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Weekly reports - looking back...
Information for the week ending February 8th, 2010...
Five value-driving loyalty trends for 2010
Reward Paths & Baesman form loyalty alliance
Indian loyalty scheme enrols 67m in one year
US coupon usage rising for first time since 1992
Loyalty schemes seen as 'recession busters'
Banks slowing churn with gifts, not cash
Chip-based Barclaycard Freedom to launch in March
Retail 3.0 developer signs another new partner
Nectar... details of the UK coalition loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Creating and growing a loyalty scheme - what to find out, and how, by Peter Clark (co-author, The Loyalty Guide)
Marketing budgets aren't very stretchy - or are they?, by Peter Clark (Co-Editor, The Wise Marketer)
The 30 major factors behind a successful customer loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Coalition Loyalty Programmes: the who, why, and how big?, by By Peter Clark (co-author, The Loyalty Guide)
Retail Pricing Strategies: their impact on customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
Best Customer Marketing: building long-lasting customer profitability, by Peter Clark (co-author, The Loyalty Guide)
Linking customer lifetime value, loyalty, and profitability, by By Peter Clark (co-author, The Loyalty Guide)
The 22 major factors that will shape the future of customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
The impact of multiple channels on customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
An overview of supermarket & grocery loyalty programmes around the world, by Peter Clark (co-author, The Loyalty Guide - www.theloyaltyguide.com)
The 6 key factors that influence customer loyalty, by Peter Clark (Co-author, The Loyalty Guide reports)
Top 20 attitudes of today's best loyalty marketers, by Peter Clark (Editor, The Wise Marketer & The Loyalty Guide)
The Loyalty Guide 4: New for 2010 and beyond - the complete report on customer loyalty & engagement theory, principles, methods, strategies, global best practice and case studies..., by Peter Clark, Robin Clark
Loyalty rewards still not engaging enough?
Points.com expands its partnerships
Read the marketing and loyalty reports for this week
Information for the week ending February 1st, 2010...
Small retailers turn to coalitions for salvation
Loylogic develops customised loyalty e-mall
Amex to help merchants with loyalty schemes
Credit card users ignoring merchant discounts
How retailers can benefit from social media
Tesco Clubcard's Christmas redemptions up 34m
SPC brings youth loyalty to US retail chains
Can you really tame the search-and-switch customer?
Retailers need online+offline marketing strategy
Aeroplan donates 2m miles for carbon offets
Read the marketing and loyalty reports for this week
Information for the week ending January 25th, 2010...
2010's renewed focus on social media marketing
TXU Energy gives US$27m in cash-back rewards
Kobie unveils discounted online gift card mall
FlexPerks Visa named 'best travel perks card'
The four humours of B2B marketing (2.0, that is)
Aeroplan encourages Haiti relief donations
Consumers more engaged by machines than agents
Hilton HHonors offers one free night for four
Mobile popularity behind new m-loyalty platform
Item layaway feature added to bill payment kiosks
Read the marketing and loyalty reports for this week
Information for the week ending January 18th, 2010...
NFC nearing commercial deployment, experts say
Points.com tells how to become a "million-miler"
Starwood multiplies points for longer-term guests
Employee engagement rises during recession
Large retailers break holiday satisfaction records
Marriott Rewards offers triple FFP mileage
Listen, learn, and avoid consumer boycotts
Puerto Rico: Office Depot unveils loyalty scheme
Best practices for customer/employee interactions
Discover card offers year-long sweepstake
Read the marketing and loyalty reports for this week
Information for the week ending January 11th, 2010...
Customer engagement takes 2-way talk
TAP reduces mileage liability with cheap tickets
Social media: the new engagement frontier
Reducing retail returns & increasing satisfaction
Key marketing trends forecast for 2010
Mobile app links gift cards & loyalty points
Critical insights lost through 'no-reply' emails
Sentiment Analysis offers social media insight
E-tail to take over from retail in 2020?
American Airlines & GOL enhance FFP relationship
Read the marketing and loyalty reports for this week
Information for the week ending January 4th, 2010...
Top 12 loyalty marketing trends for 2010
Payback & BetterPlace partner for charity donations
How supplier relationships affect customer loyalty
New platform offers relationship-building rebates
Aeroplan reports increasing charity donations
Sea Miles expands mileage redemption options
Dedicated account managers boost B2B satisfaction
Chase partners with Facebook for charity votes
Awards highlight smartest predictive analytics
Online voucher codes helping to boost sales
Read the marketing and loyalty reports for this week
Information for the week ending December 28th, 2009...
Holiday bonuses don't build staff loyalty
'Cash for Clunkers' damaged US car owners' loyalty
Study reveals what drives car owner loyalty
Brussels Airlines joins Aeroplan
Points.com rolls out B2B loyalty technology
Triple points for Choice Privileges members
Amex to sell insights from cardholder data
EA offers rewards-based prepaid debit card
Shopping behaviour forecast 'lower than 2008'
Amex & Dunkin' Donuts launch incentive scheme
Read the marketing and loyalty reports for this week
Information for the week ending December 21st, 2009...
Is airline & hotel loyalty missing the mark?
MSC to offer Aeroplan miles for cruises
Shoppers disappointed with Cyber Monday
Enterprise engagement info portal launched
Loyalty holds the answer to 'supermarket slippage'
Aeroplan eStore launches gift card boutique
Britons still keen on credit card rewards
Fly Buys e-stores signs 12 retail partners
Insights from Cards & Payments 2009
South Africa: eBucks to offer fuel reward
Read the marketing and loyalty reports for this week
Information for the week ending December 14th, 2009...
Top 10% of customers account for 40% of sales
Pita Pit launches gift card loyalty scheme
A new level of marketing subtlety: north or south?
Recession inspires new generation of savers
How to measure social media marketing ROI
Apollo Optik renews Payback partnership
Maximiles & MasterCard launch Dutch cashback scheme
RFID wristband enables coupons and rewards
E-retailers could gain more loyalty from their data
Jeanswest takes loyalty into the cloud
Read the marketing and loyalty reports for this week
Information for the week ending December 7th, 2009...
Benefits of a customer engagement strategy
Germans offered Payback points for eBay purchases
Online lead generation could revive retail sales
Social media overlooked for consumer evangelism
Social media marketing to grow in 2010
Ultimate Rewards Mall offers holiday bonus
The 'Uber 11' rules of effective customer retention
UK to make email opt-ins a legal requirement?
Tomorrow's loyalty strategy is already here
British consumers head downmarket for groceries
Read the marketing and loyalty reports for this week
Information for the week ending November 30th, 2009...
Loylogic unveils iPhone app for loyalty redemptions
BAA airport shops to offer Miles & More
Knowing the customer is critical in a recession
Wells Fargo launches loyalty e-shopping mall
Affluent 'more hopeful' but recession isn't over
Online coupon marketing trends are positive
Win-Win adds three Deluxe Dining rewards
Sears and Kmart launch new rewards card
Four recession-driven consumer segments found
Real-time PoS loyalty redemptions for Australia
Fly Buys NZ reports 5 millionth redemption
How customer engagement goes far beyond CRM
Lowes sends loyalty discounts by SMS
RFID sticker turns cellphones into loyalty cards
Read the marketing and loyalty reports for this week
Information for the week ending November 23rd, 2009...
Coalitions 'the next big thing' in US marketing?
Dunnhumby heads for Canada with Metro
Select Guest offers new members double points
British shoppers are least loyal, most price-aware
One-in-three want mobile loyalty schemes
Top ten internet retail trends for 2010
Air Miles Canada adds Best Western as sponsor
TrueBlue frequent flyer programme revamped
MoneyGram Rewards expands into Canada
Top ten marketing media trends for 2010
Choice Privileges reports on growth in 2009
Read the marketing and loyalty reports for this week
Information for the week ending November 16th, 2009...
Online loyalty 'best with a personal discount'
Kia Canada launches owner loyalty scheme
Gift card usage increasing again, at last
Brand Keys launches Spanish brand loyalty index
Most consumers will swap brands for a good cause
BP joins Fuelperks rewards programme
Digital consumer trends for marketers in 2010
eBucks reaches R1 billion in redemptions
Study finds high loyalty to European mobile operators
Radio station offers advertisers Aeroplan miles
Read the marketing and loyalty reports for this week
Information for the week ending November 9th, 2009...
BA Miles extends its US footprint with Chase
Carlson Marketing offers PayPal reward options
Social media: New rules of engagement?
Atlanta pilots loyalty programme for recyclers
Integrated marketing trends for 2010
Bank of Valetta launches loyalty programme
Marketers to gain by cloning loyal customers
Groupe Aeroplan to buy up Carlson Marketing
Continental Arlines joins Star Alliance
Rewards to help the poor help themselves
New Starbucks loyalty scheme consolidates others
Read the marketing and loyalty reports for this week
Information for the week ending November 2nd, 2009...
How the best-in-class achieve 91% customer retention
FFP breakage 'more than GDP of most countries'?
Who's not loyal to their mobile service, and why?
Chat & self service strengthen e-tail experience
FFPs not meeting members' needs & desires
Rapid Rewards adds two Las Vegas resorts
Rewards aggregator to benefit loyal Australians
Social Media Marketing Council opens doors
The top 20 attitudes of successful loyalty marketers
Best Western joins Canada's Air Miles
Read the marketing and loyalty reports for this week
Information for the week ending October 26th, 2009...
Canadian Air Miles operator buys into Dotz
Debenhams Beauty loyalty card wins award
Top 20 attitudes of today's best loyalty marketers, by Peter Clark (Editor, The Wise Marketer & The Loyalty Guide)
Case study: Iceland's Bonus Card improves insight
SPG comes to iPhone, Twitter & Facebook
Retail 3.0 redefines retail customer intelligence
Air NZ adds Airpoints Dollars banking partners
Airlines' main challenge lies with loyalty efforts
American Eagle A-List signs millionth member
E-retail problems shared with peers, not brands
Esso renews Aeroplan loyalty partnership
Read the marketing and loyalty reports for this week
Information for the week ending October 19th, 2009...
One in four consumers less brand loyal in 2009
HHonors adds new bonus for repeat guests
Competitive advantage to depend on pattern-spotting?
Can honest online reviews increase buyer loyalty?
Social media's role in customer engagement identified
Payback launches rewarding Maestro card
Coupon web sites more popular with the wealthy
Marketers forced to rethink customer engagement
Air Miles UK reports on 21 years of progress
Mobile & GPS lead to Canadian Air Miles benefits
Read the marketing and loyalty reports for this week
Information for the week ending October 12th, 2009...
Consumers seeking more immediate rewards
Tesco Clubcard celebrates 16-millionth UK member
Social media is boosting customer engagement
Thank You Network offers Sony music downloads
Trust & transparency are keys to loyalty, says Asda
Mileage Plus adds new travel redemption options
Aeroplan unveils 'miles maximizer' for winter
Discounts weaved into natural search results
How to drive engagement with smarter loyalty rewards
Aeroplan signs up Rexall drug stores
Read the marketing and loyalty reports for this week
Information for the week ending October 5th, 2009...
Ten brand & marketing trends for 2010
New NFC system provides immediate rewards
Mobile operators are losing 25% of retail sales
Is intelligent self service a future driver of loyalty?
7 ways to gain value from customer data
Payback doubles points for children in need
Recession marketing strategies reviewed
Diversity set to drive loyalty at the fuel pump
SMBs still fail at e-marketing despite recession
Canadians rewarded with Air Miles for 'buying green'
Read the marketing and loyalty reports for this week
Information for the week ending September 28th, 2009...
Channel choice starts 'customer loyalty chain'
Carlson Hotels doubles points for December
Banks show new gains in customer engagement
Canadian couple wins a million Air Miles
Loyalty platform integrates memberships with Facebook
Holland America starts cruise loyalty scheme
Battle grows for online brand reputation
Priority Club Rewards unveils 'Flights Anywhere'
E-retailers investing more in web interactions
Mobile Marketing Association opens in Germany
Read the marketing and loyalty reports for this week
Information for the week ending September 21st, 2009...
Payback confirms details of entry into Poland
Consumers defecting for discounts & BOGOFs
Social web's customer loyalty impact turns viral
Grass Roots America expands reward portfolio
Travel loyalty must 'go the extra mile'
sQuid card offers rewards at Pizza Hut
Brand loyalty trends challenge current thinking
Walmart & Ipiranga join Multiplus Fidelidade
Fraudsters pose as customers to 'steal' benefits
Consumers turning to coupons in downturn
Read the marketing and loyalty reports for this week
Information for the week ending September 14th, 2009...
Hotel loyalty heads for greater innovation
Nectar Business tells SMEs 'you Caan do it'
Food discounters fail to earn loyalty of converts
Budget pressures affect hotel guest satisfaction
Lifestyle data 'a key weakness' in many loyalty platforms
Two new promotions for AAdvantage members
More consumers defecting to private labels
eBucks signs new electronics retail partner
The virtual currency effect: a whole new economy
Magna Rewards adds six new members
Read the marketing and loyalty reports for this week
Information for the week ending September 7th, 2009...
Price 'a key driver' for recession shoppers
Dunnhumby expands Macy's partnership
Customers threaten defection over communications
Emerald Club members offered free rentals
Marketing budgets are up, thanks to email's ROI
Gold Points offers 3 summer promotions
Sam's Club goes mobile with eValue offers
ThankYou Network adds Fandango rewards
Poor automated service a major source of churn
Consumers unimpressed by irrelevant offers
Read the marketing and loyalty reports for this week
Information for the week ending August 31st, 2009...
Sainsbury's sees credit card rewards declining
Loyalty World 2009 highlights effective strategies
DM should measure cost per sale, not per lead
FlyBuys launches a rewarding box office
Almost all Canadians use loyalty programmes
Sunoco launches new fuel rewards scheme
Xcelerator to add new dimension to loyalty?
Chase increases rewards & offers cashback
6 ways to retain credit-crunched customer loyalty
Wyndham goes golfing & signs new partner
Read the marketing and loyalty reports for this week
Information for the week ending August 24th, 2009...
Tesco doubles up Clubcard's loyalty points
Loyalty memberships soar despite irrelevance
E-retailers failing at e-marketing, study finds
Most consumers will defect over banking data loss
Loyalty scheme messages 'not engaging enough'
My Golf Rewards heads for North America
Rexall & Rexall Plus sign up with Aeroplan
Value now driving 64% of shopping decisions
BA & Amex update their rewarding partnership
Best Western UK to drive more loyalty online
Lowes adds digital offers to its loyalty card
Starwood adds bonus points at 500 properties
Read the marketing and loyalty reports for this week
Information for the week ending August 17th, 2009...
Green marketing comes into its own at last
UK consumers offered Air Miles for old phones
E-tail spending impacted by 'web stress'
Vodafone unveils pay-as-you-go loyalty scheme
Canada's Highway 407 offers new rewards
Building loyalty in unconventional markets
Priority Club banks on members' best ideas
JetBlue revamps TrueBlue loyalty scheme
Four CPG strategies to maintain brand loyalty
Auto-repairer joins Aeroplan & Futura Rewards
Sears & Craftsman introduce loyalty scheme
Six alternatives to 'eco-label' marketing
In-store sampling has prolonged effect, study finds
United drops last minute fees for loyal flyers
Read the marketing and loyalty reports for this week
Information for the week ending August 10th, 2009...
Four key factors for channel partner loyalty
Fly Buys unveils real-time, paperless rewards
Integra Bank offers merchant-funded rewards
Wealthy consumers hunting for lower prices
Brand names important to consumers in downturn
Participation in travel loyalty schemes drops 31%
Just Energy extends TruCash rewards to Ontario
How retail promotions can build more loyalty
Pet retailer joins Aeroplan and Futura Rewards
How to strengthen customer relationships in a crisis
MoneyGram launches rewards scheme in Canada
Read the marketing and loyalty reports for this week
Information for the week ending August 3rd, 2009...
WoM marketing worth US$3bn by 2013
Fly Buys operator extends customer insight
Bank customer loyalty still tied to service
Nectar extends IT contract with Savvis
Can airline loyalty schemes really generate income?
Resort guests to earn free flights for next stay
Travel loyalty to depend on lifestyle bundles?
BMO doubles Air Miles on new MasterCard
Combined channels provide best marketing results
Doc Popcorn launches mobile loyalty scheme
Read the marketing and loyalty reports for this week
Information for the week ending July 27th, 2009...
Strengths of merchant-funded rewards explained
Self-service expo to offer hands-on testing
MMA embraces the mobile affiliate marketer
Sprint expands Referral Rewards programme
Hotels.com counters loyalty scheme shortcomings
Barclays India launches multi-channel loyalty scheme
Social CRM: a new generation of relationships?
Digital coupons go nationwide at Safeway USA
Shoppers hungry for greater CPG innovation
Aeroplan runs U2-themed loyalty promotion
Read the marketing and loyalty reports for this week
Information for the week ending July 20th, 2009...
7 key principles lead to highly loyal customers
Hilton offers progressive bonus points
Downturn not affecting new mothers, brand study finds
Older workers key to older customer loyalty
Multiplus Fidelidade adopts Oracle platform
Retail loyalty driven by 'wow factor', study finds
Flying Blue offers online mileage purchases
Western Union's loyalty goes prepaid
Seven profiles describe consumers in recession
Wyndham Rewards partners with PayBack
Choice Privileges adds charitable redemptions
Celebrity Cruises relaunches the Captain's Club
American Airlines & GOL to start reciprocating
Starwood Preferred Guests get summer bonus
Read the marketing and loyalty reports for this week
Information for the week ending July 13th, 2009...
New brand switching trends for the recession
Delta & Virgin Blue plan to join forces
Ford renews Nectar partnership
TV audience engagement to be measured online
FlyBuys loyalty points largely spent on bills
Loyalty scheme participation jumps nearly 20%
SkyMiles offers double flown miles for 2009
Advertising's long-term value rediscovered
Consumers bank on loyalty points for holidays
FFPs to spread from airlines to airports?
Air Miles reporting uplift thanks to recession
Read the marketing and loyalty reports for this week
Information for the week ending July 6th, 2009...
Aeroplan to launch Italian loyalty coalition
Continental Airlines joins the Points Exchange
Panic price offers lack consumer relevance
Hilton HHonors offers live concert tickets
Case study: Customer-centric loyalty marketing
Best Western Rewards offers free hotel stays
Air Miles Canada sets up online community
Compass launches corporate cafe loyalty scheme
Relationships rule the wireless roost, study finds
Profile cloning helps multiply best customers
Read the marketing and loyalty reports for this week
Information for the week ending June 29th, 2009...
Retailers at risk from the 'anonymous customer'
TAM creates a network of loyalty schemes
E-printable coupons help reduce sales fatigue
Play.com launches rewards-based credit card
Who consumers trust most when 'going green'
Ikea rolls out instore self service kiosks for loyalty programme
Most UK firms still ignoring customer insights
Barclaycard plans UK retailer reward scheme
Expedia offers Nectar point redemptions
MoneyGram Rewards go to Europe & Canada
Read the marketing and loyalty reports for this week
Information for the week ending June 22nd, 2009...
Shoppers balancing Green with convenience
SAS opens EuroBonus Shop with Loylogic
BA Miles improves companion voucher offering
Asian companies increase customer focus in downturn
Loyalty schemes critical to recession survival
Fly Buys signs two new points partners
US retailers top loyalty scheme member count
BI-based marketing rolls out at Green Hills
New channels aid loyal customer dialogue
Accor launches Global Rewards in US
Read the marketing and loyalty reports for this week
Information for the week ending June 15th, 2009...
Paper cites nine ways to retain customers
Aeroplan signs Samba Days as latest partner
B2B: 40% of happy clients now making referrals
ICF World Homes to offer TruCash Rewards
Brands missing loyal connection with e-mail
Mobile networks' rewards drive satisfaction
DMA launches free eco-tool for marketers
Food Lion rewards loyalty with coupons
Study identifies 'recession bounce-back' consumers
Chase launches Ultimate Rewards scheme
Read the marketing and loyalty reports for this week
Information for the week ending June 8th, 2009...
Stick-on RFID drives mobile rewards platform
Flagstar Bank launches new loyalty scheme
Advanced retail comes alive at Green Hills
Air Pacific & Alaska Airlines FFPs reciprocate
South Africans also seeking greater retail value
Carlson Hotels offers '1,000 points, 1,000 hotels'
Americans happier with imported vehicle brands
SeaMiles reports 24% increase in revenue
Canada's most trusted brands for 2009
GolfingCard members get rewards via cellphones
Read the marketing and loyalty reports for this week
Information for the week ending June 1st, 2009...
E-retail dissatisfaction hampers economic recovery
Webtrends suggests digital marketing metrics
DM timing more important than personalisation
US travel agents offered TruCash reward platform
Hilton HHonors announces summer rewards
Loyalty moving from marketing to engagement
Air Canada and Spanair to reciprocate
WestJet Vacations launches e-concierge service
i-Mint grows as coalition loyalty gains popularity
Givex unveils new touch-screen loyalty kiosk
GuestBridge unveils new guest loyalty platform
Seven ideas to stop marketing wastage
Homebase goes live with double Nectar points
AirTran partners with the Points Exchange
Read the marketing and loyalty reports for this week
Information for the week ending May 25th, 2009...
Consumers seek more value, not price wars
Curves to offer FlyBuys points for memberships
PayBack Plus relaunching with new benefits
New NPS benchmarks for cross-cultural B2B
USPS & Dunkin' Donuts join Easy Savings
Precima publishes top ten customer-centricity ideas
Qmiles card cuts redemption prices in half
Italy gets new payment card-based loyalty platform
Virgin Flying Club offers business centre access
Coupon response found in 'deep subconscious'
PureHMV loyalty scheme launces in UK
Read the marketing and loyalty reports for this week
Information for the week ending May 18th, 2009...
More fakes harming brands during recession
Double miles awarded for Alaska Airlines flights
90% of best-in-class retailers have loyalty schemes
Personalised online experiences drive loyalty
Brand protection finds favour during recession
Stop & Shop and Giant step up couponing
Price and time drive consumers to self-service
Air Miles UK moves with The Times
Brand loyalty now more important for teens
Sobeys adds Foodland to Air Miles in Canada
Read the marketing and loyalty reports for this week
Information for the week ending May 11th, 2009...
Tesco announces details of £150m Clubcard relaunch
Soft drink bottle caps become loyalty tokens
Marketers take customer community opportunity
Wealthy consumers name best luxury hotels
New focus on acquisition instead of retention?
Recession changing consumers' brand habits
India promises a fast-developing loyalty market
InterContinental partners with e-Rewards
Retail 3.0: what it is, and what it means to loyalty
UK supermarkets adopt 'switch and save' tactics
Read the marketing and loyalty reports for this week
Information for the week ending May 4th, 2009...
Starbucks Mexico launches m-coupon loyalty scheme
Mileage Plan takes top spot in 2009 Freddie Awards
How small businesses can gain from loyalty schemes
Search marketing still a popular option
PB launches 'web to mail' SME marketing service
Marketers still lack adequate performance metrics
New brands join Vesdia's reward network
Aeroplan adds more seats for flight redemptions
What's the current state of card-based loyalty?
LoyaltyMatch launches SaaS rewards platform
Auction-based loyalty scheme for movie-goers
Virgin Blue launches affiliate reward platform
US Bank upgrades WorldPerks card rewards
Canadians reveal favourite Air Miles rewards
Read the marketing and loyalty reports for this week
Information for the week ending April 27th, 2009...
Sizing the US loyalty market: the 2009 census
Tesco to relaunch its Clubcard loyalty scheme
Earth Day Canada joins Aeroplan Beyond Miles
Is US consumer confidence rebounding at last?
BSP Rewards to power DubLi's online mall
Loyalty schemes likely to breed 'WOM champions'
US Airways extends Jumpstart loyalty promotion
Air Miles & BA launch loyalty management unit
Hilton HHonors and Rewards Network team up
Gift cards offer a way ahead for retailers
Starwood Preferred Guest adds weekend rewards
Read the marketing and loyalty reports for this week
Information for the week ending April 20th, 2009...
Air Miles Canada launches greener rewards
Hilton offers extra rewards for Spring
Visa rolls out retail m-payments in Malaysia
Social media & personalisation becoming critical
E-retailers need to 'fight smarter' for customer loyalty
Consumer Contact becomes Net Promoter partner
NPS reveals new focus on customer retention
CEOs turning to customer & employee retention
Social sites not really helping B2B marketing
GolfingCard rewards scheme for 2009 unveiled
Read the marketing and loyalty reports for this week
Information for the week ending April 13th, 2009...
Top retail customer loyalty pressures revealed
Engine trouble damages loyalty to car brands
Five e-mail marketing best practices for retailers
Vivotech & Eagle Eye launch NFC vouchers
Customer data is more than just a marketing tool
MyRecs offers even more personal e-shopping
Online bill payment boosts loyalty & profitability
Tesco customers to benefit from online self-help
Consumers now more likely to use online coupons
Conde Nast revamps e-shopping rewards
Read the marketing and loyalty reports for this week
Information for the week ending April 6th, 2009...
Three key marketing strategies for the recession
Rapid Rewards offers A-List status for 5 flights
Neolane & IBM help boost marketing effectiveness
Amex goes after Canadian small businesses
Fly Buys to reward farmers for business loyalty
Aeroplan launches Spring bonus offers
Cashback more popular than miles or rebates
Frequent travellers value points more during downturn
Brands escape from multiples with wider intelligence
Marriott Rewards offers three nights for two
Read the marketing and loyalty reports for this week
Information for the week ending March 30th, 2009...
The time has come to rethink loyalty strategies
Delta offers triple miles toward elite status
Brands expected to help customers 'find the value'
Coca-Cola still has the most brand power
FDs to support marketers during the recession
Google & WPP award 11 grants for marketing
A busy time for Nectar: changes all round
Maritz and Accor Services team up in Europe
Study finds word-of-mouth's impact on loyalty
Shoppers Drug Mart launches rewards credit card
Read the marketing and loyalty reports for this week
Information for the week ending March 23rd, 2009...
Email marketing 'crucial in the recession'
Fly Buys launches musical loyalty redemptions
Permission-based email aids loyalty to CPGs
Discontinued models damage car-buyer loyalty
High-tech firms still don't know their customers
iPoints signs iammoving.com as latest partner
Credit crunch is changing email marketing
Health provider launches new rewards scheme
Maritz unveils new POS rewards platform
PayBack identifies most at-risk consumer segments
Read the marketing and loyalty reports for this week
Information for the week ending March 16th, 2009...
DMA publishes first Bluetooth marketing guidelines
Nectar teams up with pop star for free music
Consumer values are key to brand loyalty
Inmar helps settle EZ-PIC paperless coupons
Being 'touchy feely' increases customer loyalty
Nortel adds channel partner loyalty incentives
Channel marketing needs more intelligence
Red Mango launches Club Mango loyalty scheme
Permission-based e-mail boosts retail loyalty
US coupon redemption rises 10% in a quarter
Read the marketing and loyalty reports for this week
Information for the week ending March 9th, 2009...
Four ways to lower the costs of a loyalty scheme
Sainsbury's offers bonus Nectar points online
Financial services e-mail can improve brand loyalty
Waitrose aims to engage more customers
How to recession-proof a loyalty programme
Consumers buy less as food prices rise
Tough times mean the customer is king once again
bmi adopts iFly for frequent flyer programme
Online response is critical to direct marketing
Auto dealer loyalty memberships reach 5m
Read the marketing and loyalty reports for this week
Information for the week ending March 2nd, 2009...
DDM: the new key to e-marketing relevance?
Most FDs see loyalty as essential in a recession
Eco-consumerism not affected by poor economy
Clubcard to give Tesco the financial services edge?
E-retail loyalty may depend on smarter testing
Brands test in-store digital marketing tools
Membership Rewards keeps practicality in mind
New loyalty platform aims to engage customers
Lifestyle marketing may be key to luxury retail
Talbots expands Classic Awards scheme
Read the marketing and loyalty reports for this week
Information for the week ending February 23rd, 2009...
Coupons found to have in-store stigma attached
Half of m-coupons redeemed by new customers
Answering the Ultimate Question: How Net Promoter Can Transform Your Business, by Richard Owen, Laura L. Brooks PhD
More affluence doesn't mean more for luxury retailers
SkyMiles offers 25,000 miles for five flights
How strong are Green customer relationships, really?
Billing makes 10% of telecom customers defect
Retailers still need better brand communication
More marketers ready for data integration
Mothers defect from pushy and unhelpful brands
HHonors & Amex offer premium rewards card
Read the marketing and loyalty reports for this week
Information for the week ending February 16th, 2009...
The future of customer loyalty: POS integration
Gold Points Plus members offered Spring bonus
Four ways to keep good employees engaged
TeamCard loyalty scheme bucks economic trend
How brands can empower loyal customers
Starwood Preferred Guest's 10th birthday promotion
New insights into the grocery shopper's mind
Real renews PayBack partnership up to 2015
The new demographic: Recession Shoppers
Do retail rewards have a future in the recession?
Read the marketing and loyalty reports for this week
Information for the week ending February 9th, 2009...
Reward scheme members make better advocates
FuelLinks joins the Points.com exchange
Outsourced gift cards 'a retail opportunity'
Valentine's Day bonus for 500 MyPoints members
How to increase customer retention in a recession
Loyalty Index tool to measure loyalty and commitment
Differentiating using smarter retail technology
Points giveaway for Aeroplan's 25th birthday
Points4Life seeks loyalty solution provider
Canadians get Air Miles for Yahoo! searches
Read the marketing and loyalty reports for this week
Information for the week ending February 2nd, 2009...
Loyalty association launches web-based resource
Thanks Again offers fuel rewards with FuelLinks
Youth brands succeeding despite the recession
Retailers still not checking debt histories
Loyalty 2.0: linking loyalty to customers
BBA to market Red Carpet Alliance rewards system
Tips for engaging e-consumers the Web 2.0 way
Online social network for marketers launched
Wasteless marketing thanks to customer data analysis
Fund companies show poor Net Promoter scores
Read the marketing and loyalty reports for this week
Information for the week ending January 26th, 2009...
Recession could make 'Eco' the new 'Green'
Platform-independent retail loyalty system launched
Brand perception 'most important' in a recession
Kiosks enhance Fresh Grocer's loyalty scheme
Retail strategies to counter the recession
Mercedes Club's US loyalty scheme to continue
US consumers reveal their retail spending plans
Best Western offers AAA membership as reward
UK grocery shoppers postpone the recession
Brands can benefit from the 'certainty principle'
Read the marketing and loyalty reports for this week
Information for the week ending January 19th, 2009...
Consumers seek self-service as they cut back
UK loyalty scheme angles for free fish
Social site helps companies address dissatisfaction
50 more Stop & Shops go 'scan-and-bag'
Employees reveal truths about their brands
Check-up service for retailers' co-branded cards
Maritz unveils new channel engagement strategy
Retailers increasingly turning to Facebook
Five ways to protect brands during a downturn
HHonors offers double Base Points worldwide
Read the marketing and loyalty reports for this week
Information for the week ending January 12th, 2009...
Retailers to benefit from shifting shopper behaviour
Starwood Preferred Guest offers birthday bonus
How vouchers could help counter the retail slump
Hawk customers to donate 10% to the USO
E-retail satisfaction shows tomorrow's winners & losers
Starwood helps loyal guests with airport security
Auto insurers lacking 'at risk' customer detection
Hudson's Bay Company continues with Air Miles
How employee engagement affects the bottom line
Corporate Rewards offers musical redemptions
Read the marketing and loyalty reports for this week
Information for the week ending January 5th, 2009...
How LG built a new brand in the mobile market
JetBlue adds extra rewards for pets that fly
Five stages in the breakdown of American consumerism
UK loyalty operators starting to go transpromo
Delighted customers aren't always the most loyal
Fly Buys redemptions up 35% year-on-year
Loyalty to catch consumers' attention in 2009
SAS appoints Loylogic to run rewards shop
Ten trends for frequent flyer programmes in 2009
Citibank's customer service still leads the way
Read the marketing and loyalty reports for this week
Information for the week ending December 29th, 2008...
UK offers retail loyalty points as health incentive
Fewer retailers increasing loyalty budgets
Tour firm benefits from cross-channel marketing
Grassroots movement aims to steer m-advertising
Gift cards less popular than gifts in 2008
Aeroplan trades 34m miles for green rewards
Maritz launches real-time POS loyalty platform
Qantas and Woolworths form loyalty alliance
Retailers' e-channel still failing on service
Sears Club Points redeemable for gift cards
Read the marketing and loyalty reports for this week
Information for the week ending December 22nd, 2008...
Factors behind purchasing and loyalty in malls
Jet Airways & Emirates FFPs to reciprocate
Unsuitable CRM systems inhibit mobile relationships
Aeroplan signs War Child for Beyond Miles
Recession strains employee loyalty and ethics
Malina takes Russian loyalty award
New rewards platform for financial institutions
Free gift cards for Rite Aid shoppers
Study identifies credit/debit reward preferences
Aeroplan to accelerate Air Canada reward payments
Read the marketing and loyalty reports for this week
Information for the week ending December 15th, 2008...
Factors that drive online consumer reviews
Boston Pizza continues with Air Miles Canada
Cyber Monday produces mixed consumer feelings
Dividend Miles offers ID theft protection
Consumers to spend loyalty points on gifts
New loyalty platform for restaurants & retailers
General Mills to launch snack loyalty scheme
HHonors and SkyMiles launch winter promotion
Christmas shopping 'a big e-retail opportunity'
NPS book explains the process practically
Read the marketing and loyalty reports for this week
Information for the week ending December 8th, 2008...
Poor economy to drive better customer experiences
Amazon to redeem Citi's ThankYou Points
Retail kiosk payment preferences start to shift
Tommy Bahama launches guest loyalty scheme
Nine key loyalty & engagement trends for 2009
Shoppers expect to cut spending this holiday
LMG to offer retail insights in North America
Kaufhof and PayBack extend partnership
Focus on inbound customer contact points
Free dessert for TGI Friday's frequent diners
Read the marketing and loyalty reports for this week
Information for the week ending December 1st, 2008...
Customer engagement seen as key to survival
Consumers say they'll buy gift cards in downturn
Strategies for channel loyalty & reward schemes
Few companies acting on customer feedback
Jet Airways partners with United Airlines
Retailers to react to consumers' value demands
Marriott Rewards signs up 30 millionth member
Accor launches worldwide loyalty programme
How Nectar governs member data quality
Extra rewards set to drive 2008 holiday sales
iPoints launches its own points-based MasterCard
Which rewards will be popular this holiday season?
Focus on experience means competitive advantage
Service causes more customer churn than price
E-shopping loyalty scheme to support UNICEF
Read the marketing and loyalty reports for this week
Information for the week ending November 24th, 2008...
Asian hotel growth presents loyalty opportunities
Jet Airways offers India-London mileage bonus
Marketers encouraged to think psychologically
Women's holiday purchase drivers for 2008
Corporates offered flying incentive scheme
Book examines customer engagement tactics
Is behavioural science a key to luxury loyalty?
WOM and social media ethics guidelines reviewed
How holiday cards can help build client loyalty
UK's discount supermarkets benefit from downturn
Small non-profits turning to affinity credit cards
Consumers even less satisfied with car rentals
How 'digital diseases' are damaging e-retailers
Creditz to reward most friendly consumers
Virgin Media seeks more loyalty through NPS
Read the marketing and loyalty reports for this week
Information for the week ending November 17th, 2008...
Key consumer trends for an uncertain 2009
Priority Club Rewards joins the Points exchange
Aeroplan encourages greener redemptions
List abuse on the increase again
Customer-driven marketing could aid wine clubs
Goldpoints Plus members donate carbon offsets
Vesdia signs several new merchant partners
Hotel loyalty schemes 'usually improve income'
Sodexo launches retail gift card rewards platform
Loyalty concepts designed to succeed in 2009
HHonors to offer CruisesOnly redemptions
Read the marketing and loyalty reports for this week
Information for the week ending November 10th, 2008...
Five brand-building strategies for 2009
SaaS loyalty scheme for small businesses launches
ExactTarget suggests e-mail marketing guidelines
Travellers advised to 'forget loyalty, shop around'
An American segment of retail opportunity
UK daily papers offer cashback shopping scheme
Luxury consumer trends for 2009 and beyond
Kroger to expand fuel discounts for the Holidays
How loyalty kiosks can help retail relationships
Travelocity offers blackout-free flight redemptions
Read the marketing and loyalty reports for this week
Information for the week ending November 3rd, 2008...
TGI Friday's reports loyalty scheme's success
Nordstrom offers double Rewards Points
Survey identifies barriers to banking loyalty
High SMS advert recall rates observed
Where will consumers spend most in the downturn?
Etihad sponsors multi-sports venue in Australia
E-consumers prefer mobiles to PCs, study finds
Refunds if targeted messaging doesn't deliver
Customer service overshadows price in Canada
DIY stores track customers for behaviour analysis
Read the marketing and loyalty reports for this week
Information for the week ending October 27th, 2008...
Consumers talk more about bad experiences than good
No blackout dates for Marriott Rewards members
Electronic couponing guidelines announced
Reward programme diverts material from landfill
Prepaid incentive cards for businesses from AEIS
Citgo fuel centres to accept FuelLinks rewards
Toys'R'Us launches new loyalty programme
Tour company launches loyalty and referral programme
How positive experience beats clever marketing
Springbok's personal messages for prepaid cards
Read the marketing and loyalty reports for this week
Information for the week ending October 20th, 2008...
Banks must monitor engagement to keep customers
Travelocity introduces School Rewards
Report identifies latest barriers to online buying
PayBack reports successful Olympic campaign
Multiple loyalty cards on a single mobile phone
UK cash-back network grows 300% in one year
Case study: Growing indirect customer relationships
eBucks to focus on FNB customer acquisition
Fly Buys targets SMEs in New Zealand
Nectar optimises its conversion of web browsers
Read the marketing and loyalty reports for this week
Information for the week ending October 13th, 2008...
The impact of high oil prices on FFPs
Fly Buys cards to support cancer charity
2008 holiday shopping trends begin to emerge
Creditz digital currency arrives on mobile platform
Five tips for targeted web-based marketing
Citibank says thanks a million to loyal customers
Report assesses CRM's ability to increase sales
Nectar runs rewarding contest for Dido fans
Scotiabank launches hockey rewards credit card
Who won the 2008 eMarketing Excellence Awards?
Read the marketing and loyalty reports for this week
Information for the week ending October 6th, 2008...
How cause-related marketing increases sales
Best Buy Canada's new loyalty credit card
Eight rules for brand marketing in China
Indian hotel group joins Points.com exchange
Digital inserts set to provide value both ways
AAdvantage boosts top customers' advantage
Nectar unveils personalised e-coupon offering
How feedback can lead to greater engagement
Consumer involvement: A retail opportunity
Data threatens supermarket transpromo results
Read the marketing and loyalty reports for this week
Information for the week ending September 29th, 2008...
Differentiating loyalty schemes by customer needs
Consumers unforgiving of e-shopping errors
IBM passes Microsoft in brand rankings
Air Miles call centre gains recognition
Brand advertising model still 'upside down'
Sears unveils internet-based 3D fitting rooms
Accor launches worldwide loyalty programme
Car customers more satisfied with dealer service
Web 2.0 helps to boost branding & engagement
Access Rewards for prepaid card issuers
Read the marketing and loyalty reports for this week
Information for the week ending September 22nd, 2008...
What makes women shoppers defect or stay loyal?
Sobeys launches new loyalty scheme
Banks could gain from Web 2.0, if it's done well
SkyMiles mall adds 350 online merchants
Choice steps up guest loyalty activities
Harrah's Total Rewards joins Points.com
How customer experiences relate to retention
AirTran upgrades the A+ Rewards programme
Upromise offers loyalty card-linked eCoupons
Comarch loyalty conference examines IT solutions
Read the marketing and loyalty reports for this week
Information for the week ending September 15th, 2008...
Mobile marketing success depends on rewards
Loyalty & Engagement summit to examine the cost
Excellence is everywhere, by Brian Woolf
What's the impact of societal trends on CRM?
Harold's Stores expands its loyalty scheme
Customer retention 'a priority' during downturn
Primus Cellular offers 1,000 bonus Air Miles
Redemptions boost credit card satisfaction
Crafty retailer launches new loyalty scheme
Brand engagement coming from tightened belts?
Dollar & Thrifty reward Emirates' frequent flyers
Read the marketing and loyalty reports for this week
Information for the week ending September 8th, 2008...
Starwood offers new 'SPG Flights' awards
AirTran doubles A+ Rewards points
Hilton & National offer 5m point sweepstake
IDL launches 'loyalty gift card anywhere' system
Customer experiences: Make or break?
Auto-dialler offers targeted promotions
Jordan Vineyard launches loyalty scheme
Ad Infuse's mobile ad network grows by 60%
Health & beauty consumers driven by indulgence
Conference looks at marketing to today's youth
Read the marketing and loyalty reports for this week
Information for the week ending September 1st, 2008...
Nectar launches MP3-based digital music store
US loyalty expo to examine best practices
Plant A Tree: It's a loyalty strategy, not a tired cliche, by Brian Woolf
Oman telecoms company launches Elite Club
Sobeys to offer Air Miles
Visa & Chase try sending offers to cellphones
Downturn leads 1 in 3 shoppers to switch brands
White paper discusses the new competitive advantage
E-mail providers prosper as brands seek retention
JCPenney launches rewards programme
New Chevron and Texaco Visa card launched
Read the marketing and loyalty reports for this week
Information for the week ending August 25th, 2008...
Debit card reward schemes offered by more banks
2D barcodes on Visa cards enable mobile loyalty
Financial loyalty driven by trust, study finds
Arby's tries mobile couponing in August
Automotive loyalty still dropping after 10 years
Experian Automotive launches new loyalty unit
AA, BA & Iberia to expand global cooperation
Nectar signs Expedia for greater travel rewards
Workplace wellness schemes build staff loyalty
Continental awards 21m miles in poker contest
Read the marketing and loyalty reports for this week
Information for the week ending August 18th, 2008...
PayBack spins off loyalty solutions business
2008 Holiday Retail survey: What's your view?
Coupon users migrating to internet printing
More rewards for last-minute travel bookers
Focus on China: A new consumer revolution?
Maritz launches rewards fulfilment service
Air Miles Canada signs new business partner
Rewards programme increases recycling by 90%
Strategies to reinforce the value of FFP miles
HHonors & Air Miles sign marketing partnership
Read the marketing and loyalty reports for this week
Information for the week ending August 11th, 2008...
Social network awards gift cards for engagement
Customer segmentation conference goes to Monaco
Europeans still want opt-in e-mail marketing
RewardStream updates marketing platform
Brand growth is possible despite the economy
Pharmacy's reward card offers an extra discount
Ten ways to win loyalty through customer service
Online affiliate network expands UK operations
Study examines retail customer loyalty ideas
TAM and TAP broaden their reciprocation
Read the marketing and loyalty reports for this week
Information for the week ending August 4th, 2008...
Infosys to help retailers watch in-store activity
Virgin's frequent flyers compete for space race
Direct marketing still popular in the downturn
Money-worried consumers seek more promotions
How loyalty data translates into better marketing
DIY loyalty falls to five year low in the UK
How banks could earn younger customer loyalty
Flowers Direct joins iPoints online coalition
Sales & marketing silo syndrome: a real problem
Futura to manage StudentSaver loyalty scheme
Read the marketing and loyalty reports for this week
Information for the week ending July 28th, 2008...
New code of conduct for mobile marketing
Flybe and Avis offer £1 car rentals during July
Social media could boost customer retention
Verizon launches online mall to reward businesses
Auto club launches fuel rewards Visa card
The wealthy turn to the web before buying
How easy is a shift into other markets & cultures?
Charter launches subscriber rewards programme
Social search engine launches user rewards scheme
How brands can align to survive the crunch
CVS issues US$1.5bn rewards in a year
Business value of e-communities yet to be realised
EgyptAir to issue and redeem Aeroplan miles
Thrifty joins the Rapid Rewards programme
Read the marketing and loyalty reports for this week
Information for the week ending July 21st, 2008...
T.G.I. Friday's launches guest rewards scheme
Customer feedback conference set for September
Corporate security firm joins Air Miles Canada
Mobile advertising budgets set to increase
Clash-Media offers e-mail lead generation
Brands investing in loyalty instead of offers
Supermarkets understand consumer needs best
Chase reward points to be spent as cash
Northwest Airlines also adds award ticket fee
Sainsbury's gains from LMG's data analytics
Loyalty World to focus on latest loyalty ideas
Read the marketing and loyalty reports for this week
Information for the week ending July 14th, 2008...
Nectar offers a summer holiday prize
Air Miles Canada's operator rebrands itself
How contact centres can drive greater satisfaction
Prepaid card offers young adults extra incentives
The effect of long checkout queues on loyalty
Have loyalty platforms caused commoditisation?
LL Bean adds Visa card to loyalty scheme
Dividend Miles offers summer mileage bonus
PayBack boosts rewards with Olympic medals
Delta adds fuel surcharge to SkyMiles awards
Naval Academy expands Yard Card's reach
Loyalty without commitment - a dangerous trap
Retailers open to gift card ideas, experts find
Goldpoints Plus offers extra points for summer
Read the marketing and loyalty reports for this week
Information for the week ending July 7th, 2008...
Is loyalty on the cusp of a major revolution?
Qantas overhauls loyalty scheme and benefits
Nashua Mobile joins the eBucks coalition
TheDrinkShop joins the iPoints loyalty party
RBS Lynk to help restaurants build loyalty
Survey report examines CRM best practices
Permission e-marketing shows signs of strain
Best Western gives away 1m loyalty points
Points enhances consumer web sites
Top UK grocers' market shares start sliding
Canadian Tire expands fuel rewards
New extras for Marriott Rewards members
Ukrop's rewards loyal customers with cheaper fuel
Aeroplan's reorganisation plans approved
Sprint offers SMEs a new loyalty scheme
Improving the reuse of marketing assets, by Chetan Saiya (CEO, Assetlink)
Read the marketing and loyalty reports for this week
Information for the week ending June 30th, 2008...
Good service counts most in the credit crunch
Online grocer uses Peapod to target offers
Sheetz helps drivers with 'Pump First' ID cards
UK gift card offerings set to double to 2009
US airline satisfaction declining significantly
Hong Kong: promotional e-mail boosts brand loyalty
Netherlands supermarket trials finger-tip payments
BMO increases Air Miles memberships & points
Grass Roots contributes to Asda's success
Satisfaction index shows shift to e-consumerism
Dividend Miles boosts beach holiday rewards
Hilton HHonors adds concert ticket rewards
Good service beats a loyalty scheme, Canadians say
Aeroplan launches a rewarding online mall
Self-service a growing phenomenon in the US
Read the marketing and loyalty reports for this week
Information for the week ending June 23rd, 2008...
Pigsback enters the UK High Street with Reward
Upromise & Mall Networks offer comparison shopping
eBucks coalition achieves carbon neutrality
Case study: Targeting the mobile Hispanic
Packaging gimmick behind bottle sales uplift
How customer experiences relate to equity
Chase unveils new banking loyalty programme
New HSBC card appeals to green conscience
TAM & Air Canada FFPs set to reciprocate
Why promotional responsiveness is rising sharply
KioskCom show to highlight retail digital signage
iPoints coalition adds healthy new partners
Canadian regional airline launches loyalty scheme
CAA & Petro-Points to reward Ontario drivers
Air Miles Canada's loyalty mall signs WeightWatchers
Read the marketing and loyalty reports for this week
Information for the week ending June 16th, 2008...
Colloquy launches a US retail loyalty index
US Airways charges frequent flyers for rewards
Is most marketing spend really going online?
Alliance Data opens customer analytics unit
Satmetrix to build new WesCorp loyalty scheme
Four ideas for better brand experiences
Mobile service providers risking their loyalty
Experts identify card marketing trends & threats
AT&T launches small business rewards card
Why financial service customers intend to churn
Parenting Group's new subscriber loyalty scheme
Read the marketing and loyalty reports for this week
Information for the week ending June 9th, 2008...
South African airline launches loyalty club
Wi-Fi rewards for loyal Starbucks customers
Social media to steal budget from online ads?
Parking industry gains new loyalty platform
New US car dealer loyalty platform launches
UK downturn starts to bite non-grocery sales
Points.com enhances Amex Membership Rewards
Retirement planners offered new loyalty scheme
IT guidelines for more agile marketing
IHG rewards loyal guests with car rentals
Advantage Rent-a-Car to offer SkyMiles
Study reveals aspiring consumers' main motivators
What's e-commerce's role in the customer experience?
Aeroplan to become Groupe Aeroplan Inc.
Aloft hotels offer quadruple Starpoints
Read the marketing and loyalty reports for this week
Information for the week ending June 2nd, 2008...
Key lessons learned from retail RFID trials
Strategies for 'single purchase' customer loyalty
UK's Green Rewards scheme set to go public
Customer retention is vital to e-retail survival
Can marketers differentiate through feedback?
Budget passes US$3m in business rebates
Are personal relationships the best model for loyalty?
Borders' concept store to pamper customers
GSN reports success of loyalty-based ads
Gift cards gain greater consumer popularity
Bank of Montreal reveals its top 10 rewards
United & Jet Airways sign FFP partnership
Could brand clubs be the future of customer loyalty?
Loyalty Lab partners with Equifax for better CRM
City payment card offers instant rewards
Read the marketing and loyalty reports for this week
Information for the week ending May 26th, 2008...
Loyalty data drives the most relevant offers
Survey to uncover retail customer loyalty needs
Givex launches SKU-based loyalty platform
LoyaltyMatch launches non-profit online fundraiser
Choice Privileges offers summer bonus points
PayBack's travel web site wins praise for value
Factors influencing wealthy women's retail habits
Marketer offers his clients points toward yacht cruises
Keep The Change saves its billionth dollar
Retailer's loyalty data provides clustered insights
Pentagon Pets joins Octopus Rewards
Wyndham Rewards awards weekly summer prizes
The benefits of an FFP in times of recession
Smarter service for Boots Advantage Card members
Hilton HHonors runs summer offer with Budget
Read the marketing and loyalty reports for this week
Information for the week ending May 19th, 2008...
Angus & Robertson launches book loyalty scheme
eBucks offers 25% rebate on Kulula flights
Indian retailers need more data-based insights
Cisco rolls out new distributor rewards scheme
Easy Savings helps businesses with fuel costs
Customer experiences still being mismanaged
Bonus promotion for Priority Club members
Huge potential remains for debit card loyalty
eBucks refunds points for failed airline tickets
Aeroplan aims to convert into a corporation
Choice Privileges Rewards expands into Europe
Read the marketing and loyalty reports for this week
Information for the week ending May 12th, 2008...
1to1 marketing to change radically by 2020
Australian bookseller unveils loyalty scheme
Study confirms a lack of win-back strategies
Jet Airways joins Asia Miles
Technology to help fulfil shoppers' real needs
MySupermarket extends iPoints partnership
US supermarkets' loyalty participation rates
Report examines leading loyalty scheme features
Football club adds loyalty to membership cards
Loyalty scheme fatigue reaches a new level
Read the marketing and loyalty reports for this week
Information for the week ending May 5th, 2008...
Green marketing to drive more campaigns online
Nectar adds new racecourse rewards
UK search marketing activity set to boom
Air China & AirPlus offer new payment option
Virgin HealthMiles opens e-shopping rewards mall
Study links brand loyalty to customer care
Unlimited messaging aids mobile network loyalty
Marriott Rewards takes ten Freddie Awards
New insights into payment card loyalty
Marketers overlooking a vital consumer segment
SuperShuttle & Northwest partner for rewards
Online lead generation drives catalogue sales
Automated marketing to be 'bigger than CRM'?
Delta launches online SkyMiles rewards mall
Read the marketing and loyalty reports for this week
Information for the week ending April 28th, 2008...
UK clamps down on WOM... US to follow?
Rona renews Air Miles Canada partnership
Most customer reviews found to be positive
Consumers overly-cynical thanks to greenwashing
Q Interactive starts online lead generation in UK
Consumer feedback to expose rogue retailers
Marketers still 'flying blind' with customer data
Canadian Tire Money goes contactless
How restaurant managers can impact guest loyalty
Study uncovers the main drivers of B2B loyalty
Kroger offers free groceries with gift cards
eBucks donates 2,500 trees to housing project
Credit card loyalty must adapt, experts warn
UK loyalty schemes grew 250% over ten years
Broadway officially adopts Audience Rewards
Read the marketing and loyalty reports for this week
Information for the week ending April 21st, 2008...
Making or breaking the emotional loyalty bond
EcoPerks loyalty scheme aids green living
Reward Paths targets US loyalty market
Companies failing to unlock the value of their data
Amex launches travel rewards credit card
Clash reports on car sales lead generation
NPS benchmarks loyalty in four markets
Shoppers to bag more green rewards points
Scotiabank rewards small business travellers
Vesdia adds new brands to merchant network
What are the top computer industry brands?
Best Western courts Harley-Davidson riders
UK football fans to show loyalty with TeamCards
Dream Rewards and Disney offer kids rewards
Air Miles Canada launches magazine & gift cards
Read the marketing and loyalty reports for this week
Information for the week ending April 14th, 2008...
Retail RFID technology: All hype or real benefits?
Legoland joins the Payback programme
HSBC & Loyalty Lab team up on merchant tools
E-retailer summit study identifies new trends
Shell Gasoline Card entices new users
New payment card ID-based loyalty platform
Consumers plan to increase coupon usage
WallStreet Direct to reward referrals
Online auction for WorldPerks members
eBucks tops financial services loyalty survey
WestJet continues Air Miles Canada partnership
Turkish Airlines becomes Aeroplan partner
It's not just the loyalty data - it's how you use it
Budweiser launches loyalty credit card
Marriott Rewards says 'redeem for anything'
Read the marketing and loyalty reports for this week
Information for the week ending April 7th, 2008...
Two key factors for e-retail loyalty & satisfaction
UK-based green loyalty scheme launches in USA
UK supermarkets report 7% sales growth
Coupon redemption decline stopped in 2007
Marriott Rewards adds Clear Card for the Elite
Keiningham & Aksoy to explain their 'loyalty cure'
Time for marketers to fix the 'report spam' button?
Communication beats pay for keeping staff loyal
Customer focus initiatives are not often successful
Net Promoter shows word-of-mouth's value
Aloha Airlines' loyalty programmes to continue
Maritz Motivation partners with OurEnergy
How 'transpromo' can improve on relationships
Marriott Rewards offers unplanned walk-in redemptions
FNB loses court battle over rewarding accounts
Read the marketing and loyalty reports for this week
Information for the week ending March 31st, 2008...
Customers seek more 'brand customisation'
Consumers value security more than rewards online
LINDA extends PayBack partnership 'indefinitely'
E-mail customer service ruining good relationships
Green Rewards continues UK launch preparation
UK football club launches PayPass season card
South Africa: eBucks goes even greener
Marketing still to prove its real value
Colorado Rapids' contactless mini reward card
Really Simple unveils white label hosted CRM
When to use pricing to retain or acquire customers
Europe missing out on statement marketing
E-retail satisfaction remains high, study finds
Key factors for building strong FFP relationships
Air Miles Canada aids the 'Kids Help Phone'
Etisalat launches cellphone rewards scheme
Read the marketing and loyalty reports for this week
Information for the week ending March 24th, 2008...
How can luxury brands survive the downturn?
Top US brands for 2008 reveal winners and losers
Pay By Touch to cease biometric transactions
Starbucks' new loyalty scheme & e-community
The need to address bad survey technique
QVC extends customer voice across channels
Kroger adopts AOL's online coupon service
Are mobile coupons gaining popularity at last?
Aeroplan takes 'acquisition innovation' award
Oak Creek Homes rewards customers with cash
Consumers hungry for internet-printable coupons
Young consumers spurn newspapers for the web
Newegg hands out customer appreciation prizes
Consumers enthusiastic about new technologies
United offers major prize for earning more miles
iNowTV to pay viewers for watching adverts
Read the marketing and loyalty reports for this week
Information for the week ending March 17th, 2008...
E-mail deliverability still a marketer's headache
Spirit Airlines' FFP launches online mall
Continental adds Latin American check-in kiosks
Digital customer engagement wins in a downturn
Carlson wins acclaim at the Paybefore Awards
Assetlink buys Citat's MOM software business
Commoditised FFPs to find their value in data
DMA study finds email delivery rates improving
Latest UK supermarket market share update
Retailers focus on integrating POS & loyalty
Qatar adds more FFP sign-up kiosks at Doha
UTango launches co-branded rewards credit card
Factors that create loyalty to online retailers
SCTN loyalty platform gains smarter features
Kampgrounds of America launches rewards card
Read the marketing and loyalty reports for this week
Information for the week ending March 10th, 2008...
Frequent flyers now seek miles+cash redemptions
Miller launches High Life Extras reward scheme
UK's iPoints coalition signs up gadget seller
Online rewards scheme offers weekly jackpots
Cashback rewards for Mexican food fans
VoIP-PAL offers its customers AirIncentives
Rewards schemes failing to engage customers?
DealerMiles partners with Thanks Again
Delta adds new ways to redeem SkyMiles
LMG's insights unit upgrades database
Tivo Rewards programme set to close
Futura Rewards signs Mortgage Intelligence
Social media now vital to customer dialogue
AeroMexico deploys 32 self check-in kiosks
InterContinental Hotels to stay with Air Miles
Read the marketing and loyalty reports for this week
Information for the week ending March 3rd, 2008...
Charitable loyalty coalition aids local businesses
Dumoulin Electronique joins Aeroplan
Petro-Points adds earn & redeem travel partner
Six steps to keep the brand alive when the economy slides, by Gavin Johnston (VP of research and strategy, Two West Inc.)
How to address the consumer attention deficit
US customer satisfaction drops again
Mystery shoppers spot faults in top US banks
How 'Generation V' is changing the selling process
Virtual world identities provide real-world insights
NPS quantifies financial advisors' loyalty to FSIs
Poor retailing drives consumers online instead
Hotel property management linked to FFPs
PetSmart launches rewards credit card
Retailers embrace affiliate marketing strategy
Harris Interactive unveils new 'Commitment Model'
AirTran launches online mall for its frequent flyers
Read the marketing and loyalty reports for this week
Information for the week ending February 25th, 2008...
The top US brands and the loyalty challenge
Loylogic's network grows to over 100 partners
SkyMiles joins Points.com's global exchange
Six warning signs of bad customer service
A new CRM-driven e-mail marketing platform
RewardStream unveils SaaS loyalty platform
US credit cards increase customer retention focus
The e-retail impact of customer reviews
Fido Wireless Rewards signs 1 millionth member
Online club to support chief marketing officers
The Carphone Warehouse joins Nectar Business
TAM and Lufthansa FFPs to reciprocate
Royal Mail defends the printed statement
Key drivers of retail business intelligence
What are South Africa's most valuable credit cards?
Auto dealer e-newsletter service goes mobile
Read the marketing and loyalty reports for this week
Information for the week ending February 18th, 2008...
Loyalty Lab targets social media engagement
Nectar eStores rewards e-shopping around
BMO runs 'Year of the Rat' Air Miles sweepstake
Scotiabank offers 5 times the reward with Mazda
Firms missing the link between satisfaction and profit
Century 21 renews contract with Air Miles Canada
Canadian toll road awards $10m in loyalty benefits
How health recipe kiosks can improve grocery sales
E-marketers to invest in engagement this year
Kenyan lager gets its own loyalty programme
Marriott Rewards brings back the MegaBonus
Affinity marketers lack common sense, report says
HawaiianMiles adds merchant-funded rewards
Green Rewards added to Arvato's portfolio
Chinese consumers churn amid flood of brands
UK consumers find online reviews most helpful
Consumers offered chance to sell loyalty rewards
Air Miles Canada launches Platinum Amex card
Read the marketing and loyalty reports for this week
Information for the week ending February 11th, 2008...
Factors that enrich consumer-brand relationships
Tonnex to relaunch reseller rewards programme
Priority Club Rewards consolidates loyalty cards
Peppers' & Rogers' laws conquer short-termism
Upromise announces US$250k scholarship award
Employee loyalty is slipping globally
Creating and growing a loyalty scheme - what to find out, and how, by Peter Clark (co-author, The Loyalty Guide)
Experiential marketing growing in signficance
Vodafone gets personal with behavioural modelling
Double TripRewards points at Wyndham hotels
Nectar... details of the UK coalition loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Acquire the good quality customers, not just anyone, by Belinda Neal (Client Services Director, Crazy Horse)
Marketing budgets aren't very stretchy - or are they?, by Peter Clark (Co-Editor, The Wise Marketer)
The 30 major factors behind a successful customer loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Coalition Loyalty Programmes: the who, why, and how big?, by By Peter Clark (co-author, The Loyalty Guide)
Retail Pricing Strategies: their impact on customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
Best Customer Marketing: building long-lasting customer profitability, by Peter Clark (co-author, The Loyalty Guide)
Linking customer lifetime value, loyalty, and profitability, by By Peter Clark (co-author, The Loyalty Guide)
The 22 major factors that will shape the future of customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
The impact of multiple channels on customer loyalty, by Peter Clark (co-author, The Loyalty Guide)
An overview of supermarket & grocery loyalty programmes around the world, by Peter Clark (co-author, The Loyalty Guide - www.theloyaltyguide.com)
The 6 key factors that influence customer loyalty, by Peter Clark (Co-author, The Loyalty Guide reports)
The Loyalty Guide 4: New for 2010 and beyond - the complete report on customer loyalty & engagement theory, principles, methods, strategies, global best practice and case studies..., by Peter Clark, Robin Clark
E-retail opportunities missed after checking out
Royal Mail to set up UK data services panel
IHG brands to offer Amex prepaid card rewards
Permission crisis: End of line for SMS marketing?
eBucks reports higher holiday season loyalty
TD Bank offers Visa payWave cards with rewards
Read the marketing and loyalty reports for this week
Information for the week ending February 4th, 2008...
Debenhams to leave Nectar in February
The AA signs up with Nectar Business
Cardtrend launches Bonus Points Card in China
Loyalty Driver adds e-coupons and concierge
Satisfaction metrics depend on the question
Creditz adds contactless payment option
Loyalty schemes growing in popularity again
GM wins Polk automotive loyalty award - again
Emirates launches loyalty debit card
Four green marketing predictions for 2008
HHonors adds Registered Traveller reward
Mileage Plan gets new online redemption tool
The importance of marketing media integration
SA radio station launches KlubVIP rewards
Catalina highlights 'green shopper' categories
Read the marketing and loyalty reports for this week
Information for the week ending January 28th, 2008...
Engagement loyalty needed for CPG relationships
US customer loyalty summit details announced
Coupons & loyalty card savings add up quickly
Slow retail market puts new pressure on luxury brands
US Naval Academy launches student Yard Card
CAA-Quebec offers members a discount at Familiprix
Better segmentation can drive customer relationships
Primus telecoms becomes Aeroplan sponsor
Chemmart succeeds with GraphiCard loyalty scheme
PayBack and Weg.de launch new travel web site
eBucks auctions car for less than 10% of its value
Vesdia enhances its online loyalty rewards mall
EasyJet launches 1-2-3 rewards credit card
Companies still need to work hard for true loyalty
Bright Start launches college savings credit card
Read the marketing and loyalty reports for this week
Information for the week ending January 21st, 2008...
LMG takes controlling interest in Air Miles ME
Shoprite to link loyalty data to computerised carts
Stop & Shop scan-and-bag gives personalised offers
Eight trends affecting retail marketing in 2008
Predictive analytics to aid wholesale loyalty
A closer look at B2C online lead generation
Property buyers rewarded with points and perks
Zing! to let shoppers clip their coupons online
Ten consumer trends driven by social media
Office Depot launches Worklife Rewards credit card
EDebitPay launches EDP Rewards mall
Smart Web to follow Web 2.0 for better engagement?
Study reveals stronger 'green loyalty' trend
Creditz unveils micro-payment loyalty currency
Read the marketing and loyalty reports for this week
Information for the week ending January 14th, 2008...
Seven marketing operations best practices explained
Green Rewards to launch in UK with eco-incentives
2007 holiday e-shopping season exceeded US$29bn
Innovative publisher adds DVD to gift cards
SeaMiles' loyalty profits pay its property debts
Event-triggered marketing gets 35% more responses
Chateaux & Hotels rewards guests with SkyMiles
Car makers boost incentives to end the year well
Continental launches new TravelBank credit card
Retail loyalty cards to activate mobile coupons
College savings aided by MasterCard rebates
Read the marketing and loyalty reports for this week
Information for the week ending January 7th, 2008...
No more Gold Points, but Gold Points Plus stays
NCR Fastlane embraces other retail departments
Five predictions for the e-marketing space in 2008
Starwood offers online Aeroplan Mile redemptions
LMG's CEO reveals plans for Nectar & Aeroplan
Web podcast series to focus on CRM 2.0
CMOs seek to be true business leaders
Qatar to expand usage of loyalty sign-up kiosks
UK consumers turn to Google, MS & eBay first
Air India to join Star Alliance
Jet Privilege partners with two credit card issuers
Points International forecasts a bumper year
NPS article's authors win H. Paul Root award
Read the marketing and loyalty reports for this week
Information for the week ending December 31st, 2007...
More research backs gift card popularity
Verizon adds experiential Business Link Rewards
The key to increasing supermarket Deli sales
What could kill both Web 2.0 and the high street?
Choice Privileges signs Econo Lodge & Rodeway Inn
The top three e-marketing trends for 2008
Online customer engagement tops agenda in 2008
Social trends that will affect marketing in 2008
Air NZ launches 'Concierge in the Sky' service
Web rankings show positive e-retail trends
Aeroplan successfully completes LMG buy-out
Read the marketing and loyalty reports for this week
Information for the week ending December 24th, 2007...
Ten key factors to build automotive brand loyalty
BA & Points.com launch Executive Club e-store
How 'green targeting' could save a small fortune
Coolsavings.com teams up with PriceGrabber.com
Factors that affect retail customer retention
Air China and Shanghai Airlines join Aeroplan
eBucks loyalty mall one of South Africa's favourites
Prepaid cards add responsibility to gift-giving
Visions Electronics joins Canada's Air Miles
Farnborough Airshow calls for online brand partners
Nectar for Business relaunched & revitalised
1to1 webcast examines brand building ideas
Loyalty card consolidator updates its product
Read the marketing and loyalty reports for this week
Information for the week ending December 17th, 2007...
Eight major brand marketing trends for 2008
Chinese fakes flood UK retail market for Christmas
UK supermarket shares: Morrison's improves in 2007
Communicating with frequent flyers in the digital channel, by Bill Hanifin
Business intelligence boosts customer retention, survey says
Carlson adds MP3s to loyalty redemption catalogue
E-shoppers still satisfied this holiday season
Air Miles Canada 'Memories' competition finishes
Customer experience becoming a key telco differentiator
How brands are failing to protect themselves online
EY Card signs Dolcis as redemption partner
What are the main drivers of engagement?
Publishers to see e-revenue surge in 2008?
How online retailers have improved customer respect
Cross channel, Web 2.0, and what else is new?
Free Wi-Fi internet for AA Admirals Club members
E-shoppers earn Air Miles for Interac payments
All about technique: How Goldpoints Plus went global
Survey: How the best retailers use BI to stay ahead
Chrysler launches loyalty credit cards in Canada
Carbon offsets offered to Aeroplan members
HHonors signs up seven new 'Giving Back' partners
Toward a stronger rewards catalogue: The final steps, by N. Ramasubramani (Regional Director, SurfGold)
Read the marketing and loyalty reports for this week
Information for the week ending December 10th, 2007...
Return to the CRM era: Is it all in their Heads?
Air Miles Canada responds to Aeroplan's purchase of LMG
How poor quality e-recommendations affect loyalty
Indian clothing brand launches loyalty scheme
Why SMEs want a simpler approach to CRM
Which sectors are best at customer retention?
Tuition Rewards reaches more than 200 colleges
New online store to reward bowling enthusiasts
Nectar adds new retailers to eStores, ready for Christmas
Online customer engagement becoming a priority
ADS to enhance uTango's life-stage rewards scheme
Carrefour Spain increases customer focus
Marketing study suggests going back to basics
How online consumer reviews impact offline sales
ICLP Australia expounds key 'loyalty essentials'
How many gift cards will go unused?
O2 runs retail trial of NFC mobile payment system
Aeroplan buys Nectar and its operator, LMG
ANZ card rewards repayments rather than new debts
Hilton launches HHonors loyalty rewards e-store
Read the marketing and loyalty reports for this week
Information for the week ending December 3rd, 2007...
Cyber Monday spending up 21% over last year
Vesdia partners with affinity credit card provider
US customer feedback summit announced
The effect of gender and age on retail problems
American Idol gift card launches sweepstake
The ATM's impact on banking loyalty - France vs UK
Study shows retail trends for the holiday season
Ocean Spray issues consumer-printable coupons
Harvey Nichols adds real-time customer profiling
ViVOtech enables NFC 'smart poster' marketing
How holiday shoppers differ by generation
South Africa: ABSA streamlines marketing with MOM
Online social network encourages affiliate marketing
Customer value is key to strong relationships
UK ahead of France with its Christmas shopping
Air Miles rewards Canadians for touching stories
Read the marketing and loyalty reports for this week
Information for the week ending November 26th, 2007...
Country of Origin: The new purchase influencer
UK online payment card provides added rewards
Affinity cards to reward outdoor enthusiasts
High Street outperforms e-retailers on the web
Loyalty rewards roll out at K&K Bowling Services
New partnership for TAM and United Airlines
Loyalty Lab signs high-profile SVP for global sales
Making a more emotional customer connection
Factors for a stronger loyalty rewards catalogue
Consumers' holiday travel plans are changing fast
Major shift from brands to private label in the US?
The three key factors for a strong loyalty rewards catalogue, by N. Ramasubramani, SurfGold
Tesco still far ahead despite strong UK competition
US survey identifies the leaders in brand loyalty
Why collecting rewards has become a game
Air Miles supports Special Olympics in Canada
Canadians far exceed US consumers in loyalty activity
The top ten marketing trends for 2008
UK consumers more willing to shop online
Self service kiosks could help the Christmas rush
Read the marketing and loyalty reports for this week
Information for the week ending November 19th, 2007...
The seven key elements of best customer management
Eight key luxury retail trends for 2008
Digital agencies focus on affiliate marketing
Loyalty Lab launches travel sector loyalty solution
Customer communications still fail the loyalty test
SMS reaches 1bn a week in UK on its 15th anniversary
Nectar's operator sets up insight business unit
Where grocery loyalty falls short, and how to fix it
Study examines US Hispanic gift card usage trends
Emotional engagement is key to restaurant profitability
Customer loyalty innovation is still alive and well
Frequent flyer miles offered to VoIP service users
Skywards passes the 3 million member mark
Templeton loyalty workshop details announced
British Airways seeks new generation of marketers
Blockbuster Canada launches new loyalty scheme
Subway extends its mobile loyalty offering
Read the marketing and loyalty reports for this week
Information for the week ending November 12th, 2007...
Customer Strategy Network set to build best practices
HHonors offers helicopter transfers for 80,000 points
Will bogus consumer reviews spoil Christmas?
TAM and LAN Airlines sign reciprocation deal
Chase runs debit card promotion for Christmas
Postal strikes threatening marketing effectiveness
Consumer awareness hinders contactless payments
Rock Czar reward online readers for advert interactions
Buy.at expands affiliate network from UK to USA
Word-of-Mouth award winners announced
Study probes consumer feelings on payment methods
eCount unveils prepaid card for instant retail rebates
eBucks brings the lottery back to its web site
Goldpoints Plus goes global - with extra points
Retailers lead the way in online search marketing
Carlson ties banking loyalty to green marketing
Retail window projections increase footfall, study finds
Read the marketing and loyalty reports for this week
Information for the week ending November 5th, 2007...
Customer loyalty marketing: What comes next?
Shell tests technologies to boost customer experience
Air Miles Canada offers active members e-travel updates
BMI Diamond Club miles added to Points.com
The 30 major factors behind a successful customer loyalty programme, by Peter Clark (co-author, The Loyalty Guide)
Better insight needed to win over Chinese consumers
E-retail web site errors causing big hidden losses
In-game adverts tested on UK mobile gamers
Country Inns & Suites runs promotion with Borders
7 steps to win back unresponsive e-mail contacts
Non-grocery loyalty: An alternative to customer clubs?
Regal's cinema loyalty scheme reaches 10m members
Would-be mobile TV viewers want advertiser subsidies
US Miles & More credit card provides more rewards
Sainsbury's to trial Catalina Connections couponing
ICE to launch community rewards card in California
BMI doubles Mileage Plus miles for new routes
Virgin Mobile offers credits for new mobile content
Retailers to target in-store adverts by gender and age?
SunTrust adds charity donations to SunPoints programme
Visions Electronics joins Air Miles in Canada
Read the marketing and loyalty reports for this week
Information for the week ending October 29th, 2007...
South Africa: eBucks foresees higher Christmas spending
Industry collaboration: A consumer insight revolution?
Amex adds new airlines to Membership Rewards
AAdvantage online maps show where the rewards are
DMA promotes commitment to consumer choice
Will social technique outpace traditional marketing?
Rewards for HBC customers who shop green
Over-50s shun the unfamiliar e-mail approach
Moving from simple satisfaction to brand loyalty
Chase card offers extra La Quinta loyalty points
Chockstone unveils local merchant loyalty platform
MasterCard unveils latest business rewards card
DMA publishes direct marketing trends and forecast
Loyalty Labs partners with Harte-Hanks
Book offers transcultural consumer insights
Study identifies nine ways to help boost loyalty
Growth returns to UK supermarket spending
UK newspaper rewards advert interactions
Read the marketing and loyalty reports for this week
Information for the week ending October 22nd, 2007...
More loyalty rewards added to BankAmericard
Understanding the five key rules of green marketing
Pathmark enhances loyalty scheme with HSBC
Bell Canada confirms departure from Aeroplan
SkyMiles offers a serious prize: tickets for life
Customer satisfaction versus loyalty, by Graham Tutton (Vice President of Customer Solutions, DataCo LLC)
Cross-media campaigns work better, analysis reveals
Lead generation boosts conversion rates, study finds
Points International reports even stronger growth
Poor service still encouraging UK consumers to defect
Can self-service save retail from a seasonal sales dip?
Survey reveals the true impact of credit card rewards
Creditz completes m-payments trial in Canada
Customer service & loyalty research panel launched
Alaska Airlines offers miles for wireless service users
Teradata & Assetlink partner on marketing resource management
How managers affect staff - and customer experiences
Mobile marketing set to accelerate in Europe
Bonus points for Travelodge's loyal guests in Canada
Brits spend the most time on social networking sites
Read the marketing and loyalty reports for this week
Information for the week ending October 15th, 2007...
LMUK welcomes court of appeal victory over VAT
Eight key marketing trends for 2008 and beyond
MoreThan launches loyal customer benefit scheme
WOMMA launches blog to unite WOM marketers
Poor business intelligence causing significant losses
Visa Asia-Pacific offers Welcome marketing platform
Bank combines debit and credit loyalty rewards
Five keys for brand boosting through word of mouth
Lexmark rewards loyal customers with freebies
Carnival adds new types of reward certificate
Buffets' restaurants get new loyalty scheme
Customer service becomes top driver of ERP strategy
Zions Bank cash rewards: US$20 million in 2 years
Bling is dead, so bring on the 'stealth wealth'
Royal & Sun Alliance boosts Air Miles for SMEs
Retail loyalty schemes examined in forthcoming survey
E-mail marketing relevance guided by six factors
Choice Hotels joins the loyalty points exchange
Nectar uses web search to boost redemption
Read the marketing and loyalty reports for this week
Information for the week ending October 8th, 2007...
New eBucks-linked debit card for SA farmers
Dutch supermarket trials mobile payments
White label loyalty scheme for high class hotels
Best Buy launches Reward Zone in Canada
Amex woos gold card travellers with more benefits
Affluent ethnic consumers to replace the baby boomer?
Ukrop's adds digital media screens in-store
Customer management spending to grow 16% in 2008
MasterCard launches business card discount scheme
Why innovation is the mark of a best-in-class retailer
S&T launches rewards-based Visa card
ExpressJet to reward Avis customers
Consumers set to double green spending in one year
Coupons still popular with consumers, study finds
Poor service loses 16% of customers, survey finds
IT e-community launches with member rewards scheme
Shell Platinum MasterCard gains extra rewards
What are the top US loyalty and brand experiences?
iPoints partners with UK grocery comparison website
Aeroplan to update storefront with help from BEA
Read the marketing and loyalty reports for this week
Information for the week ending October 1st, 2007...
Consumer insights are key to loyalty, study finds
Why the future of marketing looks like a boomerang
US Airways launches Dividend Miles MasterCard
Reno-Depot expands Air Miles partnership
Automotive brands fail the multi-channel test
Credit card sites missing engagement opportunities
Make mobile phone users loyal before they get too old
Affiliate marketing enters high growth phase, study finds
Predictive e-shopper analysis software boosts marketing ROI
Puca launches mobile internet advertising service
Technology usage differentiates frequent guests
Taiwan runs 6 month Visa Mobile consumer trial
Online gift seller links Facebook to its loyalty programme
Chase makes the Freedom card more rewarding
TruCash launches restaurant server incentive scheme
Qatar cuts Qmiles redemption prices for Ramadan
Five key factors for successful transactional emails
Epsilon to do e-mail marketing for Tesco Europe
Phoenix to step up SCTN loyalty offering
Read the marketing and loyalty reports for this week
Information for the week ending September 24th, 2007...
Loylogic adds raffle & auction redemption features
Disposable RFID-enabled retail display unveiled
TNS reports UK grocery spend improving slightly
SPC doubles discounts for National Shopping Day
Kaza Club and Xclusives partner for more loyalty benefits
Winter promotion for TrueBlue members
Internet service company buys CauseLoyalty
292 million NFC mobile phones to ship by 2012
How eco-friendly marketing affects consumer spending
The four personalities of extreme grocery price-shoppers
Big bonuses for Marriott Rewards customers
Virgin Megastores invites consumers into media newsroom
SMS loyalty scheme fuels exceptional sales growth
The technology of one-to-one marketing, two years on, by Jesse Quatse (Research Director, Pay By Touch)
Hypermarkets present new retail opportunity in China
How to turn unhappy customers into loyal supporters
Capital One adds rewards to money market account
Virgin Media tracks churn through customer feedback
Pulse loyalty scheme expands into New Zealand
The technology of one-to-one marketing, two years on
Canadian mobile phone users get new Fido Rewards
Stomp Singapore launches loyalty card & club
TruCash gifting extends into the timeshare market
Read the marketing and loyalty reports for this week
Information for the week ending September 17th, 2007...
Canadian bank customers mostly go for convenience
UK student loyalty card expands partner list
Car makers getting more careful with incentives
Strativity announces new CEM certification programme
Sandwich board ads are far from gone, it seems
Canadian drivers to get CAA Dollars at Best Western
Best customer service asset is staff, study finds
Crowne Plaza to ask maverick guests what to do
Admirals Club signs on for hospitality research
Ways to engage consumers through social networking
Carrefour Malaysia launches new loyalty programme
Aeroplan adds online music store for members
Emax Loyalty starts up with SelektPoints support
Office Depot relaunches Worklife Rewards programme
GE to issue new Provident Bank Rewards card
Golden Tulip hotels partners with Virgin Nigeria's FFP
Read the marketing and loyalty reports for this week
Information for the week ending September 10th, 2007...
Survey examines latest US consumer loyalty trends
Emirates Bank unveils PayPass & rewards card
Why low income shoppers are a future opportunity
Hughes to drive GSTV broadcasts at the fuel pump
Good use of data achieves 179% ROI on mailing
Customer relationships: learning from the utility sector
Passengers criticise airlines for delays but still plan to fly
McDonald's Arch Card contributes to college savings
Which sectors will suffer from lower consumer confidence?
Customers cite data loss as key brand reputation breaker
Personally tailored TV ads impress test market
Aeroplan to help home-movers dodge junk-mail
Boomers foresee the coming of a cashless society
Expectation of a good customer experience is rising
Rogers Video launches Star Rewards loyalty scheme
European kiosks conference details announced
Read the marketing and loyalty reports for this week
Information for the week ending September 3rd, 2007...
Study identifies the key drivers of brand loyalty
IQPC customer loyalty summit comes to Florida
New restaurant gift & loyalty card platform launched
UK firms missing value of bill/statement marketing
Paper examines Web 2.0's effect on relationships
Trust in Canadian companies better than expected
Game console ads to reach US$850m by 2011
What are the real benefits of a single customer view?
Why Web 2.0-based customer relationships work - or not
New loyalty scheme opens in UK for local businesses
Citibank sends offers direct to customers' mobile phones
Stockholders vote for Catalina Marketing merger
Three tiers for Virgin Blue's frequent flyers
Redemption bargains for United Plus members
Borders Rewards reaches 20m member milestone
Online lead generator claims a million a month
Speed Rewards to give away luxury race experience
UK grocery competition starts getting tougher
The top ten myths about luxury consumers
Credit card's rewards go toward health care
Dollar offers triple FFP miles or points
Futura Rewards launches savings rewards credit card
Read the marketing and loyalty reports for this week
Information for the week ending August 27th, 2007...
Discounts being driven away by loyalty marketing
Europeans welcome affinity marketing by mail
BJ's Wholesale Club launches Visa rewards card
Air Miles expands to 70+ partners in Bahrain
Thanks Again rewards piggy-back on existing cards
Personalisation threatens price comparison shopping
CitiBank Russia offers unlimited Miles & More rewards
Extra rewards for Dollar car rental agents
True benefits of the mobile channel revealed
Lufthansa and Air Astana set to team up
BSP Rewards to adopt Creditz digital currency
Ad-driven m-shopping service launches in the UK
Poor US economy fails to worry the luxury consumer
Citibank launches PremierMiles credit card
Building customer engagement the mobile way
Customer satisfaction flattens out across the board
Green card's rewards help offset carbon emissions
Peer review beats SMS for Generation Y marketing
Amex Platinum offers AA airport lounge access
Read the marketing and loyalty reports for this week
Information for the week ending August 20th, 2007...
E-shoppers turn to catalogues for initial research
Points International's new P2P scheme 'on track'
New Max Card to offer eco-friendly discounts
British consumers frustrated with automated service
Hawaiian restaurants join Rewards Network
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