINTS PARTNERS'  Fly Buys signs two new points partners
Customer Loyalty marketing article no. 55626 is 'US RETAILERS TOP LOYALTY SCHEME MEMBER COUNT'  US retailers top loyalty scheme member count
Customer Loyalty marketing article no. 65908 is 'BI-BASED MARKETING ROLLS OUT AT GREEN HILLS'  BI-based marketing rolls out at Green Hills
Customer Loyalty marketing article no. 73789 is 'NEW CHANNELS AID LOYAL CUSTOMER DIALOGUE'  New channels aid loyal customer dialogue
Customer Loyalty marketing article no. 23587 is 'ACCOR LAUNCHES GLOBAL REWARDS IN US'  Accor launches Global Rewards in US
Customer Loyalty marketing article no. 752 is 'PAPER CITES NINE WAYS TO RETAIN CUSTOMERS'  Paper cites nine ways to retain customers
Customer Loyalty marketing article no. 95815 is 'AEROPLAN SIGNS SAMBA DAYS AS LATEST PARTNER'  Aeroplan signs Samba Days as latest partner
 
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Information for the week ending June 12th, 2009...

Customer Loyalty marketing article no. 19315 is 'B2B: 40% OF HAPPY CLIENTS NOW MAKING REFERRALS'  B2B: 40% of happy clients now making referrals
Customer Loyalty marketing article no. 13570 is 'ICF WORLD HOMES TO OFFER TRUCASH REWARDS'  ICF World Homes to offer TruCash Rewards
Customer Loyalty marketing article no. 57363 is 'BRANDS MISSING LOYAL CONNECTION WITH E-MAIL'  Brands missing loyal connection with e-mail
Customer Loyalty marketing article no. 99424 is 'MOBILE NETWORKS' REWARDS DRIVE SATISFACTION'  Mobile networks' rewards drive satisfaction
Customer Loyalty marketing article no. 46682 is 'DMA LAUNCHES FREE ECO-TOOL FOR MARKETERS'  DMA launches free eco-tool for marketers
Customer Loyalty marketing article no. 45563 is 'FOOD LION REWARDS LOYALTY WITH COUPONS'  Food Lion rewards loyalty with coupons
Customer Loyalty marketing article no. 38086 is 'STUDY IDENTIFIES 'RECESSION BOUNCE-BACK' CONSUMERS'  Study identifies 'recession bounce-back' consumers
Customer Loyalty marketing article no. 60517 is 'CHASE LAUNCHES ULTIMATE REWARDS SCHEME'  Chase launches Ultimate Rewards scheme
Customer Loyalty marketing article no. 66667 is 'STICK-ON RFID DRIVES MOBILE REWARDS PLATFORM'  Stick-on RFID drives mobile rewards platform
Customer Loyalty marketing article no. 95101 is 'FLAGSTAR BANK LAUNCHES NEW LOYALTY SCHEME'  Flagstar Bank launches new loyalty scheme
 
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Information for the week ending June 5th, 2009...

Customer Loyalty marketing article no. 39155 is 'ADVANCED RETAIL COMES ALIVE AT GREEN HILLS'  Advanced retail comes alive at Green Hills
Customer Loyalty marketing article no. 57313 is 'AIR PACIFIC & ALASKA AIRLINES FFPS RECIPROCATE'  Air Pacific & Alaska Airlines FFPs reciprocate
Customer Loyalty marketing article no. 76280 is 'SOUTH AFRICANS ALSO SEEKING GREATER RETAIL VALUE'  South Africans also seeking greater retail value
Customer Loyalty marketing article no. 66262 is 'CARLSON HOTELS OFFERS '1,000 POINTS, 1,000 HOTELS''  Carlson Hotels offers '1,000 points, 1,000 hotels'
Customer Loyalty marketing article no. 22874 is 'AMERICANS HAPPIER WITH IMPORTED VEHICLE BRANDS'  Americans happier with imported vehicle brands
Customer Loyalty marketing article no. 53040 is 'SEAMILES REPORTS 24% INCREASE IN REVENUE'  SeaMiles reports 24% increase in revenue
Customer Loyalty marketing article no. 27367 is 'CANADA'S MOST TRUSTED BRANDS FOR 2009'  Canada's most trusted brands for 2009
Customer Loyalty marketing article no. 66078 is 'GOLFINGCARD MEMBERS GET REWARDS VIA CELLPHONES'  GolfingCard members get rewards via cellphones
Customer Loyalty marketing article no. 3059 is 'E-RETAIL DISSATISFACTION HAMPERS ECONOMIC RECOVERY'  E-retail dissatisfaction hampers economic recovery
Customer Loyalty marketing article no. 92118 is 'WEBTRENDS SUGGESTS DIGITAL MARKETING METRICS'  Webtrends suggests digital marketing metrics
 
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Information for the week ending May 29th, 2009...

Customer Loyalty marketing article no. 32707 is 'DM TIMING MORE IMPORTANT THAN PERSONALISATION'  DM timing more important than personalisation
Customer Loyalty marketing article no. 50057 is 'US TRAVEL AGENTS OFFERED TRUCASH REWARD PLATFORM'  US travel agents offered TruCash reward platform
Customer Loyalty marketing article no. 51125 is 'HILTON HHONORS ANNOUNCES SUMMER REWARDS'  Hilton HHonors announces summer rewards
Customer Loyalty marketing article no. 47920 is 'LOYALTY MOVING FROM MARKETING TO ENGAGEMENT'  Loyalty moving from marketing to engagement
Customer Loyalty marketing article no. 57533 is 'AIR CANADA AND SPANAIR TO RECIPROCATE'  Air Canada and Spanair to reciprocate
Customer Loyalty marketing article no. 28694 is 'WESTJET VACATIONS LAUNCHES E-CONCIERGE SERVICE'  WestJet Vacations launches e-concierge service
Customer Loyalty marketing article no. 2750 is 'I-MINT GROWS AS COALITION LOYALTY GAINS POPULARITY'  i-Mint grows as coalition loyalty gains popularity
Customer Loyalty marketing article no. 16635 is 'GIVEX UNVEILS NEW TOUCH-SCREEN LOYALTY KIOSK'  Givex unveils new touch-screen loyalty kiosk
Customer Loyalty marketing article no. 74978 is 'GUESTBRIDGE UNVEILS NEW GUEST LOYALTY PLATFORM'  GuestBridge unveils new guest loyalty platform
Customer Loyalty marketing article no. 99949 is 'SEVEN IDEAS TO STOP MARKETING WASTAGE'  Seven ideas to stop marketing wastage
Customer Loyalty marketing article no. 98476 is 'HOMEBASE GOES LIVE WITH DOUBLE NECTAR POINTS'  Homebase goes live with double Nectar points
Customer Loyalty marketing article no. 29453 is 'AIRTRAN PARTNERS WITH THE POINTS EXCHANGE'  AirTran partners with the Points Exchange
Customer Loyalty marketing article no. 36525 is 'CONSUMERS SEEK MORE VALUE, NOT PRICE WARS'  Consumers seek more value, not price wars
Customer Loyalty marketing article no. 41866 is 'CURVES TO OFFER FLYBUYS POINTS FOR MEMBERSHIPS'  Curves to offer FlyBuys points for memberships
Customer Loyalty marketing article no. 25844 is 'PAYBACK PLUS RELAUNCHING WITH NEW BENEFITS'  PayBack Plus relaunching with new benefits
 
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Information for the week ending May 22nd, 2009...

Customer Loyalty marketing article no. 3154 is 'NEW NPS BENCHMARKS FOR CROSS-CULTURAL B2B'  New NPS benchmarks for cross-cultural B2B
Customer Loyalty marketing article no. 26254 is 'USPS & DUNKIN' DONUTS JOIN EASY SAVINGS'  USPS & Dunkin' Donuts join Easy Savings
Customer Loyalty marketing article no. 95682 is 'PRECIMA PUBLISHES TOP TEN CUSTOMER-CENTRICITY IDEAS'  Precima publishes top ten customer-centricity ideas
Customer Loyalty marketing article no. 60838 is 'QMILES CARD CUTS REDEMPTION PRICES IN HALF'  Qmiles card cuts redemption prices in half
Customer Loyalty marketing article no. 65370 is 'ITALY GETS NEW PAYMENT CARD-BASED LOYALTY PLATFORM'  Italy gets new payment card-based loyalty platform
Customer Loyalty marketing article no. 4891 is 'VIRGIN FLYING CLUB OFFERS BUSINESS CENTRE ACCESS'  Virgin Flying Club offers business centre access
Customer Loyalty marketing article no. 59770 is 'COUPON RESPONSE FOUND IN 'DEEP SUBCONSCIOUS''  Coupon response found in 'deep subconscious'
Customer Loyalty marketing article no. 68574 is 'PUREHMV LOYALTY SCHEME LAUNCES IN UK'  PureHMV loyalty scheme launces in UK
Customer Loyalty marketing article no. 95277 is 'MORE FAKES HARMING BRANDS DURING RECESSION'  More fakes harming brands during recession
Customer Loyalty marketing article no. 15168 is 'DOUBLE MILES AWARDED FOR ALASKA AIRLINES FLIGHTS'  Double miles awarded for Alaska Airlines flights
 
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Information for the week ending May 15th, 2009...

Customer Loyalty marketing article no. 81392 is '90% OF BEST-IN-CLASS RETAILERS HAVE LOYALTY SCHEMES'  90% of best-in-class retailers have loyalty schemes
Customer Loyalty marketing article no. 56825 is 'PERSONALISED ONLINE EXPERIENCES DRIVE LOYALTY'  Personalised online experiences drive loyalty
Customer Loyalty marketing article no. 18063 is 'BRAND PROTECTION FINDS FAVOUR DURING RECESSION'  Brand protection finds favour during recession
Customer Loyalty marketing article no. 70401 is 'STOP & SHOP AND GIANT STEP UP COUPONING'  Stop & Shop and Giant step up couponing
Customer Loyalty marketing article no. 13386 is 'PRICE AND TIME DRIVE CONSUMERS TO SELF-SERVICE'  Price and time drive consumers to self-service
Customer Loyalty marketing article no. 10991 is 'AIR MILES UK MOVES WITH THE TIMES'  Air Miles UK moves with The Times
Customer Loyalty marketing article no. 65061 is 'BRAND LOYALTY NOW MORE IMPORTANT FOR TEENS'  Brand loyalty now more important for teens
Customer Loyalty marketing article no. 29408 is 'SOBEYS ADDS FOODLAND TO AIR MILES IN CANADA'  Sobeys adds Foodland to Air Miles in Canada
Customer Loyalty marketing article no. 62924 is 'TESCO ANNOUNCES DETAILS OF £150M CLUBCARD RELAUNCH'  Tesco announces details of £150m Clubcard relaunch
Customer Loyalty marketing article no. 35817 is 'SOFT DRINK BOTTLE CAPS BECOME LOYALTY TOKENS'  Soft drink bottle caps become loyalty tokens
 
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Information for the week ending May 8th, 2009...

Customer Loyalty marketing article no. 93495 is 'MARKETERS TAKE CUSTOMER COMMUNITY OPPORTUNITY'  Marketers take customer community opportunity
Customer Loyalty marketing article no. 44103 is 'WEALTHY CONSUMERS NAME BEST LUXURY HOTELS'  Wealthy consumers name best luxury hotels
Customer Loyalty marketing article no. 3408 is 'NEW FOCUS ON ACQUISITION INSTEAD OF RETENTION?'  New focus on acquisition instead of retention?
Customer Loyalty marketing article no. 91658 is 'RECESSION CHANGING CONSUMERS' BRAND HABITS'  Recession changing consumers' brand habits
Customer Loyalty marketing article no. 26907 is 'INDIA PROMISES A FAST-DEVELOPING LOYALTY MARKET'  India promises a fast-developing loyalty market
Customer Loyalty marketing article no. 21161 is 'INTERCONTINENTAL PARTNERS WITH E-REWARDS'  InterContinental partners with e-Rewards
Customer Loyalty marketing article no. 64954 is 'RETAIL 3.0: WHAT IT IS, AND WHAT IT MEANS TO LOYALTY'  Retail 3.0: what it is, and what it means to loyalty
Customer Loyalty marketing article no. 7017 is 'UK SUPERMARKETS ADOPT 'SWITCH AND SAVE' TACTICS'  UK supermarkets adopt 'switch and save' tactics