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Weekly reports - looking back...

Information for the week ending February 8th, 2010...

Customer Loyalty marketing article no. 99232 is 'FIVE VALUE-DRIVING LOYALTY TRENDS FOR 2010'  Five value-driving loyalty trends for 2010
Customer Loyalty marketing article no. 77206 is 'REWARD PATHS & BAESMAN FORM LOYALTY ALLIANCE'  Reward Paths & Baesman form loyalty alliance
Customer Loyalty marketing article no. 10496 is 'INDIAN LOYALTY SCHEME ENROLS 67M IN ONE YEAR'  Indian loyalty scheme enrols 67m in one year
Customer Loyalty marketing article no. 91932 is 'US COUPON USAGE RISING FOR FIRST TIME SINCE 1992'  US coupon usage rising for first time since 1992
Customer Loyalty marketing article no. 74178 is 'LOYALTY SCHEMES SEEN AS 'RECESSION BUSTERS''  Loyalty schemes seen as 'recession busters'
Customer Loyalty marketing article no. 19577 is 'BANKS SLOWING CHURN WITH GIFTS, NOT CASH'  Banks slowing churn with gifts, not cash
Customer Loyalty marketing article no. 39467 is 'CHIP-BASED BARCLAYCARD FREEDOM TO LAUNCH IN MARCH'  Chip-based Barclaycard Freedom to launch in March
Customer Loyalty marketing article no. 6355 is 'RETAIL 3.0 DEVELOPER SIGNS ANOTHER NEW PARTNER'  Retail 3.0 developer signs another new partner
Customer Loyalty marketing article no. 99459 is 'NECTAR... DETAILS OF THE UK COALITION LOYALTY PROGRAMME, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Nectar... details of the UK coalition loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 74892 is 'CREATING AND GROWING A LOYALTY SCHEME - WHAT TO FIND OUT, AND HOW, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Creating and growing a loyalty scheme - what to find out, and how, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 48594 is 'MARKETING BUDGETS AREN'T VERY STRETCHY - OR ARE THEY?, BY PETER CLARK (CO-EDITOR, THE WISE MARKETER)'  Marketing budgets aren't very stretchy - or are they?, by Peter Clark (Co-Editor, The Wise Marketer)
Customer Loyalty marketing article no. 933 is 'THE 30 MAJOR FACTORS BEHIND A SUCCESSFUL CUSTOMER LOYALTY PROGRAMME, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  The 30 major factors behind a successful customer loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 63198 is 'COALITION LOYALTY PROGRAMMES: THE WHO, WHY, AND HOW BIG?, BY BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Coalition Loyalty Programmes: the who, why, and how big?, by By Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 87360 is 'RETAIL PRICING STRATEGIES: THEIR IMPACT ON CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Retail Pricing Strategies: their impact on customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 14873 is 'BEST CUSTOMER MARKETING: BUILDING LONG-LASTING CUSTOMER PROFITABILITY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Best Customer Marketing: building long-lasting customer profitability, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 72988 is 'LINKING CUSTOMER LIFETIME VALUE, LOYALTY, AND PROFITABILITY, BY BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Linking customer lifetime value, loyalty, and profitability, by By Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 6505 is 'THE 22 MAJOR FACTORS THAT WILL SHAPE THE FUTURE OF CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  The 22 major factors that will shape the future of customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 79397 is 'THE IMPACT OF MULTIPLE CHANNELS ON CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  The impact of multiple channels on customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 5974 is 'AN OVERVIEW OF SUPERMARKET & GROCERY LOYALTY PROGRAMMES AROUND THE WORLD, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE - WWW.THELOYALTYGUIDE.COM)'  An overview of supermarket & grocery loyalty programmes around the world, by Peter Clark (co-author, The Loyalty Guide - www.theloyaltyguide.com)
Customer Loyalty marketing article no. 55771 is 'THE 6 KEY FACTORS THAT INFLUENCE CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE REPORTS)'  The 6 key factors that influence customer loyalty, by Peter Clark (Co-author, The Loyalty Guide reports)
Customer Loyalty marketing article no. 32936 is 'TOP 20 ATTITUDES OF TODAY'S BEST LOYALTY MARKETERS, BY PETER CLARK (EDITOR, THE WISE MARKETER & THE LOYALTY GUIDE)'  Top 20 attitudes of today's best loyalty marketers, by Peter Clark (Editor, The Wise Marketer & The Loyalty Guide)
Customer Loyalty marketing article no. 21768 is 'THE LOYALTY GUIDE 4: NEW FOR 2010 AND BEYOND - THE COMPLETE REPORT ON CUSTOMER LOYALTY & ENGAGEMENT THEORY, PRINCIPLES, METHODS, STRATEGIES, GLOBAL BEST PRACTICE AND CASE STUDIES..., BY PETER CLARK, ROBIN CLARK'  The Loyalty Guide 4: New for 2010 and beyond - the complete report on customer loyalty & engagement theory, principles, methods, strategies, global best practice and case studies..., by Peter Clark, Robin Clark
Customer Loyalty marketing article no. 10019 is 'LOYALTY REWARDS STILL NOT ENGAGING ENOUGH?'  Loyalty rewards still not engaging enough?
Customer Loyalty marketing article no. 45267 is 'POINTS.COM EXPANDS ITS PARTNERSHIPS'  Points.com expands its partnerships
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 1st, 2010...

Customer Loyalty marketing article no. 2011 is 'SMALL RETAILERS TURN TO COALITIONS FOR SALVATION'  Small retailers turn to coalitions for salvation
Customer Loyalty marketing article no. 44072 is 'LOYLOGIC DEVELOPS CUSTOMISED LOYALTY E-MALL'  Loylogic develops customised loyalty e-mall
Customer Loyalty marketing article no. 85097 is 'AMEX TO HELP MERCHANTS WITH LOYALTY SCHEMES'  Amex to help merchants with loyalty schemes
Customer Loyalty marketing article no. 96442 is 'CREDIT CARD USERS IGNORING MERCHANT DISCOUNTS'  Credit card users ignoring merchant discounts
Customer Loyalty marketing article no. 88965 is 'HOW RETAILERS CAN BENEFIT FROM SOCIAL MEDIA'  How retailers can benefit from social media
Customer Loyalty marketing article no. 30091 is 'TESCO CLUBCARD'S CHRISTMAS REDEMPTIONS UP 34M'  Tesco Clubcard's Christmas redemptions up 34m
Customer Loyalty marketing article no. 36241 is 'SPC BRINGS YOUTH LOYALTY TO US RETAIL CHAINS'  SPC brings youth loyalty to US retail chains
Customer Loyalty marketing article no. 64676 is 'CAN YOU REALLY TAME THE SEARCH-AND-SWITCH CUSTOMER?'  Can you really tame the search-and-switch customer?
Customer Loyalty marketing article no. 99696 is 'RETAILERS NEED ONLINE+OFFLINE MARKETING STRATEGY'  Retailers need online+offline marketing strategy
Customer Loyalty marketing article no. 2497 is 'AEROPLAN DONATES 2M MILES FOR CARBON OFFETS'  Aeroplan donates 2m miles for carbon offets
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 25th, 2010...

Customer Loyalty marketing article no. 39622 is '2010'S RENEWED FOCUS ON SOCIAL MEDIA MARKETING'  2010's renewed focus on social media marketing
Customer Loyalty marketing article no. 48300 is 'TXU ENERGY GIVES US$27M IN CASH-BACK REWARDS'  TXU Energy gives US$27m in cash-back rewards
Customer Loyalty marketing article no. 4911 is 'KOBIE UNVEILS DISCOUNTED ONLINE GIFT CARD MALL'  Kobie unveils discounted online gift card mall
Customer Loyalty marketing article no. 35078 is 'FLEXPERKS VISA NAMED 'BEST TRAVEL PERKS CARD''  FlexPerks Visa named 'best travel perks card'
Customer Loyalty marketing article no. 64903 is 'THE FOUR HUMOURS OF B2B MARKETING (2.0, THAT IS)'  The four humours of B2B marketing (2.0, that is)
Customer Loyalty marketing article no. 3616 is 'AEROPLAN ENCOURAGES HAITI RELIEF DONATIONS'  Aeroplan encourages Haiti relief donations
Customer Loyalty marketing article no. 40595 is 'CONSUMERS MORE ENGAGED BY MACHINES THAN AGENTS'  Consumers more engaged by machines than agents
Customer Loyalty marketing article no. 48350 is 'HILTON HHONORS OFFERS ONE FREE NIGHT FOR FOUR'  Hilton HHonors offers one free night for four
Customer Loyalty marketing article no. 28056 is 'MOBILE POPULARITY BEHIND NEW M-LOYALTY PLATFORM'  Mobile popularity behind new m-loyalty platform
Customer Loyalty marketing article no. 88939 is 'ITEM LAYAWAY FEATURE ADDED TO BILL PAYMENT KIOSKS'  Item layaway feature added to bill payment kiosks
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 18th, 2010...

Customer Loyalty marketing article no. 1125 is 'NFC NEARING COMMERCIAL DEPLOYMENT, EXPERTS SAY'  NFC nearing commercial deployment, experts say
Customer Loyalty marketing article no. 97920 is 'POINTS.COM TELLS HOW TO BECOME A "MILLION-MILER"'  Points.com tells how to become a "million-miler"
Customer Loyalty marketing article no. 7534 is 'STARWOOD MULTIPLIES POINTS FOR LONGER-TERM GUESTS'  Starwood multiplies points for longer-term guests
Customer Loyalty marketing article no. 97388 is 'EMPLOYEE ENGAGEMENT RISES DURING RECESSION'  Employee engagement rises during recession
Customer Loyalty marketing article no. 83907 is 'LARGE RETAILERS BREAK HOLIDAY SATISFACTION RECORDS'  Large retailers break holiday satisfaction records
Customer Loyalty marketing article no. 97793 is 'MARRIOTT REWARDS OFFERS TRIPLE FFP MILEAGE'  Marriott Rewards offers triple FFP mileage
Customer Loyalty marketing article no. 49905 is 'LISTEN, LEARN, AND AVOID CONSUMER BOYCOTTS'  Listen, learn, and avoid consumer boycotts
Customer Loyalty marketing article no. 74876 is 'PUERTO RICO: OFFICE DEPOT UNVEILS LOYALTY SCHEME'  Puerto Rico: Office Depot unveils loyalty scheme
Customer Loyalty marketing article no. 73403 is 'BEST PRACTICES FOR CUSTOMER/EMPLOYEE INTERACTIONS'  Best practices for customer/employee interactions
Customer Loyalty marketing article no. 23075 is 'DISCOVER CARD OFFERS YEAR-LONG SWEEPSTAKE'  Discover card offers year-long sweepstake
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 11th, 2010...

Customer Loyalty marketing article no. 35488 is 'CUSTOMER ENGAGEMENT TAKES 2-WAY TALK'  Customer engagement takes 2-way talk
Customer Loyalty marketing article no. 13234 is 'TAP REDUCES MILEAGE LIABILITY WITH CHEAP TICKETS'  TAP reduces mileage liability with cheap tickets
Customer Loyalty marketing article no. 61300 is 'SOCIAL MEDIA: THE NEW ENGAGEMENT FRONTIER'  Social media: the new engagement frontier
Customer Loyalty marketing article no. 90543 is 'REDUCING RETAIL RETURNS & INCREASING SATISFACTION'  Reducing retail returns & increasing satisfaction
Customer Loyalty marketing article no. 94362 is 'KEY MARKETING TRENDS FORECAST FOR 2010'  Key marketing trends forecast for 2010
Customer Loyalty marketing article no. 63791 is 'MOBILE APP LINKS GIFT CARDS & LOYALTY POINTS'  Mobile app links gift cards & loyalty points
Customer Loyalty marketing article no. 28948 is 'CRITICAL INSIGHTS LOST THROUGH 'NO-REPLY' EMAILS'  Critical insights lost through 'no-reply' emails
Customer Loyalty marketing article no. 33479 is 'SENTIMENT ANALYSIS OFFERS SOCIAL MEDIA INSIGHT'  Sentiment Analysis offers social media insight
Customer Loyalty marketing article no. 66768 is 'E-TAIL TO TAKE OVER FROM RETAIL IN 2020?'  E-tail to take over from retail in 2020?
Customer Loyalty marketing article no. 21648 is 'AMERICAN AIRLINES & GOL ENHANCE FFP RELATIONSHIP'  American Airlines & GOL enhance FFP relationship
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 4th, 2010...

Customer Loyalty marketing article no. 75850 is 'TOP 12 LOYALTY MARKETING TRENDS FOR 2010'  Top 12 loyalty marketing trends for 2010
Customer Loyalty marketing article no. 95740 is 'PAYBACK & BETTERPLACE PARTNER FOR CHARITY DONATIONS'  Payback & BetterPlace partner for charity donations
Customer Loyalty marketing article no. 36070 is 'HOW SUPPLIER RELATIONSHIPS AFFECT CUSTOMER LOYALTY'  How supplier relationships affect customer loyalty
Customer Loyalty marketing article no. 55733 is 'NEW PLATFORM OFFERS RELATIONSHIP-BUILDING REBATES'  New platform offers relationship-building rebates
Customer Loyalty marketing article no. 31166 is 'AEROPLAN REPORTS INCREASING CHARITY DONATIONS'  Aeroplan reports increasing charity donations
Customer Loyalty marketing article no. 4867 is 'SEA MILES EXPANDS MILEAGE REDEMPTION OPTIONS'  Sea Miles expands mileage redemption options
Customer Loyalty marketing article no. 75900 is 'DEDICATED ACCOUNT MANAGERS BOOST B2B SATISFACTION'  Dedicated account managers boost B2B satisfaction
Customer Loyalty marketing article no. 18885 is 'CHASE PARTNERS WITH FACEBOOK FOR CHARITY VOTES'  Chase partners with Facebook for charity votes
Customer Loyalty marketing article no. 16490 is 'AWARDS HIGHLIGHT SMARTEST PREDICTIVE ANALYTICS'  Awards highlight smartest predictive analytics
Customer Loyalty marketing article no. 64328 is 'ONLINE VOUCHER CODES HELPING TO BOOST SALES'  Online voucher codes helping to boost sales
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 28th, 2009...

Customer Loyalty marketing article no. 62192 is 'HOLIDAY BONUSES DON'T BUILD STAFF LOYALTY'  Holiday bonuses don't build staff loyalty
Customer Loyalty marketing article no. 35084 is ''CASH FOR CLUNKERS' DAMAGED US CAR OWNERS' LOYALTY'  'Cash for Clunkers' damaged US car owners' loyalty
Customer Loyalty marketing article no. 61661 is 'STUDY REVEALS WHAT DRIVES CAR OWNER LOYALTY'  Study reveals what drives car owner loyalty
Customer Loyalty marketing article no. 11459 is 'BRUSSELS AIRLINES JOINS AEROPLAN'  Brussels Airlines joins Aeroplan
Customer Loyalty marketing article no. 62065 is 'POINTS.COM ROLLS OUT B2B LOYALTY TECHNOLOGY'  Points.com rolls out B2B loyalty technology
Customer Loyalty marketing article no. 77455 is 'TRIPLE POINTS FOR CHOICE PRIVILEGES MEMBERS'  Triple points for Choice Privileges members
Customer Loyalty marketing article no. 65706 is 'AMEX TO SELL INSIGHTS FROM CARDHOLDER DATA'  Amex to sell insights from cardholder data
Customer Loyalty marketing article no. 955 is 'EA OFFERS REWARDS-BASED PREPAID DEBIT CARD'  EA offers rewards-based prepaid debit card
Customer Loyalty marketing article no. 13904 is 'SHOPPING BEHAVIOUR FORECAST 'LOWER THAN 2008''  Shopping behaviour forecast 'lower than 2008'
Customer Loyalty marketing article no. 57697 is 'AMEX & DUNKIN' DONUTS LAUNCH INCENTIVE SCHEME'  Amex & Dunkin' Donuts launch incentive scheme
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 21st, 2009...

Customer Loyalty marketing article no. 40785 is 'IS AIRLINE & HOTEL LOYALTY MISSING THE MARK?'  Is airline & hotel loyalty missing the mark?
Customer Loyalty marketing article no. 25572 is 'MSC TO OFFER AEROPLAN MILES FOR CRUISES'  MSC to offer Aeroplan miles for cruises
Customer Loyalty marketing article no. 18095 is 'SHOPPERS DISAPPOINTED WITH CYBER MONDAY'  Shoppers disappointed with Cyber Monday
Customer Loyalty marketing article no. 59220 is 'ENTERPRISE ENGAGEMENT INFO PORTAL LAUNCHED'  Enterprise engagement info portal launched
Customer Loyalty marketing article no. 91928 is 'LOYALTY HOLDS THE ANSWER TO 'SUPERMARKET SLIPPAGE''  Loyalty holds the answer to 'supermarket slippage'
Customer Loyalty marketing article no. 20363 is 'AEROPLAN ESTORE LAUNCHES GIFT CARD BOUTIQUE'  Aeroplan eStore launches gift card boutique
Customer Loyalty marketing article no. 55384 is 'BRITONS STILL KEEN ON CREDIT CARD REWARDS'  Britons still keen on credit card rewards
Customer Loyalty marketing article no. 31626 is 'FLY BUYS E-STORES SIGNS 12 RETAIL PARTNERS'  Fly Buys e-stores signs 12 retail partners
Customer Loyalty marketing article no. 49784 is 'INSIGHTS FROM CARDS & PAYMENTS 2009'  Insights from Cards & Payments 2009
Customer Loyalty marketing article no. 14005 is 'SOUTH AFRICA: EBUCKS TO OFFER FUEL REWARD'  South Africa: eBucks to offer fuel reward
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 14th, 2009...

Customer Loyalty marketing article no. 66830 is 'TOP 10% OF CUSTOMERS ACCOUNT FOR 40% OF SALES'  Top 10% of customers account for 40% of sales
Customer Loyalty marketing article no. 70438 is 'PITA PIT LAUNCHES GIFT CARD LOYALTY SCHEME'  Pita Pit launches gift card loyalty scheme
Customer Loyalty marketing article no. 52335 is 'A NEW LEVEL OF MARKETING SUBTLETY: NORTH OR SOUTH?'  A new level of marketing subtlety: north or south?
Customer Loyalty marketing article no. 91046 is 'RECESSION INSPIRES NEW GENERATION OF SAVERS'  Recession inspires new generation of savers
Customer Loyalty marketing article no. 1470 is 'HOW TO MEASURE SOCIAL MEDIA MARKETING ROI'  How to measure social media marketing ROI
Customer Loyalty marketing article no. 10855 is 'APOLLO OPTIK RENEWS PAYBACK PARTNERSHIP'  Apollo Optik renews Payback partnership
Customer Loyalty marketing article no. 90560 is 'MAXIMILES & MASTERCARD LAUNCH DUTCH CASHBACK SCHEME'  Maximiles & MasterCard launch Dutch cashback scheme
Customer Loyalty marketing article no. 51444 is 'RFID WRISTBAND ENABLES COUPONS AND REWARDS'  RFID wristband enables coupons and rewards
Customer Loyalty marketing article no. 87488 is 'E-RETAILERS COULD GAIN MORE LOYALTY FROM THEIR DATA'  E-retailers could gain more loyalty from their data
Customer Loyalty marketing article no. 88556 is 'JEANSWEST TAKES LOYALTY INTO THE CLOUD'  Jeanswest takes loyalty into the cloud
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 7th, 2009...

Customer Loyalty marketing article no. 94965 is 'BENEFITS OF A CUSTOMER ENGAGEMENT STRATEGY'  Benefits of a customer engagement strategy
Customer Loyalty marketing article no. 33336 is 'GERMANS OFFERED PAYBACK POINTS FOR EBAY PURCHASES'  Germans offered Payback points for eBay purchases
Customer Loyalty marketing article no. 46413 is 'ONLINE LEAD GENERATION COULD REVIVE RETAIL SALES'  Online lead generation could revive retail sales
Customer Loyalty marketing article no. 60298 is 'SOCIAL MEDIA OVERLOOKED FOR CONSUMER EVANGELISM'  Social media overlooked for consumer evangelism
Customer Loyalty marketing article no. 37336 is 'SOCIAL MEDIA MARKETING TO GROW IN 2010'  Social media marketing to grow in 2010
Customer Loyalty marketing article no. 62308 is 'ULTIMATE REWARDS MALL OFFERS HOLIDAY BONUS'  Ultimate Rewards Mall offers holiday bonus
Customer Loyalty marketing article no. 60835 is 'THE 'UBER 11' RULES OF EFFECTIVE CUSTOMER RETENTION'  The 'Uber 11' rules of effective customer retention
Customer Loyalty marketing article no. 85579 is 'UK TO MAKE EMAIL OPT-INS A LEGAL REQUIREMENT?'  UK to make email opt-ins a legal requirement?
Customer Loyalty marketing article no. 92651 is 'TOMORROW'S LOYALTY STRATEGY IS ALREADY HERE'  Tomorrow's loyalty strategy is already here
Customer Loyalty marketing article no. 97992 is 'BRITISH CONSUMERS HEAD DOWNMARKET FOR GROCERIES'  British consumers head downmarket for groceries
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 30th, 2009...

Customer Loyalty marketing article no. 42500 is 'LOYLOGIC UNVEILS IPHONE APP FOR LOYALTY REDEMPTIONS'  Loylogic unveils iPhone app for loyalty redemptions
Customer Loyalty marketing article no. 71744 is 'BAA AIRPORT SHOPS TO OFFER MILES & MORE'  BAA airport shops to offer Miles & More
Customer Loyalty marketing article no. 76148 is 'KNOWING THE CUSTOMER IS CRITICAL IN A RECESSION'  Knowing the customer is critical in a recession
Customer Loyalty marketing article no. 45577 is 'WELLS FARGO LAUNCHES LOYALTY E-SHOPPING MALL'  Wells Fargo launches loyalty e-shopping mall
Customer Loyalty marketing article no. 10734 is 'AFFLUENT 'MORE HOPEFUL' BUT RECESSION ISN'T OVER'  Affluent 'more hopeful' but recession isn't over
Customer Loyalty marketing article no. 9034 is 'ONLINE COUPON MARKETING TRENDS ARE POSITIVE'  Online coupon marketing trends are positive
Customer Loyalty marketing article no. 48554 is 'WIN-WIN ADDS THREE DELUXE DINING REWARDS'  Win-Win adds three Deluxe Dining rewards
Customer Loyalty marketing article no. 3434 is 'SEARS AND KMART LAUNCH NEW REWARDS CARD'  Sears and Kmart launch new rewards card
Customer Loyalty marketing article no. 12238 is 'FOUR RECESSION-DRIVEN CONSUMER SEGMENTS FOUND'  Four recession-driven consumer segments found
Customer Loyalty marketing article no. 57636 is 'REAL-TIME POS LOYALTY REDEMPTIONS FOR AUSTRALIA'  Real-time PoS loyalty redemptions for Australia
Customer Loyalty marketing article no. 50968 is 'FLY BUYS NZ REPORTS 5 MILLIONTH REDEMPTION'  Fly Buys NZ reports 5 millionth redemption
Customer Loyalty marketing article no. 17857 is 'HOW CUSTOMER ENGAGEMENT GOES FAR BEYOND CRM'  How customer engagement goes far beyond CRM
Customer Loyalty marketing article no. 37519 is 'LOWES SENDS LOYALTY DISCOUNTS BY SMS'  Lowes sends loyalty discounts by SMS
Customer Loyalty marketing article no. 86394 is 'RFID STICKER TURNS CELLPHONES INTO LOYALTY CARDS'  RFID sticker turns cellphones into loyalty cards
 
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Information for the week ending November 23rd, 2009...

Customer Loyalty marketing article no. 51455 is 'COALITIONS 'THE NEXT BIG THING' IN US MARKETING?'  Coalitions 'the next big thing' in US marketing?
Customer Loyalty marketing article no. 67881 is 'DUNNHUMBY HEADS FOR CANADA WITH METRO'  Dunnhumby heads for Canada with Metro
Customer Loyalty marketing article no. 92044 is 'SELECT GUEST OFFERS NEW MEMBERS DOUBLE POINTS'  Select Guest offers new members double points
Customer Loyalty marketing article no. 64809 is 'BRITISH SHOPPERS ARE LEAST LOYAL, MOST PRICE-AWARE'  British shoppers are least loyal, most price-aware
Customer Loyalty marketing article no. 2599 is 'ONE-IN-THREE WANT MOBILE LOYALTY SCHEMES'  One-in-three want mobile loyalty schemes
Customer Loyalty marketing article no. 62673 is 'TOP TEN INTERNET RETAIL TRENDS FOR 2010'  Top ten internet retail trends for 2010
Customer Loyalty marketing article no. 2776 is 'AIR MILES CANADA ADDS BEST WESTERN AS SPONSOR'  Air Miles Canada adds Best Western as sponsor
Customer Loyalty marketing article no. 37215 is 'TRUEBLUE FREQUENT FLYER PROGRAMME REVAMPED'  TrueBlue frequent flyer programme revamped
Customer Loyalty marketing article no. 87012 is 'MONEYGRAM REWARDS EXPANDS INTO CANADA'  MoneyGram Rewards expands into Canada
Customer Loyalty marketing article no. 58072 is 'TOP TEN MARKETING MEDIA TRENDS FOR 2010'  Top ten marketing media trends for 2010
Customer Loyalty marketing article no. 79694 is 'CHOICE PRIVILEGES REPORTS ON GROWTH IN 2009'  Choice Privileges reports on growth in 2009
 
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Information for the week ending November 16th, 2009...

Customer Loyalty marketing article no. 3193 is 'ONLINE LOYALTY 'BEST WITH A PERSONAL DISCOUNT''  Online loyalty 'best with a personal discount'
Customer Loyalty marketing article no. 64658 is 'KIA CANADA LAUNCHES OWNER LOYALTY SCHEME'  Kia Canada launches owner loyalty scheme
Customer Loyalty marketing article no. 8452 is 'GIFT CARD USAGE INCREASING AGAIN, AT LAST'  Gift card usage increasing again, at last
Customer Loyalty marketing article no. 77071 is 'BRAND KEYS LAUNCHES SPANISH BRAND LOYALTY INDEX'  Brand Keys launches Spanish brand loyalty index
Customer Loyalty marketing article no. 16466 is 'MOST CONSUMERS WILL SWAP BRANDS FOR A GOOD CAUSE'  Most consumers will swap brands for a good cause
Customer Loyalty marketing article no. 27811 is 'BP JOINS FUELPERKS REWARDS PROGRAMME'  BP joins Fuelperks rewards programme
Customer Loyalty marketing article no. 14102 is 'DIGITAL CONSUMER TRENDS FOR MARKETERS IN 2010'  Digital consumer trends for marketers in 2010
Customer Loyalty marketing article no. 36533 is 'EBUCKS REACHES R1 BILLION IN REDEMPTIONS'  eBucks reaches R1 billion in redemptions
Customer Loyalty marketing article no. 69240 is 'STUDY FINDS HIGH LOYALTY TO EUROPEAN MOBILE OPERATORS'  Study finds high loyalty to European mobile operators
Customer Loyalty marketing article no. 16371 is 'RADIO STATION OFFERS ADVERTISERS AEROPLAN MILES'  Radio station offers advertisers Aeroplan miles
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 9th, 2009...

Customer Loyalty marketing article no. 33865 is 'BA MILES EXTENDS ITS US FOOTPRINT WITH CHASE'  BA Miles extends its US footprint with Chase
Customer Loyalty marketing article no. 52023 is 'CARLSON MARKETING OFFERS PAYPAL REWARD OPTIONS'  Carlson Marketing offers PayPal reward options
Customer Loyalty marketing article no. 91316 is 'SOCIAL MEDIA: NEW RULES OF ENGAGEMENT?'  Social media: New rules of engagement?
Customer Loyalty marketing article no. 81299 is 'ATLANTA PILOTS LOYALTY PROGRAMME FOR RECYCLERS'  Atlanta pilots loyalty programme for recyclers
Customer Loyalty marketing article no. 37910 is 'INTEGRATED MARKETING TRENDS FOR 2010'  Integrated marketing trends for 2010
Customer Loyalty marketing article no. 60214 is 'BANK OF VALETTA LAUNCHES LOYALTY PROGRAMME'  Bank of Valetta launches loyalty programme
Customer Loyalty marketing article no. 22830 is 'MARKETERS TO GAIN BY CLONING LOYAL CUSTOMERS'  Marketers to gain by cloning loyal customers
Customer Loyalty marketing article no. 34984 is 'GROUPE AEROPLAN TO BUY UP CARLSON MARKETING'  Groupe Aeroplan to buy up Carlson Marketing
Customer Loyalty marketing article no. 65732 is 'CONTINENTAL ARLINES JOINS STAR ALLIANCE'  Continental Arlines joins Star Alliance
Customer Loyalty marketing article no. 81349 is 'REWARDS TO HELP THE POOR HELP THEMSELVES'  Rewards to help the poor help themselves
Customer Loyalty marketing article no. 61055 is 'NEW STARBUCKS LOYALTY SCHEME CONSOLIDATES OTHERS'  New Starbucks loyalty scheme consolidates others
 
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Information for the week ending November 2nd, 2009...

Customer Loyalty marketing article no. 25193 is 'HOW THE BEST-IN-CLASS ACHIEVE 91% CUSTOMER RETENTION'  How the best-in-class achieve 91% customer retention
Customer Loyalty marketing article no. 44956 is 'FFP BREAKAGE 'MORE THAN GDP OF MOST COUNTRIES'?'  FFP breakage 'more than GDP of most countries'?
Customer Loyalty marketing article no. 41752 is 'WHO'S NOT LOYAL TO THEIR MOBILE SERVICE, AND WHY?'  Who's not loyal to their mobile service, and why?
Customer Loyalty marketing article no. 51365 is 'CHAT & SELF SERVICE STRENGTHEN E-TAIL EXPERIENCE'  Chat & self service strengthen e-tail experience
Customer Loyalty marketing article no. 22526 is 'FFPS NOT MEETING MEMBERS' NEEDS & DESIRES'  FFPs not meeting members' needs & desires
Customer Loyalty marketing article no. 29371 is 'RAPID REWARDS ADDS TWO LAS VEGAS RESORTS'  Rapid Rewards adds two Las Vegas resorts
Customer Loyalty marketing article no. 43256 is 'REWARDS AGGREGATOR TO BENEFIT LOYAL AUSTRALIANS'  Rewards aggregator to benefit loyal Australians
Customer Loyalty marketing article no. 75041 is 'SOCIAL MEDIA MARKETING COUNCIL OPENS DOORS'  Social Media Marketing Council opens doors
Customer Loyalty marketing article no. 45266 is 'THE TOP 20 ATTITUDES OF SUCCESSFUL LOYALTY MARKETERS'  The top 20 attitudes of successful loyalty marketers
Customer Loyalty marketing article no. 43793 is 'BEST WESTERN JOINS CANADA'S AIR MILES'  Best Western joins Canada's Air Miles
 
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Information for the week ending October 26th, 2009...

Customer Loyalty marketing article no. 49052 is 'CANADIAN AIR MILES OPERATOR BUYS INTO DOTZ'  Canadian Air Miles operator buys into Dotz
Customer Loyalty marketing article no. 54392 is 'DEBENHAMS BEAUTY LOYALTY CARD WINS AWARD'  Debenhams Beauty loyalty card wins award
Customer Loyalty marketing article no. 38370 is 'TOP 20 ATTITUDES OF TODAY'S BEST LOYALTY MARKETERS, BY PETER CLARK (EDITOR, THE WISE MARKETER & THE LOYALTY GUIDE)'  Top 20 attitudes of today's best loyalty marketers, by Peter Clark (Editor, The Wise Marketer & The Loyalty Guide)
Customer Loyalty marketing article no. 5132 is 'CASE STUDY: ICELAND'S BONUS CARD IMPROVES INSIGHT'  Case study: Iceland's Bonus Card improves insight
Customer Loyalty marketing article no. 60933 is 'SPG COMES TO IPHONE, TWITTER & FACEBOOK'  SPG comes to iPhone, Twitter & Facebook
Customer Loyalty marketing article no. 20086 is 'RETAIL 3.0 REDEFINES RETAIL CUSTOMER INTELLIGENCE'  Retail 3.0 redefines retail customer intelligence
Customer Loyalty marketing article no. 9841 is 'AIR NZ ADDS AIRPOINTS DOLLARS BANKING PARTNERS'  Air NZ adds Airpoints Dollars banking partners
Customer Loyalty marketing article no. 74996 is 'AIRLINES' MAIN CHALLENGE LIES WITH LOYALTY EFFORTS'  Airlines' main challenge lies with loyalty efforts
Customer Loyalty marketing article no. 52970 is 'AMERICAN EAGLE A-LIST SIGNS MILLIONTH MEMBER'  American Eagle A-List signs millionth member
Customer Loyalty marketing article no. 92491 is 'E-RETAIL PROBLEMS SHARED WITH PEERS, NOT BRANDS'  E-retail problems shared with peers, not brands
Customer Loyalty marketing article no. 93209 is 'ESSO RENEWS AEROPLAN LOYALTY PARTNERSHIP'  Esso renews Aeroplan loyalty partnership
 
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Information for the week ending October 19th, 2009...

Customer Loyalty marketing article no. 95927 is 'ONE IN FOUR CONSUMERS LESS BRAND LOYAL IN 2009'  One in four consumers less brand loyal in 2009
Customer Loyalty marketing article no. 15817 is 'HHONORS ADDS NEW BONUS FOR REPEAT GUESTS'  HHonors adds new bonus for repeat guests
Customer Loyalty marketing article no. 82705 is 'COMPETITIVE ADVANTAGE TO DEPEND ON PATTERN-SPOTTING?'  Competitive advantage to depend on pattern-spotting?
Customer Loyalty marketing article no. 737 is 'CAN HONEST ONLINE REVIEWS INCREASE BUYER LOYALTY?'  Can honest online reviews increase buyer loyalty?
Customer Loyalty marketing article no. 76169 is 'SOCIAL MEDIA'S ROLE IN CUSTOMER ENGAGEMENT IDENTIFIED'  Social media's role in customer engagement identified
Customer Loyalty marketing article no. 76428 is 'PAYBACK LAUNCHES REWARDING MAESTRO CARD'  Payback launches rewarding Maestro card
Customer Loyalty marketing article no. 28767 is 'COUPON WEB SITES MORE POPULAR WITH THE WEALTHY'  Coupon web sites more popular with the wealthy
Customer Loyalty marketing article no. 38962 is 'MARKETERS FORCED TO RETHINK CUSTOMER ENGAGEMENT'  Marketers forced to rethink customer engagement
Customer Loyalty marketing article no. 63124 is 'AIR MILES UK REPORTS ON 21 YEARS OF PROGRESS'  Air Miles UK reports on 21 years of progress
Customer Loyalty marketing article no. 17195 is 'MOBILE & GPS LEAD TO CANADIAN AIR MILES BENEFITS'  Mobile & GPS lead to Canadian Air Miles benefits
 
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Information for the week ending October 12th, 2009...

Customer Loyalty marketing article no. 27522 is 'CONSUMERS SEEKING MORE IMMEDIATE REWARDS'  Consumers seeking more immediate rewards
Customer Loyalty marketing article no. 92551 is 'TESCO CLUBCARD CELEBRATES 16-MILLIONTH UK MEMBER'  Tesco Clubcard celebrates 16-millionth UK member
Customer Loyalty marketing article no. 26991 is 'SOCIAL MEDIA IS BOOSTING CUSTOMER ENGAGEMENT'  Social media is boosting customer engagement
Customer Loyalty marketing article no. 50230 is 'THANK YOU NETWORK OFFERS SONY MUSIC DOWNLOADS'  Thank You Network offers Sony music downloads
Customer Loyalty marketing article no. 27395 is 'TRUST & TRANSPARENCY ARE KEYS TO LOYALTY, SAYS ASDA'  Trust & transparency are keys to loyalty, says Asda
Customer Loyalty marketing article no. 16227 is 'MILEAGE PLUS ADDS NEW TRAVEL REDEMPTION OPTIONS'  Mileage Plus adds new travel redemption options
Customer Loyalty marketing article no. 4478 is 'AEROPLAN UNVEILS 'MILES MAXIMIZER' FOR WINTER'  Aeroplan unveils 'miles maximizer' for winter
Customer Loyalty marketing article no. 39726 is 'DISCOUNTS WEAVED INTO NATURAL SEARCH RESULTS'  Discounts weaved into natural search results
Customer Loyalty marketing article no. 52676 is 'HOW TO DRIVE ENGAGEMENT WITH SMARTER LOYALTY REWARDS'  How to drive engagement with smarter loyalty rewards
Customer Loyalty marketing article no. 96469 is 'AEROPLAN SIGNS UP REXALL DRUG STORES'  Aeroplan signs up Rexall drug stores
 
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Information for the week ending October 5th, 2009...

Customer Loyalty marketing article no. 98251 is 'TEN BRAND & MARKETING TRENDS FOR 2010'  Ten brand & marketing trends for 2010
Customer Loyalty marketing article no. 9597 is 'NEW NFC SYSTEM PROVIDES IMMEDIATE REWARDS'  New NFC system provides immediate rewards
Customer Loyalty marketing article no. 2120 is 'MOBILE OPERATORS ARE LOSING 25% OF RETAIL SALES'  Mobile operators are losing 25% of retail sales
Customer Loyalty marketing article no. 18319 is 'IS INTELLIGENT SELF SERVICE A FUTURE DRIVER OF LOYALTY?'  Is intelligent self service a future driver of loyalty?
Customer Loyalty marketing article no. 51026 is '7 WAYS TO GAIN VALUE FROM CUSTOMER DATA'  7 ways to gain value from customer data
Customer Loyalty marketing article no. 52903 is 'PAYBACK DOUBLES POINTS FOR CHILDREN IN NEED'  Payback doubles points for children in need
Customer Loyalty marketing article no. 12851 is 'RECESSION MARKETING STRATEGIES REVIEWED'  Recession marketing strategies reviewed
Customer Loyalty marketing article no. 15651 is 'DIVERSITY SET TO DRIVE LOYALTY AT THE FUEL PUMP'  Diversity set to drive loyalty at the fuel pump
Customer Loyalty marketing article no. 33809 is 'SMBS STILL FAIL AT E-MARKETING DESPITE RECESSION'  SMBs still fail at e-marketing despite recession
Customer Loyalty marketing article no. 73102 is 'CANADIANS REWARDED WITH AIR MILES FOR 'BUYING GREEN''  Canadians rewarded with Air Miles for 'buying green'
 
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Information for the week ending September 28th, 2009...

Customer Loyalty marketing article no. 11834 is 'CHANNEL CHOICE STARTS 'CUSTOMER LOYALTY CHAIN''  Channel choice starts 'customer loyalty chain'
Customer Loyalty marketing article no. 35768 is 'CARLSON HOTELS DOUBLES POINTS FOR DECEMBER'  Carlson Hotels doubles points for December
Customer Loyalty marketing article no. 98383 is 'BANKS SHOW NEW GAINS IN CUSTOMER ENGAGEMENT'  Banks show new gains in customer engagement
Customer Loyalty marketing article no. 10538 is 'CANADIAN COUPLE WINS A MILLION AIR MILES'  Canadian couple wins a million Air Miles
Customer Loyalty marketing article no. 65627 is 'LOYALTY PLATFORM INTEGRATES MEMBERSHIPS WITH FACEBOOK'  Loyalty platform integrates memberships with Facebook
Customer Loyalty marketing article no. 81244 is 'HOLLAND AMERICA STARTS CRUISE LOYALTY SCHEME'  Holland America starts cruise loyalty scheme
Customer Loyalty marketing article no. 60950 is 'BATTLE GROWS FOR ONLINE BRAND REPUTATION'  Battle grows for online brand reputation
Customer Loyalty marketing article no. 15602 is 'PRIORITY CLUB REWARDS UNVEILS 'FLIGHTS ANYWHERE''  Priority Club Rewards unveils 'Flights Anywhere'
Customer Loyalty marketing article no. 6394 is 'E-RETAILERS INVESTING MORE IN WEB INTERACTIONS'  E-retailers investing more in web interactions
Customer Loyalty marketing article no. 7462 is 'MOBILE MARKETING ASSOCIATION OPENS IN GERMANY'  Mobile Marketing Association opens in Germany
 
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Information for the week ending September 21st, 2009...

Customer Loyalty marketing article no. 45029 is 'PAYBACK CONFIRMS DETAILS OF ENTRY INTO POLAND'  Payback confirms details of entry into Poland
Customer Loyalty marketing article no. 9958 is 'CONSUMERS DEFECTING FOR DISCOUNTS & BOGOFS'  Consumers defecting for discounts & BOGOFs
Customer Loyalty marketing article no. 96476 is 'SOCIAL WEB'S CUSTOMER LOYALTY IMPACT TURNS VIRAL'  Social web's customer loyalty impact turns viral
Customer Loyalty marketing article no. 10362 is 'GRASS ROOTS AMERICA EXPANDS REWARD PORTFOLIO'  Grass Roots America expands reward portfolio
Customer Loyalty marketing article no. 87399 is 'TRAVEL LOYALTY MUST 'GO THE EXTRA MILE''  Travel loyalty must 'go the extra mile'
Customer Loyalty marketing article no. 38929 is 'SQUID CARD OFFERS REWARDS AT PIZZA HUT'  sQuid card offers rewards at Pizza Hut
Customer Loyalty marketing article no. 10899 is 'BRAND LOYALTY TRENDS CHALLENGE CURRENT THINKING'  Brand loyalty trends challenge current thinking
Customer Loyalty marketing article no. 35643 is 'WALMART & IPIRANGA JOIN MULTIPLUS FIDELIDADE'  Walmart & Ipiranga join Multiplus Fidelidade
Customer Loyalty marketing article no. 42715 is 'FRAUDSTERS POSE AS CUSTOMERS TO 'STEAL' BENEFITS'  Fraudsters pose as customers to 'steal' benefits
Customer Loyalty marketing article no. 48056 is 'CONSUMERS TURNING TO COUPONS IN DOWNTURN'  Consumers turning to coupons in downturn
 
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Information for the week ending September 14th, 2009...

Customer Loyalty marketing article no. 98794 is 'HOTEL LOYALTY HEADS FOR GREATER INNOVATION'  Hotel loyalty heads for greater innovation
Customer Loyalty marketing article no. 48365 is 'NECTAR BUSINESS TELLS SMES 'YOU CAAN DO IT''  Nectar Business tells SMEs 'you Caan do it'
Customer Loyalty marketing article no. 7517 is 'FOOD DISCOUNTERS FAIL TO EARN LOYALTY OF CONVERTS'  Food discounters fail to earn loyalty of converts
Customer Loyalty marketing article no. 76945 is 'BUDGET PRESSURES AFFECT HOTEL GUEST SATISFACTION'  Budget pressures affect hotel guest satisfaction
Customer Loyalty marketing article no. 87354 is 'LIFESTYLE DATA 'A KEY WEAKNESS' IN MANY LOYALTY PLATFORMS'  Lifestyle data 'a key weakness' in many loyalty platforms
Customer Loyalty marketing article no. 65328 is 'TWO NEW PROMOTIONS FOR AADVANTAGE MEMBERS'  Two new promotions for AAdvantage members
Customer Loyalty marketing article no. 4850 is 'MORE CONSUMERS DEFECTING TO PRIVATE LABELS'  More consumers defecting to private labels
Customer Loyalty marketing article no. 80055 is 'EBUCKS SIGNS NEW ELECTRONICS RETAIL PARTNER'  eBucks signs new electronics retail partner
Customer Loyalty marketing article no. 62301 is 'THE VIRTUAL CURRENCY EFFECT: A WHOLE NEW ECONOMY'  The virtual currency effect: a whole new economy
Customer Loyalty marketing article no. 89004 is 'MAGNA REWARDS ADDS SIX NEW MEMBERS'  Magna Rewards adds six new members
 
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Information for the week ending September 7th, 2009...

Customer Loyalty marketing article no. 94477 is 'PRICE 'A KEY DRIVER' FOR RECESSION SHOPPERS'  Price 'a key driver' for recession shoppers
Customer Loyalty marketing article no. 93813 is 'DUNNHUMBY EXPANDS MACY'S PARTNERSHIP'  Dunnhumby expands Macy's partnership
Customer Loyalty marketing article no. 69247 is 'CUSTOMERS THREATEN DEFECTION OVER COMMUNICATIONS'  Customers threaten defection over communications
Customer Loyalty marketing article no. 36716 is 'EMERALD CLUB MEMBERS OFFERED FREE RENTALS'  Emerald Club members offered free rentals
Customer Loyalty marketing article no. 89054 is 'MARKETING BUDGETS ARE UP, THANKS TO EMAIL'S ROI'  Marketing budgets are up, thanks to email's ROI
Customer Loyalty marketing article no. 32039 is 'GOLD POINTS OFFERS 3 SUMMER PROMOTIONS'  Gold Points offers 3 summer promotions
Customer Loyalty marketing article no. 74897 is 'SAM'S CLUB GOES MOBILE WITH EVALUE OFFERS'  Sam's Club goes mobile with eValue offers
Customer Loyalty marketing article no. 2410 is 'THANKYOU NETWORK ADDS FANDANGO REWARDS'  ThankYou Network adds Fandango rewards
Customer Loyalty marketing article no. 66756 is 'POOR AUTOMATED SERVICE A MAJOR SOURCE OF CHURN'  Poor automated service a major source of churn
Customer Loyalty marketing article no. 94041 is 'CONSUMERS UNIMPRESSED BY IRRELEVANT OFFERS'  Consumers unimpressed by irrelevant offers
 
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Information for the week ending August 31st, 2009...

Customer Loyalty marketing article no. 94095 is 'SAINSBURY'S SEES CREDIT CARD REWARDS DECLINING'  Sainsbury's sees credit card rewards declining
Customer Loyalty marketing article no. 43894 is 'LOYALTY WORLD 2009 HIGHLIGHTS EFFECTIVE STRATEGIES'  Loyalty World 2009 highlights effective strategies
Customer Loyalty marketing article no. 14827 is 'DM SHOULD MEASURE COST PER SALE, NOT PER LEAD'  DM should measure cost per sale, not per lead
Customer Loyalty marketing article no. 9891 is 'FLYBUYS LAUNCHES A REWARDING BOX OFFICE'  FlyBuys launches a rewarding box office
Customer Loyalty marketing article no. 98141 is 'ALMOST ALL CANADIANS USE LOYALTY PROGRAMMES'  Almost all Canadians use loyalty programmes
Customer Loyalty marketing article no. 52084 is 'SUNOCO LAUNCHES NEW FUEL REWARDS SCHEME'  Sunoco launches new fuel rewards scheme
Customer Loyalty marketing article no. 46339 is 'XCELERATOR TO ADD NEW DIMENSION TO LOYALTY?'  Xcelerator to add new dimension to loyalty?
Customer Loyalty marketing article no. 90132 is 'CHASE INCREASES REWARDS & OFFERS CASHBACK'  Chase increases rewards & offers cashback
Customer Loyalty marketing article no. 32195 is '6 WAYS TO RETAIN CREDIT-CRUNCHED CUSTOMER LOYALTY'  6 ways to retain credit-crunched customer loyalty
Customer Loyalty marketing article no. 73219 is 'WYNDHAM GOES GOLFING & SIGNS NEW PARTNER'  Wyndham goes golfing & signs new partner
 
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Information for the week ending August 24th, 2009...

Customer Loyalty marketing article no. 95782 is 'TESCO DOUBLES UP CLUBCARD'S LOYALTY POINTS'  Tesco doubles up Clubcard's loyalty points
Customer Loyalty marketing article no. 18214 is 'LOYALTY MEMBERSHIPS SOAR DESPITE IRRELEVANCE'  Loyalty memberships soar despite irrelevance
Customer Loyalty marketing article no. 24364 is 'E-RETAILERS FAILING AT E-MARKETING, STUDY FINDS'  E-retailers failing at e-marketing, study finds
Customer Loyalty marketing article no. 46567 is 'MOST CONSUMERS WILL DEFECT OVER BANKING DATA LOSS'  Most consumers will defect over banking data loss
Customer Loyalty marketing article no. 87819 is 'LOYALTY SCHEME MESSAGES 'NOT ENGAGING ENOUGH''  Loyalty scheme messages 'not engaging enough'
Customer Loyalty marketing article no. 90619 is 'MY GOLF REWARDS HEADS FOR NORTH AMERICA'  My Golf Rewards heads for North America
Customer Loyalty marketing article no. 27473 is 'REXALL & REXALL PLUS SIGN UP WITH AEROPLAN'  Rexall & Rexall Plus sign up with Aeroplan
Customer Loyalty marketing article no. 46440 is 'VALUE NOW DRIVING 64% OF SHOPPING DECISIONS'  Value now driving 64% of shopping decisions
Customer Loyalty marketing article no. 36422 is 'BA & AMEX UPDATE THEIR REWARDING PARTNERSHIP'  BA & Amex update their rewarding partnership
Customer Loyalty marketing article no. 86801 is 'BEST WESTERN UK TO DRIVE MORE LOYALTY ONLINE'  Best Western UK to drive more loyalty online
Customer Loyalty marketing article no. 16969 is 'LOWES ADDS DIGITAL OFFERS TO ITS LOYALTY CARD'  Lowes adds digital offers to its loyalty card
Customer Loyalty marketing article no. 53026 is 'STARWOOD ADDS BONUS POINTS AT 500 PROPERTIES'  Starwood adds bonus points at 500 properties
 
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Information for the week ending August 17th, 2009...

Customer Loyalty marketing article no. 41181 is 'GREEN MARKETING COMES INTO ITS OWN AT LAST'  Green marketing comes into its own at last
Customer Loyalty marketing article no. 48936 is 'UK CONSUMERS OFFERED AIR MILES FOR OLD PHONES'  UK consumers offered Air Miles for old phones
Customer Loyalty marketing article no. 28642 is 'E-TAIL SPENDING IMPACTED BY 'WEB STRESS''  E-tail spending impacted by 'web stress'
Customer Loyalty marketing article no. 89525 is 'VODAFONE UNVEILS PAY-AS-YOU-GO LOYALTY SCHEME'  Vodafone unveils pay-as-you-go loyalty scheme
Customer Loyalty marketing article no. 643 is 'CANADA'S HIGHWAY 407 OFFERS NEW REWARDS'  Canada's Highway 407 offers new rewards
Customer Loyalty marketing article no. 1711 is 'BUILDING LOYALTY IN UNCONVENTIONAL MARKETS'  Building loyalty in unconventional markets
Customer Loyalty marketing article no. 98506 is 'PRIORITY CLUB BANKS ON MEMBERS' BEST IDEAS'  Priority Club banks on members' best ideas
Customer Loyalty marketing article no. 8120 is 'JETBLUE REVAMPS TRUEBLUE LOYALTY SCHEME'  JetBlue revamps TrueBlue loyalty scheme
Customer Loyalty marketing article no. 97974 is 'FOUR CPG STRATEGIES TO MAINTAIN BRAND LOYALTY'  Four CPG strategies to maintain brand loyalty
Customer Loyalty marketing article no. 84493 is 'AUTO-REPAIRER JOINS AEROPLAN & FUTURA REWARDS'  Auto-repairer joins Aeroplan & Futura Rewards
Customer Loyalty marketing article no. 98379 is 'SEARS & CRAFTSMAN INTRODUCE LOYALTY SCHEME'  Sears & Craftsman introduce loyalty scheme
Customer Loyalty marketing article no. 50490 is 'SIX ALTERNATIVES TO 'ECO-LABEL' MARKETING'  Six alternatives to 'eco-label' marketing
Customer Loyalty marketing article no. 75462 is 'IN-STORE SAMPLING HAS PROLONGED EFFECT, STUDY FINDS'  In-store sampling has prolonged effect, study finds
Customer Loyalty marketing article no. 73989 is 'UNITED DROPS LAST MINUTE FEES FOR LOYAL FLYERS'  United drops last minute fees for loyal flyers
 
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Information for the week ending August 10th, 2009...

Customer Loyalty marketing article no. 30733 is 'FOUR KEY FACTORS FOR CHANNEL PARTNER LOYALTY'  Four key factors for channel partner loyalty
Customer Loyalty marketing article no. 36074 is 'FLY BUYS UNVEILS REAL-TIME, PAPERLESS REWARDS'  Fly Buys unveils real-time, paperless rewards
Customer Loyalty marketing article no. 13820 is 'INTEGRA BANK OFFERS MERCHANT-FUNDED REWARDS'  Integra Bank offers merchant-funded rewards
Customer Loyalty marketing article no. 61886 is 'WEALTHY CONSUMERS HUNTING FOR LOWER PRICES'  Wealthy consumers hunting for lower prices
Customer Loyalty marketing article no. 91129 is 'BRAND NAMES IMPORTANT TO CONSUMERS IN DOWNTURN'  Brand names important to consumers in downturn
Customer Loyalty marketing article no. 76839 is 'PARTICIPATION IN TRAVEL LOYALTY SCHEMES DROPS 31%'  Participation in travel loyalty schemes drops 31%
Customer Loyalty marketing article no. 47971 is 'JUST ENERGY EXTENDS TRUCASH REWARDS TO ONTARIO'  Just Energy extends TruCash rewards to Ontario
Customer Loyalty marketing article no. 13128 is 'HOW RETAIL PROMOTIONS CAN BUILD MORE LOYALTY'  How retail promotions can build more loyalty
Customer Loyalty marketing article no. 17659 is 'PET RETAILER JOINS AEROPLAN AND FUTURA REWARDS'  Pet retailer joins Aeroplan and Futura Rewards
Customer Loyalty marketing article no. 50948 is 'HOW TO STRENGTHEN CUSTOMER RELATIONSHIPS IN A CRISIS'  How to strengthen customer relationships in a crisis
Customer Loyalty marketing article no. 5828 is 'MONEYGRAM LAUNCHES REWARDS SCHEME IN CANADA'  MoneyGram launches rewards scheme in Canada
 
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Information for the week ending August 3rd, 2009...

Customer Loyalty marketing article no. 53798 is 'WOM MARKETING WORTH US$3BN BY 2013'  WoM marketing worth US$3bn by 2013
Customer Loyalty marketing article no. 73688 is 'FLY BUYS OPERATOR EXTENDS CUSTOMER INSIGHT'  Fly Buys operator extends customer insight
Customer Loyalty marketing article no. 32714 is 'BANK CUSTOMER LOYALTY STILL TIED TO SERVICE'  Bank customer loyalty still tied to service
Customer Loyalty marketing article no. 58608 is 'NECTAR EXTENDS IT CONTRACT WITH SAVVIS'  Nectar extends IT contract with Savvis
Customer Loyalty marketing article no. 34041 is 'CAN AIRLINE LOYALTY SCHEMES REALLY GENERATE INCOME?'  Can airline loyalty schemes really generate income?
Customer Loyalty marketing article no. 1511 is 'RESORT GUESTS TO EARN FREE FLIGHTS FOR NEXT STAY'  Resort guests to earn free flights for next stay
Customer Loyalty marketing article no. 53849 is 'TRAVEL LOYALTY TO DEPEND ON LIFESTYLE BUNDLES?'  Travel loyalty to depend on lifestyle bundles?
Customer Loyalty marketing article no. 96833 is 'BMO DOUBLES AIR MILES ON NEW MASTERCARD'  BMO doubles Air Miles on new MasterCard
Customer Loyalty marketing article no. 13133 is 'COMBINED CHANNELS PROVIDE BEST MARKETING RESULTS'  Combined channels provide best marketing results
Customer Loyalty marketing article no. 67203 is 'DOC POPCORN LAUNCHES MOBILE LOYALTY SCHEME'  Doc Popcorn launches mobile loyalty scheme
 
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Information for the week ending July 27th, 2009...

Customer Loyalty marketing article no. 58835 is 'STRENGTHS OF MERCHANT-FUNDED REWARDS EXPLAINED'  Strengths of merchant-funded rewards explained
Customer Loyalty marketing article no. 50422 is 'SELF-SERVICE EXPO TO OFFER HANDS-ON TESTING'  Self-service expo to offer hands-on testing
Customer Loyalty marketing article no. 58304 is 'MMA EMBRACES THE MOBILE AFFILIATE MARKETER'  MMA embraces the mobile affiliate marketer
Customer Loyalty marketing article no. 8102 is 'SPRINT EXPANDS REFERRAL REWARDS PROGRAMME'  Sprint expands Referral Rewards programme
Customer Loyalty marketing article no. 52477 is 'HOTELS.COM COUNTERS LOYALTY SCHEME SHORTCOMINGS'  Hotels.com counters loyalty scheme shortcomings
Customer Loyalty marketing article no. 74098 is 'BARCLAYS INDIA LAUNCHES MULTI-CHANNEL LOYALTY SCHEME'  Barclays India launches multi-channel loyalty scheme
Customer Loyalty marketing article no. 62349 is 'SOCIAL CRM: A NEW GENERATION OF RELATIONSHIPS?'  Social CRM: a new generation of relationships?
Customer Loyalty marketing article no. 16293 is 'DIGITAL COUPONS GO NATIONWIDE AT SAFEWAY USA'  Digital coupons go nationwide at Safeway USA
Customer Loyalty marketing article no. 10548 is 'SHOPPERS HUNGRY FOR GREATER CPG INNOVATION'  Shoppers hungry for greater CPG innovation
Customer Loyalty marketing article no. 54341 is 'AEROPLAN RUNS U2-THEMED LOYALTY PROMOTION'  Aeroplan runs U2-themed loyalty promotion
 
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Information for the week ending July 20th, 2009...

Customer Loyalty marketing article no. 37428 is '7 KEY PRINCIPLES LEAD TO HIGHLY LOYAL CUSTOMERS'  7 key principles lead to highly loyal customers
Customer Loyalty marketing article no. 22215 is 'HILTON OFFERS PROGRESSIVE BONUS POINTS'  Hilton offers progressive bonus points
Customer Loyalty marketing article no. 14738 is 'DOWNTURN NOT AFFECTING NEW MOTHERS, BRAND STUDY FINDS'  Downturn not affecting new mothers, brand study finds
Customer Loyalty marketing article no. 55863 is 'OLDER WORKERS KEY TO OLDER CUSTOMER LOYALTY'  Older workers key to older customer loyalty
Customer Loyalty marketing article no. 88571 is 'MULTIPLUS FIDELIDADE ADOPTS ORACLE PLATFORM'  Multiplus Fidelidade adopts Oracle platform
Customer Loyalty marketing article no. 10775 is 'RETAIL LOYALTY DRIVEN BY 'WOW FACTOR', STUDY FINDS'  Retail loyalty driven by 'wow factor', study finds
Customer Loyalty marketing article no. 52027 is 'FLYING BLUE OFFERS ONLINE MILEAGE PURCHASES'  Flying Blue offers online mileage purchases
Customer Loyalty marketing article no. 28269 is 'WESTERN UNION'S LOYALTY GOES PREPAID'  Western Union's loyalty goes prepaid
Customer Loyalty marketing article no. 65122 is 'SEVEN PROFILES DESCRIBE CONSUMERS IN RECESSION'  Seven profiles describe consumers in recession
Customer Loyalty marketing article no. 10648 is 'WYNDHAM REWARDS PARTNERS WITH PAYBACK'  Wyndham Rewards partners with PayBack
Customer Loyalty marketing article no. 630 is 'CHOICE PRIVILEGES ADDS CHARITABLE REDEMPTIONS'  Choice Privileges adds charitable redemptions
Customer Loyalty marketing article no. 57241 is 'CELEBRITY CRUISES RELAUNCHES THE CAPTAIN'S CLUB'  Celebrity Cruises relaunches the Captain's Club
Customer Loyalty marketing article no. 54618 is 'AMERICAN AIRLINES & GOL TO START RECIPROCATING'  American Airlines & GOL to start reciprocating
Customer Loyalty marketing article no. 17234 is 'STARWOOD PREFERRED GUESTS GET SUMMER BONUS'  Starwood Preferred Guests get summer bonus
 
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Information for the week ending July 13th, 2009...

Customer Loyalty marketing article no. 79417 is 'NEW BRAND SWITCHING TRENDS FOR THE RECESSION'  New brand switching trends for the recession
Customer Loyalty marketing article no. 95034 is 'DELTA & VIRGIN BLUE PLAN TO JOIN FORCES'  Delta & Virgin Blue plan to join forces
Customer Loyalty marketing article no. 74740 is 'FORD RENEWS NECTAR PARTNERSHIP'  Ford renews Nectar partnership
Customer Loyalty marketing article no. 54319 is 'TV AUDIENCE ENGAGEMENT TO BE MEASURED ONLINE'  TV audience engagement to be measured online
Customer Loyalty marketing article no. 71668 is 'FLYBUYS LOYALTY POINTS LARGELY SPENT ON BILLS'  FlyBuys loyalty points largely spent on bills
Customer Loyalty marketing article no. 72736 is 'LOYALTY SCHEME PARTICIPATION JUMPS NEARLY 20%'  Loyalty scheme participation jumps nearly 20%
Customer Loyalty marketing article no. 63300 is 'SKYMILES OFFERS DOUBLE FLOWN MILES FOR 2009'  SkyMiles offers double flown miles for 2009
Customer Loyalty marketing article no. 72913 is 'ADVERTISING'S LONG-TERM VALUE REDISCOVERED'  Advertising's long-term value rediscovered
Customer Loyalty marketing article no. 17516 is 'CONSUMERS BANK ON LOYALTY POINTS FOR HOLIDAYS'  Consumers bank on loyalty points for holidays
Customer Loyalty marketing article no. 49287 is 'FFPS TO SPREAD FROM AIRLINES TO AIRPORTS?'  FFPs to spread from airlines to airports?
Customer Loyalty marketing article no. 63173 is 'AIR MILES REPORTING UPLIFT THANKS TO RECESSION'  Air Miles reporting uplift thanks to recession
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 6th, 2009...

Customer Loyalty marketing article no. 40256 is 'AEROPLAN TO LAUNCH ITALIAN LOYALTY COALITION'  Aeroplan to launch Italian loyalty coalition
Customer Loyalty marketing article no. 38783 is 'CONTINENTAL AIRLINES JOINS THE POINTS EXCHANGE'  Continental Airlines joins the Points Exchange
Customer Loyalty marketing article no. 69759 is 'PANIC PRICE OFFERS LACK CONSUMER RELEVANCE'  Panic price offers lack consumer relevance
Customer Loyalty marketing article no. 76831 is 'HILTON HHONORS OFFERS LIVE CONCERT TICKETS'  Hilton HHonors offers live concert tickets
Customer Loyalty marketing article no. 868 is 'CASE STUDY: CUSTOMER-CENTRIC LOYALTY MARKETING'  Case study: Customer-centric loyalty marketing
Customer Loyalty marketing article no. 84845 is 'BEST WESTERN REWARDS OFFERS FREE HOTEL STAYS'  Best Western Rewards offers free hotel stays
Customer Loyalty marketing article no. 32911 is 'AIR MILES CANADA SETS UP ONLINE COMMUNITY'  Air Miles Canada sets up online community
Customer Loyalty marketing article no. 55924 is 'COMPASS LAUNCHES CORPORATE CAFE LOYALTY SCHEME'  Compass launches corporate cafe loyalty scheme
Customer Loyalty marketing article no. 41633 is 'RELATIONSHIPS RULE THE WIRELESS ROOST, STUDY FINDS'  Relationships rule the wireless roost, study finds
Customer Loyalty marketing article no. 11062 is 'PROFILE CLONING HELPS MULTIPLY BEST CUSTOMERS'  Profile cloning helps multiply best customers
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 29th, 2009...

Customer Loyalty marketing article no. 99444 is 'RETAILERS AT RISK FROM THE 'ANONYMOUS CUSTOMER''  Retailers at risk from the 'anonymous customer'
Customer Loyalty marketing article no. 32734 is 'TAM CREATES A NETWORK OF LOYALTY SCHEMES'  TAM creates a network of loyalty schemes
Customer Loyalty marketing article no. 87613 is 'E-PRINTABLE COUPONS HELP REDUCE SALES FATIGUE'  E-printable coupons help reduce sales fatigue
Customer Loyalty marketing article no. 96417 is 'PLAY.COM LAUNCHES REWARDS-BASED CREDIT CARD'  Play.com launches rewards-based credit card
Customer Loyalty marketing article no. 41816 is 'WHO CONSUMERS TRUST MOST WHEN 'GOING GREEN''  Who consumers trust most when 'going green'
Customer Loyalty marketing article no. 35148 is 'IKEA ROLLS OUT INSTORE SELF SERVICE KIOSKS FOR LOYALTY PROGRAMME'  Ikea rolls out instore self service kiosks for loyalty programme
Customer Loyalty marketing article no. 2036 is 'MOST UK FIRMS STILL IGNORING CUSTOMER INSIGHTS'  Most UK firms still ignoring customer insights
Customer Loyalty marketing article no. 21699 is 'BARCLAYCARD PLANS UK RETAILER REWARD SCHEME'  Barclaycard plans UK retailer reward scheme
Customer Loyalty marketing article no. 70573 is 'EXPEDIA OFFERS NECTAR POINT REDEMPTIONS'  Expedia offers Nectar point redemptions
Customer Loyalty marketing article no. 70832 is 'MONEYGRAM REWARDS GO TO EUROPE & CANADA'  MoneyGram Rewards go to Europe & Canada
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 22nd, 2009...

Customer Loyalty marketing article no. 58293 is 'SHOPPERS BALANCING GREEN WITH CONVENIENCE'  Shoppers balancing Green with convenience
Customer Loyalty marketing article no. 76223 is 'SAS OPENS EUROBONUS SHOP WITH LOYLOGIC'  SAS opens EuroBonus Shop with Loylogic
Customer Loyalty marketing article no. 30294 is 'BA MILES IMPROVES COMPANION VOUCHER OFFERING'  BA Miles improves companion voucher offering
Customer Loyalty marketing article no. 68083 is 'ASIAN COMPANIES INCREASE CUSTOMER FOCUS IN DOWNTURN'  Asian companies increase customer focus in downturn
Customer Loyalty marketing article no. 28158 is 'LOYALTY SCHEMES CRITICAL TO RECESSION SURVIVAL'  Loyalty schemes critical to recession survival
Customer Loyalty marketing article no. 93187 is 'FLY BUYS SIGNS TWO NEW POINTS PARTNERS'  Fly Buys signs two new points partners
Customer Loyalty marketing article no. 27627 is 'US RETAILERS TOP LOYALTY SCHEME MEMBER COUNT'  US retailers top loyalty scheme member count
Customer Loyalty marketing article no. 77424 is 'BI-BASED MARKETING ROLLS OUT AT GREEN HILLS'  BI-based marketing rolls out at Green Hills
Customer Loyalty marketing article no. 21799 is 'NEW CHANNELS AID LOYAL CUSTOMER DIALOGUE'  New channels aid loyal customer dialogue
Customer Loyalty marketing article no. 43421 is 'ACCOR LAUNCHES GLOBAL REWARDS IN US'  Accor launches Global Rewards in US
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 15th, 2009...

Customer Loyalty marketing article no. 85029 is 'PAPER CITES NINE WAYS TO RETAIN CUSTOMERS'  Paper cites nine ways to retain customers
Customer Loyalty marketing article no. 52726 is 'AEROPLAN SIGNS SAMBA DAYS AS LATEST PARTNER'  Aeroplan signs Samba Days as latest partner
Customer Loyalty marketing article no. 96519 is 'B2B: 40% OF HAPPY CLIENTS NOW MAKING REFERRALS'  B2B: 40% of happy clients now making referrals
Customer Loyalty marketing article no. 58907 is 'ICF WORLD HOMES TO OFFER TRUCASH REWARDS'  ICF World Homes to offer TruCash Rewards
Customer Loyalty marketing article no. 79606 is 'BRANDS MISSING LOYAL CONNECTION WITH E-MAIL'  Brands missing loyal connection with e-mail
Customer Loyalty marketing article no. 90951 is 'MOBILE NETWORKS' REWARDS DRIVE SATISFACTION'  Mobile networks' rewards drive satisfaction
Customer Loyalty marketing article no. 2170 is 'DMA LAUNCHES FREE ECO-TOOL FOR MARKETERS'  DMA launches free eco-tool for marketers
Customer Loyalty marketing article no. 24600 is 'FOOD LION REWARDS LOYALTY WITH COUPONS'  Food Lion rewards loyalty with coupons
Customer Loyalty marketing article no. 57308 is 'STUDY IDENTIFIES 'RECESSION BOUNCE-BACK' CONSUMERS'  Study identifies 'recession bounce-back' consumers
Customer Loyalty marketing article no. 79511 is 'CHASE LAUNCHES ULTIMATE REWARDS SCHEME'  Chase launches Ultimate Rewards scheme
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 8th, 2009...

Customer Loyalty marketing article no. 15701 is 'STICK-ON RFID DRIVES MOBILE REWARDS PLATFORM'  Stick-on RFID drives mobile rewards platform
Customer Loyalty marketing article no. 33859 is 'FLAGSTAR BANK LAUNCHES NEW LOYALTY SCHEME'  Flagstar Bank launches new loyalty scheme
Customer Loyalty marketing article no. 73152 is 'ADVANCED RETAIL COMES ALIVE AT GREEN HILLS'  Advanced retail comes alive at Green Hills
Customer Loyalty marketing article no. 63135 is 'AIR PACIFIC & ALASKA AIRLINES FFPS RECIPROCATE'  Air Pacific & Alaska Airlines FFPs reciprocate
Customer Loyalty marketing article no. 19746 is 'SOUTH AFRICANS ALSO SEEKING GREATER RETAIL VALUE'  South Africans also seeking greater retail value
Customer Loyalty marketing article no. 42050 is 'CARLSON HOTELS OFFERS '1,000 POINTS, 1,000 HOTELS''  Carlson Hotels offers '1,000 points, 1,000 hotels'
Customer Loyalty marketing article no. 4666 is 'AMERICANS HAPPIER WITH IMPORTED VEHICLE BRANDS'  Americans happier with imported vehicle brands
Customer Loyalty marketing article no. 16820 is 'SEAMILES REPORTS 24% INCREASE IN REVENUE'  SeaMiles reports 24% increase in revenue
Customer Loyalty marketing article no. 47568 is 'CANADA'S MOST TRUSTED BRANDS FOR 2009'  Canada's most trusted brands for 2009
Customer Loyalty marketing article no. 63185 is 'GOLFINGCARD MEMBERS GET REWARDS VIA CELLPHONES'  GolfingCard members get rewards via cellphones
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 1st, 2009...

Customer Loyalty marketing article no. 3775 is 'E-RETAIL DISSATISFACTION HAMPERS ECONOMIC RECOVERY'  E-retail dissatisfaction hampers economic recovery
Customer Loyalty marketing article no. 13261 is 'WEBTRENDS SUGGESTS DIGITAL MARKETING METRICS'  Webtrends suggests digital marketing metrics
Customer Loyalty marketing article no. 14329 is 'DM TIMING MORE IMPORTANT THAN PERSONALISATION'  DM timing more important than personalisation
Customer Loyalty marketing article no. 11125 is 'US TRAVEL AGENTS OFFERED TRUCASH REWARD PLATFORM'  US travel agents offered TruCash reward platform
Customer Loyalty marketing article no. 14506 is 'HILTON HHONORS ANNOUNCES SUMMER REWARDS'  Hilton HHonors announces summer rewards
Customer Loyalty marketing article no. 85666 is 'LOYALTY MOVING FROM MARKETING TO ENGAGEMENT'  Loyalty moving from marketing to engagement
Customer Loyalty marketing article no. 98743 is 'AIR CANADA AND SPANAIR TO RECIPROCATE'  Air Canada and Spanair to reciprocate
Customer Loyalty marketing article no. 31324 is 'WESTJET VACATIONS LAUNCHES E-CONCIERGE SERVICE'  WestJet Vacations launches e-concierge service
Customer Loyalty marketing article no. 63109 is 'I-MINT GROWS AS COALITION LOYALTY GAINS POPULARITY'  i-Mint grows as coalition loyalty gains popularity
Customer Loyalty marketing article no. 14639 is 'GIVEX UNVEILS NEW TOUCH-SCREEN LOYALTY KIOSK'  Givex unveils new touch-screen loyalty kiosk
Customer Loyalty marketing article no. 6934 is 'GUESTBRIDGE UNVEILS NEW GUEST LOYALTY PLATFORM'  GuestBridge unveils new guest loyalty platform
Customer Loyalty marketing article no. 37910 is 'SEVEN IDEAS TO STOP MARKETING WASTAGE'  Seven ideas to stop marketing wastage
Customer Loyalty marketing article no. 18425 is 'HOMEBASE GOES LIVE WITH DOUBLE NECTAR POINTS'  Homebase goes live with double Nectar points
Customer Loyalty marketing article no. 42460 is 'AIRTRAN PARTNERS WITH THE POINTS EXCHANGE'  AirTran partners with the Points Exchange
 
Read the marketing and loyalty reports for this week
 

Information for the week ending May 25th, 2009...

Customer Loyalty marketing article no. 68272 is 'CONSUMERS SEEK MORE VALUE, NOT PRICE WARS'  Consumers seek more value, not price wars
Customer Loyalty marketing article no. 24075 is 'CURVES TO OFFER FLYBUYS POINTS FOR MEMBERSHIPS'  Curves to offer FlyBuys points for memberships
Customer Loyalty marketing article no. 1922 is 'PAYBACK PLUS RELAUNCHING WITH NEW BENEFITS'  PayBack Plus relaunching with new benefits
Customer Loyalty marketing article no. 97907 is 'NEW NPS BENCHMARKS FOR CROSS-CULTURAL B2B'  New NPS benchmarks for cross-cultural B2B
Customer Loyalty marketing article no. 63064 is 'USPS & DUNKIN' DONUTS JOIN EASY SAVINGS'  USPS & Dunkin' Donuts join Easy Savings
Customer Loyalty marketing article no. 34806 is 'PRECIMA PUBLISHES TOP TEN CUSTOMER-CENTRICITY IDEAS'  Precima publishes top ten customer-centricity ideas
Customer Loyalty marketing article no. 74327 is 'QMILES CARD CUTS REDEMPTION PRICES IN HALF'  Qmiles card cuts redemption prices in half
Customer Loyalty marketing article no. 55764 is 'ITALY GETS NEW PAYMENT CARD-BASED LOYALTY PLATFORM'  Italy gets new payment card-based loyalty platform
Customer Loyalty marketing article no. 57291 is 'VIRGIN FLYING CLUB OFFERS BUSINESS CENTRE ACCESS'  Virgin Flying Club offers business centre access
Customer Loyalty marketing article no. 83994 is 'COUPON RESPONSE FOUND IN 'DEEP SUBCONSCIOUS''  Coupon response found in 'deep subconscious'
Customer Loyalty marketing article no. 3885 is 'PUREHMV LOYALTY SCHEME LAUNCES IN UK'  PureHMV loyalty scheme launces in UK
 
Read the marketing and loyalty reports for this week
 

Information for the week ending May 18th, 2009...

Customer Loyalty marketing article no. 63877 is 'MORE FAKES HARMING BRANDS DURING RECESSION'  More fakes harming brands during recession
Customer Loyalty marketing article no. 39310 is 'DOUBLE MILES AWARDED FOR ALASKA AIRLINES FLIGHTS'  Double miles awarded for Alaska Airlines flights
Customer Loyalty marketing article no. 39569 is '90% OF BEST-IN-CLASS RETAILERS HAVE LOYALTY SCHEMES'  90% of best-in-class retailers have loyalty schemes
Customer Loyalty marketing article no. 10603 is 'PERSONALISED ONLINE EXPERIENCES DRIVE LOYALTY'  Personalised online experiences drive loyalty
Customer Loyalty marketing article no. 27030 is 'BRAND PROTECTION FINDS FAVOUR DURING RECESSION'  Brand protection finds favour during recession
Customer Loyalty marketing article no. 51192 is 'STOP & SHOP AND GIANT STEP UP COUPONING'  Stop & Shop and Giant step up couponing
Customer Loyalty marketing article no. 99030 is 'PRICE AND TIME DRIVE CONSUMERS TO SELF-SERVICE'  Price and time drive consumers to self-service
Customer Loyalty marketing article no. 36820 is 'AIR MILES UK MOVES WITH THE TIMES'  Air Miles UK moves with The Times
Customer Loyalty marketing article no. 96894 is 'BRAND LOYALTY NOW MORE IMPORTANT FOR TEENS'  Brand loyalty now more important for teens
Customer Loyalty marketing article no. 61923 is 'SOBEYS ADDS FOODLAND TO AIR MILES IN CANADA'  Sobeys adds Foodland to Air Miles in Canada
 
Read the marketing and loyalty reports for this week
 

Information for the week ending May 11th, 2009...

Customer Loyalty marketing article no. 32066 is 'TESCO ANNOUNCES DETAILS OF £150M CLUBCARD RELAUNCH'  Tesco announces details of £150m Clubcard relaunch
Customer Loyalty marketing article no. 9231 is 'SOFT DRINK BOTTLE CAPS BECOME LOYALTY TOKENS'  Soft drink bottle caps become loyalty tokens
Customer Loyalty marketing article no. 4295 is 'MARKETERS TAKE CUSTOMER COMMUNITY OPPORTUNITY'  Marketers take customer community opportunity
Customer Loyalty marketing article no. 86313 is 'WEALTHY CONSUMERS NAME BEST LUXURY HOTELS'  Wealthy consumers name best luxury hotels
Customer Loyalty marketing article no. 21562 is 'NEW FOCUS ON ACQUISITION INSTEAD OF RETENTION?'  New focus on acquisition instead of retention?
Customer Loyalty marketing article no. 15817 is 'RECESSION CHANGING CONSUMERS' BRAND HABITS'  Recession changing consumers' brand habits
Customer Loyalty marketing article no. 78305 is 'INDIA PROMISES A FAST-DEVELOPING LOYALTY MARKET'  India promises a fast-developing loyalty market
Customer Loyalty marketing article no. 46925 is 'INTERCONTINENTAL PARTNERS WITH E-REWARDS'  InterContinental partners with e-Rewards
Customer Loyalty marketing article no. 67624 is 'RETAIL 3.0: WHAT IT IS, AND WHAT IT MEANS TO LOYALTY'  Retail 3.0: what it is, and what it means to loyalty
Customer Loyalty marketing article no. 72737 is 'UK SUPERMARKETS ADOPT 'SWITCH AND SAVE' TACTICS'  UK supermarkets adopt 'switch and save' tactics
 
Read the marketing and loyalty reports for this week
 

Information for the week ending May 4th, 2009...

Customer Loyalty marketing article no. 18850 is 'STARBUCKS MEXICO LAUNCHES M-COUPON LOYALTY SCHEME'  Starbucks Mexico launches m-coupon loyalty scheme
Customer Loyalty marketing article no. 51557 is 'MILEAGE PLAN TAKES TOP SPOT IN 2009 FREDDIE AWARDS'  Mileage Plan takes top spot in 2009 Freddie Awards
Customer Loyalty marketing article no. 53434 is 'HOW SMALL BUSINESSES CAN GAIN FROM LOYALTY SCHEMES'  How small businesses can gain from loyalty schemes
Customer Loyalty marketing article no. 88455 is 'SEARCH MARKETING STILL A POPULAR OPTION'  Search marketing still a popular option
Customer Loyalty marketing article no. 91255 is 'PB LAUNCHES 'WEB TO MAIL' SME MARKETING SERVICE'  PB launches 'web to mail' SME marketing service
Customer Loyalty marketing article no. 9414 is 'MARKETERS STILL LACK ADEQUATE PERFORMANCE METRICS'  Marketers still lack adequate performance metrics
Customer Loyalty marketing article no. 73633 is 'NEW BRANDS JOIN VESDIA'S REWARD NETWORK'  New brands join Vesdia's reward network
Customer Loyalty marketing article no. 37058 is 'AEROPLAN ADDS MORE SEATS FOR FLIGHT REDEMPTIONS'  Aeroplan adds more seats for flight redemptions
Customer Loyalty marketing article no. 93669 is 'WHAT'S THE CURRENT STATE OF CARD-BASED LOYALTY?'  What's the current state of card-based loyalty?
Customer Loyalty marketing article no. 17605 is 'LOYALTYMATCH LAUNCHES SAAS REWARDS PLATFORM'  LoyaltyMatch launches SaaS rewards platform
Customer Loyalty marketing article no. 80219 is 'AUCTION-BASED LOYALTY SCHEME FOR MOVIE-GOERS'  Auction-based loyalty scheme for movie-goers
Customer Loyalty marketing article no. 92373 is 'VIRGIN BLUE LAUNCHES AFFILIATE REWARD PLATFORM'  Virgin Blue launches affiliate reward platform
Customer Loyalty marketing article no. 49807 is 'US BANK UPGRADES WORLDPERKS CARD REWARDS'  US Bank upgrades WorldPerks card rewards
Customer Loyalty marketing article no. 65424 is 'CANADIANS REVEAL FAVOURITE AIR MILES REWARDS'  Canadians reveal favourite Air Miles rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 27th, 2009...

Customer Loyalty marketing article no. 18477 is 'SIZING THE US LOYALTY MARKET: THE 2009 CENSUS'  Sizing the US loyalty market: the 2009 census
Customer Loyalty marketing article no. 9268 is 'TESCO TO RELAUNCH ITS CLUBCARD LOYALTY SCHEME'  Tesco to relaunch its Clubcard loyalty scheme
Customer Loyalty marketing article no. 4105 is 'EARTH DAY CANADA JOINS AEROPLAN BEYOND MILES'  Earth Day Canada joins Aeroplan Beyond Miles
Customer Loyalty marketing article no. 900 is 'IS US CONSUMER CONFIDENCE REBOUNDING AT LAST?'  Is US consumer confidence rebounding at last?
Customer Loyalty marketing article no. 10513 is 'BSP REWARDS TO POWER DUBLI'S ONLINE MALL'  BSP Rewards to power DubLi's online mall
Customer Loyalty marketing article no. 81673 is 'LOYALTY SCHEMES LIKELY TO BREED 'WOM CHAMPIONS''  Loyalty schemes likely to breed 'WOM champions'
Customer Loyalty marketing article no. 86887 is 'US AIRWAYS EXTENDS JUMPSTART LOYALTY PROMOTION'  US Airways extends Jumpstart loyalty promotion
Customer Loyalty marketing article no. 774 is 'AIR MILES & BA LAUNCH LOYALTY MANAGEMENT UNIT'  Air Miles & BA launch loyalty management unit
Customer Loyalty marketing article no. 59116 is 'HILTON HHONORS AND REWARDS NETWORK TEAM UP'  Hilton HHonors and Rewards Network team up
Customer Loyalty marketing article no. 4414 is 'GIFT CARDS OFFER A WAY AHEAD FOR RETAILERS'  Gift cards offer a way ahead for retailers
Customer Loyalty marketing article no. 76383 is 'STARWOOD PREFERRED GUEST ADDS WEEKEND REWARDS'  Starwood Preferred Guest adds weekend rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 20th, 2009...

Customer Loyalty marketing article no. 33127 is 'AIR MILES CANADA LAUNCHES GREENER REWARDS'  Air Miles Canada launches greener rewards
Customer Loyalty marketing article no. 38467 is 'HILTON OFFERS EXTRA REWARDS FOR SPRING'  Hilton offers extra rewards for Spring
Customer Loyalty marketing article no. 22445 is 'VISA ROLLS OUT RETAIL M-PAYMENTS IN MALAYSIA'  Visa rolls out retail m-payments in Malaysia
Customer Loyalty marketing article no. 64279 is 'SOCIAL MEDIA & PERSONALISATION BECOMING CRITICAL'  Social media & personalisation becoming critical
Customer Loyalty marketing article no. 20082 is 'E-RETAILERS NEED TO 'FIGHT SMARTER' FOR CUSTOMER LOYALTY'  E-retailers need to 'fight smarter' for customer loyalty
Customer Loyalty marketing article no. 79233 is 'CONSUMER CONTACT BECOMES NET PROMOTER PARTNER'  Consumer Contact becomes Net Promoter partner
Customer Loyalty marketing article no. 67357 is 'NPS REVEALS NEW FOCUS ON CUSTOMER RETENTION'  NPS reveals new focus on customer retention
Customer Loyalty marketing article no. 59071 is 'CEOS TURNING TO CUSTOMER & EMPLOYEE RETENTION'  CEOs turning to customer & employee retention
Customer Loyalty marketing article no. 37045 is 'SOCIAL SITES NOT REALLY HELPING B2B MARKETING'  Social sites not really helping B2B marketing
Customer Loyalty marketing article no. 70334 is 'GOLFINGCARD REWARDS SCHEME FOR 2009 UNVEILED'  GolfingCard rewards scheme for 2009 unveiled
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 13th, 2009...

Customer Loyalty marketing article no. 46481 is 'TOP RETAIL CUSTOMER LOYALTY PRESSURES REVEALED'  Top retail customer loyalty pressures revealed
Customer Loyalty marketing article no. 73184 is 'ENGINE TROUBLE DAMAGES LOYALTY TO CAR BRANDS'  Engine trouble damages loyalty to car brands
Customer Loyalty marketing article no. 93074 is 'FIVE E-MAIL MARKETING BEST PRACTICES FOR RETAILERS'  Five e-mail marketing best practices for retailers
Customer Loyalty marketing article no. 78657 is 'VIVOTECH & EAGLE EYE LAUNCH NFC VOUCHERS'  Vivotech & Eagle Eye launch NFC vouchers
Customer Loyalty marketing article no. 77993 is 'CUSTOMER DATA IS MORE THAN JUST A MARKETING TOOL'  Customer data is more than just a marketing tool
Customer Loyalty marketing article no. 53426 is 'MYRECS OFFERS EVEN MORE PERSONAL E-SHOPPING'  MyRecs offers even more personal e-shopping
Customer Loyalty marketing article no. 20896 is 'ONLINE BILL PAYMENT BOOSTS LOYALTY & PROFITABILITY'  Online bill payment boosts loyalty & profitability
Customer Loyalty marketing article no. 73234 is 'TESCO CUSTOMERS TO BENEFIT FROM ONLINE SELF-HELP'  Tesco customers to benefit from online self-help
Customer Loyalty marketing article no. 16219 is 'CONSUMERS NOW MORE LIKELY TO USE ONLINE COUPONS'  Consumers now more likely to use online coupons
Customer Loyalty marketing article no. 59076 is 'CONDE NAST REVAMPS E-SHOPPING REWARDS'  Conde Nast revamps e-shopping rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 6th, 2009...

Customer Loyalty marketing article no. 63985 is 'THREE KEY MARKETING STRATEGIES FOR THE RECESSION'  Three key marketing strategies for the recession
Customer Loyalty marketing article no. 97501 is 'RAPID REWARDS OFFERS A-LIST STATUS FOR 5 FLIGHTS'  Rapid Rewards offers A-List status for 5 flights
Customer Loyalty marketing article no. 64162 is 'NEOLANE & IBM HELP BOOST MARKETING EFFECTIVENESS'  Neolane & IBM help boost marketing effectiveness
Customer Loyalty marketing article no. 72044 is 'AMEX GOES AFTER CANADIAN SMALL BUSINESSES'  Amex goes after Canadian small businesses
Customer Loyalty marketing article no. 21842 is 'FLY BUYS TO REWARD FARMERS FOR BUSINESS LOYALTY'  Fly Buys to reward farmers for business loyalty
Customer Loyalty marketing article no. 17702 is 'AEROPLAN LAUNCHES SPRING BONUS OFFERS'  Aeroplan launches Spring bonus offers
Customer Loyalty marketing article no. 12766 is 'CASHBACK MORE POPULAR THAN MILES OR REBATES'  Cashback more popular than miles or rebates
Customer Loyalty marketing article no. 1016 is 'FREQUENT TRAVELLERS VALUE POINTS MORE DURING DOWNTURN'  Frequent travellers value points more during downturn
Customer Loyalty marketing article no. 36264 is 'BRANDS ESCAPE FROM MULTIPLES WITH WIDER INTELLIGENCE'  Brands escape from multiples with wider intelligence
Customer Loyalty marketing article no. 24288 is 'MARRIOTT REWARDS OFFERS THREE NIGHTS FOR TWO'  Marriott Rewards offers three nights for two
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 30th, 2009...

Customer Loyalty marketing article no. 28838 is 'THE TIME HAS COME TO RETHINK LOYALTY STRATEGIES'  The time has come to rethink loyalty strategies
Customer Loyalty marketing article no. 69863 is 'DELTA OFFERS TRIPLE MILES TOWARD ELITE STATUS'  Delta offers triple miles toward elite status
Customer Loyalty marketing article no. 81207 is 'BRANDS EXPECTED TO HELP CUSTOMERS 'FIND THE VALUE''  Brands expected to help customers 'find the value'
Customer Loyalty marketing article no. 73731 is 'COCA-COLA STILL HAS THE MOST BRAND POWER'  Coca-Cola still has the most brand power
Customer Loyalty marketing article no. 14857 is 'FDS TO SUPPORT MARKETERS DURING THE RECESSION'  FDs to support marketers during the recession
Customer Loyalty marketing article no. 21007 is 'GOOGLE & WPP AWARD 11 GRANTS FOR MARKETING'  Google & WPP award 11 grants for marketing
Customer Loyalty marketing article no. 49441 is 'A BUSY TIME FOR NECTAR: CHANGES ALL ROUND'  A busy time for Nectar: changes all round
Customer Loyalty marketing article no. 90694 is 'MARITZ AND ACCOR SERVICES TEAM UP IN EUROPE'  Maritz and Accor Services team up in Europe
Customer Loyalty marketing article no. 87262 is 'STUDY FINDS WORD-OF-MOUTH'S IMPACT ON LOYALTY'  Study finds word-of-mouth's impact on loyalty
Customer Loyalty marketing article no. 5421 is 'SHOPPERS DRUG MART LAUNCHES REWARDS CREDIT CARD'  Shoppers Drug Mart launches rewards credit card
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 23rd, 2009...

Customer Loyalty marketing article no. 26834 is 'EMAIL MARKETING 'CRUCIAL IN THE RECESSION''  Email marketing 'crucial in the recession'
Customer Loyalty marketing article no. 83444 is 'FLY BUYS LAUNCHES MUSICAL LOYALTY REDEMPTIONS'  Fly Buys launches musical loyalty redemptions
Customer Loyalty marketing article no. 32307 is 'PERMISSION-BASED EMAIL AIDS LOYALTY TO CPGS'  Permission-based email aids loyalty to CPGs
Customer Loyalty marketing article no. 68364 is 'DISCONTINUED MODELS DAMAGE CAR-BUYER LOYALTY'  Discontinued models damage car-buyer loyalty
Customer Loyalty marketing article no. 7076 is 'HIGH-TECH FIRMS STILL DON'T KNOW THEIR CUSTOMERS'  High-tech firms still don't know their customers
Customer Loyalty marketing article no. 37824 is 'IPOINTS SIGNS IAMMOVING.COM AS LATEST PARTNER'  iPoints signs iammoving.com as latest partner
Customer Loyalty marketing article no. 26884 is 'CREDIT CRUNCH IS CHANGING EMAIL MARKETING'  Credit crunch is changing email marketing
Customer Loyalty marketing article no. 6590 is 'HEALTH PROVIDER LAUNCHES NEW REWARDS SCHEME'  Health provider launches new rewards scheme
Customer Loyalty marketing article no. 86168 is 'MARITZ UNVEILS NEW POS REWARDS PLATFORM'  Maritz unveils new POS rewards platform
Customer Loyalty marketing article no. 3518 is 'PAYBACK IDENTIFIES MOST AT-RISK CONSUMER SEGMENTS'  PayBack identifies most at-risk consumer segments
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 16th, 2009...

Customer Loyalty marketing article no. 95149 is 'DMA PUBLISHES FIRST BLUETOOTH MARKETING GUIDELINES'  DMA publishes first Bluetooth marketing guidelines
Customer Loyalty marketing article no. 4763 is 'NECTAR TEAMS UP WITH POP STAR FOR FREE MUSIC'  Nectar teams up with pop star for free music
Customer Loyalty marketing article no. 94617 is 'CONSUMER VALUES ARE KEY TO BRAND LOYALTY'  Consumer values are key to brand loyalty
Customer Loyalty marketing article no. 81136 is 'INMAR HELPS SETTLE EZ-PIC PAPERLESS COUPONS'  Inmar helps settle EZ-PIC paperless coupons
Customer Loyalty marketing article no. 95022 is 'BEING 'TOUCHY FEELY' INCREASES CUSTOMER LOYALTY'  Being 'touchy feely' increases customer loyalty
Customer Loyalty marketing article no. 47134 is 'NORTEL ADDS CHANNEL PARTNER LOYALTY INCENTIVES'  Nortel adds channel partner loyalty incentives
Customer Loyalty marketing article no. 72105 is 'CHANNEL MARKETING NEEDS MORE INTELLIGENCE'  Channel marketing needs more intelligence
Customer Loyalty marketing article no. 70632 is 'RED MANGO LAUNCHES CLUB MANGO LOYALTY SCHEME'  Red Mango launches Club Mango loyalty scheme
Customer Loyalty marketing article no. 1609 is 'PERMISSION-BASED E-MAIL BOOSTS RETAIL LOYALTY'  Permission-based e-mail boosts retail loyalty
Customer Loyalty marketing article no. 26790 is 'US COUPON REDEMPTION RISES 10% IN A QUARTER'  US coupon redemption rises 10% in a quarter
 
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Information for the week ending March 9th, 2009...

Customer Loyalty marketing article no. 16109 is 'FOUR WAYS TO LOWER THE COSTS OF A LOYALTY SCHEME'  Four ways to lower the costs of a loyalty scheme
Customer Loyalty marketing article no. 57943 is 'SAINSBURY'S OFFERS BONUS NECTAR POINTS ONLINE'  Sainsbury's offers bonus Nectar points online
Customer Loyalty marketing article no. 87187 is 'FINANCIAL SERVICES E-MAIL CAN IMPROVE BRAND LOYALTY'  Financial services e-mail can improve brand loyalty
Customer Loyalty marketing article no. 72896 is 'WAITROSE AIMS TO ENGAGE MORE CUSTOMERS'  Waitrose aims to engage more customers
Customer Loyalty marketing article no. 61020 is 'HOW TO RECESSION-PROOF A LOYALTY PROGRAMME'  How to recession-proof a loyalty programme
Customer Loyalty marketing article no. 26177 is 'CONSUMERS BUY LESS AS FOOD PRICES RISE'  Consumers buy less as food prices rise
Customer Loyalty marketing article no. 30708 is 'TOUGH TIMES MEAN THE CUSTOMER IS KING ONCE AGAIN'  Tough times mean the customer is king once again
Customer Loyalty marketing article no. 63997 is 'BMI ADOPTS IFLY FOR FREQUENT FLYER PROGRAMME'  bmi adopts iFly for frequent flyer programme
Customer Loyalty marketing article no. 18877 is 'ONLINE RESPONSE IS CRITICAL TO DIRECT MARKETING'  Online response is critical to direct marketing
Customer Loyalty marketing article no. 27681 is 'AUTO DEALER LOYALTY MEMBERSHIPS REACH 5M'  Auto dealer loyalty memberships reach 5m
 
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Information for the week ending March 2nd, 2009...

Customer Loyalty marketing article no. 92969 is 'DDM: THE NEW KEY TO E-MARKETING RELEVANCE?'  DDM: the new key to e-marketing relevance?
Customer Loyalty marketing article no. 33299 is 'MOST FDS SEE LOYALTY AS ESSENTIAL IN A RECESSION'  Most FDs see loyalty as essential in a recession
Customer Loyalty marketing article no. 59193 is 'ECO-CONSUMERISM NOT AFFECTED BY POOR ECONOMY'  Eco-consumerism not affected by poor economy
Customer Loyalty marketing article no. 28395 is 'CLUBCARD TO GIVE TESCO THE FINANCIAL SERVICES EDGE?'  Clubcard to give Tesco the financial services edge?
Customer Loyalty marketing article no. 2096 is 'E-RETAIL LOYALTY MAY DEPEND ON SMARTER TESTING'  E-retail loyalty may depend on smarter testing
Customer Loyalty marketing article no. 54434 is 'BRANDS TEST IN-STORE DIGITAL MARKETING TOOLS'  Brands test in-store digital marketing tools
Customer Loyalty marketing article no. 16114 is 'MEMBERSHIP REWARDS KEEPS PRACTICALITY IN MIND'  Membership Rewards keeps practicality in mind
Customer Loyalty marketing article no. 13719 is 'NEW LOYALTY PLATFORM AIMS TO ENGAGE CUSTOMERS'  New loyalty platform aims to engage customers
Customer Loyalty marketing article no. 67789 is 'LIFESTYLE MARKETING MAY BE KEY TO LUXURY RETAIL'  Lifestyle marketing may be key to luxury retail
Customer Loyalty marketing article no. 25905 is 'TALBOTS EXPANDS CLASSIC AWARDS SCHEME'  Talbots expands Classic Awards scheme
 
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Information for the week ending February 23rd, 2009...

Customer Loyalty marketing article no. 32313 is 'COUPONS FOUND TO HAVE IN-STORE STIGMA ATTACHED'  Coupons found to have in-store stigma attached
Customer Loyalty marketing article no. 58890 is 'HALF OF M-COUPONS REDEEMED BY NEW CUSTOMERS'  Half of m-coupons redeemed by new customers
Customer Loyalty marketing article no. 8688 is 'ANSWERING THE ULTIMATE QUESTION: HOW NET PROMOTER CAN TRANSFORM YOUR BUSINESS, BY RICHARD OWEN, LAURA L. BROOKS PHD'  Answering the Ultimate Question: How Net Promoter Can Transform Your Business, by Richard Owen, Laura L. Brooks PhD
Customer Loyalty marketing article no. 59294 is 'MORE AFFLUENCE DOESN'T MEAN MORE FOR LUXURY RETAILERS'  More affluence doesn't mean more for luxury retailers
Customer Loyalty marketing article no. 74684 is 'SKYMILES OFFERS 25,000 MILES FOR FIVE FLIGHTS'  SkyMiles offers 25,000 miles for five flights
Customer Loyalty marketing article no. 62935 is 'HOW STRONG ARE GREEN CUSTOMER RELATIONSHIPS, REALLY?'  How strong are Green customer relationships, really?
Customer Loyalty marketing article no. 98183 is 'BILLING MAKES 10% OF TELECOM CUSTOMERS DEFECT'  Billing makes 10% of telecom customers defect
Customer Loyalty marketing article no. 11133 is 'RETAILERS STILL NEED BETTER BRAND COMMUNICATION'  Retailers still need better brand communication
Customer Loyalty marketing article no. 54926 is 'MORE MARKETERS READY FOR DATA INTEGRATION'  More marketers ready for data integration
Customer Loyalty marketing article no. 96988 is 'MOTHERS DEFECT FROM PUSHY AND UNHELPFUL BRANDS'  Mothers defect from pushy and unhelpful brands
Customer Loyalty marketing article no. 38014 is 'HHONORS & AMEX OFFER PREMIUM REWARDS CARD'  HHonors & Amex offer premium rewards card
 
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Information for the week ending February 16th, 2009...

Customer Loyalty marketing article no. 15324 is 'THE FUTURE OF CUSTOMER LOYALTY: POS INTEGRATION'  The future of customer loyalty: POS integration
Customer Loyalty marketing article no. 37755 is 'GOLD POINTS PLUS MEMBERS OFFERED SPRING BONUS'  Gold Points Plus members offered Spring bonus
Customer Loyalty marketing article no. 89157 is 'FOUR WAYS TO KEEP GOOD EMPLOYEES ENGAGED'  Four ways to keep good employees engaged
Customer Loyalty marketing article no. 17592 is 'TEAMCARD LOYALTY SCHEME BUCKS ECONOMIC TREND'  TeamCard loyalty scheme bucks economic trend
Customer Loyalty marketing article no. 58845 is 'HOW BRANDS CAN EMPOWER LOYAL CUSTOMERS'  How brands can empower loyal customers
Customer Loyalty marketing article no. 28855 is 'STARWOOD PREFERRED GUEST'S 10TH BIRTHDAY PROMOTION'  Starwood Preferred Guest's 10th birthday promotion
Customer Loyalty marketing article no. 47013 is 'NEW INSIGHTS INTO THE GROCERY SHOPPER'S MIND'  New insights into the grocery shopper's mind
Customer Loyalty marketing article no. 92538 is 'REAL RENEWS PAYBACK PARTNERSHIP UP TO 2015'  Real renews PayBack partnership up to 2015
Customer Loyalty marketing article no. 1216 is 'THE NEW DEMOGRAPHIC: RECESSION SHOPPERS'  The new demographic: Recession Shoppers
Customer Loyalty marketing article no. 57827 is 'DO RETAIL REWARDS HAVE A FUTURE IN THE RECESSION?'  Do retail rewards have a future in the recession?
 
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Information for the week ending February 9th, 2009...

Customer Loyalty marketing article no. 17820 is 'REWARD SCHEME MEMBERS MAKE BETTER ADVOCATES'  Reward scheme members make better advocates
Customer Loyalty marketing article no. 56531 is 'FUELLINKS JOINS THE POINTS.COM EXCHANGE'  FuelLinks joins the Points.com exchange
Customer Loyalty marketing article no. 66954 is 'OUTSOURCED GIFT CARDS 'A RETAIL OPPORTUNITY''  Outsourced gift cards 'a retail opportunity'
Customer Loyalty marketing article no. 1853 is 'VALENTINE'S DAY BONUS FOR 500 MYPOINTS MEMBERS'  Valentine's Day bonus for 500 MyPoints members
Customer Loyalty marketing article no. 81557 is 'HOW TO INCREASE CUSTOMER RETENTION IN A RECESSION'  How to increase customer retention in a recession
Customer Loyalty marketing article no. 42441 is 'LOYALTY INDEX TOOL TO MEASURE LOYALTY AND COMMITMENT'  Loyalty Index tool to measure loyalty and commitment
Customer Loyalty marketing article no. 59790 is 'DIFFERENTIATING USING SMARTER RETAIL TECHNOLOGY'  Differentiating using smarter retail technology
Customer Loyalty marketing article no. 54627 is 'POINTS GIVEAWAY FOR AEROPLAN'S 25TH BIRTHDAY'  Points giveaway for Aeroplan's 25th birthday
Customer Loyalty marketing article no. 51422 is 'POINTS4LIFE SEEKS LOYALTY SOLUTION PROVIDER'  Points4Life seeks loyalty solution provider
Customer Loyalty marketing article no. 61036 is 'CANADIANS GET AIR MILES FOR YAHOO! SEARCHES'  Canadians get Air Miles for Yahoo! searches
 
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Information for the week ending February 2nd, 2009...

Customer Loyalty marketing article no. 37410 is 'LOYALTY ASSOCIATION LAUNCHES WEB-BASED RESOURCE'  Loyalty association launches web-based resource
Customer Loyalty marketing article no. 51296 is 'THANKS AGAIN OFFERS FUEL REWARDS WITH FUELLINKS'  Thanks Again offers fuel rewards with FuelLinks
Customer Loyalty marketing article no. 3407 is 'YOUTH BRANDS SUCCEEDING DESPITE THE RECESSION'  Youth brands succeeding despite the recession
Customer Loyalty marketing article no. 28379 is 'RETAILERS STILL NOT CHECKING DEBT HISTORIES'  Retailers still not checking debt histories
Customer Loyalty marketing article no. 26906 is 'LOYALTY 2.0: LINKING LOYALTY TO CUSTOMERS'  Loyalty 2.0: linking loyalty to customers
Customer Loyalty marketing article no. 76576 is 'BBA TO MARKET RED CARPET ALLIANCE REWARDS SYSTEM'  BBA to market Red Carpet Alliance rewards system
Customer Loyalty marketing article no. 83649 is 'TIPS FOR ENGAGING E-CONSUMERS THE WEB 2.0 WAY'  Tips for engaging e-consumers the Web 2.0 way
Customer Loyalty marketing article no. 88989 is 'ONLINE SOCIAL NETWORK FOR MARKETERS LAUNCHED'  Online social network for marketers launched
Customer Loyalty marketing article no. 66736 is 'WASTELESS MARKETING THANKS TO CUSTOMER DATA ANALYSIS'  Wasteless marketing thanks to customer data analysis
Customer Loyalty marketing article no. 14802 is 'FUND COMPANIES SHOW POOR NET PROMOTER SCORES'  Fund companies show poor Net Promoter scores
 
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Information for the week ending January 26th, 2009...

Customer Loyalty marketing article no. 60914 is 'RECESSION COULD MAKE 'ECO' THE NEW 'GREEN''  Recession could make 'Eco' the new 'Green'
Customer Loyalty marketing article no. 30343 is 'PLATFORM-INDEPENDENT RETAIL LOYALTY SYSTEM LAUNCHED'  Platform-independent retail loyalty system launched
Customer Loyalty marketing article no. 89267 is 'BRAND PERCEPTION 'MOST IMPORTANT' IN A RECESSION'  Brand perception 'most important' in a recession
Customer Loyalty marketing article no. 93799 is 'KIOSKS ENHANCE FRESH GROCER'S LOYALTY SCHEME'  Kiosks enhance Fresh Grocer's loyalty scheme
Customer Loyalty marketing article no. 33320 is 'RETAIL STRATEGIES TO COUNTER THE RECESSION'  Retail strategies to counter the recession
Customer Loyalty marketing article no. 6895 is 'MERCEDES CLUB'S US LOYALTY SCHEME TO CONTINUE'  Mercedes Club's US loyalty scheme to continue
Customer Loyalty marketing article no. 15699 is 'US CONSUMERS REVEAL THEIR RETAIL SPENDING PLANS'  US consumers reveal their retail spending plans
Customer Loyalty marketing article no. 42402 is 'BEST WESTERN OFFERS AAA MEMBERSHIP AS REWARD'  Best Western offers AAA membership as reward
Customer Loyalty marketing article no. 29503 is 'UK GROCERY SHOPPERS POSTPONE THE RECESSION'  UK grocery shoppers postpone the recession
Customer Loyalty marketing article no. 96390 is 'BRANDS CAN BENEFIT FROM THE 'CERTAINTY PRINCIPLE''  Brands can benefit from the 'certainty principle'
 
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Information for the week ending January 19th, 2009...

Customer Loyalty marketing article no. 83623 is 'CONSUMERS SEEK SELF-SERVICE AS THEY CUT BACK'  Consumers seek self-service as they cut back
Customer Loyalty marketing article no. 83882 is 'UK LOYALTY SCHEME ANGLES FOR FREE FISH'  UK loyalty scheme angles for free fish
Customer Loyalty marketing article no. 36221 is 'SOCIAL SITE HELPS COMPANIES ADDRESS DISSATISFACTION'  Social site helps companies address dissatisfaction
Customer Loyalty marketing article no. 71342 is '50 MORE STOP & SHOPS GO 'SCAN-AND-BAG''  50 more Stop & Shops go 'scan-and-bag'
Customer Loyalty marketing article no. 95504 is 'EMPLOYEES REVEAL TRUTHS ABOUT THEIR BRANDS'  Employees reveal truths about their brands
Customer Loyalty marketing article no. 49575 is 'CHECK-UP SERVICE FOR RETAILERS' CO-BRANDED CARDS'  Check-up service for retailers' co-branded cards
Customer Loyalty marketing article no. 81132 is 'MARITZ UNVEILS NEW CHANNEL ENGAGEMENT STRATEGY'  Maritz unveils new channel engagement strategy
Customer Loyalty marketing article no. 41207 is 'RETAILERS INCREASINGLY TURNING TO FACEBOOK'  Retailers increasingly turning to Facebook
Customer Loyalty marketing article no. 87541 is 'FIVE WAYS TO PROTECT BRANDS DURING A DOWNTURN'  Five ways to protect brands during a downturn
Customer Loyalty marketing article no. 42434 is 'HHONORS OFFERS DOUBLE BASE POINTS WORLDWIDE'  HHonors offers double Base Points worldwide
 
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Information for the week ending January 12th, 2009...

Customer Loyalty marketing article no. 36606 is 'RETAILERS TO BENEFIT FROM SHIFTING SHOPPER BEHAVIOUR'  Retailers to benefit from shifting shopper behaviour
Customer Loyalty marketing article no. 58228 is 'STARWOOD PREFERRED GUEST OFFERS BIRTHDAY BONUS'  Starwood Preferred Guest offers birthday bonus
Customer Loyalty marketing article no. 65173 is 'HOW VOUCHERS COULD HELP COUNTER THE RETAIL SLUMP'  How vouchers could help counter the retail slump
Customer Loyalty marketing article no. 423 is 'HAWK CUSTOMERS TO DONATE 10% TO THE USO'  Hawk customers to donate 10% to the USO
Customer Loyalty marketing article no. 61887 is 'E-RETAIL SATISFACTION SHOWS TOMORROW'S WINNERS & LOSERS'  E-retail satisfaction shows tomorrow's winners & losers
Customer Loyalty marketing article no. 5681 is 'STARWOOD HELPS LOYAL GUESTS WITH AIRPORT SECURITY'  Starwood helps loyal guests with airport security
Customer Loyalty marketing article no. 74300 is 'AUTO INSURERS LACKING 'AT RISK' CUSTOMER DETECTION'  Auto insurers lacking 'at risk' customer detection
Customer Loyalty marketing article no. 13695 is 'HUDSON'S BAY COMPANY CONTINUES WITH AIR MILES'  Hudson's Bay Company continues with Air Miles
Customer Loyalty marketing article no. 25040 is 'HOW EMPLOYEE ENGAGEMENT AFFECTS THE BOTTOM LINE'  How employee engagement affects the bottom line
Customer Loyalty marketing article no. 17563 is 'CORPORATE REWARDS OFFERS MUSICAL REDEMPTIONS'  Corporate Rewards offers musical redemptions
 
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Information for the week ending January 5th, 2009...

Customer Loyalty marketing article no. 66469 is 'HOW LG BUILT A NEW BRAND IN THE MOBILE MARKET'  How LG built a new brand in the mobile market
Customer Loyalty marketing article no. 94904 is 'JETBLUE ADDS EXTRA REWARDS FOR PETS THAT FLY'  JetBlue adds extra rewards for pets that fly
Customer Loyalty marketing article no. 9599 is 'FIVE STAGES IN THE BREAKDOWN OF AMERICAN CONSUMERISM'  Five stages in the breakdown of American consumerism
Customer Loyalty marketing article no. 31094 is 'UK LOYALTY OPERATORS STARTING TO GO TRANSPROMO'  UK loyalty operators starting to go transpromo
Customer Loyalty marketing article no. 49252 is 'DELIGHTED CUSTOMERS AREN'T ALWAYS THE MOST LOYAL'  Delighted customers aren't always the most loyal
Customer Loyalty marketing article no. 94777 is 'FLY BUYS REDEMPTIONS UP 35% YEAR-ON-YEAR'  Fly Buys redemptions up 35% year-on-year
Customer Loyalty marketing article no. 78528 is 'LOYALTY TO CATCH CONSUMERS' ATTENTION IN 2009'  Loyalty to catch consumers' attention in 2009
Customer Loyalty marketing article no. 35139 is 'SAS APPOINTS LOYLOGIC TO RUN REWARDS SHOP'  SAS appoints Loylogic to run rewards shop
Customer Loyalty marketing article no. 38748 is 'TEN TRENDS FOR FREQUENT FLYER PROGRAMMES IN 2009'  Ten trends for frequent flyer programmes in 2009
Customer Loyalty marketing article no. 20059 is 'CITIBANK'S CUSTOMER SERVICE STILL LEADS THE WAY'  Citibank's customer service still leads the way
 
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Information for the week ending December 29th, 2008...

Customer Loyalty marketing article no. 62961 is 'UK OFFERS RETAIL LOYALTY POINTS AS HEALTH INCENTIVE'  UK offers retail loyalty points as health incentive
Customer Loyalty marketing article no. 97273 is 'FEWER RETAILERS INCREASING LOYALTY BUDGETS'  Fewer retailers increasing loyalty budgets
Customer Loyalty marketing article no. 76979 is 'TOUR FIRM BENEFITS FROM CROSS-CHANNEL MARKETING'  Tour firm benefits from cross-channel marketing
Customer Loyalty marketing article no. 37863 is 'GRASSROOTS MOVEMENT AIMS TO STEER M-ADVERTISING'  Grassroots movement aims to steer m-advertising
Customer Loyalty marketing article no. 22422 is 'GIFT CARDS LESS POPULAR THAN GIFTS IN 2008'  Gift cards less popular than gifts in 2008
Customer Loyalty marketing article no. 23490 is 'AEROPLAN TRADES 34M MILES FOR GREEN REWARDS'  Aeroplan trades 34m miles for green rewards
Customer Loyalty marketing article no. 20286 is 'MARITZ LAUNCHES REAL-TIME POS LOYALTY PLATFORM'  Maritz launches real-time POS loyalty platform
Customer Loyalty marketing article no. 48594 is 'QANTAS AND WOOLWORTHS FORM LOYALTY ALLIANCE'  Qantas and Woolworths form loyalty alliance
Customer Loyalty marketing article no. 19755 is 'RETAILERS' E-CHANNEL STILL FAILING ON SERVICE'  Retailers' e-channel still failing on service
Customer Loyalty marketing article no. 32831 is 'SEARS CLUB POINTS REDEEMABLE FOR GIFT CARDS'  Sears Club Points redeemable for gift cards
 
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Information for the week ending December 22nd, 2008...

Customer Loyalty marketing article no. 84733 is 'FACTORS BEHIND PURCHASING AND LOYALTY IN MALLS'  Factors behind purchasing and loyalty in malls
Customer Loyalty marketing article no. 36263 is 'JET AIRWAYS & EMIRATES FFPS TO RECIPROCATE'  Jet Airways & Emirates FFPs to reciprocate
Customer Loyalty marketing article no. 34790 is 'UNSUITABLE CRM SYSTEMS INHIBIT MOBILE RELATIONSHIPS'  Unsuitable CRM systems inhibit mobile relationships
Customer Loyalty marketing article no. 85047 is 'AEROPLAN SIGNS WAR CHILD FOR BEYOND MILES'  Aeroplan signs War Child for Beyond Miles
Customer Loyalty marketing article no. 65562 is 'RECESSION STRAINS EMPLOYEE LOYALTY AND ETHICS'  Recession strains employee loyalty and ethics
Customer Loyalty marketing article no. 70902 is 'MALINA TAKES RUSSIAN LOYALTY AWARD'  Malina takes Russian loyalty award
Customer Loyalty marketing article no. 48649 is 'NEW REWARDS PLATFORM FOR FINANCIAL INSTITUTIONS'  New rewards platform for financial institutions
Customer Loyalty marketing article no. 96714 is 'FREE GIFT CARDS FOR RITE AID SHOPPERS'  Free gift cards for Rite Aid shoppers
Customer Loyalty marketing article no. 52517 is 'STUDY IDENTIFIES CREDIT/DEBIT REWARD PREFERENCES'  Study identifies credit/debit reward preferences
Customer Loyalty marketing article no. 11669 is 'AEROPLAN TO ACCELERATE AIR CANADA REWARD PAYMENTS'  Aeroplan to accelerate Air Canada reward payments
 
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Information for the week ending December 15th, 2008...

Customer Loyalty marketing article no. 85274 is 'FACTORS THAT DRIVE ONLINE CONSUMER REVIEWS'  Factors that drive online consumer reviews
Customer Loyalty marketing article no. 81943 is 'BOSTON PIZZA CONTINUES WITH AIR MILES CANADA'  Boston Pizza continues with Air Miles Canada
Customer Loyalty marketing article no. 21465 is 'CYBER MONDAY PRODUCES MIXED CONSUMER FEELINGS'  Cyber Monday produces mixed consumer feelings
Customer Loyalty marketing article no. 2902 is 'DIVIDEND MILES OFFERS ID THEFT PROTECTION'  Dividend Miles offers ID theft protection
Customer Loyalty marketing article no. 85147 is 'CONSUMERS TO SPEND LOYALTY POINTS ON GIFTS'  Consumers to spend loyalty points on gifts
Customer Loyalty marketing article no. 5620 is 'NEW LOYALTY PLATFORM FOR RESTAURANTS & RETAILERS'  New loyalty platform for restaurants & retailers
Customer Loyalty marketing article no. 25510 is 'GENERAL MILLS TO LAUNCH SNACK LOYALTY SCHEME'  General Mills to launch snack loyalty scheme
Customer Loyalty marketing article no. 92397 is 'HHONORS AND SKYMILES LAUNCH WINTER PROMOTION'  HHonors and SkyMiles launch winter promotion
Customer Loyalty marketing article no. 10429 is 'CHRISTMAS SHOPPING 'A BIG E-RETAIL OPPORTUNITY''  Christmas shopping 'a big e-retail opportunity'
Customer Loyalty marketing article no. 85861 is 'NPS BOOK EXPLAINS THE PROCESS PRACTICALLY'  NPS book explains the process practically
 
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Information for the week ending December 8th, 2008...

Customer Loyalty marketing article no. 32228 is 'POOR ECONOMY TO DRIVE BETTER CUSTOMER EXPERIENCES'  Poor economy to drive better customer experiences
Customer Loyalty marketing article no. 48654 is 'AMAZON TO REDEEM CITI'S THANKYOU POINTS'  Amazon to redeem Citi's ThankYou Points
Customer Loyalty marketing article no. 72816 is 'RETAIL KIOSK PAYMENT PREFERENCES START TO SHIFT'  Retail kiosk payment preferences start to shift
Customer Loyalty marketing article no. 45582 is 'TOMMY BAHAMA LAUNCHES GUEST LOYALTY SCHEME'  Tommy Bahama launches guest loyalty scheme
Customer Loyalty marketing article no. 83371 is 'NINE KEY LOYALTY & ENGAGEMENT TRENDS FOR 2009'  Nine key loyalty & engagement trends for 2009
Customer Loyalty marketing article no. 43446 is 'SHOPPERS EXPECT TO CUT SPENDING THIS HOLIDAY'  Shoppers expect to cut spending this holiday
Customer Loyalty marketing article no. 83548 is 'LMG TO OFFER RETAIL INSIGHTS IN NORTH AMERICA'  LMG to offer retail insights in North America
Customer Loyalty marketing article no. 17988 is 'KAUFHOF AND PAYBACK EXTEND PARTNERSHIP'  Kaufhof and PayBack extend partnership
Customer Loyalty marketing article no. 41228 is 'FOCUS ON INBOUND CUSTOMER CONTACT POINTS'  Focus on inbound customer contact points
Customer Loyalty marketing article no. 37087 is 'FREE DESSERT FOR TGI FRIDAY'S FREQUENT DINERS'  Free dessert for TGI Friday's frequent diners
 
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Information for the week ending December 1st, 2008...

Customer Loyalty marketing article no. 26634 is 'CUSTOMER ENGAGEMENT SEEN AS KEY TO SURVIVAL'  Customer engagement seen as key to survival
Customer Loyalty marketing article no. 61882 is 'CONSUMERS SAY THEY'LL BUY GIFT CARDS IN DOWNTURN'  Consumers say they'll buy gift cards in downturn
Customer Loyalty marketing article no. 56137 is 'STRATEGIES FOR CHANNEL LOYALTY & REWARD SCHEMES'  Strategies for channel loyalty & reward schemes
Customer Loyalty marketing article no. 18625 is 'FEW COMPANIES ACTING ON CUSTOMER FEEDBACK'  Few companies acting on customer feedback
Customer Loyalty marketing article no. 87244 is 'JET AIRWAYS PARTNERS WITH UNITED AIRLINES'  Jet Airways partners with United Airlines
Customer Loyalty marketing article no. 7944 is 'RETAILERS TO REACT TO CONSUMERS' VALUE DEMANDS'  Retailers to react to consumers' value demands
Customer Loyalty marketing article no. 13057 is 'MARRIOTT REWARDS SIGNS UP 30 MILLIONTH MEMBER'  Marriott Rewards signs up 30 millionth member
Customer Loyalty marketing article no. 5581 is 'ACCOR LAUNCHES WORLDWIDE LOYALTY PROGRAMME'  Accor launches worldwide loyalty programme
Customer Loyalty marketing article no. 28011 is 'HOW NECTAR GOVERNS MEMBER DATA QUALITY'  How Nectar governs member data quality
Customer Loyalty marketing article no. 78827 is 'EXTRA REWARDS SET TO DRIVE 2008 HOLIDAY SALES'  Extra rewards set to drive 2008 holiday sales
Customer Loyalty marketing article no. 80704 is 'IPOINTS LAUNCHES ITS OWN POINTS-BASED MASTERCARD'  iPoints launches its own points-based MasterCard
Customer Loyalty marketing article no. 21958 is 'WHICH REWARDS WILL BE POPULAR THIS HOLIDAY SEASON?'  Which rewards will be popular this holiday season?
Customer Loyalty marketing article no. 18526 is 'FOCUS ON EXPERIENCE MEANS COMPETITIVE ADVANTAGE'  Focus on experience means competitive advantage
Customer Loyalty marketing article no. 36684 is 'SERVICE CAUSES MORE CUSTOMER CHURN THAN PRICE'  Service causes more customer churn than price
Customer Loyalty marketing article no. 82209 is 'E-SHOPPING LOYALTY SCHEME TO SUPPORT UNICEF'  E-shopping loyalty scheme to support UNICEF
 
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Information for the week ending November 24th, 2008...

Customer Loyalty marketing article no. 20940 is 'ASIAN HOTEL GROWTH PRESENTS LOYALTY OPPORTUNITIES'  Asian hotel growth presents loyalty opportunities
Customer Loyalty marketing article no. 51106 is 'JET AIRWAYS OFFERS INDIA-LONDON MILEAGE BONUS'  Jet Airways offers India-London mileage bonus
Customer Loyalty marketing article no. 13722 is 'MARKETERS ENCOURAGED TO THINK PSYCHOLOGICALLY'  Marketers encouraged to think psychologically
Customer Loyalty marketing article no. 19644 is 'WOMEN'S HOLIDAY PURCHASE DRIVERS FOR 2008'  Women's holiday purchase drivers for 2008
Customer Loyalty marketing article no. 56624 is 'CORPORATES OFFERED FLYING INCENTIVE SCHEME'  Corporates offered flying incentive scheme
Customer Loyalty marketing article no. 72242 is 'BOOK EXAMINES CUSTOMER ENGAGEMENT TACTICS'  Book examines customer engagement tactics
Customer Loyalty marketing article no. 70642 is 'IS BEHAVIOURAL SCIENCE A KEY TO LUXURY LOYALTY?'  Is behavioural science a key to luxury loyalty?
Customer Loyalty marketing article no. 31526 is 'WOM AND SOCIAL MEDIA ETHICS GUIDELINES REVIEWED'  WOM and social media ethics guidelines reviewed
Customer Loyalty marketing article no. 22317 is 'HOW HOLIDAY CARDS CAN HELP BUILD CLIENT LOYALTY'  How holiday cards can help build client loyalty
Customer Loyalty marketing article no. 17154 is 'UK'S DISCOUNT SUPERMARKETS BENEFIT FROM DOWNTURN'  UK's discount supermarkets benefit from downturn
Customer Loyalty marketing article no. 13950 is 'SMALL NON-PROFITS TURNING TO AFFINITY CREDIT CARDS'  Small non-profits turning to affinity credit cards
Customer Loyalty marketing article no. 23563 is 'CONSUMERS EVEN LESS SATISFIED WITH CAR RENTALS'  Consumers even less satisfied with car rentals
Customer Loyalty marketing article no. 13418 is 'HOW 'DIGITAL DISEASES' ARE DAMAGING E-RETAILERS'  How 'digital diseases' are damaging e-retailers
Customer Loyalty marketing article no. 99936 is 'CREDITZ TO REWARD MOST FRIENDLY CONSUMERS'  Creditz to reward most friendly consumers
Customer Loyalty marketing article no. 13823 is 'VIRGIN MEDIA SEEKS MORE LOYALTY THROUGH NPS'  Virgin Media seeks more loyalty through NPS
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 17th, 2008...

Customer Loyalty marketing article no. 17463 is 'KEY CONSUMER TRENDS FOR AN UNCERTAIN 2009'  Key consumer trends for an uncertain 2009
Customer Loyalty marketing article no. 89432 is 'PRIORITY CLUB REWARDS JOINS THE POINTS EXCHANGE'  Priority Club Rewards joins the Points exchange
Customer Loyalty marketing article no. 20409 is 'AEROPLAN ENCOURAGES GREENER REDEMPTIONS'  Aeroplan encourages greener redemptions
Customer Loyalty marketing article no. 46176 is 'LIST ABUSE ON THE INCREASE AGAIN'  List abuse on the increase again
Customer Loyalty marketing article no. 51516 is 'CUSTOMER-DRIVEN MARKETING COULD AID WINE CLUBS'  Customer-driven marketing could aid wine clubs
Customer Loyalty marketing article no. 35495 is 'GOLDPOINTS PLUS MEMBERS DONATE CARBON OFFSETS'  Goldpoints Plus members donate carbon offsets
Customer Loyalty marketing article no. 77328 is 'VESDIA SIGNS SEVERAL NEW MERCHANT PARTNERS'  Vesdia signs several new merchant partners
Customer Loyalty marketing article no. 33131 is 'HOTEL LOYALTY SCHEMES 'USUALLY IMPROVE INCOME''  Hotel loyalty schemes 'usually improve income'
Customer Loyalty marketing article no. 92282 is 'SODEXO LAUNCHES RETAIL GIFT CARD REWARDS PLATFORM'  Sodexo launches retail gift card rewards platform
Customer Loyalty marketing article no. 80406 is 'LOYALTY CONCEPTS DESIGNED TO SUCCEED IN 2009'  Loyalty concepts designed to succeed in 2009
Customer Loyalty marketing article no. 72120 is 'HHONORS TO OFFER CRUISESONLY REDEMPTIONS'  HHonors to offer CruisesOnly redemptions
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 10th, 2008...

Customer Loyalty marketing article no. 2079 is 'FIVE BRAND-BUILDING STRATEGIES FOR 2009'  Five brand-building strategies for 2009
Customer Loyalty marketing article no. 83515 is 'SAAS LOYALTY SCHEME FOR SMALL BUSINESSES LAUNCHES'  SaaS loyalty scheme for small businesses launches
Customer Loyalty marketing article no. 59530 is 'EXACTTARGET SUGGESTS E-MAIL MARKETING GUIDELINES'  ExactTarget suggests e-mail marketing guidelines
Customer Loyalty marketing article no. 86233 is 'TRAVELLERS ADVISED TO 'FORGET LOYALTY, SHOP AROUND''  Travellers advised to 'forget loyalty, shop around'
Customer Loyalty marketing article no. 6124 is 'AN AMERICAN SEGMENT OF RETAIL OPPORTUNITY'  An American segment of retail opportunity
Customer Loyalty marketing article no. 91706 is 'UK DAILY PAPERS OFFER CASHBACK SHOPPING SCHEME'  UK daily papers offer cashback shopping scheme
Customer Loyalty marketing article no. 91042 is 'LUXURY CONSUMER TRENDS FOR 2009 AND BEYOND'  Luxury consumer trends for 2009 and beyond
Customer Loyalty marketing article no. 66476 is 'KROGER TO EXPAND FUEL DISCOUNTS FOR THE HOLIDAYS'  Kroger to expand fuel discounts for the Holidays
Customer Loyalty marketing article no. 33945 is 'HOW LOYALTY KIOSKS CAN HELP RETAIL RELATIONSHIPS'  How loyalty kiosks can help retail relationships
Customer Loyalty marketing article no. 86283 is 'TRAVELOCITY OFFERS BLACKOUT-FREE FLIGHT REDEMPTIONS'  Travelocity offers blackout-free flight redemptions
 
Read the marketing and loyalty reports for this week
 

Information for the week ending November 3rd, 2008...

Customer Loyalty marketing article no. 66480 is 'TGI FRIDAY'S REPORTS LOYALTY SCHEME'S SUCCESS'  TGI Friday's reports loyalty scheme's success
Customer Loyalty marketing article no. 93992 is 'NORDSTROM OFFERS DOUBLE REWARDS POINTS'  Nordstrom offers double Rewards Points
Customer Loyalty marketing article no. 77034 is 'SURVEY IDENTIFIES BARRIERS TO BANKING LOYALTY'  Survey identifies barriers to banking loyalty
Customer Loyalty marketing article no. 10552 is 'HIGH SMS ADVERT RECALL RATES OBSERVED'  High SMS advert recall rates observed
Customer Loyalty marketing article no. 83443 is 'WHERE WILL CONSUMERS SPEND MOST IN THE DOWNTURN?'  Where will consumers spend most in the downturn?
Customer Loyalty marketing article no. 85093 is 'ETIHAD SPONSORS MULTI-SPORTS VENUE IN AUSTRALIA'  Etihad sponsors multi-sports venue in Australia
Customer Loyalty marketing article no. 34891 is 'E-CONSUMERS PREFER MOBILES TO PCS, STUDY FINDS'  E-consumers prefer mobiles to PCs, study finds
Customer Loyalty marketing article no. 12056 is 'REFUNDS IF TARGETED MESSAGING DOESN'T DELIVER'  Refunds if targeted messaging doesn't deliver
Customer Loyalty marketing article no. 25815 is 'CUSTOMER SERVICE OVERSHADOWS PRICE IN CANADA'  Customer service overshadows price in Canada
Customer Loyalty marketing article no. 14065 is 'DIY STORES TRACK CUSTOMERS FOR BEHAVIOUR ANALYSIS'  DIY stores track customers for behaviour analysis
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 27th, 2008...

Customer Loyalty marketing article no. 37337 is 'CONSUMERS TALK MORE ABOUT BAD EXPERIENCES THAN GOOD'  Consumers talk more about bad experiences than good
Customer Loyalty marketing article no. 99825 is 'NO BLACKOUT DATES FOR MARRIOTT REWARDS MEMBERS'  No blackout dates for Marriott Rewards members
Customer Loyalty marketing article no. 41887 is 'ELECTRONIC COUPONING GUIDELINES ANNOUNCED'  Electronic couponing guidelines announced
Customer Loyalty marketing article no. 89143 is 'REWARD PROGRAMME DIVERTS MATERIAL FROM LANDFILL'  Reward programme diverts material from landfill
Customer Loyalty marketing article no. 489 is 'PREPAID INCENTIVE CARDS FOR BUSINESSES FROM AEIS'  Prepaid incentive cards for businesses from AEIS
Customer Loyalty marketing article no. 86780 is 'CITGO FUEL CENTRES TO ACCEPT FUELLINKS REWARDS'  Citgo fuel centres to accept FuelLinks rewards
Customer Loyalty marketing article no. 9211 is 'TOYS'R'US LAUNCHES NEW LOYALTY PROGRAMME'  Toys'R'Us launches new loyalty programme
Customer Loyalty marketing article no. 34056 is 'TOUR COMPANY LAUNCHES LOYALTY AND REFERRAL PROGRAMME'  Tour company launches loyalty and referral programme
Customer Loyalty marketing article no. 62491 is 'HOW POSITIVE EXPERIENCE BEATS CLEVER MARKETING'  How positive experience beats clever marketing
Customer Loyalty marketing article no. 3744 is 'SPRINGBOK'S PERSONAL MESSAGES FOR PREPAID CARDS'  Springbok's personal messages for prepaid cards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 20th, 2008...

Customer Loyalty marketing article no. 18470 is 'BANKS MUST MONITOR ENGAGEMENT TO KEEP CUSTOMERS'  Banks must monitor engagement to keep customers
Customer Loyalty marketing article no. 37437 is 'TRAVELOCITY INTRODUCES SCHOOL REWARDS'  Travelocity introduces School Rewards
Customer Loyalty marketing article no. 27420 is 'REPORT IDENTIFIES LATEST BARRIERS TO ONLINE BUYING'  Report identifies latest barriers to online buying
Customer Loyalty marketing article no. 2726 is 'PAYBACK REPORTS SUCCESSFUL OLYMPIC CAMPAIGN'  PayBack reports successful Olympic campaign
Customer Loyalty marketing article no. 32893 is 'MULTIPLE LOYALTY CARDS ON A SINGLE MOBILE PHONE'  Multiple loyalty cards on a single mobile phone
Customer Loyalty marketing article no. 68950 is 'UK CASH-BACK NETWORK GROWS 300% IN ONE YEAR'  UK cash-back network grows 300% in one year
Customer Loyalty marketing article no. 1431 is 'CASE STUDY: GROWING INDIRECT CUSTOMER RELATIONSHIPS'  Case study: Growing indirect customer relationships
Customer Loyalty marketing article no. 38410 is 'EBUCKS TO FOCUS ON FNB CUSTOMER ACQUISITION'  eBucks to focus on FNB customer acquisition
Customer Loyalty marketing article no. 27470 is 'FLY BUYS TARGETS SMES IN NEW ZEALAND'  Fly Buys targets SMEs in New Zealand
Customer Loyalty marketing article no. 25871 is 'NECTAR OPTIMISES ITS CONVERSION OF WEB BROWSERS'  Nectar optimises its conversion of web browsers
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 13th, 2008...

Customer Loyalty marketing article no. 4104 is 'THE IMPACT OF HIGH OIL PRICES ON FFPS'  The impact of high oil prices on FFPs
Customer Loyalty marketing article no. 98939 is 'FLY BUYS CARDS TO SUPPORT CANCER CHARITY'  Fly Buys cards to support cancer charity
Customer Loyalty marketing article no. 95735 is '2008 HOLIDAY SHOPPING TRENDS BEGIN TO EMERGE'  2008 holiday shopping trends begin to emerge
Customer Loyalty marketing article no. 5349 is 'CREDITZ DIGITAL CURRENCY ARRIVES ON MOBILE PLATFORM'  Creditz digital currency arrives on mobile platform
Customer Loyalty marketing article no. 95203 is 'FIVE TIPS FOR TARGETED WEB-BASED MARKETING'  Five tips for targeted web-based marketing
Customer Loyalty marketing article no. 81722 is 'CITIBANK SAYS THANKS A MILLION TO LOYAL CUSTOMERS'  Citibank says thanks a million to loyal customers
Customer Loyalty marketing article no. 95608 is 'REPORT ASSESSES CRM'S ABILITY TO INCREASE SALES'  Report assesses CRM's ability to increase sales
Customer Loyalty marketing article no. 47720 is 'NECTAR RUNS REWARDING CONTEST FOR DIDO FANS'  Nectar runs rewarding contest for Dido fans
Customer Loyalty marketing article no. 72691 is 'SCOTIABANK LAUNCHES HOCKEY REWARDS CREDIT CARD'  Scotiabank launches hockey rewards credit card
Customer Loyalty marketing article no. 71218 is 'WHO WON THE 2008 EMARKETING EXCELLENCE AWARDS?'  Who won the 2008 eMarketing Excellence Awards?
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 6th, 2008...

Customer Loyalty marketing article no. 42183 is 'HOW CAUSE-RELATED MARKETING INCREASES SALES'  How cause-related marketing increases sales
Customer Loyalty marketing article no. 41292 is 'BEST BUY CANADA'S NEW LOYALTY CREDIT CARD'  Best Buy Canada's new loyalty credit card
Customer Loyalty marketing article no. 25270 is 'EIGHT RULES FOR BRAND MARKETING IN CHINA'  Eight rules for brand marketing in China
Customer Loyalty marketing article no. 73336 is 'INDIAN HOTEL GROUP JOINS POINTS.COM EXCHANGE'  Indian hotel group joins Points.com exchange
Customer Loyalty marketing article no. 21275 is 'DIGITAL INSERTS SET TO PROVIDE VALUE BOTH WAYS'  Digital inserts set to provide value both ways
Customer Loyalty marketing article no. 6985 is 'AADVANTAGE BOOSTS TOP CUSTOMERS' ADVANTAGE'  AAdvantage boosts top customers' advantage
Customer Loyalty marketing article no. 76413 is 'NECTAR UNVEILS PERSONALISED E-COUPON OFFERING'  Nectar unveils personalised e-coupon offering
Customer Loyalty marketing article no. 35338 is 'HOW FEEDBACK CAN LEAD TO GREATER ENGAGEMENT'  How feedback can lead to greater engagement
Customer Loyalty marketing article no. 39870 is 'CONSUMER INVOLVEMENT: A RETAIL OPPORTUNITY'  Consumer involvement: A retail opportunity
Customer Loyalty marketing article no. 79390 is 'DATA THREATENS SUPERMARKET TRANSPROMO RESULTS'  Data threatens supermarket transpromo results
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 29th, 2008...

Customer Loyalty marketing article no. 61769 is 'DIFFERENTIATING LOYALTY SCHEMES BY CUSTOMER NEEDS'  Differentiating loyalty schemes by customer needs
Customer Loyalty marketing article no. 88472 is 'CONSUMERS UNFORGIVING OF E-SHOPPING ERRORS'  Consumers unforgiving of e-shopping errors
Customer Loyalty marketing article no. 2131 is 'IBM PASSES MICROSOFT IN BRAND RANKINGS'  IBM passes Microsoft in brand rankings
Customer Loyalty marketing article no. 42461 is 'AIR MILES CALL CENTRE GAINS RECOGNITION'  Air Miles call centre gains recognition
Customer Loyalty marketing article no. 68355 is 'BRAND ADVERTISING MODEL STILL 'UPSIDE DOWN''  Brand advertising model still 'upside down'
Customer Loyalty marketing article no. 62483 is 'SEARS UNVEILS INTERNET-BASED 3D FITTING ROOMS'  Sears unveils internet-based 3D fitting rooms
Customer Loyalty marketing article no. 36184 is 'ACCOR LAUNCHES WORLDWIDE LOYALTY PROGRAMME'  Accor launches worldwide loyalty programme
Customer Loyalty marketing article no. 88522 is 'CAR CUSTOMERS MORE SATISFIED WITH DEALER SERVICE'  Car customers more satisfied with dealer service
Customer Loyalty marketing article no. 25276 is 'WEB 2.0 HELPS TO BOOST BRANDING & ENGAGEMENT'  Web 2.0 helps to boost branding & engagement
Customer Loyalty marketing article no. 41575 is 'ACCESS REWARDS FOR PREPAID CARD ISSUERS'  Access Rewards for prepaid card issuers
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 22nd, 2008...

Customer Loyalty marketing article no. 59992 is 'WHAT MAKES WOMEN SHOPPERS DEFECT OR STAY LOYAL?'  What makes women shoppers defect or stay loyal?
Customer Loyalty marketing article no. 87277 is 'SOBEYS LAUNCHES NEW LOYALTY SCHEME'  Sobeys launches new loyalty scheme
Customer Loyalty marketing article no. 60169 is 'BANKS COULD GAIN FROM WEB 2.0, IF IT'S DONE WELL'  Banks could gain from Web 2.0, if it's done well
Customer Loyalty marketing article no. 68051 is 'SKYMILES MALL ADDS 350 ONLINE MERCHANTS'  SkyMiles mall adds 350 online merchants
Customer Loyalty marketing article no. 36544 is 'CHOICE STEPS UP GUEST LOYALTY ACTIVITIES'  Choice steps up guest loyalty activities
Customer Loyalty marketing article no. 87150 is 'HARRAH'S TOTAL REWARDS JOINS POINTS.COM'  Harrah's Total Rewards joins Points.com
Customer Loyalty marketing article no. 8773 is 'HOW CUSTOMER EXPERIENCES RELATE TO RETENTION'  How customer experiences relate to retention
Customer Loyalty marketing article no. 90791 is 'AIRTRAN UPGRADES THE A+ REWARDS PROGRAMME'  AirTran upgrades the A+ Rewards programme
Customer Loyalty marketing article no. 26040 is 'UPROMISE OFFERS LOYALTY CARD-LINKED ECOUPONS'  Upromise offers loyalty card-linked eCoupons
Customer Loyalty marketing article no. 20295 is 'COMARCH LOYALTY CONFERENCE EXAMINES IT SOLUTIONS'  Comarch loyalty conference examines IT solutions
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 15th, 2008...

Customer Loyalty marketing article no. 24845 is 'MOBILE MARKETING SUCCESS DEPENDS ON REWARDS'  Mobile marketing success depends on rewards
Customer Loyalty marketing article no. 72101 is 'LOYALTY & ENGAGEMENT SUMMIT TO EXAMINE THE COST'  Loyalty & Engagement summit to examine the cost
Customer Loyalty marketing article no. 56889 is 'EXCELLENCE IS EVERYWHERE, BY BRIAN WOOLF'  Excellence is everywhere, by Brian Woolf
Customer Loyalty marketing article no. 43180 is 'WHAT'S THE IMPACT OF SOCIETAL TRENDS ON CRM?'  What's the impact of societal trends on CRM?
Customer Loyalty marketing article no. 65611 is 'HAROLD'S STORES EXPANDS ITS LOYALTY SCHEME'  Harold's Stores expands its loyalty scheme
Customer Loyalty marketing article no. 98318 is 'CUSTOMER RETENTION 'A PRIORITY' DURING DOWNTURN'  Customer retention 'a priority' during downturn
Customer Loyalty marketing article no. 46035 is 'PRIMUS CELLULAR OFFERS 1,000 BONUS AIR MILES'  Primus Cellular offers 1,000 bonus Air Miles
Customer Loyalty marketing article no. 87287 is 'REDEMPTIONS BOOST CREDIT CARD SATISFACTION'  Redemptions boost credit card satisfaction
Customer Loyalty marketing article no. 63529 is 'CRAFTY RETAILER LAUNCHES NEW LOYALTY SCHEME'  Crafty retailer launches new loyalty scheme
Customer Loyalty marketing article no. 75456 is 'BRAND ENGAGEMENT COMING FROM TIGHTENED BELTS?'  Brand engagement coming from tightened belts?
Customer Loyalty marketing article no. 20981 is 'DOLLAR & THRIFTY REWARD EMIRATES' FREQUENT FLYERS'  Dollar & Thrifty reward Emirates' frequent flyers
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 8th, 2008...

Customer Loyalty marketing article no. 86269 is 'STARWOOD OFFERS NEW 'SPG FLIGHTS' AWARDS'  Starwood offers new 'SPG Flights' awards
Customer Loyalty marketing article no. 89878 is 'AIRTRAN DOUBLES A+ REWARDS POINTS'  AirTran doubles A+ Rewards points
Customer Loyalty marketing article no. 52494 is 'HILTON & NATIONAL OFFER 5M POINT SWEEPSTAKE'  Hilton & National offer 5m point sweepstake
Customer Loyalty marketing article no. 84973 is 'IDL LAUNCHES 'LOYALTY GIFT CARD ANYWHERE' SYSTEM'  IDL launches 'loyalty gift card anywhere' system
Customer Loyalty marketing article no. 95396 is 'CUSTOMER EXPERIENCES: MAKE OR BREAK?'  Customer experiences: Make or break?
Customer Loyalty marketing article no. 11014 is 'AUTO-DIALLER OFFERS TARGETED PROMOTIONS'  Auto-dialler offers targeted promotions
Customer Loyalty marketing article no. 9414 is 'JORDAN VINEYARD LAUNCHES LOYALTY SCHEME'  Jordan Vineyard launches loyalty scheme
Customer Loyalty marketing article no. 70297 is 'AD INFUSE'S MOBILE AD NETWORK GROWS BY 60%'  Ad Infuse's mobile ad network grows by 60%
Customer Loyalty marketing article no. 87647 is 'HEALTH & BEAUTY CONSUMERS DRIVEN BY INDULGENCE'  Health & beauty consumers driven by indulgence
Customer Loyalty marketing article no. 82483 is 'CONFERENCE LOOKS AT MARKETING TO TODAY'S YOUTH'  Conference looks at marketing to today's youth
 
Read the marketing and loyalty reports for this week
 

Information for the week ending September 1st, 2008...

Customer Loyalty marketing article no. 88892 is 'NECTAR LAUNCHES MP3-BASED DIGITAL MUSIC STORE'  Nectar launches MP3-based digital music store
Customer Loyalty marketing article no. 33495 is 'US LOYALTY EXPO TO EXAMINE BEST PRACTICES'  US loyalty expo to examine best practices
Customer Loyalty marketing article no. 65266 is 'PLANT A TREE: IT'S A LOYALTY STRATEGY, NOT A TIRED CLICHE, BY BRIAN WOOLF'  Plant A Tree: It's a loyalty strategy, not a tired cliche, by Brian Woolf
Customer Loyalty marketing article no. 79152 is 'OMAN TELECOMS COMPANY LAUNCHES ELITE CLUB'  Oman telecoms company launches Elite Club
Customer Loyalty marketing article no. 37495 is 'SOBEYS TO OFFER AIR MILES'  Sobeys to offer Air Miles
Customer Loyalty marketing article no. 56235 is 'VISA & CHASE TRY SENDING OFFERS TO CELLPHONES'  Visa & Chase try sending offers to cellphones
Customer Loyalty marketing article no. 54762 is 'DOWNTURN LEADS 1 IN 3 SHOPPERS TO SWITCH BRANDS'  Downturn leads 1 in 3 shoppers to switch brands
Customer Loyalty marketing article no. 85738 is 'WHITE PAPER DISCUSSES THE NEW COMPETITIVE ADVANTAGE'  White paper discusses the new competitive advantage
Customer Loyalty marketing article no. 11506 is 'E-MAIL PROVIDERS PROSPER AS BRANDS SEEK RETENTION'  E-mail providers prosper as brands seek retention
Customer Loyalty marketing article no. 16847 is 'JCPENNEY LAUNCHES REWARDS PROGRAMME'  JCPenney launches rewards programme
Customer Loyalty marketing article no. 825 is 'NEW CHEVRON AND TEXACO VISA CARD LAUNCHED'  New Chevron and Texaco Visa card launched
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 25th, 2008...

Customer Loyalty marketing article no. 71902 is 'DEBIT CARD REWARD SCHEMES OFFERED BY MORE BANKS'  Debit card reward schemes offered by more banks
Customer Loyalty marketing article no. 57612 is '2D BARCODES ON VISA CARDS ENABLE MOBILE LOYALTY'  2D barcodes on Visa cards enable mobile loyalty
Customer Loyalty marketing article no. 45736 is 'FINANCIAL LOYALTY DRIVEN BY TRUST, STUDY FINDS'  Financial loyalty driven by trust, study finds
Customer Loyalty marketing article no. 10893 is 'ARBY'S TRIES MOBILE COUPONING IN AUGUST'  Arby's tries mobile couponing in August
Customer Loyalty marketing article no. 15424 is 'AUTOMOTIVE LOYALTY STILL DROPPING AFTER 10 YEARS'  Automotive loyalty still dropping after 10 years
Customer Loyalty marketing article no. 48713 is 'EXPERIAN AUTOMOTIVE LAUNCHES NEW LOYALTY UNIT'  Experian Automotive launches new loyalty unit
Customer Loyalty marketing article no. 3593 is 'AA, BA & IBERIA TO EXPAND GLOBAL COOPERATION'  AA, BA & Iberia to expand global cooperation
Customer Loyalty marketing article no. 12397 is 'NECTAR SIGNS EXPEDIA FOR GREATER TRAVEL REWARDS'  Nectar signs Expedia for greater travel rewards
Customer Loyalty marketing article no. 57795 is 'WORKPLACE WELLNESS SCHEMES BUILD STAFF LOYALTY'  Workplace wellness schemes build staff loyalty
Customer Loyalty marketing article no. 51127 is 'CONTINENTAL AWARDS 21M MILES IN POKER CONTEST'  Continental awards 21m miles in poker contest
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 18th, 2008...

Customer Loyalty marketing article no. 37678 is 'PAYBACK SPINS OFF LOYALTY SOLUTIONS BUSINESS'  PayBack spins off loyalty solutions business
Customer Loyalty marketing article no. 86552 is '2008 HOLIDAY RETAIL SURVEY: WHAT'S YOUR VIEW?'  2008 Holiday Retail survey: What's your view?
Customer Loyalty marketing article no. 86811 is 'COUPON USERS MIGRATING TO INTERNET PRINTING'  Coupon users migrating to internet printing
Customer Loyalty marketing article no. 39150 is 'MORE REWARDS FOR LAST-MINUTE TRAVEL BOOKERS'  More rewards for last-minute travel bookers
Customer Loyalty marketing article no. 74272 is 'FOCUS ON CHINA: A NEW CONSUMER REVOLUTION?'  Focus on China: A new consumer revolution?
Customer Loyalty marketing article no. 98434 is 'MARITZ LAUNCHES REWARDS FULFILMENT SERVICE'  Maritz launches rewards fulfilment service
Customer Loyalty marketing article no. 52505 is 'AIR MILES CANADA SIGNS NEW BUSINESS PARTNER'  Air Miles Canada signs new business partner
Customer Loyalty marketing article no. 84062 is 'REWARDS PROGRAMME INCREASES RECYCLING BY 90%'  Rewards programme increases recycling by 90%
Customer Loyalty marketing article no. 44137 is 'STRATEGIES TO REINFORCE THE VALUE OF FFP MILES'  Strategies to reinforce the value of FFP miles
Customer Loyalty marketing article no. 90470 is 'HHONORS & AIR MILES SIGN MARKETING PARTNERSHIP'  HHonors & Air Miles sign marketing partnership
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 11th, 2008...

Customer Loyalty marketing article no. 86585 is 'SOCIAL NETWORK AWARDS GIFT CARDS FOR ENGAGEMENT'  Social network awards gift cards for engagement
Customer Loyalty marketing article no. 55887 is 'CUSTOMER SEGMENTATION CONFERENCE GOES TO MONACO'  Customer segmentation conference goes to Monaco
Customer Loyalty marketing article no. 77509 is 'EUROPEANS STILL WANT OPT-IN E-MAIL MARKETING'  Europeans still want opt-in e-mail marketing
Customer Loyalty marketing article no. 65759 is 'REWARDSTREAM UPDATES MARKETING PLATFORM'  RewardStream updates marketing platform
Customer Loyalty marketing article no. 94776 is 'BRAND GROWTH IS POSSIBLE DESPITE THE ECONOMY'  Brand growth is possible despite the economy
Customer Loyalty marketing article no. 62473 is 'PHARMACY'S REWARD CARD OFFERS AN EXTRA DISCOUNT'  Pharmacy's reward card offers an extra discount
Customer Loyalty marketing article no. 6267 is 'TEN WAYS TO WIN LOYALTY THROUGH CUSTOMER SERVICE'  Ten ways to win loyalty through customer service
Customer Loyalty marketing article no. 93581 is 'ONLINE AFFILIATE NETWORK EXPANDS UK OPERATIONS'  Online affiliate network expands UK operations
Customer Loyalty marketing article no. 14281 is 'STUDY EXAMINES RETAIL CUSTOMER LOYALTY IDEAS'  Study examines retail customer loyalty ideas
Customer Loyalty marketing article no. 25626 is 'TAM AND TAP BROADEN THEIR RECIPROCATION'  TAM and TAP broaden their reciprocation
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 4th, 2008...

Customer Loyalty marketing article no. 46811 is 'INFOSYS TO HELP RETAILERS WATCH IN-STORE ACTIVITY'  Infosys to help retailers watch in-store activity
Customer Loyalty marketing article no. 98213 is 'VIRGIN'S FREQUENT FLYERS COMPETE FOR SPACE RACE'  Virgin's frequent flyers compete for space race
Customer Loyalty marketing article no. 26649 is 'DIRECT MARKETING STILL POPULAR IN THE DOWNTURN'  Direct marketing still popular in the downturn
Customer Loyalty marketing article no. 41343 is 'MONEY-WORRIED CONSUMERS SEEK MORE PROMOTIONS'  Money-worried consumers seek more promotions
Customer Loyalty marketing article no. 37912 is 'HOW LOYALTY DATA TRANSLATES INTO BETTER MARKETING'  How loyalty data translates into better marketing
Customer Loyalty marketing article no. 56070 is 'DIY LOYALTY FALLS TO FIVE YEAR LOW IN THE UK'  DIY loyalty falls to five year low in the UK
Customer Loyalty marketing article no. 1596 is 'HOW BANKS COULD EARN YOUNGER CUSTOMER LOYALTY'  How banks could earn younger customer loyalty
Customer Loyalty marketing article no. 10273 is 'FLOWERS DIRECT JOINS IPOINTS ONLINE COALITION'  Flowers Direct joins iPoints online coalition
Customer Loyalty marketing article no. 66883 is 'SALES & MARKETING SILO SYNDROME: A REAL PROBLEM'  Sales & marketing silo syndrome: a real problem
Customer Loyalty marketing article no. 70492 is 'FUTURA TO MANAGE STUDENTSAVER LOYALTY SCHEME'  Futura to manage StudentSaver loyalty scheme
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 28th, 2008...

Customer Loyalty marketing article no. 39030 is 'NEW CODE OF CONDUCT FOR MOBILE MARKETING'  New code of conduct for mobile marketing
Customer Loyalty marketing article no. 76010 is 'FLYBE AND AVIS OFFER £1 CAR RENTALS DURING JULY'  Flybe and Avis offer £1 car rentals during July
Customer Loyalty marketing article no. 91627 is 'SOCIAL MEDIA COULD BOOST CUSTOMER RETENTION'  Social media could boost customer retention
Customer Loyalty marketing article no. 90028 is 'VERIZON LAUNCHES ONLINE MALL TO REWARD BUSINESSES'  Verizon launches online mall to reward businesses
Customer Loyalty marketing article no. 50912 is 'AUTO CLUB LAUNCHES FUEL REWARDS VISA CARD'  Auto club launches fuel rewards Visa card
Customer Loyalty marketing article no. 41703 is 'THE WEALTHY TURN TO THE WEB BEFORE BUYING'  The wealthy turn to the web before buying
Customer Loyalty marketing article no. 36540 is 'HOW EASY IS A SHIFT INTO OTHER MARKETS & CULTURES?'  How easy is a shift into other markets & cultures?
Customer Loyalty marketing article no. 33335 is 'CHARTER LAUNCHES SUBSCRIBER REWARDS PROGRAMME'  Charter launches subscriber rewards programme
Customer Loyalty marketing article no. 42948 is 'SOCIAL SEARCH ENGINE LAUNCHES USER REWARDS SCHEME'  Social search engine launches user rewards scheme
Customer Loyalty marketing article no. 32804 is 'HOW BRANDS CAN ALIGN TO SURVIVE THE CRUNCH'  How brands can align to survive the crunch
Customer Loyalty marketing article no. 45881 is 'CVS ISSUES US$1.5BN REWARDS IN A YEAR'  CVS issues US$1.5bn rewards in a year
Customer Loyalty marketing article no. 59766 is 'BUSINESS VALUE OF E-COMMUNITIES YET TO BE REALISED'  Business value of e-communities yet to be realised
Customer Loyalty marketing article no. 85319 is 'EGYPTAIR TO ISSUE AND REDEEM AEROPLAN MILES'  EgyptAir to issue and redeem Aeroplan miles
Customer Loyalty marketing article no. 36849 is 'THRIFTY JOINS THE RAPID REWARDS PROGRAMME'  Thrifty joins the Rapid Rewards programme
 
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Information for the week ending July 21st, 2008...

Customer Loyalty marketing article no. 66352 is 'T.G.I. FRIDAY'S LAUNCHES GUEST REWARDS SCHEME'  T.G.I. Friday's launches guest rewards scheme
Customer Loyalty marketing article no. 66147 is 'CUSTOMER FEEDBACK CONFERENCE SET FOR SEPTEMBER'  Customer feedback conference set for September
Customer Loyalty marketing article no. 71488 is 'CORPORATE SECURITY FIRM JOINS AIR MILES CANADA'  Corporate security firm joins Air Miles Canada
Customer Loyalty marketing article no. 55466 is 'MOBILE ADVERTISING BUDGETS SET TO INCREASE'  Mobile advertising budgets set to increase
Customer Loyalty marketing article no. 97300 is 'CLASH-MEDIA OFFERS E-MAIL LEAD GENERATION'  Clash-Media offers e-mail lead generation
Customer Loyalty marketing article no. 53103 is 'BRANDS INVESTING IN LOYALTY INSTEAD OF OFFERS'  Brands investing in loyalty instead of offers
Customer Loyalty marketing article no. 12255 is 'SUPERMARKETS UNDERSTAND CONSUMER NEEDS BEST'  Supermarkets understand consumer needs best
Customer Loyalty marketing article no. 26936 is 'CHASE REWARD POINTS TO BE SPENT AS CASH'  Chase reward points to be spent as cash
Customer Loyalty marketing article no. 92092 is 'NORTHWEST AIRLINES ALSO ADDS AWARD TICKET FEE'  Northwest Airlines also adds award ticket fee
Customer Loyalty marketing article no. 70066 is 'SAINSBURY'S GAINS FROM LMG'S DATA ANALYTICS'  Sainsbury's gains from LMG's data analytics
Customer Loyalty marketing article no. 3356 is 'LOYALTY WORLD TO FOCUS ON LATEST LOYALTY IDEAS'  Loyalty World to focus on latest loyalty ideas
 
Read the marketing and loyalty reports for this week
 

Information for the week ending July 14th, 2008...

Customer Loyalty marketing article no. 79502 is 'NECTAR OFFERS A SUMMER HOLIDAY PRIZE'  Nectar offers a summer holiday prize
Customer Loyalty marketing article no. 24901 is 'AIR MILES CANADA'S OPERATOR REBRANDS ITSELF'  Air Miles Canada's operator rebrands itself
Customer Loyalty marketing article no. 44791 is 'HOW CONTACT CENTRES CAN DRIVE GREATER SATISFACTION'  How contact centres can drive greater satisfaction
Customer Loyalty marketing article no. 11679 is 'PREPAID CARD OFFERS YOUNG ADULTS EXTRA INCENTIVES'  Prepaid card offers young adults extra incentives
Customer Loyalty marketing article no. 4783 is 'THE EFFECT OF LONG CHECKOUT QUEUES ON LOYALTY'  The effect of long checkout queues on loyalty
Customer Loyalty marketing article no. 80216 is 'HAVE LOYALTY PLATFORMS CAUSED COMMODITISATION?'  Have loyalty platforms caused commoditisation?
Customer Loyalty marketing article no. 80475 is 'LL BEAN ADDS VISA CARD TO LOYALTY SCHEME'  LL Bean adds Visa card to loyalty scheme
Customer Loyalty marketing article no. 51509 is 'DIVIDEND MILES OFFERS SUMMER MILEAGE BONUS'  Dividend Miles offers summer mileage bonus
Customer Loyalty marketing article no. 67935 is 'PAYBACK BOOSTS REWARDS WITH OLYMPIC MEDALS'  PayBack boosts rewards with Olympic medals
Customer Loyalty marketing article no. 92097 is 'DELTA ADDS FUEL SURCHARGE TO SKYMILES AWARDS'  Delta adds fuel surcharge to SkyMiles awards
Customer Loyalty marketing article no. 39936 is 'NAVAL ACADEMY EXPANDS YARD CARD'S REACH'  Naval Academy expands Yard Card's reach
Customer Loyalty marketing article no. 77725 is 'LOYALTY WITHOUT COMMITMENT - A DANGEROUS TRAP'  Loyalty without commitment - a dangerous trap
Customer Loyalty marketing article no. 37800 is 'RETAILERS OPEN TO GIFT CARD IDEAS, EXPERTS FIND'  Retailers open to gift card ideas, experts find
Customer Loyalty marketing article no. 2830 is 'GOLDPOINTS PLUS OFFERS EXTRA POINTS FOR SUMMER'  Goldpoints Plus offers extra points for summer
 
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Information for the week ending July 7th, 2008...

Customer Loyalty marketing article no. 60508 is 'IS LOYALTY ON THE CUSP OF A MAJOR REVOLUTION?'  Is loyalty on the cusp of a major revolution?
Customer Loyalty marketing article no. 37673 is 'QANTAS OVERHAULS LOYALTY SCHEME AND BENEFITS'  Qantas overhauls loyalty scheme and benefits
Customer Loyalty marketing article no. 26506 is 'NASHUA MOBILE JOINS THE EBUCKS COALITION'  Nashua Mobile joins the eBucks coalition
Customer Loyalty marketing article no. 14756 is 'THEDRINKSHOP JOINS THE IPOINTS LOYALTY PARTY'  TheDrinkShop joins the iPoints loyalty party
Customer Loyalty marketing article no. 50004 is 'RBS LYNK TO HELP RESTAURANTS BUILD LOYALTY'  RBS Lynk to help restaurants build loyalty
Customer Loyalty marketing article no. 62954 is 'SURVEY REPORT EXAMINES CRM BEST PRACTICES'  Survey report examines CRM best practices
Customer Loyalty marketing article no. 6748 is 'PERMISSION E-MARKETING SHOWS SIGNS OF STRAIN'  Permission e-marketing shows signs of strain
Customer Loyalty marketing article no. 75367 is 'BEST WESTERN GIVES AWAY 1M LOYALTY POINTS'  Best Western gives away 1m loyalty points
Customer Loyalty marketing article no. 89834 is 'POINTS ENHANCES CONSUMER WEB SITES'  Points enhances consumer web sites
Customer Loyalty marketing article no. 1180 is 'TOP UK GROCERS' MARKET SHARES START SLIDING'  Top UK grocers' market shares start sliding
Customer Loyalty marketing article no. 93702 is 'CANADIAN TIRE EXPANDS FUEL REWARDS'  Canadian Tire expands fuel rewards
Customer Loyalty marketing article no. 34829 is 'NEW EXTRAS FOR MARRIOTT REWARDS MEMBERS'  New extras for Marriott Rewards members
Customer Loyalty marketing article no. 67536 is 'UKROP'S REWARDS LOYAL CUSTOMERS WITH CHEAPER FUEL'  Ukrop's rewards loyal customers with cheaper fuel
Customer Loyalty marketing article no. 69413 is 'AEROPLAN'S REORGANISATION PLANS APPROVED'  Aeroplan's reorganisation plans approved
Customer Loyalty marketing article no. 4435 is 'SPRINT OFFERS SMES A NEW LOYALTY SCHEME'  Sprint offers SMEs a new loyalty scheme
Customer Loyalty marketing article no. 7235 is 'IMPROVING THE REUSE OF MARKETING ASSETS, BY CHETAN SAIYA (CEO, ASSETLINK)'  Improving the reuse of marketing assets, by Chetan Saiya (CEO, Assetlink)
 
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Information for the week ending June 30th, 2008...

Customer Loyalty marketing article no. 70917 is 'GOOD SERVICE COUNTS MOST IN THE CREDIT CRUNCH'  Good service counts most in the credit crunch
Customer Loyalty marketing article no. 54795 is 'ONLINE GROCER USES PEAPOD TO TARGET OFFERS'  Online grocer uses Peapod to target offers
Customer Loyalty marketing article no. 11406 is 'SHEETZ HELPS DRIVERS WITH 'PUMP FIRST' ID CARDS'  Sheetz helps drivers with 'Pump First' ID cards
Customer Loyalty marketing article no. 41573 is 'UK GIFT CARD OFFERINGS SET TO DOUBLE TO 2009'  UK gift card offerings set to double to 2009
Customer Loyalty marketing article no. 97956 is 'US AIRLINE SATISFACTION DECLINING SIGNIFICANTLY'  US airline satisfaction declining significantly
Customer Loyalty marketing article no. 10111 is 'HONG KONG: PROMOTIONAL E-MAIL BOOSTS BRAND LOYALTY'  Hong Kong: promotional e-mail boosts brand loyalty
Customer Loyalty marketing article no. 47091 is 'NETHERLANDS SUPERMARKET TRIALS FINGER-TIP PAYMENTS'  Netherlands supermarket trials finger-tip payments
Customer Loyalty marketing article no. 81403 is 'BMO INCREASES AIR MILES MEMBERSHIPS & POINTS'  BMO increases Air Miles memberships & points
Customer Loyalty marketing article no. 61108 is 'GRASS ROOTS CONTRIBUTES TO ASDA'S SUCCESS'  Grass Roots contributes to Asda's success
Customer Loyalty marketing article no. 15761 is 'SATISFACTION INDEX SHOWS SHIFT TO E-CONSUMERISM'  Satisfaction index shows shift to e-consumerism
Customer Loyalty marketing article no. 6552 is 'DIVIDEND MILES BOOSTS BEACH HOLIDAY REWARDS'  Dividend Miles boosts beach holiday rewards
Customer Loyalty marketing article no. 7620 is 'HILTON HHONORS ADDS CONCERT TICKET REWARDS'  Hilton HHonors adds concert ticket rewards
Customer Loyalty marketing article no. 23111 is 'GOOD SERVICE BEATS A LOYALTY SCHEME, CANADIANS SAY'  Good service beats a loyalty scheme, Canadians say
Customer Loyalty marketing article no. 32724 is 'AEROPLAN LAUNCHES A REWARDING ONLINE MALL'  Aeroplan launches a rewarding online mall
Customer Loyalty marketing article no. 3885 is 'SELF-SERVICE A GROWING PHENOMENON IN THE US'  Self-service a growing phenomenon in the US
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 23rd, 2008...

Customer Loyalty marketing article no. 98057 is 'PIGSBACK ENTERS THE UK HIGH STREET WITH REWARD'  Pigsback enters the UK High Street with Reward
Customer Loyalty marketing article no. 56400 is 'UPROMISE & MALL NETWORKS OFFER COMPARISON SHOPPING'  Upromise & Mall Networks offer comparison shopping
Customer Loyalty marketing article no. 26625 is 'EBUCKS COALITION ACHIEVES CARBON NEUTRALITY'  eBucks coalition achieves carbon neutrality
Customer Loyalty marketing article no. 98593 is 'CASE STUDY: TARGETING THE MOBILE HISPANIC'  Case study: Targeting the mobile Hispanic
Customer Loyalty marketing article no. 29570 is 'PACKAGING GIMMICK BEHIND BOTTLE SALES UPLIFT'  Packaging gimmick behind bottle sales uplift
Customer Loyalty marketing article no. 36642 is 'HOW CUSTOMER EXPERIENCES RELATE TO EQUITY'  How customer experiences relate to equity
Customer Loyalty marketing article no. 35751 is 'CHASE UNVEILS NEW BANKING LOYALTY PROGRAMME'  Chase unveils new banking loyalty programme
Customer Loyalty marketing article no. 19729 is 'NEW HSBC CARD APPEALS TO GREEN CONSCIENCE'  New HSBC card appeals to green conscience
Customer Loyalty marketing article no. 67795 is 'TAM & AIR CANADA FFPS SET TO RECIPROCATE'  TAM & Air Canada FFPs set to reciprocate
Customer Loyalty marketing article no. 42292 is 'WHY PROMOTIONAL RESPONSIVENESS IS RISING SHARPLY'  Why promotional responsiveness is rising sharply
Customer Loyalty marketing article no. 1444 is 'KIOSKCOM SHOW TO HIGHLIGHT RETAIL DIGITAL SIGNAGE'  KioskCom show to highlight retail digital signage
Customer Loyalty marketing article no. 70872 is 'IPOINTS COALITION ADDS HEALTHY NEW PARTNERS'  iPoints coalition adds healthy new partners
Customer Loyalty marketing article no. 56355 is 'CANADIAN REGIONAL AIRLINE LAUNCHES LOYALTY SCHEME'  Canadian regional airline launches loyalty scheme
Customer Loyalty marketing article no. 34329 is 'CAA & PETRO-POINTS TO REWARD ONTARIO DRIVERS'  CAA & Petro-Points to reward Ontario drivers
Customer Loyalty marketing article no. 73849 is 'AIR MILES CANADA'S LOYALTY MALL SIGNS WEIGHTWATCHERS'  Air Miles Canada's loyalty mall signs WeightWatchers
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 16th, 2008...

Customer Loyalty marketing article no. 49997 is 'COLLOQUY LAUNCHES A US RETAIL LOYALTY INDEX'  Colloquy launches a US retail loyalty index
Customer Loyalty marketing article no. 76700 is 'US AIRWAYS CHARGES FREQUENT FLYERS FOR REWARDS'  US Airways charges frequent flyers for rewards
Customer Loyalty marketing article no. 15285 is 'IS MOST MARKETING SPEND REALLY GOING ONLINE?'  Is most marketing spend really going online?
Customer Loyalty marketing article no. 82172 is 'ALLIANCE DATA OPENS CUSTOMER ANALYTICS UNIT'  Alliance Data opens customer analytics unit
Customer Loyalty marketing article no. 81509 is 'SATMETRIX TO BUILD NEW WESCORP LOYALTY SCHEME'  Satmetrix to build new WesCorp loyalty scheme
Customer Loyalty marketing article no. 50710 is 'FOUR IDEAS FOR BETTER BRAND EXPERIENCES'  Four ideas for better brand experiences
Customer Loyalty marketing article no. 24412 is 'MOBILE SERVICE PROVIDERS RISKING THEIR LOYALTY'  Mobile service providers risking their loyalty
Customer Loyalty marketing article no. 76750 is 'EXPERTS IDENTIFY CARD MARKETING TRENDS & THREATS'  Experts identify card marketing trends & threats
Customer Loyalty marketing article no. 38430 is 'AT&T LAUNCHES SMALL BUSINESS REWARDS CARD'  AT&T launches small business rewards card
Customer Loyalty marketing article no. 62592 is 'WHY FINANCIAL SERVICE CUSTOMERS INTEND TO CHURN'  Why financial service customers intend to churn
Customer Loyalty marketing article no. 90104 is 'PARENTING GROUP'S NEW SUBSCRIBER LOYALTY SCHEME'  Parenting Group's new subscriber loyalty scheme
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 9th, 2008...

Customer Loyalty marketing article no. 94785 is 'SOUTH AFRICAN AIRLINE LAUNCHES LOYALTY CLUB'  South African airline launches loyalty club
Customer Loyalty marketing article no. 67678 is 'WI-FI REWARDS FOR LOYAL STARBUCKS CUSTOMERS'  Wi-Fi rewards for loyal Starbucks customers
Customer Loyalty marketing article no. 75559 is 'SOCIAL MEDIA TO STEAL BUDGET FROM ONLINE ADS?'  Social media to steal budget from online ads?
Customer Loyalty marketing article no. 44052 is 'PARKING INDUSTRY GAINS NEW LOYALTY PLATFORM'  Parking industry gains new loyalty platform
Customer Loyalty marketing article no. 21217 is 'NEW US CAR DEALER LOYALTY PLATFORM LAUNCHES'  New US car dealer loyalty platform launches
Customer Loyalty marketing article no. 16281 is 'UK DOWNTURN STARTS TO BITE NON-GROCERY SALES'  UK downturn starts to bite non-grocery sales
Customer Loyalty marketing article no. 98299 is 'POINTS.COM ENHANCES AMEX MEMBERSHIP REWARDS'  Points.com enhances Amex Membership Rewards
Customer Loyalty marketing article no. 33548 is 'RETIREMENT PLANNERS OFFERED NEW LOYALTY SCHEME'  Retirement planners offered new loyalty scheme
Customer Loyalty marketing article no. 27803 is 'IT GUIDELINES FOR MORE AGILE MARKETING'  IT guidelines for more agile marketing
Customer Loyalty marketing article no. 90291 is 'IHG REWARDS LOYAL GUESTS WITH CAR RENTALS'  IHG rewards loyal guests with car rentals
Customer Loyalty marketing article no. 32353 is 'ADVANTAGE RENT-A-CAR TO OFFER SKYMILES'  Advantage Rent-a-Car to offer SkyMiles
Customer Loyalty marketing article no. 79610 is 'STUDY REVEALS ASPIRING CONSUMERS' MAIN MOTIVATORS'  Study reveals aspiring consumers' main motivators
Customer Loyalty marketing article no. 84723 is 'WHAT'S E-COMMERCE'S ROLE IN THE CUSTOMER EXPERIENCE?'  What's e-commerce's role in the customer experience?
Customer Loyalty marketing article no. 77246 is 'AEROPLAN TO BECOME GROUPE AEROPLAN INC.'  Aeroplan to become Groupe Aeroplan Inc.
Customer Loyalty marketing article no. 99677 is 'ALOFT HOTELS OFFER QUADRUPLE STARPOINTS'  Aloft hotels offer quadruple Starpoints
 
Read the marketing and loyalty reports for this week
 

Information for the week ending June 2nd, 2008...

Customer Loyalty marketing article no. 52957 is 'KEY LESSONS LEARNED FROM RETAIL RFID TRIALS'  Key lessons learned from retail RFID trials
Customer Loyalty marketing article no. 94209 is 'STRATEGIES FOR 'SINGLE PURCHASE' CUSTOMER LOYALTY'  Strategies for 'single purchase' customer loyalty
Customer Loyalty marketing article no. 97009 is 'UK'S GREEN REWARDS SCHEME SET TO GO PUBLIC'  UK's Green Rewards scheme set to go public
Customer Loyalty marketing article no. 8937 is 'CUSTOMER RETENTION IS VITAL TO E-RETAIL SURVIVAL'  Customer retention is vital to e-retail survival
Customer Loyalty marketing article no. 27904 is 'CAN MARKETERS DIFFERENTIATE THROUGH FEEDBACK?'  Can marketers differentiate through feedback?
Customer Loyalty marketing article no. 17886 is 'BUDGET PASSES US$3M IN BUSINESS REBATES'  Budget passes US$3m in business rebates
Customer Loyalty marketing article no. 93191 is 'ARE PERSONAL RELATIONSHIPS THE BEST MODEL FOR LOYALTY?'  Are personal relationships the best model for loyalty?
Customer Loyalty marketing article no. 23359 is 'BORDERS' CONCEPT STORE TO PAMPER CUSTOMERS'  Borders' concept store to pamper customers
Customer Loyalty marketing article no. 59416 is 'GSN REPORTS SUCCESS OF LOYALTY-BASED ADS'  GSN reports success of loyalty-based ads
Customer Loyalty marketing article no. 91896 is 'GIFT CARDS GAIN GREATER CONSUMER POPULARITY'  Gift cards gain greater consumer popularity
Customer Loyalty marketing article no. 28877 is 'BANK OF MONTREAL REVEALS ITS TOP 10 REWARDS'  Bank of Montreal reveals its top 10 rewards
Customer Loyalty marketing article no. 17936 is 'UNITED & JET AIRWAYS SIGN FFP PARTNERSHIP'  United & Jet Airways sign FFP partnership
Customer Loyalty marketing article no. 16337 is 'COULD BRAND CLUBS BE THE FUTURE OF CUSTOMER LOYALTY?'  Could brand clubs be the future of customer loyalty?
Customer Loyalty marketing article no. 77220 is 'LOYALTY LAB PARTNERS WITH EQUIFAX FOR BETTER CRM'  Loyalty Lab partners with Equifax for better CRM
Customer Loyalty marketing article no. 94569 is 'CITY PAYMENT CARD OFFERS INSTANT REWARDS'  City payment card offers instant rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending May 26th, 2008...

Customer Loyalty marketing article no. 86201 is 'LOYALTY DATA DRIVES THE MOST RELEVANT OFFERS'  Loyalty data drives the most relevant offers
Customer Loyalty marketing article no. 95814 is 'SURVEY TO UNCOVER RETAIL CUSTOMER LOYALTY NEEDS'  Survey to uncover retail customer loyalty needs
Customer Loyalty marketing article no. 66975 is 'GIVEX LAUNCHES SKU-BASED LOYALTY PLATFORM'  Givex launches SKU-based loyalty platform
Customer Loyalty marketing article no. 72189 is 'LOYALTYMATCH LAUNCHES NON-PROFIT ONLINE FUNDRAISER'  LoyaltyMatch launches non-profit online fundraiser
Customer Loyalty marketing article no. 86074 is 'CHOICE PRIVILEGES OFFERS SUMMER BONUS POINTS'  Choice Privileges offers summer bonus points
Customer Loyalty marketing article no. 44418 is 'PAYBACK'S TRAVEL WEB SITE WINS PRAISE FOR VALUE'  PayBack's travel web site wins praise for value
Customer Loyalty marketing article no. 63157 is 'FACTORS INFLUENCING WEALTHY WOMEN'S RETAIL HABITS'  Factors influencing wealthy women's retail habits
Customer Loyalty marketing article no. 61685 is 'MARKETER OFFERS HIS CLIENTS POINTS TOWARD YACHT CRUISES'  Marketer offers his clients points toward yacht cruises
Customer Loyalty marketing article no. 92660 is 'KEEP THE CHANGE SAVES ITS BILLIONTH DOLLAR'  Keep The Change saves its billionth dollar
Customer Loyalty marketing article no. 18428 is 'RETAILER'S LOYALTY DATA PROVIDES CLUSTERED INSIGHTS'  Retailer's loyalty data provides clustered insights
Customer Loyalty marketing article no. 23769 is 'PENTAGON PETS JOINS OCTOPUS REWARDS'  Pentagon Pets joins Octopus Rewards
Customer Loyalty marketing article no. 7747 is 'WYNDHAM REWARDS AWARDS WEEKLY SUMMER PRIZES'  Wyndham Rewards awards weekly summer prizes
Customer Loyalty marketing article no. 49581 is 'THE BENEFITS OF AN FFP IN TIMES OF RECESSION'  The benefits of an FFP in times of recession
Customer Loyalty marketing article no. 78825 is 'SMARTER SERVICE FOR BOOTS ADVANTAGE CARD MEMBERS'  Smarter service for Boots Advantage Card members
Customer Loyalty marketing article no. 64535 is 'HILTON HHONORS RUNS SUMMER OFFER WITH BUDGET'  Hilton HHonors runs summer offer with Budget
 
Read the marketing and loyalty reports for this week
 

Information for the week ending May 19th, 2008...

Customer Loyalty marketing article no. 17229 is 'ANGUS & ROBERTSON LAUNCHES BOOK LOYALTY SCHEME'  Angus & Robertson launches book loyalty scheme
Customer Loyalty marketing article no. 21761 is 'EBUCKS OFFERS 25% REBATE ON KULULA FLIGHTS'  eBucks offers 25% rebate on Kulula flights
Customer Loyalty marketing article no. 55050 is 'INDIAN RETAILERS NEED MORE DATA-BASED INSIGHTS'  Indian retailers need more data-based insights
Customer Loyalty marketing article no. 9929 is 'CISCO ROLLS OUT NEW DISTRIBUTOR REWARDS SCHEME'  Cisco rolls out new distributor rewards scheme
Customer Loyalty marketing article no. 18733 is 'EASY SAVINGS HELPS BUSINESSES WITH FUEL COSTS'  Easy Savings helps businesses with fuel costs
Customer Loyalty marketing article no. 64131 is 'CUSTOMER EXPERIENCES STILL BEING MISMANAGED'  Customer experiences still being mismanaged
Customer Loyalty marketing article no. 84021 is 'BONUS PROMOTION FOR PRIORITY CLUB MEMBERS'  Bonus promotion for Priority Club members
Customer Loyalty marketing article no. 24352 is 'HUGE POTENTIAL REMAINS FOR DEBIT CARD LOYALTY'  Huge potential remains for debit card loyalty
Customer Loyalty marketing article no. 50246 is 'EBUCKS REFUNDS POINTS FOR FAILED AIRLINE TICKETS'  eBucks refunds points for failed airline tickets
Customer Loyalty marketing article no. 19447 is 'AEROPLAN AIMS TO CONVERT INTO A CORPORATION'  Aeroplan aims to convert into a corporation
Customer Loyalty marketing article no. 93148 is 'CHOICE PRIVILEGES REWARDS EXPANDS INTO EUROPE'  Choice Privileges Rewards expands into Europe
 
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Information for the week ending May 12th, 2008...

Customer Loyalty marketing article no. 19630 is '1TO1 MARKETING TO CHANGE RADICALLY BY 2020'  1to1 marketing to change radically by 2020
Customer Loyalty marketing article no. 17235 is 'AUSTRALIAN BOOKSELLER UNVEILS LOYALTY SCHEME'  Australian bookseller unveils loyalty scheme
Customer Loyalty marketing article no. 71304 is 'STUDY CONFIRMS A LACK OF WIN-BACK STRATEGIES'  Study confirms a lack of win-back strategies
Customer Loyalty marketing article no. 29420 is 'JET AIRWAYS JOINS ASIA MILES'  Jet Airways joins Asia Miles
Customer Loyalty marketing article no. 62936 is 'TECHNOLOGY TO HELP FULFIL SHOPPERS' REAL NEEDS'  Technology to help fulfil shoppers' real needs
Customer Loyalty marketing article no. 35829 is 'MYSUPERMARKET EXTENDS IPOINTS PARTNERSHIP'  MySupermarket extends iPoints partnership
Customer Loyalty marketing article no. 62405 is 'US SUPERMARKETS' LOYALTY PARTICIPATION RATES'  US supermarkets' loyalty participation rates
Customer Loyalty marketing article no. 12203 is 'REPORT EXAMINES LEADING LOYALTY SCHEME FEATURES'  Report examines leading loyalty scheme features
Customer Loyalty marketing article no. 62810 is 'FOOTBALL CLUB ADDS LOYALTY TO MEMBERSHIP CARDS'  Football club adds loyalty to membership cards
Customer Loyalty marketing article no. 78200 is 'LOYALTY SCHEME FATIGUE REACHES A NEW LEVEL'  Loyalty scheme fatigue reaches a new level
 
Read the marketing and loyalty reports for this week
 

Information for the week ending May 5th, 2008...

Customer Loyalty marketing article no. 20394 is 'GREEN MARKETING TO DRIVE MORE CAMPAIGNS ONLINE'  Green marketing to drive more campaigns online
Customer Loyalty marketing article no. 8417 is 'NECTAR ADDS NEW RACECOURSE REWARDS'  Nectar adds new racecourse rewards
Customer Loyalty marketing article no. 52210 is 'UK SEARCH MARKETING ACTIVITY SET TO BOOM'  UK search marketing activity set to boom
Customer Loyalty marketing article no. 94272 is 'AIR CHINA & AIRPLUS OFFER NEW PAYMENT OPTION'  Air China & AirPlus offer new payment option
Customer Loyalty marketing article no. 41529 is 'VIRGIN HEALTHMILES OPENS E-SHOPPING REWARDS MALL'  Virgin HealthMiles opens e-shopping rewards mall
Customer Loyalty marketing article no. 45011 is 'STUDY LINKS BRAND LOYALTY TO CUSTOMER CARE'  Study links brand loyalty to customer care
Customer Loyalty marketing article no. 37534 is 'UNLIMITED MESSAGING AIDS MOBILE NETWORK LOYALTY'  Unlimited messaging aids mobile network loyalty
Customer Loyalty marketing article no. 59965 is 'MARRIOTT REWARDS TAKES TEN FREDDIE AWARDS'  Marriott Rewards takes ten Freddie Awards
Customer Loyalty marketing article no. 86441 is 'NEW INSIGHTS INTO PAYMENT CARD LOYALTY'  New insights into payment card loyalty
Customer Loyalty marketing article no. 14876 is 'MARKETERS OVERLOOKING A VITAL CONSUMER SEGMENT'  Marketers overlooking a vital consumer segment
Customer Loyalty marketing article no. 56129 is 'SUPERSHUTTLE & NORTHWEST PARTNER FOR REWARDS'  SuperShuttle & Northwest partner for rewards
Customer Loyalty marketing article no. 51066 is 'ONLINE LEAD GENERATION DRIVES CATALOGUE SALES'  Online lead generation drives catalogue sales
Customer Loyalty marketing article no. 69224 is 'AUTOMATED MARKETING TO BE 'BIGGER THAN CRM'?'  Automated marketing to be 'bigger than CRM'?
Customer Loyalty marketing article no. 14750 is 'DELTA LAUNCHES ONLINE SKYMILES REWARDS MALL'  Delta launches online SkyMiles rewards mall
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 28th, 2008...

Customer Loyalty marketing article no. 74392 is 'UK CLAMPS DOWN ON WOM... US TO FOLLOW?'  UK clamps down on WOM... US to follow?
Customer Loyalty marketing article no. 78001 is 'RONA RENEWS AIR MILES CANADA PARTNERSHIP'  Rona renews Air Miles Canada partnership
Customer Loyalty marketing article no. 40616 is 'MOST CUSTOMER REVIEWS FOUND TO BE POSITIVE'  Most customer reviews found to be positive
Customer Loyalty marketing article no. 73096 is 'CONSUMERS OVERLY-CYNICAL THANKS TO GREENWASHING'  Consumers overly-cynical thanks to greenwashing
Customer Loyalty marketing article no. 83518 is 'Q INTERACTIVE STARTS ONLINE LEAD GENERATION IN UK'  Q Interactive starts online lead generation in UK
Customer Loyalty marketing article no. 99136 is 'CONSUMER FEEDBACK TO EXPOSE ROGUE RETAILERS'  Consumer feedback to expose rogue retailers
Customer Loyalty marketing article no. 97536 is 'MARKETERS STILL 'FLYING BLIND' WITH CUSTOMER DATA'  Marketers still 'flying blind' with customer data
Customer Loyalty marketing article no. 58420 is 'CANADIAN TIRE MONEY GOES CONTACTLESS'  Canadian Tire Money goes contactless
Customer Loyalty marketing article no. 75769 is 'HOW RESTAURANT MANAGERS CAN IMPACT GUEST LOYALTY'  How restaurant managers can impact guest loyalty
Customer Loyalty marketing article no. 70606 is 'STUDY UNCOVERS THE MAIN DRIVERS OF B2B LOYALTY'  Study uncovers the main drivers of B2B loyalty
Customer Loyalty marketing article no. 67401 is 'KROGER OFFERS FREE GROCERIES WITH GIFT CARDS'  Kroger offers free groceries with gift cards
Customer Loyalty marketing article no. 77014 is 'EBUCKS DONATES 2,500 TREES TO HOUSING PROJECT'  eBucks donates 2,500 trees to housing project
Customer Loyalty marketing article no. 21617 is 'CREDIT CARD LOYALTY MUST ADAPT, EXPERTS WARN'  Credit card loyalty must adapt, experts warn
Customer Loyalty marketing article no. 53389 is 'UK LOYALTY SCHEMES GREW 250% OVER TEN YEARS'  UK loyalty schemes grew 250% over ten years
Customer Loyalty marketing article no. 67275 is 'BROADWAY OFFICIALLY ADOPTS AUDIENCE REWARDS'  Broadway officially adopts Audience Rewards
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 21st, 2008...

Customer Loyalty marketing article no. 44357 is 'MAKING OR BREAKING THE EMOTIONAL LOYALTY BOND'  Making or breaking the emotional loyalty bond
Customer Loyalty marketing article no. 42885 is 'ECOPERKS LOYALTY SCHEME AIDS GREEN LIVING'  EcoPerks loyalty scheme aids green living
Customer Loyalty marketing article no. 73860 is 'REWARD PATHS TARGETS US LOYALTY MARKET'  Reward Paths targets US loyalty market
Customer Loyalty marketing article no. 99628 is 'COMPANIES FAILING TO UNLOCK THE VALUE OF THEIR DATA'  Companies failing to unlock the value of their data
Customer Loyalty marketing article no. 4969 is 'AMEX LAUNCHES TRAVEL REWARDS CREDIT CARD'  Amex launches travel rewards credit card
Customer Loyalty marketing article no. 88946 is 'CLASH REPORTS ON CAR SALES LEAD GENERATION'  Clash reports on car sales lead generation
Customer Loyalty marketing article no. 30781 is 'NPS BENCHMARKS LOYALTY IN FOUR MARKETS'  NPS benchmarks loyalty in four markets
Customer Loyalty marketing article no. 60025 is 'SHOPPERS TO BAG MORE GREEN REWARDS POINTS'  Shoppers to bag more green rewards points
Customer Loyalty marketing article no. 45735 is 'SCOTIABANK REWARDS SMALL BUSINESS TRAVELLERS'  Scotiabank rewards small business travellers
Customer Loyalty marketing article no. 33859 is 'VESDIA ADDS NEW BRANDS TO MERCHANT NETWORK'  Vesdia adds new brands to merchant network
Customer Loyalty marketing article no. 99014 is 'WHAT ARE THE TOP COMPUTER INDUSTRY BRANDS?'  What are the top computer industry brands?
Customer Loyalty marketing article no. 3547 is 'BEST WESTERN COURTS HARLEY-DAVIDSON RIDERS'  Best Western courts Harley-Davidson riders
Customer Loyalty marketing article no. 36836 is 'UK FOOTBALL FANS TO SHOW LOYALTY WITH TEAMCARDS'  UK football fans to show loyalty with TeamCards
Customer Loyalty marketing article no. 91715 is 'DREAM REWARDS AND DISNEY OFFER KIDS REWARDS'  Dream Rewards and Disney offer kids rewards
Customer Loyalty marketing article no. 520 is 'AIR MILES CANADA LAUNCHES MAGAZINE & GIFT CARDS'  Air Miles Canada launches magazine & gift cards
 
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Information for the week ending April 14th, 2008...

Customer Loyalty marketing article no. 39250 is 'RETAIL RFID TECHNOLOGY: ALL HYPE OR REAL BENEFITS?'  Retail RFID technology: All hype or real benefits?
Customer Loyalty marketing article no. 6138 is 'LEGOLAND JOINS THE PAYBACK PROGRAMME'  Legoland joins the Payback programme
Customer Loyalty marketing article no. 32032 is 'HSBC & LOYALTY LAB TEAM UP ON MERCHANT TOOLS'  HSBC & Loyalty Lab team up on merchant tools
Customer Loyalty marketing article no. 74675 is 'E-RETAILER SUMMIT STUDY IDENTIFIES NEW TRENDS'  E-retailer summit study identifies new trends
Customer Loyalty marketing article no. 74934 is 'SHELL GASOLINE CARD ENTICES NEW USERS'  Shell Gasoline Card entices new users
Customer Loyalty marketing article no. 27273 is 'NEW PAYMENT CARD ID-BASED LOYALTY PLATFORM'  New payment card ID-based loyalty platform
Customer Loyalty marketing article no. 62394 is 'CONSUMERS PLAN TO INCREASE COUPON USAGE'  Consumers plan to increase coupon usage
Customer Loyalty marketing article no. 86557 is 'WALLSTREET DIRECT TO REWARD REFERRALS'  WallStreet Direct to reward referrals
Customer Loyalty marketing article no. 40627 is 'ONLINE AUCTION FOR WORLDPERKS MEMBERS'  Online auction for WorldPerks members
Customer Loyalty marketing article no. 72184 is 'EBUCKS TOPS FINANCIAL SERVICES LOYALTY SURVEY'  eBucks tops financial services loyalty survey
Customer Loyalty marketing article no. 32259 is 'WESTJET CONTINUES AIR MILES CANADA PARTNERSHIP'  WestJet continues Air Miles Canada partnership
Customer Loyalty marketing article no. 78593 is 'TURKISH AIRLINES BECOMES AEROPLAN PARTNER'  Turkish Airlines becomes Aeroplan partner
Customer Loyalty marketing article no. 31728 is 'IT'S NOT JUST THE LOYALTY DATA - IT'S HOW YOU USE IT'  It's not just the loyalty data - it's how you use it
Customer Loyalty marketing article no. 81525 is 'BUDWEISER LAUNCHES LOYALTY CREDIT CARD'  Budweiser launches loyalty credit card
Customer Loyalty marketing article no. 32133 is 'MARRIOTT REWARDS SAYS 'REDEEM FOR ANYTHING''  Marriott Rewards says 'redeem for anything'
 
Read the marketing and loyalty reports for this week
 

Information for the week ending April 7th, 2008...

Customer Loyalty marketing article no. 35773 is 'TWO KEY FACTORS FOR E-RETAIL LOYALTY & SATISFACTION'  Two key factors for e-retail loyalty & satisfaction
Customer Loyalty marketing article no. 71021 is 'UK-BASED GREEN LOYALTY SCHEME LAUNCHES IN USA'  UK-based green loyalty scheme launches in USA
Customer Loyalty marketing article no. 38718 is 'UK SUPERMARKETS REPORT 7% SALES GROWTH'  UK supermarkets report 7% sales growth
Customer Loyalty marketing article no. 2965 is 'COUPON REDEMPTION DECLINE STOPPED IN 2007'  Coupon redemption decline stopped in 2007
Customer Loyalty marketing article no. 71584 is 'MARRIOTT REWARDS ADDS CLEAR CARD FOR THE ELITE'  Marriott Rewards adds Clear Card for the Elite
Customer Loyalty marketing article no. 92283 is 'KEININGHAM & AKSOY TO EXPLAIN THEIR 'LOYALTY CURE''  Keiningham & Aksoy to explain their 'loyalty cure'
Customer Loyalty marketing article no. 97396 is 'TIME FOR MARKETERS TO FIX THE 'REPORT SPAM' BUTTON?'  Time for marketers to fix the 'report spam' button?
Customer Loyalty marketing article no. 89919 is 'COMMUNICATION BEATS PAY FOR KEEPING STAFF LOYAL'  Communication beats pay for keeping staff loyal
Customer Loyalty marketing article no. 12351 is 'CUSTOMER FOCUS INITIATIVES ARE NOT OFTEN SUCCESSFUL'  Customer focus initiatives are not often successful
Customer Loyalty marketing article no. 63753 is 'NET PROMOTER SHOWS WORD-OF-MOUTH'S VALUE'  Net Promoter shows word-of-mouth's value
Customer Loyalty marketing article no. 92188 is 'ALOHA AIRLINES' LOYALTY PROGRAMMES TO CONTINUE'  Aloha Airlines' loyalty programmes to continue
Customer Loyalty marketing article no. 652 is 'MARITZ MOTIVATION PARTNERS WITH OURENERGY'  Maritz Motivation partners with OurEnergy
Customer Loyalty marketing article no. 3452 is 'HOW 'TRANSPROMO' CAN IMPROVE ON RELATIONSHIPS'  How 'transpromo' can improve on relationships
Customer Loyalty marketing article no. 21610 is 'MARRIOTT REWARDS OFFERS UNPLANNED WALK-IN REDEMPTIONS'  Marriott Rewards offers unplanned walk-in redemptions
Customer Loyalty marketing article no. 85829 is 'FNB LOSES COURT BATTLE OVER REWARDING ACCOUNTS'  FNB loses court battle over rewarding accounts
 
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Information for the week ending March 31st, 2008...

Customer Loyalty marketing article no. 32423 is 'CUSTOMERS SEEK MORE 'BRAND CUSTOMISATION''  Customers seek more 'brand customisation'
Customer Loyalty marketing article no. 36032 is 'CONSUMERS VALUE SECURITY MORE THAN REWARDS ONLINE'  Consumers value security more than rewards online
Customer Loyalty marketing article no. 92415 is 'LINDA EXTENDS PAYBACK PARTNERSHIP 'INDEFINITELY''  LINDA extends PayBack partnership 'indefinitely'
Customer Loyalty marketing article no. 4570 is 'E-MAIL CUSTOMER SERVICE RUINING GOOD RELATIONSHIPS'  E-mail customer service ruining good relationships
Customer Loyalty marketing article no. 41550 is 'GREEN REWARDS CONTINUES UK LAUNCH PREPARATION'  Green Rewards continues UK launch preparation
Customer Loyalty marketing article no. 75862 is 'UK FOOTBALL CLUB LAUNCHES PAYPASS SEASON CARD'  UK football club launches PayPass season card
Customer Loyalty marketing article no. 55568 is 'SOUTH AFRICA: EBUCKS GOES EVEN GREENER'  South Africa: eBucks goes even greener
Customer Loyalty marketing article no. 16452 is 'MARKETING STILL TO PROVE ITS REAL VALUE'  Marketing still to prove its real value
Customer Loyalty marketing article no. 1011 is 'COLORADO RAPIDS' CONTACTLESS MINI REWARD CARD'  Colorado Rapids' contactless mini reward card
Customer Loyalty marketing article no. 2080 is 'REALLY SIMPLE UNVEILS WHITE LABEL HOSTED CRM'  Really Simple unveils white label hosted CRM
Customer Loyalty marketing article no. 98874 is 'WHEN TO USE PRICING TO RETAIN OR ACQUIRE CUSTOMERS'  When to use pricing to retain or acquire customers
Customer Loyalty marketing article no. 27183 is 'EUROPE MISSING OUT ON STATEMENT MARKETING'  Europe missing out on statement marketing
Customer Loyalty marketing article no. 98343 is 'E-RETAIL SATISFACTION REMAINS HIGH, STUDY FINDS'  E-retail satisfaction remains high, study finds
Customer Loyalty marketing article no. 11420 is 'KEY FACTORS FOR BUILDING STRONG FFP RELATIONSHIPS'  Key factors for building strong FFP relationships
Customer Loyalty marketing article no. 19074 is 'AIR MILES CANADA AIDS THE 'KIDS HELP PHONE''  Air Miles Canada aids the 'Kids Help Phone'
Customer Loyalty marketing article no. 50859 is 'ETISALAT LAUNCHES CELLPHONE REWARDS SCHEME'  Etisalat launches cellphone rewards scheme
 
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Information for the week ending March 24th, 2008...

Customer Loyalty marketing article no. 19611 is 'HOW CAN LUXURY BRANDS SURVIVE THE DOWNTURN?'  How can luxury brands survive the downturn?
Customer Loyalty marketing article no. 50587 is 'TOP US BRANDS FOR 2008 REVEAL WINNERS AND LOSERS'  Top US brands for 2008 reveal winners and losers
Customer Loyalty marketing article no. 24870 is 'PAY BY TOUCH TO CEASE BIOMETRIC TRANSACTIONS'  Pay By Touch to cease biometric transactions
Customer Loyalty marketing article no. 30210 is 'STARBUCKS' NEW LOYALTY SCHEME & E-COMMUNITY'  Starbucks' new loyalty scheme & e-community
Customer Loyalty marketing article no. 14189 is 'THE NEED TO ADDRESS BAD SURVEY TECHNIQUE'  The need to address bad survey technique
Customer Loyalty marketing article no. 62254 is 'QVC EXTENDS CUSTOMER VOICE ACROSS CHANNELS'  QVC extends customer voice across channels
Customer Loyalty marketing article no. 36751 is 'KROGER ADOPTS AOL'S ONLINE COUPON SERVICE'  Kroger adopts AOL's online coupon service
Customer Loyalty marketing article no. 95903 is 'ARE MOBILE COUPONS GAINING POPULARITY AT LAST?'  Are mobile coupons gaining popularity at last?
Customer Loyalty marketing article no. 91889 is 'AEROPLAN TAKES 'ACQUISITION INNOVATION' AWARD'  Aeroplan takes 'acquisition innovation' award
Customer Loyalty marketing article no. 50814 is 'OAK CREEK HOMES REWARDS CUSTOMERS WITH CASH'  Oak Creek Homes rewards customers with cash
Customer Loyalty marketing article no. 28788 is 'CONSUMERS HUNGRY FOR INTERNET-PRINTABLE COUPONS'  Consumers hungry for internet-printable coupons
Customer Loyalty marketing article no. 68309 is 'YOUNG CONSUMERS SPURN NEWSPAPERS FOR THE WEB'  Young consumers spurn newspapers for the web
Customer Loyalty marketing article no. 68441 is 'NEWEGG HANDS OUT CUSTOMER APPRECIATION PRIZES'  Newegg hands out customer appreciation prizes
Customer Loyalty marketing article no. 50687 is 'CONSUMERS ENTHUSIASTIC ABOUT NEW TECHNOLOGIES'  Consumers enthusiastic about new technologies
Customer Loyalty marketing article no. 77390 is 'UNITED OFFERS MAJOR PRIZE FOR EARNING MORE MILES'  United offers major prize for earning more miles
Customer Loyalty marketing article no. 91049 is 'INOWTV TO PAY VIEWERS FOR WATCHING ADVERTS'  iNowTV to pay viewers for watching adverts
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 17th, 2008...

Customer Loyalty marketing article no. 57273 is 'E-MAIL DELIVERABILITY STILL A MARKETER'S HEADACHE'  E-mail deliverability still a marketer's headache
Customer Loyalty marketing article no. 32706 is 'SPIRIT AIRLINES' FFP LAUNCHES ONLINE MALL'  Spirit Airlines' FFP launches online mall
Customer Loyalty marketing article no. 52246 is 'CONTINENTAL ADDS LATIN AMERICAN CHECK-IN KIOSKS'  Continental adds Latin American check-in kiosks
Customer Loyalty marketing article no. 4585 is 'DIGITAL CUSTOMER ENGAGEMENT WINS IN A DOWNTURN'  Digital customer engagement wins in a downturn
Customer Loyalty marketing article no. 21012 is 'CARLSON WINS ACCLAIM AT THE PAYBEFORE AWARDS'  Carlson wins acclaim at the Paybefore Awards
Customer Loyalty marketing article no. 38942 is 'ASSETLINK BUYS CITAT'S MOM SOFTWARE BUSINESS'  Assetlink buys Citat's MOM software business
Customer Loyalty marketing article no. 93012 is 'COMMODITISED FFPS TO FIND THEIR VALUE IN DATA'  Commoditised FFPs to find their value in data
Customer Loyalty marketing article no. 30802 is 'DMA STUDY FINDS EMAIL DELIVERY RATES IMPROVING'  DMA study finds email delivery rates improving
Customer Loyalty marketing article no. 9572 is 'LATEST UK SUPERMARKET MARKET SHARE UPDATE'  Latest UK supermarket market share update
Customer Loyalty marketing article no. 55905 is 'RETAILERS FOCUS ON INTEGRATING POS & LOYALTY'  Retailers focus on integrating POS & loyalty
Customer Loyalty marketing article no. 90344 is 'QATAR ADDS MORE FFP SIGN-UP KIOSKS AT DOHA'  Qatar adds more FFP sign-up kiosks at Doha
Customer Loyalty marketing article no. 7353 is 'UTANGO LAUNCHES CO-BRANDED REWARDS CREDIT CARD'  UTango launches co-branded rewards credit card
Customer Loyalty marketing article no. 84517 is 'FACTORS THAT CREATE LOYALTY TO ONLINE RETAILERS'  Factors that create loyalty to online retailers
Customer Loyalty marketing article no. 79581 is 'SCTN LOYALTY PLATFORM GAINS SMARTER FEATURES'  SCTN loyalty platform gains smarter features
Customer Loyalty marketing article no. 86527 is 'KAMPGROUNDS OF AMERICA LAUNCHES REWARDS CARD'  Kampgrounds of America launches rewards card
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 10th, 2008...

Customer Loyalty marketing article no. 16031 is 'FREQUENT FLYERS NOW SEEK MILES+CASH REDEMPTIONS'  Frequent flyers now seek miles+cash redemptions
Customer Loyalty marketing article no. 53592 is 'MILLER LAUNCHES HIGH LIFE EXTRAS REWARD SCHEME'  Miller launches High Life Extras reward scheme
Customer Loyalty marketing article no. 22212 is 'UK'S IPOINTS COALITION SIGNS UP GADGET SELLER'  UK's iPoints coalition signs up gadget seller
Customer Loyalty marketing article no. 42911 is 'ONLINE REWARDS SCHEME OFFERS WEEKLY JACKPOTS'  Online rewards scheme offers weekly jackpots
Customer Loyalty marketing article no. 54256 is 'CASHBACK REWARDS FOR MEXICAN FOOD FANS'  Cashback rewards for Mexican food fans
Customer Loyalty marketing article no. 65474 is 'VOIP-PAL OFFERS ITS CUSTOMERS AIRINCENTIVES'  VoIP-PAL offers its customers AirIncentives
Customer Loyalty marketing article no. 87904 is 'REWARDS SCHEMES FAILING TO ENGAGE CUSTOMERS?'  Rewards schemes failing to engage customers?
Customer Loyalty marketing article no. 20613 is 'DEALERMILES PARTNERS WITH THANKS AGAIN'  DealerMiles partners with Thanks Again
Customer Loyalty marketing article no. 16258 is 'DELTA ADDS NEW WAYS TO REDEEM SKYMILES'  Delta adds new ways to redeem SkyMiles
Customer Loyalty marketing article no. 57510 is 'LMG'S INSIGHTS UNIT UPGRADES DATABASE'  LMG's insights unit upgrades database
Customer Loyalty marketing article no. 79005 is 'TIVO REWARDS PROGRAMME SET TO CLOSE'  Tivo Rewards programme set to close
Customer Loyalty marketing article no. 97163 is 'FUTURA REWARDS SIGNS MORTGAGE INTELLIGENCE'  Futura Rewards signs Mortgage Intelligence
Customer Loyalty marketing article no. 42689 is 'SOCIAL MEDIA NOW VITAL TO CUSTOMER DIALOGUE'  Social media now vital to customer dialogue
Customer Loyalty marketing article no. 6114 is 'AEROMEXICO DEPLOYS 32 SELF CHECK-IN KIOSKS'  AeroMexico deploys 32 self check-in kiosks
Customer Loyalty marketing article no. 56493 is 'INTERCONTINENTAL HOTELS TO STAY WITH AIR MILES'  InterContinental Hotels to stay with Air Miles
 
Read the marketing and loyalty reports for this week
 

Information for the week ending March 3rd, 2008...

Customer Loyalty marketing article no. 61738 is 'CHARITABLE LOYALTY COALITION AIDS LOCAL BUSINESSES'  Charitable loyalty coalition aids local businesses
Customer Loyalty marketing article no. 73892 is 'DUMOULIN ELECTRONIQUE JOINS AEROPLAN'  Dumoulin Electronique joins Aeroplan
Customer Loyalty marketing article no. 10873 is 'PETRO-POINTS ADDS EARN & REDEEM TRAVEL PARTNER'  Petro-Points adds earn & redeem travel partner
Customer Loyalty marketing article no. 45185 is 'SIX STEPS TO KEEP THE BRAND ALIVE WHEN THE ECONOMY SLIDES, BY GAVIN JOHNSTON (VP OF RESEARCH AND STRATEGY, TWO WEST INC.)'  Six steps to keep the brand alive when the economy slides, by Gavin Johnston (VP of research and strategy, Two West Inc.)
Customer Loyalty marketing article no. 24891 is 'HOW TO ADDRESS THE CONSUMER ATTENTION DEFICIT'  How to address the consumer attention deficit
Customer Loyalty marketing article no. 85774 is 'US CUSTOMER SATISFACTION DROPS AGAIN'  US customer satisfaction drops again
Customer Loyalty marketing article no. 70333 is 'MYSTERY SHOPPERS SPOT FAULTS IN TOP US BANKS'  Mystery shoppers spot faults in top US banks
Customer Loyalty marketing article no. 71401 is 'HOW 'GENERATION V' IS CHANGING THE SELLING PROCESS'  How 'Generation V' is changing the selling process
Customer Loyalty marketing article no. 68197 is 'VIRTUAL WORLD IDENTITIES PROVIDE REAL-WORLD INSIGHTS'  Virtual world identities provide real-world insights
Customer Loyalty marketing article no. 96505 is 'NPS QUANTIFIES FINANCIAL ADVISORS' LOYALTY TO FSIS'  NPS quantifies financial advisors' loyalty to FSIs
Customer Loyalty marketing article no. 67666 is 'POOR RETAILING DRIVES CONSUMERS ONLINE INSTEAD'  Poor retailing drives consumers online instead
Customer Loyalty marketing article no. 54185 is 'HOTEL PROPERTY MANAGEMENT LINKED TO FFPS'  Hotel property management linked to FFPs
Customer Loyalty marketing article no. 61839 is 'PETSMART LAUNCHES REWARDS CREDIT CARD'  PetSmart launches rewards credit card
Customer Loyalty marketing article no. 20182 is 'RETAILERS EMBRACE AFFILIATE MARKETING STRATEGY'  Retailers embrace affiliate marketing strategy
Customer Loyalty marketing article no. 71711 is 'HARRIS INTERACTIVE UNVEILS NEW 'COMMITMENT MODEL''  Harris Interactive unveils new 'Commitment Model'
Customer Loyalty marketing article no. 61790 is 'AIRTRAN LAUNCHES ONLINE MALL FOR ITS FREQUENT FLYERS'  AirTran launches online mall for its frequent flyers
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 25th, 2008...

Customer Loyalty marketing article no. 93606 is 'THE TOP US BRANDS AND THE LOYALTY CHALLENGE'  The top US brands and the loyalty challenge
Customer Loyalty marketing article no. 17642 is 'LOYLOGIC'S NETWORK GROWS TO OVER 100 PARTNERS'  Loylogic's network grows to over 100 partners
Customer Loyalty marketing article no. 1620 is 'SKYMILES JOINS POINTS.COM'S GLOBAL EXCHANGE'  SkyMiles joins Points.com's global exchange
Customer Loyalty marketing article no. 49686 is 'SIX WARNING SIGNS OF BAD CUSTOMER SERVICE'  Six warning signs of bad customer service
Customer Loyalty marketing article no. 5488 is 'A NEW CRM-DRIVEN E-MAIL MARKETING PLATFORM'  A new CRM-driven e-mail marketing platform
Customer Loyalty marketing article no. 58408 is 'REWARDSTREAM UNVEILS SAAS LOYALTY PLATFORM'  RewardStream unveils SaaS loyalty platform
Customer Loyalty marketing article no. 27837 is 'US CREDIT CARDS INCREASE CUSTOMER RETENTION FOCUS'  US credit cards increase customer retention focus
Customer Loyalty marketing article no. 19551 is 'THE E-RETAIL IMPACT OF CUSTOMER REVIEWS'  The e-retail impact of customer reviews
Customer Loyalty marketing article no. 16220 is 'FIDO WIRELESS REWARDS SIGNS 1 MILLIONTH MEMBER'  Fido Wireless Rewards signs 1 millionth member
Customer Loyalty marketing article no. 55740 is 'ONLINE CLUB TO SUPPORT CHIEF MARKETING OFFICERS'  Online club to support chief marketing officers
Customer Loyalty marketing article no. 37178 is 'THE CARPHONE WAREHOUSE JOINS NECTAR BUSINESS'  The Carphone Warehouse joins Nectar Business
Customer Loyalty marketing article no. 13193 is 'TAM AND LUFTHANSA FFPS TO RECIPROCATE'  TAM and Lufthansa FFPs to reciprocate
Customer Loyalty marketing article no. 39896 is 'ROYAL MAIL DEFENDS THE PRINTED STATEMENT'  Royal Mail defends the printed statement
Customer Loyalty marketing article no. 59786 is 'KEY DRIVERS OF RETAIL BUSINESS INTELLIGENCE'  Key drivers of retail business intelligence
Customer Loyalty marketing article no. 45369 is 'WHAT ARE SOUTH AFRICA'S MOST VALUABLE CREDIT CARDS?'  What are South Africa's most valuable credit cards?
Customer Loyalty marketing article no. 44705 is 'AUTO DEALER E-NEWSLETTER SERVICE GOES MOBILE'  Auto dealer e-newsletter service goes mobile
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 18th, 2008...

Customer Loyalty marketing article no. 93839 is 'LOYALTY LAB TARGETS SOCIAL MEDIA ENGAGEMENT'  Loyalty Lab targets social media engagement
Customer Loyalty marketing article no. 39946 is 'NECTAR ESTORES REWARDS E-SHOPPING AROUND'  Nectar eStores rewards e-shopping around
Customer Loyalty marketing article no. 82930 is 'BMO RUNS 'YEAR OF THE RAT' AIR MILES SWEEPSTAKE'  BMO runs 'Year of the Rat' Air Miles sweepstake
Customer Loyalty marketing article no. 7093 is 'SCOTIABANK OFFERS 5 TIMES THE REWARD WITH MAZDA'  Scotiabank offers 5 times the reward with Mazda
Customer Loyalty marketing article no. 53300 is 'FIRMS MISSING THE LINK BETWEEN SATISFACTION AND PROFIT'  Firms missing the link between satisfaction and profit
Customer Loyalty marketing article no. 17648 is 'CENTURY 21 RENEWS CONTRACT WITH AIR MILES CANADA'  Century 21 renews contract with Air Miles Canada
Customer Loyalty marketing article no. 51164 is 'CANADIAN TOLL ROAD AWARDS $10M IN LOYALTY BENEFITS'  Canadian toll road awards $10m in loyalty benefits
Customer Loyalty marketing article no. 17825 is 'HOW HEALTH RECIPE KIOSKS CAN IMPROVE GROCERY SALES'  How health recipe kiosks can improve grocery sales
Customer Loyalty marketing article no. 25706 is 'E-MARKETERS TO INVEST IN ENGAGEMENT THIS YEAR'  E-marketers to invest in engagement this year
Customer Loyalty marketing article no. 75503 is 'KENYAN LAGER GETS ITS OWN LOYALTY PROGRAMME'  Kenyan lager gets its own loyalty programme
Customer Loyalty marketing article no. 71363 is 'MARRIOTT REWARDS BRINGS BACK THE MEGABONUS'  Marriott Rewards brings back the MegaBonus
Customer Loyalty marketing article no. 66427 is 'AFFINITY MARKETERS LACK COMMON SENSE, REPORT SAYS'  Affinity marketers lack common sense, report says
Customer Loyalty marketing article no. 54678 is 'HAWAIIANMILES ADDS MERCHANT-FUNDED REWARDS'  HawaiianMiles adds merchant-funded rewards
Customer Loyalty marketing article no. 83694 is 'GREEN REWARDS ADDED TO ARVATO'S PORTFOLIO'  Green Rewards added to Arvato's portfolio
Customer Loyalty marketing article no. 77949 is 'CHINESE CONSUMERS CHURN AMID FLOOD OF BRANDS'  Chinese consumers churn amid flood of brands
Customer Loyalty marketing article no. 21743 is 'UK CONSUMERS FIND ONLINE REVIEWS MOST HELPFUL'  UK consumers find online reviews most helpful
Customer Loyalty marketing article no. 82499 is 'CONSUMERS OFFERED CHANCE TO SELL LOYALTY REWARDS'  Consumers offered chance to sell loyalty rewards
Customer Loyalty marketing article no. 29757 is 'AIR MILES CANADA LAUNCHES PLATINUM AMEX CARD'  Air Miles Canada launches Platinum Amex card
 
Read the marketing and loyalty reports for this week
 

Information for the week ending February 11th, 2008...

Customer Loyalty marketing article no. 39856 is 'FACTORS THAT ENRICH CONSUMER-BRAND RELATIONSHIPS'  Factors that enrich consumer-brand relationships
Customer Loyalty marketing article no. 62287 is 'TONNEX TO RELAUNCH RESELLER REWARDS PROGRAMME'  Tonnex to relaunch reseller rewards programme
Customer Loyalty marketing article no. 68437 is 'PRIORITY CLUB REWARDS CONSOLIDATES LOYALTY CARDS'  Priority Club Rewards consolidates loyalty cards
Customer Loyalty marketing article no. 96871 is 'PEPPERS' & ROGERS' LAWS CONQUER SHORT-TERMISM'  Peppers' & Rogers' laws conquer short-termism
Customer Loyalty marketing article no. 57405 is 'UPROMISE ANNOUNCES US$250K SCHOLARSHIP AWARD'  Upromise announces US$250k scholarship award
Customer Loyalty marketing article no. 60205 is 'EMPLOYEE LOYALTY IS SLIPPING GLOBALLY'  Employee loyalty is slipping globally
Customer Loyalty marketing article no. 72132 is 'CREATING AND GROWING A LOYALTY SCHEME - WHAT TO FIND OUT, AND HOW, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Creating and growing a loyalty scheme - what to find out, and how, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 91099 is 'EXPERIENTIAL MARKETING GROWING IN SIGNFICANCE'  Experiential marketing growing in signficance
Customer Loyalty marketing article no. 81081 is 'VODAFONE GETS PERSONAL WITH BEHAVIOURAL MODELLING'  Vodafone gets personal with behavioural modelling
Customer Loyalty marketing article no. 37693 is 'DOUBLE TRIPREWARDS POINTS AT WYNDHAM HOTELS'  Double TripRewards points at Wyndham hotels
Customer Loyalty marketing article no. 86554 is 'NECTAR... DETAILS OF THE UK COALITION LOYALTY PROGRAMME, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Nectar... details of the UK coalition loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 22612 is 'ACQUIRE THE GOOD QUALITY CUSTOMERS, NOT JUST ANYONE, BY BELINDA NEAL (CLIENT SERVICES DIRECTOR, CRAZY HORSE)'  Acquire the good quality customers, not just anyone, by Belinda Neal (Client Services Director, Crazy Horse)
Customer Loyalty marketing article no. 61324 is 'MARKETING BUDGETS AREN'T VERY STRETCHY - OR ARE THEY?, BY PETER CLARK (CO-EDITOR, THE WISE MARKETER)'  Marketing budgets aren't very stretchy - or are they?, by Peter Clark (Co-Editor, The Wise Marketer)
Customer Loyalty marketing article no. 92072 is 'THE 30 MAJOR FACTORS BEHIND A SUCCESSFUL CUSTOMER LOYALTY PROGRAMME, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  The 30 major factors behind a successful customer loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 81132 is 'COALITION LOYALTY PROGRAMMES: THE WHO, WHY, AND HOW BIG?, BY BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Coalition Loyalty Programmes: the who, why, and how big?, by By Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 60837 is 'RETAIL PRICING STRATEGIES: THEIR IMPACT ON CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Retail Pricing Strategies: their impact on customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 40416 is 'BEST CUSTOMER MARKETING: BUILDING LONG-LASTING CUSTOMER PROFITABILITY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Best Customer Marketing: building long-lasting customer profitability, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 57765 is 'LINKING CUSTOMER LIFETIME VALUE, LOYALTY, AND PROFITABILITY, BY BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  Linking customer lifetime value, loyalty, and profitability, by By Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 58833 is 'THE 22 MAJOR FACTORS THAT WILL SHAPE THE FUTURE OF CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  The 22 major factors that will shape the future of customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 49397 is 'THE IMPACT OF MULTIPLE CHANNELS ON CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  The impact of multiple channels on customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 59010 is 'AN OVERVIEW OF SUPERMARKET & GROCERY LOYALTY PROGRAMMES AROUND THE WORLD, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE - WWW.THELOYALTYGUIDE.COM)'  An overview of supermarket & grocery loyalty programmes around the world, by Peter Clark (co-author, The Loyalty Guide - www.theloyaltyguide.com)
Customer Loyalty marketing article no. 30171 is 'THE 6 KEY FACTORS THAT INFLUENCE CUSTOMER LOYALTY, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE REPORTS)'  The 6 key factors that influence customer loyalty, by Peter Clark (Co-author, The Loyalty Guide reports)
Customer Loyalty marketing article no. 35385 is 'THE LOYALTY GUIDE 4: NEW FOR 2010 AND BEYOND - THE COMPLETE REPORT ON CUSTOMER LOYALTY & ENGAGEMENT THEORY, PRINCIPLES, METHODS, STRATEGIES, GLOBAL BEST PRACTICE AND CASE STUDIES..., BY PETER CLARK, ROBIN CLARK'  The Loyalty Guide 4: New for 2010 and beyond - the complete report on customer loyalty & engagement theory, principles, methods, strategies, global best practice and case studies..., by Peter Clark, Robin Clark
Customer Loyalty marketing article no. 49270 is 'E-RETAIL OPPORTUNITIES MISSED AFTER CHECKING OUT'  E-retail opportunities missed after checking out
Customer Loyalty marketing article no. 7614 is 'ROYAL MAIL TO SET UP UK DATA SERVICES PANEL'  Royal Mail to set up UK data services panel
Customer Loyalty marketing article no. 26353 is 'IHG BRANDS TO OFFER AMEX PREPAID CARD REWARDS'  IHG brands to offer Amex prepaid card rewards
Customer Loyalty marketing article no. 24881 is 'PERMISSION CRISIS: END OF LINE FOR SMS MARKETING?'  Permission crisis: End of line for SMS marketing?
Customer Loyalty marketing article no. 55856 is 'EBUCKS REPORTS HIGHER HOLIDAY SEASON LOYALTY'  eBucks reports higher holiday season loyalty
Customer Loyalty marketing article no. 62929 is 'TD BANK OFFERS VISA PAYWAVE CARDS WITH REWARDS'  TD Bank offers Visa payWave cards with rewards
 
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Information for the week ending February 4th, 2008...

Customer Loyalty marketing article no. 70942 is 'DEBENHAMS TO LEAVE NECTAR IN FEBRUARY'  Debenhams to leave Nectar in February
Customer Loyalty marketing article no. 19009 is 'THE AA SIGNS UP WITH NECTAR BUSINESS'  The AA signs up with Nectar Business
Customer Loyalty marketing article no. 42021 is 'CARDTREND LAUNCHES BONUS POINTS CARD IN CHINA'  Cardtrend launches Bonus Points Card in China
Customer Loyalty marketing article no. 27731 is 'LOYALTY DRIVER ADDS E-COUPONS AND CONCIERGE'  Loyalty Driver adds e-coupons and concierge
Customer Loyalty marketing article no. 97159 is 'SATISFACTION METRICS DEPEND ON THE QUESTION'  Satisfaction metrics depend on the question
Customer Loyalty marketing article no. 81010 is 'CREDITZ ADDS CONTACTLESS PAYMENT OPTION'  Creditz adds contactless payment option
Customer Loyalty marketing article no. 85542 is 'LOYALTY SCHEMES GROWING IN POPULARITY AGAIN'  Loyalty schemes growing in popularity again
Customer Loyalty marketing article no. 25063 is 'GM WINS POLK AUTOMOTIVE LOYALTY AWARD - AGAIN'  GM wins Polk automotive loyalty award - again
Customer Loyalty marketing article no. 73710 is 'EMIRATES LAUNCHES LOYALTY DEBIT CARD'  Emirates launches loyalty debit card
Customer Loyalty marketing article no. 82515 is 'FOUR GREEN MARKETING PREDICTIONS FOR 2008'  Four green marketing predictions for 2008
Customer Loyalty marketing article no. 9219 is 'HHONORS ADDS REGISTERED TRAVELLER REWARD'  HHonors adds Registered Traveller reward
Customer Loyalty marketing article no. 47803 is 'MILEAGE PLAN GETS NEW ONLINE REDEMPTION TOOL'  Mileage Plan gets new online redemption tool
Customer Loyalty marketing article no. 88133 is 'THE IMPORTANCE OF MARKETING MEDIA INTEGRATION'  The importance of marketing media integration
Customer Loyalty marketing article no. 14028 is 'SA RADIO STATION LAUNCHES KLUBVIP REWARDS'  SA radio station launches KlubVIP rewards
Customer Loyalty marketing article no. 89460 is 'CATALINA HIGHLIGHTS 'GREEN SHOPPER' CATEGORIES'  Catalina highlights 'green shopper' categories
 
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Information for the week ending January 28th, 2008...

Customer Loyalty marketing article no. 9269 is 'ENGAGEMENT LOYALTY NEEDED FOR CPG RELATIONSHIPS'  Engagement loyalty needed for CPG relationships
Customer Loyalty marketing article no. 52253 is 'US CUSTOMER LOYALTY SUMMIT DETAILS ANNOUNCED'  US customer loyalty summit details announced
Customer Loyalty marketing article no. 68552 is 'COUPONS & LOYALTY CARD SAVINGS ADD UP QUICKLY'  Coupons & loyalty card savings add up quickly
Customer Loyalty marketing article no. 22623 is 'SLOW RETAIL MARKET PUTS NEW PRESSURE ON LUXURY BRANDS'  Slow retail market puts new pressure on luxury brands
Customer Loyalty marketing article no. 86970 is 'US NAVAL ACADEMY LAUNCHES STUDENT YARD CARD'  US Naval Academy launches student Yard Card
Customer Loyalty marketing article no. 14255 is 'CAA-QUEBEC OFFERS MEMBERS A DISCOUNT AT FAMILIPRIX'  CAA-Quebec offers members a discount at Familiprix
Customer Loyalty marketing article no. 87147 is 'BETTER SEGMENTATION CAN DRIVE CUSTOMER RELATIONSHIPS'  Better segmentation can drive customer relationships
Customer Loyalty marketing article no. 95028 is 'PRIMUS TELECOMS BECOMES AEROPLAN SPONSOR'  Primus telecoms becomes Aeroplan sponsor
Customer Loyalty marketing article no. 65279 is 'CHEMMART SUCCEEDS WITH GRAPHICARD LOYALTY SCHEME'  Chemmart succeeds with GraphiCard loyalty scheme
Customer Loyalty marketing article no. 15886 is 'PAYBACK AND WEG.DE LAUNCH NEW TRAVEL WEB SITE'  PayBack and Weg.de launch new travel web site
Customer Loyalty marketing article no. 37508 is 'EBUCKS AUCTIONS CAR FOR LESS THAN 10% OF ITS VALUE'  eBucks auctions car for less than 10% of its value
Customer Loyalty marketing article no. 19527 is 'VESDIA ENHANCES ITS ONLINE LOYALTY REWARDS MALL'  Vesdia enhances its online loyalty rewards mall
Customer Loyalty marketing article no. 54775 is 'EASYJET LAUNCHES 1-2-3 REWARDS CREDIT CARD'  EasyJet launches 1-2-3 rewards credit card
Customer Loyalty marketing article no. 49030 is 'COMPANIES STILL NEED TO WORK HARD FOR TRUE LOYALTY'  Companies still need to work hard for true loyalty
Customer Loyalty marketing article no. 92823 is 'BRIGHT START LAUNCHES COLLEGE SAVINGS CREDIT CARD'  Bright Start launches college savings credit card
 
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Information for the week ending January 21st, 2008...

Customer Loyalty marketing article no. 837 is 'LMG TAKES CONTROLLING INTEREST IN AIR MILES ME'  LMG takes controlling interest in Air Miles ME
Customer Loyalty marketing article no. 79392 is 'SHOPRITE TO LINK LOYALTY DATA TO COMPUTERISED CARTS'  Shoprite to link loyalty data to computerised carts
Customer Loyalty marketing article no. 71915 is 'STOP & SHOP SCAN-AND-BAG GIVES PERSONALISED OFFERS'  Stop & Shop scan-and-bag gives personalised offers
Customer Loyalty marketing article no. 94346 is 'EIGHT TRENDS AFFECTING RETAIL MARKETING IN 2008'  Eight trends affecting retail marketing in 2008
Customer Loyalty marketing article no. 45749 is 'PREDICTIVE ANALYTICS TO AID WHOLESALE LOYALTY'  Predictive analytics to aid wholesale loyalty
Customer Loyalty marketing article no. 74184 is 'A CLOSER LOOK AT B2C ONLINE LEAD GENERATION'  A closer look at B2C online lead generation
Customer Loyalty marketing article no. 15437 is 'PROPERTY BUYERS REWARDED WITH POINTS AND PERKS'  Property buyers rewarded with points and perks
Customer Loyalty marketing article no. 85447 is 'ZING! TO LET SHOPPERS CLIP THEIR COUPONS ONLINE'  Zing! to let shoppers clip their coupons online
Customer Loyalty marketing article no. 3606 is 'TEN CONSUMER TRENDS DRIVEN BY SOCIAL MEDIA'  Ten consumer trends driven by social media
Customer Loyalty marketing article no. 49130 is 'OFFICE DEPOT LAUNCHES WORKLIFE REWARDS CREDIT CARD'  Office Depot launches Worklife Rewards credit card
Customer Loyalty marketing article no. 57808 is 'EDEBITPAY LAUNCHES EDP REWARDS MALL'  EDebitPay launches EDP Rewards mall
Customer Loyalty marketing article no. 14419 is 'SMART WEB TO FOLLOW WEB 2.0 FOR BETTER ENGAGEMENT?'  Smart Web to follow Web 2.0 for better engagement?
Customer Loyalty marketing article no. 18028 is 'STUDY REVEALS STRONGER 'GREEN LOYALTY' TREND'  Study reveals stronger 'green loyalty' trend
Customer Loyalty marketing article no. 74411 is 'CREDITZ UNVEILS MICRO-PAYMENT LOYALTY CURRENCY'  Creditz unveils micro-payment loyalty currency
 
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Information for the week ending January 14th, 2008...

Customer Loyalty marketing article no. 42241 is 'SEVEN MARKETING OPERATIONS BEST PRACTICES EXPLAINED'  Seven marketing operations best practices explained
Customer Loyalty marketing article no. 57858 is 'GREEN REWARDS TO LAUNCH IN UK WITH ECO-INCENTIVES'  Green Rewards to launch in UK with eco-incentives
Customer Loyalty marketing article no. 31332 is '2007 HOLIDAY E-SHOPPING SEASON EXCEEDED US$29BN'  2007 holiday e-shopping season exceeded US$29bn
Customer Loyalty marketing article no. 92215 is 'INNOVATIVE PUBLISHER ADDS DVD TO GIFT CARDS'  Innovative publisher adds DVD to gift cards
Customer Loyalty marketing article no. 9565 is 'SEAMILES' LOYALTY PROFITS PAY ITS PROPERTY DEBTS'  SeaMiles' loyalty profits pay its property debts
Customer Loyalty marketing article no. 29328 is 'EVENT-TRIGGERED MARKETING GETS 35% MORE RESPONSES'  Event-triggered marketing gets 35% more responses
Customer Loyalty marketing article no. 26124 is 'CHATEAUX & HOTELS REWARDS GUESTS WITH SKYMILES'  Chateaux & Hotels rewards guests with SkyMiles
Customer Loyalty marketing article no. 35737 is 'CAR MAKERS BOOST INCENTIVES TO END THE YEAR WELL'  Car makers boost incentives to end the year well
Customer Loyalty marketing article no. 74107 is 'CONTINENTAL LAUNCHES NEW TRAVELBANK CREDIT CARD'  Continental launches new TravelBank credit card
Customer Loyalty marketing article no. 87184 is 'RETAIL LOYALTY CARDS TO ACTIVATE MOBILE COUPONS'  Retail loyalty cards to activate mobile coupons
Customer Loyalty marketing article no. 1070 is 'COLLEGE SAVINGS AIDED BY MASTERCARD REBATES'  College savings aided by MasterCard rebates
 
Read the marketing and loyalty reports for this week
 

Information for the week ending January 7th, 2008...

Customer Loyalty marketing article no. 3080 is 'NO MORE GOLD POINTS, BUT GOLD POINTS PLUS STAYS'  No more Gold Points, but Gold Points Plus stays
Customer Loyalty marketing article no. 1607 is 'NCR FASTLANE EMBRACES OTHER RETAIL DEPARTMENTS'  NCR Fastlane embraces other retail departments
Customer Loyalty marketing article no. 32583 is 'FIVE PREDICTIONS FOR THE E-MARKETING SPACE IN 2008'  Five predictions for the e-marketing space in 2008
Customer Loyalty marketing article no. 33423 is 'STARWOOD OFFERS ONLINE AEROPLAN MILE REDEMPTIONS'  Starwood offers online Aeroplan Mile redemptions
Customer Loyalty marketing article no. 38764 is 'LMG'S CEO REVEALS PLANS FOR NECTAR & AEROPLAN'  LMG's CEO reveals plans for Nectar & Aeroplan
Customer Loyalty marketing article no. 22742 is 'WEB PODCAST SERIES TO FOCUS ON CRM 2.0'  Web podcast series to focus on CRM 2.0
Customer Loyalty marketing article no. 89503 is 'CMOS SEEK TO BE TRUE BUSINESS LEADERS'  CMOs seek to be true business leaders
Customer Loyalty marketing article no. 18747 is 'QATAR TO EXPAND USAGE OF LOYALTY SIGN-UP KIOSKS'  Qatar to expand usage of loyalty sign-up kiosks
Customer Loyalty marketing article no. 4457 is 'UK CONSUMERS TURN TO GOOGLE, MS & EBAY FIRST'  UK consumers turn to Google, MS & eBay first
Customer Loyalty marketing article no. 67654 is 'AIR INDIA TO JOIN STAR ALLIANCE'  Air India to join Star Alliance
Customer Loyalty marketing article no. 32810 is 'JET PRIVILEGE PARTNERS WITH TWO CREDIT CARD ISSUERS'  Jet Privilege partners with two credit card issuers
Customer Loyalty marketing article no. 37342 is 'POINTS INTERNATIONAL FORECASTS A BUMPER YEAR'  Points International forecasts a bumper year
Customer Loyalty marketing article no. 96143 is 'NPS ARTICLE'S AUTHORS WIN H. PAUL ROOT AWARD'  NPS article's authors win H. Paul Root award
 
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Information for the week ending December 31st, 2007...

Customer Loyalty marketing article no. 59827 is 'MORE RESEARCH BACKS GIFT CARD POPULARITY'  More research backs gift card popularity
Customer Loyalty marketing article no. 86530 is 'VERIZON ADDS EXPERIENTIAL BUSINESS LINK REWARDS'  Verizon adds experiential Business Link Rewards
Customer Loyalty marketing article no. 73630 is 'THE KEY TO INCREASING SUPERMARKET DELI SALES'  The key to increasing supermarket Deli sales
Customer Loyalty marketing article no. 40519 is 'WHAT COULD KILL BOTH WEB 2.0 AND THE HIGH STREET?'  What could kill both Web 2.0 and the high street?
Customer Loyalty marketing article no. 66413 is 'CHOICE PRIVILEGES SIGNS ECONO LODGE & RODEWAY INN'  Choice Privileges signs Econo Lodge & Rodeway Inn
Customer Loyalty marketing article no. 33983 is 'THE TOP THREE E-MARKETING TRENDS FOR 2008'  The top three e-marketing trends for 2008
Customer Loyalty marketing article no. 34242 is 'ONLINE CUSTOMER ENGAGEMENT TOPS AGENDA IN 2008'  Online customer engagement tops agenda in 2008
Customer Loyalty marketing article no. 86580 is 'SOCIAL TRENDS THAT WILL AFFECT MARKETING IN 2008'  Social trends that will affect marketing in 2008
Customer Loyalty marketing article no. 96775 is 'AIR NZ LAUNCHES 'CONCIERGE IN THE SKY' SERVICE'  Air NZ launches 'Concierge in the Sky' service
Customer Loyalty marketing article no. 20938 is 'WEB RANKINGS SHOW POSITIVE E-RETAIL TRENDS'  Web rankings show positive e-retail trends
Customer Loyalty marketing article no. 75008 is 'AEROPLAN SUCCESSFULLY COMPLETES LMG BUY-OUT'  Aeroplan successfully completes LMG buy-out
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 24th, 2007...

Customer Loyalty marketing article no. 91567 is 'TEN KEY FACTORS TO BUILD AUTOMOTIVE BRAND LOYALTY'  Ten key factors to build automotive brand loyalty
Customer Loyalty marketing article no. 37901 is 'BA & POINTS.COM LAUNCH EXECUTIVE CLUB E-STORE'  BA & Points.com launch Executive Club e-store
Customer Loyalty marketing article no. 72340 is 'HOW 'GREEN TARGETING' COULD SAVE A SMALL FORTUNE'  How 'green targeting' could save a small fortune
Customer Loyalty marketing article no. 15907 is 'COOLSAVINGS.COM TEAMS UP WITH PRICEGRABBER.COM'  Coolsavings.com teams up with PriceGrabber.com
Customer Loyalty marketing article no. 66513 is 'FACTORS THAT AFFECT RETAIL CUSTOMER RETENTION'  Factors that affect retail customer retention
Customer Loyalty marketing article no. 6831 is 'AIR CHINA AND SHANGHAI AIRLINES JOIN AEROPLAN'  Air China and Shanghai Airlines join Aeroplan
Customer Loyalty marketing article no. 95080 is 'EBUCKS LOYALTY MALL ONE OF SOUTH AFRICA'S FAVOURITES'  eBucks loyalty mall one of South Africa's favourites
Customer Loyalty marketing article no. 30329 is 'PREPAID CARDS ADD RESPONSIBILITY TO GIFT-GIVING'  Prepaid cards add responsibility to gift-giving
Customer Loyalty marketing article no. 98026 is 'VISIONS ELECTRONICS JOINS CANADA'S AIR MILES'  Visions Electronics joins Canada's Air Miles
Customer Loyalty marketing article no. 35588 is 'FARNBOROUGH AIRSHOW CALLS FOR ONLINE BRAND PARTNERS'  Farnborough Airshow calls for online brand partners
Customer Loyalty marketing article no. 4208 is 'NECTAR FOR BUSINESS RELAUNCHED & REVITALISED'  Nectar for Business relaunched & revitalised
Customer Loyalty marketing article no. 43602 is '1TO1 WEBCAST EXAMINES BRAND BUILDING IDEAS'  1to1 webcast examines brand building ideas
Customer Loyalty marketing article no. 54947 is 'LOYALTY CARD CONSOLIDATOR UPDATES ITS PRODUCT'  Loyalty card consolidator updates its product
 
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Information for the week ending December 17th, 2007...

Customer Loyalty marketing article no. 69900 is 'EIGHT MAJOR BRAND MARKETING TRENDS FOR 2008'  Eight major brand marketing trends for 2008
Customer Loyalty marketing article no. 96376 is 'CHINESE FAKES FLOOD UK RETAIL MARKET FOR CHRISTMAS'  Chinese fakes flood UK retail market for Christmas
Customer Loyalty marketing article no. 24812 is 'UK SUPERMARKET SHARES: MORRISON'S IMPROVES IN 2007'  UK supermarket shares: Morrison's improves in 2007
Customer Loyalty marketing article no. 39506 is 'COMMUNICATING WITH FREQUENT FLYERS IN THE DIGITAL CHANNEL, BY BILL HANIFIN'  Communicating with frequent flyers in the digital channel, by Bill Hanifin
Customer Loyalty marketing article no. 61001 is 'BUSINESS INTELLIGENCE BOOSTS CUSTOMER RETENTION, SURVEY SAYS'  Business intelligence boosts customer retention, survey says
Customer Loyalty marketing article no. 79159 is 'CARLSON ADDS MP3S TO LOYALTY REDEMPTION CATALOGUE'  Carlson adds MP3s to loyalty redemption catalogue
Customer Loyalty marketing article no. 18453 is 'E-SHOPPERS STILL SATISFIED THIS HOLIDAY SEASON'  E-shoppers still satisfied this holiday season
Customer Loyalty marketing article no. 8436 is 'AIR MILES CANADA 'MEMORIES' COMPETITION FINISHES'  Air Miles Canada 'Memories' competition finishes
Customer Loyalty marketing article no. 65046 is 'CUSTOMER EXPERIENCE BECOMING A KEY TELCO DIFFERENTIATOR'  Customer experience becoming a key telco differentiator
Customer Loyalty marketing article no. 87350 is 'HOW BRANDS ARE FAILING TO PROTECT THEMSELVES ONLINE'  How brands are failing to protect themselves online
Customer Loyalty marketing article no. 49966 is 'EY CARD SIGNS DOLCIS AS REDEMPTION PARTNER'  EY Card signs Dolcis as redemption partner
Customer Loyalty marketing article no. 62119 is 'WHAT ARE THE MAIN DRIVERS OF ENGAGEMENT?'  What are the main drivers of engagement?
Customer Loyalty marketing article no. 92868 is 'PUBLISHERS TO SEE E-REVENUE SURGE IN 2008?'  Publishers to see e-revenue surge in 2008?
Customer Loyalty marketing article no. 8486 is 'HOW ONLINE RETAILERS HAVE IMPROVED CUSTOMER RESPECT'  How online retailers have improved customer respect
Customer Loyalty marketing article no. 88191 is 'CROSS CHANNEL, WEB 2.0, AND WHAT ELSE IS NEW?'  Cross channel, Web 2.0, and what else is new?
Customer Loyalty marketing article no. 67770 is 'FREE WI-FI INTERNET FOR AA ADMIRALS CLUB MEMBERS'  Free Wi-Fi internet for AA Admirals Club members
Customer Loyalty marketing article no. 58561 is 'E-SHOPPERS EARN AIR MILES FOR INTERAC PAYMENTS'  E-shoppers earn Air Miles for Interac payments
Customer Loyalty marketing article no. 59629 is 'ALL ABOUT TECHNIQUE: HOW GOLDPOINTS PLUS WENT GLOBAL'  All about technique: How Goldpoints Plus went global
Customer Loyalty marketing article no. 50193 is 'SURVEY: HOW THE BEST RETAILERS USE BI TO STAY AHEAD'  Survey: How the best retailers use BI to stay ahead
Customer Loyalty marketing article no. 59806 is 'CHRYSLER LAUNCHES LOYALTY CREDIT CARDS IN CANADA'  Chrysler launches loyalty credit cards in Canada
Customer Loyalty marketing article no. 30967 is 'CARBON OFFSETS OFFERED TO AEROPLAN MEMBERS'  Carbon offsets offered to Aeroplan members
Customer Loyalty marketing article no. 44043 is 'HHONORS SIGNS UP SEVEN NEW 'GIVING BACK' PARTNERS'  HHonors signs up seven new 'Giving Back' partners
Customer Loyalty marketing article no. 76038 is 'TOWARD A STRONGER REWARDS CATALOGUE: THE FINAL STEPS, BY N. RAMASUBRAMANI (REGIONAL DIRECTOR, SURFGOLD)'  Toward a stronger rewards catalogue: The final steps, by N. Ramasubramani (Regional Director, SurfGold)
 
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Information for the week ending December 10th, 2007...

Customer Loyalty marketing article no. 59352 is 'RETURN TO THE CRM ERA: IS IT ALL IN THEIR HEADS?'  Return to the CRM era: Is it all in their Heads?
Customer Loyalty marketing article no. 51648 is 'AIR MILES CANADA RESPONDS TO AEROPLAN'S PURCHASE OF LMG'  Air Miles Canada responds to Aeroplan's purchase of LMG
Customer Loyalty marketing article no. 82624 is 'HOW POOR QUALITY E-RECOMMENDATIONS AFFECT LOYALTY'  How poor quality e-recommendations affect loyalty
Customer Loyalty marketing article no. 63138 is 'INDIAN CLOTHING BRAND LAUNCHES LOYALTY SCHEME'  Indian clothing brand launches loyalty scheme
Customer Loyalty marketing article no. 87174 is 'WHY SMES WANT A SIMPLER APPROACH TO CRM'  Why SMEs want a simpler approach to CRM
Customer Loyalty marketing article no. 71152 is 'WHICH SECTORS ARE BEST AT CUSTOMER RETENTION?'  Which sectors are best at customer retention?
Customer Loyalty marketing article no. 19219 is 'TUITION REWARDS REACHES MORE THAN 200 COLLEGES'  Tuition Rewards reaches more than 200 colleges
Customer Loyalty marketing article no. 68788 is 'NEW ONLINE STORE TO REWARD BOWLING ENTHUSIASTS'  New online store to reward bowling enthusiasts
Customer Loyalty marketing article no. 27941 is 'NECTAR ADDS NEW RETAILERS TO ESTORES, READY FOR CHRISTMAS'  Nectar adds new retailers to eStores, ready for Christmas
Customer Loyalty marketing article no. 23927 is 'ONLINE CUSTOMER ENGAGEMENT BECOMING A PRIORITY'  Online customer engagement becoming a priority
Customer Loyalty marketing article no. 7779 is 'ADS TO ENHANCE UTANGO'S LIFE-STAGE REWARDS SCHEME'  ADS to enhance uTango's life-stage rewards scheme
Customer Loyalty marketing article no. 85752 is 'CARREFOUR SPAIN INCREASES CUSTOMER FOCUS'  Carrefour Spain increases customer focus
Customer Loyalty marketing article no. 25273 is 'MARKETING STUDY SUGGESTS GOING BACK TO BASICS'  Marketing study suggests going back to basics
Customer Loyalty marketing article no. 479 is 'HOW ONLINE CONSUMER REVIEWS IMPACT OFFLINE SALES'  How online consumer reviews impact offline sales
Customer Loyalty marketing article no. 82724 is 'ICLP AUSTRALIA EXPOUNDS KEY 'LOYALTY ESSENTIALS''  ICLP Australia expounds key 'loyalty essentials'
Customer Loyalty marketing article no. 9428 is 'HOW MANY GIFT CARDS WILL GO UNUSED?'  How many gift cards will go unused?
Customer Loyalty marketing article no. 29318 is 'O2 RUNS RETAIL TRIAL OF NFC MOBILE PAYMENT SYSTEM'  O2 runs retail trial of NFC mobile payment system
Customer Loyalty marketing article no. 14901 is 'AEROPLAN BUYS NECTAR AND ITS OPERATOR, LMG'  Aeroplan buys Nectar and its operator, LMG
Customer Loyalty marketing article no. 14238 is 'ANZ CARD REWARDS REPAYMENTS RATHER THAN NEW DEBTS'  ANZ card rewards repayments rather than new debts
Customer Loyalty marketing article no. 89670 is 'HILTON LAUNCHES HHONORS LOYALTY REWARDS E-STORE'  Hilton launches HHonors loyalty rewards e-store
 
Read the marketing and loyalty reports for this week
 

Information for the week ending December 3rd, 2007...

Customer Loyalty marketing article no. 36036 is 'CYBER MONDAY SPENDING UP 21% OVER LAST YEAR'  Cyber Monday spending up 21% over last year
Customer Loyalty marketing article no. 52463 is 'VESDIA PARTNERS WITH AFFINITY CREDIT CARD PROVIDER'  Vesdia partners with affinity credit card provider
Customer Loyalty marketing article no. 95320 is 'US CUSTOMER FEEDBACK SUMMIT ANNOUNCED'  US customer feedback summit announced
Customer Loyalty marketing article no. 49391 is 'THE EFFECT OF GENDER AND AGE ON RETAIL PROBLEMS'  The effect of gender and age on retail problems
Customer Loyalty marketing article no. 87179 is 'AMERICAN IDOL GIFT CARD LAUNCHES SWEEPSTAKE'  American Idol gift card launches sweepstake
Customer Loyalty marketing article no. 41023 is 'THE ATM'S IMPACT ON BANKING LOYALTY - FRANCE VS UK'  The ATM's impact on banking loyalty - France vs UK
Customer Loyalty marketing article no. 87357 is 'STUDY SHOWS RETAIL TRENDS FOR THE HOLIDAY SEASON'  Study shows retail trends for the holiday season
Customer Loyalty marketing article no. 21797 is 'OCEAN SPRAY ISSUES CONSUMER-PRINTABLE COUPONS'  Ocean Spray issues consumer-printable coupons
Customer Loyalty marketing article no. 45036 is 'HARVEY NICHOLS ADDS REAL-TIME CUSTOMER PROFILING'  Harvey Nichols adds real-time customer profiling
Customer Loyalty marketing article no. 40896 is 'VIVOTECH ENABLES NFC 'SMART POSTER' MARKETING'  ViVOtech enables NFC 'smart poster' marketing
Customer Loyalty marketing article no. 35960 is 'HOW HOLIDAY SHOPPERS DIFFER BY GENERATION'  How holiday shoppers differ by generation
Customer Loyalty marketing article no. 24211 is 'SOUTH AFRICA: ABSA STREAMLINES MARKETING WITH MOM'  South Africa: ABSA streamlines marketing with MOM
Customer Loyalty marketing article no. 53227 is 'ONLINE SOCIAL NETWORK ENCOURAGES AFFILIATE MARKETING'  Online social network encourages affiliate marketing
Customer Loyalty marketing article no. 47482 is 'CUSTOMER VALUE IS KEY TO STRONG RELATIONSHIPS'  Customer value is key to strong relationships
Customer Loyalty marketing article no. 91275 is 'UK AHEAD OF FRANCE WITH ITS CHRISTMAS SHOPPING'  UK ahead of France with its Christmas shopping
Customer Loyalty marketing article no. 78590 is 'AIR MILES REWARDS CANADIANS FOR TOUCHING STORIES'  Air Miles rewards Canadians for touching stories
 
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Information for the week ending November 26th, 2007...

Customer Loyalty marketing article no. 4403 is 'COUNTRY OF ORIGIN: THE NEW PURCHASE INFLUENCER'  Country of Origin: The new purchase influencer
Customer Loyalty marketing article no. 96925 is 'UK ONLINE PAYMENT CARD PROVIDES ADDED REWARDS'  UK online payment card provides added rewards
Customer Loyalty marketing article no. 38051 is 'AFFINITY CARDS TO REWARD OUTDOOR ENTHUSIASTS'  Affinity cards to reward outdoor enthusiasts
Customer Loyalty marketing article no. 70759 is 'HIGH STREET OUTPERFORMS E-RETAILERS ON THE WEB'  High Street outperforms e-retailers on the web
Customer Loyalty marketing article no. 72636 is 'LOYALTY REWARDS ROLL OUT AT K&K BOWLING SERVICES'  Loyalty rewards roll out at K&K Bowling Services
Customer Loyalty marketing article no. 7657 is 'NEW PARTNERSHIP FOR TAM AND UNITED AIRLINES'  New partnership for TAM and United Airlines
Customer Loyalty marketing article no. 10457 is 'LOYALTY LAB SIGNS HIGH-PROFILE SVP FOR GLOBAL SALES'  Loyalty Lab signs high-profile SVP for global sales
Customer Loyalty marketing article no. 28615 is 'MAKING A MORE EMOTIONAL CUSTOMER CONNECTION'  Making a more emotional customer connection
Customer Loyalty marketing article no. 93421 is 'FACTORS FOR A STRONGER LOYALTY REWARDS CATALOGUE'  Factors for a stronger loyalty rewards catalogue
Customer Loyalty marketing article no. 56846 is 'CONSUMERS' HOLIDAY TRAVEL PLANS ARE CHANGING FAST'  Consumers' holiday travel plans are changing fast
Customer Loyalty marketing article no. 13457 is 'MAJOR SHIFT FROM BRANDS TO PRIVATE LABEL IN THE US?'  Major shift from brands to private label in the US?
Customer Loyalty marketing article no. 37392 is 'THE THREE KEY FACTORS FOR A STRONG LOYALTY REWARDS CATALOGUE, BY N. RAMASUBRAMANI, SURFGOLD'  The three key factors for a strong loyalty rewards catalogue, by N. Ramasubramani, SurfGold
Customer Loyalty marketing article no. 8 is 'TESCO STILL FAR AHEAD DESPITE STRONG UK COMPETITION'  Tesco still far ahead despite strong UK competition
Customer Loyalty marketing article no. 12162 is 'US SURVEY IDENTIFIES THE LEADERS IN BRAND LOYALTY'  US survey identifies the leaders in brand loyalty
Customer Loyalty marketing article no. 67836 is 'WHY COLLECTING REWARDS HAS BECOME A GAME'  Why collecting rewards has become a game
Customer Loyalty marketing article no. 83454 is 'AIR MILES SUPPORTS SPECIAL OLYMPICS IN CANADA'  Air Miles supports Special Olympics in Canada
Customer Loyalty marketing article no. 63159 is 'CANADIANS FAR EXCEED US CONSUMERS IN LOYALTY ACTIVITY'  Canadians far exceed US consumers in loyalty activity
Customer Loyalty marketing article no. 17812 is 'THE TOP TEN MARKETING TRENDS FOR 2008'  The top ten marketing trends for 2008
Customer Loyalty marketing article no. 8603 is 'UK CONSUMERS MORE WILLING TO SHOP ONLINE'  UK consumers more willing to shop online
Customer Loyalty marketing article no. 9671 is 'SELF SERVICE KIOSKS COULD HELP THE CHRISTMAS RUSH'  Self service kiosks could help the Christmas rush
 
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Information for the week ending November 19th, 2007...

Customer Loyalty marketing article no. 34775 is 'THE SEVEN KEY ELEMENTS OF BEST CUSTOMER MANAGEMENT'  The seven key elements of best customer management
Customer Loyalty marketing article no. 5935 is 'EIGHT KEY LUXURY RETAIL TRENDS FOR 2008'  Eight key luxury retail trends for 2008
Customer Loyalty marketing article no. 92453 is 'DIGITAL AGENCIES FOCUS ON AFFILIATE MARKETING'  Digital agencies focus on affiliate marketing
Customer Loyalty marketing article no. 108 is 'LOYALTY LAB LAUNCHES TRAVEL SECTOR LOYALTY SOLUTION'  Loyalty Lab launches travel sector loyalty solution
Customer Loyalty marketing article no. 58451 is 'CUSTOMER COMMUNICATIONS STILL FAIL THE LOYALTY TEST'  Customer communications still fail the loyalty test
Customer Loyalty marketing article no. 9981 is 'SMS REACHES 1BN A WEEK IN UK ON ITS 15TH ANNIVERSARY'  SMS reaches 1bn a week in UK on its 15th anniversary
Customer Loyalty marketing article no. 645 is 'NECTAR'S OPERATOR SETS UP INSIGHT BUSINESS UNIT'  Nectar's operator sets up insight business unit
Customer Loyalty marketing article no. 31621 is 'WHERE GROCERY LOYALTY FALLS SHORT, AND HOW TO FIX IT'  Where grocery loyalty falls short, and how to fix it
Customer Loyalty marketing article no. 38693 is 'STUDY EXAMINES US HISPANIC GIFT CARD USAGE TRENDS'  Study examines US Hispanic gift card usage trends
Customer Loyalty marketing article no. 37802 is 'EMOTIONAL ENGAGEMENT IS KEY TO RESTAURANT PROFITABILITY'  Emotional engagement is key to restaurant profitability
Customer Loyalty marketing article no. 21780 is 'CUSTOMER LOYALTY INNOVATION IS STILL ALIVE AND WELL'  Customer loyalty innovation is still alive and well
Customer Loyalty marketing article no. 69846 is 'FREQUENT FLYER MILES OFFERED TO VOIP SERVICE USERS'  Frequent flyer miles offered to VoIP service users
Customer Loyalty marketing article no. 44343 is 'SKYWARDS PASSES THE 3 MILLION MEMBER MARK'  Skywards passes the 3 million member mark
Customer Loyalty marketing article no. 3495 is 'TEMPLETON LOYALTY WORKSHOP DETAILS ANNOUNCED'  Templeton loyalty workshop details announced
Customer Loyalty marketing article no. 72923 is 'BRITISH AIRWAYS SEEKS NEW GENERATION OF MARKETERS'  British Airways seeks new generation of marketers
Customer Loyalty marketing article no. 58406 is 'BLOCKBUSTER CANADA LAUNCHES NEW LOYALTY SCHEME'  Blockbuster Canada launches new loyalty scheme
Customer Loyalty marketing article no. 36380 is 'SUBWAY EXTENDS ITS MOBILE LOYALTY OFFERING'  Subway extends its mobile loyalty offering
 
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Information for the week ending November 12th, 2007...

Customer Loyalty marketing article no. 57338 is 'CUSTOMER STRATEGY NETWORK SET TO BUILD BEST PRACTICES'  Customer Strategy Network set to build best practices
Customer Loyalty marketing article no. 58279 is 'HHONORS OFFERS HELICOPTER TRANSFERS FOR 80,000 POINTS'  HHonors offers helicopter transfers for 80,000 points
Customer Loyalty marketing article no. 84982 is 'WILL BOGUS CONSUMER REVIEWS SPOIL CHRISTMAS?'  Will bogus consumer reviews spoil Christmas?
Customer Loyalty marketing article no. 4873 is 'TAM AND LAN AIRLINES SIGN RECIPROCATION DEAL'  TAM and LAN Airlines sign reciprocation deal
Customer Loyalty marketing article no. 65528 is 'CHASE RUNS DEBIT CARD PROMOTION FOR CHRISTMAS'  Chase runs debit card promotion for Christmas
Customer Loyalty marketing article no. 64865 is 'POSTAL STRIKES THREATENING MARKETING EFFECTIVENESS'  Postal strikes threatening marketing effectiveness
Customer Loyalty marketing article no. 40298 is 'CONSUMER AWARENESS HINDERS CONTACTLESS PAYMENTS'  Consumer awareness hinders contactless payments
Customer Loyalty marketing article no. 32694 is 'ROCK CZAR REWARD ONLINE READERS FOR ADVERT INTERACTIONS'  Rock Czar reward online readers for advert interactions
Customer Loyalty marketing article no. 85032 is 'BUY.AT EXPANDS AFFILIATE NETWORK FROM UK TO USA'  Buy.at expands affiliate network from UK to USA
Customer Loyalty marketing article no. 28017 is 'WORD-OF-MOUTH AWARD WINNERS ANNOUNCED'  Word-of-Mouth award winners announced
Customer Loyalty marketing article no. 45948 is 'STUDY PROBES CONSUMER FEELINGS ON PAYMENT METHODS'  Study probes consumer feelings on payment methods
Customer Loyalty marketing article no. 73460 is 'ECOUNT UNVEILS PREPAID CARD FOR INSTANT RETAIL REBATES'  eCount unveils prepaid card for instant retail rebates
Customer Loyalty marketing article no. 37807 is 'EBUCKS BRINGS THE LOTTERY BACK TO ITS WEB SITE'  eBucks brings the lottery back to its web site
Customer Loyalty marketing article no. 90019 is 'GOLDPOINTS PLUS GOES GLOBAL - WITH EXTRA POINTS'  Goldpoints Plus goes global - with extra points
Customer Loyalty marketing article no. 62911 is 'RETAILERS LEAD THE WAY IN ONLINE SEARCH MARKETING'  Retailers lead the way in online search marketing
Customer Loyalty marketing article no. 70792 is 'CARLSON TIES BANKING LOYALTY TO GREEN MARKETING'  Carlson ties banking loyalty to green marketing
Customer Loyalty marketing article no. 14359 is 'RETAIL WINDOW PROJECTIONS INCREASE FOOTFALL, STUDY FINDS'  Retail window projections increase footfall, study finds
 
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Information for the week ending November 5th, 2007...

Customer Loyalty marketing article no. 809 is 'CUSTOMER LOYALTY MARKETING: WHAT COMES NEXT?'  Customer loyalty marketing: What comes next?
Customer Loyalty marketing article no. 89059 is 'SHELL TESTS TECHNOLOGIES TO BOOST CUSTOMER EXPERIENCE'  Shell tests technologies to boost customer experience
Customer Loyalty marketing article no. 24308 is 'AIR MILES CANADA OFFERS ACTIVE MEMBERS E-TRAVEL UPDATES'  Air Miles Canada offers active members e-travel updates
Customer Loyalty marketing article no. 37257 is 'BMI DIAMOND CLUB MILES ADDED TO POINTS.COM'  BMI Diamond Club miles added to Points.com
Customer Loyalty marketing article no. 81050 is 'THE 30 MAJOR FACTORS BEHIND A SUCCESSFUL CUSTOMER LOYALTY PROGRAMME, BY PETER CLARK (CO-AUTHOR, THE LOYALTY GUIDE)'  The 30 major factors behind a successful customer loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Customer Loyalty marketing article no. 16881 is 'BETTER INSIGHT NEEDED TO WIN OVER CHINESE CONSUMERS'  Better insight needed to win over Chinese consumers
Customer Loyalty marketing article no. 64138 is 'E-RETAIL WEB SITE ERRORS CAUSING BIG HIDDEN LOSSES'  E-retail web site errors causing big hidden losses
Customer Loyalty marketing article no. 75482 is 'IN-GAME ADVERTS TESTED ON UK MOBILE GAMERS'  In-game adverts tested on UK mobile gamers
Customer Loyalty marketing article no. 86700 is 'COUNTRY INNS & SUITES RUNS PROMOTION WITH BORDERS'  Country Inns & Suites runs promotion with Borders
Customer Loyalty marketing article no. 9132 is '7 STEPS TO WIN BACK UNRESPONSIVE E-MAIL CONTACTS'  7 steps to win back unresponsive e-mail contacts
Customer Loyalty marketing article no. 15282 is 'NON-GROCERY LOYALTY: AN ALTERNATIVE TO CUSTOMER CLUBS?'  Non-grocery loyalty: An alternative to customer clubs?
Customer Loyalty marketing article no. 37485 is 'REGAL'S CINEMA LOYALTY SCHEME REACHES 10M MEMBERS'  Regal's cinema loyalty scheme reaches 10m members
Customer Loyalty marketing article no. 78737 is 'WOULD-BE MOBILE TV VIEWERS WANT ADVERTISER SUBSIDIES'  Would-be mobile TV viewers want advertiser subsidies
Customer Loyalty marketing article no. 81537 is 'US MILES & MORE CREDIT CARD PROVIDES MORE REWARDS'  US Miles & More credit card provides more rewards
Customer Loyalty marketing article no. 18391 is 'SAINSBURY'S TO TRIAL CATALINA CONNECTIONS COUPONING'  Sainsbury's to trial Catalina Connections couponing
Customer Loyalty marketing article no. 37358 is 'ICE TO LAUNCH COMMUNITY REWARDS CARD IN CALIFORNIA'  ICE to launch community rewards card in California
Customer Loyalty marketing article no. 27340 is 'BMI DOUBLES MILEAGE PLUS MILES FOR NEW ROUTES'  BMI doubles Mileage Plus miles for new routes
Customer Loyalty marketing article no. 77719 is 'VIRGIN MOBILE OFFERS CREDITS FOR NEW MOBILE CONTENT'  Virgin Mobile offers credits for new mobile content
Customer Loyalty marketing article no. 7887 is 'RETAILERS TO TARGET IN-STORE ADVERTS BY GENDER AND AGE?'  Retailers to target in-store adverts by gender and age?
Customer Loyalty marketing article no. 43944 is 'SUNTRUST ADDS CHARITY DONATIONS TO SUNPOINTS PROGRAMME'  SunTrust adds charity donations to SunPoints programme
Customer Loyalty marketing article no. 82655 is 'VISIONS ELECTRONICS JOINS AIR MILES IN CANADA'  Visions Electronics joins Air Miles in Canada
 
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Information for the week ending October 29th, 2007...

Customer Loyalty marketing article no. 27391 is 'SOUTH AFRICA: EBUCKS FORESEES HIGHER CHRISTMAS SPENDING'  South Africa: eBucks foresees higher Christmas spending
Customer Loyalty marketing article no. 7096 is 'INDUSTRY COLLABORATION: A CONSUMER INSIGHT REVOLUTION?'  Industry collaboration: A consumer insight revolution?
Customer Loyalty marketing article no. 61748 is 'AMEX ADDS NEW AIRLINES TO MEMBERSHIP REWARDS'  Amex adds new airlines to Membership Rewards
Customer Loyalty marketing article no. 79097 is 'AADVANTAGE ONLINE MAPS SHOW WHERE THE REWARDS ARE'  AAdvantage online maps show where the rewards are
Customer Loyalty marketing article no. 80165 is 'DMA PROMOTES COMMITMENT TO CONSUMER CHOICE'  DMA promotes commitment to consumer choice
Customer Loyalty marketing article no. 95655 is 'WILL SOCIAL TECHNIQUE OUTPACE TRADITIONAL MARKETING?'  Will social technique outpace traditional marketing?
Customer Loyalty marketing article no. 5269 is 'REWARDS FOR HBC CUSTOMERS WHO SHOP GREEN'  Rewards for HBC customers who shop green
Customer Loyalty marketing article no. 76429 is 'OVER-50S SHUN THE UNFAMILIAR E-MAIL APPROACH'  Over-50s shun the unfamiliar e-mail approach
Customer Loyalty marketing article no. 56716 is 'MOVING FROM SIMPLE SATISFACTION TO BRAND LOYALTY'  Moving from simple satisfaction to brand loyalty
Customer Loyalty marketing article no. 70602 is 'CHASE CARD OFFERS EXTRA LA QUINTA LOYALTY POINTS'  Chase card offers extra La Quinta loyalty points
Customer Loyalty marketing article no. 28945 is 'CHOCKSTONE UNVEILS LOCAL MERCHANT LOYALTY PLATFORM'  Chockstone unveils local merchant loyalty platform
Customer Loyalty marketing article no. 72611 is 'MASTERCARD UNVEILS LATEST BUSINESS REWARDS CARD'  MasterCard unveils latest business rewards card
Customer Loyalty marketing article no. 71139 is 'DMA PUBLISHES DIRECT MARKETING TRENDS AND FORECAST'  DMA publishes direct marketing trends and forecast
Customer Loyalty marketing article no. 2115 is 'LOYALTY LABS PARTNERS WITH HARTE-HANKS'  Loyalty Labs partners with Harte-Hanks
Customer Loyalty marketing article no. 9188 is 'BOOK OFFERS TRANSCULTURAL CONSUMER INSIGHTS'  Book offers transcultural consumer insights
Customer Loyalty marketing article no. 8297 is 'STUDY IDENTIFIES NINE WAYS TO HELP BOOST LOYALTY'  Study identifies nine ways to help boost loyalty
Customer Loyalty marketing article no. 92274 is 'GROWTH RETURNS TO UK SUPERMARKET SPENDING'  Growth returns to UK supermarket spending
Customer Loyalty marketing article no. 40340 is 'UK NEWSPAPER REWARDS ADVERT INTERACTIONS'  UK newspaper rewards advert interactions
 
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Information for the week ending October 22nd, 2007...

Customer Loyalty marketing article no. 67757 is 'MORE LOYALTY REWARDS ADDED TO BANKAMERICARD'  More loyalty rewards added to BankAmericard
Customer Loyalty marketing article no. 56467 is 'UNDERSTANDING THE FIVE KEY RULES OF GREEN MARKETING'  Understanding the five key rules of green marketing
Customer Loyalty marketing article no. 21624 is 'PATHMARK ENHANCES LOYALTY SCHEME WITH HSBC'  Pathmark enhances loyalty scheme with HSBC
Customer Loyalty marketing article no. 26155 is 'BELL CANADA CONFIRMS DEPARTURE FROM AEROPLAN'  Bell Canada confirms departure from Aeroplan
Customer Loyalty marketing article no. 59444 is 'SKYMILES OFFERS A SERIOUS PRIZE: TICKETS FOR LIFE'  SkyMiles offers a serious prize: tickets for life
Customer Loyalty marketing article no. 14324 is 'CUSTOMER SATISFACTION VERSUS LOYALTY, BY GRAHAM TUTTON (VICE PRESIDENT OF CUSTOMER SOLUTIONS, DATACO LLC)'  Customer satisfaction versus loyalty, by Graham Tutton (Vice President of Customer Solutions, DataCo LLC)
Customer Loyalty marketing article no. 23128 is 'CROSS-MEDIA CAMPAIGNS WORK BETTER, ANALYSIS REVEALS'  Cross-media campaigns work better, analysis reveals
Customer Loyalty marketing article no. 68526 is 'LEAD GENERATION BOOSTS CONVERSION RATES, STUDY FINDS'  Lead generation boosts conversion rates, study finds
Customer Loyalty marketing article no. 88416 is 'POINTS INTERNATIONAL REPORTS EVEN STRONGER GROWTH'  Points International reports even stronger growth
Customer Loyalty marketing article no. 28746 is 'POOR SERVICE STILL ENCOURAGING UK CONSUMERS TO DEFECT'  Poor service still encouraging UK consumers to defect
Customer Loyalty marketing article no. 48409 is 'CAN SELF-SERVICE SAVE RETAIL FROM A SEASONAL SALES DIP?'  Can self-service save retail from a seasonal sales dip?
Customer Loyalty marketing article no. 23842 is 'SURVEY REVEALS THE TRUE IMPACT OF CREDIT CARD REWARDS'  Survey reveals the true impact of credit card rewards
Customer Loyalty marketing article no. 97542 is 'CREDITZ COMPLETES M-PAYMENTS TRIAL IN CANADA'  Creditz completes m-payments trial in Canada
Customer Loyalty marketing article no. 68576 is 'CUSTOMER SERVICE & LOYALTY RESEARCH PANEL LAUNCHED'  Customer service & loyalty research panel launched
Customer Loyalty marketing article no. 11561 is 'ALASKA AIRLINES OFFERS MILES FOR WIRELESS SERVICE USERS'  Alaska Airlines offers miles for wireless service users
Customer Loyalty marketing article no. 9166 is 'TERADATA & ASSETLINK PARTNER ON MARKETING RESOURCE MANAGEMENT'  Teradata & Assetlink partner on marketing resource management
Customer Loyalty marketing article no. 63236 is 'HOW MANAGERS AFFECT STAFF - AND CUSTOMER EXPERIENCES'  How managers affect staff - and customer experiences
Customer Loyalty marketing article no. 21351 is 'MOBILE MARKETING SET TO ACCELERATE IN EUROPE'  Mobile marketing set to accelerate in Europe
Customer Loyalty marketing article no. 54868 is 'BONUS POINTS FOR TRAVELODGE'S LOYAL GUESTS IN CANADA'  Bonus points for Travelodge's loyal guests in Canada
Customer Loyalty marketing article no. 27760 is 'BRITS SPEND THE MOST TIME ON SOCIAL NETWORKING SITES'  Brits spend the most time on social networking sites
 
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Information for the week ending October 15th, 2007...

Customer Loyalty marketing article no. 4135 is 'LMUK WELCOMES COURT OF APPEAL VICTORY OVER VAT'  LMUK welcomes court of appeal victory over VAT
Customer Loyalty marketing article no. 54741 is 'EIGHT KEY MARKETING TRENDS FOR 2008 AND BEYOND'  Eight key marketing trends for 2008 and beyond
Customer Loyalty marketing article no. 70131 is 'MORETHAN LAUNCHES LOYAL CUSTOMER BENEFIT SCHEME'  MoreThan launches loyal customer benefit scheme
Customer Loyalty marketing article no. 58381 is 'WOMMA LAUNCHES BLOG TO UNITE WOM MARKETERS'  WOMMA launches blog to unite WOM marketers
Customer Loyalty marketing article no. 93630 is 'POOR BUSINESS INTELLIGENCE CAUSING SIGNIFICANT LOSSES'  Poor business intelligence causing significant losses
Customer Loyalty marketing article no. 6580 is 'VISA ASIA-PACIFIC OFFERS WELCOME MARKETING PLATFORM'  Visa Asia-Pacific offers Welcome marketing platform
Customer Loyalty marketing article no. 50373 is 'BANK COMBINES DEBIT AND CREDIT LOYALTY REWARDS'  Bank combines debit and credit loyalty rewards
Customer Loyalty marketing article no. 92435 is 'FIVE KEYS FOR BRAND BOOSTING THROUGH WORD OF MOUTH'  Five keys for brand boosting through word of mouth
Customer Loyalty marketing article no. 33460 is 'LEXMARK REWARDS LOYAL CUSTOMERS WITH FREEBIES'  Lexmark rewards loyal customers with freebies
Customer Loyalty marketing article no. 18248 is 'CARNIVAL ADDS NEW TYPES OF REWARD CERTIFICATE'  Carnival adds new types of reward certificate
Customer Loyalty marketing article no. 10771 is 'BUFFETS' RESTAURANTS GET NEW LOYALTY SCHEME'  Buffets' restaurants get new loyalty scheme
Customer Loyalty marketing article no. 51896 is 'CUSTOMER SERVICE BECOMES TOP DRIVER OF ERP STRATEGY'  Customer service becomes top driver of ERP strategy
Customer Loyalty marketing article no. 84604 is 'ZIONS BANK CASH REWARDS: US$20 MILLION IN 2 YEARS'  Zions Bank cash rewards: US$20 million in 2 years
Customer Loyalty marketing article no. 13039 is 'BLING IS DEAD, SO BRING ON THE 'STEALTH WEALTH''  Bling is dead, so bring on the 'stealth wealth'
Customer Loyalty marketing article no. 48060 is 'ROYAL & SUN ALLIANCE BOOSTS AIR MILES FOR SMES'  Royal & Sun Alliance boosts Air Miles for SMEs
Customer Loyalty marketing article no. 24302 is 'RETAIL LOYALTY SCHEMES EXAMINED IN FORTHCOMING SURVEY'  Retail loyalty schemes examined in forthcoming survey
Customer Loyalty marketing article no. 42460 is 'E-MAIL MARKETING RELEVANCE GUIDED BY SIX FACTORS'  E-mail marketing relevance guided by six factors
Customer Loyalty marketing article no. 6681 is 'CHOICE HOTELS JOINS THE LOYALTY POINTS EXCHANGE'  Choice Hotels joins the loyalty points exchange
Customer Loyalty marketing article no. 96662 is 'NECTAR USES WEB SEARCH TO BOOST REDEMPTION'  Nectar uses web search to boost redemption
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 8th, 2007...

Customer Loyalty marketing article no. 56883 is 'NEW EBUCKS-LINKED DEBIT CARD FOR SA FARMERS'  New eBucks-linked debit card for SA farmers
Customer Loyalty marketing article no. 13267 is 'DUTCH SUPERMARKET TRIALS MOBILE PAYMENTS'  Dutch supermarket trials mobile payments
Customer Loyalty marketing article no. 51978 is 'WHITE LABEL LOYALTY SCHEME FOR HIGH CLASS HOTELS'  White label loyalty scheme for high class hotels
Customer Loyalty marketing article no. 62400 is 'BEST BUY LAUNCHES REWARD ZONE IN CANADA'  Best Buy launches Reward Zone in Canada
Customer Loyalty marketing article no. 96713 is 'AMEX WOOS GOLD CARD TRAVELLERS WITH MORE BENEFITS'  Amex woos gold card travellers with more benefits
Customer Loyalty marketing article no. 76418 is 'AFFLUENT ETHNIC CONSUMERS TO REPLACE THE BABY BOOMER?'  Affluent ethnic consumers to replace the baby boomer?
Customer Loyalty marketing article no. 37302 is 'UKROP'S ADDS DIGITAL MEDIA SCREENS IN-STORE'  Ukrop's adds digital media screens in-store
Customer Loyalty marketing article no. 48420 is 'CUSTOMER MANAGEMENT SPENDING TO GROW 16% IN 2008'  Customer management spending to grow 16% in 2008
Customer Loyalty marketing article no. 49488 is 'MASTERCARD LAUNCHES BUSINESS CARD DISCOUNT SCHEME'  MasterCard launches business card discount scheme
Customer Loyalty marketing article no. 46283 is 'WHY INNOVATION IS THE MARK OF A BEST-IN-CLASS RETAILER'  Why innovation is the mark of a best-in-class retailer
Customer Loyalty marketing article no. 74005 is 'S&T LAUNCHES REWARDS-BASED VISA CARD'  S&T launches rewards-based Visa card
Customer Loyalty marketing article no. 18608 is 'EXPRESSJET TO REWARD AVIS CUSTOMERS'  ExpressJet to reward Avis customers
Customer Loyalty marketing article no. 31685 is 'CONSUMERS SET TO DOUBLE GREEN SPENDING IN ONE YEAR'  Consumers set to double green spending in one year
Customer Loyalty marketing article no. 39339 is 'COUPONS STILL POPULAR WITH CONSUMERS, STUDY FINDS'  Coupons still popular with consumers, study finds
Customer Loyalty marketing article no. 97681 is 'POOR SERVICE LOSES 16% OF CUSTOMERS, SURVEY FINDS'  Poor service loses 16% of customers, survey finds
Customer Loyalty marketing article no. 22654 is 'IT E-COMMUNITY LAUNCHES WITH MEMBER REWARDS SCHEME'  IT e-community launches with member rewards scheme
Customer Loyalty marketing article no. 39876 is 'SHELL PLATINUM MASTERCARD GAINS EXTRA REWARDS'  Shell Platinum MasterCard gains extra rewards
Customer Loyalty marketing article no. 70851 is 'WHAT ARE THE TOP US LOYALTY AND BRAND EXPERIENCES?'  What are the top US loyalty and brand experiences?
Customer Loyalty marketing article no. 77924 is 'IPOINTS PARTNERS WITH UK GROCERY COMPARISON WEBSITE'  iPoints partners with UK grocery comparison website
Customer Loyalty marketing article no. 77033 is 'AEROPLAN TO UPDATE STOREFRONT WITH HELP FROM BEA'  Aeroplan to update storefront with help from BEA
 
Read the marketing and loyalty reports for this week
 

Information for the week ending October 1st, 2007...

Customer Loyalty marketing article no. 21541 is 'CONSUMER INSIGHTS ARE KEY TO LOYALTY, STUDY FINDS'  Consumer insights are key to loyalty, study finds
Customer Loyalty marketing article no. 69479 is 'WHY THE FUTURE OF MARKETING LOOKS LIKE A BOOMERANG'  Why the future of marketing looks like a boomerang
Customer Loyalty marketing article no. 55189 is 'US AIRWAYS LAUNCHES DIVIDEND MILES MASTERCARD'  US Airways launches Dividend Miles MasterCard
Customer Loyalty marketing article no. 24618 is 'RENO-DEPOT EXPANDS AIR MILES PARTNERSHIP'  Reno-Depot expands Air Miles partnership
Customer Loyalty marketing article no. 83542 is 'AUTOMOTIVE BRANDS FAIL THE MULTI-CHANNEL TEST'  Automotive brands fail the multi-channel test
Customer Loyalty marketing article no. 88074 is 'CREDIT CARD SITES MISSING ENGAGEMENT OPPORTUNITIES'  Credit card sites missing engagement opportunities
Customer Loyalty marketing article no. 27595 is 'MAKE MOBILE PHONE USERS LOYAL BEFORE THEY GET TOO OLD'  Make mobile phone users loyal before they get too old
Customer Loyalty marketing article no. 1170 is 'AFFILIATE MARKETING ENTERS HIGH GROWTH PHASE, STUDY FINDS'  Affiliate marketing enters high growth phase, study finds
Customer Loyalty marketing article no. 9974 is 'PREDICTIVE E-SHOPPER ANALYSIS SOFTWARE BOOSTS MARKETING ROI'  Predictive e-shopper analysis software boosts marketing ROI
Customer Loyalty marketing article no. 36677 is 'PUCA LAUNCHES MOBILE INTERNET ADVERTISING SERVICE'  Puca launches mobile internet advertising service
Customer Loyalty marketing article no. 30009 is 'TECHNOLOGY USAGE DIFFERENTIATES FREQUENT GUESTS'  Technology usage differentiates frequent guests
Customer Loyalty marketing article no. 90665 is 'TAIWAN RUNS 6 MONTH VISA MOBILE CONSUMER TRIAL'  Taiwan runs 6 month Visa Mobile consumer trial
Customer Loyalty marketing article no. 16560 is 'ONLINE GIFT SELLER LINKS FACEBOOK TO ITS LOYALTY PROGRAMME'  Online gift seller links Facebook to its loyalty programme
Customer Loyalty marketing article no. 65434 is 'CHASE MAKES THE FREEDOM CARD MORE REWARDING'  Chase makes the Freedom card more rewarding
Customer Loyalty marketing article no. 84388 is 'TRUCASH LAUNCHES RESTAURANT SERVER INCENTIVE SCHEME'  TruCash launches restaurant server incentive scheme
Customer Loyalty marketing article no. 36727 is 'QATAR CUTS QMILES REDEMPTION PRICES FOR RAMADAN'  Qatar cuts Qmiles redemption prices for Ramadan
Customer Loyalty marketing article no. 53154 is 'FIVE KEY FACTORS FOR SUCCESSFUL TRANSACTIONAL EMAILS'  Five key factors for successful transactional emails
Customer Loyalty marketing article no. 71084 is 'EPSILON TO DO E-MAIL MARKETING FOR TESCO EUROPE'  Epsilon to do e-mail marketing for Tesco Europe
Customer Loyalty marketing article no. 25155 is 'PHOENIX TO STEP UP SCTN LOYALTY OFFERING'  Phoenix to step up SCTN loyalty offering
 
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Information for the week ending September 24th, 2007...

Customer Loyalty marketing article no. 41714 is 'LOYLOGIC ADDS RAFFLE & AUCTION REDEMPTION FEATURES'  Loylogic adds raffle & auction redemption features
Customer Loyalty marketing article no. 88047 is 'DISPOSABLE RFID-ENABLED RETAIL DISPLAY UNVEILED'  Disposable RFID-enabled retail display unveiled
Customer Loyalty marketing article no. 22487 is 'TNS REPORTS UK GROCERY SPEND IMPROVING SLIGHTLY'  TNS reports UK grocery spend improving slightly
Customer Loyalty marketing article no. 66053 is 'SPC DOUBLES DISCOUNTS FOR NATIONAL SHOPPING DAY'  SPC doubles discounts for National Shopping Day
Customer Loyalty marketing article no. 16660 is 'KAZA CLUB AND XCLUSIVES PARTNER FOR MORE LOYALTY BENEFITS'  Kaza Club and Xclusives partner for more loyalty benefits
Customer Loyalty marketing article no. 38282 is 'WINTER PROMOTION FOR TRUEBLUE MEMBERS'  Winter promotion for TrueBlue members
Customer Loyalty marketing article no. 45227 is 'INTERNET SERVICE COMPANY BUYS CAUSELOYALTY'  Internet service company buys CauseLoyalty
Customer Loyalty marketing article no. 80475 is '292 MILLION NFC MOBILE PHONES TO SHIP BY 2012'  292 million NFC mobile phones to ship by 2012
Customer Loyalty marketing article no. 48173 is 'HOW ECO-FRIENDLY MARKETING AFFECTS CONSUMER SPENDING'  How eco-friendly marketing affects consumer spending
Customer Loyalty marketing article no. 85734 is 'THE FOUR PERSONALITIES OF EXTREME GROCERY PRICE-SHOPPERS'  The four personalities of extreme grocery price-shoppers
Customer Loyalty marketing article no. 54354 is 'BIG BONUSES FOR MARRIOTT REWARDS CUSTOMERS'  Big bonuses for Marriott Rewards customers
Customer Loyalty marketing article no. 75053 is 'VIRGIN MEGASTORES INVITES CONSUMERS INTO MEDIA NEWSROOM'  Virgin Megastores invites consumers into media newsroom
Customer Loyalty marketing article no. 5679 is 'SMS LOYALTY SCHEME FUELS EXCEPTIONAL SALES GROWTH'  SMS loyalty scheme fuels exceptional sales growth
Customer Loyalty marketing article no. 98202 is 'THE TECHNOLOGY OF ONE-TO-ONE MARKETING, TWO YEARS ON, BY JESSE QUATSE (RESEARCH DIRECTOR, PAY BY TOUCH)'  The technology of one-to-one marketing, two years on, by Jesse Quatse (Research Director, Pay By Touch)
Customer Loyalty marketing article no. 20633 is 'HYPERMARKETS PRESENT NEW RETAIL OPPORTUNITY IN CHINA'  Hypermarkets present new retail opportunity in China
Customer Loyalty marketing article no. 53340 is 'HOW TO TURN UNHAPPY CUSTOMERS INTO LOYAL SUPPORTERS'  How to turn unhappy customers into loyal supporters
Customer Loyalty marketing article no. 75544 is 'CAPITAL ONE ADDS REWARDS TO MONEY MARKET ACCOUNT'  Capital One adds rewards to money market account
Customer Loyalty marketing article no. 90238 is 'VIRGIN MEDIA TRACKS CHURN THROUGH CUSTOMER FEEDBACK'  Virgin Media tracks churn through customer feedback
Customer Loyalty marketing article no. 93038 is 'PULSE LOYALTY SCHEME EXPANDS INTO NEW ZEALAND'  Pulse loyalty scheme expands into New Zealand
Customer Loyalty marketing article no. 29892 is 'THE TECHNOLOGY OF ONE-TO-ONE MARKETING, TWO YEARS ON'  The technology of one-to-one marketing, two years on
Customer Loyalty marketing article no. 75417 is 'CANADIAN MOBILE PHONE USERS GET NEW FIDO REWARDS'  Canadian mobile phone users get new Fido Rewards
Customer Loyalty marketing article no. 65399 is 'STOMP SINGAPORE LAUNCHES LOYALTY CARD & CLUB'  Stomp Singapore launches loyalty card & club
Customer Loyalty marketing article no. 15779 is 'TRUCASH GIFTING EXTENDS INTO THE TIMESHARE MARKET'  TruCash gifting extends into the timeshare market
 
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Information for the week ending September 17th, 2007...

Customer Loyalty marketing article no. 82003 is 'CANADIAN BANK CUSTOMERS MOSTLY GO FOR CONVENIENCE'  Canadian bank customers mostly go for convenience
Customer Loyalty marketing article no. 12852 is 'UK STUDENT LOYALTY CARD EXPANDS PARTNER LIST'  UK student loyalty card expands partner list
Customer Loyalty marketing article no. 49832 is 'CAR MAKERS GETTING MORE CAREFUL WITH INCENTIVES'  Car makers getting more careful with incentives
Customer Loyalty marketing article no. 65450 is 'STRATIVITY ANNOUNCES NEW CEM CERTIFICATION PROGRAMME'  Strativity announces new CEM certification programme
Customer Loyalty marketing article no. 45155 is 'SANDWICH BOARD ADS ARE FAR FROM GONE, IT SEEMS'  Sandwich board ads are far from gone, it seems
Customer Loyalty marketing article no. 99807 is 'CANADIAN DRIVERS TO GET CAA DOLLARS AT BEST WESTERN'  Canadian drivers to get CAA Dollars at Best Western
Customer Loyalty marketing article no. 90598 is 'BEST CUSTOMER SERVICE ASSET IS STAFF, STUDY FINDS'  Best customer service asset is staff, study finds
Customer Loyalty marketing article no. 91666 is 'CROWNE PLAZA TO ASK MAVERICK GUESTS WHAT TO DO'  Crowne Plaza to ask maverick guests what to do
Customer Loyalty marketing article no. 7158 is 'ADMIRALS CLUB SIGNS ON FOR HOSPITALITY RESEARCH'  Admirals Club signs on for hospitality research
Customer Loyalty marketing article no. 16771 is 'WAYS TO ENGAGE CONSUMERS THROUGH SOCIAL NETWORKING'  Ways to engage consumers through social networking
Customer Loyalty marketing article no. 87930 is 'CARREFOUR MALAYSIA LAUNCHES NEW LOYALTY PROGRAMME'  Carrefour Malaysia launches new loyalty programme
Customer Loyalty marketing article no. 94775 is 'AEROPLAN ADDS ONLINE MUSIC STORE FOR MEMBERS'  Aeroplan adds online music store for members
Customer Loyalty marketing article no. 8662 is 'EMAX LOYALTY STARTS UP WITH SELEKTPOINTS SUPPORT'  Emax Loyalty starts up with SelektPoints support
Customer Loyalty marketing article no. 40446 is 'OFFICE DEPOT RELAUNCHES WORKLIFE REWARDS PROGRAMME'  Office Depot relaunches Worklife Rewards programme
Customer Loyalty marketing article no. 10671 is 'GE TO ISSUE NEW PROVIDENT BANK REWARDS CARD'  GE to issue new Provident Bank Rewards card
Customer Loyalty marketing article no. 9199 is 'GOLDEN TULIP HOTELS PARTNERS WITH VIRGIN NIGERIA'S FFP'  Golden Tulip hotels partners with Virgin Nigeria's FFP
 
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Information for the week ending September 10th, 2007...

Customer Loyalty marketing article no. 20689 is 'SURVEY EXAMINES LATEST US CONSUMER LOYALTY TRENDS'  Survey examines latest US consumer loyalty trends
Customer Loyalty marketing article no. 19798 is 'EMIRATES BANK UNVEILS PAYPASS & REWARDS CARD'  Emirates Bank unveils PayPass & rewards card
Customer Loyalty marketing article no. 3776 is 'WHY LOW INCOME SHOPPERS ARE A FUTURE OPPORTUNITY'  Why low income shoppers are a future opportunity
Customer Loyalty marketing article no. 51842 is 'HUGHES TO DRIVE GSTV BROADCASTS AT THE FUEL PUMP'  Hughes to drive GSTV broadcasts at the fuel pump
Customer Loyalty marketing article no. 26339 is 'GOOD USE OF DATA ACHIEVES 179% ROI ON MAILING'  Good use of data achieves 179% ROI on mailing
Customer Loyalty marketing article no. 85490 is 'CUSTOMER RELATIONSHIPS: LEARNING FROM THE UTILITY SECTOR'  Customer relationships: learning from the utility sector
Customer Loyalty marketing article no. 81477 is 'PASSENGERS CRITICISE AIRLINES FOR DELAYS BUT STILL PLAN TO FLY'  Passengers criticise airlines for delays but still plan to fly
Customer Loyalty marketing article no. 40402 is 'MCDONALD'S ARCH CARD CONTRIBUTES TO COLLEGE SAVINGS'  McDonald's Arch Card contributes to college savings
Customer Loyalty marketing article no. 18376 is 'WHICH SECTORS WILL SUFFER FROM LOWER CONSUMER CONFIDENCE?'  Which sectors will suffer from lower consumer confidence?
Customer Loyalty marketing article no. 57896 is 'CUSTOMERS CITE DATA LOSS AS KEY BRAND REPUTATION BREAKER'  Customers cite data loss as key brand reputation breaker
Customer Loyalty marketing article no. 58028 is 'PERSONALLY TAILORED TV ADS IMPRESS TEST MARKET'  Personally tailored TV ads impress test market
Customer Loyalty marketing article no. 40275 is 'AEROPLAN TO HELP HOME-MOVERS DODGE JUNK-MAIL'  Aeroplan to help home-movers dodge junk-mail
Customer Loyalty marketing article no. 66978 is 'BOOMERS FORESEE THE COMING OF A CASHLESS SOCIETY'  Boomers foresee the coming of a cashless society
Customer Loyalty marketing article no. 80636 is 'EXPECTATION OF A GOOD CUSTOMER EXPERIENCE IS RISING'  Expectation of a good customer experience is rising
Customer Loyalty marketing article no. 47524 is 'ROGERS VIDEO LAUNCHES STAR REWARDS LOYALTY SCHEME'  Rogers Video launches Star Rewards loyalty scheme
Customer Loyalty marketing article no. 46861 is 'EUROPEAN KIOSKS CONFERENCE DETAILS ANNOUNCED'  European kiosks conference details announced
 
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Information for the week ending September 3rd, 2007...

Customer Loyalty marketing article no. 36719 is 'STUDY IDENTIFIES THE KEY DRIVERS OF BRAND LOYALTY'  Study identifies the key drivers of brand loyalty
Customer Loyalty marketing article no. 89057 is 'IQPC CUSTOMER LOYALTY SUMMIT COMES TO FLORIDA'  IQPC customer loyalty summit comes to Florida
Customer Loyalty marketing article no. 5484 is 'NEW RESTAURANT GIFT & LOYALTY CARD PLATFORM LAUNCHED'  New restaurant gift & loyalty card platform launched
Customer Loyalty marketing article no. 23415 is 'UK FIRMS MISSING VALUE OF BILL/STATEMENT MARKETING'  UK firms missing value of bill/statement marketing
Customer Loyalty marketing article no. 77485 is 'PAPER EXAMINES WEB 2.0'S EFFECT ON RELATIONSHIPS'  Paper examines Web 2.0's effect on relationships
Customer Loyalty marketing article no. 15275 is 'TRUST IN CANADIAN COMPANIES BETTER THAN EXPECTED'  Trust in Canadian companies better than expected
Customer Loyalty marketing article no. 94043 is 'GAME CONSOLE ADS TO REACH US$850M BY 2011'  Game console ads to reach US$850m by 2011
Customer Loyalty marketing article no. 40378 is 'WHAT ARE THE REAL BENEFITS OF A SINGLE CUSTOMER VIEW?'  What are the real benefits of a single customer view?
Customer Loyalty marketing article no. 68586 is 'WHY WEB 2.0-BASED CUSTOMER RELATIONSHIPS WORK - OR NOT'  Why Web 2.0-based customer relationships work - or not
Customer Loyalty marketing article no. 91825 is 'NEW LOYALTY SCHEME OPENS IN UK FOR LOCAL BUSINESSES'  New loyalty scheme opens in UK for local businesses
Customer Loyalty marketing article no. 68990 is 'CITIBANK SENDS OFFERS DIRECT TO CUSTOMERS' MOBILE PHONES'  Citibank sends offers direct to customers' mobile phones
Customer Loyalty marketing article no. 64054 is 'STOCKHOLDERS VOTE FOR CATALINA MARKETING MERGER'  Stockholders vote for Catalina Marketing merger
Customer Loyalty marketing article no. 71000 is 'THREE TIERS FOR VIRGIN BLUE'S FREQUENT FLYERS'  Three tiers for Virgin Blue's frequent flyers
Customer Loyalty marketing article no. 6249 is 'REDEMPTION BARGAINS FOR UNITED PLUS MEMBERS'  Redemption bargains for United Plus members
Customer Loyalty marketing article no. 504 is 'BORDERS REWARDS REACHES 20M MEMBER MILESTONE'  Borders Rewards reaches 20m member milestone
Customer Loyalty marketing article no. 38065 is 'ONLINE LEAD GENERATOR CLAIMS A MILLION A MONTH'  Online lead generator claims a million a month
Customer Loyalty marketing article no. 6685 is 'SPEED REWARDS TO GIVE AWAY LUXURY RACE EXPERIENCE'  Speed Rewards to give away luxury race experience
Customer Loyalty marketing article no. 27384 is 'UK GROCERY COMPETITION STARTS GETTING TOUGHER'  UK grocery competition starts getting tougher
Customer Loyalty marketing article no. 57423 is 'THE TOP TEN MYTHS ABOUT LUXURY CONSUMERS'  The top ten myths about luxury consumers
Customer Loyalty marketing article no. 49947 is 'CREDIT CARD'S REWARDS GO TOWARD HEALTH CARE'  Credit card's rewards go toward health care
Customer Loyalty marketing article no. 72377 is 'DOLLAR OFFERS TRIPLE FFP MILES OR POINTS'  Dollar offers triple FFP miles or points
Customer Loyalty marketing article no. 98853 is 'FUTURA REWARDS LAUNCHES SAVINGS REWARDS CREDIT CARD'  Futura Rewards launches savings rewards credit card
 
Read the marketing and loyalty reports for this week
 

Information for the week ending August 27th, 2007...

Customer Loyalty marketing article no. 41983 is 'DISCOUNTS BEING DRIVEN AWAY BY LOYALTY MARKETING'  Discounts being driven away by loyalty marketing
Customer Loyalty marketing article no. 44783 is 'EUROPEANS WELCOME AFFINITY MARKETING BY MAIL'  Europeans welcome affinity marketing by mail
Customer Loyalty marketing article no. 81636 is 'BJ'S WHOLESALE CLUB LAUNCHES VISA REWARDS CARD'  BJ's Wholesale Club launches Visa rewards card
Customer Loyalty marketing article no. 27162 is 'AIR MILES EXPANDS TO 70+ PARTNERS IN BAHRAIN'  Air Miles expands to 70+ partners in Bahrain
Customer Loyalty marketing article no. 90586 is 'THANKS AGAIN REWARDS PIGGY-BACK ON EXISTING CARDS'  Thanks Again rewards piggy-back on existing cards
Customer Loyalty marketing article no. 40965 is 'PERSONALISATION THREATENS PRICE COMPARISON SHOPPING'  Personalisation threatens price comparison shopping
Customer Loyalty marketing article no. 71132 is 'CITIBANK RUSSIA OFFERS UNLIMITED MILES & MORE REWARDS'  CitiBank Russia offers unlimited Miles & More rewards
Customer Loyalty marketing article no. 33748 is 'EXTRA REWARDS FOR DOLLAR CAR RENTAL AGENTS'  Extra rewards for Dollar car rental agents
Customer Loyalty marketing article no. 64596 is 'TRUE BENEFITS OF THE MOBILE CHANNEL REVEALED'  True benefits of the mobile channel revealed
Customer Loyalty marketing article no. 1577 is 'LUFTHANSA AND AIR ASTANA SET TO TEAM UP'  Lufthansa and Air Astana set to team up
Customer Loyalty marketing article no. 17194 is 'BSP REWARDS TO ADOPT CREDITZ DIGITAL CURRENCY'  BSP Rewards to adopt Creditz digital currency
Customer Loyalty marketing article no. 90667 is 'AD-DRIVEN M-SHOPPING SERVICE LAUNCHES IN THE UK'  Ad-driven m-shopping service launches in the UK
Customer Loyalty marketing article no. 51551 is 'POOR US ECONOMY FAILS TO WORRY THE LUXURY CONSUMER'  Poor US economy fails to worry the luxury consumer
Customer Loyalty marketing article no. 42343 is 'CITIBANK LAUNCHES PREMIERMILES CREDIT CARD'  Citibank launches PremierMiles credit card
Customer Loyalty marketing article no. 62106 is 'BUILDING CUSTOMER ENGAGEMENT THE MOBILE WAY'  Building customer engagement the mobile way
Customer Loyalty marketing article no. 58902 is 'CUSTOMER SATISFACTION FLATTENS OUT ACROSS THE BOARD'  Customer satisfaction flattens out across the board
Customer Loyalty marketing article no. 68515 is 'GREEN CARD'S REWARDS HELP OFFSET CARBON EMISSIONS'  Green card's rewards help offset carbon emissions
Customer Loyalty marketing article no. 33444 is 'PEER REVIEW BEATS SMS FOR GENERATION Y MARKETING'  Peer review beats SMS for Generation Y marketing
Customer Loyalty marketing article no. 19963 is 'AMEX PLATINUM OFFERS AA AIRPORT LOUNGE ACCESS'  Amex Platinum offers AA airport lounge access
 
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Information for the week ending August 20th, 2007...

Customer Loyalty marketing article no. 92190 is 'E-SHOPPERS TURN TO CATALOGUES FOR INITIAL RESEARCH'  E-shoppers turn to catalogues for initial research
Customer Loyalty marketing article no. 62415 is 'POINTS INTERNATIONAL'S NEW P2P SCHEME 'ON TRACK''  Points International's new P2P scheme 'on track'
Customer Loyalty marketing article no. 34385 is 'NEW MAX CARD TO OFFER ECO-FRIENDLY DISCOUNTS'  New Max Card to offer eco-friendly discounts
Customer Loyalty marketing article no. 65361 is 'BRITISH CONSUMERS FRUSTRATED WITH AUTOMATED SERVICE'  British consumers frustrated with automated service
Customer Loyalty marketing article no. 66201 is 'HAWAIIAN RESTAURANTS JOIN REWARDS NETWORK'  Hawaiian restaurants join Rewards Network