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Find out how The Loyalty Guide can help you increase profits through customer loyalty marketing


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Forthcoming Events...

8th to 10th July 2009

 

INCOMAR 2009

This Marketing ROI workshop takes place on 10th July after 2 days of marketing conference. Some key take-aways that can be expected:

  • Learn how to improve your marketing mix to drive increased revenue, profit and market share;
  • Master essential marketing ROI tactics;
  • Leverage real case studies to build your own marketing effectiveness culture;
  • Determine the ROI and effectiveness across your entire marketing mix;
  • Learn the latest techniques to optimize your marketing mix for launching new products;
  • Identify the type and quality of data you need to improve marketing results and support better decision-making

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      Venue:

Melaka, Malaysia

      Organiser:

Chartered Institute of Marketing Malaysia; DemandROMI

      Contact:

Guy Powell

      Tel:

+1 (404) 816-4344

      E-mail:

gpowell@demandromi.com

      Web:

http://www.marketingroiworkshop.com

 

5th to 6th August 2009

 

Customer Loyalty Asia Programme Summit 2009

This conference will address the following key issues with relevant case studies:

  • What are the latest movements in Asia's consumer market and behaviours?
  • What are the worldwide and local CLP trends?
  • What are the key differences/comparisons of CLP and CRM situations between before and during economic downturn?
  • How can you leverage it for your corporate advantage?
  • How to implement CLP effectively and develop it to full potential?
  • How can loyalty be addressed at a fundamental, natural or emotional level?
  • Facing increasingly severe competition amid uncertain markets, how can you retain existing customers and acquire new customers through CLP?
  • What are the effective approaches of partnership marketing and value sharing?
  • How to manage and make best use of customer data?
  • What are the current best practices or successful cases and what to learn from them?
  • How to generate incremental revenue through CLP?
  • Cross sell, upgrade sales, referral programme or word-of-mouth?
  • How to present unique value to "good" customer?
  • How to measure and monitor CLP?
  • How to maintain a balance between controlling costs/expenses and delivering a high quality customer experience?
  • How can you demonstrate the financial impact of your CLP and engage your organization in efforts to manage and improve loyalty?
  • How can the latest technologies, social media, or any other innovative approaches help?

Click here for full details and registration...

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      Venue:

Shanghai, China

      Organiser:

Neoedge Singapore

      Contact:

Farik M H

      Tel:

+65 6557 9166

      Fax:

+65 6223 5186

      E-mail:

farik@neo-edge.com

 

21st to 24th September 2009

 

Loyalty World 2009

Loyalty World 2009 offers insight into the most effective loyalty strategies across the world, providing you with the tools to increase retention and reduce customer churn. Learn the secrets to engender customers to your organisation for life through a multi-pronged approach.

The 7th annual Loyalty conference aims to provide you with a comprehensive picture of today's loyalty market, it's components, players and opportunities. Dedicated networking opportunities will also give you the opportunity to expand your professional network.

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      Venue:

London, United Kingdom

      Organiser:

Terrapinn

      Web:

http://www.terrapinn.com/2009/lw/

 

30th September to 1st October 2009

 

Self Service Expo Europe 2009


Following the success of 2008, Self Service Expo and The Digital Signage Show is back for 2009. Showcasing the best Self Service and Digital Signage solutions from top providers and free to attend seminar sessions put the date in your diary now!

Benefit from:

  • Over 85 exhibitors
  • Free Education Programme
  • Touch and try working examples of the solutions on offer
  • Receive tailored advice for your company size and budget
  • Network with your peers
  • One day at the show will give you a full briefing on the newest technology on offer.

Applications at the show will include:

  • ATM
  • Bespoke use Kiosks
  • Check-in/out Kiosks / Access Control
  • Digital Signage Content
  • Digital Signage Hardware
  • Digital Signage Software
  • Information kiosks
  • Interactive Digital Signage
  • Management/Remote monitoring/Maintenance
  • Media Download Kiosks
  • Mobile Phone Kiosks
  • Photo kiosks
  • Point of sale kiosks
  • Security/RFID/Biometrics
  • Self Service Checkouts
  • Unattended payment/ticketing terminals

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      Venue:

Olympia, London, United Kingdom

      Organiser:

KioskCom

      Web:

http://www.selfserviceexpo.co.uk

 

27th to 30th October 2009

 

Customer Experience Exchange

The global recession in which we are all operating makes it even more important to increase the value you deliver to your customers. However, customer retention must be balanced with cost-efficiency process improvements and this is exactly what the 2009 Customer Experience Exchange will help you with.

The Customer Experience Exchange offers each attendee the opportunity to exchange their ideas, knowledge and expertise with 150 other Directors who each share their need to increase operational efficiency, maximise service levels, better understand customers' needs and stay ahead of the competition in this tough economic climate. The Exchange provides an ideal platform for global organisations to learn from their peers and competitors and take home an extensive list of ideas to implement upon their return to the office.

The Exchange is an invitation only forum for Directors of Customer Experience, Customer Service, Customer Strategy, CRM, Contact Centres, Operations, Marketing, eCommerce and Insight.

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      Venue:

Sheraton Airport Hotel, Brussels, Belgium

      Organiser:

IQPC

      Contact:

Amy Jeffray

      Tel:

+44 207 368 9500

      E-mail:

enquire@iqpc.co.uk

      Web:

http://www.customerexperienceexchange.com

 

2nd to 5th November 2009

 

LOYALTY WORLD 2009

Now in its 7th year, the Loyalty World 2009 conference is designed to help you understand all the complex elements that go into designing a successful customer loyalty strategy. What it is not... is another loyalty programme or CRM conference espousing the benefits of investing hundreds of thousands in technology.

The economic crisis is forcing a change in customer attitudes and priorities. The age of consumerism is all but over and people's buying habits are changing.

A lack of easy credit and customer confidence has put a brake on the buying of unnecessary products and focusing people on only essential and value-for-money items. Price has suddenly become a big factor in people's purchasing decisions. Many manufacturers and retailers are finding it hard to justify their prices and indeed their offer in the current environment.

As well as throwing up a myriad of challenges for retailers and providers of goods and services, it also provides a great opportunity for many to gain market share.

This conference is about the strategy behind the concept of loyalty. It's about understanding what loyalty actually means today in a very different trading environment with a very discerning and anxious customer base. And it's about understanding the complex relationships that you need to put in place to create that loyal customer.

Loyalty World will assemble the leading minds from across the world who will share with you their expertise and experiences in creating excellent, profitable loyalty campaigns.

The conference will draw from a collection of leading consultants and an assembly of high profile case studies from across all the vertical markets.

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      Venue:

Royal Garden Hotel, London, United Kingdom

      Organiser:

Terrapinn

      Web:

http://www.terrapinn.com/2009/lw

 

 

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