Friday 3rd February 2012
 Swedish grocer launches NFC loyalty scheme
NFCWorld reports that Swedish retailers ICA picked NFC for a rewards programme at its To Go store in Stockholm because it will appeal to tech savvy, health-conscious city dwellers. |
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Thursday 2nd February 2012
Loyalty schemes influence 84% of members
Retail Solutions online reports that an ACI Worldwide Study found that 84% of members were likely to choose a retailer over another if they were members of its loyalty programme. |
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Wednesday 1st February 2012
Exxon Mobil to pilot mobile loyalty app in US
CSP Daily News reports that Exxon Mobil is to pilot a mobile app that awards consumers points for entering a store, & more points if they scan a product's bar code or purchase it. |
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Tuesday 31st January 2012
Asda rated as UK's most trusted supermarket
The Grocer reports that research shows that while Asda has long been known as the UK's cheapest supermarket, it's also the most trusted on claims about price and promotions. |
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Monday 30th January 2012
Plink launches Facebook Credits loyalty platform
Plink has announced a Facebook Credits-based loyalty platform. It requires no point of sale integration. Initial partners include Dunkin' Donuts, Quiznos, Red Robin, and Taco Bell. |
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Friday 27th January 2012
Google, Amazon and M&S rated best UK brands
YouGov's latest BrandIndex table reveals that Google, Amazon and Marks & Spencer remained the most highly-rated brands by UK consumers in 2011 for the second year running. |
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Thursday 26th January 2012
Viggle rewards mobile TV viewer check-ins
Viggle, a free download in iTunes' App Store, awards users points for checking into TV shows. Points are redeemed in the app for rewards from companies like Burger King & Sephora. |
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Wednesday 25th January 2012
FreeCause generates 1bn rewards in 2011
Consumers earned 1.15bn rewards for online search and shopping activity through 300+ FreeCause clients' loyalty programmes; ie. 3 million rewards per day or 36 points every second. |
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Tuesday 24th January 2012
UK marketers lack social advertising plans
Eloqua says while 66% of UK marketers are considering social advertising; in the US, 85% of marketers are or are planning to engage in social advertising over the next 12 months. |
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Monday 23rd January 2012
Jeweller starts loyalty scheme for Rolex buyers
US-based Melrose Jewelers' loyalty programme gives 3% cashback in MJ dollars on future purchases when customers buy Rolex watches, other luxury timepieces, & diamond jewellery. |
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Friday 20th January 2012
TXU Energy's US$100m cashback in 5 years
When 2011's US$36m is paid soon, the TXU Energy Cash Back Loyalty Reward programme will have paid out over US$100 million in cashback rewards since the first payout in 2008. |
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Thursday 19th January 2012
More points for IHG's loyal guests
Priority Club members staying at most InterContinental Hotels in the US, Canada, Mexico, Latin America & Caribbean will earn 10 points/US$1 spent on qualifying revenue during stays |
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Wednesday 18th January 2012
Aadvantage gives points for booking offices
Members of the AAdvantage FFP can now earn AAdvantage miles when booking Regus' full-service and virtual offices, meeting rooms or Businessworld services anywhere in the world. |
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Tuesday 17th January 2012
My Rewards changes upset Starbucks customers
The Independent reports that the changes that Starbucks has made to its reward programme have angered many customers, causing many to complain on Starbucks' Facebook site. |
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Monday 16th January 2012
65% of mobile handset buyers switch brands
A report from Mobile Posse reveals that 65% of new handset buyers were brand switchers and that 90% of new buyers of some of the highest-rated devices came from other makers. |
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Friday 13th January 2012
IHG raises loyalty point rates for 25% of hotels
USA Today reports that IHG's 61m-member Priority Club programme is to raise reward-night redemption rates on 25% of hotels as the industry continues to recover from the recession. |
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Thursday 12th January 2012
Hilton HHonors runs MorePoints promotion
Hilton HHonors' new More Points promotion allows HHonors members to earn 1,000 Bonus Points per night & 5,000 Bonus Points for every two-night weekend stay at participating hotels. |
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Wednesday 11th January 2012
Citi makes rewards social with Facebook app
Citi's new ThankYou Point Sharing App allows ThankYou Rewards members to pool points with Facebook friends towards a shared goal or reward, or charitable donation. |
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Tuesday 10th January 2012
Lexington partners with Voila Hotel Rewards
Voila Hotel Rewards and Lexington Hotels are to partner to launch Lexington Experience Plus, a programme that substantially increases Hotel Rewards' offerings in the United States. |
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Monday 9th January 2012
Starbucks adds pay-by-iPhone to loyalty card
The Telegraph reports that Starbucks has launched a 'pay by app' service for its loyalty card members who are iPhone users. An Android version is planned to be launched soon. |
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Friday 6th January 2012
Rite Aid's Wellness+ reaches 47m members
RIS News reports that Rite Aid's Wellness+ programme now has 47m members & Rite Aid is to further analyse the database & release new features including a coupon management tool. |
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Thursday 5th January 2012
Car insurance site to offer Nectar points
In a promotion with Nectar, Confused.com is to give customers 1,000 Nectar points for every car insurance policy they buy through Confused.com's web site, until the end of March. |
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Wednesday 4th January 2012
Points and TrueBlue expand partnership
Points International & JetBlue's TrueBlue have given users 2 new ways to benefit: they can now also transfer points and create gift registries to receive points for special events. |
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Tuesday 3rd January 2012
Cartera & Billeo target card-linked offers
Cartera Commerce & Billeo have partnered to help consumers find & redeem multi-channel card-linked offers - from online and in-store retailers - as they search and shop the Web. |
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Monday 2nd January 2012
Priority Club Rewards offers loyalty credit cards
Priority Club Rewards and Capital One have released two new loyalty credit cards for members in Canada: the Priority Club World MasterCard & Priority Club Platinum MasterCard. |
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Friday 30th December 2011
Marriott UK offers loyalty-linked MasterCard
Marriott Rewards & LaSer UK's new MasterCard allows holders to earn points faster; offers points on all purchases; and 0% on balance transfers made within 90 days, for 12 months. |
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Thursday 29th December 2011
Instore coupons & online promo codes gain ground
47% of surveyed adults used printable coupons in-store or online promotion codes on the Internet to save money; buy-one-get-one-free; or free shipping, while holiday shopping. |
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Wednesday 28th December 2011
Hilton HHonors offers winter Resort Escapes
Resort Escapes, a promotion from Hilton HHonors, allows members to earn a free night after registering for the promotion and staying five consecutive nights at any resort property. |
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Tuesday 27th December 2011
Swipely expands Cash Rewards into Boston
Swipely, a free loyalty and rewards programme for Main Street, is expanding to the Boston area to help more than 150 area retailers turn credit card transactions into interactions. |
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Monday 26th December 2011
Ethiopan Airlines signs up with Aeroplan
Aeroplan members can now earn and redeem Aeroplan Miles for travel with Ethiopian Airlines, a Star Alliance partner, bringing Aeroplan's total number of airline partners to 35. |
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Friday 23rd December 2011
Weis Markets adds valued customer Gold teir
Drug Store News reports that Weis Markets has launched a gold preferred card that customises offers for regular shoppers who spend at least US$3,500 in a calendar year. |
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Thursday 22nd December 2011
Scottish travel agency adopts sQuid card
Scottish travel agency, Barrhead Travel, has launched a next-generation rewards smartcard, based on sQuid's technology. The card offers 5% cashback on travel bookings. |
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Wednesday 21st December 2011
Mileage Plus rewards social location sharers
Topguest & MileagePlus are to launch a service through which frequent flyers get personalised offers & miles if they share their location at US airports via Facebook & Foursquare. |
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Tuesday 20th December 2011
Will CLV pay off for technology companies?
An article in Knowledge@Wharton examines the Customer Lifetime Value equation, and asks whether current methods of calculation need to be re-examined with tech companies in mind. |
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Monday 19th December 2011
Virgin America partners with Marriott Rewards
Marriott Rewards members who choose Virgin America's Elevate as their earning choice can earn Elevate points on stays at any of Marriott Rewards participating hotels globally. |
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Friday 16th December 2011
Marriott Rewards MegaMiles offers bonus miles
From 1 Jan - Apr 30, 2012, Marriott Rewards MegaMiles' members can earn 2,000 bonus miles every stay (from the second stay), to a total of 50,000 bonus miles during the promotion. |
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Thursday 15th December 2011
UK consumers feel half of marketing is spam
Fourth Source reports that a survey by YouGov for Featurespace reveals that British consumers regard most targeted marketing as impersonal & irrelevant to their individual needs. |
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Wednesday 14th December 2011
Boots targets offers based on shopping habits
ThisIsMoney reports that UK-based Boots' 17m member Advantage Card loyalty scheme is competing with Nectar and Tesco Clubcard by issuing shopping behaviour-based loyalty vouchers. |
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Tuesday 13th December 2011
HHonors promo offers bonuses and discounts
Hilton HHonors is offering loyal guests up to 33% off room rates for the month leading up to 8th January 2012, along with 1,000 bonus points for each stay of two nights or more. |
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Monday 12th December 2011
Choice Privileges offers points plus airline miles
From 1 Dec 2011 to 29 Feb 2012 guests at Choice Hotels can earn either Airline Miles from a range of FFPs plus Choice Privileges rewards points, or double Choice Privileges points. |
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Friday 9th December 2011
BP said to be planning US loyalty card
CSPnet.com reports that BP is to launch a loyalty card in the US market and that a pre-launch campaign will begin in mid-January, targeting some 2m Chase Bank Visa card holders. |
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Thursday 8th December 2011
Well-off consumers more loyal in China
Campaign Asia-Pacific reports that research from Epsilon reveals that well-off consumers are more loyal in China, less so in India, and skeptical in Australia. |
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Wednesday 7th December 2011
AAdvantage benefits 'safe from Chapter 11'
AMR Corporation says that it will fully maintain the AAdvantage FFP and ensure that all AAdvantage miles and elite status earned by members remain secure and intact. |
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Tuesday 6th December 2011
BA adds chip-with-signature to Visa card
Chase Card Services & British Airways have added EMV chip-with-signature technology to the British Airways Visa Card in the US, adding convenience for cardholders when abroad. |
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Monday 5th December 2011
Maximiles buys into geolocation in Europe & US
Maximiles Europe, parent of Maximiles UK, is acquiring 100% of Badtech SAS, which operates the TellMeWhere mobile service in the UK, France (Dismoiou), Italy, Spain and the US. |
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Friday 2nd December 2011
FedEx & Tango Card team up on rewards
GetDebit reports that prepaid card company, Tango Card, & Fedex have launched an incentive programme that rewards FedEx customers for using FedEx services and products. |
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Thursday 1st December 2011
AA & Alaska Airlines add more elite benefits
Elite members of American's AAdvantage and Alaska Airlines' Mileage Plan are to be given reciprocal benefits including priority check-in & boarding & two checked bags at no charge. |
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Wednesday 30th November 2011
Free night for every two from Wyndham Rewards
North American members of Wyndham Rewards can earn 6,500 bonus Wyndham Rewards points - enough for a free night - for every two stays they complete until 1 February, 2012. |
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Tuesday 29th November 2011
AC Hotels by Marriott joins Marriott Rewards programme
More than 80 AC Hotels by Marriott, launched this year in a joint venture between Marriott International and Spanish group, AC Hotels, have joined the Marriott Rewards programme. |
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Monday 28th November 2011
Loyalli offers free smartphone loyalty platform
Developed by a team of friends, and free for retailers and customers to use, Loyalli is a secure smartphone app loyalty solution that encourages mass market users to sign-up. |
