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Fri	3	Jul		»	Panic price offers lack consumer relevance As retailers seek to retain their existing customers during the recession, there has been a major upswing in price promotions, according to ...
Thu	2	Jul		»	Case study: Customer-centric loyalty marketing One of the main challenges behind the continuing succession of improvements demanded by a multi-partner loyalty programme, regardless of industry ...
Wed	1	Jul		»	Air Miles Canada sets up online community In Canada, the Air Miles Reward Programme has launched a new online community for its loyalty programme members, in conjunction with social media ...
Tue	30	Jun		»	Relationships rule the wireless roost, study finds Building and strengthening customer relationships is the key to greater success for wireless service providers, according to the latest ...
Mon	29	Jun		»	Retailers at risk from the 'anonymous customer' Retailers without means to consistently identify shoppers and link them with their transactions will become increasingly disadvantaged, regularly ...
Fri	26	Jun		»	E-printable coupons help reduce sales fatigue Marketers using printable coupons and vouchers solely for discounting may be missing a profitable opportunity to grow their market share during the ...
Thu	25	Jun		»	Who consumers trust most when 'going green' Industry in general is being increasingly accused by consumers of 'greenwashing' - the practice of making unfounded or misleading claims about the ...
Wed	24	Jun		»	Most UK firms still ignoring customer insights Fewer than half of the UK's financial directors and managers think that companies in their industry sector are successfully using customer data to ...
Tue	23	Jun		»	Expedia offers Nectar point redemptions In the UK, travel company Expedia has announced that it intends to build upon its partnership with the Nectar coalition loyalty programme by ...
Mon	22	Jun		»	Shoppers balancing Green with convenience A new study from by Ipsos Marketing shows that global consumers care about the state of the natural world, but still relish the conveniences of the ...

 

Recent news... »  BA Miles improves companion voucher offering  (Jun 19th) »  Loyalty schemes critical to recession survival  (Jun 18th) »  US retailers top loyalty scheme member count  (Jun 17th) »  New channels aid loyal customer dialogue  (Jun 16th) »  Paper cites nine ways to retain customers  (Jun 15th) »  B2B: 40% of happy clients now making referrals  (Jun 12th) »  Brands missing loyal connection with e-mail  (Jun 11th) »  DMA launches free eco-tool for marketers  (Jun 10th) »  Study identifies 'recession bounce-back' consumers  (Jun 9th) »  Stick-on RFID drives mobile rewards platform  (Jun 8th) »  Advanced retail comes alive at Green Hills  (Jun 5th) »  South Africans also seeking greater retail value  (Jun 4th) »  Americans happier with imported vehicle brands  (Jun 3rd) »  Canada's most trusted brands for 2009  (Jun 2nd) »  E-retail dissatisfaction hampers economic recovery  (Jun 1st) »  DM timing more important than personalisation  (May 29th) »  Loyalty moving from marketing to engagement  (May 28th) »  i-Mint grows as coalition loyalty gains popularity  (May 27th) »  Seven ideas to stop marketing wastage  (May 26th) »  Consumers seek more value, not price wars  (May 25th) »  New NPS benchmarks for cross-cultural B2B  (May 22nd) »  Precima publishes top ten customer-centricity ideas  (May 21st) »  Italy gets new payment card-based loyalty platform  (May 20th) »  Coupon response found in 'deep subconscious'  (May 19th) »  More fakes harming brands during recession  (May 18th) »  90% of best-in-class retailers have loyalty schemes  (May 15th) »  Brand protection finds favour during recession  (May 14th) »  Price and time drive consumers to self-service  (May 13th) »  Brand loyalty now more important for teens  (May 12th) »  Tesco announces details of £150m Clubcard relaunch  (May 11th)

Stop Press!  Hilton HHonors offers live concert tickets    Best Western Rewards offers free hotel stays    Compass launches corporate cafe loyalty scheme    Profile cloning helps multiply best customers    TAM creates a network of loyalty schemes    Play.com launches rewards-based credit card    Ikea rolls out instore self service kiosks for loyalty programme    Barclaycard plans UK retailer reward scheme    MoneyGram Rewards go to Europe & Canada    SAS opens EuroBonus Shop with Loylogic

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