The daily news for loyalty marketers... Here's what's happening right now: The 30 major factors in the success of customer loyalty The 22 key factors shaping the future of customer loyalty Smartphone users more loyal to their network Nectar UK simplifies the redemption process Virgin adds more flexibility to its Elevate FFP Customer loyalty best practices detailed in global report Facebook 'fan pages' increase psychological loyalty Emotional customer connections create more value Do social networks hold the key to customer insight? Carrefour customers choose their own offers The six key factors that influence customer loyalty Integra Tire & Auto joins Aeroplan & Futura Rewards UK electrical supplier launches loyalty scheme The 16 business benefits of Customer Lifetime Value Nectar... details of the UK coalition loyalty programme An ear to the ground; both eyes on the road... We provide daily news and articles about customer retention and loyalty marketing, world-wide, without bias. And it's still free.

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Blast from the past: it was 2 years ago today...

    Retailers focus on integrating POS & loyalty (12 Mar 2008)

    Factors that create loyalty to online retailers (11 Mar 2008)

    Frequent flyers now seek miles+cash redemptions (10 Mar 2008)